GameSquare Media Partners With Esports.gg to Scale Gaming Ad Solutions
GameSquare Media announces a strategic partnership with Esports.gg, consolidating its media solutions under one unified gaming-focused brand. The partnership expands on GameSquare’s existing collaboration with eFuse and follows a recent multi-year agreement between eFuse and Sideqik, a GameSquare company. Under the leadership of newly appointed Head Drew […]
GameSquare Media announces a strategic partnership with Esports.gg, consolidating its media solutions under one unified gaming-focused brand. The partnership expands on GameSquare’s existing collaboration with eFuse and follows a recent multi-year agreement between eFuse and Sideqik, a GameSquare company.
Under the leadership of newly appointed Head Drew Brunson and media operations leader Brittany Peters, GameSquare Media will provide enhanced programmatic advertising solutions. The partnership offers:
Optimized ad library for gaming audiences
Full campaign management support
Real-time performance tracking
Dedicated client success team
GAM access with direct-sold campaign training
This strategic move positions GameSquare (NASDAQ: GAME) as a comprehensive solution for gaming-focused publishers and brands seeking targeted advertising services. The initiative aligns with GameSquare’s 2025 guidance and reinforces its commitment to revolutionizing brand-audience connections in the gaming ecosystem.
GameSquare Media annuncia una partnership strategica con Esports.gg, unificando le sue soluzioni media sotto un unico marchio focalizzato sul gaming. Questa collaborazione amplia la già esistente intesa di GameSquare con eFuse e segue un recente accordo pluriennale tra eFuse e Sideqik, società di GameSquare.
Sotto la guida del nuovo responsabile Drew Brunson e della leader delle operazioni media Brittany Peters, GameSquare Media offrirà soluzioni pubblicitarie programmatiche potenziate. La partnership propone:
Una libreria di annunci ottimizzata per il pubblico gaming
Supporto completo nella gestione delle campagne
Monitoraggio delle performance in tempo reale
Team dedicato al successo dei clienti
Accesso a GAM con formazione su campagne vendute direttamente
Questa mossa strategica posiziona GameSquare (NASDAQ: GAME) come una soluzione completa per editori e brand focalizzati sul gaming che cercano servizi pubblicitari mirati. L’iniziativa è in linea con gli obiettivi 2025 di GameSquare e rafforza il suo impegno a rivoluzionare il rapporto tra brand e pubblico nell’ecosistema gaming.
GameSquare Media anuncia una alianza estratégica con Esports.gg, consolidando sus soluciones mediáticas bajo una marca unificada enfocada en el gaming. Esta asociación amplía la colaboración existente de GameSquare con eFuse y sigue a un reciente acuerdo multianual entre eFuse y Sideqik, una compañía de GameSquare.
Bajo el liderazgo del recién nombrado jefe Drew Brunson y la líder de operaciones mediáticas Brittany Peters, GameSquare Media ofrecerá soluciones mejoradas de publicidad programática. La alianza ofrece:
Biblioteca de anuncios optimizada para audiencias gamers
Soporte completo en gestión de campañas
Seguimiento de rendimiento en tiempo real
Equipo dedicado al éxito del cliente
Acceso a GAM con capacitación en campañas vendidas directamente
Este movimiento estratégico posiciona a GameSquare (NASDAQ: GAME) como una solución integral para editores y marcas enfocadas en gaming que buscan servicios publicitarios segmentados. La iniciativa está alineada con la guía 2025 de GameSquare y refuerza su compromiso de revolucionar la conexión entre marcas y audiencias en el ecosistema gaming.
GameSquare Media가 Esports.gg와 전략적 파트너십을 발표하며, 게임 중심 브랜드 아래 미디어 솔루션을 통합했습니다. 이번 파트너십은 GameSquare가 기존에 eFuse와 협력한 관계를 확장한 것이며, 최근 eFuse와 GameSquare의 자회사 Sideqik 간 다년간 계약을 따른 것입니다.
