After a 2024 meet that saw 11 of its 16 competitors bring home first-place awards, Kansas Wesleyan’s DECA program is finalizing preparations for the 2025 international...
NIL has become the new norm in college sports, and athletes across different areas have been cashing in on big-time deals over the past year, including...
INDYCAR Kyle Larson’s second quest to complete “The Double” reached an important step April 2 when Arrow McLaren and Hendrick Motorsports unveiled the livery for the...
There’s no mistaking the Ultimate Frisbee Association with the NBA or NFL. Still, when the top-tier pro league in any sport completes its biggest sponsorship deal,...
Over the course of 12 months, the name, image and likeness market has been led by two college basketball players. University of Southern California’s Juju Watkins...
Open Extended Reactions Basketball players continue to dominate name, image and likeness deals, with North Carolina’s RJ Davis and USC’s JuJu Watkins leading all male and...
The opportunities afforded by NIL were certainly a reason why Bueckers chose to stay in college. Same goes for Miles.There’s no one-and-done path to the WNBA...
Social media giant Meta and combat sports leader UFC struck a multiyear, multimillion-dollar sponsorship deal. Meta will become UFC’s first official fan technology partner, enabling the...
The Buckeyes cut the deficit to two with two runs in the bottom half of the fourth before redshirt junior third baseman Chase Swain made it...