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Top 25 college athletes with highest NIL valuations

The complicated, frustrating and often murky world of NIL (name, image and likeness) has touched every corner of college sports. From college football and basketball to gymnastics and softball, the landscape of college athletics drastically changed four years ago when the NCAA changed rules to allow student athletes to profit from NIL. Names like Shedeur […]

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The complicated, frustrating and often murky world of NIL (name, image and likeness) has touched every corner of college sports. From college football and basketball to gymnastics and softball, the landscape of college athletics drastically changed four years ago when the NCAA changed rules to allow student athletes to profit from NIL.

Names like Shedeur Sanders, Bronny James and Livvy Dunne topped the charts when it comes to NIL valuations in the past. In fact, we got a sense of how much money Cooper Flagg agreed to in NIL endorsements during his one year at Duke recently, as he’s expected to become the first overall pick in the 2025 NBA Draft. As the summer approaches, we’re one step closer to the 2025-26 academic year, and there’s a new crop of athletes topping the NIL charts.

Remember, NIL deals are not solely dependent on athletic performance on the field. Sanders, who had a reported $4.7 million valuation last year — the highest among college football players — was not a Heisman Trophy finalist and went on to be a fifth-round pick of the Cleveland Browns. Arch Manning, who had the second-highest reported NIL valuation heading into last year’s college football season at $3.8 million, had not started a college game before last season.

With that, here is a look at the top 25 college athletes with the highest NIL valuations heading into the 2025-26 academic year.

*NIL valuations are from On3.com, which calculates the optimized NIL opportunity for athletes relative to the overall NIL market and projects outcomes over the next 12 months. 

1. Texas QB Arch Manning ($6.8 million)

Manning instantly became one of the most-valued athletes in college sports the moment he stepped foot on campus in Austin, Texas in 2023, holding a $3.8 million NIL valuation at the time. Manning has reportedly inked deals or partnered with EA Sports, Red Bull, Uber and Vuori as he prepares for his first full season as Texas’ starting quarterback. While Manning is the highest-valued NIL athlete in college sports, he doesn’t take any money from Texas’ NIL collective, the Houston Chronicle previously reported. 

Beck initially declared for the 2025 NFL Draft this offseason before surprisingly transferring to Miami. It was rumored that Beck received $3 to $4 million from Miami’s NIL collective to make the move to South Florida, moving on from Georgia after he helped the Bulldogs win the SEC title in 2024. According to On3, Beck has inked 11 deals and partnerships over his college career, with Chipotle, Beats By Dre and Powerade headlining the notable brands.

Following a standout freshman season, Smith shot up the board as one of the most valuable players in college sports. He was recently unveiled as a co-cover star athlete for “College Football 26,” adding to the list of notable endorsement deals he has secured. He has reported deals with American Eagle, Lululemon, Red Bull and Nintendo, among others. Smith also agreed to a local car dealership deal — which appeared to gift him a new Mercedes — in May.

4. BYU F AJ Dybantsa ($4.1 million)

Before he even steps on the court in Provo, Utah, Dybantsa is already one of the highest-valued players in college sports with reported deals with Nike and Red Bull. It was reported at the time of his commitment that he secured a deal worth around $7 million, giving one of the top prospects in the 2026 NBA Draft a significant payday.

Nussmeier opted to forgo early entry into the 2025 NFL Draft, making him one of the top prospects in 2026. Set to enter his second season as LSU’s starter, Nussmeier has multiple reported NIL deals and partnerships, including Powerade and EA Sports, among others. 

Sellers was one of the SEC’s breakout stars in 2024, winning the conference’s Offensive Freshman of the Year Award. He has reportedly secured NIL deals with Collegiate Legends and Cheez-It, and another strong year could help him continue to climb this list.

Similar to Sellers, Lagway was also a breakout star in 2024. He went 6-1 in the seven starts he made as a true freshman, helping Florida turn its season around. He has reportedly earned an NIL deal with Nintendo since the end of the season, while Gatorade has featured him in a commercial, as he agreed to a deal with the iconic brand before his freshman year. Lagway certainly seems to be a candidate to be No. 1 on this list next year if Manning declares for the draft.

Klubnik, who FOX Sports lead college football analyst Joel Klatt recently named as his top quarterback for the 2025 season, is entering his third year as Clemson’s starter. He led the Tigers to an ACC title last season and reportedly has existing NIL deals with Rhoback and ONIT, among others. 

