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Club World Cup 2025 preview

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Club World Cup 2025 preview

The 2025 Fifa Club World Cup has been called many things.

For Fifa president Gianni Infantino, the architect of the revamped 32-team tournament, it will be “the pinnacle of elite professional men’s club football”. At the other end of the scale, LaLiga president Javier Tebas has dismissed it as “not necessary”.

The pair’s differing views on the Club World Cup are a microcosm of the divisive nature of a new-look competition that promises much but has yet to totally convince the wider soccer community.

It has been nearly a decade since Infantino first mentioned the idea of an expanded, quadrennial Club World Cup, which since 2005 has been held annually over ten days in December and featured only seven teams.

Since the tournament overhaul was confirmed at the end of 2022, the intervening period has been dominated by concerns over player workload, fan apathy, unprecedented legal action, and delays in announcing commercial and broadcast partners.

Ahead of kick-off on 14th June, SportsPro examines where key stakeholders stand on the Club World Cup and what it all means for soccer over the next month and beyond.


What are Fifa’s hopes for the competition?

Fifa had wanted to launch a reimagined Club World Cup in 2021 but those plans were delayed by the Covid-19 pandemic. After pivoting to 2025 for the tournament, world soccer’s governing body announced the US as host in June 2023.

The 32-team format takes inspiration from the former structure of the Fifa World Cup (which is growing to 48 teams from 2026) and represents a deliberate move by soccer’s governing body to replicate the success of its flagship national team tournament.

This iteration of the Club World Cup is very much the pet project of Infantino, who has his sights set on establishing a globally recognised club tournament that, as he put it, will be “more interesting for teams, and also for fans around the world”.

For all Infantino’s talk of “an unforgettable celebration of our game”, Fifa also wants the competition to drive new revenues. Indeed, the aim is for the Club World Cup to become the organisation’s second most lucrative event, behind only the men’s World Cup.

These lofty goals stand in stark contrast to the attitude of Infantino’s predecessor Sepp Blatter, who admitted last year that creating the Club World Cup “was a mistake” and said Fifa should “concern itself with national federations, not clubs”.

After all, Fifa’s decision to move further into the club game has been viewed in some quarters as an attempt to take some of the market share of European soccer’s governing body Uefa, which currently operates the most lucrative club competition in the form of the Champions League.

Uefa president Aleksander Ceferin has taken several swipes at the competition and pointed out the impact it will have on player workload. Last year, speaking to the Guardian, the Slovenian claimed the Club World Cup “will be tiring” and said it won’t be a very interesting competition, arguing that “the Europeans will win everything”.


What will it reveal about America’s World Cup preparations?

The 63-game Club World Cup is being held across 11 cities at 12 different stadiums in the US, with the final taking place at MetLife Stadium in New Jersey.

The other venues are Mercedes-Benz Stadium in Atlanta, TQL Stadium in Cincinnati, Hard Rock Stadium in Miami, Geodis Park in Nashville, Bank of America Stadium in Charlotte, Rose Bowl Stadium in Los Angeles, Lincoln Financial Field in Philadelphia, Lumen Field in Seattle, Audi Field in Washington DC and Orlando’s Camping World Stadium and Inter&Co Stadium.

The tournament will serve as a trial of sorts for the US before it co-hosts the 2026 World Cup alongside Canada and Mexico. The States will also have skin in the game for the opening match of the Club World Cup when Inter Miami face Egypt’s Al Ahly.

Despite a Major League Soccer (MLS) team featuring Lionel Messi kicking things off, ticket sales for the curtain raiser have been sluggish. This was highlighted at the start of June by the cost of tickets for the match being less than a sixth of their original price of US$349.

Fifa has remained bullish about the Club World Cup gaining traction in the US and anticipates ticket sales to increase as the tournament progresses. Infantino declared in April that he was unconcerned about empty stadiums.

“When I see some of the stadiums in the United States filling itself when some teams are coming to play some friendly games, exhibition games, then I’m not worried at all to fill a stadium when teams are coming to play a World Cup, to play for, you know, something, something real,” he said.

Lionel Messi’s Inter Miami kick off the Club World Cup against Al Ahly (Image credit: Getty Images)


What happened with the broadcast rights?

