Emerging Star in College Football LaNorris Sellers is not merely catching attention for his impressive performances on the field; he is also making significant strides in the world of Name, Image, and Likeness (NIL). As he steps into the spotlight of college football in 2024, the South Carolina quarterback is proving that his influence extends […]
Emerging Star in College Football
LaNorris Sellers is not merely catching attention for his impressive performances on the field; he is also making significant strides in the world of Name, Image, and Likeness (NIL). As he steps into the spotlight of college football in 2024, the South Carolina quarterback is proving that his influence extends well beyond the gridiron. With a keen understanding of personal branding, Sellers is positioning himself as a formidable presence in the NIL landscape.
A New Era of Athlete Branding
The landscape of college athletics has transformed dramatically with the advent of NIL opportunities, allowing athletes to monetize their personal brands. Sellers, a redshirt freshman, has embraced this change with remarkable agility. His recent achievement—a staggering $3.7 million NIL deal—solidifies his status alongside other notable athletes like Arch Manning and Garrett Nussmeier. This partnership not only underscores his potential as a player but also highlights a broader trend where young athletes are leveraging their visibility for lucrative endorsements.
Strategic Moves Off the Field
Sellers’ ascent in the NIL arena reflects a strategic approach to his career. He has cultivated a brand that resonates with fans and sponsors alike, showcasing his charisma and marketability. By aligning himself with high-profile endorsements, he is not just securing financial gains but also establishing a lasting legacy that could influence future generations of athletes. His knack for navigating this new terrain speaks volumes about his business acumen and foresight.
The Impact of NIL on College Athletics
The implications of NIL deals extend far beyond individual athletes. As more players like Sellers capitalize on these opportunities, the dynamics of college sports are shifting. Programs are now tasked with not only developing talent on the field but also fostering an environment where athletes can thrive off it. This evolution is redefining what it means to be a student-athlete in today’s competitive landscape, where personal branding is as crucial as athletic performance.
Looking Ahead
As LaNorris Sellers continues to make headlines, his journey serves as a testament to the changing nature of college athletics. The significant NIL deal he has secured is not just a financial milestone; it is a signal of his potential to influence the sport and inspire others. With the right blend of talent and marketing savvy, Sellers is poised to leave an indelible mark on both the field and the business of sports.
In this new era, where athletes are increasingly seen as brands, Sellers’ story exemplifies the opportunities that await those who are willing to embrace change and innovate. As he navigates this exciting chapter of his career, the sports world will undoubtedly be watching closely, eager to see how he continues to evolve both as an athlete and a brand ambassador.
Since taking over the head coaching job for the UNLV Rebels, Dan Mullen has credited the city of Las Vegas as one of his key recruiting tools when it comes to bringing student-athletes to the school. He’s boasted about the city as a social hot spot and the team facilities. Now he is also speaking […]
Since taking over the head coaching job for the UNLV Rebels, Dan Mullen has credited the city of Las Vegas as one of his key recruiting tools when it comes to bringing student-athletes to the school. He’s boasted about the city as a social hot spot and the team facilities. Now he is also speaking about how coming to the city is a wise business decision in itself.
“I think you go into recruiting, the reputation of the city of Las Vegas is very different now than it was 20 years ago. Everyone’s trying to move to Las Vegas. And so in recruiting for high school kids, like, boy, this is a place everyone wants to be at.”
“This city has a lot of legitimate NIL to offer. There’s legitimate business deals for our guys to grow and learn rather than simply receiving money from boosters in traditional college towns.”
It has become clear that playing in a city like Las Vegas is being used as a huge advantage for coach Mullen. He has been able to do a great job both through the transfer portals and bringing in high school recruiting classes. Of course, more goes into the process than just the city, but Mullen has pointed out time and time again that it has played a significant role. We expected to see this continue to play out during Mullen’s tenure at the school. He’s done an impressive job so far building up the roster and we are excited to see how the team looks when they take the field in less than a month.
