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How Much Is NASCAR Worth? How Betting and Online Casinos Are Driving Its Multi-Billion Dollar Growth – Speedway Digest

NASCAR is more than just roaring engines and checkered flags — it’s a multi-billion dollar powerhouse. But what exactly is NASCAR worth today? And how are betting and online casinos accelerating its growth in ways that go far beyond the racetrack? The evolution of online entertainment and its intersection with traditional sports have played a […]

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NASCAR is more than just roaring engines and checkered flags — it’s a multi-billion dollar powerhouse. But what exactly is NASCAR worth today? And how are betting and online casinos accelerating its growth in ways that go far beyond the racetrack? The evolution of online entertainment and its intersection with traditional sports have played a significant role in boosting NASCAR’s market.

NASCAR’s Current Market Value: More Than Just Racing

When asking, how much is NASCAR worth? Recent analyses place its valuation between $3 billion and $4 billion. As of 2023, NASCAR is valued at approximately $3.5 billion according to Forbes, with some estimates reaching up to $4 billion. This valuation reflects NASCAR’s diverse revenue streams, from ticket sales and sponsorships to new ventures in digital engagement and betting.

Traditional Revenue Streams Driving NASCAR’s Value

NASCAR’s core value lies in its diverse portfolio of income sources. From ticket sales and merchandise to broadcasting rights and sponsorship deals, NASCAR has built a financially robust ecosystem.

  • Ticket Sales & Events: NASCAR attracts over 4 million fans annually at its races, generating significant gate revenue. While attendance can fluctuate from year to year, iconic events such as the Daytona 500 consistently fill stadiums, contributing massively to the sport’s financial success. These races don’t just fill seats; they also stimulate local economies by driving tourism and creating jobs in host cities.
  • Merchandise & Licensing: In 2023, NASCAR earned approximately $400 million annually from licensed products, including apparel, collectibles, and memorabilia. This revenue stream reflects the deep cultural influence of NASCAR, with a loyal fanbase spanning multiple generations.
  • Media & Broadcasting Rights: According to Forbes (2024), NASCAR’s media rights deals are worth more than $200 million annually. Despite a decline in traditional TV ratings, NASCAR still enjoys a solid broadcast presence on major networks. Additionally, the sport has expanded its footprint through digital streaming platforms, reaching more viewers through new media channels.
  • Sponsorships: Corporate sponsorships have long been a crucial part of NASCAR’s financial structure. Major brands such as Goodyear, Xfinity, and Coca-Cola contribute hundreds of millions of dollars annually. In 2023, NASCAR’s total sponsorship revenue reached $425 million, with betting companies now making up an increasingly large portion of that income.
  • Online Casinos & Betting: The online gambling market has become an essential and fast-growing sector for NASCAR, contributing around $100 million in 2023. Following the legalization of sports betting, NASCAR has capitalized on new opportunities by forming partnerships with online casinos and betting platforms. As this market continues to expand, NASCAR is positioned to benefit from the ongoing growth of digital betting.

An increasingly important segment of this ecosystem is the growing role of online casinos and sports betting, where fans can place bets on races. For those looking to dive into online gambling, taking advantage of promotions like the best $10 deposit bonus NZ is a great way to get started. These types of bonuses not only attract new users but also foster deeper engagement with the sport, benefiting NASCAR as it taps into the expanding online betting market.

How Betting and Online Casinos are  Fueling NASCAR’s Growth

The introduction of legalized sports betting in the U.S. has given NASCAR a fresh, lucrative source of revenue. Since the 2018 Supreme Court ruling that repealed PASPA, sports betting has exploded across the country. The American Gaming Association reported that the total amount wagered on legal sports betting reached $8.6 billion in 2023, a 30% increase from the previous year.

