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NIL

Deal on ‘valid business purpose’ avoids threat of college NIL settlement heading back to court

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The new agency vetting name, image and likeness deals in college sports reached an agreement Thursday that relaxes standards on player agreements with third-party collectives and avoids taking the issue back to court after years of legal wrangling.

The College Sports Commission said it will now consider a third-party company that seeks to pay a player to have a “valid business purpose” if the deal “is related to the promotion or endorsement of goods or services provided to the general public for profit.”

It did away with the concept that collectives established simply to pay players did not have a valid business purpose even if they sold products for profit.

That guidance, issued earlier in July, threatened to fundamentally change the concept of third-party collectives, which were established in 2021 as the main source of NIL deals for players. With schools now allowed to pay players directly under terms of the industry-changing House settlement, the role of collectives was thrown into limbo.

The CSC, in charge of vetting third-party deals worth $600 or more, was trying to make it more difficult for schools to use collectives as a workaround to the $20.5 million cap that the schools are allowed to pay players.

Plaintiff attorneys threatened to take the case back to court, arguing the CSC guidance amounted to an incorrect reading of the lawsuit settlement that made the payments possible.

The CSC’s new guidance provides a more liberal view of what third-party collectives can do.

Colorado safety Carter Stoutmire (23) celebrates after an overtime victory...

Colorado safety Carter Stoutmire (23) celebrates after an overtime victory in an NCAA college football game Saturday, Sept. 21, 2024, in Boulder, Colo. Credit: AP/David Zalubowski

“With this new guidance, student-athletes can now devote more of their energy to their sport, knowing that the House settlement provides that NIL opportunities from collectives can be available to them as long as the NIL deals comply with the settlement terms,” plaintiff attorneys Steve Berman and Jeffrey Kessler said in a statement.

Part of the CSC’s requirements include athletes needing to, in certain cases, provide documentation showing the entity’s efforts to profit from the deal.

In a joint statement, the defendants and plaintiffs reiterated that “the traditional purpose of many NIL collectives — raising money to induce student-athletes to attend or play at an institution — does not satisfy the valid business purpose requirement.”

But, the statement said, “In evaluating such payments, the Settlement’s requirements focus on substance, not labels” — an indication that the focus should not be on whether the organization making the deal is considered a ”collective,” but only whether it sells something to the public for profit.

Colorado safety Carter Stoutmire (23) celebrates after an overtime victory...

Colorado safety Carter Stoutmire (23) celebrates after an overtime victory in an NCAA college football game Saturday, Sept. 21, 2024, in Boulder, Colo. Credit: AP/David Zalubowski

CSC commissioner Bryan Seeley reiterated that the main point of the settlement was to make sure “pay-for-play” payments, long forbidden by the NCAA, weren’t being made to players.

“Pay-for-play will not be permitted and every NIL deal done with a student-athlete must be a legitimate NIL deal, not pay-for-play in disguise,” he said.

Parts of the arrangement that don’t change are the CSC’s task of determining fair market value for the goods and services provided and the collectives’ ability to match athletes with other businesses offering NIL opportunities.



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Oregon’s Linebacker Depth Takes A Hit With Latest Transfer Portal Entry

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The Oregon Ducks took a hit to their linebacker depth with Kamar Mothudi entering the transfer portal the day after Oregon’s season-ending Chick-fil-A Peach Bowl loss according to 247Sports’ Matt Zenitz.

Mothudi appeared in six games this past season and recorded four tackles. He is the first Oregon linebacker to enter the transfer portal.

High Expectations, Low Production

Oregon Ducks dan lanning schedule Dante moore Kamar Mothudi Recruiting NIL Transfer Portal Big Ten College Football Playoff

Jan 9, 2026; Atlanta, GA, USA; Oregon Ducks head coach Dan Lanning on the field prior to the 2025 Peach Bowl and semifinal game of the College Football Playoff against the Indiana Hoosiers at Mercedes-Benz Stadium. Mandatory Credit: Brett Davis-Imagn Images | Brett Davis-Imagn Images

Mothudi came to Oregon as apart of their 2024 recruiting class. Listed as the No. 13 linebacker and No. 145 player in the country according to 247Sports’ rankings, Mothudi came into Eugene with big expecations as he was the top-ranked linebacker in the Ducks’ 2024 class. However, he never really found his footing in the Ducks’ linebackers.

After appearing in only one game as true freshman, the 2025 Big Ten Championship game, Mothudi was still buried on the depth chart as a redshirt freshman. He played mainly in blowout wins for Oregon and made his last appearance in the Nov. 22 win over USC.

