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Big Money Moves: Endorsements, NIL Deals, Music Industry Shakeups, and New Frontiers in Sports and Streaming | Foster Garvey PC

Endorsement Deals, Sponsorships & Investments Mountain America Credit Union obtains naming rights for another Valley sports facilityApril 23, 2025 via Biz Journal Chiefs’ Patrick Mahomes Signs Prestigious EndorsementApril 23, 2025 via Fort Worth Star Susquehanna-Backed Soccer Shots Builds Pee Wee Sports PowerhouseApril 22, 2025 via Sportico Emma Raducanu loses Vodafone endorsement deal after ‘demanding too […]

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Endorsement Deals, Sponsorships & Investments

Mountain America Credit Union obtains naming rights for another Valley sports facility
April 23, 2025 via Biz Journal

Chiefs’ Patrick Mahomes Signs Prestigious Endorsement
April 23, 2025 via Fort Worth Star

Susquehanna-Backed Soccer Shots Builds Pee Wee Sports Powerhouse
April 22, 2025 via Sportico

Emma Raducanu loses Vodafone endorsement deal after ‘demanding too much money’
April 16, 2025 via SportsPro

Jalen Hurts, Serena Williams Among Athletes in Time100; Snoop Dogg to Host Gala
April 15, 2025 via Boardroom


Sports

Here’s How Much Shedeur Sanders’ NFL Draft Slide Could Cost Him
April 25, 2025 via Forbes

Judge delays House settlement over roster limits
April 24, 2025 via Sports Business Journal

Malik Beasley Agency Lawsuit Features Limits on Arbitration
April 24, 2025 via Sportico

NFL Draft 2025: Is The League Ready For New Stars — Like Cam Ward, Abdul Carter And Travis Hunter?
April 24, 2025 via Forbes

PGA Tour’s Zurich Classic extends title sponsorship through 2030
April 24, 2025 via WGNO ABC News

Women’s flag football grows on college campuses, from startup clubs to varsity teams with NFL boost
April 23, 2025 via Anchorage Daily News

College sports enter new era with NIL deals
April 22, 2025 via Southwest Times

Dallas just signed a basketball star Nico Harrison isn’t allowed to trade
April 22, 2025 via SB Nation

NCAA Greenlights Major Rule Change Letting Schools Pay Athletes—If A Judge Approves
April 22, 2025 via Forbes

NFL scouts make adjustments as they navigate evolving college football world ahead of draft
April 19, 2025 via Times of Northwest Indiana

Livvy Dunne makes big announcement
April 19, 2025 via Larry Brown Sports

Thompson High School football player declines $750,000 NIL deal to stay in state, trainer says
April 18, 2025 via WVTM 13


Music Biz

Universal Music Group’s $775 Million Acquisition of Downtown to Be Scrutinized by European Regulators
April 25, 2025 via Variety

Meta launches Edits, a rival to TikTok parent-owned CapCut, with plans for expanded music options, including ‘royalty-free’
April 24, 2025 via Music Business Worldwide

Diplo Inks Global Admin Deal With Warner Chappell: ‘One of the Most Accomplished Artists and Music Pioneers’
April 23, 2025 via Digital Music News

Cookie giant Crumbl, reportedly eyeing $2bn sale, sued by Warner Music Group over ‘massive’ copyright infringement in TikTok posts
April 23, 2025 via Music Business Worldwide

‘You Are Somehow a Villain If You Use It’: Tons of Music Producers Are Secretly Using AI, New Study Reveals
April 21, 2025 via Entrepreneur Magazine

Coachella: The music festival-turned ‘marketing mecca’
April 18, 2025 via Campaign Live


Film & TV

MSG Networks nearing deal to avoid bankruptcy, could lead to YES Network merger
April 24, 2025 via Awful Announcing

Shaquille O’Neal reaches settlement in FTX lawsuit, terms remain secret
April 24, 2025 via Cointelegraph

Author Claims Meghan Markle ‘Pearl’ Netflix Project “Similar To Own Work” – report
April 20, 2025 via Deadline

Fat Joe’s Life Story Is Coming to Starz With Help from Kenya Barris
April 19, 2025 via Baller Alert

YouTube TV Could Soon Be The Exclusive Home For The NFL’s Week 1 Action But Max & Amazon Are Also in The Mix
April 18, 2025 via Cord Cutters News



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OSU announces creation of in-house NIL entity

This story was updated with new information. Ohio State has announced the formation of a new in-house entity to handle the bulk of name, image and likeness opportunities for its athletes. Buckeye Sports Group will become the primary NIL group serving Ohio State athletes. It will be run jointly by the school’s athletic department and […]

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This story was updated with new information.