NASCAR has capitalized on this boom by forming strategic partnerships with sportsbooks and online casinos. Here’s how it’s benefiting:

  • Surge in Sponsorship Revenue: Betting giants like DraftKings, FanDuel, and Caesars have inked lucrative sponsorship deals with NASCAR, now contributing around 15-20% of NASCAR’s total sponsorship income—a significant rise from just five years ago. These deals often include team sponsorships, race naming rights, and other cross-promotions.
  • Expanded Fan Engagement: The new betting markets go far beyond predicting race winners. Fans can now place bets on lap leaders, fastest laps, driver matchups, and more. This increased engagement keeps viewers glued to the race, amplifying both live viewership and TV ratings.
    Appealing to Younger Audiences: The rise of digital betting apps has brought NASCAR into the hands of younger, tech-savvy fans. Apps like DraftKings and FanDuel not only allow fans to bet on race outcomes, but also offer virtual NASCAR games and in-app promotions. This is helping NASCAR reach demographics that might have otherwise been uninterested in motorsports. This shift is helping NASCAR connect with new demographics, much like how sports sponsorships, particularly in the realm of online gambling, are evolving across various sports. You can read more about this transformation and the role of casino sponsorships in reshaping sports in this detailed look at sports sponsorships.
  • Year-Round Revenue Streams: Online casinos and virtual NASCAR-themed games help keep fans engaged even during the off-season. These games, which offer cash prizes and unique experiences, enhance NASCAR’s revenue potential year-round. Fans now have new ways to interact with the brand between races, ensuring sustained fan engagement.

NASCAR’s Strategic Adaptation to a Changing Market

NASCAR’s response to the changing landscape of sports betting and digital engagement is part of a broader trend in sports media. Historically, NASCAR’s growth was fueled by traditional broadcasting and event-based revenue. However, the integration of digital betting and gaming represents a strategic pivot that positions NASCAR for future growth.

A key partnership with nVenue, announced in 2023, is a prime example. The collaboration allows NASCAR to integrate in-race micro-betting markets and predictive content for fans, further deepening fan engagement. NASCAR highlighted how this move is crucial in keeping the sport relevant and financially competitive.

NASCAR’s future with a betting-based revolution and online casinos

As NASCAR’s fanbase continues to grow and evolve, the sport is perfectly positioned to capitalize on the ongoing digital betting revolution. The convergence of motorsports and sports betting is fundamentally changing how fans engage with races and drivers, transforming the fan experience into something far more interactive and exciting.

With the rise of legal sports betting and online casinos, NASCAR’s financial outlook looks brighter than ever. The integration of betting into the viewing experience allows fans to place real-time wagers, further deepening their connection to the races. According to NZCasinoHEX, the growing use of in-race betting is a key factor in keeping fans engaged and increasing NASCAR’s long-term profitability. This evolution not only enhances fan engagement but also creates new, lucrative revenue streams for the sport.

As digital betting platforms and online casinos continue to expand, NASCAR’s market value is expected to climb even higher, cementing its position as one of the most profitable and dynamic sports properties in the world. In the coming years, the synergy between NASCAR and the gambling industry will continue to fuel the sport’s growth, attracting new audiences and investors while reshaping the future of motorsports.



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Expect detours, delays: Police plan traffic changes for Pocono Raceway NASCAR weekend | Monroe County Area

Pennsylvania state police say they will roll out adjusted traffic patterns to help drivers heading to the Pocono NASCAR race on Sunday, June 22, at Pocono Raceway in Long Pond. The following traffic patterns will be in effect: Prior to the race when needed, Route 115 from Interstate 80 to the raceway will be converted […]

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Pennsylvania state police say they will roll out adjusted traffic patterns to help drivers heading to the Pocono NASCAR race on Sunday, June 22, at Pocono Raceway in Long Pond.

