Connect with us
https://yoursportsnation.com/wp-content/uploads/2025/07/call-to-1.png

NIL

The Financial Side of Motorcycle Racing

Published

on

The Financial Side of Motorcycle Racing

Beyond the excitement and fanfare of every sport are the financial cogs that keep the machine running. Without them, athletes and teams could not sustain their careers and continue competing at the top. While some sports, like soccer and basketball, don’t require much financial investment to get started, others, like motorcycle racing, demand serious financial backing for those who want to get into the big leagues. As custom gear, the best bikes on the market, and putting competitions together all cost an arm and a leg, not anyone can just decide they want to become a rider.

Curious about the financial ecosystem of motorcycle racing? Let’s wind down from the adrenaline and see what it takes to stay in the race.

The Cost of Motorcycle Racing

If you have a reputation for chasing thrills, you might have considered extreme sports like motorcycle racing. But because of the travel expenses and entry fees to participate in races and the cost of bikes and protective gear, there’s a financial commitment that you might not have thought about too much. Not only does a bike cost tens of thousands of dollars, but helmets, boots, gloves, and other extras can certainly all add up too. And that’s disregarding the salaries for a pit crew, entry fees, and more.

Because motorcycle racing has seen a surge in popularity thanks to the rise of electric bikes, series and shows, and a variety of riding styles, it’s naturally becoming more commercialized. In turn, that means there’s a need for big sponsorship deals to help riders stay afloat. Although motorcycle racing is on an upward trend, it still doesn’t compare to traditional sports like football or baseball, where athletes are known to thrive on high-paying salaries.

While Josh Allen of the Buffalo Bills recently signed a contract worth $250 million, motorcycle racers must rely on sponsorship deals to fund their careers. This could be a reputable online casino in the US, a gear brand, a performance food and beverage brand, or an automotive brand. Whatever the partnership, it often creates a win-win scenario for both the brand and the athlete—the brand gains exposure, and the athlete receives financial support.

Endorsements for Personal Branding

Despite the merits of sponsorships, they shouldn’t be the only financial goal for racers. Getting endorsed by brands will further help riders create income opportunities and build their personal brand beyond their competitive achievements. While sponsorships help cover expenses, endorsements are direct partnerships between companies and riders.

For instance, if you’ve ever seen Cristiano Ronaldo promote the fitness tracker WHOOP, that’s an endorsement. Ronaldo actively promotes the product as a world-class athlete, while WHOOP gains widespread exposure through a credible source. Motorcycle racers can also secure these types of deals, partnering with relevant brands like energy drink companies and promoting their products through social media or commercials.

Merchandise and Licensing

Merchandising and licensing also play a big role in helping racers and teams generate income. They might start their own apparel line with hoodies, hats, and replica gear featuring a team logo or racing number. Especially for athletes who have already built up a solid reputation, fans will likely want to purchase memorabilia or merchandise to show their support.

Licensing can expand that branding further and let companies create and sell merchandise under their brand. The rider gives the company the right to use their likeness and receives a percentage of sales. Perhaps they might create a bobblehead that looks like the athlete or feature them in a video game. If done right, these deals can be a real money-making machine that generates more than race earnings.

Prize Money

Once racers have the gear, expertise, and sponsorships and endorsements to get started, it’s all about winning. In traditional team sports like hockey, athletes have a guaranteed fixed salary, regardless of whether they make it to the championships or have a bad year. In motorcycle racing, as we’ve touched upon, athletes make a living from multiple different sources.

One of these sources is prize money—but even this can be unpredictable. Payouts can vary depending on the racing series, the rider placement, and how revered the event is, even if you land yourself a spot on the podium. However, get yourself to world championship level, and you could win millions.

If you haven’t yet qualified for any national or regional championships, you’ll likely be participating in lower-tier championships, more so for initial exposure and experience.

Securing a Financial Future in Motorcycle Racing

A career in any sport requires immense effort, training, and tenacity, which is why it’s not to be taken lightly. Without a vision or plan for long-term stability, you could set yourself up for an unstable career. Proactivity is the name of the game here—you’ll want to diversify your income as much as possible, learn how to manage your money wisely, and plan your transition out of racing and into retirement.

