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NIL

FSU football’s Earl Little Jr. landing first NIL deal from Popeyes is a ‘surreal feeling’

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Who is up for some Popeyes chicken?

No. 12 Florida State football’s Earl Little Jr. landed his first NIL deal, and it’s a tasty one.

Earlier this week, the junior defensive back announced his partnership deal with Popeyes. On his Instagram page, he posted a photo of himself with boxes full of chicken wings and biscuits on Tuesday, Sept. 9.

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“This is a surreal feeling being able to partner up with Popeyes,” Little told the Tallahassee Democrat.

FSU football's DB Earl Little Jr. Earns an NIL deal with Popeye's

FSU football’s DB Earl Little Jr. Earns an NIL deal with Popeye’s

“This is something that I’ve been thinking about ever since I was a kid going and eating that Popeyes when I was younger. Just having this opportunity has been great, and I’m ready for it, and I’m excited for the opportunity.”

A rising star for the Seminoles, he was one of the nine college football players selected to promote its 12 for 12 deal. If a customer types in the promo code, Little12, while ordering online, the customer will get a dozen wings for only $12. This chicken special expires on Nov. 8.

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The United Entertainment Group, a global marketing agency for athletes and celebrities, represents Little. Securing his first NIL deal is a way for him to learn the business while being a paid athlete.

Little also likes the direction that today’s college football game is heading now that players will receive revenue shares following the House settlement earlier in the summer.

“Seeing that side of the business has been great,” Little said.

“Just talking with different people, I’m learning different things on that side. Just me handling my business on the field, it’s been pretty great.”

One of his connections happens to be his own father, Earl Sr., a former DB who played for the Miami Hurricanes and is a nine-year NFL veteran. The Fort Lauderdale native will seek guidance from his father whenever they discuss the business side of football, while he is behind his corner throughout his journey.

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“He’s played at both the collegiate and professional levels, and he’s always in my back pocket, giving me tips, tricks, and knowledge on how to handle myself both on and off the field,” Little said. “It’s been a blessing, and I couldn’t have asked anybody else better him to do it.”

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Earl Little Jr. plays relentlessly, but is having fun

Aug 30, 2025; Tallahassee, Florida, USA; Florida State Seminoles defensive back Earl Little Jr. (0) reacts after a play against the Alabama Crimson Tide during the second half at Doak S. Campbell Stadium. Mandatory Credit: Melina Myers-Imagn Images

Aug 30, 2025; Tallahassee, Florida, USA; Florida State Seminoles defensive back Earl Little Jr. (0) reacts after a play against the Alabama Crimson Tide during the second half at Doak S. Campbell Stadium. Mandatory Credit: Melina Myers-Imagn Images

Little is not only FSU’s leading tackler, but he is the hardest hitter on the team.

With 11 total tackles and an interception in two games, the 6-foot-1, 199-pound redshirt junior plays aggressively as if he has nothing to lose and a lot to gain.

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“I’m just out there having fun and playing the game I’ve been playing since I was younger,” Little said.

“I don’t look at it any differently. My approach to every game is the same, and I don’t feel like I really have a chip on my shoulder. I’m just out there having fun, making plays.”

Playing the rover position, where Little can lineup anywhere on the back end of Tony White’s 3-3-5 defense, his approach as a first-year starter and one of FSU’s team leaders on defense is an aggressive one. This was a year after Little switched from nickel to safety last season.

Known for being a heat-seeking missile tackler, he would describe his game as relentless, which fits the mode of what White wants in his DB. When introduced to the Rover position, it fit the mindset of being that relentless player.

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“Just doing what I have to do to put my team in the best position, man, whether that’s playing the deep half of the field, blitzing off the edge, playing in the box, it’s just all things,” Little said.

“It boils down to being relentless, which is why I tell my guys that, on both sides of the ball —offensively and defensively —we all have to be relentless.”

Last week against East Texas A&M, Little was thrilled to catch his first-career interception at Doak Campbell, but was disappointed not to be able to take one to the house for a defensive score.

“That was a surreal feeling, being able to bring down my first interception,” Little said.

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“I should have taken it back for six, but I definitely got one and we will get some more of those this season. I can’t wait.”

Little doesn’t have any individual goals. That’s not his forte. He prefers to focus on taking a step forward. He’s already set his mind on FSU’s next opponent, Kent State, which is set for next Saturday at 3:30 p.m.

I just take it day by day, step by step, and I put my best foot forward,” Little said.

“Whether it’s working out on the practice field, I just train as hard as anybody else, so I can handle whatever happens on Saturday.”

