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Apparel-Branded Smart Eyewear : Reebok Smart Eyewear

The Reebok Smart Eyewear, developed by Innovative Eyewear, represents an integration of wearable technology with contemporary athletic design. The product is positioned as a smart eyewear solution that offers functionalities aimed at fitness and performance tracking. Developed in collaboration with the established sports brand Reebok, the device is designed to cater to users seeking advanced […]

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The Reebok Smart Eyewear, developed by Innovative Eyewear, represents an integration of wearable technology with contemporary athletic design. The product is positioned as a smart eyewear solution that offers functionalities aimed at fitness and performance tracking. Developed in collaboration with the established sports brand Reebok, the device is designed to cater to users seeking advanced data integration while engaging in athletic activities. The eyewear incorporates sensor technology and connectivity features that facilitate the collection and display of real-time performance metrics, aligning with current trends in the wearable technology market.

In addition to its functional attributes, the design of the Reebok Smart Eyewear reflects a blend of modern aesthetics with performance-oriented features. Technical specifications have been outlined to highlight its capability in delivering streamlined data and real-time feedback, aspects that are critical for enhancing athletic performance. The product is marketed with an emphasis on user-friendly operation and seamless integration with broader digital ecosystems, positioning it as a viable option for consumers interested in leveraging wearable technology to monitor and optimize fitness outcomes.

Image Credit: Innovative Eyewear



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Septeni Holdings Acquires Stake in Sports IT Solution to Boost Digital Sports Initiatives

Confident Investing Starts Here: Septeni Holdings Co., Ltd. ( (JP:4293) ) just unveiled an announcement. Septeni Holdings Co., Ltd. announced the acquisition of a 25% stake in Sports IT Solution, Inc., making it an equity-method affiliate. This strategic move aims to enhance collaboration with Dentsu Group Inc. and expand capabilities in the sports industry, aligning […]

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Confident Investing Starts Here:

Septeni Holdings Co., Ltd. ( (JP:4293) ) just unveiled an announcement.

Septeni Holdings Co., Ltd. announced the acquisition of a 25% stake in Sports IT Solution, Inc., making it an equity-method affiliate. This strategic move aims to enhance collaboration with Dentsu Group Inc. and expand capabilities in the sports industry, aligning with the company’s growth strategy in digital transformation. The acquisition is expected to have minimal impact on the company’s financial results for the fiscal year ending December 2025.

The most recent analyst rating on (JP:4293) stock is a Buy with a Yen480.00 price target. To see the full list of analyst forecasts on Septeni Holdings Co., Ltd. stock, see the JP:4293 Stock Forecast page.

More about Septeni Holdings Co., Ltd.

Septeni Holdings Co., Ltd. operates in the digital marketing and IT solutions industry, focusing on providing marketing communication services and digital transformation initiatives. The company has recently expanded into the sports sector with the establishment of Septeni Sports & Entertainment, Inc., aiming to support digital initiatives and operational support for sports organizations and clubs.

Average Trading Volume: 436,722

Technical Sentiment Signal: Strong Buy

Current Market Cap: Yen87.63B

See more data about 4293 stock on TipRanks’ Stock Analysis page.

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Diamond Technologies Launches New Line of High-Performance Embedded Computing Modules

HUDSON, Mass., June 23, 2025 /PRNewswire/ — Diamond Technologies, Inc (DTI), a leading provider of embedded solutions to OEMs, is thrilled to announce the launch of its new line of Embedded Computing Modules based off NXP’s i.MX 8M series of processors. This new line of Computing Modules is designed to deliver ultra-compact, high-performance, and energy-efficient […]

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HUDSON, Mass., June 23, 2025 /PRNewswire/ — Diamond Technologies, Inc (DTI), a leading provider of embedded solutions to OEMs, is thrilled to announce the launch of its new line of Embedded Computing Modules based off NXP’s i.MX 8M series of processors. This new line of Computing Modules is designed to deliver ultra-compact, high-performance, and energy-efficient embedding computing solutions to help both regulated and non-regulated industry partners accelerate their time to market.