People tend to retire early from racing and pivot into other roles like broadcasting or team management. They might become analysts for MotoGP or pursue other ventures while maintaining sponsorships and endorsements. Just because the racing stops doesn’t mean your legacy disappears. With the right effort, you can continue it and turn it into a lasting impact beyond the racing scene.

NIL

Lane Kiffin due $500,000 payout from LSU after Ole Miss College Football Playoff run

Published

on


Thursday night, Ole Miss’ run in the College Football Playoff came to an end. The Rebels fell to Miami in the final seconds of the Fiesta Bowl.

With the loss, Lane Kiffin will officially receive a $500,000 payout from LSU within 30 days of the end of Ole Miss’ campaign. That was the amount he was due from Ole Miss, per the terms of his contract, and LSU said it would honor it in his deal with the Tigers. The school included “ancillary benefits” in Kiffin’s agreement after his high-profile departure from Ole Miss.

Ole Miss’ advancement in the College Football Playoff bracket increased Kiffin’s payout, which LSU is due to pay 30 days after the Rebels’ postseason run ends. It would have gone up even more if Ole Miss won the title. Here is how the structure is written out in his deal at LSU.

  • Ole Miss first-round game participation: $150,000
  • Ole Miss quarterfinal appearance: $250,000
  • Ole Miss semifinal appearance: $500,000
  • Ole Miss CFP national championship appearance: $750,000
  • Ole Miss CFP national championship win: $1 million

With Thursday’s loss, Ole Miss’ season ended in the College Football Playoff semifinal. As a result, Kiffin is due $500,000. If the Rebels pulled off a win, that figure would have grown to $750,000.

“Coach will be entitled to receive a payment in an amount equal to the amount Coach would have been entitled to receive had he remained Head Coach at Coach’s immediate prior employer and coached the prior employer’s football team through the 2025-26 CFP,” Lane Kiffin’s contract at LSU reads. “… If applicable, the payment under this section may be paid from affiliated foundation funds and shall be paid within 30 days following the prior employer’s team being eliminated from the 2025-26 CFP.”

Miami holds on to beat Ole Miss in Fiesta Bowl

Ole Miss trailed Miami 17-13 at halftime of the College Football Playoff semifinal at the Fiesta Bowl, but mounted a charge in the fourth quarter. The Rebels were able to capitalize on multiple Hurricanes miscues and took their first lead of the game, 19-17, with seven minutes to play.

Miami responded with a touchdown from Malachi Toney, but Ole Miss punched back. After a pass interference penalty extended the drive, Trinidad Chambliss hit Dae’Quan Wright for a touchdown and got the two-point conversion to make it a 27-24 Rebels lead with 3:13 to go.

The Hurricanes didn’t go down easily, though. Carson Beck ran in the go-ahead touchdown with 18 seconds left to make it a 31-27 Miami lead, giving Ole Miss one more shot. But Chambliss’ final Hail Mary fell short, sealing the Hurricanes’ victory and sending the program to the national title game.

However, Miami won’t have to go far for the championship game. The game will be at Hard Rock Stadium Jan. 19. The Hurricanes now wait to find out if they will play Oregon or Indiana.



Link

Continue Reading

NIL

The Transfer Portal Era and Pursuit of NIL Money Is Messy. Are There Solutions?

Published

on


A quarterback reportedly reneging on a lucrative deal to hit the transfer portal, only to return to his original school. Another starting QB, this one in the College Football Playoff, awaiting approval from the NCAA to play next season, an expensive NIL deal apparently hanging in the balance. A defensive star, sued by his former school after transferring, filing a lawsuit of his own.

“It gets crazier and crazier. It really, really does,” said Sam Ehrlich, a Boise State legal studies professor who tracks litigation against the NCAA. He said he might have to add a new section for litigation against the NCAA stemming just from transfer portal issues.

“I think a guy signing a contract and then immediately deciding he wants to go to another school, that’s a kind of a new thing,” he said. “Not new kind of historically when you think about all the contract jumping that was going on in the ’60s and ’70s with the NBA. But it’s a new thing for college sports, that’s for sure.”

Washington quarterback Demond Williams Jr. said late Thursday he will return to school for the 2026 season rather than enter the transfer portal, avoiding a potentially messy dispute amid reports the Huskers were prepared to pursue legal options to enforce Williams’ name, image and likeness contract.

