Patrick Talty knew that having an event-hosting résumé dating back more than a century wasn’t enough to propel Indianapolis into the next generation of business.
He had started his career in the early 2000s as an executive at the Indiana Convention Center and RCA Dome, before holding leadership positions, at various periods from 2006 to 2019, at State Farm Stadium, Zayed Sports City in Abu Dhabi, U.S. Bank Stadium and WWE. He returned to Indianapolis in 2019 when he was named COO of the Indianapolis Sports Corp.
When he was interviewing for the president’s role in 2022, he knew it was time to look ahead. Talty was elected president of the ISC three years ago this week.
“I had seen the way Indianapolis did things,” he said. “Then I saw how others did things. They were not the ‘Indy’ way. I believed that we needed to think differently about our sports ecosystem and look ahead 10 years.”
The ISC, the country’s oldest sports commission (founded in 1979), hired business consultants Next Practice Partners to come up with a strategy.
“Their strategy right off the bat was, ‘Why 10 years? Why not 25 years?’” he said.
The group spent nearly two years talking to and surveying more than 100 of its partners and stakeholders, Indiana residents and even properties that had not held their events in Indianapolis to get their feedback on sports’ impact in the state.
From this research came the 2050 Vision, its guiding principles and five pillars of focus.
Current lease agreements:
Indians — March 31, 2036:
Pirates affiliate has up to four five-year extensions
Colts — August 31, 2038: If the club is not among the top five NFL teams in total gross operating revenue for the 2030 fiscal year, they have the right to terminate the lease effective as of August 31, 2035
Pacers/Fever — June 30, 2044: PS&E has three one-year options
Additionally, Talty said, the entire city and state changed their mentality from viewing sports as an economic segment that generates an economic impact to an investment that generates long-term economic development.
Everyone in the region is considered a stakeholder, from high-level executives at the hotels, restaurants, airport, pro and college teams and sports national governing bodies, as well as those at public works and government, sports venues, destination marketers and other sectors who meet on a monthly basis to share calendars, best practices and to strategize on how each specific event can generate future economic growth for the region.
The collaboration is loosely called “Team Indy,” and industry veterans say that there is nothing like it in the sports business world.
“The ecosystem is multigenerational,” said Sarah Myer, Indiana Sports Corp chief of staff and strategy. “It feels less like a job and more like a responsibility to the century of people before us.”
One of Team Indy’s top objectives is to make one of the country’s busiest sports calendars even busier.
The city rolled out the red carpet this past weekend for its first WNBA All-Star Game, extending an 18-month stretch that included winning the bids to host the 2024 NBA All-Star Game; the most lucrative WWE Royal Rumble ever; the historic U.S. Olympic Swimming Trials at Lucas Oil Stadium; landing eight major Big Ten championships through 2028, which will generate a projected 125,128 hotel room nights (including an extension of the league’s football championship game through 2028, where it has been played since the 2011 inaugural game); the NFHS/NCAA/SFIA Team Sports Conference and many other events.
The region’s event-hosting skills generated a record $17 million in operating revenue and $24 million in revenue last year from various taxes on lodging, car rental, event tickets and other sources, according to the annual comprehensive financial report completed last month by the region’s Capital Improvement Board (CIB).
The CIB, a public body that was created by the Indiana General Assembly in 1965 to “finance, construct, operate, and maintain capital facilities or improvements,” uses that revenue to help fund the marketing, bidding and hosting efforts of Visit Indy, Indiana Sports Corp and the Indianapolis Convention Center. The organization owns Lucas Oil Stadium, Gainbridge Fieldhouse, Victory Field and the Indiana Convention Center. The Indiana Pacers and Indianapolis Colts practice facilities are also located on land owned by the CIB, and there are similar agreements in place for the Indiana Fever’s under-construction training center and the proposed new MLS stadium.