Fifa was believed to be seeking media rights revenue of US$4 billion for the Club World Cup, which would have equated to each game costing a hefty US$63.5 million for a prospective global broadcast partner.

Preliminary interest was lukewarm. Apple reportedly tabled a bid but it was a quarter of what Fifa was holding out for. The governing body then held briefings with television executives in an attempt to drum up interest.

It was a reality check for Fifa, whose own direct-to-consumer (DTC) platform had to stream the tournament’s previous format in several countries, while rights in major markets like the UK frequently changed hands between broadcasters who didn’t deem it a worthwhile long-term investment.

In the end, DAZN became the Club World Cup’s exclusive global broadcast partner in a deal reportedly worth US$1 billion. The company will stream all games for free as part of an arrangement that included the option to sub-license games to free-to-air (FTA) broadcasters in local markets.

DAZN has subsequently struck various deals, including with TNT Sports and TelevisaUnivision in the US, Channel 5 in the UK, Sat.1 in Germany, and SportyTV in multiple African countries.

Even so, sublicensing agreements with the biggest broadcasters in major markets have largely proved elusive. Channel 5, for instance, has comfortably the smallest audience of the UK’s five traditional terrestrial networks.

Fifa will still be hoping those FTA deals give the Club World Cup the exposure needed to build its prestige and profile, while DAZN has struck partnerships with the likes of TikTok and podcast production company Goalhanger to promote its coverage across other platforms.

Even so, doubts remain over whether DAZN can achieve a return on its investment after such a large outlay for the rights.


Why were sponsors slow to sign up?

The delay in announcing a broadcast partner will have contributed to the reluctance from companies to sponsor the Club World Cup, which also will have been fuelled by the lack of concrete information about the event and several big teams not playing. It wasn’t until October 2024 that Chinese electronics brand Hisense signed on as the tournament’s first partner before beer giant Anheuser-Busch InBev followed a month later.

Since then, more sponsors have been trickling in, with Adidas, Bank of America, Coca-Cola, Lenovo and Qatar Airways now onboard. All of them have preexisting relationships with Fifa.

Another notable partner is Saudi Arabia’s Public Investment Fund (PIF), which is also an investor in DAZN through SURJ Sports Investment. The sovereign wealth fund penned a long-term deal this month to further deepen Fifa’s ties to the kingdom, which was announced as host of the 2034 World Cup and inked a lucrative deal with state-owned oil firm Aramco in April last year.

Fifa had reportedly been trying to convince its top-tier sponsors to strike separate deals for the Club World Cup, which reportedly resulted in a legal dispute with Coca-Cola and Adidas, both of whom believed their existing top-tier agreements should have included the new competition.

Even though both are now involved in the competition, it is unclear how that dispute was resolved, while it is also not known if Fifa’s target of more than US$100 million per sponsor has been met.  

What is apparent, though, is that this Club World Cup has not been an easy sell.

Coca-Cola was reportedly among the top-tier Fifa sponsors which felt its existing deal should have covered the Club World Cup (Image credit: Getty Images)


What do the clubs make of it all?

Teams from each of the six international soccer confederations will be at the Club World Cup. There were 12 places made available for European clubs, more than any of the other confederations.

The initial uncertainty around the Club World Cup meant Spanish heavyweights Real Madrid did not budget for any income from the tournament. Their manager at the time Carlo Ancelotti had already gone as far as saying that Los Blancos would “refuse the invitation”. The Italian was later corrected by Real and said his comments were misinterpreted.

Fifa has since revealed a US$1 billion prize fund for the Club World Cup, with the winners set to pocket US$125 million. Teams will share US$525 million in participation fees, but this pot will not be distributed evenly. For example, the appearance fees going to Europe’s clubs will be on a sliding scale from US$38.19 million at the top end to US$12.81 million at the bottom, determined by a ranking based on ‘sporting and commercial criteria’.

A further US$475 million has been made available to reflect sporting performance at the tournament, where teams will play a maximum of seven matches. A group-stage win will be worth US$2 million while US$40 million is the prize for winning the final.

Fifa has stressed it will not keep a single dollar from the Club World Cup, with all the money going back into the club game. It also hopes to be able to distribute up to US$250 million in solidarity to non-participating clubs.