Edge rusher Damon Wilson is looking to transfer after one season at Missouri, having been sued for damages by Georgia over his decision to leave the Bulldogs. He has countersued.

Then there is Ole Miss quarterback Trinidad Chambliss, who reportedly has a new NIL deal signed but is awaiting an NCAA waiver allowing him to play another season as he and the Rebels played Thursday night’s Collge Football Playoff semifinal against Miami. On the Hurricanes roster: Defensive back Xavier Lucas, whose transfer from Wisconsin led to a lawsuit against the Hurricanes last year with the Badgers claiming he was improperly lured by NIL money. Lucas has played all season for Miami. The case is pending.

Court rulings have favored athletes of late, winning them not just millions in compensation but the ability to play immediately after transferring rather than have to sit out a year as once was the case. They can also discuss specific NIL compensation with schools and boosters before enrolling and current court battles include players seeking to play longer without lower-college seasons counting against their eligibility and ability to land NIL money while doing it.

Ehrlich compared the situation to the labor upheaval professional leagues went through before finally settling on collective bargaining, which has been looked at as a potential solution by some in college sports over the past year. Athletes.org, a players association for college athletes, recently offered a 38-page proposal of what a labor deal could look like.

“I think NCAA is concerned, and rightfully so, that anything they try to do to tamp down this on their end is going to get shut down,” Ehrlich said. “Which is why really the only two solutions at this point are an act of Congress, which feels like an act of God at this point, or potentially collective bargaining, which has its own major, major challenges and roadblocks.”

The NCAA has been lobbying for years for limited antitrust protection to keep some kind of control over the new landscape — and to avoid more crippling lawsuits — but bills have gone nowhere in Congress.

Collective bargaining is complicated and universities have long balked at the idea that their athletes are employees in some way. Schools would become responsible for paying wages, benefits, and workers’ compensation. And while private institutions fall under the National Labor Relations Board, public universities must follow labor laws that vary from state to state; virtually every state in the South has “right to work” laws that present challenges for unions.

Ehrlich noted the short careers for college athletes and wondered whether a union for collective bargaining is even possible.


A harder look at contracts

To sports attorney Mit Winter, employment contracts may be the simplest solution.

“This isn’t something that’s novel to college sports,” said Winter, a former college basketball player who is now a sports attorney with Kennyhertz Perry. “Employment contracts are a huge part of college sports, it’s just novel for the athletes.”

Employment contracts for players could be written like those for coaches, he suggested, which would offer buyouts and prevent players from using the portal as a revolving door.

“The contracts that schools are entering into with athletes now, they can be enforced, but they cannot keep an athlete out of school because they’re not signing employment contracts where the school is getting the right to have the athlete play football for their school or basketball or whatever sport it is,” Winter said. “They’re just acquiring the right to be able to use the athlete’s NIL rights in various ways. So, a NIL agreement is not going to stop an athlete from transferring or going to play whatever sport it is that he or she plays at another school.”

There are challenges here, too, of course: Should all college athletes be treated as employees or just those in revenue-producing sports? Can all injured athletes seek workers’ compensation and insurance protection? Could states start taxing athlete NIL earnings?

“What’s going on in college athletics now is trying to create this new novel system where the athletes are basically treated like employees, look like employees, but we don’t want to call them employees,” Winter said. “We want to call them something else and say they’re not being paid for athletic services. They’re being paid for use of their NIL. So, then it creates new legal issues that have to be hashed out and addressed, which results in a bumpy and chaotic system when you’re trying to kind of create it from scratch.”

Employment contracts would not necessarily allow for uniform rules with an athlete able to go to transfer when terms have been met. Collective bargaining could include those guidelines.

“If the goal is to keep someone at a school for a certain defined period of time, it’s got to be employment contracts,” Winter said.

Copyright 2026 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Photos You Should See – December 2025

TOPSHOT - This aerial view shows people carrying images of the Virgin of Guadalupe during the pilgrimage to the Basilica of Guadalupe through Paso de Cortes, near Amecameca, Mexico on December 9, 2025. (Photo by Alfredo ESTRELLA / AFP via Getty Images)



Link

Continue Reading

NIL

NIL contracts with Bison athletes a comprehensive, binding document – InForum

Published

on


FARGO — North Dakota State athletic director Matt Larsen says “never in a million years” did he foresee his position getting into legal agreements like Name, Image and Likeness contracts with student-athletes. Well, a million years suddenly became 2026.