Allar turned down early entry into the 2025 NFL Draft despite speculation he could be an early-round pick. According to On3, Allar hasn’t logged any new NIL deals since he helped Penn State reach the CFP last season. However, he reportedly has pre-existing deals with Bose and Frosted Flakes.

Leavitt only has a pair of reported NIL endorsement deals, agreeing to partnerships with Jones Ford Verde Valley and Cold Beers & Cheeseburgers, but he also agreed to a deal with Arizona State’s NIL collective in January, shutting down transfer rumors. 

11. Michigan QB Bryce Underwood ($3 million)

After dealing with struggles at quarterback during the 2024 season, Michigan made Underwood a reported offer through its NIL collective worth $10.5 million over four years to get him to flip his commitment from LSU to the Wolverines. Underwood, ranked as the top quarterback recruit in the Class of 2025, wound up flipping his commitment to remain in his home state of Michigan.

Toppin has the highest NIL valuation among returning college basketball players this upcoming year. It was reported that Toppin is expected to earn $4 million in NIL after forgoing entry into the 2025 NBA Draft. Toppin won Big 12 Player of the Year and was named a second-team All-American after scoring 18.2 points per game in the 2024-25 season.

Duke landed Mensah in the transfer portal after he had a strong first season as Tulane’s starting quarterback (2,723 passing yards, 22 passing touchdowns, six interceptions) in 2024. It was reported that Mensah earned an $8 million deal from Duke’s NIL collective to transfer to the school in December 2024.

Mateer is also among the list of the most valuable college athletes after transferring from Washington State to Oklahoma this offseason. Klatt recently ranked him as his third-best quarterback for the 2025 season after he threw for 3,139 yards, 29 touchdowns and seven interceptions to go with 826 rushing yards and 15 rushing touchdowns.

The other co-cover star athlete of “College Football 26” is among the most valuable athletes in college sports for 2025-26. Williams emerged as one of the best receivers as a 17-year-old freshman in 2024, recording 865 receiving yards and eight receiving touchdowns. Williams also has a pretty diverse list of NIL endorsement deals as well, reportedly securing partnerships with Uber Eats, Hollister and Sally Hansen.

Hoover doesn’t have any listed NIL brand deals on On3 beyond the one he has with TCU’s NIL collective. However, after his strong 2024 season (3,949 yards, 27 touchdowns, 11 interceptions), he could’ve earned more this offseason. Tennessee offered Hoover roughly $1 million more in NIL money than what he’s currently receiving at TCU, which is at least seven figures, The Fort Worth Star-Telegram reported in April.

17. Ohio State S Caleb Downs ($2.4 million)

Ohio State has two of the highest-valued non-quarterbacks in college football entering the 2025 season. Downs, who is arguably the best defensive player in the nation (81 total tackles, two interceptions in 2024), has a few reported NIL brand deals, highlighted by partnerships with Panini, Beats by Dre and American Eagle. He also signed an NIL deal with Ohio State’s collective, The Foundation, when he transferred from Alabama following Nick Saban’s retirement in 2024.

Bailey doesn’t have any known NIL deals with brands, but he signed a new deal with NC State’s collective, One Pack, in December 2024 to remain in Raleigh, North Carolina. That deal helped ensure Bailey wouldn’t transfer after he scored 22 total touchdowns to go with 2,413 passing yards as a true freshman in 2024. 

Following a wild recruiting process that saw him commit to two schools before landing at Nebraska in 2024, Raiola has earned a few NIL deals with notable brands. He reportedly signed a deal with Panini right after he committed to Nebraska in December 2023, before signing a deal with Campus Ink early in his freshman season. He reportedly signed an endorsement deal with Adidas in April, following in the footsteps of his idol, Patrick Mahomes. He also has a deal with Nebraska’s NIL collective, 1890. 

Lendeborg announced he was transferring from UAB to Michigan in April, but he wasn’t fully committed to the Wolverines until he removed his name from the 2025 NBA Draft in May. The top-ranked player in the transfer portal this offseason by 247 Sports, Lendeborg received an NIL package believed to be in the neighborhood of $3 million to return to school, CBS Sports previously reported. Lendeborg was viewed as a potential first-round pick prior to his decision to remove his name from the 2025 NBA Draft, as he was named first-team All-AAC the past two seasons. 

Green earned a few endorsement deals with local companies during his time at Boise State before he transferred to Arkansas ahead of the 2024 season. After transferring, he reportedly signed a deal with the school’s NIL collective, Arkansas Edge. It’s unclear how much that deal is worth, but the collective helped Green land an endorsement deal with a local car dealership in 2024, which landed him a Ram 1500 truck. 