Ohio State has announced the formation of a new in-house entity to handle the bulk of name, image and likeness opportunities for its athletes.

Buckeye Sports Group will become the primary NIL group serving Ohio State athletes. It will be run jointly by the school’s athletic department and Learfield’s Ohio State Sports Properties and help to facilitate endorsement deals on behalf of athletes.

Buckeye Sports Group will replace THE Foundation and The 1870 Society collectives as Ohio State’s major fundraising entity for NIL. According to an OSU press release, founding members of those donor-funded collectives will serve in an advisory capacity to Buckeye Sports Group. OSU said that recurring donations and subscriptions made to The Foundation will continue in a fundraising role to support OSU athletics.

“What we want from folks who have been involved in our collectives is their support and connections in the business community,” athletic director Ross Bjork told The Dispatch. “Even though the mechanism of a collective will not exist, the relationships will, and the people who have been involved in those will connect us with businesses, either directly or indirectly, through introductions.

“We’ll have an advisory board of people who have been involved in the past, and we’ll tap into their resources and relationships to make sure that we stay at the forefront of all of this.”

“We’re still going to be involved, and donations to us will still help the new group,” a board member from THE Foundation told The Dispatch.

A representative with The 1870 Society could not be immediately reached for comment.

The formation of Buckeye Sports Group comes three days after a federal judge approved a settlement of three federal antitrust lawsuits against the NCAA. Member schools will be allowed to distribute $20.5 million to their athletes in the upcoming academic year.

Bjork said the Buckeyes will reserve $18 million for direct payment to players for the use of their NIL. The remainder will be used to fund 91 new scholarships across OSU’s 36 varsity sports.

Buy Ohio State posters, books, gear from CFP title win

In a statement announcing the new entity, Bjork said Ohio State was “incredibly thankful for everything our NIL collective’s leadership, businesses and donors have done to support our student-athletes.”

The collectives have been a critical part of the school’s NIL infrastructure in previous years, contributing funds for athletes. During the 2023-24 academic year, football players earned around $20 million in NIL deals, which included arrangements with the collectives, according to Bjork.

But it’s expected that collectives across the landscape will see greater scrutiny in the aftermath of the settlement as third-party deals exceeding $600 are subject to approval through a clearinghouse established by an enforcement arm known as the College Sports Commission.

“The collective model of just paying an athlete, because they have a contract without any quid-pro quo, without any obligations, that model cannot go forward because you have to have a valid business purpose,” Bjork said. “It has to meet a range of compensation through the system, and based on current analysis, current collective deals don’t have a valid business purpose, and they may not meet a range of compensation. That’s why the system is being built.”

Get more Ohio State football news by listening to our podcasts.



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Jacksonville State football’s Brock Rechsteiner announced as part of WWE’s NIL class

A Jacksonville State football standout will be a member of the fifth WWE Next In Line Program. The WWE announced that Brock Rechsteiner, a wide receiver with the Gamecocks, will be a part of the 12 athlete class. USA TODAY Sports first reported the news and WWE posted the news on social media June 7. […]

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A Jacksonville State football standout will be a member of the fifth WWE Next In Line Program.

The WWE announced that Brock Rechsteiner, a wide receiver with the Gamecocks, will be a part of the 12 athlete class. USA TODAY Sports first reported the news and WWE posted the news on social media June 7.

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Rechsteiner is the son of former WWE champion Scott Steiner. Scott wrestled alongside his brother Rick Steiner, with Rick’s son and Brock’s cousin currently wrestling in the WWE under the name Bron Breakker.

The WWE Next In Line program helps identify future stars and can prepare them for a career in wrestling, something that Rechsteiner has told the Gadsden Times that he is interested in doing once football ends.

