NIL
JuJu Watkins Adds NIL Partnership With Pottery Barn Teen For ‘Dream’ Makeover
USC Trojans women’s basketball guard JuJu Watkins has been making Name, Image, and Likeness (NIL) deals since she was a senior in high school. While it may be the offseason, Watkins is adding another NIL partnership, teaming up with Pottery Barn Teen.
Ahead of the 2024-2025 season, Watkins and Pottery Barn Teen teamed up to make her dream college apartment. The Player of the Year has partnered with the company again, this time to do an apartment makeover.
“I feel like I’m constantly evolving and liking new things, but one thing that’s always stayed is simplicity,” Watkins shared. “I usually give my trophies to my mom, so it’s cool to have a display of my accomplishments.”
In Watkins’ updated living space, her accomplishments and other NIL partnerships are displayed, including a signed pair of Nike sneakers and trading cards from her Fanatics and Topps partnership. There are also game balls from her top performances.
Watkins is one of the most notable college athletes, with an NIL Valuation of $739,000, per On3. She ranked No. 2 in highest NIL valuations in women’s basketball, behind LSU guard Flau’jae Johnson. Watkins’ first NIL deal was with Nike while she was just a senior in high school, and signed an extension with the company on Oct. 24.
Watkins signed with Klutch Sports in high school for NIL representation, the same agency that Los Angeles Lakers star LeBron James and USC five-star men’s basketball recruit Alijah Arenas. Since signing the deal in high school, Watkins has made many key business moves, partnering with companies such as Gatorade and Funko Pop.
MORE: USC Trojans Favorites To Land Five-Star Power Forward Recruit Jacy Abii?
MORE: Ranking Big Ten Quarterbacks: Penn State’s Drew Allar, USC Trojans’ Jayden Maiava
MORE: USC Trojans Updated Recruiting Rankings After Mater Dei’s Shaun Scott Commitment
Watkins is one of the most prolific women’s college basketball players. She is coming off a stellar season, which was unfortunately cut short due to an ACL tear. Watkins exited the game during the second round of the NCAA Women’s Basketball Tournament.
In the 2024-2025 season, Watkins led the team in both scoring and assists, averaging 23.9 points, 6.8 rebounds, 3.4 assists, 2.2 steals, and 1.8 blocks. Watkins led the team in scoring and assists. She finished the season with a 42.6 field goal percentage and a 32.5 field goal percentage.
Watkins’ status for the 2025-2026 season is up in the air, and may not be known for a while. USC coach Lindsay Gottlieb discussed Watkins’ injury with ESPN’s Kendra Andrews. Gottlieb admitted that she does not know what Watkins will do next season, and will not have those conversations yet.
“We don’t know what JuJu will do. Will she take the whole year and redshirt? Will she try to come back at some point?” Gottlieb said. “Those aren’t conversations for right now, but I do think we will dive into how do we stay an elite team regardless of the circumstances.”
Watkins has finished her sophomore season and has a couple of years remaining. She could choose to redshirt to get her full remaining years of eligibility, but that is yet to be determined. Watkins’ recovery could take anywhere from 9 to 14 months, the standard timetable for ACL tears.
NIL
Texas A&M’s KC Concepcion has ‘not made a decision’ regarding future
Dec. 16, 2025, 5:06 a.m. CT
Texas A&M’s 2025 offense finished the regular season ranked 19th nationally, while starting quarterback Marcel Reed threw for a career high 2,932 yards and 25 touchdowns, with 13 going to star wide receivers KC Concepcion and Mario Craver, who completely rejuvenated a passing attack that failed to move the needle in key games down the stretch last season.
While Craver is expected to return next season for his all-important junior year, Concepcion has a choice to make regarding his future, choosing between a final year in College Station or declaring for the 2026 NFL Draft, where he is expected to be a first or second-round selection.
Whatever choice he makes is entirely up to him and his family, and while those of us in the media have written numerous articles about his draft standing, returning for his senior season could benefit his NFL future. Still, Concepcion is as mature as they come and is entirely focused on facing the Miami Hurricanes this Saturday during the first round of the College Football Playoff.