Similar to Lendeborg, Fland was one of the top players in the transfer portal this offseason but also declared for the 2025 NBA Draft. He removed his name from the draft in May, while simultaneously announcing his transfer from Arkansas to Florida. The defending champion’s NIL collective reportedly gave Fland a package worth over $2 million, according to CBS Sports. 

Dent, who won Mountain West Player of the Year at New Mexico this past season, reportedly received a $3 million NIL deal to transfer to UCLA in March, according to The Santa Fe New Mexican. He received $2 million of that deal up front, while he’ll earn the other $1 million during the 2025-26 season. 

Iameleava arguably became the face of the NIL debate this offseason. He transferred out of Tennessee after the program reportedly denied his request for a pay raise from its NIL collective, seeking $4 million annually. He wound up at UCLA, agreeing to an NIL deal rumored to be in the $1.5 million range, according to Front Office Sports. That’s actually a pay decrease from what he was getting at Tennessee, as he was set to earn $2.4 million from the Vols’ collective in 2025, per ESPN. Iamaleava was also one of 11 college football players to sign a deal with Beats by Dre ahead of the 2024 season. 

Arnold was among the handful of quarterback transfers who reportedly earned a multi-million-dollar payday this offseason. It has been rumored that Arnold received a deal worth at least $2 million to transfer from Oklahoma, which got a laugh out of former Alabama quarterback AJ McCarron. Arnold finished the year with 1,421 passing yards, 12 passing touchdowns, three interceptions, 444 rushing yards and three rushing scores.

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Blues prospect Justin Carbonneau made a big decision that fans weren’t expecting

On Friday, the Blainville-Broisbriand Armada of the QMJHL announced that recent Blues draftee Justin Carbonneau will be making his return to the club for the 2025-26 season. Ça, ça commence bien le week-end 😎🎱#LeFuturEstMaintenant⚡️ pic.twitter.com/XNq2GcfBa2 — ArmadaBLB (@ArmadaBLB) July 11, 2025 Carbonneau had an offer at Boston College to play hockey in the NCAA and […]

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On Friday, the Blainville-Broisbriand Armada of the QMJHL announced that recent Blues draftee Justin Carbonneau will be making his return to the club for the 2025-26 season.

Carbonneau had an offer at Boston College to play hockey in the NCAA and show off his skills against a higher level of competition, but ultimately decided to stay and dominate the Q. What does this mean for Carbo as a prospect?

Playing time and upside

While the NCAA is a much higher level of competition than the QMJHL, that does not mean it is the only path to proving one’s caliber as a prospect.

Justin Carbonneau is a young skater with a lot of upside, but is still very raw as a prospect. This means there are a lot of areas of his game that are not as consistent or refined as they could be. Playing in a tougher league while still trying to work on mechanics might be too big of an ask to make, which could be one reason Carbo chose the Q.

Another reason is a clear path to playing time. Boston College has a talented hockey roster, so the minutes for Carbonneau to develop and show his skills were not guaranteed versus with the Armada. Deciding to play in the Q guarantees Carbonneau the biggest role on his team meaning lots of ice time, valuable time where he can still develop his mechanics and show off his impressive hockey ability in the junior league.

Furthermore, Carbonneau has more to think about than just his next game, now that he’s been drafted by the St. Louis Blues. Choosing to reject the NCAA offer has one more added benefit to his prospect status.

Path to the NHL

Justin Carbonneau is eligible to sign a two-way contract with the Blues, meaning they could call him up at any point. Following Doug Armstrong’s comments after the development camp, it sounded like the Blues organization was very impressed with Carbonneau’s performance and said he could compete for a roster spot right now.

Playing in the QMJHL gives him the flexibility to go back and forth between the NHL and his junior league if he does truly excel. In the NCAA, he would have had to wait for Boston College’s season to end, but now he can be utilized as an injury call-up or potentially as a starter in his own right.

Furthermore, this gives Carbonneau the chance to show off his skills again at the Blues training camp before the preseason begins. He is eligible and expected to be at training camp now that his roster decision is set.

This decision may have been made solely off the training camp opportunity, for that will be his real chance to crack the NHL roster and prove he’s ready for NHL ice. If his biggest priority is to make the team with the Blues as soon as possible, then it makes all the sense in the world why Carbonneau chose to return to the Armada.

Either way, the decision is set, and Blues fans should look for and expect another season of dominance from the young and ascending forward.