Another step in the different world of college football is alive and well with the Bison, whose players are required to sign either one of two contracts with the athletic department: a student-athlete participation and publicity agreement that allows the university to use the student-athlete for marketing and promotional purposes and a more comprehensive NIL license agreement that is tied to funds players receive directly from the Green and Gold Fund, the collective that pays student-athletes from the athletic department.

Almost 80% of NDSU football players are part of the latter.

Contracts like NDSU’s are most likely the standard in college football these days.

“I don’t know about every school but I think if you’re doing any sort of in-house institutional NIL, these are the types of things you need to do,” Larsen said. “There are probably varying degrees to how extensive they are. We just felt like we wanted to do it right on the front end.”

NDSU’s NIL license agreement is nine pages of legal language. For instance, there are stipulations that do not allow the athlete to enter into a third-party agreement with a competitor of an athletic department or university sponsor (which is nothing new), such as Under Armour, Scheels, Gate City Bank or Sanford Health, among others.

They are not allowed to represent industries related to alcohol, tobacco, anabolic steroids, gambling or sexually-oriented businesses.

Not all football players are paid and not all are paid the same, with preference given to starters or veterans who contribute the most on the field. The contract specifies the student-athlete have a degree of confidentiality with the exception of the student-athlete’s authorized representative, immediate family members, tax adviser or legal counsel.

The contracts between student-athletes and the university are not subject to open records, mainly because of student privacy rights like the Family Educational Rights and Privacy Act (FERPA).

“It’s a completely new world,” Larsen said. “It’s not something I ever thought I would do yet here we are.”

Larsen didn’t want to get into how enforceable the contracts are, although it’s a general assumption that a multi-million dollar agreement with a Power Four athlete is vastly different from a contract with an FCS player.

042225.S.FF.SunderlandOffice9.jpg

North Dakota State athletic director Matt Larsen explains the details of the renovated Sunderland Family Football Office Complex, located inside the Fargodome, on April 21, 2025, during a press conference and ribbon cutting that unveiled the space.

Anna Paige / The Forum

It’s doubtful a school like NDSU would legally go after a player making $10,000 in NIL as opposed to the University of Washington suggesting this week it may take legal action against quarterback Demond Williams Jr., who signed a million-dollar NIL contract last week with the school but said he was entering the transfer portal this week.

All 425 NDSU student-athletes sign the participation and publicity contract, which grants NDSU to use them for promotional purposes. There is no revenue exchanged with the parties.

Both contracts didn’t come about overnight. NDSU met with multiple lawyers, including an external Title IX attorney and the North Dakota University System assistant attorney general, over the summer in creating the agreements.

Football players get paid between two and four times a year depending on their situation with the payments of NIL funds to NDSU athletes being done through a company called Teamworks LLC, an operating system that distributes funds. The company advertises that its platform helps with tax obligations and offers tools for savings and business accounts.

Larsen calls it a general manager tool. More than that, Larsen has become more than a director of his athletic department. Add general manager to that title, too.

“A lot of our terms are all pretty standard,” he said.

Standard, in 2026.

Jeff Kolpack

Jeff Kolpack, the son of a reporter and an English teacher, and the brother of a reporter, worked at the Jamestown Sun, Bismarck Tribune and since 1990 The Forum, where he’s covered North Dakota State athletics since 1995. He has covered all 10 of NDSU’s Division I FCS national football titles and has written four books: “Horns Up,” “North Dakota Tough,” “Covid Kids” and “They Caught Them Sleeping: How Dot Reinvented the Pretzel.” He is also the radio host of “The Golf Show with Jeff Kolpack” April through August.





Link

Continue Reading

NIL

Washington quarterback Demond Williams Jr reverses transfer decision

Published

on


NEWYou can now listen to Fox News articles!

Demond Williams Jr., a college football player who ignited controversy by entering the transfer portal just days after signing a lucrative name, image and likeness deal with Washington, announced late Thursday that he will remain with the Huskies. The abrupt reversal comes amid reports that the university was weighing its legal options to enforce the contract.