On Monday, Concepcion took questions from the media ahead of the game and was asked about his potential return or a draft declaration.
“I have not made a decision yet.”
“Talking with my coaches, talking with my parents. We’re going to put our trust in God. Whatever He has in store for my future, we’re going to go like that.”
In today’s college football landscape, NIL deals have made returning for a final season much more appealing than the old structure, so a return in 2026 is not out of the question. However, Concepcion is viewed as one of the top prospects for his elite versatility as an NFL slot receiver and as a Day 1 punt return specialist.
This decision will be saved for the offseason, because defeating Miami and making it to the CFP Quarterfinals is all that matters right now.
Contact/Follow us @AggiesWire on X (formerly Twitter) and like our page on Facebook to follow ongoing coverage of Texas A&M news, notes and opinions. Follow Cameron on X: @CameronOhnysty.
NIL
Josh Pate defends Joel Klatt amid G5 backlash, proposes second tier to College Football Playoff
FOX Sports analyst Joel Klatt found himself in a social media firestorm after comments he made about the Group of Five on a podcast appearance on Next Round Live. Clips of that interview quickly went viral with short snippets of some of the quotes.
The gist of those snippets suggested that Klatt was anti-G5, to the point of wanting the G5 kicked out of the College Football Playoff. Klatt intimated that the only thing keeping the G5 in the playoff currently is the threat of litigation.
College football analyst Josh Pate had his own thoughts on Joel Klatt’s take. He mostly came to the defense of the suddenly targeted analyst.
Pate first played a couple clips from Klatt’s appearance in their entirety. That offered more full context.
“Some of that was insane, I’m going to grant you that,” Pate said of Klatt’s points. “I just want to say the foundation of it I at least understand. The foundation of it is sound. Not all the parts of it. The foundation of it is sound.
“Couple of quotes there. No. 1, the G5 is in the College Football Playoff to avoid litigation is basically true.”
Pate lambasted the use of quote edits in condensing Joel Klatt’s much larger point into a few soundbites. He tried to explain how that’s misleading to his viewers.
“You know sometimes how you see a snapshot or a small soundbite of something and you get outraged by it and then you go on to learn the context of it two weeks later and you’re like, ‘Wow, I probably shouldn’t have gotten as outraged as I did over that,’ Pate said. “That is what is happening to Klatt. Admittedly he brought a lot of this on himself. …
“Now, what you probably saw was you probably saw quote edits like this or quote graphics like this. And if you’re listening on podcast just imagine scrolling through your social feed and there’s a picture of Klatt, looks like he’s somewhere sunny and happy and there’s a quote at the top, and it says, quote, ‘We don’t want Cinderellas. We want the best teams playing each other at the end. It’s the dumbest tournament and the least fair tournament in all of sports.’”
That part from Joel Klatt, obviously, was what many detractors latched onto. But it doesn’t take away from Klatt’s overall point about the G5, Pate pointed out.
So all the moaning over James Madison being in the playoffs is for naught. That’s just the way the current structure is set up.
“They are present in the playoff, they’re granted an auto bid in the playoff because if they are not then lawsuits will be filed immediately,” Pate said. “So that part’s accurate.
“Now whether or not you think it’s morally sound that they’re included in the playoff, that’s your own opinion. He’s got his, I’ve got mine, you’ve got yours. But he is right. Because in no other merit-based world where we just judged these teams on a static scale of quality, of resources and therefore what you do with the resources, and the results on the field and strength of schedule, in no world would James Madison be in the playoff. But the parameters of the playoff right now are that we take the five highest-ranked conference champs. So by every current rule James Madison is in the playoff and should be in the playoff. I don’t disagree with that. Tulane is in the playoff and should be in the playoff. I don’t disagree with the structure. I don’t disagree with the body of the playoff this year based on the current rules.”
So what’s the solution? Well, Joel Klatt also offered an answer for that. It just didn’t happen to go viral with the other stuff.
Klatt believes the G5 should effectively break off from the power conferences and host its own playoff. It would be a playoff tier between the FCS and the FBS.
