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Flylow Sponsors Freeride World Tour Snowboard Champion Erin Sauvé

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Flylow Sponsors Freeride World Tour Snowboard Champion Erin Sauvé

Erin Sauvé kicks off the 2025 Freeride World Tour in Baqueira Beret, Spain, January 18-23. Follow along as she chases back-to-back championships, bringing her fearless style and Flylow gear to the world stage. Sauvé grew up in Mississauga, Ontario, far from the mountains she would later call home. After a stint as a snowboard instructor […]

Erin Sauvé kicks off the 2025 Freeride World Tour in Baqueira Beret, Spain, January 18-23. Follow along as she chases back-to-back championships, bringing her fearless style and Flylow gear to the world stage.
Sauvé grew up in Mississauga, Ontario, far from the mountains she would later call home. After a stint as a snowboard instructor in the smaller hills of Ontario, she moved to British Columbia to pursue her passion. She worked as a snowboard instructor, tree planter and contract firefighter before discovering big-mountain competitions while working as part of the event crew. Her determination and unique style quickly set her apart.
Her meteoric rise culminated in an unforgettable victory at the FWT finals in Verbier, Switzerland, where she clinched the overall title in a three-way shootout. As Sauvé gears up to defend her title in the 2025 season, Flylow will equip her with gear to match her bold approach to the mountains.
Flylow was started by two friends who imagined better gear for the mountains. Today, the company is still independent, homegrown and mountain raised. Their technical outerwear is built by skiers and snowboarders, for skiers and snowboarders, and their growing year-round collection includes versatile, trusted apparel for everyday life in the mountains. For more information on Flylow’s sustainability efforts, check it out at https://flylowgear.com/pages/sustainability-at-flylow.

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For more information on Flylow’s partnership with Erin Sauvé, visit www.flylowgear.com.
ABOUT FLYLOW
Flylow, a leader in mountain apparel, is pleased to announce its sponsorship of Erin Sauvé, the reigning Freeride World Tour (FWT) women’s snowboard champion. Sauvé captivated FWT fans last year, going from an unsponsored snowboard instructor to FWT champion in her rookie season.
“Last year, I felt like a nobody,” Sauvé said. “I was a rookie on tour, unsponsored, and just happy to be there. This year, I know there’s more focus on me as the defending champion, but at the end of the day, it’s just snowboarding. It’s supposed to be fun. Flylow’s support makes this journey even more exciting — I couldn’t ask for a better partner.”
“Erin’s story is nothing short of inspiring,” says Flylow Co-Founder Dan Abrams. “Her resilience, creativity and passion for snowboarding align perfectly with Flylow’s ethos of pushing boundaries and embracing the mountains. We’re proud to support her as she defends her title and continues to inspire riders worldwide.”
Known for her daring line choices and technical precision, Sauvé embodies the spirit of freeride with her ability to balance intensity and joy. Her competitive edge, paired with her lighthearted personality, has made her a fan favorite and a role model for anyone who dreams of breaking into competitive freeride.

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