Potential Landing Spots For Mothudi

Oregon Ducks dan lanning schedule Dante moore Kamar Mothudi Recruiting NIL Transfer Portal Big Ten College Football Playoff

Oregon defensive coordinator Tosh Lupoi directs practice March 29, 2022.

Tosh Lupoi | Chris Pietsch/The Register-Guard / USA TODAY NETWORK

The Los Angeles native took five official visits during his high school recruitment. Mothudi visited Oregon, Oregon State, Washington, Michigan State, and Utah.

One schoool that stands out among the rest for Mothudi is Cal. The Golden Bears hired Oregon defensive coordinator Tosh Lupoi as their head coach following the dismissal of Justin Wilcox. Lupoi is known as a tenacious recruiter and was a big reason why the Ducks’ constantly reeled in top talent, including Mothudi.

247Sports lists Lupoi as one of the primary recruiters in Mothudi’s recruitment. The two could reunite in the Bay Area next season as the Golden Bears reload their roster via the transfer portal.

UCLA has been quietly making some noise in the transfer portal. Mothudi spent his first three years of his high school career at Campbell Hall, which is 12 miles away from UCLA’s campus. The Bruins also went through a coaching change and brought in James Madison’s Bob Chesney, making them active in the portal as well. They could make a push to bring Mothudi home to close out his college career.

MORE: What Dan Lanning Said After Oregon’s Loss to Indiana

MORE: Instant Takeaways From Oregon’s Playoff Loss to Indiana

MORE: Dante Moore NFL Outlook Comes Into Focus After Peach Bowl Loss

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Ducks Will Be Okay

Oregon Ducks dan lanning schedule Dante moore Kamar Mothudi Recruiting NIL Transfer Portal Big Ten College Football Playoff

Oregon outside linebacker Nasir Wyatt celebrates a sack as the Oregon Ducks take on the Washington Huskies on Nov. 29, 2025, at Husky Stadium in Seattle, Washington. | Ben Lonergan/The Register-Guard / USA TODAY NETWORK via Imagn Images

Although Mothudi was a promising underclassman, his departure isn’t the end all, be all for the Ducks’ linebacker unit. With Devon Jackson, Nasir Wyatt, and Blake Purchase all set to come back next season, Oregon will have plenty of talent coming back in addition to their 2026 recruiting class signees.

Oregon 2026 signees’ Braylon Hodge and Tristan Phillips both rank as top 15 linebackers in the country according to 247Sports’ rankings.

That’s not taking into consideration the fact that Mixon and Teitum Tuioti, both starters, still have eligibility left.

The departure of Bryce Boettcher will be the biggest impact on the linebacker unit as he was a multi-year starter and a leader of the team. But if Oregon coach Dan Lanning has proven anything during his time with the Ducks, it’s that they will be ready on the defensive side of the ball. Especially with the front seven.

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Freshman All-Conference QB delivers bad news to major college football programs

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The college football transfer portal often features unproven talent looking for a second chance, but this cycle featured a rare commodity in a proven statistical leader with multiple years of eligibility remaining.

Several top-tier programs engaged in a competitive pursuit to land one of the most productive passers from the FCS level to bolster their rosters for the 2026 season.

Coaches from the ACC, Big 12 and national independent brands identified this young signal caller as a primary target to solve depth chart issues or compete for a starting job immediately. His availability sparked a significant recruiting battle that spanned multiple time zones and conferences following his breakout debut campaign.

That pursuit ended abruptly on Sunday when the highly coveted prospect announced his decision to head to the Pacific Northwest. The move sends a ripple effect through the market and forces several major programs to look elsewhere for quarterback help as the offseason moves forward.

Mercer QB Braden Atkinson commits to Oregon State over Notre Dame, Baylor

Former Mercer quarterback Braden Atkinson has committed to Oregon State. His agents at AiC Athletes confirmed the decision to On3’s Hayes Fawcett. The move is a significant recruiting victory for the Beavers and a setback for five other major programs that showed interest in the prolific passer.

Atkinson enters the Oregon State program following a historic season at the FCS level. He threw for 3,611 yards and 34 touchdowns while completing 66 percent of his passes. Those numbers helped him win the Jerry Rice Award, which is given annually to the national freshman of the year in the FCS. He also finished fifth in voting for the Walter Payton Award while leading his team to a 9-3 record and a playoff berth.

Mercer Bears quarterback Braden Atkinson (11)

Mercer Bears quarterback Braden Atkinson (11) threw for 3,611 yards and 34 touchdowns in his freshman season. | John Reed-Imagn Images

His entry into the portal came after Mercer head coach Mike Jacobs left for Toledo. That coaching change sparked a recruitment battle involving Notre Dame, Baylor, Syracuse, Boston College and Cal. Each program had specific reasons for pursuing the 6-foot-1 standout.