신임 책임자 Drew Brunson과 미디어 운영 책임자 Brittany Peters의 리더십 아래, GameSquare Media는 향상된 프로그래매틱 광고 솔루션을 제공합니다. 이번 파트너십은 다음을 포함합니다:
게임 대상 최적화된 광고 라이브러리
캠페인 전반 관리 지원
실시간 성과 추적
전담 고객 성공 팀
직접 판매 캠페인 교육이 포함된 GAM 접근
이 전략적 조치는 GameSquare (NASDAQ: GAME)를 게임 중심 퍼블리셔 및 브랜드가 타겟팅 광고 서비스를 찾을 때 종합 솔루션 제공자로 자리매김하게 합니다. 이 이니셔티브는 GameSquare의 2025년 목표와 일치하며, 게임 생태계 내 브랜드와 관객 간 연결 혁신에 대한 의지를 강화합니다.
GameSquare Media annonce un partenariat stratégique avec Esports.gg, consolidant ses solutions médias sous une marque unifiée axée sur le gaming. Ce partenariat étend la collaboration existante de GameSquare avec eFuse et fait suite à un accord pluriannuel récent entre eFuse et Sideqik, une société de GameSquare.
Sous la direction du nouveau responsable Drew Brunson et de la responsable des opérations médias Brittany Peters, GameSquare Media proposera des solutions publicitaires programmatiques améliorées. Le partenariat offre :
Une bibliothèque d’annonces optimisée pour les audiences gaming
Un support complet pour la gestion des campagnes
Un suivi des performances en temps réel
Une équipe dédiée au succès client
Un accès à GAM avec formation sur les campagnes vendues en direct
Cette initiative stratégique positionne GameSquare (NASDAQ : GAME) comme une solution complète pour les éditeurs et marques axés sur le gaming cherchant des services publicitaires ciblés. Cette démarche s’inscrit dans les objectifs 2025 de GameSquare et renforce son engagement à révolutionner la connexion entre marques et audiences dans l’écosystème gaming.
GameSquare Media kündigt eine strategische Partnerschaft mit Esports.gg an und bündelt seine Medialösungen unter einer einheitlichen, gaming-orientierten Marke. Die Partnerschaft baut auf der bestehenden Zusammenarbeit von GameSquare mit eFuse auf und folgt einer kürzlich geschlossenen mehrjährigen Vereinbarung zwischen eFuse und Sideqik, einem Unternehmen von GameSquare.
Unter der Leitung des neu ernannten Leiters Drew Brunson und der Medienbetriebsleiterin Brittany Peters wird GameSquare Media verbesserte programmatische Werbelösungen anbieten. Die Partnerschaft umfasst:
Optimierte Anzeigenbibliothek für Gaming-Zielgruppen
Umfassende Kampagnenmanagement-Unterstützung
Echtzeit-Leistungsüberwachung
Dediziertes Kundenerfolgsteam
Zugang zu GAM mit Schulungen für direkt verkaufte Kampagnen
Dieser strategische Schritt positioniert GameSquare (NASDAQ: GAME) als umfassende Lösung für gaming-orientierte Publisher und Marken, die gezielte Werbedienstleistungen suchen. Die Initiative steht im Einklang mit den Zielen von GameSquare für 2025 und unterstreicht das Engagement, die Verbindung zwischen Marken und Zielgruppen im Gaming-Ökosystem zu revolutionieren.
Positive
Strategic consolidation of media operations under GameSquare Media brand to streamline and scale gaming-focused advertising services
New partnership with Esports.gg expands existing relationship and enhances programmatic advertising capabilities
Appointment of experienced gaming media executive Drew Brunson as Head of GameSquare Media
Backed by major investors including Dallas Cowboys owner Jerry Jones and the Goff family
Development of comprehensive direct advertising tools including ad library, campaign support, and performance tracking
Negative
No specific financial metrics or revenue projections provided for the new media division
Heavy reliance on partnerships and third-party platforms for revenue generation
Operating in highly competitive gaming and esports advertising market
Insights
GameSquare’s media consolidation and Esports.gg partnership aims to strengthen their position in gaming advertising without immediate financial impact.
