NIL
NiJaree Canady Signs $1M-Plus NIL Contract With Texas Tech Softball amid WCWS Run
NiJaree Canady will be staying with the Texas Tech Red Raiders for another season. Ramona Shelburne of ESPN reported that the ace pitcher had signed a “seven-figure NIL deal” to keep her with the program past the 2025 season. The junior right-hander had transferred to Texas Tech from Stanford ahead of the 2025 season and […]

NiJaree Canady will be staying with the Texas Tech Red Raiders for another season.
Ramona Shelburne of ESPN reported that the ace pitcher had signed a “seven-figure NIL deal” to keep her with the program past the 2025 season. The junior right-hander had transferred to Texas Tech from Stanford ahead of the 2025 season and became the first softball player to secure a NIL deal in excess of $1 million.
Canady has had a sensational season with the Red Raiders, going 34-7 with a 0.97 ERA in 239 innings. Her efforts helped lead the program to the College World Series Championship against in-state rival Texas.
The Red Raiders enter the contest with a 54-13 overall record in 2025. This was the first season that Texas Tech won the Big 12 conference title and reached the College World Series. This was the seventh time the program has made the College World Series and the first since 2019.
Canady has been a driving force to this success and staved off elimination with a Game 2 victory over the Longhorns Thursday night. She went seven innings and allowed six hits, two earned runs and struck out six batters in the 4-3 win.
As Canady and the Red Raiders prepare for a winner-take-all game Friday night, she can take comfort in the fact that she will be back with the team in 2026.
NIL
Goodman: The blood-lusting American Dream is back for college football and the SEC
This is an opinion column. _____________________ There are blood-lusting winners in the SEC, and then there are losers soon to be sucked dry and without jobs. There are no saints. There are no Boy Scouts. There are no values other than money. There are no morals when it comes to chasing a championship in this […]

This is an opinion column.
_____________________
There are blood-lusting winners in the SEC, and then there are losers soon to be sucked dry and without jobs. There are no saints.
There are no Boy Scouts.
There are no values other than money.
There are no morals when it comes to chasing a championship in this league of leagues. It’s a business, and the business, according to commissioner Greg Sankey’s sword-swinging remarks on Monday, is pretty good.
And dripping with the blood of the innocent.
I’m here at SEC Media Days 2025 in Atlanta, and it seems like some of these coaches need a refresher course on the unspoken, unscrupulous rules of engagement.
Oblige, I will.
Lane Kiffin at Ole Miss gets it. So does Tennessee’s governor, Bill Lee.
LSU’s Brian Kelly?
Auburn’s Hugh Freeze?
They’re either preening and posturing about the evolution of cheating in the SEC, or they’re positioning themselves this summer to join Nick Saban in retirement.
Auburn coach Freeze interrupts his summertime golf schedule on Tuesday for a visit with reporters at Media Days. Freeze wants everyone to know that he and Auburn are suddenly playing by the rules and are holier than they’re rivals.
On Monday, LSU’s Kelly turned the stage inside Atlanta’s College Football Hall of Fame into a pulpit after being asked about the latest attempt at governance for our beautiful Southern sport of legalized corruption.
“If we start with transparency, and start with the clear communication necessary, and consistency, and approach … look, I know this might not be what you were asking, but it’s got to start with coaches.
“It’s got to start with us.
“I mean, we have to be the stewards of this. There has to be a moral high ground — ethics in this. It starts with us. It starts with coaches.
“I was at a speaking engagement a few weeks back, and every question about the NIL was trying to find a way around it, trying to find a way to bring in revenue in some other way. Sooner or later, we have to take the stand that transparency, consistency, ethics, and morality are at the core of this.”
Spoken like a man who sounds like he wants to be replaced before the start of fall camp. Would Saban consider making his comeback at LSU?
Saban is the coaching GOAT of college football, but he got out because he didn’t want to play this new game of paying players every season. Kelly is the active wins leader (313) among college coaches, but he sounds like the game is passing him by.
Last time we checked, there’s no such thing as moral high ground down in the bayou. In fact, LSU’s football stadium, the highest point above sea level in Baton Rouge, was built thanks to public corruption.