Participating clubs may be licking their lips at the sums on offer but there are concerns about the distortive impact of prize money from international club tournaments on competitive balance at domestic level.

There is also the matter of European sides returning to competitive action mere weeks after their domestic seasons ended, adding pressure to an already cluttered calendar long considered by many to be at breaking point.


How have the players reacted?

Manchester City midfielder Rodri warned last September that players could strike in protest at an increase in games. Should City reach the final, there will only be a five-week gap between that match and the first Premier League game of the 2025/26 campaign.

Indeed, Premier League chief executive Richard Masters has publicly criticised Fifa for failing to consult domestic leagues over its plans for the Club World Cup and said that the tournament will create “great difficulty” for the participating English sides in preparing for the new season.

A month after Rodri’s comments, player unions and leagues took legal action against Fifa over the scheduling of the Club World Cup.

The complaint to the European Commission from global players’ union FifPro and the European Leagues, which represents competitions in more than 30 countries across Europe, assert the international soccer calendar is ‘oversaturated’ and ‘risks player safety and wellbeing’.

Fifa has said it “is not responsible for calendar congestion” and “is only responsible for a small percentage of matches per season”. The governing body added that it would formalise a task force on player welfare to “promote further global dialogue on player welfare issues with key stakeholders across football”.

Bayern Munich’s Joshua Kimmich is a notable high-profile player looking forward to the Club World Cup, but the wider reaction has been decidedly mixed.

The criticism hasn’t been limited to player welfare either. Earlier this month, Seattle Sounders players wore shirts reading ‘Club World Ca$h Grab’ in protest over how bonuses from participating in the tournament are being distributed. The move was supported by the MLS Players Association.

One of the words Fifa seems keen to associate with the Club World Cup is ‘opportunity’. It believes players can showcase their talents on a global stage, clubs can earn significant revenue, and that supporters have the chance to watch an elite tournament on TV for free. Yet there are still major challenges to address, from financial fairness to fan engagement.

This Club World Cup may not be the finished article, but it needs to show signs this summer that it can become one if Fifa is to realise its ambition for the competition.


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Joey McGuire plays ol’ high school coach as Texas Tech faces pivotal moment vs. Oregon

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FORT LAUDERDALE, Fla. – Dan Lanning made a feeble attempt to match Joey McGuire on the humility meter this week at the Orange Bowl by noting both had started out as high school coaches, but he was in over his head. Lanning once drove 13 hours to talk Todd Graham into rescuing him from his high school job. He went on to work for Mike Norvell, Nick Saban and Kirby Smart, a pretty good start on this century’s Mount Rushmore of coaches.

The coach McGuire cited this week as his mentor? Robert Woods, who hired him at Crowley. He credited Gina Farmer, athletic director much of his two decades at Cedar Hill, where he won three state titles, with teaching him to keep the kids first.

Then he slipped this in near the end of Wednesday’s final presser before the biggest football game in Texas Tech history on New Year’s Day:

“For Joey McGuire,” he said, “an ol’ high school coach, to be able to coach in this game and bring the Red Raiders in the College Football Playoff, it’s pretty cool.”

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Perfect.

Now all he has to do is beat Oregon and advance to next week’s semis in Atlanta, because there’s no going back from here.

The storylines of both Tech and McGuire dovetail nicely. Both got a late start on this CFP thing. The Red Raiders filled the Big 12 vacuum left by Texas and Oklahoma and looked every part the best team in the state in the process.

Tech earned the fourth seed with a defense that gave up only 10.9 points a game. Beating BYU twice was good, too.

But let’s face it: This wasn’t the high-flying Big 12 of years past. A nice league, but it’s not the SEC or Big Ten. Or at least that’s the consensus.

Don’t get me wrong, the Red Raiders deserved their bye into the quarterfinals. But now they’ve stepped up in competition. This is their chance to prove they didn’t take advantage of a lesser league.

Beating Oregon, a Big Ten power with a considerable CFP history, would make a good case that these aren’t the same old Red Raiders in a different dress.

Right, Shiel Wood?