To complement the earmarked tax revenue, the CIB in 2015 established a bid fund to assist with those efforts, where $4.88 million had been disbursed through the end of 2024 and there was $6.5 million in reserve. Additionally, the state’s Office of Entrepreneurship and Innovation last month approved a two-year extension to the 2-year-old Statewide Sports and Tourism Bid Fund, meaning that $20 million will have been pledged by the state to bring in new events over four years. At least 30% of those must occur outside Marion County.
“We have a bright red state house and a bright blue city,” said Kevin Lennon, NCAA senior vice president of policy and governance, the organization’s longest-tenured employee, who began his career in April 1986 before the NCAA moved to town from the Kansas City area. “But this state and city are partisan when it comes to sports business.”
Indianapolis Mayor Joe Hogsett is a Democrat, and the state’s governor, Mike Braun, is a Republican whose party has maintained a supermajority in the state Senate since 2010 and in the House since 2012. All pull for sports.
Approximately two dozen states have a fund or grant to help destination marketing organizations attract and/or operate sporting events, according to data provided to Sports Business Journal by Stoll Strategies.
The region’s event-hosting chassis was built, of course, by the Indianapolis Motor Speedway and the Indy 500. The sports industry knows that the 500 is the most-attended single-event weekend in the world, but natives are even quicker to point out that the spectacle is twice as old as the Super Bowl and draws far more out-of-towners. The inaugural Indianapolis 500 in 1911 drew an estimated crowd of 80,000 to 85,000 spectators (in a county of 263,000). This year’s race day drew nearly 350,000 fans, more than five times the 65,719 that attended February’s Super Bowl LIX at Caesars Superdome.
Additionally, the Class AAA Indianapolis Indians are the second-oldest minor league team in the country, having played continuously since 1902.
“We’ve been moving traffic for more than 100 years,” exclaimed Visit Indy’s executive vice president and CMO, Chris Gahl, who oversees the non-private, nonprofit’s budget of more than $12 million to market the region as an event destination.
Looking ahead, a record 251,523 hotel room nights were booked in 2024 that were directly related to future sporting events, according to Visit Indy, as the region is preparing to host (among other things) the NCAA 2026 and 2029 men’s and 2028 women’s basketball Final Fours; a WrestleMania and a two-night SummerSlam, as part of a first-of-its-kind partnership struck between WWE and Indiana Sports Corp earlier this year; and TEDSports Indianapolis, which will explore the intersection of technology, creativity and the human potential in sports.
Additionally, through a 30-year agreement formalized in 2009, Indianapolis hosts at least one major NCAA event every year to 2039, including 90% of its committee meetings.
To accommodate growing numbers of visiting fans, the city continues to build on the physical infrastructure that boasts all the major sports venues within walking distance of each other and one of the most extensive networks of skywalks on the continent. When the Signia by Hilton opens next fall, for example, there will be 12 hotels connected via skywalk to the convention center, for a total of more than 5,100 rooms (see map above), plus an underground connector that extends to Lucas Oil Stadium. Another skywalk will connect Gainbridge Fieldhouse to the Pacers Sports & Entertainment’s under-construction site that will include a 170-room Shinola Hotel and a 4,000-capacity music venue operated by Live Nation, scheduled to open in 2027.
And, of course, in a city that was purposely designed to keep residents and visitors connected, the historical influence of the world’s most-attended single-day sporting event seeps into every facet of the economy.
“We all understand what came first,” said the Capital Improvement Board’s Andy Mallon, who has been the organization’s executive director since 2019, and holds a law degree at IU. “The sports teams all lean on each other, but the whole city leans into the 500.”
Since launching the nonprofit Sports Tech HQ in 2021, Jeff Hintz and Brian Alkire have assembled a collective of more than 50 companies, evenly spilt between what head of marketing Alkire said “were homegrown companies that joined the collective because they already had a significant presence here,” and the other half were lured by the accelerated growth of tech companies in the region.
mayflower box here
Sports Tech HQ is helping develop the Research & Development HUB at Grand Park, the training home of the Colts, Pacers and USL Championship Indy Eleven.