Former LSU governor and U.S. senator Huey P. Long was a man of the people, loved LSU football and found creative ways to funnel money into the program. Long, and all the Kingfisher’s men, would have loved this new SEC, too, and they would have considered it a personal challenge that Tennessee’s state government is playing the game better than anyone.
Earlier this summer, Tennessee governor Lee signed into law legislation that gives the Volunteers and Vanderbilt Commodores a license to operate beyond the latest attempt at rules for college football.
Legalized cheating, in other words.
Under the law, college athletes in the state of Tennessee have no limits on the amount of money they can earn through NIL payments until the federal government says otherwise. Is the new College Football Commission already a joke? We’ll see.
The new commission was set up to govern college football, but I’m guessing that the CFC swung and missed by hiring a former Ivy League-educated baseball executive to run enforcement. Should they have hired someone like Sankey instead?
Sankey isn’t very good at controlling the coaches in the SEC, but at least the SEC’s commissioner understands the game. On Monday, he described the sport as “messy,” said it was backsliding into the “early 1900s” and all but called out Vanderbilt for bringing back quarterback Diego Pavia after successfully suing the NCAA for an extra year of eligibility.
“Literally,” Sankey said, “if you go to the first quarter century, and look at some of the practices around college sports, you start to see the same things that we are seeing today — an older group of college athletes, constant movement without a lot of oversight and questions about whether there are real academic standards that apply.
“As the world changes throughout college sports, we have to hold on to some values that are at the center of what we do on our academic campuses.”
Back at the turn of the 1800s, when college football was an unregulated portrait of the American Dream, football players would go from school to school for the highest dollar. Some of the players were given jobs as teachers. Some of the players were 28 and 30 years old, and everyone called them “scabs.”
There were no rules, which means there was no concept of phony, manufactured morality.
It was football without pretense. It was a juicy, bloody, rare steak of possibility just waiting to be consumed by the masses. Here we are again. The American Dream is alive and well in this new age of college football, and I only have one question.
Why didn’t Auburn pay for Pavia to transfer?
BE HEARD
Got a question for Joe? Want to get something off your chest? Send Joe an email about what’s on your mind. Let your voice be heard. Ask him anything.
Joseph Goodman is the lead sports columnist for the Alabama Media Group, and author of the book “We Want Bama: A Season of Hope and the Making of Nick Saban’s Ultimate Team.”
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NIL
‘I think it’s obvious people aren’t staying within the cap’
ATLANTA, Georgia – It probably should come as no surprise that Ole Miss coach Lane Kiffin was the most outspoken coach on the SEC Media Days podium when he was asked about the controversy and confusion surrounding revenue sharing and NIL. “I think it’s obvious people aren’t staying within the cap, so I think the […]

ATLANTA, Georgia – It probably should come as no surprise that Ole Miss coach Lane Kiffin was the most outspoken coach on the SEC Media Days podium when he was asked about the controversy and confusion surrounding revenue sharing and NIL.
“I think it’s obvious people aren’t staying within the cap, so I think the whole thing will be, ‘What does that look like?’ That’s what we don’t know. What does it look like when you don’t and what are the punishments for that? Do you win and that comes later?”
On a hard salary cap
“I think that’s what we attempted. Doesn’t seem like that’s working very well. So yeah, I mean, stating the obvious. That was the intention of what was going on because there were so many complaints when NIL started about, OK, everybody has different advantages, and different payrolls. Saw those a couple years ago.
“I was up here at one of these joking about a luxury tax based on A&M’s spending or whatever it was. So that was supposed to be being fix, and now it’s not.”
On getting an early start
“If you go back to retention of last year’s players and the portal guys December, January, we went into that operating under this cap because we were told the settlement was most likely going to get approved and how that would work,” Kiffin said.
“We get a lot of questions like, ‘What’s it like now?’ We’ve been operating – we have – under these cap guidelines of what was coming and what it was going to look like. I think we’ve done a really good job of that.”
Hovering over every coach at SEC Media Days are questions about revenue-sharing and NIL. It is the front and center in every discussion about football.
SOUTH CAROLINA’S SHANE BEAMER
On what he wants to see
“That what we say is going to happen. That what we say is going to be enforced. For all the talk out there, if there is no teeth to it, it doesn’t matter. What is being implemented with rev share and the clearinghouse, I see other conferences talking about it, saying it’s not going to work and this and that.”
