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Closing Bell

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Closing Bell

Fever and youth driving WNBA sponsorship business in 2025…NFL fines players, employees for selling Super Bowl tickets…NFL reportedly nears minority stake in ESPN.

Paige Bueckers
SponsorUnited found that the Fever lead the WNBA in team sponsorship deals, while Paige Bueckers leads in branded engagements on social media. Getty Images

The Fever and Wings G Paige Bueckers are leading the WNBA in team and player-level sponsorship activity this season, according to the SponsorUnited’s just-completed, first-ever WNBA Partnerships Report.

The Fever lead the league with 92 separate sponsorship deals, including a jersey patch deal with Indianapolis-based Eli Lilly and Co. and has partnered with Gainbridge, who also signed G Caitlin Clark to a multipronged brand ambassadorship while she was still in college.

Overall, the financial and healthcare categories brought in the most team-level sponsor revenue, according to the data.

Ally, Gainbridge and Robinhood (whose Washington Mystics’ jersey patch deal began last season), combined to account for over 40% of all financial category spend.

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The NFL is fining about 100 players and two dozen club employees for “violating league policy by selling Super Bowl 59 tickets for above face value.” Super Bowl LIV Lombardi Trophy

The NFL is fining about 100 players and two dozen club employees for “violating league policy by selling Super Bowl 59 tickets for above face value,” according to a source. The source said the players who resold the tickets “will have to pay a fine of 1 1/2 times the face value they paid.” They also “won’t be permitted to buy tickets for the next two Super Bowls unless they are playing in the game.” Club employees who violated the policy will “be fined two times face value.” In a memo sent to teams, NFL Head of Compliance Sabrina Perel said that the league “was still completing its investigation” (AP, 7/25).

An unlimited package on ESPN's new direct-to-consumer product will provide access to 47,000 live events per year.
The NFL is “closing in on a deal to take a minority stake of up to 10% in ESPN,” according to sources. Getty Images

The NFL is “closing in on a deal to take a minority stake of up to 10% in ESPN,” according to sources, who noted the discussions are “ongoing,” and it’s “possible the final deal may arrive at a smaller stake.” ESPN has been talking to the NFL for “at least two years about potentially selling the league a stake in the company.” The sources said that ESPN “wouldn’t take equity ownership in the NFL, like it just did for the Premier Lacrosse League,” under the current structure of a deal. ESPN would “own all of NFL Network and NFL RedZone, rather than just a controlling stake, if the deal moves forward as currently constructed.” ESPN would “only acquire some” of the assets under NFL Media, while “potentially doing partnership deals with others” (CNBC.com, 7/24).

BLACKSBURG, VA - SEPTEMBER 21: A Rutgers Scarlet Knights helmet resting on the field prior to a college football game between the Rutgers Scarlet Knights and the Virginia Tech Hokies on September 21, 2024, at Lane Stadium in Blacksburg, VA. (Photo by Lee Coleman/Icon Sportswire via Getty Images)
Rutgers is parting ways with TurnkeyZRG, which it hired to aid in finding a new AD, days after the top AD pick reportedly withdrew his candidacy. Icon Sportswire via Getty Images

Sources said that Rutgers is “parting ways” with TurnkeyZRG, which it hired 87 days ago to find an athletics director in a move that “represents another twist in a long process to bring new leadership to the struggling department.” The move comes days after Brian Lafemina, a top candidate in the process, “pulled his name out of consideration” for the job. It is “unclear” if Rutgers will “hire a new firm or continue the search without one.” President William Tate, who took over for Jonathan Holloway on July 1, is “expected to play a notable role in the search moving forward” (Newark STAR-LEDGER, 7/25).

Drayton McLane Jim Crane
Astros owner Jim Crane (R) former Astros owner Drayton McLane (l) agreed Friday morning to settle their long-running dispute. Getty Images

Astros owner Jim Crane and former owner Drayton McLane agreed Friday morning to “settle their long-running dispute over the 2012-13 collapse of the Comcast SportsNet Houston,” one day into their trial before a 15-member jury panel in Harris County District Court. Both men “thanked the jurors that had heard a single day of testimony” before state District Judge Sonya Aston. The details of the settlement “were confidential.” One juror said that he was “surprised by the settlement announcement before learning from attorneys that settlement talks had been under way for some time” (HOUSTON CHRONICLE, 7/25).