“Our goal is to future-proof the state by stopping the brain drain of innovators and connecting everyone to everyone,” said Hintz, vice president of innovation at ISC and executive director of Sports Tech HQ.
The latest addition to the collective is Edge Sound Research, which this summer signed a tech partnership with Indiana University, installed its multisensorial sound technology at Gainbridge Fieldhouse and IMS, and earlier this month raised $2.75 million in another round of funding, which included participation by USTA Ventures and the DeVos family (the majority owners of the Orlando Magic).
“Caitlin [Clark] is the accelerator, but Indianapolis has supported women’s sports for a long time,” said ISC’s Myer, noting that the city just hosted its 26th Big Ten women’s basketball tournament, and that Mel Raines (president and COO of Pacers Sports & Entertainment), Allison Melangton (senior vice president of Penske Entertainment) and Allison Barber (executive leader and chair of the Marvella Foundation, the organization behind the under-development Marvella Sports Complex) are among the many executive-level women running local sports properties.
“Herb Simon is the unsung hero of the Fever,” said Raines of the longtime Pacers and Fever owner. “He invested in women’s sports 26 years ago, and he never once stopped believing.”
The Fever were the first WNBA team to have their own dedicated space within an NBA arena, and PS&E is now building the club a stand-alone $78 million practice and training facility on the Gainbridge Fieldhouse site.
The $98 million Marvella Sports Complex, overseen by Barber, who is also the former president of the Fever, is the country’s first leadership and sports complex specifically for young female athletes. It is located in Fair Oaks Farms, Ind., about two hours from Indianapolis. The 300,000-square-foot facility will feature 16 courts and fields, has a formal partnership with Sports Tech HQ and this summer received a financial grant from the WNBA All-Star 2025 Host Committee.
Additionally, the Portland, Ore.-based Sports Bra, a bar that is dedicated to showing only women’s athletics on its TVs, announced last month that it will open an Indianapolis location.
The city has long marketed itself as the Amateur Sports Capital of the World, thanks to the presence of the NCAA, the National Federation of State High School Associations, USA Track & Field, USA Gymnastics and USA Football. But the goal is to be home to “the largest cluster of sports organizations and governing bodies in the world,” according to Talty.
“How do we attract businesses to our state?” asked Talty. “For example, we are home to the second-most sports NGBs in the country. How do we get more? By completely surrounding them with leaders who are here now.”
The initiative also focuses on building sports business academic and research opportunities. For example, Purdue’s motorsports engineering program (which includes a five-year dual degree in motorsports and mechanical engineering) will be housed inside the U.S. headquarters of Dallara, the largest multinational Italian race car manufacturer, beginning later next month.
Located one mile from the Indianapolis Motor Speedway, students will get hands-on training and diagnostic testing alongside working designers and engineers. Dallara’s portfolio includes being the exclusive chassis supplier of the NTT IndyCar Series since 2012; the designer of the Next Gen car (Gen-7) for the NASCAR Cup Series; and the manufacturer of the Cadillac and BMW Le Mans Daytona Hypercar prototype for IMSA (International Motor Sports Association).
“Indy doesn’t have casinos or palm trees or beaches,” said Lennon. “But we sure can host an event.”
Note: If you have to ask …
Note: In 1997, Indy was chosen over Atlanta, Dallas, Denver, Houston, Phoenix, Kansas City, Orlando and San Antonio to be the NCAA’snew headquarters.
Note: The 105-year-old organization leads 8 million athletes at nearly 20,000 schools across all 50 states and the District of Columbia.
Note: The agricultural chemical and seed company last fall signed a 10-year, $4 million deal for naming rights to the Indiana State Fairgrounds & Event Center, home to the IU Indianapolis men’s and women’s basketball teams.
Note: CEO Morgan Lucas is a former pro drag racer and the Lucas Oil Indianapolis Raceway Park is about 10 miles northwest of downtown Indianapolis.
Note: The AI-powered sports analytics company, with more than 50 professional club, collegiate and NGBs on its roster, announced this spring that Indy would be its U.S. home.