On how it can work
“Something that has some teeth to it and is what it is supposed to be and if somebody is not doing what they are supposed to be doing, there are going to be repercussions. Let it be what it is supposed to be and let ‘s see what happens.”
LSU’S BRIAN KELLY
On the process
“We are early on in the process,” Kelly said. “This is the first step in what we are trying to build. I am excited about college football. I am excited we have something in place in terms of revenue-sharing. NIL is still something we have to navigate. I think we still have to be thinking about how we continue to build or support for NIL. It’s not going away. Nor should it.”
On what is important going forward
“Transparency and consistency. Those two words are probably the most important things as we continue to move forward. … If we start with transparency and start with the clear communication necessary and consistency and approach. It’s got to start with coaches.
:It’s got to start with us. I mean, we have to be the stewards of this. There has to be a moral high ground. Ethics in this. It starts with us. It starts with coaches. I was at a speaking engagement a few weeks back, and every question about NIL was trying to find a way around it, trying to find a way to bring in revenue in some other way.
“Sooner or later we have to take the stand that transparency, consistency, ethics, and morality are at the core of this. If that’s where we are we’re going to be able to move to the next step and be able to continue to make progress.”
This story will be updated.
NIL
Doron Lamb would’ve stayed all four years at Kentucky with NIL – with untouchable shooting records
Kentucky does not win the national championship in 2012 without Doron Lamb, the former Wildcat sharpshooter going for a game-high 22 points in the 67-59 victory over Kansas to hang banner No. 8. It was the perfect way to finish a near-perfect postseason run, the Queens native scoring in double figures all six games with […]

Kentucky does not win the national championship in 2012 without Doron Lamb, the former Wildcat sharpshooter going for a game-high 22 points in the 67-59 victory over Kansas to hang banner No. 8. It was the perfect way to finish a near-perfect postseason run, the Queens native scoring in double figures all six games with 16-plus in four of six and two 20-point outings.
Lamb was consistent, just as he was his entire career in Lexington. He averaged 12.3 points per contest in year one, 13.7 points in year two with shooting splits of 49/48/81 in 78 total games. Until Reed Sheppard came along in 2023-24, he held the all-time shooting record at Kentucky, knocking down 47.5 percent of his three-pointers on 303 attempts with 144 makes.
Thing is, he only averaged 3.9 attempts per game — 3.7 as a freshman, 4.1 as a sophomore. He was a coin-flip shooter, but didn’t get many opportunities with 1.8 conversions each time out. Keep that in mind, he says, when talking about the all-time greats in the blue and white.
“Let me tell y’all real quick. Look, y’all. Listen,” Lamb told KSR, clearly needing to get something off his chest. “Back in my era, back in my time playing basketball, I only averaged four attempts at the three-point line — but I averaged two makes. These kids now are shooting 10 threes, eight threes a game. If I would’ve done that back then, I would have averaged 20-plus. So that’s all I need to say.”
He’s got a good point. Take college basketball’s leading three-point shooter from a year ago, Belmont’s Tyler Lundblade. He knocked down 48.1 percent of his attempts — worse than Lamb’s year-one average as a Wildcat of 48.6 percent — but took 6.5 threes per game. Koby Brea may be the better example for BBN, finishing No. 9 nationally shooting 43.5 percent from deep on 5.9 attempts per contest in Lexington. Houston’s L.J. Cryer got up 7.3 three-pointers each night on 42.4 percent shooting to finish at No. 16 on his way to the national title game. Remember Lamar Wilkerson, who turned down Kentucky for Indiana in the transfer portal? 44.5 percent on 7.7 attempts at Sam Houston State, No. 7 nationally.
Could the efficiency match the volume? Lamb is almost offended by the question. Of course it would, because that’s what he does.
“For sure. If I get more shots, I’m making more shots. I’m a shot-maker,” he told KSR. “You gotta make shots to play in Coach Cal’s system because there are too many guys on the team. You only get eight, nine shots a game. That’s what I was, a shot-maker. If I’m gonna get 10 threes per night, I’m gonna make six easily.”
Lamb playing in today’s game with more shots opens the door to the dream of NIL potentially keeping him in Lexington longer than the two years he stayed, leaving as a second-round pick after the title in 2012. He was taken with the No. 42 pick as a sophomore, but would’ve happily stuck around if the price was right.