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Study shows Gophers hockey is a serious moneymaker for U of M athletics

College hockey is in the national sports headlines after super prospect Gavin McKenna opted to play his final developmental year in the NCAA at Penn State, instead of remaining in Canada. A recent article showed that the Nitanny Lions program is generating some serious revenue, but it’s still nowhere near Minnesota. Out of every athletic […]

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College hockey is in the national sports headlines after super prospect Gavin McKenna opted to play his final developmental year in the NCAA at Penn State, instead of remaining in Canada. A recent article showed that the Nitanny Lions program is generating some serious revenue, but it’s still nowhere near Minnesota.

Out of every athletic department in the country that has FBS football, Gophers men’s hockey trailed only Arkansas baseball in terms of ticket sales for non-football and men’s basketball programs in 2023-24. Minnesota brought in $3.98 million in ticket sales, according to Sportico.com.

Source: University documents, FY 2024

Table: Lev Akabas (Sportico.com) / Source: University documents, FY 2024

Related: Versatile Butler transfer commits to Gophers baseball

That number puts Gophers men’s hockey ahead of notable sports programs like LSU baseball, UConn women’s basketball and Nebraska women’s volleyball. Men’s college hockey is continuing to become more and more popular, but Minnesota’s program has always been in a class of its own in terms of fan base.

It’s interesting to note that reports came out earlier this week that the University of Minnesota’s athletics budget faces a $8.75 million deficit. The deficit is reportedly driven largely by the new House v. NCAA settlement, which results in new payments from the school to its student athletes.

Many athletic departments across the country don’t have the luxury of having a sport like men’s hockey drive in so much money, as Wisconsin, Penn State and Michigan are the only other programs on the list. So, it’s fair to wonder why the Gophers are struggling financially.

The entire landscape of college sports continues to seemingly change weekly, but this article shows that the men’s hockey program is something that makes Minnesota a unique University for college athletics. As more focus continues to shift to sports like football and men’s basketball, it will be important for the Gophers not to forget about their men’s hockey program.



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Hugh Freeze defends decision to play golf amid heavy criticism from fans

Auburn football’s 2025 season is right around the corner, and this fall marks a pivotal season for third-year head coach Hugh Freeze. The Tigers headman joined college football analyst David Pollack on his show, See Ball Get Ball, to promote his team’s improvements heading into the new season. Pollack opened up the interview with the […]

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Auburn football’s 2025 season is right around the corner, and this fall marks a pivotal season for third-year head coach Hugh Freeze. The Tigers headman joined college football analyst David Pollack on his show, See Ball Get Ball, to promote his team’s improvements heading into the new season.

Pollack opened up the interview with the question on everybody’s mind. He asked Freeze how his golf game is.

“You know, everybody seems to like to talk about my golf game,” Freeze responded. “It’s not as good as it used to be.”

Freeze’s response is in regard to a recent report from AL.com that the Auburn coach is playing significantly more golf than his peers in recent times. In the month of June alone, Freeze got on the course 10 times, AL.com found. They also say he has recorded more than 20 rounds throughout the calendar year already, showing a handicap of 7.4.

In comparison, South Carolina‘s Shane Beamer came up in second place, having three recorded scores in June. Other coaches like Georgia‘s Kirby Smart are sitting at zero.

“This is that time where people are looking for things to write about,” Freeze said. “And I do love golf. I enjoy playing, but what people don’t realize is, you know, I assure you that I never missed a camp day or a recruiting day but if camp got over at three o’clock one day, and Jill (Freeze’s wife) and I go out at 4:30, we absolutely might do that.

“And I’m not apologizing for that part of it. But my focus is 100% on getting Auburn in that win column this fall. And I do think the biggest thing that’s causing most of it is the recruiting rankings right now, because we’ve been top 10 my two years here in recruiting, and currently we’re not. And good Lord, we could spend 30 minutes on why I think that is.”

At the same time, Auburn’s recruiting class is off to a slow start as their 2026 recruiting class is ranked 71st nationally as of this report. Couple that with consecutive losing seasons to begin his Auburn tenure, 2025 could be a make-or-break season for the Tigers’ head coach.

As is customary for Auburn, they’ll face a tough group of teams in 2025. Their schedule includes matchups against Oklahoma, Texas A&M and Georgia in consecutive matchups. Of course, Alabama is looming in the Iron Bowl during the regular season finale.

First, Auburn will begin its 2025 college football season on the road against Baylor. The Week 1 game is just weeks away and scheduled for a special Friday kickoff at 8 p.m. ET on FOX.