Williams, 19, signed an NIL deal on Jan. 2 to remain as Washington’s quarterback for the 2026 season, a contract reportedly valued at around $4 million. Days later — on the same day as the memorial service for Washington women’s soccer player Mia Hamant, who died in November after a long battle with kidney cancer — Williams announced his intention to enter the transfer portal.

Demond Williams Jr before game

Demond Williams Jr. of the Washington Huskies arrives for the game against the Oregon Ducks at Husky Stadium on Nov. 29, 2025 in Seattle, Washington. (Blake Dahlin/ISI Photos/ISI Photos)

The decision, and the timing of Williams’ announcement, was met with both shock and backlash.  

CLICK HERE FOR MORE SPORTS COVERAGE ON FOXNEWS.COM

The fallout of that announcement led Williams’ agent, Doug Hendrickson, to drop the quarterback, citing “philosophical differences.” Williams then retained Florida-based attorney Darren Heitner amid reports that the university was exploring legal action to enforce the contract.

But in a shocking reversal, Williams released a statement Thursday confirming that he would be staying with Washington. 

“After thoughtful reflection with my family, I am excited to announce that I will continue my football journey at the University of Washington. I am deeply grateful to my coaches, teammates, and everyone in the program for fostering an environment where I can thrive both as an athlete and as an individual,” his statement posted to social media read. 

“I am fully committed and focused on contributing to what we are building.”

Demond Williams Jr hypes up crowd

Demond Williams Jr. of the Washington Huskies celebrates a touchdown against the Oregon Ducks during the second half at Husky Stadium on Nov. 29, 2025 in Seattle, Washington. (Steph Chambers/Getty Images)

AGENT DUMPS WASHINGTON QUARTERBACK TRYING TO BREAK $4M CONTRACT DAYS AFTER SIGNING

Williams also apologized that his initial announcement “coincided with the celebration of life for Mia Hamant, a beloved member of our University community. I never intended to call attention away from such an important moment.” 

In his statement, head coach Jedd Fisch acknowledged the strain caused by the situation and said the program would work with Williams to repair relationships and rebuild trust within the Husky community.

“Over the last few days, Demond and I have engaged in very honest and heartfelt conversations about his present and future. We both agree that the University of Washington is the best place for him to continue his academic, athletic, and social development,” he said in a statement provided by the university.

Demond Williams throws pass

Demond Williams Jr. of the Washington Huskies passes against the Oregon Ducks during the first half at Husky Stadium on Nov. 29, 2025 in Seattle, Washington. (Steph Chambers/Getty Images)

CLICK HERE TO DOWNLOAD THE FOX NEWS APP

“I appreciate Demond’s statement. I support him, and we will work together to begin the process of repairing relationships and regaining the trust of the Husky community.” 

Williams is a dual-threat quarterback who threw for 3,065 yards with 25 touchdowns and eight interceptions, while also rushing for 611 yards and six scores during his sophomore season at Washington.

Fox News Digital’s Scott Thompson contributed to this report. 

Follow Fox News Digital’s sports coverage on X, and subscribe to the Fox News Sports Huddle newsletter.





Link

Continue Reading

NIL

Sign of the Times: Harvard Quarterback Jaden Craig Will Play for TCU

Published

on


From Harvard to Horned Frog. That’s the transition record-breaking Crimson quarterback Jaden Craig ’26 is making.

Craig finished his eligibility at Harvard on a down note with the 52-7 defeat to Villanova on November 29, 2025, in the Football Championship Subdivision (FCS) post-season playoffs. Having concluded his academic coursework in Cambridge, he is now enrolling at Texas Christian University (TCU) in Fort Worth, Texas, as a so-called “grad transfer,” a development first reported by the Crimson. The expectation is that Craig will be the starting quarterback for the Horned Frogs (that is, their mascot) when they kick off the 2026 season in the fall.

The move represents a step up in class for the two-time All-Ivy signal caller. TCU plays in the Football Bowl Subdivision (FBS) as a member of the Big 12, one of college football’s so-called Power Four conferences. To get there, Craig entered his name in the NCAA’s transfer portal, indicating his availability as a potential graduate transfer for an additional season of college football.