“That’s been the same point that’s been made on my show,” Pate said. “So you notice if you really hated the G5 you’d just say, ‘Piss on the G5.’ That’s not what he did, despite the fact that that part didn’t get shared widely and it’s not what I’ve ever done on this show.
“Any time you have a problem with something, you ought to have a solution for it. So if your problem is, ‘Man, it makes little sense that we’ve got 136 teams pretending to play the same caliber of the sport’ you need to have a solution. That solution he just presented is the same one we’ve shared on this show, and that is a G5 playoff.”
NIL
How NIL has transformed Ohio State’s recruiting from star-chasing to strategic roster building
COLUMBUS, Ohio — The days of simply collecting as many five-star talents as possible in college football recruiting are over.
In a revealing Buckeye Talk podcast episode, Ohio State analysts Stephen Means and Andrew Gillis detailed how the program has shifted to a more sophisticated “roster construction” approach that mirrors NFL team building more than traditional college recruiting.
“I think that because the financial aspect has come into this but also just logical roster building that has become more of a focal point than star, star, star, star, stars,” explained Stephen Means. “Because for a long time, college football was like, get as much talent as you humanly can, develop it, cuz you were living in a world where the top 1% of college football had all the talent. And that’s not true anymore.”
This fundamental shift in philosophy is perhaps most evident in how Gillis described Ohio State’s running back recruiting needs for the 2027 class. While five-star David Gabriel Georgees tops their board, the approach is more nuanced than just stacking elite talent.
“If they got three five stars running backs, the odds that we got on this podcast and said that’s actually probably not that good is higher than it might seem because we were saying why is your asset management this? Like because hey, look at your your receiver recruiting was down. You couldn’t have spent some of that money on a receiver,” Gillis explained.
The financial component of recruiting has transformed how Ohio State approaches each position group and recruiting class. It’s no longer just about who’s the best player available, but whether investing heavily in one position might shortchange another.
“It is a math equation. It is a money equation at this point. You’re not going to go get three five stars at running back in a single class,” Gillis emphasized.
Means further elaborated on how NIL money has forced this change: “You can’t pay a fivestar recruit, fivestar recruit money and then have the guy sitting on the bench because there’s another guy with there’s only so much money to go around.”
This strategic approach has Ohio State looking at players through different lenses: “ready to go” immediate contributors (typically five-stars and top-100 recruits), “developmental” prospects (usually ranked 200-350 nationally), and “depth” pieces who might be ranked lower but fill specific roles.
The analysts identified several instances where this approach is evident in Ohio State’s 2027 planning. At quarterback, they’re content with a developmental prospect in Brady Edmonds rather than chasing another five-star. At wide receiver, despite already having five-star Jir Brown committed, they believe Ohio State needs another elite receiver plus two depth pieces to properly structure the room.
“Now we are talking about roster construction,” Means said. “And the reason why we structured it this way is okay, they went and got a devel they have a developmental quarterback in 2027. They probably need a ready to go quarterback in 2028 and they probably need a depth quarterback in 2029. And the cycle continues, right?”
This staggered approach ensures Ohio State will have players at different stages of development at every position, creating a sustainable pipeline of talent ready to contribute when needed.
“Everybody everybody’s running the same race, but they can’t be running it at the same pace or you’re not going to have a team to field every single year,” Means added.
The conversation revealed how Ohio State’s recruiting approach now more closely resembles NFL roster management, with considerations for “salary cap” (NIL budget), positional value, and development timelines all factoring into decisions that previously might have been simply about collecting the highest-ranked players available.
As college football continues to evolve in the NIL era, this strategic roster construction philosophy may become the new standard for elite programs looking to maintain sustainable success.
Here’s the podcast for this week:
NIL
Texas Tech announces football staff contract extensions
LUBBOCK, Texas – Texas Tech announced Tuesday it has come to terms on contract extensions for four key members of its football coaching staff: general manager James Blanchard, offensive coordinator Mack Leftwich, associate head coach and special teams coordinator Kenny Perry and defensive coordinator Shiel Wood.