GameSquare Holdings is making a strategic organizational move by consolidating its media solutions under the newly branded GameSquare Media division, specifically focused on gaming and esports advertising. This restructuring represents a clear attempt to streamline operations and create a more cohesive media offering for brands targeting gaming audiences.
The appointment of Drew Brunson as Head of GameSquare Media, working alongside operations leader Brittany Peters, demonstrates the company’s commitment to building dedicated leadership for this initiative. This team structure suggests GameSquare is prioritizing both strategic direction and operational execution.
The partnership with Esports.gg, an eFuse company, builds upon an existing relationship between GameSquare’s Sideqik and eFuse. The collaboration will provide Esports.gg with enhanced advertising capabilities including ad library deployment, campaign support, performance tracking, and client success resources.
While the company states that GameSquare Media is expected to be a “strategic growth pillar” for meeting their 2025 guidance, the announcement lacks specific financial projections or metrics to evaluate the potential impact. The focus on direct advertising capabilities suggests GameSquare is attempting to position itself as a specialized solution for gaming-focused publishers and brands seeking targeted advertising services.
GameSquare’s media consolidation creates a specialized gaming ad platform, potentially increasing competitive positioning without immediate revenue impact.
The gaming advertising landscape is increasingly becoming specialized, and GameSquare’s consolidation of its media operations under GameSquare Media reflects this industry trend. By creating a dedicated gaming and esports media brand, GameSquare is acknowledging that gaming audiences require tailored advertising approaches rather than generic solutions.
The partnership with Esports.gg represents vertical integration within the gaming media ecosystem, connecting specialized ad technology with content publishers. The comprehensive service offering—including ad library deployment, campaign rollout support, performance tracking, and dedicated client success teams—addresses specific needs of gaming publishers looking to monetize through direct advertising.
What’s particularly notable is GameSquare’s focus on enabling “direct advertising capabilities” across both website and social channels for Esports.gg. This suggests a move toward higher-value advertising inventory that could potentially yield better engagement with gaming audiences.
While the announcement positions GameSquare Media as a “go-to solution for gaming-focused publishers and brands,” there’s no mention of current market share, competitive differentiation, or specific revenue projections. The company indicates this initiative supports their 2025 guidance, but without quantification, it’s difficult to assess the actual financial impact of this organizational restructuring and partnership announcement.
GameSquare Media positioned as the go-to solution for gaming-focused publishers and brands seeking high-impact, targeted advertising services
Announcement expands GameSquare and efuse’s collaboration and follows the recent multi-year partnership between efuse and Sideqik, a GameSquare company
FRISCO, TX / ACCESS Newswire / April 30, 2025 / GameSquare Media, a division of GameSquare Holdings Inc. (NASDAQ:GAME), is consolidating and scaling GameSquare’s media solutions under one unified brand focused on gaming and esports. This strategic move reflects GameSquare’s commitment to building a dedicated, end-to-end media offering designed specifically for the gaming ecosystem. As part of this transformation, GameSquare Media has partnered with Esports.gg, an eFuse company, expanding the existing relationship between GameSquare’s Sideqik and eFuse. The company expects GameSquare Media to be another strategic growth pillar as part of delivering on its 2025 guidance
The consolidation underscores GameSquare’s vision to centralize its media operations, streamlining its experience in digital content monetization with advanced media, technology, and analytics capabilities. To lead this next phase of growth, Drew Brunson has been appointed as Head of GameSquare Media. Brunson brings extensive experience in gaming media and advertising and will work alongside Brittany Peters, who leads GameSquare’s media operations team, to deliver innovative and impactful solutions for brands looking to engage gaming audiences. Together, they position GameSquare Media as the go-to solution for gaming-focused publishers and brands seeking high-impact, targeted advertising services.
This announcement builds upon the recent multi-year partnership between efuse and Sideqik, another GameSquare company, reinforcing the growing synergy between the two organizations. The collaboration will enable Esports.gg to offer enhanced programmatic advertising solutions, allowing brands to engage gaming audiences with greater precision and effectiveness.
