BusinessWire India

Bangalore (Karnataka) [India], June 25: CookieRun India, the popular mobile game developed by Devsisters and published by KRAFTON India, has announced its first-ever brand collaboration, teaming up with the iconic FMCG brand Orion to roll out a nationwide campaign that merges the nostalgic delight of Orion ChocoPie with the vibrant, whimsical world of CookieRun. This strategic collaboration is designed to blend the charm of a timeless treat with the thrill of mobile gameplay, creating an immersive, cross-platform experience for Indian consumers of all ages.

At the heart of this strategic partnership are limited-edition Orion ChocoPie packs, featuring exclusive CookieRun India-themed designs. Created to be collectible and visually vibrant, these packs aim to stand out on shelves and evoke both a sense of childhood nostalgia and modern-day gaming culture.

Starting June 24th in-game, players can participate in a special ChocoPie Pet event, collecting ‘ChocoPie Jelly’ and exchanging it for an exclusive, limited-edition pet. Each special pack also contains a unique redemption code that unlocks free in-game crystals, encouraging consumers to engage across both retail and digital platforms. Adding a competitive twist, CookieRun India is also hosting a smartphone giveaway contest: players who score 15 lakh points or more during the campaign period stand a chance to win one of 35 smartphones, blending fun, skill, and real-world rewards in one high-stakes gaming experience.

Seddharth Merrotra, Head of Business Development and Partnerships, KRAFTON India, said, “This collaboration goes beyond co-branding–it’s about merging cultural nostalgia with today’s mobile-first lifestyle. ChocoPie is an iconic part of growing up for many in India, and CookieRun India brings that emotional memory into an interactive, digital format. These limited-edition packs are aimed at engaging both loyal Orion ChocoPie fans and a new generation of mobile gamers, offering something nostalgic and fresh in one irresistible package. We’re excited to create a playful and rewarding ecosystem where real-world treats unlock virtual adventures.”

Mr. Minwoo Kim, CEO, Orion Nutritionals India, added, “We are delighted to announce our collaboration with CookieRun India, an exciting step that brings Orion ChocoPie into the imaginative world of mobile gaming. Through this partnership, we’re reimagining how fans experience that joy, blending the comforting taste of Orion ChocoPie with the exciting adventure of CookieRun India! It’s exciting to witness ChocoPie as a digital treat in a game loved by millions. We truly hope that this partnership becomes a memorable part of every player’s journey.”

Bringing it all together is a QR code printed on the special-edition Orion ChocoPie packs, enabling direct download or login access to CookieRun India–making it easier than ever for curious snackers to jump into the action. This seamless integration of physical packaging with digital rewards is part of KRAFTON India’s broader effort to create engaging phygital experiences. By turning everyday consumer touchpoints into portals for play, and linking them to a snack that holds deep emotional value, the collaboration taps into both sentiment and curiosity, reshaping how players interact with their favorite titles both online and offline.

By combining collectible packaging, gamified rewards, and QR-powered engagement, the CookieRun India x Orion ChocoPie collaboration stands as a leading example of how brands can connect with India’s digital-first generation, merging sweet nostalgia with the thrill of gameplay in a way that’s fresh, fun, and unforgettable.

(ADVERTORIAL DISCLAIMER: The above press release has been provided by BusinessWire India. ANI will not be responsible in any way for the content of the same)

(The story has come from a syndicated feed and has not been edited by the Tribune Staff.)

Business Wire India

 

About KRAFTON, Inc.

Headquartered in South Korea, KRAFTON, Inc. is dedicated to discovering and publishing captivating games that offer fun and unique experiences. Established in 2007, KRAFTON is home to globally renowned developers that include PUBG STUDIOS, Striking Distance Studios, Unknown Worlds, VECTOR NORTH, Neon Giant, KRAFTON Montréal Studio, Bluehole Studio, RisingWings, 5minlab, Dreamotion, ReLU Games, Flyway Games, Tango Gameworks and inZOI Studio. Each studio strives to continuously take on new challenges and leverage innovative technologies. Their goal is to win over more fans by broadening KRAFTON’s platforms and services. With a passionate and driven team across the globe, KRAFTON is a tech-forward company that possesses world-class capabilities and is set on expanding its business horizons to encompass multimedia entertainment and deep learning. For more information, visit https://www.krafton.com/

