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Milwaukee outlines possible plans for former Northridge Mall site

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AT THIS TIME LAST YEAR. NEW THIS MORNING, MILWAUKEE CITY LEADERS OUTLINING THE NEXT STEPS FOR REDEVELOPING THE FORMER NORTHRIDGE MALL PROPERTY SITE. THAT SITE, NOW KNOWN AS GRANVILLE STATION, SITS ON 58 ACRES OF LAND READY FOR NEW DEVELOPMENT RIGHT NEAR 76TH AND BROWN DEER ROAD ON THE CITY’S NORTHWEST SIDE. 12 NEWS ZOE HENRY IS LIVE AT MILWAUKEE CITY HALL, WHERE THOSE LEADERS JUST ANNOUNCED THEIR PLANS. YEAH, THEY JUST UNVEILED THE GRANVILLE 2.0 VISION REPORT, AND IT ENTAILS THE PROGRESS THE CITY HAS MADE, AS WELL AS COMPILING COMMUNITY MEMBERS VISION ON WHAT THEY WANT TO SEE AT THE SITE. NOW, THE REPORT EXPLAINS THE CITY’S EFFORT TO LEARN ABOUT THE GRANVILLE COMMUNITY AND ITS NEEDS. AS OF RIGHT NOW, THE CITY HAS NOT DISCUSSED ANY BIDDERS. THE LOT FOR THE LOT. BUT THE CITY IS LOOKING FOR THREE KEY FACTORS A LAND USER THAT WILL BRING JOBS, LARGE CAPITAL INVESTMENT, AND LONG TERM USE. NOW, THE DEPARTMENT OF CITY DEVELOPMENT COMMISSIONER SAYS THE BOTTOM LINE IS THEY’RE THINKING BIG ON WHO SHOULD USE THE SPACE. SOME OF THE IDEAS THAT WE’VE HEARD, WE’VE HEARD ABOUT A RECREATIONAL FACILITY, YOU KNOW, PLACE FOR YOUTH SPORTS, WE’VE HEARD ABOUT, YOU KNOW, AN ENTERTAINMENT COMPLEX, THINGS OF THAT NATURE. AND, YOU KNOW, I THINK WHEN THE COMMUNITY SAYS THINK BIG, WHAT THEY’RE SAYING IS WE WOULD LOVE PERHAPS AN AMENITY HERE THAT DOESN’T EXIST IN THIS AREA. SO, ZOIE THERE’S ANOTHER COMMUNITY LISTENING SESSION PLANNED FOR THE FIRST OF THE YEAR. YEAH. THAT’S RIGHT. SO IT’S JANUARY 21ST. THE DEPARTMENT OF CITY DEVELOPMENT SAYS SOME OF THE FEEDBACK THAT HAS BEEN HEARD IN VARIOUS DIFFERENT LISTENING SESSIONS COULD EVEN HELP DECIDE WHO ENDS UP ULTIMATELY USING THE OLD NORTHRIDGE MALL LOT.

Milwaukee outlines possible plans for former Northridge Mall site

Milwaukee city leaders have outlined plans for redeveloping the former Northridge Mall site, now called Granville Station, emphasizing community input and economic growth

Updated: 4:48 PM CST Dec 18, 2025

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Milwaukee city leaders have outlined the next steps for redeveloping the former Northridge Mall site, now known as Granville Station, located on 58 acres near 76th Street and Brown Deer Road on the city’s northwest side.City leaders just unveiled the Granville 2.0 Vision Report, which details the progress the city says it’s making on the project, as well as what community members have said in various listening sessions and what they want to see at the old Northridge Mall site.”We’ve heard about a recreational facility, you know, place for our youth sports. We’ve heard about, you know, in entertainment, complex things of that nature. And, you know, I think when the community says think big, what they’re saying is we would love perhaps an amenity here that doesn’t exist in this area,” said Lafayette Crump, commissioner of the Department of City Development.The report shows that over the last 20 years, spending has been stagnant in the Granville neighborhood, leading to more vacant commercial properties in the area. As of now, the city says it has no concrete bidders for the former Northridge Mall site, but is looking for specific criteria in a land user.”We want significant capital investment and growth to the city’s tax base. We want new momentum along the Brown Deer Road corridor. We want family-sustaining jobs. This needs to be a true community focal point that redefines the identity of the area. A strong anchor will drive demand for surrounding development,” Crump said.The Department of City Development has planned another listening session on Jan. 21. They also added that some of the things that come out of these listening sessions could go into the decision for who ends up using this vacant lot.Top Headlines Uber driver in Milwaukee says passenger chased by man with a gun12-year-old Milwaukee girl charged with abducting 4-year-old brotherAttorney: Teen ‘brutally assaulted’ at Racine County detention centerWATCH Ex-girlfriend identifies man in $10,000 Big Bend bar ATM heist

Milwaukee city leaders have outlined the next steps for redeveloping the former Northridge Mall site, now known as Granville Station, located on 58 acres near 76th Street and Brown Deer Road on the city’s northwest side.

City leaders just unveiled the Granville 2.0 Vision Report, which details the progress the city says it’s making on the project, as well as what community members have said in various listening sessions and what they want to see at the old Northridge Mall site.

“We’ve heard about a recreational facility, you know, place for our youth sports. We’ve heard about, you know, in entertainment, complex things of that nature. And, you know, I think when the community says think big, what they’re saying is we would love perhaps an amenity here that doesn’t exist in this area,” said Lafayette Crump, commissioner of the Department of City Development.

The report shows that over the last 20 years, spending has been stagnant in the Granville neighborhood, leading to more vacant commercial properties in the area. As of now, the city says it has no concrete bidders for the former Northridge Mall site, but is looking for specific criteria in a land user.

“We want significant capital investment and growth to the city’s tax base. We want new momentum along the Brown Deer Road corridor. We want family-sustaining jobs. This needs to be a true community focal point that redefines the identity of the area. A strong anchor will drive demand for surrounding development,” Crump said.

The Department of City Development has planned another listening session on Jan. 21. They also added that some of the things that come out of these listening sessions could go into the decision for who ends up using this vacant lot.

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