“With the launch of GameSquare Media, we are doubling down on our commitment to the gaming industry,” said Justin Kenna, CEO of GameSquare. “Under Drew’s leadership, we are confident in our ability to deliver world-class direct advertising solutions tailored for gaming. Esports.gg is the perfect partner, and through our growing collaboration, we are delivering sophisticated advertising solutions that empower brands to connect authentically with gaming communities.”
Through this partnership, GameSquare Media will enable Esports.gg to significantly expand its direct advertising capabilities across both its website and social channels, offering a robust suite of tools and services designed to drive higher engagement and revenue. These include:
Ad Library Deployment – A curated set of ad placements optimized for direct sales and tailored to gaming audiences.
Full Campaign Rollout Support – Assistance with implementing and managing direct advertising campaigns across Esports.gg’s owned and operated platforms.
“This partnership marks a pivotal moment in the evolution of gaming media,” said Matthew Benson, CEO and Founder of efuse. “GameSquare Media’s direct advertising solutions will help brands engage our audience in an even more seamless and data-driven way, reinforcing Esports.gg as a leading platform for advertisers looking to connect with the gaming community.”
The launch of GameSquare Media underscores GameSquare’s strategic commitment to redefining digital advertising in gaming. As the esports industry continues to expand, this transition ensures that brands can effectively reach and engage audiences in an evolving digital landscape.
For more information on GameSquare Media, visit www.gamesquare.com. To learn more about efuse, visit www.efuse.gg.
About GameSquare Holdings, Inc.
GameSquare’s (NASDAQ:GAME) mission is to revolutionize the way brands and game publishers connect with hard-to-reach Gen Z, Gen Alpha, and Millennial audiences. Our next-generation media, entertainment, and technology capabilities drive compelling outcomes for creators and maximize our brand partners’ return on investment. Through our purpose-built platform, we provide award-winning marketing and creative services, offer leading data and analytics solutions, and amplify awareness through FaZe Clan Esports, one of the most prominent and influential gaming organizations in the world. With one of the largest gaming media networks in North America, as verified by Comscore, we are reshaping the landscape of digital media and immersive entertainment. GameSquare’s largest investors are Dallas Cowboys owner Jerry Jones and the Goff family.
To learn more, visit www.gamesquare.com.
Forward-Looking Information
This news release contains “forward-looking information” and “forward-looking statements” (collectively, “forward-looking statements”) within the meaning of the applicable securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as “expects”, or “does not expect”, “is expected”, “anticipates” or “does not anticipate”, “plans”, “budget”, “scheduled”, “forecasts”, “estimates”, “believes” or “intends” or variations of such words and phrases or stating that certain actions, events or results “may” or “could”, “would”, “might” or “will” be taken to occur or be achieved) are not statements of historical fact and may be forward-looking statements. In this news release, forward-looking statements relate, among other things, to: the Company’s and FaZe Media Inc.’s future performance, revenue, growth and profitability; and the Company’s and FaZe Media’s ability to execute their business plans. These forward-looking statements are provided only to provide information currently available to us and are not intended to serve as and must not be relied on by any investor as, a guarantee, assurance or definitive statement of fact or probability. Forward-looking statements are necessarily based upon a number of estimates and assumptions which include, but are not limited to: the Company’s and FaZe Media’s ability to grow their business and being able to execute on their business plans, the Company being able to complete and successfully integrate acquisitions, the Company being able to recognize and capitalize on opportunities and the Company continuing to attract qualified personnel to supports its development requirements. These assumptions, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: the Company’s ability to achieve its objectives, the Company successfully executing its growth strategy, the ability of the Company to obtain future financings or complete offerings on acceptable terms, failure to leverage the Company’s portfolio across entertainment and media platforms, dependence on the Company’s key personnel and general business, economic, competitive, political and social uncertainties. These risk factors are not intended to represent a complete list of the factors that could affect the Company which are discussed in the Company’s most recent MD&A. There can be no assurance that forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on the forward-looking statements and information contained in this news release. GameSquare assumes no obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors, should they change, except as required by law.