Diamond Technologies Inc
Diamond Technologies Inc

For years DTI has been a go-to partner for OEMs, providing best-in-class embedded solutions for barcode readers, RFID, vision inspection, and OEM gateways and controllers. With the addition of these certified, cutting-edge Computing Modules, DTI is making it even easier for customers to simplify their embedded development by ensuring they get critical data capture and computing functionality from a single source.

DTI’s compact Computing Modules are designed to make the development process easier and faster. Fully tested and certified, these Computing Modules are ready for seamless integration into embedded designs, packing powerful processing, real-time connectivity, and unwavering reliability into some of the industry’s smallest footprints. This means less design complexity for engineers and OEMs, getting next generation products to market quicker than ever before. These product-ready Computing Modules are backed by the industry-leading support team at Diamond Technologies.

Paul Tesini, President at Diamond Technologies, Inc., shared his excitement, “We’re thrilled to add these cutting-edge Computing Modules to our extensive portfolio of Data Collection, Processing and Automation solutions. By adding Computing Modules to our established line of embedded products for OEMs, our customers now have even more options to simplify their embedded development and accelerate their time to market.”

The initial launch includes the NXP-based DTI 8M Plus Quad and the DTI 8M Plus QuadLite. The offering will be expanding with the DTI 8M Mini and the DTI 8M Nano, set to launch later in 2025. For more in-depth technical specifications, product briefs and additional information, please visit www.diamondt.com/computingmodule.

About Diamond Technologies Inc:
Diamond Technologies Inc. – a Beacon Group company and part of discoverIE Group plc – has been a leading provider of embedded solutions since 1997, specializing in customized designs and engineering solutions for Data Collection, Automation, and Industrial Communications. With a focus on delivering high-performance, reliable, and innovative products, DTI employs a team of specialized engineers to partner directly with customers, offering tailored design, installation, and service solutions for their specific and challenging needs across a wide range of industries. Committed to quality and customer satisfaction, DTI collaborates with industry leaders to provide cutting-edge solutions that meet evolving customer demands.



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Sportradar talks DOOH strategies for sportsbooks and other brands that serve sports fans

Projected to surpass $185bn in revenue by 2030, the global sports betting market is heating up, alongside sportsbook demand for advertising. From connected TV (CTV) to mobile and out-of-home (OOH), brands can use a host of ad channels to reach their core audience. Yet, Ralf Ollig, VP product at Sportradar ad:s, has seen a surge […]

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Projected to surpass $185bn in revenue by 2030, the global sports betting market is heating up, alongside sportsbook demand for advertising. From connected TV (CTV) to mobile and out-of-home (OOH), brands can use a host of ad channels to reach their core audience. Yet, Ralf Ollig, VP product at Sportradar ad:s, has seen a surge in digital-out-of-home (DOOH) interest in recent months. He tells us why in our latest interview.

With sports betting on the rise worldwide and digital-out-of-home (DOOH) spend expected to surpass $50bn by 2030, more sportsbooks are tapping into this rapidly growing advertising channel to attract and engage bettors via standalone campaigns or as part of larger omnichannel marketing pushes. Leveraging real-time player, team, and game stats, and innovative marketing tools, technology companies like Sportradar are triggering more dynamic DOOH creatives that align with key moments in the lead-up to, during, and after games and events in the sporting calendar.

Ralf Ollig, VP product at Sportradar ad:s, recently sat down to chat with us about the trend. He explained why DOOH is gaining traction in the market and detailed best planning and measurement practices for sports betting brands. Ollig also hinted that using real-time sports data and omnichannel marketing technology to drive dynamic DOOH ad creative will soon expand beyond sportsbooks, opening new doors for sports sponsors and brands to engage with sports audiences. Check out the conversation highlights below.

