Sports
Magnite Powers FanDuel Sports Network Growth with 25% Streaming Ad Surge
Magnite (NASDAQ:MGNI), the largest independent sell-side advertising company, reported significant progress in its partnership with FanDuel Sports Network. The collaboration has yielded a 25% year-over-year increase in total impressions served through Magnite’s SpringServe video platform.
The partnership leverages SpringServe’s advanced capabilities including ad serving, programmatic, and mediation tools to help FanDuel Sports Network optimize monetization of live sports streaming content. With digital live sports viewership expected to grow 14% in 2025 according to eMarketer, this collaboration positions both companies to capitalize on the increasing shift toward streaming sports content.
Magnite (NASDAQ:MGNI), la più grande società indipendente di pubblicità lato venditore, ha riportato notevoli progressi nella sua collaborazione con FanDuel Sports Network. La partnership ha portato a un aumento del 25% anno su anno delle impression totali erogate tramite la piattaforma video SpringServe di Magnite.
La collaborazione sfrutta le avanzate funzionalità di SpringServe, tra cui la gestione degli annunci, il programmatic e gli strumenti di mediazione, per aiutare FanDuel Sports Network a ottimizzare la monetizzazione dei contenuti di streaming sportivo live. Con una crescita prevista del 14% nel 2025 per il pubblico digitale degli sport live secondo eMarketer, questa partnership posiziona entrambe le aziende per sfruttare il crescente spostamento verso lo streaming di contenuti sportivi.
Magnite (NASDAQ:MGNI), la mayor empresa independiente de publicidad en el lado de venta, informó un progreso significativo en su asociación con FanDuel Sports Network. La colaboración ha generado un aumento del 25% interanual en el total de impresiones servidas a través de la plataforma de video SpringServe de Magnite.
La asociación aprovecha las capacidades avanzadas de SpringServe, incluyendo la entrega de anuncios, programática y herramientas de mediación, para ayudar a FanDuel Sports Network a optimizar la monetización del contenido de transmisión deportiva en vivo. Con una expectativa de crecimiento del 14% en 2025 para la audiencia digital de deportes en vivo según eMarketer, esta colaboración posiciona a ambas compañías para capitalizar el creciente cambio hacia el streaming de contenido deportivo.
Magnite (NASDAQ:MGNI)는 최대 독립 광고 판매사로서 FanDuel Sports Network와의 파트너십에서 큰 진전을 보고했습니다. 이번 협력으로 Magnite의 SpringServe 비디오 플랫폼을 통한 총 노출 수가 전년 대비 25% 증가했습니다.
이 파트너십은 광고 송출, 프로그래매틱, 중재 도구 등 SpringServe의 고급 기능을 활용하여 FanDuel Sports Network가 라이브 스포츠 스트리밍 콘텐츠의 수익화를 최적화할 수 있도록 지원합니다. eMarketer에 따르면 2025년 디지털 라이브 스포츠 시청률이 14% 증가할 것으로 예상되며, 이번 협력은 두 회사가 스포츠 콘텐츠 스트리밍으로의 증가하는 전환을 활용할 수 있는 위치에 서게 합니다.
Magnite (NASDAQ:MGNI), la plus grande société indépendante de publicité côté vendeur, a annoncé des progrès significatifs dans son partenariat avec FanDuel Sports Network. Cette collaboration a entraîné une augmentation de 25% en glissement annuel du nombre total d’impressions diffusées via la plateforme vidéo SpringServe de Magnite.
Le partenariat exploite les capacités avancées de SpringServe, notamment la diffusion d’annonces, le programmatique et les outils de médiation, pour aider FanDuel Sports Network à optimiser la monétisation des contenus de streaming sportif en direct. Avec une audience numérique des sports en direct prévue en hausse de 14% en 2025 selon eMarketer, cette collaboration positionne les deux entreprises pour tirer parti du virage croissant vers le streaming des contenus sportifs.
Magnite (NASDAQ:MGNI), das größte unabhängige Werbeunternehmen auf der Verkäuferseite, meldete bedeutende Fortschritte in seiner Partnerschaft mit FanDuel Sports Network. Die Zusammenarbeit führte zu einem 25%igen Anstieg der insgesamt über Magnites SpringServe-Videoplattform ausgelieferten Impressionen im Jahresvergleich.