Note: The company known for its ball and player tracking technologies recently selected Indy as the location for its North American Innovation Center.
Mechanical keyboard 2026models integrate ultra-fast switches that achieve 0.1ms actuation with under 1mm travel, allowing competitive gamers to press keys 20% faster in FPS and MOBA titles. RGB keyboards now feature 16.8 million per-key zones, enabling dynamic lighting that reacts to game events, killstreaks, or ability cooldowns. Hall-effect magnetic switches dominate the premium segment, offering adjustable actuation points from 0.1mm to 4.0mm while lasting 100 million keypresses with no physical wear. Together, these innovations deliver both tactile precision and immersive customization, making mechanical keyboards a vital tool for high-level competitive play.
Mechanical keyboard 2026 designs also focus on durability, ergonomics, and modularity. Hot-swappable switches allow players to fine-tune the feel without soldering. Aluminum chassis and gasket-mounted plates reduce finger fatigue while maintaining solid stability for marathon gaming sessions. Modern firmware supports thousands of macros, rapid polling rates, and dual-PC setups, ensuring that esports players experience consistent input across multiple platforms.
Fast switches like Gateron KS-20 reduce actuation force to 35g at just 0.2mm depth, while optical variants eliminate debounce delays, registering inputs at 8,000Hz natively. Mechanical keyboard 2026 boards include hot-swappable sockets, allowing players to swap magnetic, linear, or tactile stems without soldering. PBT double-shot keycaps resist shine after five years of heavy use, and gasket-mounted designs reduce bottom-out impact, lowering finger fatigue by up to 30% during marathon sessions. Combined, these features enhance responsiveness, durability, and ergonomic comfort for both competitive and casual gamers.
Other innovations include per-key actuation calibration via onboard OLED displays, letting players fine-tune each switch’s sensitivity individually. Fast switches allow remapping for advanced trigger modes, such as assigning jump or crouch to rapid keypresses, boosting movement efficiency in FPS titles. Firmware support like VIA and QMK provides up to 1,000 macro layers, ensuring fluid execution of complex combos. NKRO (N-Key Rollover) maintains accurate detection of 100 simultaneous inputs, preventing ghosting during intense gameplay.
RGB Gaming keyboards in 2026 employ addressable LEDs beneath every key, responding instantly to in-game actions, music beats, or voice chat activity. Fast switches synchronize with lighting effects to create visual feedback for ability activation or kill confirmations. VIA and QMK support advanced lighting macros across 16.8 million colors, letting players design immersive themes and reactive effects. RGB keyboards also integrate USB passthrough hubs, enabling controller charging or peripheral connections without latency interruptions.
Premium gaming screens emphasize both aesthetic and functional benefits. Aluminum chassis with acoustic foam layers tune sound profiles from soft, creamy thocks to sharp, clicky clacks, complementing per-key lighting for sensory immersion. RGB keyboards combined with modular keycaps allow instant visual recognition of critical keys, enhancing reaction times in high-pressure matches. Firmware updates maintain compatibility with new software and games, ensuring that RGB functionality evolves alongside gaming trends.
Mechanical keyboard 2026 models focus on robust materials and ergonomic design to support competitive play. Aluminum top plates weigh around 1.2kg, stabilizing 60% or full-size layouts, while foam and gasket mounting reduce vibration and noise. Fast switches with Hall-effect sensors allow precise calibration and onboard memory, storing personalized actuation and lighting settings.
Other features include multi-device support, 8,000Hz polling across dual-PC setups, and modular layouts for hybrid gaming and productivity. High-end models provide long-term durability, with switches rated for 100 million keypresses and chassis built to withstand sustained pressure. These designs ensure that both casual players and esports professionals can maintain peak performance over years of intense use.