Why is OOH an appealing ad channel for sports betting brands?

Ollig: Messaging overload is a huge challenge for sports betting brands because bettors are often targeted with a deluge of ads across online, mobile, and CTV platforms. This can make it difficult for them to break through the noise and capture their audience’s attention. DOOH, on the other hand, can grab the attention of your target audience at scale and in a non-intrusive way. This can be on your daily commute, or en route to sports venues and bars where many betting decisions are made. An OAAA and Harris Poll showed 73% of consumers view DOOH ads favorably.

DOOH also offers a more affordable option for brands who don’t want or have the budget to funnel all their ad spend into expensive event sponsorship or TV ads. Plus, consumers trust DOOH more than other media, and emerging dynamic creative capabilities are unlocking new opportunities to make DOOH ads timelier and more relevant. One in three (31%) consumers say they trust OOH advertising, with 49% going so far as to say OOH is more trustworthy than social media.

How are brands using the channel to their advantage?

Ollig: We’ve found the most successful DOOH ads align with key moments in the sports betting journey when fan interest is at its highest – like the subway ride to the game or arriving on-site at the venue, where many bets and sign-ups typically take place. DOOH creative that makes use of pre-game, current, and live odds or results and matchups during games also performs well.

Imagine your favorite team scored a touchdown and all the DOOH screens around the venue react to that score; that’s a cool use case. Or, if an athlete breaks a record, a sponsor can share this update with DOOH ads across Times Square. It’s getting easier to execute these kinds of activations in real-time, using sports moment data as a creative trigger.

We’ve been working to make more ‘sports moments’ addressable via Sportradar, from tentpole sporting events to more niche game highlights. This will make it easier to push out DOOH creative that incorporates real-time odds and match results for all these key moments, a feat nearly impossible to achieve manually. Collaborating with Broadsign, we’ve built data connections and template pre-approval into our proprietary marketing technology, which has been designed exclusively for sports and betting campaigns, so publishers don’t need to re-approve every creative change; the data can just flow into it.

Is mobile location data influencing planning for these campaigns? How?

Ollig: We’ve reached a point where brands can use technology like ours to tap into historical and real-time mobile location data to plan DOOH campaigns more efficiently and with greater confidence. They can use tools, like our purpose-built Demand-Side-Platform (DSP), to pinpoint the screens that can reach the right audience, in the right place and at the right time, as well as in locations where betting intent is strong.

Based on your experience, what are some best OOH advertising practices for the space?

Ollig: Think about the DOOH formats you want to use and tailor your creative accordingly. An EV charger display may require longer form creative designed to engage the driver while they wait for their car to charge, but a roadside billboard may just need simple, easy-to-read text and a memorable visual.

Consider the most appropriate timing for each venue type. DOOH inventory along popular commuting routes, for instance, may be best used to drive awareness pre-game. Ads placed on signage along transit paths to the venue, in and near the venue itself, and close to bars, would be more ideal for gameday ads with messaging geared toward inspiring bets.

Finally, use DCO (dynamic creative optimization) where possible. Take key moments from sports matches and tie them together with your brand message across channels. Then, determine the best ways to extend your message across DOOH, social, and mobile.

And this advice doesn’t just go for sports betting brands. Sporting event sponsors and brands serving the audiences who watch these events can also benefit from combining real-time sports data with OOH creative in similar ways to reach audiences, be it an apparel company, restaurant, automotive manufacturer, or consumer packaged goods brand. In fact, we’re already seeing a lot of interest from sports sponsors who want to make use of real-time data to trigger more dynamic OOH creative for fans and complement their larger omnichannel strategies.

Which events prove the biggest draw for sportsbook advertisers?

Ollig: Usually, it’s the big tournaments like the UEFA European Championship. We did our first DCO campaign for the Swiss sportsbook Swisslos for the event last year, and they essentially did a city-wide bus station takeover with DOOH ads running creative that featured the upcoming game schedule with results and odds based on our data.