What would that price be, exactly? Considering his status as a top-30 recruit making the McDonald’s All-American Game and Jordan Brand Classic, along with the obvious shooting efficiency that put him in the Kentucky record books, it’s safe to call him a seven-figure player.
His price tag would’ve certainly gone up after scoring 22 points in the championship game, too, making the opportunity too good to pass up. The two years we saw of Lamb in Lexington would have been four.
“Me coming in as a McDonald’s All-American? I would have needed a million dollars, minimum,” he said. “These kids are getting a million dollars to average three points; it’s crazy. I would’ve been a millionaire easily. I would have stayed, I ain’t gonna lie. After one championship, I would have stayed because I would have gotten a big bag. I would have stayed in college.”
Knowing what it would have meant to his legacy as a hooper, he wishes that’s how things unfolded.
“I would’ve still had records today — three-point records, points. I would have had a lot of records,” Lamb told KSR. “I wish I had done four years.”
D-Lamb could’ve been eating a whole lot more and sleeping a whole lot less in blue and white.
NIL
Argument over ‘valid business purpose’ for NIL collectives threatens college sports settlement
Terms of the House settlement allow schools to make the payments now but keep the idea of outside payments from collectives, which have to be approved by the CSC if they are worth $600 or more. The CSC, in its letter last week, explained that if a collective reaches a deal, for instance, for an […]

Terms of the House settlement allow schools to make the payments now but keep the idea of outside payments from collectives, which have to be approved by the CSC if they are worth $600 or more.
The CSC, in its letter last week, explained that if a collective reaches a deal, for instance, for an athlete to appear on behalf of the collective, which charges an admission fee, that collective does not have a ”valid business purpose” because the purpose of the event is to raise money to pay athletes, not to provide goods or services available to the general public for profit.
Another example of a disallowed deal was one an athlete makes to sell merchandise to raise money to pay that player because, the CSC guidance said, the purpose of ”selling merchandise is to raise money to pay that student-athlete and potentially other student-athletes at a particular school or schools, which is not a valid business purpose.”
Kessler’s letter notes that the ”valid business purpose” rule was designed to ensure athletes were not simply being paid to play, and did not prohibit NIL collectives from paying athletes for the type of deals described above.
To prevent those payments ”would be to create a new prohibition on payments by a NIL collective that is not provided for or contemplated by the Settlement Agreement, causing injury to the class members who should be free to receive those payments,” Kessler wrote.
NIL
Can Purdue Compete in the NIL Era Under Head Coach Barry Odom?
Purdue is officially less than two months away from the 2025 season and the start of Barry Odom’s head coaching tenure in West Lafayette. Odom turned around a struggling UNLV program and, while the task at Purdue may be steeper, he’s shown he can bring success to places that need a rebuild. His time at […]

Purdue is officially less than two months away from the 2025 season and the start of Barry Odom’s head coaching tenure in West Lafayette. Odom turned around a struggling UNLV program and, while the task at Purdue may be steeper, he’s shown he can bring success to places that need a rebuild. His time at Missouri was average, but college football looks very different now—especially with the impact of NIL.
At media days across the country, coaches like Deion Sanders made it clear that winning is tied directly to money. Odom won’t have the same resources as programs like Ohio State or Michigan, but he wants to build a hard-nosed team that can compete regardless of recruiting stars or spending.
Purdue hasn’t recruited well in the NIL era, and the 1-11 record reflects that. While underdog stories are easy to root for, the truth is money matters. With the recent House vs. NCAA settlement, schools can now pay players directly via a $20.5 million revenue-sharing cap. Following the ruling, Purdue Athletic Director Mike Bobinski went on the record and clarified that the football program would receive less than the industry-standard 75% of allocated resources, this disadvantage being just another hurdle for Barry Odom to jump in his new job.
Odom acknowledged how much the game has changed in a June press conference. “We’ve changed more rule wise in the last two years than we have in the last twenty-five, and I believe that. But I also know that if you don’t adjust or adapt, you get left behind.” Coaches have always had to evolve, but Odom’s challenge is rebuilding while navigating a landscape most coaches have never seen.