Key Features:
Mechanical keyboard 2026 models with fast switches and RGB keyboards redefine both competitive precision and immersive gameplay experiences. Adjustable actuation, ultra-fast response times, and reactive per-key lighting provide measurable advantages in esports, allowing players to execute rapid combos and maintain visual awareness under intense pressure. Durable materials, modular layouts, and advanced firmware ensure 10+ years of relevance, keeping performance consistent even as switch technology evolves. Combined, these innovations set a new benchmark for gaming keyboards, making them an indispensable tool for casual enthusiasts and professional gamers alike.
Mechanical keyboard 2026 switches achieve 0.1ms actuation with minimal travel, reducing input delay. Optical switches eliminate debounce entirely. Hot-swappable designs allow users to optimize each switch type. Together, they improve reaction times in competitive gaming.
RGB keyboards provide per-key lighting for instant visual cues on ability cooldowns, killstreaks, or critical keys. Reactive effects improve reaction speed in high-pressure scenarios. Custom macros allow lighting to indicate complex input sequences. This combination merges aesthetics with functional gameplay advantages.
Yes, Hall-effect and magnetic switches are rated for 100 million keypresses. Gasket-mounted designs reduce mechanical wear and finger fatigue. PBT double-shot keycaps resist shine and degradation. Long-term durability ensures consistent performance for years.
Many models integrate USB passthrough hubs for peripherals and dual-PC support. 8,000Hz polling ensures sub-ms latency across connected devices. Firmware allows separate profiles per device. This setup guarantees smooth operation for both gaming and productivity tasks.
The world of esports has rapidly shifted from a niche form of entertainment to a central component of competitive gaming education. As 2026 approaches, academic institutions across the globe are embracing the opportunities that digital competition presents.
From high school classrooms to university campuses, structured gaming programs in schools are transforming how students learn, collaborate, and prepare for the digital economy.
Esports, once dismissed as mere gaming, now attracts millions of players and spectators around the world. Educational institutions have taken notice. The steady growth in digital engagement, streaming culture, and student interest has pushed schools to formally integrate esports into their extracurricular and academic offerings.
By 2026, experts project that school-based esports participation will surpass that of traditional high school sports in some regions. The digitization of competitive gaming aligns with broader trends in modern education, where technology, inclusivity, and creativity intersect to form new learning pathways.
Esports refers to organized, competitive video gaming, often involving professional players and teams. Unlike casual gaming, esports involves structured tournaments, ranked leagues, and strategy-based team play across popular titles such as League of Legends, Valorant, and Rocket League.
For students, esports blends entertainment with purpose. It enables individuals who may not participate in traditional athletics to compete, build communities, and express creativity. The widespread availability of gaming hardware, streaming tools, and online platforms has lowered the entry barrier, making esports more accessible than ever.
Moreover, the social component is powerful. Online tournaments and school leagues foster connection across diverse backgrounds, helping students develop coordination, leadership, and interpersonal skills, traits that are increasingly valuable in both academic and corporate environments.
Many schools have already launched formal esports programs, driven by student demand and institutional recognition of esports’ educational potential. Universities in the United States, South Korea, and the Philippines are establishing dedicated esports departments that oversee teams, manage scholarships, and organize intercollegiate competitions.
High schools are following suit. Some districts are converting computer labs into esports arenas equipped with high-performance PCs, ergonomic setups, and broadcast equipment. Others collaborate with gaming companies to create mentorship and training initiatives, blending classroom theory with real-world competition.
These gaming programs in schools go beyond playing. They involve curriculum design, technical training, and content creation workshops that align esports with the broader educational framework. Students learn not only how to compete but also how to analyze performance data, manage teams, and produce digital media.
The rise of competitive gaming education is reshaping the skillsets associated with modern learning. Students gain more than just gaming proficiency, they develop critical thinking, multitasking, and collaboration abilities. These programs emphasize transferrable skills such as problem-solving, adaptability, and emotional regulation under pressure.
Esports also complements existing curricular areas. Game strategy mirrors elements of mathematics and physics, while coding and hardware management connect directly to STEM learning. Instructors use esports to teach topics such as network infrastructure, software development, and game design.