The following traffic patterns will be in effect:

  • Prior to the race when needed, Route 115 from Interstate 80 to the raceway will be converted to two lanes and will be one way southbound.
    • This conversion will be put into effect at approximately 11 a.m. and continue until all traffic has entered the track grounds or traffic has been alleviated.
  • Following the race, Route 115 from the raceway to Interstate 80 will be converted to two lanes and will be one way northbound, until the raceway parking lots are cleared. Traffic will not be allowed to travel south on Route 115 south of Interstate 80.
    • This conversion will take place with 25 laps remaining in the race.
  • Stoney Hollow Road has been designated a no parking and tow away zone from Long Pond Road to the Interstate 80 overpass. It will be properly posted and enforced. Any vehicle in violation will be removed at the owner’s expense.
  • Following the race, the Interstate 80 eastbound off-ramp at the Blakeslee exit (Exit 284) will be closed to traffic.

Police say motorists should take note of signs posted along Route 115 and travel in the appropriate traffic lanes for their desired parking area.

Outbound traffic traveling north will have similar signs with lane restrictions for Interstate 80 and Route 115 access, police say.

Race weekend is expected to draw big crowds to the Poconos starting June 21, so drivers should be ready for heavier traffic and possible delays, not just on Route 115 and I-80, but also along Routes 209, 940, and 903, police say.

Police say if you usually take Route 115, consider using I-80, Route 33, Route 209, or the Northeast Extension of the Turnpike instead.



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NASCAR insiders react to Shane van Gisbergen win, brutal break for Ty Gibbs in Mexico

Two NASCAR insiders had a lot to say about Shane van Gisbergen winning the NASCAR Cup Series Mexico City race and Ty Gibbs falling short. On The Teardown podcast, Jeff Gluck and Jordan Bianchi of The Athletic weighed in on van Gisbergen winning his first race of the season. “This is exactly what we would […]

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Two NASCAR insiders had a lot to say about Shane van Gisbergen winning the NASCAR Cup Series Mexico City race and Ty Gibbs falling short. On The Teardown podcast, Jeff Gluck and Jordan Bianchi of The Athletic weighed in on van Gisbergen winning his first race of the season.

“This is exactly what we would have thought all along,” Gluck said about van Gisbergen winning the road course race. “This is exactly what we thought coming into the season, this is why we both picked him to make the playoffs. Yeah, it’s taken him a while to get up to speed on oval racing. I think he might have been more off than we thought, but he’s had some good oval runs recently.”

Gluck also said that the track at Mexico City matched Shane van Gisbergen’s skillset. He then talked about Ty Gibbs being the only driver to compete with van Gisbergen.

More on Shane van Gisbergen and Ty Gibbs at Mexico City

“Ty Gibbs was going to be competitive with him. Unfortunately, Ty Gibbs was screwed by the timing of the [Carson] Hocevar caution,” Gluck stated. “I talked to Ty Gibbs on pit road afterwards, and he was trying to keep a positive attitude. I said, ‘Do you think you had something for SVG or were you just going to run top two or top three anyway?’ He said, ‘No, I think we could have beat him.’ He could have.”

Bianchi said he spoke to van Gisbergen after the race, and he told him that when he was running second before the caution, he tried to make a move but was having issues with the car. “It would have been interesting to watch how SVG would have managed that,” Bianchi said. “Honestly, it would have been really interesting to see how Ty Gibbs would have managed that. We know how aggressive Ty Gibbs can be at times. Coming down the stretch, if they’re going head-to-head, I would presume that Ty is going to be going all out for it. I think we would have saw a hellacious battle.”

Van Gisbergen has clinched a playoff spot with the victory at Mexico City. And with the playoffs having five road-course tracks, it’s possible the New Zealand native could make a serious run at the Cup Series title in his first year as a full-time driver.



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1980s Aerocoupes: NASCAR’s Secret Weapon and the Rarest of Street Warriors

Once upon a time, NASCAR was more than just a spec series that relied primarily on decals to differentiate one manufacturer’s body shape from another. Maybe that’s a bit unfair as a description of the current vibe of America’s most popular oval racing series, but it’s certainly true that in previous decades there was far […]

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Once upon a time, NASCAR was more than just a spec series that relied primarily on decals to differentiate one manufacturer’s body shape from another. Maybe that’s a bit unfair as a description of the current vibe of America’s most popular oval racing series, but it’s certainly true that in previous decades there was far more variance from one competitor’s entry to the next, which made them easily identifiable to fans in the stands.