Despite ranking just 47th in the 2025 transfer team ratings via 247Sports, Odom quietly retooled the roster. He focused heavily on the trenches, landing linemen like Bradyn Joiner from Auburn and Marc Nave Jr. from Kentucky. Building a strong front is part of the identity he’s trying to establish.
Odom also brings back a familiar face at quarterback in an interesting situation. Ryan Browne transferred to North Carolina to play under new head coach Bill Belichick, one of the best talent evaluators of all time, who clearly saw potential in Browne. He wasn’t the only quarterback Belichick brought in however, and a crowded room pushed him back to Purdue in pursuit of a starting spot.
Despite a dramatic offseason, Browne has the tools to be a solid Big Ten quarterback and should take over as the starter this season. He’s in a similar position to Odom as both are trying to prove they belong as consistent contenders in the conference. The original transfer seems to be water under the bridge now, with everyone in the program recognizing the redshirt sophomore as a key piece of Purdue’s rebuild.
Purdue doesn’t need a bowl game this year, but it needs to be a consistent bowl team in the near future. The program has history, and fans want to feel like it’s heading somewhere again. Whether Odom is the right guy to lead that charge is still uncertain, and he’s been honest about his own discomfort with where college football is headed. “I can’t say that I agree with everything that we’re doing now in college football, but that’s what the rules are. I’ve had to change my traditionalist thinking. It doesn’t really matter what I believe in, they didn’t ask me to write the rules.”
He’s right. If Purdue wants to compete, it can’t just be on the coaching staff. The administration has to be just as invested. What happened on the field last year wasn’t just on Ryan Walters. Odom appears to be fully bought in, but the athletic department needs to be as well. Purdue won’t ever spend like the top programs, but that doesn’t mean it can’t compete with a smart, balanced roster.
Odom has a task on his hands, but this is the same coach who turned a 10-loss UNLV team into back-to-back bowl appearances, finishing 11-2 in 2024 with a top-20 AP ranking. UNLV isn’t the same stage as the Big Ten, but Odom did exactly what he’ll be asked to do at Purdue: rebuild a struggling program and make it competitive. The Purdue job was attractive to him, and he genuinely seems locked in on turning things around.
While Odom doesn’t have the on-paper resources that Curt Cignetti had when he took over at Indiana last year, the now in-state rival laid out a blueprint for how to revive a program from the bottom. Indiana and Notre Dame are slowly cementing themselves as the standard for football in the state, but Odom has a chance to change that. He may not replicate the exact success Cignetti had at Indiana last season, but he does need to follow a style that clearly works in today’s college football landscape.
It wasn’t that long ago Purdue was in the Big Ten Championship. That game should have been a launching point, but the program hasn’t matched it since. I expect this year’s team to be better than expected. Odom’s group is under the radar, but fun, and that’s more than enough for most fans in year one. He isn’t expected to outspend college football’s giants. He’s expected to bring structure and identity.
Can Purdue compete in the NIL era under Barry Odom? We’re about to find out.
NIL
The new group policing NIL payments has left collectives little choice but to sue for their survival
The College Sports Commission was born from a federal class action lawsuit. The CSC’s first mass communication to the schools it serves likely will inspire even more lawsuits. Last week, the CSC — the organization created by defendant conferences in the wake of the House v. NCAA settlement to police third-party name, image and likeness […]


The College Sports Commission was born from a federal class action lawsuit. The CSC’s first mass communication to the schools it serves likely will inspire even more lawsuits.
Last week, the CSC — the organization created by defendant conferences in the wake of the House v. NCAA settlement to police third-party name, image and likeness deals — issued guidance to schools regarding which third-party deals between athletes and third parties will pass muster and which will be denied. In the process, the CSC quite clearly defined the class that will try to sue the CSC either out of existence or into irrelevance.
NIL collectives may have no choice but to sue, because if the guidance stands, most of them would go extinct. In the memo sent to schools, the CSC offered an example of a deal that would get denied. The example stated that a collective couldn’t pay a player to appear at a meet-and-greet to which the collective charged fans admission.
This is viewed by the CSC as an attempted circumvention of the $20.5 million-per-school-per-year revenue share cap established by the settlement. But only the schools and players are bound by the terms of the settlement, which requires them to pursue arbitration should they disagree with a CSC decision.