Corporate Contact
Lou Schwartz, President Phone: (216) 464-6400 Email: ir@gamesquare.com
Investor Relations
Andrew Berger Phone: (216) 464-6400 Email: ir@gamesquare.com
Media Relations
Chelsey Northern / The Untold Phone: (254) 855-4028 Email: pr@gamesquare.com
SOURCE: GameSquare Holdings, Inc.
View the original press release on ACCESS Newswire
FAQ
What is GameSquare Media’s new partnership with Esports.gg in 2025?
GameSquare Media (NASDAQ:GAME) partnered with Esports.gg to provide unified gaming-focused advertising services. The partnership includes ad library deployment, campaign support, performance tracking, and dedicated client success teams to enhance programmatic advertising solutions for gaming brands.
How will the GameSquare (GAME) and Esports.gg partnership affect advertising capabilities?
The partnership enables Esports.gg to expand its direct advertising capabilities across website and social channels through GameSquare’s tools, including optimized ad placements, campaign management, real-time reporting, and GAM access with training for direct-sold campaigns.
Who leads GameSquare Media’s new gaming advertising division?
Drew Brunson has been appointed as Head of GameSquare Media, working alongside Brittany Peters who leads media operations. Brunson brings extensive gaming media and advertising experience to deliver innovative solutions for gaming-focused brands.
What services does GameSquare Media (GAME) offer to gaming publishers?
GameSquare Media offers comprehensive advertising services including ad library deployment, full campaign rollout support, daily performance tracking, dedicated client success teams, and GAM access with training for direct-sold campaigns.
How does the Esports.gg partnership align with GameSquare’s 2025 strategy?
The partnership consolidates GameSquare’s media solutions under one unified brand, serving as a strategic growth pillar for their 2025 guidance. It centralizes media operations and streamlines digital content monetization with advanced media, technology, and analytics capabilities.
ESports Champions; OSU Victory; Ducks Shutout Hawkeyes; Siuslaw Sports – Coast Radio – Daily Sports News
ESports Champions Siuslaw High School’s esports team made history last Saturday, winning the OSAA-partnered PlayFly Esports State Championship in Mario Kart 8. The four-member squad, led by Coach Patrick Looney, went undefeated this season and clinched the title with a 3–1 victory over Sherwood High School at the University of Oregon. Captain Husky Scribner, along […]
Siuslaw High School’s esports team made history last Saturday, winning the OSAA-partnered PlayFly Esports State Championship in Mario Kart 8. The four-member squad, led by Coach Patrick Looney, went undefeated this season and clinched the title with a 3–1 victory over Sherwood High School at the University of Oregon. Captain Husky Scribner, along with Ethan Spencer, Mandy Condi, and Holden Kurth, powered the Vikings to the school’s first esports state title. The program, founded in 2020, also competes in Super Smash Bros. and Rocket League, blending competition with STEM-focused career skills.
OSU Victory
Canon Reeder’s two-run homer in the second was all No. 7 Oregon State needed Thursday night, as the Beavers edged Long Beach State 2-1 at Goss Stadium. Eric Segura earned his eighth win, holding the Dirtbags to one hit over six innings. The two teams play again this evening beginning at 5pm on KCFM.
Ducks Shutout Hawkeyes
No. 5 Oregon opened its series at Iowa with a dominant 10-0 shutout in seven innings Thursday night. Grayson Grinsell struck out eight and allowed just two hits, improving to 7-1 in Big Ten play with a 1.36 ERA.
Siuslaw Sports
The Siuslaw Vikings hit the road today for baseball and softball with double header games against Glide. 2:45 is the pregame time for game one of Siuslaw baseball. The game will be covered on KCST.
The Viking track and field team will be in Cottage Grove for the Wally Ciochetti Invitational today.