In fact, NASCAR rules used to feature a fair amount of leeway when it came to what a stock car could look like, as long as it bore a close-enough resemblance to models that were sold in showrooms the Monday morning following the race. This was a different type of permissiveness than today’s standard, where Toyota can get away with sculpting a two-door coupe out of fiberglass with a four-door Camry sedan’s name slapped on the front bumper. Instead of the track cars winking their way into accommodating the marketing needs of the mothership, it was product planners on the hot seat who were forced to come up with a business case for building race-friendly autos that customers might actually want to buy.

1969 Dodge Charger Daytona
1969 Dodge Charger DaytonaMecum

Perhaps the most famous example of this cross-pollination is the winged car phenomenon of the late 1960s and early 1970s, when Dodge and Plymouth sent Charger Daytonas and Superbirds onto dealer lots (where their super-tall trunk spoilers languished under the withering stare of conservative shoppers). Less well known, however, was the 1980s revival of this same concept, when automakers battled it out to build slippery shapes that could pull double duty on the starting grid and (hopefully) in the garages of performance-obsessed enthusiasts.

Known as “aerocoupes,” they represented the last time American car companies took the chance on leveraging their production design resources to gain an advantage on the starting grid. Although their time was brief—canceled out by overall improvements in aerodynamics that saw a sea change in the looks of nearly every passenger car on the market—rare survivors have become a welcome oddity for collectors eager to embrace their motorsports history.

Don’t Be a Square

By the middle of the 1980s, it was clear there was a revolution underway when it came to automotive design. Little by little, engineering advances and regulatory changes were making it possible to abandon the blocky shapes that had defined much of the previous decade in favor of sheet metal that curved and swooped itself into forms that generated far less drag.

1986 Ford Taurus
Ford

Unfortunately for General Motors, cross-town rival Ford was at the forefront of these changes, being among the first OEMs to take advantage of the National Highway Traffic Safety Administration’s loosening of its sealed-beam headlight requirement, a straightjacket that dictated upright front end design for far too long. The 1986 Ford Taurus implemented a composite headlight that was flush with the vehicle’s body work, which gave it an important advantage in the wind tunnel. While the Taurus intended to use its enhanced slipperiness to improve fuel economy, the Blue Oval planned to gift the same illumination to its NASCAR competitor, the Thunderbird—a model whose sleek shape (which had first debuted in 1983) was already head and shoulders above the 90-degree countenance of the G-body models fielded by Chevrolet, Pontiac, Buick, and Oldsmobile, especially when measuring top speeds on the back straight.

With an even more aero-friendly refresh of the Thunderbird in the pipeline for the 1987 model year, and the G-body’s lifecycle extending at least a year or two after that, GM was forced to get creative. The end result was a crash-course engineering program aimed at somehow massaging the block-like Chevy Monte Carlo and Pontiac Grand Prix into silhouettes that had more in common with a bird than a brick.

Davey Allison nascar
In 1987, Davey Allison won two NASCAR Winston Cup Series races during his rookie season in the sleek Ford Thunderbird.ISC Archives/Getty Images

Stretch ’Em Out

Neither Chevrolet nor Pontiac—GM’s prime movers in NASCAR competition—were prepared to completely retool G-body production simply to win on Sunday. That meant any changes had to work around the existing square framework of the coupes.

A tried and true strategy when improving an automobile’s aerodynamics is to extend its trailing edge, tapering it so as to reduce the amount of pressure-caused drag. “Kammback” racers from the 1960s and ’70s took advantage of the benefits of stretched bodywork in sports car competition, as did GM’s pioneering EV1. Even today’s semitruck setups sometimes offer tack-on panels designed to do the same at the back of a cargo trailer.