MIAMI, USA  JUNE 15: Lionel Messi of Inter Miami gestures during the FIFA Club World Cup opening match between Al Ahly SC and Inter Miami CF at Hard Rock Stadium in Miami, United States on June 15, 2025 (Photo by Miguel J. Rodriguez Carrillo/Anadolu via Getty Images)
Lionel Messi and Inter Miami have played more matches over the past month than any other MLS team — nine in 35 days — due to their participation in the FIFA Club World Cup. Anadolu via Getty Images

MLS has decided to enforce its rule penalizing non-injured players for skipping its annual All-Star Game, deeming Inter Miami F Lionel Messi and D Jordi Alba ineligible for Saturday’s home match against FC Cincinnati. Neither Miami player traveled to Austin for Wednesday’s All-Star Game at Q2 Stadium.

Commissioner Don Garber said enforcing the long-standing policy “was a very difficult decision” and that the league would “take a hard look at the policy moving forward.”

“I know Lionel Messi loves this league,” Garber said in a statement. “I don’t think there’s a player — or anyone — who has done more for Major League Soccer than Messi. I fully understand, respect and admire his commitment to Inter Miami, and I respect his decision.”

Garber seemed to lay the rhetorical groundwork for giving Messi and Alba a pass during his midseason press conference on Wednesday. He pointed out that the club had played more matches over the past month than any other MLS team — nine in 35 days — due to its participation in the FIFA Club World Cup and that neither player practiced on Wednesday.

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LONDON, ENGLAND - MAY 14:  A detailed view of the Premier League logo during the U18 Premier League Final between Chelsea FC U18 and Manchester United FC U18 at Stamford Bridge on May 14, 2024 in London, England. (Photo by Crystal Pix/MB Media/Getty Images)
The Premier League Summer Series returns to the U.S. on Saturday, and the league will conduct a series of events and community initiatives. Getty Images

The Premier League Summer Series returns to the U.S. on Saturday, and the league will conduct a series of events and community initiatives with teams, players, executives and partners. There was a VIP kickoff last night at Classic Football Shirts in Soho, N.Y. The Premier League will also host another free fan event today at American Dream Mall featuring interactive activations with the league, clubs and official partners. There will also be a Premier League Community Showcase from 2pm-5:30pm ET today at Washington Elementary School in Kearny, N.J. Four Premier League teams — AFC Bournemouth, Everton, Manchester United and West Ham United — will compete in a preseason round-robin tournament at MetLife Stadium in New Jersey on Saturday, Soldier Field in Chicago on Wednesday and Mercedes-Benz Stadium in Atlanta on Aug. 3 with each day featuring a doubleheader (Premier League).


Speed Reads…

The FIA announced a multiyear extension to its agreement with Formula E Holdings Limited for the continued promotion of the FIA Formula E World Championship within the all-electric single-seater category (FIA).

The City of San Antonio confirmed Thursday that the UFL’s Brahmas “remain slated to return to the Alamodome in 2026″ (SAN ANTONIO EXPRESS-NEWS, 7/24).

‘47 has tapped Phillies 1B Bryce Harper to front its new collaboration with Carhatt (‘47).

WEAR by Erin Andrews and WWE agreed to a multiyear deal to introduce a women’s sportswear collection celebrating WWE Premium Live Events and Superstars (WWE).

Alianza de Futbol has named Rate as the Official Mortgage Lending Partner of the soccer program for the 2025 season (Alianza de Futbol).


Around the World….

The KBO’s NC Dinos said Friday that they “will ‘seriously consider’ an offer from another town” nearly two months after threatening to relocate amid a feud with their home city (YONHAP NEWS AGENCY, 7/25).

The AFL and the Geelong Football Club have “moved to break apart a billion-dollar class action involving more than 90 former players with brain injuries” (THE AUSTRALIAN, 7/25).

A London Stadium naming rights deal looks “as elusive as ever after venue chiefs admitted there was ‘a significant risk’ that no sponsor will be found before 2028″ (London TIMES, 7/25).