Then, there are other calendared tentpole events like the start of the MLB, NHL, NBA, and NFL seasons, and NCAA March Madness in the US and Canada, and the Copa America in Latin America. However, there’s also value in using dynamic OOH creative for more pop-up type events for sports like golf and tennis, for which DOOH can drive more traffic. Whether planning for a big or smaller event, sports-specific technology like ours makes it easier to book full omnichannel campaigns holistically with mobile, CTV, and DOOH all targeting across the host city.

How do you measure OOH campaign success?

Ollig: Right now, we work a lot on brand lift and awareness studies and partnerships with external groups who can help measure footfall and the likes. We also see clients with the right technology tracking mobile data and mapping their screen locations to gather more insights.

Sudden spikes in sportsbook traffic and betting demand, and even search increases pertaining to the event, especially in areas where the screen ads were displayed, are also pretty telling when it comes to the effectiveness of a DOOH campaign. We showcase this via a dedicated heat map that allows clients to better measure their campaigns and understand their share of voice. Sometimes the client will handle measurement on their own; other times, we’ll team up with our ad tech partner to gather and present the data to them.

About Ralf Ollig

Ralf Ollig is a media and technology innovator redefining how brands engage sports fans around the world. As vice president of product at Sportradar, he leads the company’s global advertising platform — spanning programmatic, social, and search — and is focused on transforming live sports into data-rich, addressable media moments for brands.

With nearly two decades of experience across tech, media, and data, Ralf has co-founded a retail media-focused DSP and, during his time at Google, held strategic product and analyst roles at YouTube. A regular voice at global industry stages, Ralf brings sharp insights on where media, fandom, and advertising technology converge, showing how brands can seize the moment in sports to drive real-world outcomes.



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watchOS 26 could help protect your privacy with this secret new Apple Watch setting

Code in watchOS 26 suggests that a new privacy setting is coming It would let you hide data in complications until your Watch is unlocked Health data will always be hidden on a locked Watch Apple’s watchOS 26 update contains a bunch of useful tweaks, but not everything new has been announced by Apple – […]

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  • Code in watchOS 26 suggests that a new privacy setting is coming
  • It would let you hide data in complications until your Watch is unlocked
  • Health data will always be hidden on a locked Watch

Apple’s watchOS 26 update contains a bunch of useful tweaks, but not everything new has been announced by Apple – and it looks like a secret feature has been discovered in the watchOS 26 beta that could bring an interesting change to your watch faces.

MacRumors contributor Steve Moser has apparently uncovered code in the watchOS 26 developer beta that brings a new setting to your watch: the ability to show or hide data inside complications while your watch is locked.



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Inside GR8 Tech’s Plan for iGaming’s Next Operator Champions

GR8 Tech is redefining what it means to be a champion in iGaming. Here, Chief Revenue Officer Sergey Ghazaryan shares how the tech supplier’s ”heavyweight“ mindset – inspired by a partnership with the Ready to Fight platform, co-founded by boxing great Oleksandr Usyk – is helping ambitious operators scale faster, perform under pressure and dominate […]

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GR8 Tech is redefining what it means to be a champion in iGaming. Here, Chief Revenue Officer Sergey Ghazaryan shares how the tech supplier’s ”heavyweight“ mindset – inspired by a partnership with the Ready to Fight platform, co-founded by boxing great Oleksandr Usyk – is helping ambitious operators scale faster, perform under pressure and dominate their markets with real-world results.

The journey from raw talent to contender – and ultimately, to champion – is one that few complete in the iGaming industry. Many may share similar skills, but one defining trait separates the very best from the rest: mindset.