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BYU quarterback Jake Retzlaff transferring following tumultuous few months

Associated Press PROVO, Utah. (AP) — BYU quarterback Jake Retzlaff is transferring after a tumultuous few months that included being named in a civil sexual assault suit that was later dismissed. “After a lot of prayers, reflection and conversations with those I trust, I’ve made the difficult decision to officially withdraw from BYU and the […]

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Associated Press

PROVO, Utah. (AP) — BYU quarterback Jake Retzlaff is transferring after a tumultuous few months that included being named in a civil sexual assault suit that was later dismissed.

“After a lot of prayers, reflection and conversations with those I trust, I’ve made the difficult decision to officially withdraw from BYU and the BYU football program,” Retzlaff posted Friday on Instagram. “BYU has meant more to me that just football. It’s been a place of growth — spiritually, mentally and physically. I’m grateful for every teammate, coach, staff member and fan who’s supported me along the way.”

Retzlaff reportedly faced a suspension for violating the honor code at the university, which is run by the Mormon church, after acknowledging a consensual sexual relationship in his defense against the lawsuit.

Retzlaff threw for 2,947 yards and 20 touchdowns with 12 interceptions last season as the Cougars contended for a spot in the Big 12 championship game.

BYU coach Kalani Sitake avoided commenting on Retzlaff’s situation at Big 12 media days earlier this week, saying it was a private matter and he shouldn’t comment before Retzlaff.

___

AP college football: https://apnews.com/hub/college-football





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Just when it seemed the NIL tug-of-war might be over, along comes another issue to drag everyone involved through the mud

A GRIP ON SPORTS • There’s a debate in the public relations industry concerning the best time to release bad news. Well, not really. A consensus was reached long ago. The answer? Late afternoon on a Friday. With everyone eager for the weekend, such news has a tendency to hug the earth, well under anyone’s […]

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A GRIP ON SPORTS • There’s a debate in the public relations industry concerning the best time to release bad news. Well, not really. A consensus was reached long ago. The answer? Late afternoon on a Friday. With everyone eager for the weekend, such news has a tendency to hug the earth, well under anyone’s radar.

•••••••

• Which brings us to yesterday. Another Friday. And a bombshell announcement that anyone with a dollop of common sense knew was coming – though it was met with protestations of surprise.

In one corner stood the newly formed College Sports Commission. In the other, the plaintiffs’ attorney in the recently approved game-changing House settlement. In between? Everyone else who has an interest in college athletics, from fans to athletes, collectives to school administrators.

The subject: What qualifies as viable NIL payments under the settlement agreement. It’s kind of important.

The CSC, an entity created by the five power conferences – as the House lawsuit started before realignment, the Pac-12 is part of it – to oversee and enforce the settlement’s financial strictures, issued some guidance Thursday. What did it say? We’re paraphrasing here but, at its core, the ruling stated work done for boosters’ collectives, no matter what it is, isn’t going to be approved. According to the CSC, only the CSC can decide what is true NIL and what is prohibited pay-for-play. And working for school-affiliated collectives is the latter.

If true, the soft NIL salary cap envisioned after the House settlement was approved by the courts is actually a pretty hard one. At least for the athletes.

But is it true? Not according to the plaintiffs’ attorneys, who had to break away from their celebration – they were granted about $750 million in fees Friday – to issue a rejoinder.

In a letter sent to the power conferences and the NCAA, the attorneys basically asked “what the heck are you thinking?”

According to reporting by Yahoo! Sports and The Athletic, the attorneys who wrote the agreement with the NCAA and power conferences, Jeffrey Kessler and Steve Berman, stated:

“We urge the CSC to retract the July CSC Memorandum and clarify that the valid business purpose requirement applies to NIL collectives in the same manner as any other entity. If the CSC does not retract the statement, Class Counsel will have no choice but to pursue relief from the Special Master as the July CSC Memorandum is already causing injury to class members.”

In other words, the CSC is wrong, the agreement stipulated the collectives are businesses too and they can pay the athletes what they want. And that’s what the courts agreed to.

Who is right? The people who wrote the agreement and saw a federal judge approve it, or a new business whose only charge, really, is to rein in spending and limit movement for colleges’ athletic employees?

Guess what? We’re about to see another round of court proceedings. And more attorneys getting rich.

In the end, the CSC’s power play will fail. Collectives will be able to hold golf tournaments and fundraisers, hosted by the star quarterback and middle linebacker, and those two players will be paid the going rate – or fair-market value, as the agreement allows.