© Adam Cairns/Columbus Dispatch / USA TODAY NETWORK via Imagn Images Audio By Carbonatix A new executive order introduced by President Donald Trump on Thursday introduces rules to rein in NIL and preserve non-revenue college sports. Trump and several other government officials had worked in recent months to try to put guardrails on a seemingly […]
© Adam Cairns/Columbus Dispatch / USA TODAY NETWORK via Imagn Images
Audio By Carbonatix
A new executive order introduced by President Donald Trump on Thursday introduces rules to rein in NIL and preserve non-revenue college sports. Trump and several other government officials had worked in recent months to try to put guardrails on a seemingly lawless college sports landscape.
The executive order is meant to “preserve” the future of college athletics, particularly non-revenue sports, while still allowing athletes to benefit from “legitimate” name, image, and likeness deals.
The new executive order appears to address two major issues. The first is “pay to play” for college athletes beyond the scope of genuine NIL deals. The second is an attempt to ensure that non-revenue sports (every sport other than football and basketball) are not eliminated and that scholarships aren’t cut in service of revenue-generating sports.
Specifically, the order reads as follows (in part):
– The Order requires the preservation and, where possible, expansion of opportunities for scholarships and collegiate athletic competition in women’s and non-revenue sports.
– The Order prohibits third-party, pay-for-play payments to collegiate athletes. This does not apply to legitimate, fair-market-value compensation that a third party provides to an athlete, such as for a brand endorsement
-The Order provides that any revenue-sharing permitted between universities and collegiate athletes should be implemented in a manner that protects women’s and non-revenue sports.
-The Order directs the Secretary of Labor and the National Labor Relations Board to clarify the status of student-athletes in order to preserve non-revenue sports and the irreplaceable educational and developmental opportunities that college sports provide.
-The Order directs the Attorney General and the Federal Trade Commission to take appropriate actions to protect student-athletes’ rights and safeguard the long-term stability of college athletics from endless, debilitating antitrust and other legal challenges.
– The Order directs the Assistant to the President for Domestic Policy and the Director of the White House Office of Public Liaison to consult with the U.S. Olympic and Paralympic Teams and other organizations to protect the role of college athletics in developing world-class American athletes.
The text of the full executive order also addresses why Trump felt it was necessary. It states that college sports are responsible for $4B in annual scholarships. It also notes that college sports “produced 75% of the 2024 U.S. Olympic Team and have yielded countless business and civic leaders.”
Ultimately, only time will tell if the executive order holds up in court. But at least for now, it’s a significant win for athletes in non-revenue sports as well as schools with limited financial resources.
HANOVER, N.H.—The National Intercollegiate Rugby Association (NIRA) announced its All-Academic Team for the 2024-25 season. Six members of the Big Green were named to the team. Abbey Savin, Allie Amerson, Asialeata Meni, Josie Harrison, Kyla Widodo, and Katelyn Walker each earned the honor. A student-athlete must be at least a sophomore and have a cumulative […]
HANOVER, N.H.—The National Intercollegiate Rugby Association (NIRA) announced its All-Academic Team for the 2024-25 season. Six members of the Big Green were named to the team.
Abbey Savin, Allie Amerson, Asialeata Meni, Josie Harrison, Kyla Widodo, and Katelyn Walker each earned the honor.
A student-athlete must be at least a sophomore and have a cumulative GPA of 3.5 or better to be named a member of the NIRA All-Academic Team.
The Big Green enter the fall 15s season following a perfect 13-0 7s season in which Dartmouth captured its first CRAA National Championship. Dartmouth finished with an 8-1 15s record and advanced to the NIRA Championship in the fall.
President Donald Trump issued an executive order on July 24 that attempts to create a national standard for NCAA name, image and likeness programs. The order is Trump’s latest entry into a debate that has embroiled the NCAA since NIL rules went into effect in 2021, ushering in a wild-west era of college sports that […]
President Donald Trump issued an executive order on July 24 that attempts to create a national standard for NCAA name, image and likeness programs.