Die Partnerschaft nutzt die fortschrittlichen Funktionen von SpringServe, darunter Ad Serving, Programmatic und Mediation-Tools, um FanDuel Sports Network dabei zu unterstützen, die Monetarisierung von Live-Sport-Streaming-Inhalten zu optimieren. Laut eMarketer wird die digitale Live-Sport-Zuschauerschaft im Jahr 2025 voraussichtlich um 14% wachsen, wodurch sich beide Unternehmen gut positionieren, um vom zunehmenden Trend zum Streaming von Sportinhalten zu profitieren.
Insights
Magnite’s partnership with FanDuel Sports Network shows strong 25% YOY growth, positioning it well in the growing digital sports streaming market.
The 25% year-over-year growth in impressions served through Magnite’s SpringServe platform represents substantial momentum in the company’s strategic partnership with FanDuel Sports Network. This growth metric is particularly significant as it comes amid FanDuel’s accelerated investment in live sports streaming, one of the most valuable inventory types in digital advertising.
Magnite’s SpringServe platform is providing critical infrastructure that addresses the unique challenges of monetizing live sports content. The platform’s advanced ad serving, programmatic capabilities, and mediation tools are enabling FanDuel to maximize yield while maintaining viewer experience quality – a crucial balance in the competitive streaming landscape.
This partnership positions Magnite advantageously in the rapidly expanding digital sports streaming market, which according to the cited eMarketer data, is projected to grow by
The endorsement from both FanDuel executives and a third-party advertiser (Bayer Healthcare) indicates strong client satisfaction and validates Magnite’s technology effectiveness. Particularly notable is Bayer’s statement about “positive business outcomes” when working with this partnership, suggesting the platform is delivering measurable ROI for advertisers – a key selling point for further adoption.
This collaboration strengthens Magnite’s position in the high-value live sports advertising ecosystem, potentially driving increased platform adoption and revenue growth as more publishers seek solutions for streaming monetization.
NEW YORK, July 30, 2025 (GLOBE NEWSWIRE) — Magnite (NASDAQ:MGNI), the largest independent sell-side advertising company, today announced strong momentum in its collaboration with FanDuel Sports Network. The network has seen a
As more viewers shift toward streaming live sports content, FanDuel Sports Network is leaning into Magnite technology to boost monetization of its high-value inventory and preserve the high-quality viewing experience that live sports audiences expect. SpringServe’s advanced ad serving, programmatic, and mediation capabilities help FanDuel Sports Network more effectively manage direct and programmatic demand, maximizing yield and helping advertisers reach engaged sports fans, while Ad Quality and Live Stream Acceleration tools help deliver smarter, more relevant ad experiences.
“Live sports are one of the most powerful formats for engaging audiences, but they also present unique monetization challenges. Magnite’s SpringServe empowers us with the sophisticated tools we need to stay ahead of audience expectations, and has been instrumental in our digital evolution,” said Kevin Connelly, Senior Director, Programmatic Sales and Business Development at FanDuel Sports Network. “FanDuel Sports Network is building a smarter, fan-first platform with unmatched scale and flexibility, and that requires ad tech partners who can move just as fast, and Magnite’s SpringServe is doing just that,” added Jim Keller, Executive Vice President, Head of Advertising and Sponsorship Sales at FanDuel Sports Network.
“As live sports consumption continues its rapid shift to digital, publishers need agile infrastructure purpose-built for streaming monetization,” said Chris Signore, Group VP, Business Development at Magnite. “FanDuel Sports Network is raising the bar for what innovative, data-driven sports streaming can look like, and we’re proud to continue helping power their growth as they expand their premium streaming footprint.”
“FanDuel Sports Network and Magnite have demonstrated through their collaboration that when biddable live sports is done right, we consistently see media contribute to positive business outcomes. We are constantly seeking out high-quality and direct supply, which the teams have built here,” said Gary Guarnaccia, Head of Investment and Ad Tech at Bayer Healthcare.
According to eMarketer, digital live sports viewership in the U.S. is projected to grow more than
About Magnite
We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company. Publishers use our technology to monetize their content across all screens and formats including CTV, online video, display, and audio. The world’s leading agencies and brands trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, colorful Singapore, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC.
About Main Street Sports Group
Main Street Sports Group owns FanDuel Sports Network, the nation’s leading multiplatform provider of local sports, offering fans widescale availability and optionality to view their local teams. FanDuel Sports Network serves as the local media partner and home to select MLB, NHL and NBA teams and produces over 3,000 live sports events year-round. Main Street Sports Group harnesses its powerful partnerships, in-house direct-to-consumer streaming product and innovative strategies to reach audiences and deliver programming seamlessly across streaming platforms, connected devices and leading pay TV providers.