More: No. 12 FSU football’s Mike Norvell ‘faces some challenges’ on punt return after two games

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  • Sept. 6, East Texas A&M, 77-3

  • Sept. 20, Kent State, 3:30 p.m.

  • Oct. 18, at Stanford, 10:30 p.m.

  • Nov. 15 Virginia Tech, TBA

  • Nov. 21 at North Carolina State (Fri.), 8 p.m.

More: How FSU football’s Tommy Castellanos injected confidence into Seminoles’ rebound season

Peter Holland Jr. covers Florida State athletics for the Tallahassee Democrat. Contact him via email at PHolland@Gannett.com or on X @_Da_pistol.

This article originally appeared on Tallahassee Democrat: FSU football’s Earl Little Jr. lands NIL deal: ‘This is a surreal feeling’



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College Football GMs Became Must-Have in 2025

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College Football GMs Became Must-Have in 2025


































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$4 million price tag projected if college football WR makes transfer portal decision

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The finances of the transfer portal are constantly shifting and adjusting. Before the institution of the revenue sharing cap, some massive numbers circulated: Darian Mensah’s $4 million per year deal at Duke was one of the more notable deals. But even in the current portal cycle, there are potential game changers.

A pair of CBS Sports writers, Chris Hummer and John Talty, surveyed the portal world and tried to define the financial grind of acquiring new players. While Hummer and Talty ultimately defined the wide receiver position, one of the higher priced groups, at a high end value of $1 million to $2 million for a top player, they did not include one potential contingency.

Ohio State star Jeremiah Smith is widely considered the top player in college football heading into the 2026 season. For that matter, Smith was arguably the best player in 2025. Hummer and Talty spoke with one Big Ten general manager who said that Smith, were he in the portal, “could command up to $4 million for one year of his services should he transfer.”

Before any Buckeye backers lose sanity, Hummer and Talty were careful to note that the issue is hypothetical– there has been no indication that Smith is even considering entering the portal. The writers noted that the gap of approximately $2 million between Smith and the top value for a portal receiver (at this point, Auburn transfer Cam Coleman). “Smith is a cut above the rest of the sport,” they wrote.

Even in CFP defeat to Miami, Smith was indeed standing alone atop college football. After a brilliant 2024 season as a freshman, he ends 2025 with 87 receptions for 1,243 yards and 12 touchdowns. He finished the year with his sixth 100+ yard game, with a season-best 157 yards on seven catches. He will likely finish re-writing the Ohio State record book in 2026.

On3Sports ranks Smith third in college sports with a $4.2 million estimated NIL valuation. That’s more than $1 million ahead of fourth-place Carson Beck (the two players ahead of Smith are Texas QB Arch Manning and college hoops star AJ Dybantsa). On3 ranks Cam Coleman as the second-leading wide receiver in its valuation rankings at $1.8 million.

Among the massive entities that Smith has NIL deals with are Nintendo, adidas, American Eagle, and 7-Eleven. He would likely be the projected top pick in the 2026 NFL Draft, but he’s still a year young to be able to enter the Draft. Accordingly, he’s the presumptive 2027 top pick and will have a banner NIL year in college– although perhaps not as big of a year as he might have on the open market as the potential biggest transfer star ever.



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Joel Klatt reveals his take on Kyle Whittingham hire by Michigan

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FOX analyst Joel Klatt admitted the hiring of Kyle Whittingham by Michigan caught even the most plugged-in voices in college football by surprise. Still, he believes it may ultimately prove to be a program-defining move.

Speaking on The Joel Klatt Show, Klatt described the hire as both unexpected and masterful. He credited Michigan athletic director Warde Manuel for keeping the process quiet during a turbulent stretch for the program.

“This was massive, and I got to tell you, a little bit out of left field,” Klatt said. “I had not heard his name. It was very quiet. It was below the surface. Give Warde Manuel a lot of credit on this one.”

Alas, Michigan moved quickly after firing Sherrone Moore earlier this month following an investigation into an inappropriate relationship with a staff member. In Whittingham, the Wolverines landed one of the most respected and stable figures in the sport after a coaching search that came with significant challenges.

Klatt made it clear his enthusiasm for the hire goes beyond Whittingham’s on-field résumé: “I love this hire not just because I’m very fond of Kyle Whittingham and his style of coaching,” Klatt added. “But because of what Michigan was facing in this entire ordeal. There were many challenges.”

Moreover, Whittingham spent 22 seasons at Utah, becoming one of the longest-tenured head coaches in college football. Many assumed his resignation signaled retirement, but instead, he opted for a new challenge in Ann Arbor. Now, he’ll be stepping into a program just two years removed from a national championship in 2023.