“Right now I’m one hundred percent focused on football. Once I’m done football I’m going to get in to it,” Brock said in October of 2024.

FAMILY BUSINESS: Jacksonville State’s Brock Rechsteiner focused on football but ready to continue family legacy

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INSTATE PITCH: Inside Jacksonville State football, new coach Charles Kelly’s recruiting pitch to in-state players

Rechsteiner broke out on to the scene with an 85-yard touchdown catch against Southern Miss, which saw Jax State coaches and teammates start posting photos of Rechsteiner with WWE belts and chainmail armor. He finished the year with 16 catches for 241 yards and two touchdowns.

The full class includes the son of another WWE legend, Oklahoma football player and wrestler Jacob Henry. He is the son of former World Heavyweight Champion Mark Henry.

This article originally appeared on The Gadsden Times: Jax State, WWE legacy Brock Rechsteiner announced as NIL class member



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Ohio State Athletics Brings NIL Under One Roof With Formation of Buckeye Sports Group

The Buckeyes are bringing their NIL in-House. In the wake of the NCAA’s $2.78 billion House Settlement, which made new provisions for athletic departments and conferences to oversee their student-athletes’ NIL earnings, the Ohio State athletic department and Learfield have announced the formation of Buckeye Sports Group. BSG will consolidate the Buckeyes’ existing NIL collectives, namely […]

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The Buckeyes are bringing their NIL in-House.

In the wake of the NCAA’s $2.78 billion House Settlement, which made new provisions for athletic departments and conferences to oversee their student-athletes’ NIL earnings, the Ohio State athletic department and Learfield have announced the formation of Buckeye Sports Group.

BSG will consolidate the Buckeyes’ existing NIL collectives, namely The 1870 Society and The Foundation, into one NIL management team within the athletics department. Founding members of both collectives will serve in advisory roles under BSG.

By creating a dedicated team of NIL leaders to serve under the athletics department, the Ohio State athletics department intends to help its student-athletes “maximize their brand value” and “support, streamline and enhance” NIL opportunities, per a release from OSU athletics and Learfield.

“Ohio State has always been a leader in college athletics, and this initiative is another step forward to build upon our strong NIL foundation,” Ohio State deputy athletic director Carey Hoyt said in the release. “By combining the power of our athletic brand with Learfield’s expansive network, we are creating an innovative, full-service approach to NIL that directly benefits our student-athletes.”

BSG will have access to Learfield’s Compass NIL technology through their partnership, which is used to connect players to brand deals that suit their interests. The partnership is centered on a comprehensive strategy that will also provide student-athletes with financial literacy resources to help with money management and taxes.

BSG will serve all 36 varsity sports at Ohio State.



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Is the House settlement good for IU basketball, IU football, both or neither? – The Daily Hoosier

Leave it to Curt Cignetti to lay bare the new reality in college sports:  Now more than ever, programs within athletic departments are competing for money. Entering his second year as head football coach at IU, Cignetti was asked recently what he thought of the spring additions to his roster. Enter tongue into cheek. “I’d […]

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Leave it to Curt Cignetti to lay bare the new reality in college sports:  Now more than ever, programs within athletic departments are competing for money.

Entering his second year as head football coach at IU, Cignetti was asked recently what he thought of the spring additions to his roster.

Enter tongue into cheek.

“I’d like to have signed a few more, but when we hired Darian (DeVries) and he lost his whole roster, money got a little tight because he had to put a team together, and I felt the pinch,” Cignetti said.

Cignetti managed to crack a smile after his joke drew laughter, but there is at least some basis in reality in those words.

There’s always been some degree of tension between the programs in power conference athletics.  How schools invested in things like facilities and coaching salaries across their various sports signaled how competitive they wanted to be in those endeavors.

But still, there have been plenty of examples over the last quarter century of power conference schools competing at a relatively high level in both football and men’s basketball.  Big Ten programs like Wisconsin, Michigan, Michigan State and Ohio State come to mind.

But with the introduction of NIL four years ago came a massive sea change, as schools were suddenly in a position to start influencing which athletes in various sports received money.