Collectives and their operators aren’t party to the settlement. If they have an issue, they’d have to sue. And it seems if they want to stay in business, that’s what they’ll have to do.
Here’s what the collectives probably would argue. Plenty of businesses charge fans to meet famous people. Every autograph show in the history of the planet is an example. Based on this, Comic-Con and its various spinoffs would be out of luck if its stars were college athletes and not actors whose projects are beloved by nerds. Concert promoters also charge for meet-and-greets, but that practice would apparently fail to satisfy the CSC as a legitimate business endeavor.
Are these particular college athlete meet-and-greets staged to create a reason to give money to the players? Absolutely. The collectives aren’t hiding that. Fans and donors are paying collectives because they would like to financially support the players — just as a die-hard fan of a band wants to support the members by buying a special wristband to get backstage.
“I was surprised to see that the CSC thought they had the authority to put dozens of businesses out of business simply because they had a valid business purpose the CSC didn’t like,” said Arkansas-based attorney Tom Mars, who has represented multiple collectives through the years. In the highest profile case, Mars represented Tennessee-adjacent collective Spyre Sports when the NCAA was investigating Spyre’s deal with then-Volunteers quarterback Nico Iamaleava.
House plaintiffs attorneys Jeffrey Kessler and Steve Berman sent a letter to the CSC on Friday demanding that the guidance be retracted lest they challenge it to the special master assigned to manage the settlement. But Kessler and Berman wrote on behalf of the athletes who were their clients. The collectives themselves also may feel they need to take action because as it stands, the CSC guidance represents an existential threat.
It sounds as if Mars — who also has represented multiple coaches against the NCAA — would happy to represent collectives that feel aggrieved. “What’s next?” he said. “The CSC declaring that Budweiser doesn’t have a valid business purpose because Bud Light is too woke?”
If you’re wondering how Mars might present a case, he’s offering clues on social media.
Those who run college sports insist they must have some ability to rein in athlete compensation. “I’ve asked repeatedly in conference meetings, if we don’t want any limits or any structure, just let me know,” SEC commissioner Greg Sankey said Monday at SEC media days. “Then the phone stops ringing. But over and over again in meeting rooms, the desire has been for a structure. So we are implementing a structure even with some bumps in the road. We need to commit to that structure. We need to be willing to make that structure work.”
To that end, commissioners have tried to lobby the U.S. Congress to effectively memorialize the House settlement as federal law and give the schools an antitrust exemption that would keep them for being sued for the violations of the Sherman Act that have plagued the industry in recent years. On Monday, a bipartisan bill was introduced in the House of Representatives that would do just that. Such a bill might get out of committee and pass in the House, but getting the 60 votes required to break a filibuster in the Senate could be a significant challenge.
“I remember School House Rock, right?” Sankey joked Monday. “I’m just a bill, yeah, I’m only a bill, I’m sitting here on Capitol Hill. So congratulations; we have a bill on Capitol Hill that is sitting and requires a great deal of more work.”
Sankey understands a federal law that grants all of his desires — as the one just introduced does — is probably unlikely. And the commissioners’ dream bill already has powerful enemies. The players associations the represent players in the NFL, NBA, NHL, MLS and Major League Baseball released a joint statement Monday urging representatives to reject any request for an antitrust exemption from colleges. Presumably, these unions don’t want their leagues to think they can go running to Congress for a free pass to violate the Sherman Act.
Others have suggested that legislative relief is a pipe dream and collective bargaining with the athletes is the only legal way to establish a salary cap that wouldn’t be obliterated by lawsuits. Tennessee athletic director Danny White unveiled his plan for collective bargaining last month. Last week, Oklahoma State coach Mike Gundy said schools need to “admit the players are employees” so collective bargaining can begin.
Monday, SEC coaches were peppered with questions about the House settlement, the revenue sharing cap and third-party deals. Ole Miss coach Lane Kiffin probably gave the most currently accurate answer when asked about a potential salary cap.
“We’ve tried to follow the guidelines because that’s what we were told we needed to do,” Kiffin said. “I’m not saying they’re wrong for doing it. I’m not calling anybody out. If the system isn’t solid enough to prevent that, then we really don’t have a system.”
The leaders of college sports thought they had a system, but two weeks in, that system is about to be beset from all sides.
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