NASCAR’s Diversity and Inclusion program proving its value

CONCORD, N.C. (WBTV) – On the heels of the Coca-Cola 600, we caught up with only the second all black pit crew in NASCAR’s history.

Now we’re talking about NASCAR’s diversity program that has introduced the sport to people of color from around the country.

As the fans and race teams roll out of Charlotte Motor Speedway, NASCAR’s Diversity and Inclusion program is sticking around.

The point of it all— according to NASCAR’s website, to create an inclusive environment in all facets, including the racetrack, the stands, and the pit.

“I didn’t watch it as a kid, but getting to get into it from the pit road aspect made me a fan immediately,” said Kenyatta “Kap” Houston who is from Mooresville.

Growing up 20 miles north of the speedway he never considered a career in racing, it was football that captured his interest.

“Coming from a football background, the competition, the camaraderie with the teammates,” Houston said. “It also still employed being in a career and a professional sport like NASCAR.”

It’s an opportunity Kap may have missed had it not been for the NASCAR Diversity and Inclusion program.

“Without the diversity program, internally, the hiring pool would be a little different,” Houston said. “Externally, somebody that looks like myself wouldn’t have been exposed to that opportunity of pitting race cars.”

The ripple effect of Kap’s decision is influencing another athlete, former Seattle Seahawk Jordan Ferguson.

“I want to be an inspiration to those that are younger than me who may be in the same situation as myself, never knowing they’re going to join NASCAR,” Ferguson said. “To come and have this opportunity to take care of your family and have a great life as well.”

As the sport drives for diversity, there are additional programs to develop pit crew members, paid internships, and even a track to grow the next craftsman truck and stock car drivers.

Houston and Ferguson both spoke about how they’re excited to be a part of history but also look forward to the day when African Americans are regulars in NASCAR.

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