NASCAR: Can Sustainability help Team Penske Win Races?

“At Team Penske, we strive for best-in-class performance both on and off the track,” comments Bill Combs, Vice President of Sustainability at Penske.

“The data hub we’ve built with Capgemini will supercharge our existing sustainability programs by enabling us to make data-driven decisions as we continue to find ways to reduce our environmental impact across multiple motorsport series.”

A legacy of green innovation

Team Penske is the racing division of Penske Corporation, a transportation giant with more than 3,300 global locations and a workforce exceeding 73,000. 

Its commitment to sustainability spans across vehicle decarbonisation, facility upgrades, supply chain optimisation and reducing reliance on non-renewable energy sources.

In 2023, Team Penske became the first major motorsports team to power all tractors and support equipment for headline races, including NASCAR, INDYCAR and the SportsCar series, with renewable diesel (R99). 

From emissions reporting and auditability to strategic sustainability planning, SDH offers a scalable solution tailored to Team Penske’s complex operations. 

The real-time visibility across carbon, water and waste metrics will allow the team to continuously measure its progress and adjust initiatives accordingly.

“These are the kinds of efforts that have enabled NASCAR’s Next Gen car to be created entirely of composite material,” comments Ben Atkins, Operations Director at Team Penske.