The startup turning raw wearable data into retention engines has new financial backing
Sahha.ai, the health and wellness data analysis and integration brand, has announced the closure of $1.2 million in new funding. The Australia-headquartered brand is targeting further growth as demand for clean APIs and the wearable market do the same.
Supermoon Capital, Aura Venture and Antle led the founding round alongside Gandel Invest, Func Ventures and Cutri Family Office action. It brought Sahha’s total funding up to $4 million.
Sahha fuels retention and engagement for digital fitness brands by converting raw health data into standardized scores, behavioral archetypes and personalized engagement opportunities. Its platform already facilitates integrations between 300 apps and devices.
“Sahha has built an essential layer in the customer engagement stack,” said Grayson Judge, co-founder and managing partner at Supermoon Capital. “By giving companies the ability to unlock and act on user health data, Sahha empowers companies to build dynamic customer experiences that supercharge retention and revenue. We see this technology being instrumental in delivering next-gen products, marketing campaigns and brand experiences.”
Sahha expects to broaden these offerings in the future as well, leveraging this new capital alongside the tech trends currently taking form in the fitness and wellness industry.
“The consumerization of health and wellbeing is here, it’s growing fast and far beyond traditional confines of health tech,” said Aleks Dahlberg, CEO and founder of Sahha. “Projects are demanding not just secure and reliable sources of data, but research-backed analysis of it so they can deliver the best user experiences and recommend the right products and services, and that’s why we are here. This new capital allows us to scale developer access, expand our real-time data pipelines and bring even more contextualized health intelligence to millions of people.”
Sahha also intends to add to its team, expand product opportunities and reduce costs with its new financial support. The latter initiative promises to alleviate what’s already become a major pain point for fitness brands.
See Also
“We constantly hear from projects pushing back against the exorbitant costs of wearable integrations — this is something we are laser-focused on also solving,” said David Pipe, Sahha’s head of engineering. “Companies shouldn’t be paying insane prices to have wearable data streamed to them, which they then need to clean and analyze themselves. We’ve put a ton of resource into minimizing the cost to collect data, analyzing it in real-time and storing it.
Pipe also added that Sahha is the only provider capable of doing this at a rate “fit for any market or project.”
That said, Sahha isn’t alone in trying to expand the functionality of wearables at the moment. Ultrahuman just increased its Blood Vision platform to 48 U.S. states. Garmin recently expressed a desire to support the healthcare industry to a greater extent in the future as well. Muse also just launched a pioneer product analyzing brain activity and blood-oxygen levels.
The world of esports has rapidly shifted from a niche form of entertainment to a central component of competitive gaming education. As 2026 approaches, academic institutions across the globe are embracing the opportunities that digital competition presents.
From high school classrooms to university campuses, structured gaming programs in schools are transforming how students learn, collaborate, and prepare for the digital economy.
The Explosive Rise of Esports in Education
Esports, once dismissed as mere gaming, now attracts millions of players and spectators around the world. Educational institutions have taken notice. The steady growth in digital engagement, streaming culture, and student interest has pushed schools to formally integrate esports into their extracurricular and academic offerings.
By 2026, experts project that school-based esports participation will surpass that of traditional high school sports in some regions. The digitization of competitive gaming aligns with broader trends in modern education, where technology, inclusivity, and creativity intersect to form new learning pathways.
What Is Esports and Why Is It So Popular Among Students?
Esports refers to organized, competitive video gaming, often involving professional players and teams. Unlike casual gaming, esports involves structured tournaments, ranked leagues, and strategy-based team play across popular titles such as League of Legends, Valorant, and Rocket League.
For students, esports blends entertainment with purpose. It enables individuals who may not participate in traditional athletics to compete, build communities, and express creativity. The widespread availability of gaming hardware, streaming tools, and online platforms has lowered the entry barrier, making esports more accessible than ever.
Moreover, the social component is powerful. Online tournaments and school leagues foster connection across diverse backgrounds, helping students develop coordination, leadership, and interpersonal skills, traits that are increasingly valuable in both academic and corporate environments.
How Are Schools Launching Esports Programs?
Many schools have already launched formal esports programs, driven by student demand and institutional recognition of esports’ educational potential. Universities in the United States, South Korea, and the Philippines are establishing dedicated esports departments that oversee teams, manage scholarships, and organize intercollegiate competitions.
High schools are following suit. Some districts are converting computer labs into esports arenas equipped with high-performance PCs, ergonomic setups, and broadcast equipment. Others collaborate with gaming companies to create mentorship and training initiatives, blending classroom theory with real-world competition.
These gaming programs in schools go beyond playing. They involve curriculum design, technical training, and content creation workshops that align esports with the broader educational framework. Students learn not only how to compete but also how to analyze performance data, manage teams, and produce digital media.