Craig quickly found a taker at TCU, whose starting quarterback in 2025, Josh Hoover, is transferring to suddenly-mighty Indiana. This past season the Horned Frogs were 9-4 and played in the Alamo Bowl, where they outlasted Southern Cal 30-27.

The graduate transfer rule was established in 2018, one of the many features of the new, Wild West atmosphere of college sports. It essentially rewards student-athletes who have run out of eligibility at their school by allowing them to get an additional year of competition at another school that will accept them. (The Ivy League does not accept grad transfers for athletic competition.)

Several former star Harvard players have taken advantage of the rule and played elsewhere, most notably kick returner Justice Shelton-Mosley ’19 (Vanderbilt), tight end Tyler Neville ’24 (Virginia), and defensive lineman Thor Griffith ’24 (Louisville). This past season, receiver Cooper Barkate ’26 became a star at Duke as a grad transfer. More players from Harvard’s 2025 team are expected to follow Craig’s lead in the coming weeks.

Andrew Aurich, the Stephenson family head coach for Harvard football, thinks the move will benefit both Craig and TCU. “I see him being able to fit in right away, whatever the dynamics are of the roster at TCU,” says Aurich. “They do a really good job of putting the quarterback in situations to be really successful, and Jaden’s a really good decision maker.”

Still, Aurich, who also has coached at the FBS level and in the NFL, knows that it may take a while for Craig to adjust. “The speed that he saw from a few defensive guys in the Ivy League,” Aurich says, “he’ll see from everyone in the Big 12.”

Craig’s grad transfer stint will be a showcase for NFL scouts who may be skeptical of his Ivy pedigree. For sure, he had done all he could on Soldiers Field. Craig was an integral member of teams that shared three Ivy championships. He established new Crimson career records with 52 touchdown passes and 6,074 yards gained through the air. Craig threw for more than 300 yards five times.

Gaudy as they are, the statistics don’t fully do him justice. This past season against Penn, he calmly directed a stirring march in the final 22 seconds to set up a game-winning field goal that clinched a share of the league title.

Craig is in the discussion for the best Harvard quarterback of all time. Perhaps only Ryan Fitzpatrick ’05 surpasses him. What is undeniable is that Craig sported the best arm in the program’s 151 seasons. In football parlance, Craig has all the throws. He can rifle the ball or prettily feather it. He can fit passes into tight windows. He can loft long bombs that drop right into the hands of streaking receivers. His rapport with favorite targets—the most notable being Barkate—has been almost eerie. He has set a high bar for his successors.

Now he moves onto the big stage, and a more lucrative one. In this new world of big-time college sports, schools can legally pay student-athletes (Harvard does not), who also can earn money through NIL (Name, Image and Likeness) deals. Some reports have FBS schools putting together financial packages worth a minimum of $1 million for starting quarterbacks. We have no idea if Craig has partaken of such booty. Then again, his concentration at Harvard was economics.

We wish him well—as potential new fans of the Horned Frogs.



Link

Continue Reading

NIL

Thriving in the NIL era, Ole Miss turns into an unlikely college football powerhouse

Published

on


Mississippi running back Kewan Lacy (5) celebrates his touchdown in the second half of the Sugar Bowl NCAA college football playoff quarterfinal game against Georgia in New Orleans, Thursday, Jan. 1, 2026. (AP Photo/Mathew Hinton)

  • Today’s Fiesta Bowl appearance is the biggest game for Ole Miss in at least 50 years. It’s also the culmination of a massive fundraising effort athletics director Keith Carter and other behind-the-scenes people that’s helped the Rebels gain an upper hand in the NIL era. 

Keith Carter had a premium vantage point at the Sugar Bowl for arguably the biggest moment in Mississippi’s college football history, standing directly behind the goalposts as Lucas Carneiro’s 47-yard field goal split the uprights.

The Ole Miss athletic director scooped up the football and tucked it under both arms, hugging it tight like a fullback as he ran through the end zone in jubilation.

The 49-year-old Carter — who played basketball for the Rebels in the late 1990s — didn’t play a snap in Ole Miss’ 39-34 victory over Georgia in the College Football Playoff quarterfinals. But in some ways, he might be the most important person for a football program that hasn’t achieved this much success since the early 1960s.

He is also the man working to keep Ole Miss on top.