Although new sheet metal was out of the question, the rear glass of both the Chevrolet Monte Carlo SS and the Pontiac Grand Prix offered a tantalizing opportunity to ape the shape of the Ford Thunderbird’s deck. By stretching out the glass to nearly mid-way (Chevrolet) or the three-quarter mark (Pontiac) down the trunk lid, both cars could effectively extend their profiles and reduce wake turbulence and back pressure drag at the same time—all relatively cheaply, given that the only major update was a new “notchback” trunk to accommodate the modified glass. Up front, a similar extension was in place, pushing the nose of each car downward with a new front clip.

This one simple change paid immediate dividends on the race track. Gone was the edginess that the G-body had displayed when driving in tightly packed superspeedway traffic, and in its place was a 3% drag improvement that added more than a few miles per hour when entering corner four at tracks like Talladega (where Ford flaunted its aerodynamic dominance). With drag coefficients in the 0.36 range, GM’s special G-bodies were finally within spitting distance of the Thunderbird’s 0.35 rating on the street, and in NASCAR that translated directly into wins: Dale Earnhardt won the Winston Cup in both 1986 and 1987 behind the wheel of the freshly minted Monte Carlo SS Aerocoupe.

Dale Earnhardt 1987
But for the first two races, Dale Earnhardt led the points standings all year long in 1987.ISC Archives/Getty Images

Two Paths Diverged on an Assembly Line

Despite ostensibly playing for the same team, implementations of the Kammback strategy made by Chevy and Pontiac were actually unique, and they were assembled by different Michigan-based third-party shops after being plucked from the production line. The Monte Carlo’s triangular, 25-degree rear window bubble looked a lot like someone plopping a greenhouse down on the existing trunk and calling it a day. Pontiac, on the other hand, actually made the effort to sculpt its new glass into revised body work along the rear deck, integrating it into a larger, curved-edge spoiler that sat at the very tip of the trunk lid (versus a simple flip-up spoiler for the Chevrolet).

1987 Chevrolet Aerocoupe rear three quarter
1987 Chevrolet Monte Carlo SS AerocoupeFlickr/Alden Jewell

Over the years there have been reports that the more polished look of the Grand Prix package was tied to Pontiac tagging in its NASCAR team chiefs for advice, while also doing extensive wind tunnel testing. In contrast, Chevrolet reportedly asked its engineers to come up with something quick and cheap, without much concern for how it looked or the details of its ultimate performance at speed (with the assumption that NASCAR teams could handle tunnel tweaking on their own time).

In addition to their unusual rear quarters and bespoke noses, the Monte Carlo—officially labeled the “Aerocoupe”—also gained a few other features: a 3.78 rear gear ratio, dual exhaust, F41 suspension package, 15-inch alloy wheels, and a tachometer. The Grand Prix—simply branded the “2+2”—was given a bespoke red-striped, silver-paint appearance package, complete with a fiberglass trunk lid.

1986 Pontiac Grand Prix 2+2 Aerocoupe front three quarter
1986 Pontiac Grand Prix 2+2Hagerty Marketplace/Ryan Merrill

The Pontiac also came with a 3.08 gear set, which didn’t do its standard 165-horsepower, 305-cubic-inch V-8 any favors (nor did its four-speed automatic gearbox). The Chevy was marginally quicker, what with 180 horses from a same-displacement V-8 and a more aggressive rear axle, but neither model was especially impressive in a straight line.

Ultimately, they didn’t have to be. General Motors wasn’t marketing either model to gain credibility with real-world customers, but rather simply to homologate the body changes with NASCAR. In order to make things officially official, 200 examples of the Monte Carlo were made available during their first year of production in 1986, with Chevrolet obliterating that figure by selling more than 6000 in 1987. Pontiac made the 2+2 a single-model-year vehicle and managed to move about 1100 examples.