What Do Students Learn from Competitive Gaming Education?
The rise of competitive gaming education is reshaping the skillsets associated with modern learning. Students gain more than just gaming proficiency, they develop critical thinking, multitasking, and collaboration abilities. These programs emphasize transferrable skills such as problem-solving, adaptability, and emotional regulation under pressure.
Esports also complements existing curricular areas. Game strategy mirrors elements of mathematics and physics, while coding and hardware management connect directly to STEM learning. Instructors use esports to teach topics such as network infrastructure, software development, and game design.
Beyond academics, competitive gaming encourages inclusivity. Students of all genders, backgrounds, and physical abilities can participate on equal footing, fostering school pride and teamwork in digital spaces.
How Big Will Esports Be by 2026?
Industry analysts predict that esports in 2026 will be valued at over $2 billion globally, with an audience exceeding 800 million. This rapid growth is fueled by live-streaming platforms, increasing sponsorship deals, and more educational integration.
Esports’ reach continues to expand beyond traditional entertainment. Virtual reality and augmented reality are enhancing gameplay engagement, while blockchain-based tournament systems are adding transparency to competition and prize distribution.
The integration of AI analytics is also reshaping coaching methods. Educators and team managers are using data-driven insights to assess player performance, optimize team composition, and develop customized training regimens. As schools adopt these same analytical tools, competitive gaming education enters a new era, where digital literacy and innovation drive progress.
What Challenges Do Schools Face in Running Esports Programs?
Despite the enthusiasm surrounding esports, schools still face practical and ethical challenges. One major concern is balancing academics with gaming commitments. Without structured supervision, students may risk excessive screen time or burnout.
Institutions are addressing this by introducing strict schedules, physical activity requirements, and mental health counseling. Another challenge involves funding. Setting up professional-grade arenas and securing reliable hardware demand significant investment. Public schools in particular rely on sponsors or partnerships with tech firms to maintain program sustainability.
Finally, schools must train or hire qualified esports coaches who understand both the educational context and the competitive scene. This dual expertise ensures that gaming remains an avenue for learning, not just recreation.
Success Stories: Schools Leading the Way in Esports Education
Several schools around the world have already demonstrated how esports can enhance education. In the United States, the High School Esports League (HSEL) connects thousands of students nationwide, fostering academic engagement and teamwork. Schools such as Miami University and the University of Utah became early adopters of varsity esports teams, setting benchmarks for collegiate competition.
In Asia, South Korea remains a trailblazer. Its government has integrated esports into youth programs, emphasizing both technical training and player well-being. Meanwhile, in the Philippines, some universities have begun offering esports courses as part of information technology programs, mirroring global trends toward curriculum innovation.
These examples prove that when implemented responsibly, esports programs can increase student enrollment, improve school visibility, and create bridges between education and industry.
The Future of Competitive Gaming Education Beyond 2026
Beyond esports 2026, the intersection of competitive gaming and education will likely deepen. Analysts foresee a future where esports becomes as normalized as traditional athletics, with intramurals, leagues, and international tournaments structured at school and university levels.
The global shift toward online learning has also paved the way for hybrid esports education models, combining remote play with in-person coaching. Additionally, certifications in health and psychology related to esports are expected to emerge, helping educators manage player wellness and team dynamics effectively.
Cross-border collaborations may soon unite students from different regions in global esports competitions, promoting cultural exchange and digital diplomacy through gameplay.
Frequently Asked Questions
1. Can esports help improve students’ academic performance?
Yes. Organized esports can boost focus, strategic thinking, and time management. Students in competitive gaming education often show stronger problem-solving and teamwork skills that support academic success.
2. What are the career opportunities for students who study esports?
Students can pursue careers in event management, broadcasting, analytics, marketing, and game design. Many esports 2026 programs also prepare graduates for tech and media-related fields.
3. How do schools choose which games to include in their esports programs?
Schools select games that promote teamwork, critical thinking, and inclusivity. Titles like Rocket League and League of Legends are common in gaming programs in schools due to their balance of strategy and accessibility.
4. Do esports programs promote diversity and inclusion in education?
Yes. Esports welcomes students from all backgrounds, offering equal opportunities regardless of physical ability or gender. Many schools use competitive gaming education to foster inclusivity and community.
Bettor Capital leads the round as Xpoint accelerates product development and global deployment.
Xpoint, a leading geolocation and compliance technology partner to the online real‑money gaming industry, today announced a fresh investment round led by existing investor Bettor Capital.
The capital will fast‑track Xpoint’s R&D roadmap and expand its product and engineering teams, accelerating delivery of next‑generation capabilities to operators worldwide.