“Every team that’s left in the College Football Playoff,” Tech’s defensive coordinator said, “is an outstanding team with outstanding coaches and outstanding players. Oregon’s got a great outfit. It’ll be a really good, stiff test for us.

“But it’s a tremendous opportunity for our players and our university on a national stage, and we’re excited about it.”

McGuire gets it, too, in case you were wondering. He was reminded in cards, letters and emails from long-suffering Tech boosters, alumni and former players after they won their first outright conference title since 1955. They’ve been waiting a long time out on the High Plains for a moment such as this. McGuire acknowledged Wednesday that he carries that with him into the game. If that message hadn’t already been delivered by the Tech faithful, Brett Yormark, the Big 12 commissioner, hammered it home in several calls over the last few weeks.

“It’s going to mean a lot,” McGuire conceded, “but we have focused every single week on being in the moment and being where our feet are.

“This is a game that’s a huge game, but our guys know what’s at stake.”

This is where McGuire probably doesn’t get enough credit. Twenty-five million buys a nice roster these days. Twenty-two Red Raiders were voted one Big 12 award or another, but the league’s coaches voted BYU’s Kalani Sitake Coach of the Year. Not saying he didn’t deserve it, but managing Tech’s roster, one with so many new parts, not to mention amid such high expectations, is no small feat. McGuire first demonstrated that ability at Cedar Hill, and it serves him well in the NIL era.

If you ask me, the Orange Bowl comes down to how well Behren Morton plays. Tech’s defense is at least as good as Oregon’s, which gave up 34 points to James Madison. Morton isn’t a hundred percent, but he probably hasn’t been that since high school. He’s as healthy as he’s been all season. If he can move, Tech stands a good chance to win.

Beat Oregon, and Tech will go at least as far as Texas did last year; where Oklahoma hasn’t gone in five years; where Texas A&M hasn’t been in the CFP era. The Red Raiders made a statement in winning their first Big 12 title. They can make a bigger one Thursday.

Do that, and McGuire may have to retire his “ol’ high school coach” bit. No need for him or Tech to try to sandbag anyone if they get past the quarterfinals. They’d better. You can’t be the poster school for the new NIL era if you can’t prove winning pays, too.

Twitter/X: @KSherringtonDMN

Find more Texas Tech coverage from The Dallas Morning News here.



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Major college football program among candidates to land $1.4 million QB

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The NCAA transfer portal officially opens for college football players on Friday. The portal will be open for a two-week period ending on Jan. 16, 2026.

Multiple starting quarterbacks across college football have entered the transfer portal in the weeks following the 2025 regular season. Dylan Raiola, Rocco Becht, Drew Mestemaker, DJ Lagway and Brendan Sorsby will be among the thousands of college football players searching for new destinations in 2026.

Another significant portal entrant in the 2026 offseason is TCU quarterback Josh Hoover. He will have one season of eligibility remaining at his second college football program.

Some of the quarterbacks in the portal such as Mestemaker and Becht have clear linkages with schools out of the portal. As for quarterbacks like Hoover, the options remain more open than some.

One fascinating link to Hoover from the transfer portal is Alabama. While it may seem puzzling, Hoover was heavily recruited by Crimson Tide offensive coordinator Nick Sheridan while DeBoer was at Indiana.

TCU quarterback Josh Hoover

TCU Horned Frogs quarterback Josh Hoover (10) warms up before the game against the Cincinnati Bearcats | Jerome Miron-Imagn Images

Mike Golic Jr. called attention to this connection between Alabama and Hoover during a recent edition of Bleacher Report’s “College Football Show.” Golic mentioned the fluidity of Ty Simpson’s NFL draft status when using the rationale for Hoover’s linkage to Alabama.

“A bit of connective tissue: his primary contact when he was being recruited by Indiana was Nick Sheridan, who is the co-offensive coordinator for Kalen DeBoer at Alabama,” Golic said. “That’s an offense that has really been one-dimensional, so they need a quarterback that can sling it all over the yard the way we watched Hoover do it a lot of the season at TCU.”

While quarterbacks transferring from one school to another in the Power Four ranks is nothing new, it would mark a significant moment in the brief history of the NCAA transfer portal. While Alabama has won a national championship with a transfer quarterback, Jake Coker, it has not started a transfer quarterback in the portal era, which began in the 2019 offseason.