And with the approval of the House settlement last week, every school will have more than $20 million to directly share with athletes.  So now more than ever we’ll see just how much athletic departments want to be football schools or basketball schools, and how they’ll go about striking that balance.

IU AD Scott Dolson came up as a manager with the basketball program, but he’s stated publicly on multiple occasions he thinks football is the economic engine of his department.  In the years to come, Indiana might try as hard as any school to thread the needle and find the sweet spot for both good football and basketball.

“Football is important. Football drives so much revenue,” Dolson said last September.

“That’s why Coach Cignetti is here. We need to be relevant in football. We need to make sure we get that momentum because it drives the engine for the whole department. Certainly men’s basketball speaks for itself as well, particularly here at Indiana, but football is really, really critical.”

So what impact might the recently approved House settlement have on Indiana?

On the whole, it looks better for football than basketball when it comes to the national landscape.

Schools are allowed to allocate $20.4 million of revenue to athletes as they see fit.  Most will likely give $2-4 million to men’s basketball players, and almost all of the rest to football players.

It won’t come as a surprise if IU gives more $5 million to basketball players, but there will still be a significant amount allocated to football players.  And that should help level the playing field for Indiana in a sport where they haven’t been competitive financially.  Really good football players should be able to come to IU and make really good money.  In general, IU should have enough money that the players they want can evaluate IU on the football opportunity as much as the financial opportunity.

Also coming with the House settlement is oversight for booster/collective payments to athletes.  This is the form of “NIL” we’ve seen over the last four years, where the schools with the richest and most motivated boosters can buy the best rosters.  Those payments will continue, but all of those deals will now be reviewed by Deloitte, and the sham element of payments will be disallowed.  Again, this should level the playing field for IU football, which has had collective cash, but not the silly money we’ve seen elsewhere.

To be determined is how Deloitte views the big brand programs across college football.  In other words, does the starting QB at Ohio State have a higher NIL value than the starter at Northwestern?  You can see the potential logic why that would be the case, along with the potential to permanently reinforce the hierarchy in college football.  That would be a scenario that would not help Indiana football, but continued high-level success by Curt Cignetti could help mitigate any concerns there.

Of course these very same considerations will help level a men’s basketball playing field where IU has had a financial advantage in recent years, along with one of the best national brands.

Now most high major men’s basketball programs should have at least a few million in their war chest, which will help them compete with IU.  And Indiana’s healthy amount of booster/collective money earmarked for men’s basketball will receive more scrutiny.

Another competitive layer in men’s basketball is the Big East Conference, as most of the schools in that league don’t have FBS football.  That could leave the vast majority of their revenue sharing resources to be directed almost exclusively to men’s basketball, giving them a significant advantage.  Of course without FBS football, there isn’t nearly as much revenue to share, so just how great the advantage is remains to be seen.  But we’ve already seen one coach — Kevin Willard — leave Maryland for Villanova in part due to greater financial promises.

The Big Ten does have the benefit of a massive television rights deal which should help at least offset some of the pain within the athletic department of the new $20 million expense.  It’s good to be in the Big Ten or SEC in this brave new world.

The Daily Hoosier –“Where Indiana fans assemble when they’re not at Assembly”



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Ole Miss Baseball Offseason Tracker

OXFORD, Miss. — As the college baseball off-season heats up, Ole Miss faces a critical summer of transition following a wave of senior departures, draft hopefuls and transfer portal movement. Here is The Rebel Walk Ole Miss baseball off-season tracker. Senior departures The Rebels are saying goodbye to a veteran core that helped anchor the team […]

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Ole Miss Baseball Offseason Tracker

OXFORD, Miss. — As the college baseball off-season heats up, Ole Miss faces a critical summer of transition following a wave of senior departures, draft hopefuls and transfer portal movement.

Here is The Rebel Walk Ole Miss baseball off-season tracker.

Senior departures

The Rebels are saying goodbye to a veteran core that helped anchor the team through multiple seasons. Among the most notable exits are the three everyday outfielders and key arms like Riley Maddox and Mason Nichols, both of whom made a significant amount of starts on the mound. Their leadership and experience will be difficult to replace as Ole Miss reshapes its identity heading into 2026.