The order is Trump’s latest entry into a debate that has embroiled the NCAA since NIL rules went into effect in 2021, ushering in a wild-west era of college sports that has come under increasing scrutiny by local and national legislators.
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Broadly focused on efforts to “save college athletics,” the order also seeks to preserve and support “expansion of opportunities for scholarships and collegiate athletic competition in women’s and non-revenue sports.” Most of the NIL money is given to athletes in football and men’s and women’s basketball.
The settlement in the long-running House v. NCAA case went into effect July 1 and allowed schools to directly pay college athletes through a revenue-sharing model.
In May, Trump appeared poised to create a commission co-chaired by former Alabama coach Nick Saban and influential Texas Tech booster Cody Campbell with a directive to explore and address major issues facing college sports. But there have been no announcements regarding that directive.
This week, a bill in the U.S. House of Representatives aimed at restructuring rules around the administration of college athletics passed two committees and is expected to move to the House floor when the summer recess is over in September.
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Speaking at a National Press Club event in Washington earlier in the day, before the order was signed, NCAA President Charlie Baker was asked about possible executive order on college sports. He said he was open to ideas, but “our focus needs to be on the legislative process.”
SEC commissioner Greg Sankey, who along with many in college sports has been advocating for federal intervention, told USA TODAY Sports last week, “The President is going to do what he wants to do.”
“I’ve read things on social media, but I also read that there would be a presidential commission,” Sankey added. “So the question with an executive order is if (Trump) does, and then what it is, and then we’ll go from there.”
This article originally appeared on USA TODAY: Donald Trump issues college sports executive order for NIL
Story Links COLORADO SPRINGS, Colo. – Yale men’s hockey assistant coach Joe Howe has been selected to serve as an assistant coach for the U.S. Under-18 Men’s Select Team. The team will hold training camp from July 28-August 3 at USA Hockey Arena in Plymouth, Michigan. Following camp, 23 players will […]
COLORADO SPRINGS, Colo. – Yale men’s hockey assistant coach Joe Howe has been selected to serve as an assistant coach for the U.S. Under-18 Men’s Select Team.
The team will hold training camp from July 28-August 3 at USA Hockey Arena in Plymouth, Michigan. Following camp, 23 players will be chosen to compete in the 2025 Hlinka Gretzky Cup, held August 11–16 in Brno, Czechia and Trencín, Slovakia.
This marks Howe’s second consecutive summer with USA Hockey. In 2024, he served as an assistant coach for the U.S. Under-17 team at the Five Nations Tournament in Pieštany, Slovakia.
Howe joined the Yale staff in July 2021 after three seasons at the University of Alaska-Fairbanks. He previously spent three years at the University of Denver as a volunteer assistant coach and director of hockey operations. During his tenure, the Pioneers captured the 2017 NCAA Division I National Championship and an NCHC regular-season title, while making two Frozen Four appearances and qualifying for three NCAA Tournaments.
A native of Plymouth, Mass., Howe was a four-year standout at Colorado College, where he appeared in 119 games and posted a 54-50-10 record, a 2.97 goals-against average, and a .905 save percentage. He ranked third all-time in career saves. After college, Howe played professionally in the ECHL, CHL, and AHL.
Read the full announcement from USA Hockey here.
Hudson Catholic’s Benett Shelly (#57) goes down after being hit by Bayonne’s Dave Bodson (#13 left) in the NJSIAA/New Jersey Devils Tournament of Champions final hockey game at the Continental Airlines Arena in East Rutherford.SL NJ Advance Media’s HS sports department is using some of its time over the summer to republish semi-recent postseason honors […]
NJ Advance Media’s HS sports department is using some of its time over the summer to republish semi-recent postseason honors that, for a variety of reasons, had become largely inaccessible, even to us.
Please enjoy a look back at all the Star-Ledger’s boys ice hockey postseason honors as well as final rankings from 1990-2000.
Brian Bobal may be reached at bbobal@njadvancemedia.com. Follow him on X at @BrianBobal.
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