As Golic mentioned, Simpson’s decision to stay or declare for the NFL draft could impact a potential pursuit of Hoover. Alabama also has coveted prospects on its roster behind Simpson in Keelon Russell and Austin Mack.

Hoover is leaving TCU as the third all-time leading passer for the Horned Frogs with 9,629 for his career, only behind Trevone Boykin and Andy Dalton. He threw 71 touchdown passes and 33 interceptions in his career with the Horned Frogs.



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Carson Beck college transfer timeline: Why Miami QB left Georgia with NIL money, NFL Draft in mind

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Carson Beck college transfer timeline: Why Miami QB left Georgia with NIL money, NFL Draft in mind originally appeared on The Sporting News. Add The Sporting News as a Preferred Source by clicking here.

The Miami Hurricanes have advanced to the second round of the College Football Playoff after defeating Texas A&M in the first round.

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A big reason for the Canes’ success this season is the play of quarterback Carson Beck. Beck, a senior out of Jacksonville, Fla., transferred to Miami after spending the first three seasons of his career at Georgia.

So why did Beck transfer from Georgia to Miami? Let’s break down his college career and his decision to forgo the NFL draft and spend his last season of eligibility with the Canes.

MORE:Ranking the 19 greatest Miami players in history

Where did Carson Beck play last year?

Carson Beck played his 2024 season at Georgia, helping lead the Dawgs to the SEC Championship game against Texas. Georgia finished the season 11-3 during Beck’s last season in Athens.

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Where has Carson Beck played?

Carson Beck has played at just two schools in his college career, first at Georgia from 2021-2024 and then Miami for the 2025 season.

MORE:Why The Group of 5 still belongs in CFP

Carson Beck colleges timeline

Georgia: 2021-2024

Coming out of high school, Carson Beck was a 4-star quarterback prospect out of Jacksonville, Fla. Rated as the No. 9 pro-style quarterback and No. 34 overall prospect out of the state of Florida, Beck had offers from the likes of Alabama, Penn State and Arkansas, among several others. He committed to Georgia in March of 2019 and signed with the Dawgs that December.

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He spent two seasons in Athens backing up Bulldogs starters Stetson Bennett in 2021 and 2022, part of the Dawgs’ national title winning teams those years as a back-up.

He was named Georgia’s starting quarterback for the 2023 season and had his best season, statistically speaking, of his career that year. He threw for 3,491 yards with 24 touchdowns and six interceptions, adding 116 yards with four scores on the ground. The Dawgs finished 13-1 that season, losing to Alabama in the SEC Championship game, which knocked the Dawgs out of the College Football Playoff.

His 2024 season wasn’t nearly as successful. He threw for 3,175 yards with 26 touchdowns and 10 interceptions — a number that led the SEC. He had three interceptions in losses to Alabama, including another three vs. Texas and Florida. His 10th interception of the year came on the road against Ole Miss, handing the Bulldogs their second loss of the season.

Although he rebounded with a win over Tennessee to send Georgia to the SEC title game, his season was unfortunately cut short against Texas in that game. Right before halftime, Beck was tackled and ruled out with an elbow injury. He ultimately suffered a UCL tear on his throwing arm, which ended his season early. He briefly declared for the 2025 NFL Draft but ultimately transferred to Miami instead.

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MORE:Georgia football timeline of trouble under Kirby Smart

Miami: 2025

At Miami, Beck has put up similar numbers to what he did at Georgia, throwing for 3,175 yards with 26 touchdowns on the year. Although he has thrown 10 interceptions on the year, four of those came during Miami’s loss to Louisville earlier in the season. In fact, Beck hasn’t thrown an interception since Miami’s Nov. 1 loss to SMU.

While Miami relies heavily on its dominant rushing attack, Beck’s performances have been good enough to help the Canes win 11 games. Against Texas A&M in Miami’s first-round victory, Beck went 14-of-20, throwing for 103 yards with a touchdown.

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MORE:Revisiting Lee Corso’s greatest ‘College GameDay’ moments

Why did Carson Beck leave Georgia?