“We want to go win the whole thing this year, obviously,” Carter said. “But our hope is to be right back here next year and be a program that’s an every-year CFP contender with a chance to win national championships.”

Such talk would have sounded crazy less than a decade ago when Ole Miss was mostly an afterthought in the SEC, dealing with the fallout of an NCAA investigation into rules violations and a messy breakup with then-coach Hugh Freeze.

But as the No. 6 seed Rebels prepare to face No. 10 Miami in the Fiesta Bowl on Thursday with a spot in the national championship game on the line, it doesn’t feel nearly as far-fetched.

Thanks to a group of behind-the-scenes people that includes Carter and Walker Jones — who leads the Ole Miss NIL collective — the Rebels have thrived in the pay-for-play era, building a fundraising behemoth that’s given them resources to build a roster that includes quarterback Trinidad Chambliss, running back Kewan Lacy and a defense stacked with NFL-caliber talent.

Chambliss recently committed to return to the Rebels next season pending NCAA approval. He said Ole Miss has all of the resources it needs to compete at the highest level.

“I feel like college football’s changed throughout the years,” Chambliss said. “NIL changed that. The transfer portal changed that. The college football playoff changed that. I feel like Ole Miss, being in the SEC, the best conference in the nation, you’re going to get guys. You’re going to get good guys and coaches want to coach there. Ole Miss has done a good job transitioning with how college football is transitioning itself.”

Jones played football for the Rebels in the 1990s before a business career that included more than a decade with Under Armour. He came back to Ole Miss in 2022 to lead The Grove Collective, which is the athletic department’s fundraising arm.

Carter and Jones have known each other since their days playing Ole Miss sports and that connection was crucial.

“I always talk about the trust Keith had in me to come back in this capacity during a very confusing and complex time,” Jones said. “That probably wasn’t easy. I credit our history together and the experience of being student-athletes together.”

The Rebels were quick to adapt to the NIL era under coach Lane Kiffin, who iprovided the recruiting. Carter and Jones provided the money and a juggernaut was born.

Now Kiffin is gone — headed to LSU after an awkward breakup — but the money remains. Jones has cultivated a group of roughly 7,000 donors in The Grove Collective who range from millionaries to college students. It’s all impressive for a school that has a large following, but not the same kind of massive alumni base of schools like Ohio State or Texas.

“We may not have a T. Boone Pickens or a Phil Knight,” Carter said, referring to the well-heeled donors for Oklahoma State and Oregon. “But when you put us all together collectively, pull the rope in the same direction and people give not only what they can, but maybe even a little above what they should, we’ve been able to be really good.”

Ole Miss’ staying power has been evident over the past 12 months after last year’s disappointing ending to the season. The Rebels spent a boatload of money in 2024 for a roster that included quarterback Jaxson Dart, but they went 9-3 in the regular season and didn’t make the playoff.

Jones and Carter weren’t deterred and the donations kept pouring into the program. One year later, they’re exactly where they want to be. Even losing Kiffin hasn’t stopped the momentum; Carter quickly promoted Pete Golding and the Rebels keep chugging along.

“You’ve seen this before in sports,” Carter said. “There’s a team with all the expectations and you fall a little short. Then the very next year, you look up, and there’s a team that’s maybe not as heralded or doesn’t have as much preseason hype. But the pieces fit perfectly, the locker room is right, all these intangible things happen and it’s the best team in school history.”

It’s all new territory for an Ole Miss program that hasn’t been a powerhouse since the 1950s and ’60s, back before integration. The Rebels claim three national championships in football, though none since 1962.

There were a few good moments in the ensuing decades: Eli Manning was the team’s quarterback during a few heady years in the early 2000s, the Rebels won the Cotton Bowl in 2008 and Freeze had it rolling for a few years in the mid-2010s before NCAA troubles arose.

All those flashes of national relavance faded quickly.

Now because of Carter, Jones and a whole lot of cash, this version of Ole Miss might stick around for a while. Carter is soaking in the moment.

“It’s not just for me,” Carter said. “I’m the one who gets recognized and is the one out in front, but there are so many people who deserve this. I’m so happy for our fans, the ones who have been through some ups and downs.”





Link

Continue Reading

Most Viewed Posts

Trending