About KRAFTON India

In India, KRAFTON is responsible for premier mobile games, including BATTLEGROUNDS MOBILE INDIA (BGMI), which has surpassed 200 million downloads, Bullet Echo India, Road To Valor: Empires, and CookieRun India, among others. Committed to enhancing the start-up ecosystem in India, KRAFTON has invested over $200 million in several Indian startups across interactive entertainment, gaming, Esports, and technology, since 2021. KRAFTON actively supports India’s game development ecosystem through its KRAFTON India Gaming Incubator (KIGI) while strengthening the Esports ecosystem with flagship events like the BATTLEGROUNDS MOBILE INDIA SERIES (BGIS) and BATTLEGROUNDS MOBILE INDIA PRO SERIES (BMPS). For more information, visit https://krafton.in/

About Devsisters

Since its founding in 2007, Devsisters has been providing games and services, centered around the CookieRun IP, that have been loved by more than 200 millions users around the world. Beginning with CookieRun for Kakao, which launched in Korea in 2013, CookieRun stepped up to overseas markets with Line CookieRun in 2014, followed by its sequel CookieRun: OvenBreak in 2016 and mobile RPG CookieRun: Kingdom in 2021. Currently, the cumulative global revenue of the CookieRun IP has reached over KRW 1 trillion. In 2023, Devsisters expanded user experiences with new IPs and serviced platforms through the sandbox city-building game Brixity, trading card game CookieRun: Braverse TCG and VR action-adventure game CookieRun: The Darkest Night. In 2024, Devsisters launched the puzzle adventure game CookieRun: Witch’s Castle and 3D casual co-op action game CookieRun: Tower of Adventures and continues to provide an ageless and memorable experience that can be loved by players all across the world. CookieRun: OvenSmash, a real-time battle action game, is in development for release this year, aiming to provide further creative innovation and diversification. For more information, visit www.devsisters.com/en.

About Orion Nutritionals India

Orion Nutritionals Pvt. Ltd., a subsidiary of South Korea’s Orion Corporation, has rapidly emerged as a key player in the Indian FMCG space with its flagship product, Orion ChocoPie and a growing portfolio of innovative snacks like Snow Dazzle Pie, K-Snack Rings and O’ Rice Crackers. Leveraging its global expertise in domestic operations, Orion delivers high-quality, innovative snacking products tailored to the evolving preferences of Indian consumers. The company remains focused on sustainable growth, brand excellence and delivering consistent value to customers and stakeholders across the country. Backed by robust retail expansion across more than 1, 00, 000 outlets, Orion is blending global quality with local flavours to become a household name in India’s FMCG landscape.

T1 Home Ground is a multi-day esports event organized by T1 Entertainment & Sports, scheduled to take place at the Inspire Arena in Incheon, South Korea. The event will feature official matches involving T1’s League of Legends and VALORANT teams, along with a range of fan engagement activities. As part of a strategic partnership, Spotify has been designated as the main presenting partner for the event. This collaboration includes the launch of the T1 Hub—a digital platform that provides access to team playlists, podcasts, player-curated tracks, and other exclusive content—designed to deepen the connection between the team and its global fanbase.

In addition to its role in curating digital content, Spotify’s integration extends to on-site activations and branded experiences, including appearances on team apparel. The partnership represents a broader industry trend of blending esports with multimedia experiences to enhance audience engagement and diversify revenue streams. By integrating music and interactive digital content into the event, both T1 and Spotify aim to create an immersive environment that connects competitive gaming with cultural and lifestyle elements, further solidifying T1’s position in the global esports landscape.

Image Credit: T1 Esports, Spotify

A new College Football 26 Dynasty Deep Dive has arrived, sharing tons of new information about the returning mode. For newcomers, Dynasty acts as the game’s Franchise Mode. You control a coach on a College Football Football Team with the purpose of helping them win it all. This year, College Football 26 adds real coaches, but there’s a lot more under the hood when it comes to Dynasty.

College Football 26 Dynasty Deep Dive – Everything You Need To Know

Overall, here’s all the biggest details from the latest College Football 26 Deep Dive.

Real Coaches & Coach Progression

Over 300 authentic coaches will be available to choose from in College Football 26. Replace Kirby Smart and become the next Georgia HC, or control Kirby Smart as you try to win his third National Championship. Each coach comes with their own playbook, scheme, play-calling tendencies, career stats, archetypes, and abilities.