How much is that? The market decides, right? That is what fair-market value means. Just as the market decides how much a plumber in Pullman or an electrician in Electric City should be paid. The athletes’ current rate is pretty high, built on competition between schools for athletic abilities in demand.

Which is why the CSC tried its Hail Mary on Thursday, hoping to catch the attorneys’ defense napping. They weren’t.

It pretty obvious the side that lost the House case in a rout is trying to win in the court of public opinion. To alter the settlement after the fact, defining NIL collectives as businesses that have just one purpose, to funnel money to athletes.

It’s true, actually. But almost every business ever created has just one purpose: To funnel money to someone. To take it from the customers’ pockets and put it into someone else’s bank account. Owners. Shareholders. Politicians.

Collectives are no different in that regard. And the House settlement recognizes that. If the athletes’ name, image and likeness talents help a business, any business, make money, the athlete deserves to be compensated. Fairly.

Yes, fairness is relative. It is decided by what the market. Not some made-up commission funded by ownership. With one true purpose. Put the owners back in control.

• I have a couple Friday lunch buddies. Smart guys, well-educated by the best public and private colleges in the state of Washington. And it always astounds me when they start throwing around statements such as “now that the transfer portal has closed” and the like.

Really? Is it ever closed? Well, yes and no. The entity the NCAA created to facilitate the new-world transfer process has time limits. Rules. Dictums. Great PR.

But it’s not necessary. Almost anyone can transfer anytime during the offseason. And play right away.

That lesson was driven home right after the last football season, when Wisconsin defensive back Xavier Worthy, denied portal entry by the Badgers because he had signed a two-year NIL contract, transferred to Miami. And he’ll be manning a spot in the Hurricanes’ secondary in the fall.

Yes, Wisconsin is suing Miami, trying to prove the school’s representatives tampered with a binding contract. Big deal. Money might have to change hands but Worthy is going to be playing.

Just as former BYU quarterback Jake Retzlaff will be slinging the ball for someone else come August training camp.

Retzlaff ran afoul of BYU’s honor code. He admitted to sexual relations out of wedlock. Was suspended seven games. A senior with NFL hopes, he didn’t want to sit. Portal closed? BYU unwilling to grant him a release? Big deal.

He can’t talk with another school? His representatives can. (As an aside, how silly is that NCAA rule?) After weighing offers, he can enroll at his next school, be accepted and then play.

No portal entry. No problem. And guys, if you are not going to eat it, can I have your fortune cookie for Donut?

•••

WSU: Jaylen Wells has a productive NBA rookie season with Memphis. But the Grizzlies have changed coaches and gone away from a pretty radical offensive concept he seemed to fit well in. So he’s in Las Vegas, playing summer league and showing the new staff what he can do in the new system. Theo Lawson is in Vegas as well and covered Wells’ first outing. Theo also delved into every player Friday with local connections. … Elsewhere in the (current, old and future) Pac-12 and the nation, Jon Wilner posted his usual Friday mailbag and it ran in the S-R this morning. … Pat Forde has 40 observations – Forde and forty, get it? – on the upcoming college football schedule. … Oregon State has Houston in its schedule. … Oregon’s most intriguing game may be the matchup with Penn State. … The two quarterbacks competing to start for Colorado are not enemies. … Can Arizona State keep Phoenix-area recruits from leaving town? … An Arizona player is ticked off by his video game rating and wants to do something about it on the field. … Fresno State is prioritizing new facilities as it gears up to join the Pac-12 next season.

Gonzaga: The women’s NCAA tournament is undergoing some changes this year. The top 16 seeds will be announced early, though not their seeding, so the schools have another day to get ready to host the first two rounds.

Preps: Another Spokane-area baseball player has made an All-Star team. Former Mt. Spokane pitcher Drew Rasmussen, is back from arm surgery, pitching well and Friday was named a replacement pitcher for the American League.

EWU and Idaho: Around the Big Sky, the newest member of Weber State’s men’s basketball staff prides himself on his work ethic. … Head coach Mike Bibby recently talked about his journey to Sacramento State. … Utah Tech and Southern Utah are about to embark on their final football season in something called the United Football Conference. They join the Big Sky next season. … Women’s basketball recruiting never stops. At least at Montana.

Indians: With the game tied at four heading into the ninth inning, the Spokane fans were probably anticipating a walk-off win. Instead, Eugene scored four times in the top of the inning and walked out of Avista Stadium with an 8-4 decision.