Racing History on the Cheap

1987 Chevrolet Aerocoupe front three quarter
Flickr/Alden Jewell

Both aero-express G-bodies are relatively rare when contrasted against the hundreds of thousands of standard editions—or even the heaping helping of SS Monte Carlos—that were built over the course of the 1980s. That being said, pricing for each remains well within the realm of the affordable: Aerocoupes in #3 (good) condition can be had for just under $24,000, which is about $5K more than you’d pay for the standard two-door. The Pontiac 2+2, despite being thinner on the ground, doesn’t typically outpace its Bowtie-wearing rival.

As conversation pieces, these bubble-glass weirdos are an interesting addition to any gathering of ’80s performance metal. As historical documents, both the Aerocoupe and the 2+2 stand out as underappreciated chapters in NASCAR’s history, from a time when thinking outside the G-body box was encouraged in way that is simply no longer encouraged on the modern racing circuit.



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LeBron James helps Akron student attend NASCAR race after virtual class question

“As a parent, there is no better joy than watching your kid’s dream come true.” AKRON, Ohio — A Northeast Ohio high school student visited the NASCAR Cup Series race at Michigan International Speedway after LeBron James followed through on a promise made during a virtual class session. CeCe Wilson, a junior at STEM High […]

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“As a parent, there is no better joy than watching your kid’s dream come true.”

AKRON, Ohio — A Northeast Ohio high school student visited the NASCAR Cup Series race at Michigan International Speedway after LeBron James followed through on a promise made during a virtual class session.

CeCe Wilson, a junior at STEM High School in Akron and a student in the LeBron James Family Foundation’s I PROMISE program, asked James during a virtual Ohio State University class if an opportunity in the racing industry could happen for someone like him.

LeBron responded by promising to help.

The exchange between James and CeCe can be watched below: 

Last weekend, LeBron’s partners at RFK Racing hosted CeCe and his family at the track in Michigan. CeCe met drivers Chris Buescher, Brad Keselowski and Ryan Preece, spent time in the pit, toured the garage and saw behind-the-scenes operations during the race.

CeCe called it the best experience of his life. His mother, Sarah Wilson, said the visit made her son believe a future in racing is now within reach.

“I didn’t think it was attainable for a kid like him. Now he knows, this is attainable… And because of LeBron saying ‘I got you’ he made his impossible, possible,” said Wilson. “As a parent, there is no better joy than watching your kid’s dream come true.”



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Winners, losers from NASCAR weekend in Mexico City

MEXICO CITY — A look at the winners and losers from Sunday’s NASCAR Cup race at Autódromo Hermanos Rodríguez. WINNERS Shane van Gisbergen — His rookie Cup season has been a struggle on the ovals but van Gisbergen did what he was hired by Trackhouse Racing to do — he won a road course race […]

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MEXICO CITY — A look at the winners and losers from Sunday’s NASCAR Cup race at Autódromo Hermanos Rodríguez.

WINNERS

Shane van Gisbergen — His rookie Cup season has been a struggle on the ovals but van Gisbergen did what he was hired by Trackhouse Racing to do — he won a road course race and put himself in a playoff spot. He did it easily, leading a race-high 60 laps and winning by 16.567 seconds — the largest margin of victory since Texas in November 2009 (25.686 seconds) and the largest margin of victory on a road course since Riverside in 1979 (32.9 seconds).

Mexico NASCARMedia.com NASCAR photo (5).jpg

Mexico NASCARMedia.com NASCAR photo (5).jpg

Shane van Gisbergen wins NASCAR Mexico City Cup inaugural race by over 16 seconds

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The Trackhouse Racing driver qualifies for the 2025 playoffs with his second career victory.

Hendrick Motorsports — Placed three of its cars in the top 10. Chase Elliott was a season-best third, Alex Bowman fourth and William Byron ninth.

Christopher Bell — He finished second, giving him seven top-three finishes in 16 races this year. He has three wins, three runner-up results and a third-place finish.

Michael McDowell — His fifth-place finish was his best of the season. He has placed in the top 10 in four of the last six road course races.