Its 15 owned-and-operated networks include FanDuel Sports Network Detroit, FanDuel Sports Network Florida, FanDuel Sports Network Kansas City, FanDuel Sports Network Indiana, FanDuel Sports Network Midwest, FanDuel Sports Network North, FanDuel Sports Network Ohio, FanDuel Sports Network Oklahoma, FanDuel Sports Network SoCal, FanDuel Sports Network South, FanDuel Sports Network Southeast, FanDuel Sports Network Southwest, FanDuel Sports Network Sun, FanDuel Sports Network West, and FanDuel Sports Network Wisconsin. Main Street Sports Group also has a minority interest in YES Network, the local destination for the New York Yankees and Brooklyn Nets.
Media Contact:
Purpose Worldwide
Alexis Gold
magnite@purposenorthamerica.com
FAQ
What growth has FanDuel Sports Network achieved through Magnite’s SpringServe platform?
FanDuel Sports Network has achieved a 25% year-over-year increase in total impressions served through Magnite’s SpringServe video platform.
How is Magnite (NASDAQ:MGNI) helping FanDuel monetize live sports content?
Magnite’s SpringServe platform provides advanced ad serving, programmatic, and mediation capabilities to help FanDuel manage direct and programmatic demand, maximize yield, and deliver smarter ad experiences.
What is the projected growth for digital live sports viewership in 2025?
According to eMarketer, digital live sports viewership in the U.S. is projected to grow more than 14% in 2025, driven by cord-cutting and streaming adoption.
What technology does Magnite provide to FanDuel Sports Network?
Magnite provides SpringServe video platform with advanced ad serving, programmatic, mediation capabilities, Ad Quality, and Live Stream Acceleration tools to enhance monetization and viewer experience.
Sports
Kentucky set to host volleyball regional
LEXINGTON, Ky. — The University of Kentucky is hosting the 2025 NCAA Volleyball Lexington Regional. Matches will be played Thursday and Saturday at Memorial Coliseum.
Top-seeded Kentucky opens play Thursday afternoon at 3:30 p.m. ET against Cal Poly, who beat the No. 4 seed USC in five sets Friday to advance. In the regional’s opening match, second-seeded Arizona State will play third-seeded Creighton at 1 p.m. ET. ESPN2 will have live coverage of the matches Thursday, with both also shown live on the ESPN app. The two winners of Thursday’s matches will meet Saturday afternoon in the regional final, with the winner advancing to the NCAA Final Four the following weekend in Kansas City, Missouri. The Lexington Regional final on Saturday will be aired live on the ESPN networks, with a time to be announced Thursday.
All-session tickets for the 2025 Lexington Regional go on sale Monday at 10 a.m. ET through UK Athletics by calling the ticket office at 859-257-3838 or visiting the ticket office in the Joe Craft Center. Fans interested in purchasing single-session tickets can acquire those tickets beginning at 10 a.m. ET Tuesday. One ticket will get fans into both regional semifinal matches Thursday.
2025 NCAA Volleyball Lexington Regional Memorial Coliseum — Lexington, Ky.
Thursday, Dec. 11
- Match 1: 1 p.m. ET — (2) Arizona State vs. (3) Creighton [ESPN2]
- Match 2: 3:30 p.m. ET — (1) Kentucky vs. Cal Poly [ESPN2]
Saturday, Dec. 13
- Match 3: Time TBA — Winner Match 1 vs. Winner Match 2 [TV TBA] — Winner advances to NCAA Final Four
Sports
El Paso volleyball player Giselle Gandara named MaxPreps All-American
Dec. 7, 2025, 9:15 a.m. MT
Eastlake High School volleyball player Giselle Gandara has been named to the MaxPreps Freshman All-American volleyball team.
The 5-9 outside hitter had 427 kills, 378 digs, 66 blocks and 53 aces for the Falcons, who finished 36-5 and won two playoff matches this past season. She is one of five Texas players on the 20-person team.
“Giselle is a fantastic player,” Eastlake coach Roel DeAnda said. “She has a strong work ethic and her future is bright. It’ll be great to see her compete in the next three years.”

Gandara’s sister, Genna, is the setter for Eastlake and is a junior.
“To see Giselle’s growth as player has been amazing,” Genna said. “She’s hard working and plays with confidence,”
Added Giselle: “It was a blessing for the great season we had as a team. Playing alongside my sister Genna helped me so much, I learned a great deal from here. I wanted to make an impact as a freshman. I wanted to prove people wrong this year and that I could play at a high level. We had an amazing team and beating Keller in the playoffs was a special moment.”