  • Isaac Humphrey — outfielder
  • Ryan Moerman — outfielder
  • Mitchell Sanford — outfielder
  • Luke Cheng — middle infielder
  • Riley Maddox — right-handed pitcher
  • Mason Nichols — right-handed pitcher
  • Alex Canney — right-handed pitcher
  • Connor Spencer — right-handed pitcher

Transfers out

The NCAA Baseball transfer portal opened on June 1, 2025, and will close on July 1, 2025. There is an additional 30-day window in the event of a head coaching change, and graduate transfers can enter the portal at any time. Listed below are players from the 2025 Ole Miss roster that have entered the portal.

  • Graduate Connor Chisolm — outfielder
  • Freshman Jackson Miller — outfielder
  • Redshirt Sophomore Cole Ketchum — pitcher
  • Freshman Tyler Acevedo — infielder
  • Redshirt Freshman Hudson Mattox — pitcher

2025 MLB Draft

Ole Miss has two players from its 2025 roster — right-handed pitcher Mason Morris and middle infielder Luke Hill — ranked among the top 200 MLB Draft prospects. Infielder Coy James, a standout from Davie County High School in North Carolina, is the highest-rated recruit in the Rebels’ 2025 class and is projected to be selected within the first five rounds. In addition to the departing seniors, left-handed pitcher Hunter Elliott and infielders Judd Utermark and Will Furniss are also expected to be drafted, though they are not currently ranked among the top prospects.

The 2025 MLB Draft will be held on July 13 through July 14 in Atlanta, Georgia during MLB All-Star weekend.

  • Infielder Coy James, ranked No. 83 among MLB Draft prospects
  • Junior middle infielder Luke Hill, ranked No. 96
  • Junior right-handed pitcher Mason Morris, ranked No. 115

Transfers in

As the Summer rolls on, Bianco will look to add to a roster that is losing a lot of their ‘old’ guys. Throughout this past season, the team empathized over and over again that old teams win in college baseball. Losing an entire outfield and possibly all three weekend starters, there is no doubt that Ole Miss will be looking to bring in some fresh faces with power 4 experience once again.

“Sometimes even when it looks like you missed, you might not have missed. Sometimes it just takes a guy a year or two, but in the era of the portal you need kids to impact immediately. A lot of credit has to go to Carl Lafferty. The portal, not to go way down that path today, it changes. It changes week to week on what guys you are getting, what guys are still out there — in last year’s portal, we knew we needed some impact hitters. So, we went after some older guys. We risked it a little with the draft because a lot of those guys may have not made it here. We signed three guys in the outfield from power five schools that have had success at this level. It was a good plan and it worked.” 

~ Bianco on his 2024 transfer portal strategy

Stay up to date with this section of the tracker to keep up with the names added to the 2026 Ole Miss baseball roster as the summer continues into the next athletic year.

Class of 2025 newcomers

Bianco is bringing in the nation’s No. 33 recruiting class for 2025, according to Perfect Game. While Coy James is the only top-100 player in the group, the Rebels appear to be addressing key positional needs.

Below are the 10 commitments from 2025 recruiting class and their Perfect Game ratings.

  • Coy James — infielder (10 Perfect Game rating)
  • Cannon Goldin — outfielder (10 Perfect Game rating)
  • Blake Ilitch — right-handed pitcher (10 Perfect Game rating)
  • Brayden Bull — outfielder (9.5 Perfect Game rating)
  • Evan Farrow —  right-handed pitcher (9.5 Perfect Game rating)
  • Grayson Gibson — left-handed pitcher (8 Perfect Game rating)
  • Noah Allen — right handed pitcher
  • Leo Odom — right-handed pitcher
  • Luke Romine — infielder
  • Kelven Perera Arellano — catcher

Stay up to date with the 2026 Ole Miss baseball roster turnover at The Rebel Walk.

Kameron Wicker

Kam is a senior at Ole Miss, currently pursuing a degree in Journalism. Even though he’s from Delhi, Louisiana, that didn’t stop Kam from growing up a diehard Ole Miss fan. He’s a sports guru who watches and follows all sports at all times. He lettered four years in football and baseball in high school and is an avid Saints, Pelicans, and Astros fan. In his free time, you can find him watching sports or at the rec participating in them.