Built for gaming from the ground up, Xpoint’s adaptable platform combines fast, accurate precision geofencing with advanced fraud detection to stop spoofing, block unauthorised wagers and surface suspicious activity in real time, helping operators launch and scale confidently in online real-money gaming markets.
With flexible integration and rapid deployment tailored to sportsbook, iCasino, lottery, DFS and sweepstakes use cases, Xpoint provides audit ready compliance automation across multi-state and international markets. The platform also offers unique, patent-pending algorithms at jurisdictional borders to protect revenues and reduce player friction and drop off.
Xpoint’s recent momentum includes successful active and pending deployments with leading brands such as Bet365 and PrizePicks in North America, with more to be announced soon. Xpoint is also live with clients in Brazil and the UAE, including the UAE Lottery and Play971, the first regulated online gaming and sports betting entity in the region.
“This new funding lands at the perfect time for our growth,” said Manu Gambhir, CEO of Xpoint. “We’re scaling up our teams to ship a wave of new capabilities that help operators defeat location spoofing, streamline compliance and convert more good users – without compromising on precision, scale, or speed.”
“We are delighted to significantly increase our commitment to Xpoint to accelerate product development and deployment”, added David Van Egmond, founder and managing Partner at Bettor Capital. “In this industry, robust regulatory and compliance technology is absolutely essential and Xpoint has proven to consistently deliver substantial value to a growing roster of real-money online gaming operators.”
New Jersey–based Bettor Capital is a venture capital firm specialising in early‑stage investments in technology companies within the real‑money online gaming ecosystem. Bettor Capital was among Xpoint’s first institutional backers and has increased its investment over time.
ASUS today announced that it has claimed the No. 1 position in global OLED monitor market share, following a surge in sales throughout 2025. According to independent market research firm TrendForce, ASUS now holds an estimated 21.9% share, surpassing competitors and cementing its leadership in this fast-growing market.
This milestone underscores the company’s commitment to delivering more than just monitors – it reflects a user-first strategy focused on elevating the overall display experience. By expanding its OLED portfolio across both QD-OLED and WOLED technologies for gaming, professional, and creator segments, ASUS ensures solutions are tailored to diverse user needs. Unique innovations such as OLED Care Pro, Neo Proximity Sensor, TrueBlack Glossy, and DisplayWidget Center go beyond performance, enhancing usability, longevity, and visual immersion. This consumer-centric approach transforms OLED monitors into a complete experience, driving user preference for ASUS products and solidifying the company’s position as the No. 1 OLED market leader.
Driving growth through innovation and diversity
ASUS is accelerating its OLED momentum through a broad, innovation-driven portfolio that spans gaming, creator, and professional segments – leveraging advanced panel technologies, robust burn-in protection, and rapid product launches to meet the needs of a diverse and growing user base.
Broad product lineup: ASUS launched a wide array of OLED monitors in 2025, targeting everything from competitive esports to high-fidelity content creation.
Advanced OLED technologies: New models, such as the ROG Swift OLED PG27AQWP-W and ROG Strix OLED XG27AQWMG, integrate Tandem OLED technology and TrueBlack Glossy coating, delivering higher peak brightness, wider color volume and enhanced panel longevity.
Burn-in protection: Proprietary ASUS OLED Care Pro suite – including the Neo Proximity Sensor – helps safeguard panel lifespan by switching the display to a black screen when no user is detected.
Rapid product cadence: In early 2025, ASUS introduced the 27-inch QD-OLED ROG Swift PG27UCDM (4K @ 240 Hz) and the blazing-fast ROG Strix XG27AQDPG (1440p QD-OLED @ 500 Hz).
Market momentum and strategic vision
TrendForce data reveals that OLED monitor shipments are growing at a breakneck pace – surging by 65% year over year in Q3 2025, with global shipments reaching 644,000 units. The increasing popularity of OLED displays for gaming has been a major, but not the only factor in this growth. As OLED panel technology continues to gain traction among gamers, the strategic investment and execution by ASUS have allowed it to rise swiftly in market share, overtaking long-time rivals.
Beyond gaming, ASUS ProArt OLED monitors are a favorite among content creators who need to pair next-level contrast and color performance with professional-grade accuracy, multiple HDR format support, wide-ranging connectivity, and intelligent calibration tools. ASUS ZenScreen OLED monitors give PC users of all kinds the superior color performance of OLED panels in a portable form factor.