Continuing, Klatt repeatedly emphasized Whittingham’s integrity and player-first approach, offering perhaps the highest praise a coach can receive: “My highest compliment that I can ever repay is that I would love my sons, if they ever played college football, to go play for Kyle Whittingham,” Klatt explained. “He’s a winner. He’s going to go to the Hall of Fame.”

At Utah, Whittingham compiled a 177–88 record, won two Pac-12 championships, posted eight double-digit win seasons and famously went 13–0 in 2008, capped by a Sugar Bowl victory over Alabama. His teams were defined by physicality, discipline and consistency. Those are traits Michigan is eager to restore.

Now, with Big Ten resources, elite recruiting infrastructure and a roster still stocked with high-level talent, Whittingham views Michigan as more than a late-career stop: “He looks at this as an opportunity to actually go out there and compete for a national championship,” Klatt concluded.

After weeks of uncertainty, Michigan found exactly what it needed, hiring a proven winner, a steady hand and a coach capable of restoring trust. All while keeping the Wolverines firmly in the national title conversation.



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FSU football announces new operations model, hires John Garrett as Deputy Athletics Director and General Manager of Player Personnel

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Florida State University Vice President and Director of Athletics Michael Alford announced the hiring of John Garrett as Deputy Athletics Director and General Manager of Player Personnel, a newly created position that will oversee all football roster construction, player evaluation, recruiting operations, and NIL integration. Garrett joins Florida State from Duke University, where he served as General Manager of Player Personnel.

Garrett will report directly to Alford and work in close partnership with head football coach Mike Norvell, aligning Florida State’s football program with an NFL-style operational model designed to maximize competitive success in the evolving college football landscape.

Garrett brings extensive experience across college football operations, player personnel, and strategic planning. He spent the last two seasons at Duke, where he helped build rosters that won 17 games and the 2025 ACC championship. He played a key role in roster management, recruiting coordination, and the integration of analytics and evaluation processes into football decision-making.

“This is a transformational step for Florida State Football,” Alford said. “The college game has fundamentally changed, and elite programs must operate with the same discipline, structure, and clarity of roles as professional organizations. John Garrett brings a proven background in roster management, player evaluation, and operational leadership that will allow our coaches to focus on coaching while ensuring we are building our roster in a smart, sustainable, and competitive way.”

Prior to his stint at Duke, Garrett played a pivotal role in FSU’s return to prominence while serving as director of scouting for offense during the 2022 and 2023 seasons at a critical moment when roster building in college football was rapidly changing. He helped bring an NFL-style evaluation approach to FSU, focusing on disciplined film study, transfer-portal assessment, and roster analysis to support smarter personnel decisions. During his first stint at FSU, the Seminoles posted a 23-4 overall record, including a perfect 13-0 regular season in 2023 that culminated in the program’s first ACC championship since 2014.

Garrett’s work emphasized identifying players who could contribute immediately, understanding positional needs and depth, and reducing risk in an increasingly competitive NIL and portal environment. Garrett’s role strengthened how the program evaluated talent and laid important groundwork for the front-office model now used across major college football programs.

Garrett was the head coach at Lafayette College from 2017-21 and also has collegiate coaching experience as the offensive coordinator at Oregon State and Richmond and wide receivers coach at Virginia. He has 18 years of experience in the NFL, spending six seasons with the Dallas Cowboys, including his last two seasons as passing game coordinator, as well as with the Cincinnati Bengals, Arizona Cardinals and Tampa Bay Buccaneers.

Garrett earned his bachelor’s degree in history from Princeton in 1988. He and his wife, Honor, have four children, John Jr., Honor, Olivia and Caroline. His brother, Jason, was head coach of the Dallas Cowboys from 2010-19, and their father, Jim, spent 38 years in the NFL as a scout and assistant coach.

FSU’s New Football Operations Model

Under the new structure, Florida State Football will operate with a clear division of responsibilities between on-field coaching and off-field football operations:

• The Deputy AD/GM of Player Personnel will lead all aspects of roster construction alongside Coach Norvell, including high school recruiting strategy, transfer portal acquisition and retention, scholarship allocation, and long-term personnel planning.

• The Head Coach and coaching staff will maintain full authority over player development, game preparation, culture, and on-field performance.

• Football NIL, player evaluation, and recruiting analytics will be centralized and integrated into a single operational framework to ensure alignment, compliance, and competitive efficiency.

“John and I share a vision for building a championship program in today’s collegiate athletics structure,” Norvell said. “He was a valuable part of our staff when he was here previously, and I’m excited he will be leading this restructuring of our player personnel efforts. This new model shows our investment and will make us more efficient while enhancing player development, scouting and retention in a collaborative environment.”

