The International Hot Rod Association (IHRA) announced the acquisition of Heartland Motorsports Park on Dec. 29.

The acquisition aligns with IHRA’s broader racer-first philosophy, which includes direct investment in facilities and infrastructure that strengthen grassroots racing, elevate national competition and create sustainable motorsports ecosystems, said a IHRA news release.

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With this acquisition, Heartland Motorsports Park enters a new chapter — one that honors its storied past while positioning the property as a modern destination entertainment complex, said the news release.

Owner of the International Hot Rod Association, Darryl Cuttell said Heartland Motorsports Park is one of those places that simply matters to racing.

“It has history, soul, and a footprint that allows us to think bigger than just a racetrack. Our goal is to restore this facility with respect for its legacy while building something that serves racers, fans, and the community for generations,” said Cuttell.

What is IHRA’s vision for Heartland Motorsports Park?

The IHRA plans to restore Heartland Motorsports Park as a destination for racing, music and community. Those plans include redevelopment for year-round efforts that extend beyond competition weekends which involve the following:

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• Revitalized drag racing operations with improved racer and fan amenities.

• Expanded motorsports and special event programming.

• Live music, concerts, and festival experiences.

• Enhanced hospitality, vendor and fan-experience areas.

• Community-focused events designed to drive tourism and economic impact.

“Motorsports has to evolve to stay strong,” Cuttell said. “The future is about creating places where racing, music, entertainment, and community come together. Heartland has all the pieces to become one of the premier motorsports and entertainment destinations in the country.”

When will renovations begin?

Renovation planning will begin immediately, with additional announcements regarding redevelopment phases, event schedules and community partnerships expected in the coming months, said the news release.

Heartland previously owned by Kansas City Missouri company

A Kansas City, Missouri-based company called Topeka 77 LLC, had purchased in September the Topeka properties that formerly were the site of Heartland Motorsports Park.

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The company registered a deed for those 28 parcels with Shawnee County while giving its mailing address as 2600 Grand Blvd., Suite 700. That is the same address as 145-year-old Kessinger, Hunter & Co., LC, the oldest commercial development company in Kansas City, Missouri, which says on its website that it operates $2 billion worth of real estate and has 200 associates, The Capital-Journal previously reported.

Topeka 77 paid Shawnee County — under protest — $3,402,313.05 in outstanding property taxes owed by the company that sold it the property, Chris Payne’s Raymore, Missouri-based Shelby Development, LLC, said former Shawnee County Treasurer Larry Mah.

This article originally appeared on Topeka Capital-Journal: International Hot Rod Association buys Topeka’s Heartland Motorsports

Drag strip and oval track acquired by IHRA

International Hot Rod Association (IHRA) has acquired Memphis International Raceway and Memphis Motorsports Park. The deal closed on December 23, 2025.

The track first opened in the 1980’s. The complex features a drag strip, 1.77-mile road course as well as a 0.75-mile tri-oval short track.

The IHRA recently announced a new short track racing series. Their season finale is scheduled at Memphis Motorsports Park.

IHRA announces short track series

The facility is set to become “a multi-use destination supporting drag racing, stock car competition, grassroots motorsports, and other large-scale events that engage the broader community and region.”

IHRA CEO Darryl Cuttell

“This is a special place in American motorsports,” said Darryl Cuttell, CEO of IHRA.

“This facility has a deep history in drag racing and stock car competition, and our goal is to honor that legacy while building a strong, sustainable future. We are committed to bringing meaningful racing back to this property while expanding its role as a destination for a wide range of events that serve racers, fans, and the surrounding community.”

IHRA President Leah Martin

“This acquisition represents more than reopening a racetrack,” said Leah Martin, President of IHRA.

“It is about restoring opportunity for racers, families, and the community. This facility aligns with IHRA’s racer-first vision and our commitment to grassroots motorsports, while also allowing the property to support diverse uses that strengthen its year-round impact.”

Daniel Horton Assistant Director of the IHRA Stock Car Series.

“Memphis Motorsports Park holds a special place in our hearts,” said Daniel Horton, Assistant Director of the IHRA Stock Car Series.

“Bobby Hamilton won the 2004 Craftsman Truck Series race here in a truck built by Tim and with Danny as the crew chief. With the facility now under the IHRA umbrella, we can give grassroots racers a chance to compete where legendary drivers such as Kevin Harvick, Randy LaJoie, and the late Greg Biffle have won.”

“We are extremely excited to bring stock car racing back to Memphis and continue the legacy of this iconic track.”

Memphis Mayor Paul Young

“This investment honors the legacy of Memphis Motorsports Park while positioning it for a strong future. IHRA’s acquisition reflects confidence in our region and creates new opportunities for tourism, local businesses, and fan experiences.” said Mayor Paul Young, City of Memphis.