Beyond academics, competitive gaming encourages inclusivity. Students of all genders, backgrounds, and physical abilities can participate on equal footing, fostering school pride and teamwork in digital spaces.
Industry analysts predict that esports in 2026 will be valued at over $2 billion globally, with an audience exceeding 800 million. This rapid growth is fueled by live-streaming platforms, increasing sponsorship deals, and more educational integration.
Esports’ reach continues to expand beyond traditional entertainment. Virtual reality and augmented reality are enhancing gameplay engagement, while blockchain-based tournament systems are adding transparency to competition and prize distribution.
The integration of AI analytics is also reshaping coaching methods. Educators and team managers are using data-driven insights to assess player performance, optimize team composition, and develop customized training regimens. As schools adopt these same analytical tools, competitive gaming education enters a new era, where digital literacy and innovation drive progress.
Despite the enthusiasm surrounding esports, schools still face practical and ethical challenges. One major concern is balancing academics with gaming commitments. Without structured supervision, students may risk excessive screen time or burnout.
Institutions are addressing this by introducing strict schedules, physical activity requirements, and mental health counseling. Another challenge involves funding. Setting up professional-grade arenas and securing reliable hardware demand significant investment. Public schools in particular rely on sponsors or partnerships with tech firms to maintain program sustainability.
Finally, schools must train or hire qualified esports coaches who understand both the educational context and the competitive scene. This dual expertise ensures that gaming remains an avenue for learning, not just recreation.
Several schools around the world have already demonstrated how esports can enhance education. In the United States, the High School Esports League (HSEL) connects thousands of students nationwide, fostering academic engagement and teamwork. Schools such as Miami University and the University of Utah became early adopters of varsity esports teams, setting benchmarks for collegiate competition.
In Asia, South Korea remains a trailblazer. Its government has integrated esports into youth programs, emphasizing both technical training and player well-being. Meanwhile, in the Philippines, some universities have begun offering esports courses as part of information technology programs, mirroring global trends toward curriculum innovation.
These examples prove that when implemented responsibly, esports programs can increase student enrollment, improve school visibility, and create bridges between education and industry.
Beyond esports 2026, the intersection of competitive gaming and education will likely deepen. Analysts foresee a future where esports becomes as normalized as traditional athletics, with intramurals, leagues, and international tournaments structured at school and university levels.
The global shift toward online learning has also paved the way for hybrid esports education models, combining remote play with in-person coaching. Additionally, certifications in health and psychology related to esports are expected to emerge, helping educators manage player wellness and team dynamics effectively.
Cross-border collaborations may soon unite students from different regions in global esports competitions, promoting cultural exchange and digital diplomacy through gameplay.
Yes. Organized esports can boost focus, strategic thinking, and time management. Students in competitive gaming education often show stronger problem-solving and teamwork skills that support academic success.
Students can pursue careers in event management, broadcasting, analytics, marketing, and game design. Many esports 2026 programs also prepare graduates for tech and media-related fields.
Schools select games that promote teamwork, critical thinking, and inclusivity. Titles like Rocket League and League of Legends are common in gaming programs in schools due to their balance of strategy and accessibility.
Yes. Esports welcomes students from all backgrounds, offering equal opportunities regardless of physical ability or gender. Many schools use competitive gaming education to foster inclusivity and community.
Bettor Capital leads the round as Xpoint accelerates product development and global deployment.
Xpoint, a leading geolocation and compliance technology partner to the online real‑money gaming industry, today announced a fresh investment round led by existing investor Bettor Capital.
The capital will fast‑track Xpoint’s R&D roadmap and expand its product and engineering teams, accelerating delivery of next‑generation capabilities to operators worldwide.
Built for gaming from the ground up, Xpoint’s adaptable platform combines fast, accurate precision geofencing with advanced fraud detection to stop spoofing, block unauthorised wagers and surface suspicious activity in real time, helping operators launch and scale confidently in online real-money gaming markets.