However, you can still create a coach, and CFB 26 offers more customization settings. From coach demeanor to stances, you can edit the look and emotions your coach conveys.

In terms of gameplay, College Football increases the maximum coach level cap to 100 (previously 50). This will make the experience of upgrading your coach last longer as you try to upgrade everything. Additionally, EA Sports created a new level progression curve to help you level up early on.

Furthermore, the developer rebalanced all archetypes — Recruiter, Motivator, and Tactician. And the amount of XP needed from each perk scales by the tier of your archetype. Archetype cost also scales with each purchase. Additionally, abilities (and their costs) within archetypes have been rebalanced.

Therefore, you’ll need to think a bit more about which archetype would suit your playstyle and team best.

Fortunately, staff members have their own active archetypes, contributing to your gains as well. But to really help with the rebalance, EA updated several archetype perks to help you earn XP. Choose the right coordinators to maximize your gains and build an incredible team.

But keep in mind that you’ll now need to unlock your archetype. You must reach a minimum level in order to unlock these archetypes, which in turn help your team. You won’t be able to switch between archetypes so quickly now either, forcing you to really think about what you should choose.

Of course, some archetypes allow you to bend the rules a little bit, so keep on the lookout for our guide when the game comes out.

When it comes to the carousel, EA Sports made a few updates. You now receive notifications when coordinators accept or decline offers. Furthermore, the same applies when current coordinators plan to leave you. To help with this, the game added new abilities to help you attract and keep the coordinators you want.

Along with these changes comes rebalanced offer logic, as well as the option to see your coaching staff’s previous jobs. Want to know if they were fired or just let go? The world is your oyster!

The Trophy Room

College Football 26 adds a Trophy Room where you can your accolades across a variety of modes. From every National Championship to every Heisman, all your records will be stored here for your viewing pleasure. Each Dynasty comes with their own Room to help keep info organized.

Overall, the game features 160 trophies to earn across four different categories.

Recruitment, The Transfer Portal, & My School

In College Football 26, players can expect to see roughly 2,000 players enter the transfer portal annually. To help compensate, they changed how they assigned star ratings to prospects. Now, their rating is more influenced by a player’s position & class year.

But as a coach, this means you need to keep your players satisfied. Whether it’s through reps, success, brand exposure, and more, your players need to be convinced that your school is the best place for them.

Dealbreakers return, with the developers refining the system. It now factors in snaps played, regardless of where they sit on the depth chart. Not everyone’s Dealbreaker will be playing time, but it still plays a role in their decision. This is especially the case for high-rated players.

CFB 26 also introduces Dynamic Dealbreakers. Overall, this system takes into account that a player changes their demands over time. A five-star player want to focus on his brand, causing him to play elsewhere. But you can also alleviate these demands with certain abilities.

But if you don’t like how the current Transfer Portal System works, EA Sports added the following new settings for you to customize it with:

• Max Transfers Per Team – Anywhere from 0-30 (0 disables Transfer Portal) Adjust how many players can transfer from a single team (0–30). Setting this to 0 disables the portal entirely for a more traditional experience.
• Transfer Probability (User Teams): How likely a user team’s player is to transfer
• Transfer Probability (CPU Teams): How likely the computer team’s player is to transfer

My School Grades return, with 14 categories for players to consider. These all affect your Team Prestige Grade, which represents how attractive you are as a program. This year, the developers lowered the amount of teams in the A and B grade range. They also added Pro Potential which represents how likely the program is to produce NFL talent.

The developers, also re-adjusted, and re-evaluated all the different Grades for every team to help reflect how they are for the upcoming season.

Recruiting has also seen a big change. With Location Based Recruiting, it’s cheaper to bring closer recruits to your facility. Conversely, it also costs more to bring in recruits from farther away. Now you will either be more flexible or restricted with your budget, depending on where your located. And if you coach in Hawaii, then we feel sorry for you.

But like everything else, you can unlock certain abilities to maximize your scheduling efficiency and more. Additionally, the game made two major improvements to the scouting system:

• Re-ordered how attributes are displayed
• Expanded Mind Reader Ability and reveal Dev Trait directly through scouting

But keep in mind that you’ll battle with other teams to recruit the players you want. Recruiting battles now trigger if a school gets a commit but with another school right behind them. This creates a higher commitment threshold, giving both teams a small window to impress them one last time. Therefore, pull out all the punches when this phase strikes.