Social Scoop….


Daily Download….

The Savannah Bananas joined “Good Morning America” to discuss their style of play, social media fame and growing fanbase.


Daily Digit….

$660,000 — The price a Caitlin Clark 2024 Panini WNBA Rookie Royalty Flawless patch autographed one-of-one rookie card sold for at Fanatics Collect’s July Premier auction, a price that sets the record for the most expensive women’s sports card ever (THE ATHLETIC, 7/25)

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Campbell Falls to No. 3 Texas A&M in 2025 NCAA Volleyball Championship Opening Round

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Campbell Falls to No. 3 Texas A&M in 2025 NCAA Volleyball Championship Opening Round

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COLLEGE STATION, Texas – Despite a valiant defensive effort, the Campbell volleyball team saw its season come to an end after falling to No. 3 Texas A&M at the 2025 NCAA Volleyball Championship in straight sets (20-25, 10-25, 13-25) inside Reed Arena on Friday evening.
 
The Camels finished the season with a 23-7 record. Hannah Pattie and Bella Illig battled on the back line, each reaching double figures in digs with 11 and 10 apiece, respectively. Abbie Tuyo notched a team-best nine kills on Friday.

The CAA Champions kept pace with the Aggies (24-4) in the opening set, going point-for-point before taking an early 7-6 lead on a tandem block from Tuyo and Aley Clent. Texas A&M surged shortly after with a 9-2 run halted by a slam by Campbell’s Gwen Wolkow. The Camels did not go away quietly with an 8-1 stretch of their own, starting with a kill from Maja Daca and finishing with a Clent and Tuyo stuff on A&M’s Kyndal Stowers at the net to pull within three, 23-20. The Aggies went on to capture the first set two points later, 25-20.

Campbell’s Daca helped her team to a 3-3 tie to start the second frame after earning a kill and painting the end line for a service ace. The Aggies pulled away after seeing Logan Lednicky register four kills and a solo block on the team’s 10-1 run to close out the set, 25-10 win.

The Camels’ Illig fought off heavy swings from the Aggies’ attackers all evening, but her impressive defensive abilities were on full display to start the third set. The graduate libero saved a floater from hitting the floor and dug out two more attacks before setting up Tuyo for the kill, tying the score at two early in the third set. Texas A&M proved to be too much and secured a 25-13 win in set three.

Follow #CAAVB on Facebook, Twitter, and Instagram to get up-to-date information and learn more about CAA member institutions and their volleyball programs.

 





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Watch Wisconsin volleyball in NCAA tournament tonight; time, TV

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Dec. 5, 2025, 2:21 p.m. CT



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No. 3 Volleyball sweeps Florida A&M, 3-0, to advance in NCAA Tournament

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AUSTIN, Texas. — The No. 3 Texas Volleyball team improved to 42-0 in the NCAA First Round after sweeping Florida A&M (25-11, 25-8, 25-14). The Longhorns improved to 24-3 on the season behind Emma Halter’s historic night on defense. 

Halter moved up to No. 8 on the all-time Texas digs list with 25 tonight, making it a 1,282 total. Halter also broke the Texas record in three-set matches with 25 digs. She’s now the fourth Longhorn to record 25, joining Dariam Acevedo (2006), Adrian Greenmail (2001) and Carrie Busch (1995). 

Ayden Ames matched her career high with eight blocks, leading the Longhorns to tally nine total. Ramsey Gary also recorded a season high three aces for a match high. The Longhorns recorded 42 kills to the Rattlers 15, holding them to a -.027 – the lowest opponent hitting percentage of the season. 

Set One: Texas dominated the opening set 25-11, limiting the Rattlers to a .000 attacking percentage while hitting .414 themselves. Torrey Stafford led the charge with five kills and a .455 hitting percentage. Swindle recorded nine assists and Halter registered 10 digs. The Texas defense totaled four and a half blocks in the first set. 

Set Two: The Longhorns held the Rattlers to only eight points, tying their opponent season low in the second set. Stafford added six more kills out of her 13 total, while Texas put up four team blocks behind Ames’ four. 