Garrett is widely respected for his ability to balance competitive ambition with long-term program health.

“I am excited to return to Florida State University and to work closely with Michael Alford, Coach Norvell and the rest of the Florida State football staff,” Garrett said. “We will lead a collaborative effort to build a football team with the right kind of student-athletes that will consistently compete for championships. We will build a team that will make everyone associated with Florida State University proud to be a Seminole. Go Noles!”

The enhancement of the Deputy AD/GM of Player Personnel role and the restructuring of football operations reflect Florida State’s commitment to adapting proactively to ongoing changes in college athletics, including NIL, the transfer portal, and the increasing complexity of roster management.

“This is about putting Florida State Football in position to win, now and in the future,” Alford said. “We are investing in people, processes, and structure that give our student-athletes and coaches every opportunity to succeed.”



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$2.3 million college football QB heavily linked to struggling NFL team

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The 2026 NFL draft officially opens on April 23 in the shadows of Acrisure Stadium in Pittsburgh, Pennsylvania.

A prominent discussion around the draft is about the organizations in need of quarterbacks and which quarterbacks are expected to be selected in the first round.

Drafts like 2018 and 2021 have featured five quarterback selections in the first round. The 2022 NFL draft only featured one quarterback (Kenny Pickett) in its first round.

The 2026 NFL draft figures to split the difference. While there are franchises that need new quarterbacks, the number is limited to the ones drafting at the very top of the first round.

As for the quarterbacks who will be selected in the first round, Fernando Mendoza of Indiana and Dante Moore of Oregon are the two who have been connected with the very top of the order. Ty Simpson of Alabama has also been floated as a first-round choice, but his position is less well-known than Mendoza and Moore.

The Athletic compiled a projection of how each NFL team missing the playoffs is expected to approach the draft. The projection linked Moore with the Las Vegas Raiders.

Dante Moore throws a pass against Washington.

Oregon quarterback Dante Moore throws a pass as the Oregon Ducks take on the Washington Huskies | Ben Lonergan/The Register-Guard / USA TODAY NETWORK via Imagn Images

Currently, the Raiders hold the worst record in the NFL at 2-14, putting them in line for the No. 1 overall pick. However, one week remains in the 2025 NFL regular season, and with a handful of teams at 3-13, the draft order can change if the Raiders win their regular-season finale.

Unless the season has produced one of the worst records in the league, a starting quarterback is not a position NFL teams look to draft in the first round.

The last multi-year starting quarterback the Raiders drafted was Derek Carr in the 2014 NFL draft, but that was in the second round. JaMarcus Russell is the last quarterback the Raiders selected in the first round, all the way back in 2007. Before Russell, the last quarterback the Raiders drafted in the first round was Todd Marinovich in 1991.

While the trend of the Raiders drafting first-round quarterbacks is few and far between, Oregon is no stranger to having its quarterbacks selected in the first rounds of NFL drafts. Dating back to 2015, Marcus Mariota, Justin Herbert and Bo Nix have all been selected by NFL franchises in the first round of the NFL draft.

Moore began his college football journey at UCLA in 2023. He played nine games for the Bruins and passed for 1,610 yards, 11 touchdowns and nine interceptions.

When Chip Kelly left UCLA to become Ohio State’s offensive coordinator that offseason, he transferred to Oregon.

After redshirting in 2024, he became the Ducks’ starter in 2025. Ahead of the College Football Playoff quarterfinals, Moore has thrown for 3,046 yards, 28 touchdowns and eight interceptions while rushing for 196 yards and two touchdowns.



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Inside Joey McGuire’s calculated program build

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One of the 2025 college football season’s major storylines has been Texas Tech‘s rise to the upper tier. The West Texas program made headlines throughout the year, positioning itself as a power player in the NIL and revenue‑sharing world. The Red Raiders dominated Big 12 play and earned a first‑round bye in the College Football Playoff.

When the Red Raiders take the field on New Year’s Day in the Orange Bowl against Oregon, an experiment four years in the making will play out on the big stage. There has been plenty written this year about Texas Tech’s “Maverick” super donor Cody Campbell, its swashbuckling general manager James Blanchard and fiery head coach Joey McGuire, along with a roster filled with high‑priced talent.

How did the Red Raiders get here?

It has been an intentional build since McGuire was hired Nov. 8, 2021, to save a program that was floundering in West Texas. Having resources is one thing, but executing the plan is another. The current Texas Tech team is an intricate puzzle put together over the span of a presidential term, and every piece matters.



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