Felix F. Chavez can be reached at fchavez@elpasotimes.com; @Fchavezeptimes on X
Sports
Bump, set, spike: Dinos teach students of all skill levels volleyball during unique one day camp
For the average junior high student, volleyball can be a counterintuitive and hard-to-learn sport. By partnering with the Calgary Dinos Men’s Volleyball team, Andy Brar, a Teacher at Dr. Gordon Higgins School, hopes to break as many of those barriers as he can.
For a one day camp, players and coaches from the Calgary Dinos Men’s volleyball team visited the Dr. Gordon Higgins junior high school for a three-hour, two section volleyball camp, at no cost to the school or the students.
“It’s the culmination of two individuals coming together and really highlighting the beauty of their two institutions, for example, the University of Calgary and their esteemed athletic program and the beautiful diversity that exists in a northeast school like this,” Brar told LWC.
With attendance set through an open sign up, Brar said he encouraged students who are unfamiliar with volleyball to attend, as volleyball, though the root of the event, was only a piece of the camp.
“The hope for this camp would be to take these skills and apply them to their everyday life, but also to understand the next time I’m faced with the challenge or I haven’t done something before to step up and jump on opportunities,” he said.
Life skills aside, Brar valued a camp of this caliber, having university level athletes and a former Olympian as instructors at over $20,000 per student. The camp offered a unique opportunity to learn from the best, especially for the students who may have less experience with the sport.
“If you give students confidence months in advance of tryouts, you’re exposing them to a new sport. When that individual who’s giving the instruction is a two-time Olympian, it really highlights the importance of the sport and the underlying commitments of teamwork, communication and building togetherness,” Brar said.
The Olympian in question, second-year Dinos’ head coach Graham Vigrass, said the opportunity was equally valuable for the Dinos team, especially at this point in the season.
“I was excited to see how much fun our guys are having. It’s a time of the year that they’re a bit burnt out from all the practices and matches that we have and this is a bit of a refresh and gets back to their love of the game,” said Vigrass, who represented Canada at the Olympics in 2016 and 2020.
“They see kids that are pumped and excited to see them and get their autographs, I hope that it makes them understand why they fell in love with the game when they were this age, because it’s kind of easy to forget it.”
Brar, who recently was honoured with the 2025 Prime Minister’s Award for Teaching Excellence, hopes the camps can become a somewhat regular thing for his students, a feeling reciprocated by Vigrass.
“This is the first time we’ve done (a camp like this). I’m a newer coach at U of C, but this is a huge priority of mine, is to get out to community and ideally, to communities like this that don’t necessarily have that same opportunity as some others in Calgary,” he said.
Sports
UW-Oshkosh volleyball celebrates first national championship | WFRV Local 5
(WFRV) – The UW-Oshkosh women’s volleyball team returned to campus as national champions for the first time in program history, welcomed home by a crowd of celebrating fans.
The Titans capped a dominant postseason run with a 3–0 sweep of No. 5 La Verne in the NCAA Division III title match — completing the tournament without dropping a single set on their way to the crown.
For reaction from the team, click the video above for the full story.
Sports
Is AI taking jobs from college graduates? Here’s what to know
As artificial intelligence continues to make appearances in almost all aspects of our lives, there have been rising concerns for whether it’s taking jobs, especially those of new college graduates entering the labor market.
Colorado State University student Eleanora Proffitt said AI has caused her to worry for the future in an already tight labor market.
“We’re already in a job shortage,” Proffitt said. “AI should be helping us, … not taking our jobs away.”
The unemployment rate of newly graduated college students reached its highest percentage since July 2021 — 5.8% — in April, according to a report by the Federal Reserve Bank of New York. This number, compared to an unemployment rate of 4% for all workers that same month, has raised some alarms regarding AI’s impact.
Oxford Economics, a global economic advisory firm, stated in a recent report that “there are signs that entry-level positions are being displaced by artificial intelligence at higher rates.”
Various job sectors have been affected by AI differently. A working paper published by Stanford Digital Economy Lab found that between late 2022 and July 2025, areas of employment for young workers in software engineering, which SDEL referred to as an “AI-exposed occupation,” has declined by nearly 20%.
Other fields such as customer service, accounting and auditing, secretarial and administrative work, computer programming and sales revealed a similar pattern, according to the paper.