Set Three: The Longhorns saw Cari Spears add four kills and Whitney Lauenstein add one of her five kills in the third. Lauenstein also totaled four blocks on the night and hit for .571. 

Up next Texas will face off against No. 25 Penn State in the Second Round of the NCAA Tournament on Saturday, Dec. 6 at 6:30 p.m. CT on ESPN+. 



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Volleyball sees season end in NCAA DII Second Round

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WINGATE, N.C. – Another successful Lenoir-Rhyne Volleyball season has come to an end. The Bears fell 3-1 to #3 seeded Anderson in the NCAA DII Tournament second round on Friday, closing their season at 23-8.  

Emmaleigh Allen led the team with 13 kills while Emmie Modlin and Alicia Barbarito combined for 38 assists.

INSIDE THE MATCHUP

Final: Anderson 3, Lenoir-Rhyne 1 (29-27, 20-25, 25-9, 25-18)

Records: Anderson (23-7, 16-4 SAC), Lenoir-Rhyne (23-8, 14-4 SAC)

Location: Wingate, NC | Cuddy Arena

STORY OF THE MATCH: 

  • Down early on, the Bears went on a late 4-0 run to tie the score at 22 in the first set.
  • Lenoir-Rhyne had set point at 26-25, but a 4-1 run from Anderson gave the Trojans the 29-27 set victory.
  • Hadley Prince produced back-to-back service aces to help Lenoir-Rhyne win the second set 25-20.
  • Anderson dominated the third set 25-9, finishing with a .317 hitting % and just four attack errors.
  • Lenoir-Rhyne responded early in the fourth set, jumping ahead 6-3.
  • The Trojans did not look back after tying the match at 7, keeping the Bears an arms length away the rest of the set. 

STATS OF THE GAME:

  • Anderson finished with an advantage in kills (59-to-46), hitting % (.276-to-.127), and assists (57-to-43).
  • There were a combined 38 block assists and solo blocks between the two teams.
  • Kayli Cleaver and Averie Dale combined for 11 total blocks
  • Hadley Prince led the team with 19 digs while Addison Vary collected two service aces.

BEYOND THE BOXSCORE:

  • This was the fourth meeting this season between the Bears and Trojans, with each team winning twice.
  • Emmaleigh Allen generated her sixth double-double this season after finishing with 13 kills and 16 digs.
  • Kayli Cleaver finished the season as the team leader in kills (363) and kills per set (3.36) for the second straight season.
  • The 2025 Lenoir-Rhyne Volleyball Team finished with the second highest hitting % in school history at .235, just .05 away from the record held by the the 1998 squad.
  • Averie Dale finished with a .399 hitting %, which ties the program’s individual season record held by Michelle Baity in 1999.
  • The Bears produced their third straight season with 20 or more wins and set a new program record winning 13 matches at home. 
  • Nicole Barringer now holds an 87-35 record in four years as the Bears’ head coach. 
  • Barringer is the first coach in program history to lead the team to three consecutive NCAA Tournament appearances. 





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Volleyball’s Season Ends In Round Of 32 to No. 3 Wisconsin

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MADISON, WISC – Carolina volleyball falls to No. 3 Wisconsin Badgers (25-14, 25-21, 25-27) in the second round of the NCAA Tournament. 

The Tar Heels improved after each set, raising their hitting percentage from .146 to .317. Laynie Smith led the way offensively as she hit .400 with seven kills on only 15 attacks.

Carolina dropped the first set 25-14, but Bridget Malone was the bright spot as she came off the bench and hit above .444 with four kills.

The Tar Heels had a much better second set, putting together an impressive 7-2 run in the middle of the match that brought the score to 17-18. The Tar Heels continued to fight back against the top-ranked Badgers.

The Tar Heels battled back in the third set as the final set was tied 19 times and there were ten lead changes. 

Maddy May wrapped up her legendary Tar Heel career tonight. May played  in every single set (445) of every single match (118) over her four-year career. May currently sits third all-time in program history with 1622 digs. The senior closed out her time in Chapel Hill on a high note, as she was named Second Team All-ACC for the first time in her career.

 



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Arizona State volleyball advances to NCAA Tournament second round

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Dec. 5, 2025, 7:31 a.m. MT



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