Notre Dame explored adding Atkinson to a room that features starter CJ Carr. The Fighting Irish sought experienced depth to protect against injury, but will now have to look elsewhere. Baylor viewed Atkinson as a potential solution to replace Sawyer Robertson after he leaves for the NFL Draft. Head coach Dave Aranda faces pressure to find a competent starter after a difficult 5-7 season.

The ACC also missed out on a potential starter. Boston College is losing Grayson James to graduation and Dylan Lonergan to the transfer portal. This leaves head coach Bill O’Brien with limited proven options on the roster. Syracuse hoped to add competition behind Steve Angeli but failed to close the deal.

Cal viewed Atkinson as a way to bolster the roster under Tosh Lupoi, despite the presence of Jaron-Keawe Sagapolutele. The Golden Bears’ freshman starter has indicated he plans to return, but depth remains a priority.

Atkinson ultimately chose the Beavers and brings three years of eligibility to Corvallis.

Read more on College Football HQ





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On3 CEO shares telling Alabama NIL statement after Hollywood Smothers flips to Texas

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Frequently these days, we’re reminded that the Alabama Crimson Tide is no longer, in fact, the biggest, baddest recruiting powerhouse in the country. Not with rev-share and NIL essentially serving as a salary cap-less spending spree.

Rev-share has a cap, but NIL doesn’t. Schools can only offer $20.5 million as part of the sport’s rev-share agreement that went into effect at the start of the 2025-2026 academic calendar. NIL is the supplemental cash that big-time boosters, like Cody Campbell with the Texas Tech Red Raiders and Larry Ellison with the Michigan Wolverines, pay beyond that. How every team’s payroll shakes out each season isn’t as transparent. It’s unclear what comes from the school and how much comes from the boosters. Much of it is via taxpayers, who pick up the slack in states across the South because of tax-free NIL payments to players that exist because of these states’ laws.

To that end, the Texas Longhorns have multiple high-spending boosters that can help UT win any bidding war. The Crimson Tide does not.

On3’s Shannon Terry reminded the College Football world of that in the aftermath of former NC State Wolf Pack and Oklahoma Sooners running back Hollywood Smothers flipping his commitment from Alabama to Texas on Sunday.

“Another NIL-driven move. Texas is loading up and has the resources to do it. Alabama has resources, but not at this level. ‘FU money’ is driving the game — just the facts,” Terry wrote.

The Longhorns’ booster network is powered by its top donor, TRT Holdings, the parent company of Omni Hotels and Gold’s Gym, and its owner, Robert Rowling.

Who is Alabama’s top booster?

The Crimson Tide, like Terry, said, isn’t broke. C.T. and Kelly Fitzpatrick, the founders of Vulcan Value Partners, a Birmingham-based investment firm, are financially invested in the program. Yea Alabama, the Tide’s official NIL collective, also chips in for the cause.

UAT AD Greg Byrne has gotten on Yea Alabama’s case for not doing enough spending. We’ll see if the fanbase has enough Bama in them to donate the Tide back into contention with deep-pocketed Texas schools.



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2,300-yard transfer QB strongly linked to three major college football programs

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Three elite college football programs are battling for one of the most productive quarterbacks in the transfer portal. A redshirt freshman signal-caller has emerged as a primary target for several major schools as the offseason quarterback carousel continues to spin.

The 6-foot, 186-pound dual-threat passer is coming off a breakout season at the FCS level and is now looking to make a jump to the Power Four, according to reporting from On3’s Pete Nakos and Steve Wiltfong.

One SEC head coach quickly pivoted to this rising talent after a previous target from Washington opted to remain in Seattle for the 2026 season. The program has been aggressive in its pursuit, hosting the quarterback for a visit that began on Wednesday and concludes this weekend.

The Radford, Virginia native also visited a Big Ten contender earlier in the week, creating a high-stakes recruiting battle between two heavy hitters.

The decision comes at a critical time for all schools involved as they look to solidify their rosters for the 2026 campaign. The prospect brings a dynamic skill set that has clearly intrigued coaches at the highest level. He accounted for nearly 3,000 yards of total offense last season, proving he can stress defenses with both his arm and his legs.

Landen Clark transfer news updates, visit schedule

Elon quarterback Landen Clark’s production suggests he is ready for a bigger stage. The redshirt freshman threw for 2,321 yards and 18 touchdowns while adding another 614 yards and 11 scores on the ground. His ability to create plays was on full display against Western Carolina, when he passed for 305 yards and two touchdowns.

Those traits appeal to offensive-minded coaches like LSU’s Lane Kiffin, who is looking to add explosive playmakers to his quarterback room.