Speaking of recruits, there’ll now over 4,000 recruits per season (4,100, specifically). To compensate for this, the developers rebalanced their physicals, mentals, attributes, and much more. However, there will be fewer top tier recruits for you to choose from, making the battles for them all the more exciting.

Along with these rebalances comes with adjusted dealbreakers, player weight, and so much more to change up the experience.

To help snag recruits from other teams, EA Sports improved the Sway mechanic. Overall, if a recruit really wants to play closer to home, you can sway them by showing them what your program has accomplished. Playing close to home is nice, but how about playing for a team that’s produced a lot of NFL talent.

This year, you now see the chances of your Sway success before beginning. This gives you a bit more confidence in each decision. When Sways are successful, you’ll see so on the recruiting board.

Lastly, EA Sports made several quality of life improvements to the recruiting process:

• Team Needs now pinned on top of Prospects List
• Arrows to indicate whether you moved up or down a prospect’s list.
• A Red Dot will notify you when new recruiting actions are available
• Favorite Recruits by double tapping triangle/Y
• New filter that lets you quickly look at your favorite recruits
• Advanced search filters:
  • Maximum Star Rating
  • Maximum Pipeline level
  • Recruiting Stage

Player Progression, Abilities, & Training – College Football 26 Dynasty Details

College Football 26 rebalances the way your favorite players progress on the field. Development traits play a bigger role in offseason progression. And speaking of the offseason, you’ll see physical changes to player bodies after offseason workouts.

Players with Impact, Star, and Elite Traits now progress faster, making them better to use in the long run. And if your school boasts a nice athletic facility, it’ll help further development even more.

Players are only as good as their abilities, and this year, CFB 26 adds new abilities. In addition to new abilities comes new modified requirements to unlock them. You may need two attributes to have a certain rating before unlocking a higher-tier ability.

Additionally, archetypes saw a huge overhaul. CFB 26 adds new player types, ergo, more physical combinations to increase the diversity of play styles.

Article Continues Below

Players who perform extremely well can upgrade their Development trait in the offseason. While not guaranteed, it gives you extra incentive to reach that milestone with your player. It becomes more difficult with each tier your try to increase.

Speaking of development, training results now provide more clear information on your player’s growth. This gives you a good idea of where they’ve improved with each practice.

When it comes to manual progression, you have the option to enable that in the league settings. This feature lets you earn Skill Points which you can use to upgrade their attributes. In the Player Card, you can see a player’s full stats, and which ones you want to improve. But keep in mind that using this feature nerfs your progression by 25% (However, this is fully customizable).

Depth Chart Positions, Player Health, & Sub Formations – College Football 26 Dynasty Details

Players can change their positions in CFB 26, but there’s things to keep in mind. They must develop into the role, and will only maintain abilities that both positions share. However, you can adjust their skill group caps baed on how close the new position is to the old one.

Fortunately, the game lets you know in advance what will be affected before each move.

Wear & Tear returns to College Football 26, with some big expansive changes.

Firstly, the game now has Season & Career Health pools for you to watch over. They determine how much a player recovers over the season and their career. When a player recovers, it draws from these health pools. Once that pool depletes, they can no longer recover for the rest of the season.

Health changes Season to Season. If you have a nearly empty health pool one year, you’ll start the next season with a small health pool. Therefore, you really need to manage player health in order to keep them safe for their whole career. These details are available almost anywhere in Dynasty.

Subs saw some nice changes in CFB 26. Firstly, the game features four new sub strategies to choose from:

• Keep Fresh – Rotate players often to limit damage
• Normal – Balanced rotation
• Grind It Out: Players stay on field no matter what
• Custom: Use a variety of sliders and settings to completely customize the Wear & Tear System

Additionally, College Football 26 adds new positions to the game. Like Madden 26, you’ll have access to the SAM, WILL, and MIKE Linebackers. Additionally, you’ll have Nose Tackles and Long Snappers, increasing your versatility.

Players also can use Formation Subs to make their roster alignment more convenient.

New Teams, Old History – College Football 26 Dynasty Details

Two new Schools are coming to College Football 26 – Missouri State and Delaware. This expands the list of teams to 136.