Mariners: Just about every day Cal Raleigh has done something worth writing a column about. If I did, it would bore you to death, right? Well, there was nothing boring about what Raleigh did late in the M’s 12-3 blasting of the Tigers on Friday night. He pulled an outside pitch out to left in the eighth inning and then crushed a grand salami in the ninth. The All-Star catcher has 38 dingers, just one short of Barry Bond’s pre-break record. And he has two games in Detroit left. … How has he blossomed this year? Adam Jude tries to explain it. … Julio Rodriguez also hit a two-run bomb, his off baseball’s best starter, Tarik Skubel, that came when the game was in doubt. He also had big news before the game, bowing out of the All-Star contest. He was replaced by teammate Randy Arozarena. … There were some controversial replacements announced Friday, including a rookie pitcher who has made fewer starts this year than Cy Young used to make in a week. We have our thoughts on the biggest snub, Mariner shortstop J.P. Crawford. The guy is having an All-Star caliber season, even if he is never picked. He just has been aced out this year due to seasons from guys like Jeremy Pena. … We linked this Times’ column on Matthew Boyd yesterday. It is on the S-R site today. He is one of the most-intriguing players on either roster. 

Storm: After an awful outing against the Sun in Connecticut, Seattle rolled in the home rematch 79-65 with a late 19-5 run.

Wimbledon: The women’s final is about to begin as we type this. Can Amanda Anisimova become the first American to win on the famed grass since Serena Williams? … The men will meet Sunday morning in a rematch of the French Open final. World No. 1 Jannik Sinner vs. two-time defending champ Carlos Alcaraz.

Reign: Seattle made a couple contract decisions this week.  

Sounders: If Stefan Frei can’t go for a while, his backup is ready.

•••       

• Summer weather is wonderful. The sun waking me up at 4:45 a.m. is not. But no big deal. It’s Saturday. A nap is in the offing. Maybe two. What else is there to do? Until later …





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College football’s best coaching jobs: Which programs are set up to compete for future national titles?

Remember when all it took to win a national championship in college football was an elite roster, a hot-shot coach and a favorable schedule? The haves and have-nots were clearly defined, and success hinged on player development and maintaining depth — especially for blue bloods looking to keep the train on the tracks. The ingredients […]

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Remember when all it took to win a national championship in college football was an elite roster, a hot-shot coach and a favorable schedule? The haves and have-nots were clearly defined, and success hinged on player development and maintaining depth — especially for blue bloods looking to keep the train on the tracks.

The ingredients that define the nation’s best jobs haven’t necessarily changed, but this summer’s landmark revenue-sharing decision could spark a parity boom unlike anything the sport has seen. More programs may soon challenge for seats at a historically exclusive table.

College football’s top jobs aren’t supposed to change year to year, but sweeping changes to recruiting — including the transfer portal and NIL-related contracts — have intensified the conversation around which programs are making the right moves for long-term success.

Five factors were used in determining a cumulative score for the nation’s featured jobs:

  • Recruiting (High school, transfer portal)
  • Resources (NIL, donors, TV revenue)
  • Talent pool (geographical significance)
  • Administrative edge
  • Executable expectations 

Each of these categories was assigned a subjective number grade 1-5 with ‘1’ being the lowest classification and ‘5’ being elite.  

Diamond tier (4.4+)

Texas (4.8), LSU (4.8), Ohio State (4.6), Georgia (4.4), Alabama (4.4)

Four of these five programs have combined to win eight of college football’s 10 national championships during the playoff era. And they’re all positioned for immense success over the next several years. Texas is the only program to reach the playoff semifinal in consecutive years and with rosters costing more than ever to build, the Longhorns are well-suited to thrive.

Surprised to see LSU near the top of the list? You shouldn’t be. The past three coaches in Baton Rouge have each collected national titles and Brian Kelly may get that opportunity in 2025 — or else. The money at LSU has put Kelly in a win-or-bust situation. The Tigers have the nation’s No. 1 portal signing class, a deep coaching staff and no excuses should the team fall short. LSU is one of the few programs where you’re fired if you don’t sniff the national title early in your tenure.

Ohio State athletic director Ross Bjork said before the 2024 season his Buckeyes distributed record amounts of NIL to athletes over the previous year. And with one of the nation’s most expensive rosters, Ohio State ran roughshod through the expanded playoff and captured a national title. Bjork understands what it takes to assemble a championship-caliber two-deep and Ryan Day has proven he can shoulder heavy scrutiny. Ohio State is the Big Ten’s best job.