At the end of the 2024 season, Gunner Stockton had played adequately in Carson Beck’s absence. After his disappointing finish to the season, it was clear Beck needed a fresh start, either in the NFL or elsewhere.

At Miami, Beck was drawn to how he fit within its system as a quarterback.

“Yeah, I think the biggest thing for me, obviously, was the offensive fit,” Beck said via UGA Wire. “As a quarterback, the OC, the scheme, the talent and guys that you’re going to have around you is huge to the success and ultimately the future of a quarterback.”

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He added that the decision to leave Georgia was still a “very difficult” one.

“This is my future, and I think this is one of the better decisions I’ve made,” Beck continued. “And since I’ve been here in January, developing the relationships and building the chemistry between me, the wide receivers, the running backs, the tight ends, the O-line, and just trying to develop those relationships and that camaraderie, it’s just reinforced my decision in a positive way.”

MORE:College football’s 30 highest-paid players

Carson Beck NIL money

According to CBS Sports, Carson Beck’s NIL deal is around $4 million for the 2025 season.

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Carson Beck NFL Draft projection

Carson Beck’s current draft stock appears to be closer to a Day 2 or 3 pick, but that could change if he leads Miami on a deep CFP run.

ESPN’s Matt Miller lists Beck as a second-round pick, whereas NFL Mock Draft Database has him as a fourth-rounder. But with plenty of time between now and the NFL Draft process, there is plenty of time for that to change. 

MORE:History of Miami QBs in the NFL, from Jim Kelly to Cam Ward

Has Carson Beck won a championship?

Only as a backup. Carson Beck was part of two national championships with Georgia in 2021 and 2023, and Georgia defeated Texas 22-19 to win the SEC Championship game against Texas after Beck got injured. His backup, current Dawgs starter Gunner Stockton, came off the bench for Beck and helped Georgia win that game.



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Review of new Arkansas NIL partnership with TheLinkU

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On Tuesday, the University of Arkansas announced a new partnership with TheLinkU to expand name, image and likeness opportunities for Razorback student-athletes. Since then, I have taken some time to explore the website and hit all the buttons to see what all it entails. My early opinion? It’s actually pretty good.

First the backstory… Arkansas has gone through two failed platforms that attempted to enhance and streamline the NIL experience for its student-athletes in ONEArkansas and Arkansas Edge. ONEArkansas focused largely on non-profits and charitable works, while Edge was managed by Blueprint Sports in what turned out to be — at least from Arkansas’ perspective — a failed effort to connect fans, businesses and athletes.

First, before you read my opinion, I must acknowledge that I opened this website with a little prayer of hope for a new age and without the skepticism I have been dragging with me the last few years… I am trying to put that behind me as we move forward to 2026 and the Ryan Silverfield era. So understand my mental state on this New Years Eve is one of hope.

So, I am pleased with what I am seeing with regard to the layout and structure at TheLinkU. Backed by a little hope and faith for a new era, I think there is a lot of promise here.

It is overdue, no doubt, but there is finally a clean and easy way for every Razorback fan to donate directly to the sport they want to support, from $10 to an infinite amount.

And, while Arkansas athletes are not individually integrated just yet, soon there will be opportunities for fans to directly connect with them.

So not only will fans be able to support the particular sport(s) they want, there are also ways to support an individual player if they choose.

HOW TO DONATE TO SPORTS

The donation page to support certain sports is pretty simple to access. Just click here: Donate to University of Arkansas NIL

Or from the homepage on desktop, click here (TheLinkU.com), hover over ‘SCHOOLS’ and scroll down to ‘University of Arkansas.’ The ‘U’ in University is alphabetical, not the ‘A’ in Arkansas. It’s right under ‘University of Alabama.’ I’d like this to change and just read ‘Arkansas.’

On mobile, it’s the same link, click here (TheLinkU.com). You will see three lines at the top right. Tap that. Select Schools, scroll to University of Arkansas.

There, you will see two options. ‘Donate’ and ‘Events.’ There are no events just yet. Click or tap ‘Donate,’ or just scroll down and you’ll see several options. Each option allows you to select the sport of your choice for which you would like to donate.