Shelby County Commissioner Amber Mills

“As the Commissioner for District 1, I am thrilled about IHRA’s acquisition of Memphis Motorsports Park,” said Amber Mills, Shelby County Commissioner, District 1, Shelby County Government.

“This investment strengthens our local economy, puts world-class racing back on solid ground, and gives our families and young people a safe, exciting place to create memories for years to come. Having a national organization like IHRA committed to the long-term success of this historic facility is exactly the kind of partnership Shelby County needs.”

Chris Thomas, Executive Director, Millington Area Chamber of Commerce

“Memphis Motorsports Park has long contributed to tourism and economic activity in Millington and Shelby County, and IHRA’s acquisition represents a positive step forward for the facility and the community,” said Chris Thomas, Executive Director, Millington Area Chamber of Commerce.

“This investment supports the continued use of the track as a regional destination while creating opportunities for local businesses and future growth. The Millington Area Chamber of Commerce looks forward to working with IHRA as this next chapter takes shape.”

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IHRA

The International Hot Rod Association (IHRA) announced the acquisition of Heartland Motorsports Park on Dec. 29.

The acquisition aligns with IHRA’s broader racer-first philosophy, which includes direct investment in facilities and infrastructure that strengthen grassroots racing, elevate national competition and create sustainable motorsports ecosystems, said a IHRA news release.

With this acquisition, Heartland Motorsports Park enters a new chapter — one that honors its storied past while positioning the property as a modern destination entertainment complex, said the news release.

Owner of the International Hot Rod Association, Darryl Cuttell said Heartland Motorsports Park is one of those places that simply matters to racing.

Paint schemes are an integral component in NASCAR. While they don’t necessarily contribute to a driver or team from a horsepower standpoint, drivers have said that when they walk up to a paint scheme they love on the grid, and climb behind the wheel, it can help give them an extra mental boost to try to will that car to victory lane.

With an ever-changing sponsorship model lending itself to multiple primary sponsorship partners for just about every car in the NASCAR Cup Series, we are treated to more paint schemes than we can shake a stick at in the modern days of NASCAR.

We have digested every paint scheme, which went on track in NASCAR’s premier series in 2025, and have ranked out our 10 favorites.

1. Honorable Mention
2. Best Darlington Throwback Paint Scheme
3. Top-10 Paint Schemes of 2025

Honorable Mention

Cole Custer No. 41 Texas A&M University Ford Mustang

In the penultimate race of the season at Martinsville, Cole Custer sported the iconic maroon on his No. 41 Haas Factory Team Ford Mustang. The maroon base scheme equipped with a white stripe, which divided a gray lower portion of the car, was a truly special design.

However, with the impressive level of paint schemes on display in 2025, Custer’s Texas A&M car didn’t quite make the cut for the “best” list, but it certainly earned an honorable mention. Custer would finish 17th in the car at Martinsville.

Best Darlington Throwback Paint Scheme

Austin Cindric No. 2 “Dale Earnhardt 1980” Tribute

While most everyone spent their time and resources campaigning for Kyle Larson’s throwback to Terry Labonte’s 2003 “Tony the Tiger” car, and rightfully so, as it was awesome, the best overall throwback paint scheme, in my opinion, goes to Austin Cindric’s tribute to Dale Earnhardt’s 1980 championship-winning No. 2 car.

Between the classic Osterlund Racing number font and the yellow and blue colors, the No. 2 Team Penske team did an excellent job pulling off a near-perfect throwback paint scheme. And in the end, Cindric snagged a solid 11th-place run, which was ironically Earnhardt’s career average finish through his 676-race NASCAR Cup Series career.

Top-10 Paint Schemes of 2025

10. John Hunter Nemechek No. 42 Hertz Toyota Camry XSE

One of the most underrated paint schemes of the season was John Hunter Nemechek’s No. 42 Hertz Toyota. With the gold, and white color combination, the design flat-out works. And I feel its one of the cleanest schemes that were used during the 2025 NASCAR Cup Series season.

While Nemechek had an incredible season for LEGACY MOTOR CLUB, where he collected two top-five finishes, and eight top-10s, his 21st-place finish in this paint scheme didn’t measure as one of his best outings of the season. But nonetheless, it was a good looking race car.

9. Trackhouse Racing Jockey Infinite Cool Underwear Chevrolets

In an interesting twist, the three full-time Trackhouse Racing drivers in the NASCAR Cup Series were all seen in their underwear at portions of the season as Ross Chastain, Shane van Gisbergen, and Daniel Suarez were all featured in their skivvies on the sides of their race cars in a sponsorship with Jockey’s Infinite Cool Underwear.

It was a unique way of advertising Jockey’s line of undergarments, and the scheme, which was featured on three cars in 2025, ranks ninth on our list.