It wouldn’t be the first time Kiffin plucked a big-time quarterback talent from a little-known school, just as he did ahead of this season when landing Trinidad Chambliss from Division II Ferris State.

Elon Phoenix quarterback Landen Clark (11)

Elon Phoenix quarterback Landen Clark (11) is quickly rising up the portal ranks after a breakout redshirt freshman season. | James Guillory-Imagn Images

Michigan is also making a strong push under new leadership. The Wolverines are looking to stabilize their offense following the departure of Sherrone Moore and the arrival of Kyle Whittingham.

Clark’s visit to Ann Arbor gave him a chance to see how he would fit into their revamped system. Meanwhile, James Madison remains in the mix as a program that can offer immediate playing time closer to home.

Named a Third Team Freshman All-American by Phil Steele, Clark is expected to announce his decision by Sunday evening.

Read more on College Football HQ



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Texas Proves It Is NOT NIL Broke By Shoving Alabama In A Locker

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Texas NIL Money Cam Coleman Hollywood Smothers Alabama Broke Cost
iStockphoto / © Jake Crandall/ Advertiser / USA TODAY NETWORK via Imagn Images — © Jerome Miron/Imagn Images — © Jaylynn Nash/Imagn Images

Texas has the financial resources to sign any college football player it wants. The Longhorns are making a statement by spending millions of dollars in NIL money to help build the roster around Arch Manning.

It also proves they are not broke.

Two of the biggest moves in the transfer portal directly contradict a recent narrative surrounding the college football program in Austin. There is plenty of cash!

Texas will not overpay for unproven contributors.

The University of Texas have seen 23 outgoing players enter the transfer portal this cycle. That is a little bit less than 25% of the 105-player roster.

NIL money is the driving force behind a large number of these departures.

Many Longhorns players are going to the financial administrators with requests for a pay raise, or threatening to enter the transfer portal based on their projected roles rather than proven on-field performance. Players and agents view the program as flush with cash so they want their piece of the pie. That initially created a lot of tension because Steve Sarkisian and his staff are unwilling to overpay for backups and/or unproven contributors. Their demands are unrealistic.

Some fans of college football, especially those who root for rival programs, learned of this targeted approach by Texas and used it as a reason to point and laugh. They thought the Longhorns didn’t have enough money to pay their players after flaunting their money for recruits with a fleet of Lamborghinis.

That is far from the truth, as we learned on Sunday.

Alabama didn’t offer enough NIL money for Cam Coleman or Hollywood Smothers.

This whole narrative about Texas being broke largely stemmed from Christian Clark. The rising sophomore running back initially announced his decision to enter the transfer portal after getting 55 carries for the Longhorns in 2025. He may or may not return to Austin.

Either way, Texas will now split the bulk of carries between Raleek Brown and Hollywood Smothers. Clark is an afterthought. If he decides to leave, good riddance.

Smothers was the top-ranked running back in the transfer portal. The former four-star recruit ran for 939 yards and six touchdowns on 160 carries at N.C. State last season.

Smothers initially committed to Alabama last week. He later flipped to Texas on Sunday.

The Longhorns shoved the Crimson Tide into a locker. They offered him more money.

Smothers’ decision was announced just a few minutes after Cam Coleman. Coleman was the second-ranked wide receiver in the recruiting Class of 2024 as a five-star prospect. He caught 93 passes for 1,306 yards and 13 touchdowns in two years at Auburn. He committed to Texas on Sunday.

Coleman initially chose Auburn over Alabama out of high school. The Crimson Tide felt good about its chances of getting him in the boat the second time around. And then the Longhorns shoved them into a locker. It was a huge get for Arch Manning.

All of this goes to say that, no, Texas is not broke. Steve Sarkisian is choosing to spend his money on proven talent instead of guys that have not yet seen the field.

It actually sounds like Alabama is the one that doesn’t want to spend big money…





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Longtime UCLA football lineman Siale Taupaki transfers to Penn State

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Jan. 10, 2026, 2:40 p.m. PT

D’Anton Lynn and Ikaika Malloe added another familiar face to the Penn State defense by signing veteran defensive tackle Siale Taupaki on Thursday. It’s the second UCLA Bruin defender Penn State has added on their defensive line, along with Keanu Williams.

Taupaki has seen the college football game evolve, as he pre-dates the NIL era. Taupaki got to UCLA in 2019, starting as a defensive lineman, converting to the offensive line, and now has returned to the defensive side of the ball.

Lynn and Malloe have both coached the UCLA defense in recent years, now the two coaches are joining forces again at Penn State under head coach Matt Campbell. With adding the pair of experienced defenders in Taupaki and Williams, gives the Nittany Lions some built-in experience under Lynn’s defensive philosophy.



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