Texas Tech agreed to the extensions with Blanchard and its three coordinators in recent weeks, pushing each of their contracts through the 2028 season with significant financial investments included as well as a revised buyout structure. McGuire, himself, agreed to a new seven-year contract following the regular season, only days prior to leading the Red Raiders to their first Big 12 Conference title in school history.
“I appreciate Kirby Hocutt and our administration for proactively investing in the future of our football program,” McGuire said. “Our expectation is to compete annually for championships with this staff and the resources we have in place here at Texas Tech. While we still have goals in front of us this season, we’re thankful to have the support of an incredible fan base and administration that believes strongly in the future of this program.”
Texas Tech enters the College Football Playoff Quarterfinal at the Capital One Orange Bowl with a 12-1 record, having already snapped the single-season school record for wins ahead of a potential matchup with either No. 5 Oregon or No. 12 seed James Madison. The Red Raiders are in the College Football Playoff for the first time in program history following a 34-7 rout over previously-No. 11 BYU in the Edward Jones Big 12 Championship.
Texas Tech has dominated opponents this season with all 12 wins coming by at least 20 points. In the process, the Red Raiders joined only Alabama in 2018 as the only teams in the Associated Press era (since 1936) to record 12 or more wins by 20-plus points prior to a bowl game. The 12 wins by that margin are already both a Texas Tech and Big 12 Conference record and are one shy of the FBS record that was set by Clemson in 2018.
The Red Raiders’ success has stemmed from all three sides of the ball with a stingy defense, another high-scoring offense and an aggressive approach on special teams. To date, Texas Tech is the only team in the country to rank in the top five for scoring offense (42.5), scoring defense (10.9), total offense (480.3 yards per game) and total defense (254.4 yards allowed per game). The Red Raiders are also the FBS leaders in both takeaways (31) and rush defense (68.5 yards allowed per game) and rank 10th for passing offense (289.4 yards per game), creating the balance McGuire desired upon his hiring four years ago.
On special teams, the Red Raiders have combined to block five kicks this season, which is tied with Penn State for the most in the FBS. Texas Tech has been among the most-aggressive teams in the country under Perry, blocking a total of 14 kicks during his four seasons, which leads all Big 12 programs during that span and ranks in the top five nationally. Texas Tech is also the only team in the country to rank in the top 20 for both kick return average and kickoff return defense this season, all while boasting a Paul Hornung finalist in running back and returner J’Koby Williams and a Lou Groza semifinalist in kicker Stone Harrington.
Perry was a charter member of McGuire’s staff upon his hiring prior to the 2022 season as he has been part of four-consecutive bowl appearances and 25 wins over Big 12 opponents, the most in the conference during that span. Both Leftwich and Wood are completing their first seasons on staff after arriving this past offseason on three-year contracts.
Kickoff for the Capital One Orange Bowl is set for 11 a.m. CT on New Year’s Day with coverage provided on ESPN and the Texas Tech Sports Network.
NIL
Paul Finebaum labels newly unemployed college football coach as ‘arrogant’
It’s no surprise that opinionated college football personality Paul Finebaum had some pointed responses when asked to describe certain college football coaches with just one word.
But his description for former LSU and Notre Dame coach Brian Kelly was particularly interesting.
“Arrogant,” Finebaum said.
We asked for one word to describe these top college football coaches, and @finebaum did not disappoint. pic.twitter.com/9KmL2oTMPJ
— Alabama Crimson Tide | AL.com (@aldotcomTide) December 16, 2025
In the spirit of the bit, he didn’t expound on the label, and many college football fans will surely nod at that description for the fired former Tigers coach. But what makes it interesting in this case is that Finebaum had Kelly as a weekly guest on Mondays during the football season and was usually very deferential to the coach for taking the time to join him.
“Coach, always appreciate you coming on, on Monday,” Finebaum said to close out Kelly’s last weekly appearance before he was fired on Oct. 26.
That said, he’s not wrong.
There’s a reason there has been almost zero buzz around Kelly’s name for any job opening this cycle, despite his status as the winningest active coach in college football with an official record of 297-109-2 across his tenures at Division II Grand Valley State, Central Michigan, Cincinnati, Notre Dame and LSU, with 21 more wins officially vacated from his Notre Dame record.