Suarez’s best finish with the scheme was a 14th-place result at Michigan International Speedway, which was the best result for the three drivers in their underwear cars. Chastain finished 19th at Richmond Raceway with the paint scheme, and Shane van Gisbergen, who captured five wins during his rookie season, finished 32nd with the paint scheme at New Hampshire Motor Speedway.

8. Todd Gilliland No. 34 Grillo’s Pickles “Flames” Ford Mustang

Grillo’s Pickles has been a fan-favorite sponsorship partner in the NASCAR Cup Series over the last couple of seasons, and they brought a unique “flames” scheme in 2025. Todd Gilliland piloted the car in the Southern 500 at Darlington Raceway, and event where Gilliland would finish 26th.

Grillo’s served as the sponsor for Gilliland in a total of six races in 2025, and it did so with a variety of paint schemes ranging from a green bumpy pickle look to the flames scheme at Darlington. They had a taste of just about everything this past season.

7. Riley Herbst No. 35 BeatBox Toyota Camry XSE

The majority of Riley Herbst’s 2025 season was filled by the traditional flat-black Monster Energy paint scheme, which is cool, but that paint scheme won’t be regarded high on many best-of paint scheme lists. However, a two-race commitment from BeatBox led to a very colorful and fun paint scheme for Herbst.

Incredibly, the driver took the paint scheme at Texas Motor Speedway and drove it to his best finish of what was a tough rookie season in the NASCAR Cup Series. Herbst finished 14th that day.

6. Denny Hamlin No. 11 King’s Hawaiian Toyota Camry XSE

Between his former long-time sponsorship partnership with FedEx, and current deals with Yahoo! and ampm, Denny Hamlin is known for purple race cars. However, it was a bright orange King’s Hawaiian paint scheme, which caught our eyes in 2025.

While it was a visually appealing car, it didn’t amount to great luck for Hamlin, who had one of his greatest seasons in 2025. Hamlin, who won six races and came just three laps from winning his first career NASCAR Cup Series title, had two DNFs in his four races with King’s Hawaiian adorning his race car, and only mustered a best finish of 25th, which he achieved in the Summer race at Daytona International Speedway.

5. Carson Hocevar No. 77 Modo Casino “America” Chevrolet

Carson Hocevar continues to zero in on his first career NASCAR Cup Series victory, and in 2025, he had a top-five paint scheme. Modo Casino, which had several different paint schemes on the No. 77 Spire Motorsports Chevrolet throughout the campaign, brought a special red, white, and blue version of the car to the Xfinity 500 at Martinsville Speedway in October.

The ‘Merica look was fully pulled off with a bald eagle stretched out across the hood of the car. Instead of stars on the navy blue portions of the flag design were white and blue poker chips. Ultimately, the paint scheme didn’t come with a top-finish, as Hocevar finished 31st, three laps down, at Martinsville. But it was a cool looking car.

4. Austin Dillon No. 3 Dow DayGlo Chevrolet

Speaking of cool-looking cars, not many had more wow factor than Austin Dillon’s Dow “DayGlo” paint scheme, which he drove in the Enjoy Illinois 300 at World Wide Technology Raceway at Gateway. The black base paint scheme featured splatters of bright, bold dayglo colors throughout. And the car really popped.

Dillon, who captured a win at Richmond Raceway to secure a berth into the NASCAR Cup Series Playoffs, finished 18th at Gateway with this scheme on his No. 3 Richard Childress Racing Chevrolet.

3. William Byron No. 24 Axalta Chevrolet

On the podium of best paint schemes in 2025 was a renewed take on Jeff Gordon’s classic Axalta/DuPont flames paint scheme. William Byron piloted a similar paint scheme throughout the duration of the season, but in the Daytona 500, a race that Byron won for the second consecutive season, the car had a gradient design within the flames on the car.

While running ninth on the final lap, Byron was able to somehow steer clear of a last-lap melee, involving leader Denny Hamlin, Cole Custer, and others, to move into the lead and he’d take the race win in a race back to the finish line.

After the Daytona 500 win, the gradient design was ditched from the paint scheme, which makes the Daytona 500 car even more special. And honestly, the gradient within the flames helped elevate the Axalta car to the next level.

2. Chris Buescher No. 17 Kroger/Cinnamon Toast Crunch Ford

It was the obsession of social media for weeks. Chris Buescher’s Kroger/Cinnamon Toast Crunch car made a lasting impact, and it even allowed Buescher to come out of his shell in social media videos, where he sported Cinnamon Toast Crunch gear, and sprinkled CTC cinnamon sugar dust.