With flexible integration and rapid deployment tailored to sportsbook, iCasino, lottery, DFS and sweepstakes use cases, Xpoint provides audit ready compliance automation across multi-state and international markets. The platform also offers unique, patent-pending algorithms at jurisdictional borders to protect revenues and reduce player friction and drop off.
Xpoint’s recent momentum includes successful active and pending deployments with leading brands such as Bet365 and PrizePicks in North America, with more to be announced soon. Xpoint is also live with clients in Brazil and the UAE, including the UAE Lottery and Play971, the first regulated online gaming and sports betting entity in the region.
“This new funding lands at the perfect time for our growth,” said Manu Gambhir, CEO of Xpoint. “We’re scaling up our teams to ship a wave of new capabilities that help operators defeat location spoofing, streamline compliance and convert more good users – without compromising on precision, scale, or speed.”
“We are delighted to significantly increase our commitment to Xpoint to accelerate product development and deployment”, added David Van Egmond, founder and managing Partner at Bettor Capital. “In this industry, robust regulatory and compliance technology is absolutely essential and Xpoint has proven to consistently deliver substantial value to a growing roster of real-money online gaming operators.”
New Jersey–based Bettor Capital is a venture capital firm specialising in early‑stage investments in technology companies within the real‑money online gaming ecosystem. Bettor Capital was among Xpoint’s first institutional backers and has increased its investment over time.
This milestone underscores the company’s commitment to delivering more than just monitors – it reflects a user-first strategy focused on elevating the overall display experience. By expanding its OLED portfolio across both QD-OLED and WOLED technologies for gaming, professional, and creator segments, ASUS ensures solutions are tailored to diverse user needs. Unique innovations such as OLED Care Pro, Neo Proximity Sensor, TrueBlack Glossy, and DisplayWidget Center go beyond performance, enhancing usability, longevity, and visual immersion. This consumer-centric approach transforms OLED monitors into a complete experience, driving user preference for ASUS products and solidifying the company’s position as the No. 1 OLED market leader.
Driving growth through innovation and diversity
ASUS is accelerating its OLED momentum through a broad, innovation-driven portfolio that spans gaming, creator, and professional segments – leveraging advanced panel technologies, robust burn-in protection, and rapid product launches to meet the needs of a diverse and growing user base.
Market momentum and strategic vision
TrendForce data reveals that OLED monitor shipments are growing at a breakneck pace – surging by 65% year over year in Q3 2025, with global shipments reaching 644,000 units. The increasing popularity of OLED displays for gaming has been a major, but not the only factor in this growth. As OLED panel technology continues to gain traction among gamers, the strategic investment and execution by ASUS have allowed it to rise swiftly in market share, overtaking long-time rivals.
Beyond gaming, ASUS ProArt OLED monitors are a favorite among content creators who need to pair next-level contrast and color performance with professional-grade accuracy, multiple HDR format support, wide-ranging connectivity, and intelligent calibration tools. ASUS ZenScreen OLED monitors give PC users of all kinds the superior color performance of OLED panels in a portable form factor.
Vincent Chiou, ASUS Global Vice President and General Manager of the Display Business Unit, observed: “ASUS has long been dedicated to innovation in display technology and impeccable quality. In addition to receiving high praise from gamers, the industry-leading ROG gaming monitors and the ProArt series designed for content creators have also made significant inroads into portable and medical fields, earning widespread recognition and favor. Moving forward, ASUS will continue to prioritize user needs at its core, delivering an unparalleled visual experience to consumers.”
The ASUS commitment to innovation
PC users of all kinds can expect to see ASUS to continue to innovate in this space with new OLED monitors that debut new panel technologies into diverse form factors, deliver enhanced reliability and performance in a variety of usage scenarios, and push the envelope with even higher-performance designs.
The new funding announced will support schemes including $350,000 in sponsorship of the Coca Cola All Stars Golden Ticket contest, Formula STEM Esports Cup and the Player League Madden NFL tournament.
Brightspeed will also act as a primary sponsor for two Bright Future Tech Labs in Triton High School and Orange High School, with funding worth more than $200,000.