John Hunter Nemechek — His sixth-place finish is his third top 10 in the last six races and gives him a career-high five top 10s on the season.

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Cole Custer — After travel snafus led to him and a few others from Haas Factory Team to drive from Charlotte, North Carolina, to Atlanta so they could fly to Mexico early Friday, he placed a season-best eighth Sunday.

Daniel Suarez — While he finished 19th in Sunday’s Cup race, his victory in Saturday’s Xfinity race in his home country was an electric and emotional moment he won’t forget.

LOSERS

Carson Hocevar — Ricky Stenhouse Jr. confronted Hocevar after their second on-track incident in the last three races. Also, Hocevar’s spin led to the final caution that came in the middle of a green-flag pit cycle and impacted the race for some drivers. On top of that, Hocevar finished 34th. He has finished 25th or worse in four of the last five races.

NASCAR: Wurth 400 presented by LIQUI MOLY

NASCAR: Wurth 400 presented by LIQUI MOLY

Ricky Stenhouse Jr. upset with Carson Hocevar, vows action when ‘we get back to the States’

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Ricky Stenhouse Jr.’s comments were caught by Carson Hocevar’s in-car camera after the race.

Kyle Busch — He entered the race tied for the last playoff spot (but outside the playoffs due to a tiebreaker). He crashed in the opening laps and finished last in the 37-car field. Busch now is 50 points out of the final playoff spot with 10 races left in the regular season.

Kyle Larson — His car was damaged in Kyle Busch’s incident and lost several laps for repairs. Larson finished 36th. He has finished 36th or worse in two of the last four races.



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There’s No Guarantee NASCAR Will Return to Mexico City in 2026

What’s Happening? Despite NASCAR’s return to Mexico City being a relative success, a new report claims that the race is by no means a guarantee for the 2026 schedule. Every season since 2021, the NASCAR Cup Series has added a new track to its calendar. This year, NASCAR took a bold step, adding Mexico City’s […]

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What’s Happening?

Despite NASCAR’s return to Mexico City being a relative success, a new report claims that the race is by no means a guarantee for the 2026 schedule.

Every season since 2021, the NASCAR Cup Series has added a new track to its calendar. This year, NASCAR took a bold step, adding Mexico City’s Autódromo Hermanos Rodríguez. While this weekend was by no means perfect, the atmosphere and fan-favorite winners gave off the feeling of a successful debut.

Regardless of how the fans felt about this weekend, a new report from Bob Pockrass of FOX Sports claims that the track is not locked into the 2026 schedule and that its potential return in 2026 “will be determined in the next couple of months.”

Pockrass reports that NASCAR and OCESA, the race promoter, will review this year’s event and then have to find a decent spot on the calendar should NASCAR want to return.

2026 Schedule Silly Season

While the garage area remains rather quiet, NASCAR fans have locked into the schedule silly season.

Though there are few, if any, spots left on the 2026 calendar, NASCAR fans have a short list of tracks and cities they’d like to see represented. The thought that this spot on the calendar, which once belonged to Richmond Raceway, could be open again is likely only to re-ignite fan discourse.

In the Midwest, fans are vying for the return of the 1.5-mile Chicagoland Speedway. Down south, some fans would like to see the addition of Rockingham, a short track that made its NASCAR return earlier this season, to the 2026 Cup calendar.

Mexico is not the only question mark left on the calendar. There is still no word on whether Circuit of the Americas and Speedway Motorsports have signed a new agreement, though reports suggest they will likely do so.

Other rumors continue to swirl that NASCAR could go to Canada or even Brazil in 2026. However, the latter has seemingly lost traction for now. Furthermore, NASCAR’s street circuit in Chicago could see expulsion from the schedule after this season.

The link below features an article with all confirmed race dates alongside rumors.

What’s Happening?

As we roll into the 2025 NASCAR season, rumors and confirmations for the 2026 NASCAR National Series Schedules will…

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