This principle holds true in sport, and for sportsbook and iGaming platform provider GR8 Tech, it applies equally to business. Indeed, “mindset” is the driving force behind GR8 Tech’s striking partnership with the Ready to Fight platform, co-founded by world heavyweight champion Oleksandr Usyk – a superstar athlete renowned for his mental resilience, laser-sharp focus and relentless pursuit of greatness. With the Heavyweight Club, GR8 Tech aims to create “an exclusive community and mindset for operators who want to lead, not follow”.

Before delving too much deeper into the concept behind The Heavyweight Club by GR8 Tech, it is worth noting the successes it has already helped its partners to achieve. In boxing parlance, it is futile to celebrate a fighter’s training regime unless they can put belts on the table. One of GR8 Tech’s most striking value propositions is that operator partners utilising its technology are reaching operational breakeven in under 12 months, which is a knockout achievement when the market average is three to four years. One GR8 Tech client reached gross gaming revenue of more than $1 million in just four months.

Performance-driven operators

Chief Revenue Officer Sergey Ghazaryan explains that GR8 Tech partners – who operate across Latin America, Europe, Asia and Africa – benefit from its Heavyweight Club because they are offered more than just technology solutions. They become part of a community of ambitious, performance-driven operators who scale smart, act fast and play to win.

“We partner with operators who are built for more,” Ghazaryan says. “It’s not a club you join – it’s a standard you live by. That’s what the heavyweight mindset is all about.

“We know that success in iGaming – like in sport – takes a mix of talent, discipline and the right tools. Like elite athletes, elite operators need great coaching, powerful tech and a strategy that adapts under pressure. That’s exactly what GR8 Tech brings.

“Whether it’s using smart shortcuts to move faster, leveraging hype to fuel brand growth or building for long-term gains – we work with operators who think big and execute bigger.

“A champion recognises another champion – and that’s the kind of partnerships we believe in.”

Speed to market

The Heavyweight Club and its inspiration, undefeated world champion Usyk, will be among the main events at the forthcoming iGB L!VE London on 2-3 July. GR8 Tech’s two-storey stand at booth U34 will immerse attendees in the full Heavyweight Club experience, including an AR activation that features the boxing star. There will also be a raffle for tickets to see the mouth-watering rematch between Usyk and Daniel Dubois at Wembley Stadium on 19 July. The B2B Bar, powered by GR8 Tech, will be a perfect spot where industry champions can exchange insights and recharge.

Delegates can also visit the GR8 Tech Demo Zone to explore the supplier’s solutions. These range from the ULTIM8 Sportsbook iFrame and Hyper Turnkey solution to the Infinite Casino Aggregation and Aff.Tech affiliate management platform.

GR8 Tech’s market-leading tech stack enables operator partners to achieve those instant results previously mentioned. The supplier aims to build every solution with high performance at the core, entering target markets fully prepared and adjusted to local needs. The platform benefits from local payment options, native language support, customised UX and even region-specific content.

With an iGaming platform that is geo-ready, compliant with local demands and fully configurable, GR8 Tech partners can launch faster with the confidence that key local requirements are already covered – and still have the control to fine-tune their setup as needed.

“With us, operators don’t waste time or budget figuring things out post-launch,” Ghazaryan says. “They go live fast, and with our performance-focused tech stack, they start seeing real engagement and revenue early on.

“This approach shortens the path to profitability, especially compared to the industry average. We focus on what moves the business forward from day one, and that’s why the numbers speak for themselves.

“But tech alone isn’t enough. We combine market-tailored solutions with deep local expertise and ongoing knowledge sharing – helping operators avoid pitfalls and seize opportunities. When this tech meets a competent team with the right mindset, that’s when growth really takes off.”

While speed to market is an essential consideration, a heavyweight can end up flat on the canvas should they ascend before their time. GR8 Tech therefore aims to balance speed and scalability from day one. As operators grow, they can add new modules or expand into other markets without ripping everything apart.

“It’s like starting in a race car you can later turn into a rocket – fast now, and future-proof for what’s next,” Ghazaryan explains. “That’s how we help ambitious operators win early and keep growing long-term.”