There’s the option to make a one-time donation to a particular sport, or you may sign up for monthly donations that come with perks, like a 10%, 15% or 20% discount to the NIL shop (where you can buy team merchandise), a monthly newsletter, gift boxes or ‘shout outs.’ More on the ‘shout outs’ below.

HOW TO CONNECT WITH ATHLETES

As stated, you can also connect directly to the athletes. Just click here: The Athlete Shop

Or, go to the homepage by clicking here (TheLinkU.com), select ‘FANS,’ in the middle of the screen on both desktop and mobile, select ‘ATHLETE SHOP.’ There, you are able to search by school. Again, not the ‘A’ in Arkansas but the ‘U’ in University… so you’ll need to scroll down… or you can type in ‘Arkansas’ and it’ll bring up all Arkansas schools.

As noted, Arkansas players are not yet integrated into the system, so as of now this is not an option.

But it will be soon, and when it’s ready, fans will be able to select the athlete and choose ways to engage with them.

I selected Houston senior defensive back Blake Thompson just to see what my options are. I can select an ‘Autograph,’ a video ‘Shout-out’ that is labeled as ‘most popular,’ a ‘Post’ and a ‘Meet.’

Selecting Autograph, I can have Blake sign a sport specific item for $55, a university T-shirt for $40 and a photograph for $35. As I pay, I can include ‘additional information regarding your request’ to provide Blake details of what I want more specifically.

Blake charges $300 to do a video shout-out, which I found to be quite expensive for a defensive back based on others I saw. But he’ll roast my buddy if I want, he’ll give advice, give me a pep talk, offer a birthday wish or do just about anything. Think of this like Cameo.

Most shoutout costs I saw were in the $50 range. Amare Thomas, who had 972 receiving yards and 12 touchdowns this past season for the Cougars, is only charging $50 for a shout-out, so Blake definitely is on the higher end.

Niccolo Moretti, a basketball player from Florida Atlantic, only charges $20 for one of these shoutouts. But the autograph prices are the same for all athletes as far as I could tell.

Now if I want to meet one of these athletes, I can make a monetary bid and provide details about what I want, and they’ll “do their best” to respond to my bid in 24 hours. In my head, I live in town, so maybe I’d like to pay a star athlete $500 to come to my kid’s birthday or something?

It’s the same way for a ‘post,’ which I assume means a social media post from the athlete.

MERCHANDISE & UNKNOWN

I can also visit the NIL shop and buy player jerseys or university merchandise. Houston basketball jerseys for specific players run $95. Other team-oriented clothing and gear is about what you’d expect, $35ish for a cap or a t-shirt, $70 for a hoodie.

I am not sure what percentage of these purchases go to fund NIL opportunities, but I do know that a portion of those purchases do.

I am also unsure what percentage TheLinkU takes from the donations to support NIL, if it’s a direct payment from Arkansas to run things or what, but obviously they have to make money to operate.

As I reported in October, Blueprint Sports took 15% of Arkansas Edge NIL donations, which would have been considered reasonable had the partnership been fruitful.



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Paul Finebaum calls college football bowl game status ‘a serious problem’

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ESPN’s Paul Finebaum called the current layout of college football bowl games “a serious problem” these days. There are plenty of bowl games, so it’s hard to miss them.

But the problem, as Finebaum described, is that the postseason is pretty much all about the College Football Playoff. So even the bigger bowl games are reduced, while the smaller ones that come around once a year to smaller communities are diminished.

“Well, I think the playoff decision will be made quickly, and I think there is momentum to expand it for next year,” Finebaum said on McElroy and Cubelic. “The bowl situation is really a serious problem. Cole, you’ve done some games … and will do some more. And I mean, I flipped on the TV early this morning, and this is not a shot at Birmingham, but I mean, I wasn’t really that aware that the game was going on, because things are different. 

“Way before you guys were even around, you knew about that bowl game six weeks out, because it was, it was such a sense of pride in the community, whether in Birmingham or Shreveport or Nashville or wherever. And because of the complexities of college football, that has gone away when a lot of people, you walk into a mall today, they couldn’t tell you who was playing downtown.”

So if you caught a bowl game over the last couple of days, that’s normal. The buzz is simply different these days.