Red Deer Esports team wins provincial tournament – CentralAlbertaOnline.com
St. Patrick’s Community School Rocket League team, the St. Patrick’s Celtics have captured the Alberta Esports Division 2 Championship. The Red Deer team triumphed at the prestigious Alberta Esports Championship, held at the Bow Valley College Esports Arena in Calgary, Alta. from Saturday, May 10, through Sunday, May 11. The Alberta Esports Championship is recognized as Canada’s […]
St. Patrick’s Community School Rocket League team, the St. Patrick’s Celtics have captured the Alberta Esports Division 2 Championship.
The Red Deer team triumphed at the prestigious Alberta Esports Championship, held at the Bow Valley College Esports Arena in Calgary, Alta. from Saturday, May 10, through Sunday, May 11.
The Alberta Esports Championship is recognized as Canada’s largest scholastic Esports tournament, bringing together junior high and high school students from across the province to compete live in popular Esports titles including Rocket League, VALORANT, and Super Smash Bros. Ultimate. The Celtics’ victory in Rocket League marks a significant achievement for the school’s burgeoning Esports program.
Michael Saretzky, Head Coach of the St. Patrick’s Esports Team, expressed his pride in the team’s accomplishment at this year’s event.
“It has been incredible to watch the Rocket League team grow over the past few years—not just as athletes, but as individuals. Ending the year with a win makes it even more special, especially as many of our players move on to new schools next year.
With just one returning player, it marks both a celebration and a new beginning for the team. Competing at a post-secondary institution like Bow Valley College was a unique and inspiring experience. It gave our players a glimpse into the future and the real opportunities that Esports can provide,” said Saretzky.
Mandy Reed, principal at St. Patrick’s Community School said the win is a testament to the team’s hard work, strategic thinking, and collaborative spirit.
“Esports provides our students with valuable opportunities to demonstrate teamwork, problem-solving skills, and sportsmanship, and we are thrilled to see their dedication rewarded on such a significant stage.”
Beyond their impressive Rocket League squad, St. Patrick’s was also proud to send six talented players from grades 6 through 8 to the Super Smash Tournament, which drew competitors from grades 6 to 12.
While victory eluded them this time, the experience was invaluable, and St. Patrick’s is thrilled to celebrate a player who brilliantly navigated a field of over a hundred participants to reach the top 32.
With information from Red Deer Catholic Regional Schools.
Sign up to get the latest local news headlines delivered directly to your inbox every afternoon.
Send your news tips, story ideas, pictures, and videos to news@centralalbertaonline.com.
CentralAlbertaOnline encourages you to get your news directly from your trusted source by bookmarking this page and downloading the CentralAlbertaOnline app.
LEXINGTON, Ky. — Students in Kentucky’s second-largest school district will compete against each other Saturday in a video gaming competition. Fayette County Public School’s EPIC esports program is hosting a tournament to celebrate its inaugural year. What You Need To Know Fayette County Public Schools and the University of Kentucky are hosting the EPIC esports Expo Saturday […]
LEXINGTON, Ky. — Students in Kentucky’s second-largest school district will compete against each other Saturday in a video gaming competition. Fayette County Public School’s EPIC esports program is hosting a tournament to celebrate its inaugural year.
What You Need To Know
Fayette County Public Schools and the University of Kentucky are hosting the EPIC esports Expo Saturday
The EPIC esports program at FCPS combines STEM education and video games
Saturday’s expo celebrates the program’s first year
UK is also hosting its esports Campus Takeover this weekend
Over 250 FCPS students will make up 61 teams that will go head-to-head at Saturday’s EPIC esports Expo, representing 30 district schools. Shad Lacefield, a science, technology, engineering and mathematics learning coach, oversees the esports program. He said it’s a way to celebrate all the schools and their involvement in the program’s first year.
“With esports specifically in the state of Kentucky, there’s not a ton of opportunity for in-person tournaments and when it comes to esports, that’s where it is at; building relationships and community within each of the schools,” Lacefield said.
The Engaging Players in Inclusive Competition or EPIC program at FCPS is an after-school activity which combines STEM education and video games.