Heavyweight partnerships

In addition to its pioneering tech offering, GR8 Tech aims to bring much more to its Heavyweight Club partners. iGaming, according to Ghazaryan, is overloaded by suppliers who overpromise but fail to deliver. This is an industry issue that GR8 Tech strives to address by transparently delivering real-world results.

In Ghazaryan’s view, “heavyweight” tech suppliers are those who deliver for clients when under pressure, know how to win in specific markets and stick around for the long term. They assist the operator in building a sustainable, revenue-focused business.

“When markets shift fast, having a partner who brings strategy, flexibility, and real accountability makes all the difference,” he says. “That’s what a heavyweight partnership means and why it matters more than ever.”

GR8 Tech’s heavyweight mindset influences its entire business strategy, both externally and internally. Its team members float like a butterfly and sting like a bee whether in meetings with clients or in their day-to-day endeavours. This, for Ghazaryan, is an important expression of the company’s culture – where agility, precision and impact are valued as highly in the boardroom as they are in the ring.

“In our client relationships, we don’t overpromise – we deliver,” he says. “We set clear goals, we move fast and we’re in it together when things get tough. Internally, the same rules apply. We train hard, push each other and never settle for average. Every team, every product, every decision is shaped by that same focus: perform or step aside. That’s what it means to live the heavyweight mindset.”

Meanwhile, GR8 Tech defines a heavyweight operator as one who moves fast, knows their market, and is focused on real business outcomes – not on surface-level stats that look good but do not drive revenue.

“iGaming isn’t about flash for the sake of it; it’s about building smart, resilient systems that deliver long-term profitability,” Ghazaryan says. “That takes the right mindset, the right team, and the right tech foundation.

“It’s not about size – it’s about discipline and ambition. You can be a heavyweight challenger even as a new brand if you’re focused on building the right way.”

With its eye-catching activations, networking opportunities and more than 30 team members on site, iGB L!VE promises to be a major milestone in GR8 Tech’s own ascendancy within the iGaming ecosystem. Ghazaryan is looking forward to the opportunity to connect with, and be inspired by, pioneers who share GR8 Tech’s drive.

“We’re building a community where serious operators and partners share insights, push each other and grow together,” he says. “Expect exclusive events, deep-dive content and ongoing support that keeps raising the bar.

“The Heavyweight Club will live on through the growth and success of its members – multiplied by every win, every market breakthrough and every bold move they make. We want the mindset to live on long after iGB L!VE ends – keeping every member ready to dominate their market.”



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Huawei anchors on consumer experience to expand innovation ecosystem — TradingView News

Dubai, United Arab Emirates – At the Global Eco Summit, held during the annual Huawei Developer Conference (HDC) 2025, Huawei showcased a range of innovative achievements to global partners and developers as part of their joint efforts to build an ecosystem. Joined by developers, partners, and industry representatives, Huawei showcased breakthroughs in wearables, reaffirming its commitment […]

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Dubai, United Arab Emirates – At the Global Eco Summit, held during the annual Huawei Developer Conference (HDC) 2025, Huawei showcased a range of innovative achievements to global partners and developers as part of their joint efforts to build an ecosystem. Joined by developers, partners, and industry representatives, Huawei showcased breakthroughs in wearables, reaffirming its commitment to continuous innovation and an open ecosystem that connects health, lifestyle, and intelligent experiences, while aiming to explore new technologies, scenarios, and values in the smart wearable industry and transform wearables into real-time health companions and lifestyle assistants.