Furthermore, the game is adding a new feature called College Football History. This hub allows you to view all sorts of stats going as far back as 1869. See all the National Champions, Conference Champions, Player award winners,, and much more. From Heisman winners to champions of every division, you’ll see almost everything you need to know.

This information updates too with every season. So continue to make history with your school! You can also see a player’s individual awards on their player card.

Additionally, the game added 14 new awards, including the Maxwell Award & Walter Camp Award. Additionally, the developers adjusted how defensive stats are evaluated. Plus, stat tracking has been expanded giving you access to more information with much more convenience.

Quality of Life Improvements – College Football 26 Dynasty Details

The Following Quality of Life Improvements also make their way to Dynasty:

• Updated Tiebreaker logic, which considers:
  • Head-to-head record
  • Record against common conference opponents
  • CFP Ranking
• Added columns to show team’s point differential and average margin of victory
• Deeper stat tracking
• Across all positions and sides of the ball
• Expanded Archetypes (59 now)
• Quick Access to player info & schedules
• Easier Access to player stats and attributes
• Members Tab to see every user and coach character in a Dynasty.

Custom Conferences, Schedules, & More – College Football 26 Dynasty Details

In College Football 26 Dynasty, you can now set and lock protected opponents. This allows you to lock-in annual matchups and ensure certain games always happen.

The developers also added all known schedules and kickoffs through 2040, ensuring a higher level of authenticity. Furthermore, they event accounted for annual updates. Florida vs. Georgia will no longer be played in Jacksonville in 2026 and 2027, and the game will reflect that change. Additionally, they updated conference rotations for the MAC and Conference USA conferences.

And speaking of authenticity, the newest playoff format arrives to CFB 26. Play in the new CFP format before it happens in real life this July!

Crossplay For Dynasty Mode in College Football 26

Perhaps the best detail of all, Online Dynasty is now cross-play enabled. This means you can play with friends on another system and fight both for a natty and a console war.

Overall, that includes all the major updates in College Football 26’s Dynasty Mode. We’re pretty impressed with what we’ve seen. EA Sports has clearly put a lot of work in upgrading the authenticity of the game. But we’ll see if it all comes together in the final product.

Lastly, for more gaming and NCAAF news, visit ClutchPoints. Furthermore, subscribe to our gaming newsletter for more weekly info.

Gamers of all ages are invited to compete in Longmont’s first esports event on Sept. 27, “LevelUp Longmont,” from 11 a.m. to 6:30 p.m. across three neighboring venues.

LevelUp Longmont is designed to be “part festival, part tournament,” according to a news release, and will feature food, music, and fun. Players will battle their way through the library’s outdoor patio and meeting rooms (409 Fourth Ave.), Longmont Public Media (457 Fourth Ave.), and the Civic Center breezeway and City Council Chambers (350 Kimbark St.)

Qualifying matches will be hosted by the Longmont Public Library on July 22 and  Aug. 25. The featured game in this year’s tournament (and qualifier) is Brawlhalla. It’s free to play and supports up to eight players online or locally. There are two age divisions in the competition: 13 and under (13U) and absolute/all ages (ABS). Players who win first, second or third place in the first qualifier can automatically advance to the tournament. If a player does not place in the first qualifier, they can try again at the Aug. 25 qualifier.

Registration for the first round of qualifiers is open now. Visit bit.ly/LevelUpLongmont for more information.

Gamers of all ages are invited to compete in Longmont’s first esports event on Sept. 27, “LevelUp Longmont,” from 11 a.m. to 6:30 p.m. across three neighboring venues.

LevelUp Longmont is designed to be “part festival, part tournament,” according to a news release, and will feature food, music, and fun. Players will battle their way through the library’s outdoor patio and meeting rooms (409 Fourth Ave.), Longmont Public Media (457 Fourth Ave.), and the Civic Center breezeway and City Council Chambers (350 Kimbark St.)

Qualifying matches will be hosted by the Longmont Public Library on July 22 and  Aug. 25. The featured game in this year’s tournament (and qualifier) is Brawlhalla. It’s free to play and supports up to eight players online or locally. There are two age divisions in the competition: 13 and under (13U) and absolute/all ages (ABS). Players who win first, second or third place in the first qualifier can automatically advance to the tournament. If a player does not place in the first qualifier, they can try again at the Aug. 25 qualifier.

Registration for the first round of qualifiers is open now. Visit bit.ly/LevelUpLongmont for more information.