“We’ve really tried to show kids that video games are fun and exciting, but our program showcases all of these different career paths that can be associated with it,” Lacefield said.
Esport athletes will compete in Mario Kart, Minecraft and Super Smash Bros. Lacefield said the beauty of esports is anyone can learn and grow their skills.
“We wanted to make that really welcoming environment to show that this is a program and activity that all kids no matter their situation, background or what they look like they can play and have a good time,” Lacefield said.
The tournament is at the University of Kentucky’s esports lounge in conjunction with UK’s longstanding esports Campus Takeover, which offers esports enthusiasts a chance to gain insight into the gameplay. Erik Jarvis, program lead for UK’s esports program, said the university is always looking at ways to connect education and career pathways to video games.
“We can bring in students and industry professionals and kind of find the benefits where these worlds intersect,” Jarvis said.
Showing that video games can be fun and educational.
“I really love to see how engaged the kids are; to hear from the teachers and hear about how they see attendance is up and behavior is improving, they have all these success stories,” Lacefield said.
FCPS and its EPIC program were recognized as a Top 5 finalist for Esports District of the Year.
Many universities, including UK, have teams in various esports games that compete nationally. The Campus Takeover event is happening from 9 a.m. to 5 p.m. at the UK Student Center on Saturday, May 17.
Iowa high school esports team prepares for state tournament – KION546
By Jeff Dubrof Click here for updates on this story ADEL, Iowa (KCCI) — ADEL, Iowa — Adel-De Soto-Minburn High School’s esports team is making a name for itself in Iowa with a strong performance in Mario Kart. For junior Miller Banse, the esports team gives him an opportunity to play on a team that […]
ADEL, Iowa (KCCI) — ADEL, Iowa — Adel-De Soto-Minburn High School’s esports team is making a name for itself in Iowa with a strong performance in Mario Kart.
For junior Miller Banse, the esports team gives him an opportunity to play on a team that he otherwise wouldn’t have.
“I have a condition called HLHS, hypoplastic left heart syndrome,” Banse said. “I can’t participate in any other physical sports.”
Banse finds esports a great opportunity to showcase his skills.
“With me not being able to compete in any other sports, this is a great place to come and show off what I’ve learned,” he said.
Esports at ADM is treated as a varsity sport, not just casual gaming.
“It’s not just video games,” Banse said. “During the matches, it gets pretty tense.”
Like other sports at ADM, esports requires dedication and practice. Practice is taken seriously, starting promptly at 4 p.m.
“Practice starts at 4, not 4:01,” said ADM head coach Chris Hatchitt.
The Mario Kart squad has its own drills, focusing on shortcuts, map courses, turns, passes and object uses.
ADM’s Mario Kart team boasts a 6-0 record this season, demonstrating their commitment and skill.
“We come in every single day and put in the work,” Banse said.
ADM will compete in separate 4-versus-4 races against schools from across Iowa, earning points based on race placements. ADM has already qualified for the state tournament next week in Marshalltown, joining other central Iowa programs like Gilbert and Ames.
Please note: This content carries a strict local market embargo. If you share the same market as the contributor of this article, you may not use it on any platform.
Jonesboro, AR — (Contributed) — May 16, 2025 — With its first national title in hand, the Arkansas State University Esports team is looking forward to future team play. The team recently brought home a National Esport Collegiate Conference (NECC) championship, marking the first time the team has competed for a national title. “Winning a […]
Jonesboro, AR — (Contributed) — May 16, 2025 — With its first national title in hand, the Arkansas State University Esports team is looking forward to future team play.
The team recently brought home a National Esport Collegiate Conference (NECC) championship, marking the first time the team has competed for a national title.
“Winning a divisional championship in either semester guarantees a spot in the national tournament,” said Fielding Belk, Esports director.
He said the team has improved over the past two semesters.
“In the fall, the Rainbow Six team went 3-4 and lost in the quarterfinals. This spring, the team went 6-1 and won their divisional playoff, clinching a spot in nationals,” said Belk, a Collierville native who graduated this spring with a Doctor of Physical Therapy degree.