The fun colors throughout the paint scheme, which are part of the Cinnamon Toast Crunch pallette, were utilized flawlessly, and having the cartoon Cinnamon Toast Crunch character with its tongue sticking out behind the rear wheels gave the car a fun 1990s-level racecar design feel.

Additionally, Buescher led 15 laps in the race and was among one of the best in the final Stage of the race before he settled for a ninth-place result.

1. Justin Allgaier No. 40 Traveller Whiskey Chevrolet

The top spot on this year’s list goes to a driver and team that only competed in one NASCAR Cup Series event. But for Justin Allgaier, it was an important one, as it marked the first-ever Cup Series start for JR Motorsports, the team co-owned by Dale Earnhardt Jr.

Allgaier faced stiff competition, but was able to transfer to the Daytona 500 starting lineup, and in the race, he played things smart, and was around for the chaotic finish, where he secured a ninth-place finish. It was a solid first run in the NASCAR Cup Series for JR Motorsports, and it came with a breathtaking paint scheme.

The Traveller Whiskey paint scheme ended up being the best-selling die-cast in 2025, according to Lionel NASCAR, and while it was obvious it would do well with the Earnhardt affiliation, a beautfiul paint scheme helped push the car to the top of the charts.

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Top Fuel driver Josh Hart, a life-long Mopar fan and collector, will be selling his prized Mopar car and truck collection at the Kissimmee Mecum Auction, January 6-18. Hart was recently named Top Fuel driver for John Force Racing and in a show of support for the longstanding Chevrolet sponsorship of the 24-time NHRA world championship winning team Hart is going all in to support his new team.

“I am going all in with John Force Racing in my pursuit of a Top Fuel world championship and I wanted to show that I am also all in when it comes to representing our sponsors like Chevrolet,” said Hart, a multi-time Top Fuel national event winner. “Chevrolet is an iconic manufacturer, and I will be very proud to wear the Chevy bowtie on my Burnyzz Speed Shop Top Fuel dragster and my uniform. I can’t wait for the 2026 season to start.”

Hart’s collection that is up for grabs during the Mecum auction includes multiple Dodge Vipers, several Dodge Drag Pak Challengers and a beautiful Dodge Power Wagon. All the cars in Hart’s collection are in mint condition, many with low mileage and amazing detailing. Hart has spent years building his collection and hopes that all the cars go to appreciative collectors.

“All of the cars in my collection have been prized possessions, but I saw this as an opportunity to find them a new home with collectors that will appreciate them as much as I did,” said Hart. “Some of the cars are some of the earliest cars to roll of the assembly line. The Drag Paks are amazing cars that I have had since they first were released. This is a great mix of cars that could be museum pieces or the perfect daily driver.”

Hart’s collection includes:

• 2018 Demon with 80 miles and 2023 Dodge Challenger SRT Demon 170 with 3 miles, matching VINs specially built for Hart with crate, sold as a pair
• 2017 Dodge Hellcat last built manual with 700 miles
• 2017 Viper GTC 1 of 1 program twin turbo, 1200hp with 300 miles
• 2021 Drag Pak race-ready driven by Top Fuel driver Josh Hart during the 2025 NHRA Flexjet Factory Stock Showdown Series
• 1967 Power Wagon fully built with real Hellephant power plant on a Rubicon frame with 37’s
• All high production number and some of the last models to roll off the assembly line with every option carbon fiber and loaded personalized build sheets to Hart and triple black along with four other Drag Paks and another Viper ACR

Hart will be on track racing for John Force Racing at the season opening NHRA Gatornationals, March 5-8, 2026. The Kissimmee Mecum Auction will be live from January 6-18. 2026.

This story was originally published on December 30, 2025.

TOPEKA, Kan. (WIBW) – The International Hot Rod Association announced it has acquired Heartland Motorsports Park in the Capital City.

IHRA made the announcement on its website, citing its commitment to preserving motorsports history and reimaging legendary venues.

Over the years, the Heartland Motorsports Park hosted concerts and races, bringing millions in revenue to the county.

The property was put into the hands of Topeka 77 in 2024 after its previous owners, Shelby Developments tax dispute with the county.

IHRA’s vision is to honor the facility’s past while “positioning the property as a modern destination entertainment complex.”

IHRA’s owner made the following statement on their website:

IHRA hopes to extend Heartland Motorsports Park beyond competition weekends and plans to create a year-round destination, blending motorsports with entertainment and community engagement, such as:

• Revitalized drag racing operations with improved racer and fan amenities
• Expanded motorsports and special event programming
• Live music, concerts, and festival experiences
• Enhanced hospitality, vendor, and fan-experience areas
• Community-focused events designed to drive tourism and economic impact

IHRA said they plan to begin renovations immediately.

WIBW has reached out to GO Topeka for further details.

This story will be updated as more information becomes available.

Copyright 2025 WIBW. All rights reserved.