Kelly stunned the college football world when he left Notre Dame after 12 seasons and five straight double-digit-win seasons, including 11-1 in his final year there in 2021, for LSU while saying publicly that he wanted “to be in an environment where I have the resources to win a national championship.”
Never mind that Kelly had led Notre Dame to the national championship game after the 2012 season, losing to Alabama, and that, without him, the Fighting Irish reached the national championship game last year (losing to Ohio State).
He drew further ire when he said he was rooting for the Irish in that title game last year while noting that he had recruited many of the players involved.
Of course, Kelly’s LSU tenure seemed misfit almost from the start when he slipped into a fake southern accent during his introductory press conference.
1 day at LSU Brian Kelly has developed a southern accent pic.twitter.com/ct8PUpcEEE
— Pardon My Take (@PardonMyTake) December 3, 2021
Then there was the awkward video of Kelly showing off his dance moves with a recruit …
LSU coach Brian Kelly is dancing again — this time with TE target Danny Lewis.
Rate his dance moves 🕺👇
— Rivals High School (@RivalsHS) January 29, 2022
But the biggest problem was that Kelly simply didn’t win enough in Baton Rouge. He never reached a College Football Playoff with the Tigers, never finished higher than No. 12 in the final rankings, dipped to 9-4 last year and then 5-3 this season before he was fired.
NIL
Elon Announces 2026 Football Schedule
Football
Elon Athletics
Five-Game Home Slate, Road Trip To Stanford Highlight Schedule
ELON – Elon football head coach Tony Trisciani and the Phoenix released their 2026 football schedule Tuesday afternoon in conjunction with an announcement from the Coastal Athletic Association. The 11-game schedule is highlighted by a mid-October trip to Stanford and an eight-game CAA slate that gets started in week two.
The Phoenix will play five home games at Rhodes Stadium, including Sept. 26 for Family Weekend against Maine and Oct. 10 for Homecoming against Wofford.
Elon opens the season with two straight road games at Davidson (Sept. 5) and CAA foe Rhode Island (Sept. 12). The Phoenix defeated the Wildcats 55-7 in its 2025 home opener. The trip to Rhode Island will be Elon’s first since 2022.
Elon plays its home opener on Sept. 19 against CAA newcomer Sacred Heart and then closes out the month of September by hosting Maine on Sept. 26 for Family Weekend.
After completing the first half of its CAA schedule by returning to the northeast to face New Hampshire on Oct. 3, the Phoenix welcomes former Southern Conference rival Wofford to Rhodes Stadium for Homecoming on Oct. 10. It’ll serve as Elon’s only home game in October.
Elon will make its first-ever West Coast trip to face Stanford on Oct. 17, marking the fourth straight season it has clashed with an ACC opponent. A bye week will then lead to another October road game at North Carolina A&T on Halloween (Oct. 31).
The Phoenix closes its home schedule against Hampton (Nov. 7) and Campbell (Nov. 14) before playing its regular-season finale at Towson (Nov. 21), a squad it defeated 17-3 on the road in 2025.
2026 ELON FOOTBALL SCHEDULE
Aug. 29 – Bye
Sept. 5 – at Davidson
Sept. 12 – at Rhode Island
Sept. 19 – vs. Sacred Heart
Sept. 26 – vs. Maine (Family Weekend)
Oct. 3 – at New Hampshire
Oct. 10 – vs. Wofford (Homecoming)
Oct. 17 – at Stanford
Oct. 24 – Bye
Oct. 31 – at North Carolina A&T
Nov. 7 – vs. Hampton
Nov. 14 – vs. Campbell
Nov. 21 – at Towson
* Game times will be announced at a later date
SUPPORT THE PHOENIX
2026 Elon Football Season tickets are available now at ElonTickets.com. Fans can support Elon Athletics through the Phoenix Club.
STAY POSTED
For further coverage of Elon Football, follow the Phoenix on X (@ElonFootball) and Instagram (@ElonFB).
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