Vincent Chiou, ASUS Global Vice President and General Manager of the Display Business Unit, observed: “ASUS has long been dedicated to innovation in display technology and impeccable quality. In addition to receiving high praise from gamers, the industry-leading ROG gaming monitors and the ProArt series designed for content creators have also made significant inroads into portable and medical fields, earning widespread recognition and favor. Moving forward, ASUS will continue to prioritize user needs at its core, delivering an unparalleled visual experience to consumers.”
The ASUS commitment to innovation
PC users of all kinds can expect to see ASUS to continue to innovate in this space with new OLED monitors that debut new panel technologies into diverse form factors, deliver enhanced reliability and performance in a variety of usage scenarios, and push the envelope with even higher-performance designs.
The new funding announced will support schemes including $350,000 in sponsorship of the Coca Cola All Stars Golden Ticket contest, Formula STEM Esports Cup and the Player League Madden NFL tournament.
Brightspeed will also act as a primary sponsor for two Bright Future Tech Labs in Triton High School and Orange High School, with funding worth more than $200,000.
The company will also spend $15,000 on scholarships, equipment, and esports program travel for Wesleyan University and $10,000 on a grant supporting the Rocky Mount High School Gryphon Elite esports team.
Brightspeed has also announced sponsorship for the Wake Forest Parks, Recreation and Cultural Resources Department’s four-part esports tournament, called the Battle in the Forest.
“Investing in technology education and esports is a natural extension of our commitment to North Carolina,” explains Sabrina Anderson, Local Marketing Manager at Brightspeed.
“As we build a world-class fiber network across our home state, we’re equally focused on expanding opportunities for the students who will power our communities tomorrow. These initiatives give young people hands-on access to the tools, skills and experiences that prepare them for the digital future.”
“This scholarship will help ease the financial burden my parents carry in supporting my academic journey,” adds Shafiq Nuijts, a Wesleyan University student and recipient of Brightspeed funded scholarship. “It will also allow me to focus more deeply on my education and my internship this upcoming summer. As an international student, my experience has always involved balancing the challenges of maintaining my F-1 status, keeping a high GPA and reassuring my parents that their investment in me is being put to meaningful use. This scholarship affirms that commitment and motivates me to continue striving for excellence.”
Pune, India – Exactitude Consultancy – The global Gaming Computers Market is expected to witness strong growth over the forecast period, driven by the rising popularity of esports, increasing demand for high-performance computing, and continuous advancements in graphics and processor technologies. The market, valued at approximately USD 44 billion in 2024, is projected to reach nearly USD 95 billion by 2034, expanding at a compound annual growth rate (CAGR) of about 7.9%.
Gaming computers, including desktops and laptops, are designed to deliver superior performance, high-resolution graphics, and fast processing speeds to support immersive gaming experiences. Growing online gaming communities and professional gaming platforms are further accelerating market growth.
• Rapid Growth of Esports and Online Gaming: Competitive gaming tournaments and streaming platforms are boosting demand for high-performance gaming systems.
• Advancements in Hardware Technology: Continuous improvements in GPUs, CPUs, cooling systems, and memory are enhancing gaming performance.
• Rising Disposable Income: Increasing consumer spending on premium electronics is supporting adoption of gaming computers.
• Expansion of Virtual and Augmented Reality Gaming: Demand for powerful computing systems to support VR and AR applications is increasing.
Market Segmentation Insights
By product type, gaming desktops hold a significant share due to superior customization and performance, while gaming laptops continue to gain popularity for portability.
By price range, mid-range and high-end systems dominate the market, driven by demand from professional and enthusiast gamers.
By end user, individual consumers account for the largest share, followed by gaming cafes and esports organizations.
Asia-Pacific represents the largest and fastest-growing regional market, supported by a large gamer population, strong esports culture, and expanding gaming infrastructure in countries such as China, South Korea, Japan, and India.
North America shows strong growth driven by high adoption of advanced gaming hardware and a mature esports ecosystem.
Europe continues to expand steadily due to rising gaming participation and technological innovation.
Latin America and the Middle East & Africa are emerging regions, supported by increasing internet penetration and growing gaming communities.
The gaming computers market is highly competitive, with major players focusing on performance optimization, innovative designs, and brand partnerships. Companies are investing in advanced cooling technologies, RGB customization, and AI-enabled performance tuning to differentiate their offerings.
Market Outlook
With the gaming industry continuing to evolve rapidly, the Gaming Computers Market is expected to experience sustained growth through 2034. Increasing esports adoption, next-generation gaming technologies, and expanding digital entertainment consumption will remain key drivers of market expansion.
This report is also available in the following languages : Japanese (ゲーミングコンピュータ市場), Korean (게이밍 컴퓨터 시장), Chinese (游戏电脑市场), French (Marché des ordinateurs de jeu), German (Markt für Gaming-Computer), and Italian (Mercato dei computer da gioco), etc.
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