Rec Sports
M&A Takes the Field: Private Equity’s Expanding Role in Sports
Private equity’s drive into sports is gaining momentum, and reshaping the economics of college athletics, youth sports, and sports-led real estate along the way. Financial pressures on universities, regulatory shifts such as the House v. NCAA settlement and the rise of name, image, and likeness monetization, and a maturing market for sports assets create a new frontier of investment opportunities.