Vice President (Overseas), Global Ecosystem Development & Sales Dept, Huawei Consumer Cloud Service

“We believe innovation thrives in open ecosystems,” said Wu Hao, Vice President of Consumer Cloud Service Global Ecosystem Development & Sales Dept at Huawei. “Through collaboration with different global partners, and by empowering developers with tools from the HarmonyOS ecosystem, we are creating an innovation ecosystem future,where wearables are not just devices but indispensable partners in all aspects of life.” Meanwhile, Huawei’s successful partnerships with international brands in outbound and oversea market expansion demonstrate how it delivers more convenient, secure, and reliable services for consumers overseas. Its proprietary advertising platform, powered by cutting-edge data science, further enables overseas partners to achieve precise audience targeting and maximize engagement.

Strategic Upgrade Wearable Technology: Full-Stack Strategic Upgrades

Huawei today unveiled a fully upgraded Sports Health Full-Stack Strategy at HDC 2025, a comprehensive initiative designed to redefine smart wearable technology through integrated hardware, software, and ecosystem innovations. The strategic move underscores the company’s commitment to transforming wearables from basic tracking devices into intelligent health companions and lifestyle hubs, leveraging four key industry enablement capabilities to drive breakthroughs in digital health and user experience. 

The core of this strategy lies in a comprehensive stack upgrade spanning hardware, system, and technological layers. In hardware innovation, the new X-TAP distributed super-sensing module pioneers’ breakthroughs, delivering advanced health monitoring and interactive experiences through advanced sensor fusion technology to raise the standard for consumer-grade health technology. At the system level, wearables equipped with HarmonyOS introduce new features and achieve a 35% improvement in system smoothness compared to the previous version, offering a more seamless, intelligent, and user-friendly experience. Meanwhile, the upgraded OpenXuanji platform further emphasizes “faster, more accurate, and more comprehensive” data openness, providing developers with real-time multi-dimensional health and motion data to accelerate ecosystem innovation.

Huawei is also advancing platform enablement capabilities to create cutting-edge user experiences and tailor-made industry solutions. The upgraded Research and Health platforms enhance the intelligence and personalization of health management services. In addition, the four key enablement capabilities have been comprehensively strengthened, alongside the official launch of the Industry Solution 1.0, which provides industry partners with a practical implementation roadmap.

With these strategic upgrades, Huawei reinforces its role as a pioneer in the wearable tech landscape, driving innovation through a user-centric, ecosystem-driven approach. The upgraded full-stack layout enables industry partners to achieve breakthroughs in more fields, jointly delivering better experiences for consumers. In the field of health management, Huawei wearables assist users and doctors in achieving end-to-end health management, from prevention to treatment and recovery.

Holistic User Experiences: Health, Lifestyle, and Partner-Driven Innovation

Building on its upgraded Sports Health full-stack strategy, Huawei is accelerating the evolution of wearables into active health management tools. A wearable-driven cohort study on cardiovascular health is advancing a closed-loop care model for blood pressure monitoring, reflecting the company’s forward-looking approach to early-stage intervention, or “zero-level prevention.” Huawei also plans to extend this research into areas such as respiratory health and sleep tracking, aiming to deliver continuous, full-cycle support across prevention, monitoring, and recovery.

In the sports health domain, Huawei is enhancing the sports experience with scenario-specific innovations and intelligent features. At HDC 2025, visitors explored immersive demos such as the upgraded golf mode, now covering over 15,000 courses worldwide with enhanced 3D visuals and precise green distance data. The newly added wheelchair mode to Huawei’s Activity Rings further promotes inclusivity by supporting users with mobility challenges. These features, underpinned by sensor upgrades and AI-driven insights, enable users to track and optimize exercise performance with greater accuracy and personalization.

Facing industry digital and intelligent transformation, Huawei empowers upgrades in healthcare, fitness, and other sectors with health management capabilities, providing industry partners with digital solutions of more comprehensive and in-depth through full-chain data collection and analysis.