According to CNBC, Some major firms and companies such as JPMorgan Chase, Amazon and Walmart are starting to make the switch to AI for lower-level white-collar jobs because of its cheaper price and supposed efficiency. However, there are still many findings that claim AI is not a major component regarding recent unemployment rates for all recent college graduates.
“Will (AI) take jobs? Yes,” said Martin Shields, a Colorado State University professor of economics. “Will it take all the jobs? Certainly not. And will it create a lot of opportunities? Yes, it will.”
According to an article by The Budget Lab at Yale, the broader labor market has not been hugely disrupted since the release of ChatGPT — a popular AI chatbot developed by OpenAI. The lab notes that an impact on the labor market is likely to take much longer than just 33 months and can take decades to fully settle in.
A current trend in the labor market is that fewer people are quitting their jobs, and fewer employers are hiring because of economic uncertainty. This is known as a labor market tightening, which poses an even greater challenge for fresh college graduates trying to get their foot in the door.
Adjustments to technological progress has been done throughout history and are expected to a certain degree, but some are concerned that job losses may look a little different now, as AI is replacing jobs that were generally thought of as “safe.” Despite the current state of the job market, the Future of Jobs Report 2025 by World Economic Forum estimated that although AI could displace 92 million jobs by 2030, it could add 170 million new ones.
These positions could be in areas of AI development, research and safety, as well as robotics.
“People who can use the technology, lead the use of this technology, communicate it, can check it, can ask it the right questions — those people will thrive with that skill set,” Shields said.
A report by Lightcast, a labor insight platform, found that in an analysis of over 1.3 billion job postings, there has been a surge in demand for AI skills — and higher average pay for jobs that required them.
CSU alumnus and Chief Operating Officer for ZenRows, a web data company, Robert Mata said he has been in tech for 15 years and pays close attention to AI usage when hiring. Mata is not just interested in whether new hires use AI, but more so how they use the tool in the context of the role they are applying for.
“It goes way beyond, ‘Hey, do you use AI daily for X, Y, Z?’” Mata said. “It really depends on the role and the usage of AI.”
Mata said he has had to assess how potential candidates for various positions utilize AI. For example, he asks applicants for sales positions how they use AI to better find leads, source data, acquire contact information and more.
Taking on the potential growth and challenges brought by AI, CSU has begun integrating AI literacy into higher education. The webpage titled AI @ CSU has news related to AI, resources for learning how to use AI and pages describing the institution’s mission and vision with AI.
CSU also offers a range of classes available to students who wish to expand their skills in AI, with more to come. As the job market adjusts to new technology, experts suggested that no matter what field students dream of working in, learning how to better navigate AI and use it as a tool are what experts and the job market are alluding to as crucial in this job climate.
“Let’s use this tool,” Shields said. “Let’s recognize its limitations. Let’s recognize that there are a lot of things that we can do that it can’t and hone in on those skills.”
Reach Katya Arzubi at news@collegian.com or on social media @RMCollegian.
Sports
Kenlee Barnard leads Courier & Press 2025 All-Metro volleyball team
Dec. 8, 2025, 3:02 a.m. CT
EVANSVILLE — Ashley Kaczmarski remembers when everything clicked into place this season.
Her North High School volleyball team was on the road at Heritage Hills. The Huskies lost the second set to the eventual sectional champions. Kaczmarski sensed her group was off that evening — none moreso than star setter Kenlee Barnard.
The coach pulled her senior captain aside during the break with a message: the team needed her. What transpired that night, and by extension the rest of the season, summed up what many in the program already knew. Barnard was going to lead the way.
-
Rec Sports2 weeks agoFirst Tee Winter Registration is open
-
Rec Sports2 weeks agoFargo girl, 13, dies after collapsing during school basketball game – Grand Forks Herald
-
Motorsports2 weeks agoCPG Brands Like Allegra Are Betting on F1 for the First Time
-
Sports3 weeks agoVolleyball Recaps – November 18
-
Motorsports2 weeks agoF1 Las Vegas: Verstappen win, Norris and Piastri DQ tighten 2025 title fight
-
Sports2 weeks agoTwo Pro Volleyball Leagues Serve Up Plans for Minnesota Teams
-
Sports2 weeks agoUtah State Announces 2025-26 Indoor Track & Field Schedule
-
Sports2 weeks agoSycamores unveil 2026 track and field schedule
-
Motorsports2 weeks agoRedemption Means First Pro Stock World Championship for Dallas Glenn
-
NIL1 week agoBowl Projections: ESPN predicts 12-team College Football Playoff bracket, full bowl slate after Week 14