Rainbow Six Siege is a “team-based video game with fast-paced tactical battles.”
The A-State Rainbow Six team is made up of six players, including Beebe native Tucker Oxner, a senior information systems and business analytics major; freshman psychology major Vincent Valenti of Brooklyn, N.Y.; sophomore exercise science major Jackson Facello of Memphis; freshman information systems and business analytics major Tra Guthrie of Wynne; junior radiological sciences major Geoffrey Schaefer of Malvern, and Belk.
In Esports, Belk said that each semester is considered a season. Earlier this year, he said the team traveled to Colorado to participate in a local area network (LAN) tournament where players compete on the same physical network. They participated in a tournament called “Siege Showdown.”
“They competed against semi-pro level and other collegiate teams there,” he added.
Any full-time A-State student is eligible to participate in the Esports team.
“All skills are encouraged to attend tryouts, as rank often does not equal skills within a game. Not to mention, once you are on a team, you will participate in practices and work on improving with teammates. We have seen low-rank players play huge roles on some championship games,” Belk continued.
The A-State Esports team has won several other championships, including the 2022 League of Legends, where they won a divisional championship.
Other games the team participates in including: Valorant, League of Legends, Overwatch, Rocket League, Apex Legends, Call of Duty, Fortnite, Splatoon, Super Smash Brothers, Counterstrike, and Marvel Rivals.
Red Deer school’s Esports Team captures provincial championship
St. Patrick’s Community School’s ‘Rocket League’ team captured the Alberta Esports Division 2 Championship A Red Deer school’s Esports team has won a provincial championship. St. Patrick’s Community School’s Rocket League team, the St. Patrick’s Celtics, captured the Alberta Esports Division 2 Championship at the Alberta Esports Championship, which was held at the Bow Valley College Esports […]
St. Patrick’s Community School’s ‘Rocket League’ team captured the Alberta Esports Division 2 Championship
A Red Deer school’s Esports team has won a provincial championship.
St. Patrick’s Community School’s Rocket League team, the St. Patrick’s Celtics, captured the Alberta Esports Division 2 Championship at the Alberta Esports Championship, which was held at the Bow Valley College Esports Arena in Calgary from May 10-11.
The Alberta Esports Championship is recognized as Canada’s largest scholastic Esports tournament. The event brings together junior high and high school students from across the province to compete live in popular Esports titles, including Rocket League, VALORANT and Super Smash Bros. Ultimate.
“It has been incredible to watch the Rocket League team grow over the past few years—not just as athletes, but as individuals,” said Michael Saretzky, head coach of the St. Patrick’s Esports team.
“Ending the year with a win makes it even more special, especially as many of our players move on to new schools next year. With just one returning player, it marks both a celebration and a new beginning for the team. Competing at a post-secondary institution like Bow Valley College was a unique and inspiring experience. It gave our players a glimpse into the future and the real opportunities that Esports can provide.”
Assistant Coach Keith Davis echoed this sentiment: “As both coach and teacher, I’ve watched these young competitors grow—not just in skill, but in character. Through every match, win or lose, they’ve learned resilience, teamwork, and self-belief. Esports isn’t just about the game; it’s about unlocking the potential within, and this tournament was their proving ground. What they’ve gained goes far beyond the screen—it’s experience, confidence, and the courage to keep levelling up in life.”
St. Patrick’s Community School Principal Mandy Reed called the Celtics’ win a testament to the team’s hard work, strategic thinking, and collaborative spirit.
“We are incredibly proud of our St. Patrick’s Celtics Rocket League team for their winning the provincial championship,” said Reed.
“Esports provides our students with valuable opportunities to demonstrate teamwork, problem-solving skills, and sportsmanship, and we are thrilled to see their dedication rewarded on such a significant stage.”
St. Patrick’s also sent six players from Grades 6-8 to the Super Smash Bros. Ultimate tournament, which drew competitors from Grades 6-12. While the St. Patrick’s players weren’t victorious, one of the school’s players reached the top 32.