In convenient lifestyle scenarios, Huawei’s smart wearables have formed a five-category application matrix: WatchPay, developed in collaboration with a leading fintech company in the Philippines, has covered 50,000 merchants in the Philippines, offering a “raise-your-wrist-to-pay” experience for 12 million smartwatch users (including 7 million Huawei users); the A Music app, created with ACCESS, enables top-tier streaming content services on HUAWEI WATCH 5, with plans to enable more intelligent services in the future, such as AI-driven recommendations based on user profiles and deep-link search. While an innovative intelligent, created by Somnio merges GPS, weather services, and AI chat functions to serve as a travel assistant, its contextual awareness is also optimized for smartwatches, enabling users to receive timely prompts related to physical activity, environmental conditions, and health-relevant decisions during travel. From payment consumption to audio-visual entertainment, and from schedule management to health monitoring, Huawei is positioning smart wearables as a central tool in digital life through “one-watch integration” of scenario-based capabilities. These services demonstrate Huawei’s ambition to make smartwatches not just tools, but central devices for daily convenience and entertainment.

Collaborative Ecosystem: Partners and Developers Drive Innovation

Huawei’s wearable ecosystem continues to grow through close collaboration with global partners. ACCESS, a leader in connected content, expanded its partnership with Huawei by launching the A Music app, setting new standards for media experiences on wearable devices. Future upgrades will include deep-link streaming search, personalized recommendations, and voice assistant integration. In travel, Huawei partnered with Turkish Airline to integrate the HUAWEI WATCH 5 with the airline’s mobile app, enhancing convenience for passengers since its launch in April 2025, with plans to expand to the new series device.

In Southeast Asia, Huawei collaborated with a top fintech company in the Philippines to embed secure, contactless payment infrastructure into its wearables, boosting digital payment adoption. Meanwhile, Somnio introduced an intelligent assistant for HarmonyOS. It combines GPS, AI voice, and context-aware services, pushing the boundaries of mobile travel support and showcasing the versatility of Huawei’s wearable ecosystem.

Nowadays, an increasing number of domestic tourists are traveling abroad for business. From 2023 to 2024, the number of Huawei-using tourists in popular destinations such as Malaysia, Thailand, Singapore, and Vietnam have more than doubled. Huawei’s collaborative services with various brands have become a reliable assistant in their journeys. In Southeast Asia, the service co-launched by Huawei and a top transportation service provider in Southeast Asia has streamlined travel with seamless convenience. Users can log in with one click via their Huawei ID and make direct payments through Huawei Pay, ensuring secure and reliable travel whether arriving at an unfamiliar airport late at night or navigating through foreign cities.

Additionally, Huawei SkyTone has partnered with a leading retail property developer in Southeast Asia to provide overseas tourists with exclusive data experience packages, travel gift packages, recreational discounts and other convenient services. These services empower travelers to plan their journeys with ease and enjoy a smoother, more connected experience abroad.

In addition, according to a figure reported by China’s National Immigration Administration, China’s outbound travel market is experiencing rapid growth, with the entry-exit population surging by 43.9% in 2024, driving increasingly segmented consumer demand. Against this backdrop, Huawei as one of the leading smartphone brands, its advertising platform presents an optimal opportunity for overseas brands to strengthen their precise reach to the Chinese market and its consumers. For instance, the renowned Italian luxury fashion house leveraged Petal Ads’ “system-level + device-level + application-level” data science capabilities to build a precise luxury audience segmentation model, targeting the brand’s core audience while enhancing brand awareness through innovative marketing approaches. This collaboration won the Gold Award for Intelligent Marketing/OTT at the 25th IAI International Advertising Awards in 2025.

A Vision Built on Innovation and Collaboration

HDC 2025 reinforced Huawei’s leadership in the global wearables space by blending next-generation hardware, intelligent software integration, and a vibrant partner network. As wearables evolve from step counters to full-fledged lifestyle companions, Huawei is shaping a future built on intelligent health, immersive content, and seamless convenience. The company’s holistic, ecosystem-driven approach is turning vision into reality—bringing intelligent wellness to the wrists of users worldwide.

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