“And it’s hard, because these are essentially television events,” Finebaum said. “They’re great television events Saturday, if you didn’t have anything to do and wanted to watch about eight or nine football games on multiple screens. You could see it, but they’re just not important anymore. The community influence is gone and they’re essentially something to put on between the end of football or at the end of the regular season and the championship game, and they fill in the gaps at weird times of the day, weird matchups that make very little sense. 

“And it’s not completely going away. But every time the playoff expands, what used to be a good or great or average bowl game becomes even less important.”

If you’re looking at the bowl schedule for New Year’s Eve, it’s highlighted by Miami and Ohio State in the CFP quarterfinals at the Cotton Bowl. But there are some good games! That includes IowaVanderbilt and MichiganTexas.

What do they mean in the grand scheme of things? Perhaps less and less as time rolls on.



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NIL

How Much NIL Money Did Miami Pay?

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Carson Beck


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Carson Beck of the Miami Hurricanes.

Miami Hurricanes quarterback Carson Beck faces what will likely be the most significant challenge of his six-year college football career on New Year’s Eve, when his team faces the defending national champion Ohio State Buckeyes in the Goodyear Cotton Bowl Classic at AT&T Stadium in Arlington, Texas.

The game is a quarterfinal matchup in the College Football Playoffs, so by getting to this point Miami can say it got its money’s worth when it induced Beck to transfer from Georgia, where he spent the first five years of his college career. But how much money does Beck receive?

What is NIL Money?

Until 2021, college football players, like all undergraduate athletes, were supposed to be amateurs. Taking money in any way related to their status as athletes was strictly forbidden under NCAA rules. But a United States Supreme Court decision that June ruled that those restrictions violated federal antitrust laws — opening the door to college athletes receiving monetary compensation for their efforts on the field.

The resulting system allows athletes to be paid for use of their “Name, Image and Likeness,” or NIL. By supposedly limiting pay to an athlete’s personal business activities, the NCAA allowed itself to pretend that its athletes were still “amateurs.”

And Beck is one of the highest-paid “amateurs” in all of collegiate sports.

Miami QB Estimated as 3rd-Highest Paid

According to Pro Football Network’s college quarterback statistical rankings, Beck ranks an unimpressive 36th in the nation in the impact he has made on his team’s ability to win.

But according to the sports financial site On3, as of December 31 Beck owned the third-highest NIL valuation in college football, with a package estimated at $3.1 million.

At No. 1, according to the site, is Texas Longhorns quarterback Arch Manning, whose NIL deal is estimated at $5.3 million. Behind Manning, in the second slot, is the Buckeyes’ sophomore wide receiver Jeremiah Smith, who raked in $4.2 million this season.

In all of college sports, according to the On3 NIL 100 rankings, Beck’s $3.1 million NIL package places him fourth. The 18-year-old Brigham Young University freshman forward AJ Dybantsa, the No. 1 high school basketball recruit in this year’s class, places second, ahead of both Beck and Smith, with an estimated $4.4 million in NIL cash.

Beck Rumored to Receive Much More

Beck’s current $3.1 million estimate, however, is considerably lower than various rumors had him receiving earlier this year, when he transferred from Georgia for his final year of college eligibility. Those initial reports put his NIL compensation in the $4 million range, with some estimates ranging as high as $6 million due to various incentives.

But even back in January those rumors seemed inflated, and reporters Bruce Feldman and Manny Navarro of The Athletic revealed a more realistic figure of “a little over $3 million,” which of course fits with the $3.1 million the 23-year-old is estimated to receive by On3.

According to the Athletic reporting team, however, Beck’s deal was still nearly double the reported $1.6 million received by Beck’s predecessor at Miami, Cam Ward.

Ward became the No. 1 overall NFL draft pick this year. Beck is currently projected by the NFL Mock Draft Database to be selected in the fourth round in 2026.

Jonathan Vankin JONATHAN VANKIN is an award-winning journalist and writer who now covers baseball and other sports for Heavy.com. He twice won New England Press Association awards for sports feature writing. He was a sports editor and writer at The Daily Yomiuri in Tokyo, Japan, covering Japan Pro Baseball, boxing, sumo and other sports. More about Jonathan Vankin





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