There’s no coincidence that three of the five coaches leading these programs currently rank in the top 1% of the sport when it comes to wins over ranked competition. That speaks to the “executable expectations” side of the equation here and how much resources and talent go into winning big in college football.

Kirby Smart has managed to accomplish what Mark Richt could not at Georgia. He has taken the program to the top of the pedestal. He’s done it the old-fashioned way — by stocking the line of scrimmage with the best players in the country. With an expansive recruiting budget, the Bulldogs will continue to bring in top talent annually even if Smart prefers the heftiest NIL checks go to proven players.

Alabama brings up the rear of the diamond tier. Spoiled by the greatness associated with on-field results over the last decade and change, Alabama fans should temper expectations just a bit under Kalen DeBoer. Expecting annual playoff appearances in the expansion era is one thing, but judging success by national championships is another.


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Elite tier (4.0+)

Notre Dame (4.2), Michigan (4), Oregon (4), USC (4), Florida (4), Oklahoma (4), Penn State (4), Texas A&M (4)

Marcus Freeman proved last season that Notre Dame is built for success in the expanded College Football Playoff. Despite being the only independent program among the sport’s top-tier jobs — and not quite matching the TV revenue of its SEC and Big Ten counterparts — resources aren’t a concern in South Bend. Freeman has followed Brian Kelly’s national recruiting model, and the Irish should remain an annual playoff threat given how their schedule typically compares to their roster strength.

No argument here if someone wants to put Michigan in the diamond tier of college football jobs. But the verdict is still pending in the sign-stealing investigation, and the potential ramifications for Sherrone Moore and his staff over the coming years could be significant. Jim Harbaugh’s national championship run in 2023 — the program’s first title in 26 years — set sky-high expectations for Moore, much like the almost unreachable bar Alabama fans have set for Kalen DeBoer after Nick Saban’s retirement.

It certainly feels like Oregon is knocking on the door under Dan Lanning, The Ducks went unbeaten in their first Big Ten season before a tough playoff matchup led to an early exit in the Rose Bowl. Oregon’s recruiting reach has expanded under Lanning, and staff continuity has helped accelerate the program’s upward trajectory.

USC is finally addressing its long-overdue facilities upgrade. The Trojans broke ground in November on the $200 million Bloom Performance Center, a major investment in the program’s infrastructure. Lincoln Riley — and whoever eventually follows him — must focus on keeping California-based five-stars in state, especially at quarterback. USC should be able to pick its signal caller from the West Coast every cycle, but that’s not happening right now.

Texas A&M paid Jimbo Fisher a record-setting buyout to walk away because an eight-win average wasn’t good enough — even with his BCS title pedigree from Florida State. Expectations are sky-high for a program that has posted just four winning SEC records since joining the league in 2012. Facilities are elite, the Aggies sit in a talent-rich recruiting region, and resources are limitless. It’s time to win — big.


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Silver tier (3.6+)

Clemson (3.8), Tennessee (3.8), Miami (3.8), Florida State (3.6), Auburn (3.6)

What do these five programs all have in common? Each has won at least one national championship, proving it can be done. That history is part of the battle when climbing the mountain — knowing that past success could be channeled again down the road.

Whenever Clemson inevitably leaves the ACC and lands in one of the two super conferences during the next round of realignment, the Tigers will join the financial ranks of other elites thanks to an expected revenue boost. But whenever Dabo Swinney’s tenure ends, his successor will face a massive challenge trying to replicate that level of success. National parity has increased, and recruiting looks far different than it did during Clemson’s title runs.

Josh Heupel has restored Tennessee to national relevance following the program’s first College Football Playoff appearance, but is there a ceiling in Knoxville? The Vols are still chasing the SEC’s top tier and constantly battling Alabama, Georgia, Florida and LSU for the same talent.

Miami, Florida State and Auburn have adapted to the modern era with an aggressive focus on the transfer portal. All three programs are building rosters year to year, with limited time for player development. Long term, it may benefit the Hurricanes and Seminoles to return to basics — however that may look — and win recruiting battles within Florida, rather than consistently entering bidding wars in the portal.

At Auburn, the coach who follows Hugh Freeze will go only as far as the boosters allow. It may not be the most difficult job in the SEC, but expectations are borderline unrealistic. Like most perennial top-20 programs, Auburn has a short leash when there’s little early return on investment — especially at a place that’s already reached the mountaintop.





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