The company will also spend $15,000 on scholarships, equipment, and esports program travel for Wesleyan University and $10,000 on a grant supporting the Rocky Mount High School Gryphon Elite esports team.
Brightspeed has also announced sponsorship for the Wake Forest Parks, Recreation and Cultural Resources Department’s four-part esports tournament, called the Battle in the Forest.
“Investing in technology education and esports is a natural extension of our commitment to North Carolina,” explains Sabrina Anderson, Local Marketing Manager at Brightspeed.
“As we build a world-class fiber network across our home state, we’re equally focused on expanding opportunities for the students who will power our communities tomorrow. These initiatives give young people hands-on access to the tools, skills and experiences that prepare them for the digital future.”
“This scholarship will help ease the financial burden my parents carry in supporting my academic journey,” adds Shafiq Nuijts, a Wesleyan University student and recipient of Brightspeed funded scholarship. “It will also allow me to focus more deeply on my education and my internship this upcoming summer. As an international student, my experience has always involved balancing the challenges of maintaining my F-1 status, keeping a high GPA and reassuring my parents that their investment in me is being put to meaningful use. This scholarship affirms that commitment and motivates me to continue striving for excellence.”
Gaming Computers Market
Pune, India – Exactitude Consultancy – The global Gaming Computers Market is expected to witness strong growth over the forecast period, driven by the rising popularity of esports, increasing demand for high-performance computing, and continuous advancements in graphics and processor technologies. The market, valued at approximately USD 44 billion in 2024, is projected to reach nearly USD 95 billion by 2034, expanding at a compound annual growth rate (CAGR) of about 7.9%.
Gaming computers, including desktops and laptops, are designed to deliver superior performance, high-resolution graphics, and fast processing speeds to support immersive gaming experiences. Growing online gaming communities and professional gaming platforms are further accelerating market growth.
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Key Growth Drivers
• Rapid Growth of Esports and Online Gaming: Competitive gaming tournaments and streaming platforms are boosting demand for high-performance gaming systems.
• Advancements in Hardware Technology: Continuous improvements in GPUs, CPUs, cooling systems, and memory are enhancing gaming performance.
• Rising Disposable Income: Increasing consumer spending on premium electronics is supporting adoption of gaming computers.
• Expansion of Virtual and Augmented Reality Gaming: Demand for powerful computing systems to support VR and AR applications is increasing.
Market Segmentation Insights
By product type, gaming desktops hold a significant share due to superior customization and performance, while gaming laptops continue to gain popularity for portability.
By price range, mid-range and high-end systems dominate the market, driven by demand from professional and enthusiast gamers.
By end user, individual consumers account for the largest share, followed by gaming cafes and esports organizations.
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Regional Overview
Asia-Pacific represents the largest and fastest-growing regional market, supported by a large gamer population, strong esports culture, and expanding gaming infrastructure in countries such as China, South Korea, Japan, and India.
North America shows strong growth driven by high adoption of advanced gaming hardware and a mature esports ecosystem.
Europe continues to expand steadily due to rising gaming participation and technological innovation.
Latin America and the Middle East & Africa are emerging regions, supported by increasing internet penetration and growing gaming communities.
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Competitive Landscape
The gaming computers market is highly competitive, with major players focusing on performance optimization, innovative designs, and brand partnerships. Companies are investing in advanced cooling technologies, RGB customization, and AI-enabled performance tuning to differentiate their offerings.
Market Outlook
With the gaming industry continuing to evolve rapidly, the Gaming Computers Market is expected to experience sustained growth through 2034. Increasing esports adoption, next-generation gaming technologies, and expanding digital entertainment consumption will remain key drivers of market expansion.
This report is also available in the following languages : Japanese (ゲーミングコンピュータ市場), Korean (게이밍 컴퓨터 시장), Chinese (游戏电脑市场), French (Marché des ordinateurs de jeu), German (Markt für Gaming-Computer), and Italian (Mercato dei computer da gioco), etc.
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