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June 09, 2025 – Bulldawg Illustrated

Jump To Top of Page The Future of Georgia’s Secondary: 2025 Safety Outlook Georgia defensive back Zion Branch (2) during Georgia’s practice session in Athens, Ga., on Tuesday, March 25, 2025. (Tony Walsh/UGAAA) Here’s a look at the Georgia safety position for the 2025 football season, including previous college experience and the likelihood of substantial […]

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Daily Dawg Thread: June 09, 2025

The Future of Georgia’s Secondary: 2025 Safety Outlook

Georgia defensive back Zion Branch (2) during Georgia’s practice session in Athens, Ga., on Tuesday, March 25, 2025. (Tony Walsh/UGAAA)

Here’s a look at the Georgia safety position for the 2025 football season, including previous college experience and the likelihood of substantial minutes for each listed player:

The Bulldogs are looking to replace key veterans in the secondary, including Dan Jackson and Malaki Starks, and have been active in the transfer portal to bolster the safety room.

Here are the players listed at safety and their outlook for 2025:

Zion Branch

  • Previous College Experience: Redshirt Junior. Transferred to Georgia in the spring of 2025 after three seasons at USC. He saw action in his last two years, redshirting in 2022. He accumulated 41 tackles, 3 TFLs, one sack, and one forced fumble at USC. In 2024 (his redshirt sophomore year at USC), he had 19 tackles, 2 TFLs, and 3 passes defended in 10 games. As a redshirt freshman in 2023, he had 22 tackles and one TFL.
  • Likelihood of Substantial Minutes: High. Branch is projected to be a key contributor and is listed as the second strong safety on some depth charts. He was a highly-touted transfer and has reportedly acclimated well to the Georgia system, flashing during G-Day. He’s expected to push for significant playing time.

Jaden Harris

  • Previous College Experience: Redshirt Junior. Transferred to Georgia in the spring of 2025 after three seasons at Miami (FL). He totaled 47 tackles, 4 TFLs, 1.5 sacks, 3 passes defended, and one interception in 25 games played and 15 starts for the Hurricanes. In 2024 (his redshirt sophomore year at Miami), he started all 13 games with 40 tackles, 3.5 TFLs, 1.5 sacks, and an interception.
  • Likelihood of Substantial Minutes: High. Harris brings plenty of previous starting experience from Miami and is expected to have ample opportunities for reps at Georgia. He could also see some action at the “STAR” (nickelback) position.

Adrian Maddox

  • Previous College Experience: Senior. Transferred to Georgia in the spring of 2025. He played his junior season at UAB, tallying 44 tackles, 2 TFLs, two forced fumbles, and a 99-yard interception return for a touchdown. Before UAB, he played two seasons at Alabama State, where he was a preseason All-HBCU defense selection and a freshman finalist for the Jerry Rice Award. At Alabama State, he had 41 tackles, 3.5 TFLs, 2 sacks, two forced fumbles, seven pass breakups as a sophomore, and 49 tackles, 6 TFLs, and two interceptions as a freshman.
  • Likelihood of Substantial Minutes: High. Maddox is another highly-regarded transfer expected to compete for a starting spot, potentially opposite KJ Bolden at safety. He also flashed during G-Day.

Todd Robinson

  • Previous College Experience: Freshman. Robinson is a true freshman in 2025. He was a four-star prospect out of Valdosta HS in Georgia, where he played quarterback and safety.
  • Likelihood of Substantial Minutes: Moderate to Low (for substantial starting minutes). As a true freshman, Robinson will likely need time to develop and adjust to the college game. While he’s a talented prospect, the immediate starting spots will likely go to the more experienced transfers. However, he could see playing time on special teams and in rotational depth roles and could push for more minutes as the season progresses or in case of injuries.

Jacob Fleming

  • Previous College Experience: Redshirt Junior. His college experience details are not as extensively highlighted as the transfers. He is listed as a Redshirt Junior for the 2025 season.
  • Likelihood of Substantial Minutes: Low to Moderate. With the influx of experienced transfers, Fleming may have a harder time cracking the primary rotation for substantial minutes. He will likely provide depth and could see playing time on special teams.

Jump To Today’s Discussion Thread



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