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New Documentary 'First To The Finish' Shines Light On Mazda MX

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New Documentary 'First To The Finish' Shines Light On Mazda MX

“Still in shock, just with the opportunity and just the stage that, you know, we all kind of got to be able to share our stories and go kind of deeper into what it takes to do what we do,” Hadley said.SIGN UP for The Daily OutKick. New Look, Same Attitude.The Mazda MX-5 Cup didn’t […]


“Still in shock, just with the opportunity and just the stage that, you know, we all kind of got to be able to share our stories and go kind of deeper into what it takes to do what we do,” Hadley said.SIGN UP for The Daily OutKick. New Look, Same Attitude.The Mazda MX-5 Cup didn’t need to do that for its new docuseries, First To The Finish, which is now available to stream on Amazon Prime.”And at first it was like, there’s a lot for my nine-year-old self to handle all at once. But the second race, I won that race, and then third race I won. And then I started to kind of get the hang of things.”Holbrook started as a competitive water skier before jumping to motorsports, where she was a decorated driver in sports car and touring car racing and even competed in the all-female open-wheel series, the W Series, which is the spiritual predecessor to today’s F1 Academy.Now, the team fields as many as nine cars on a Mazda MX-5 Cup race weekend and has already produced high-end talent, including full-time NASCAR Xfinity Series and part-time NASCAR Cup Series driver Connor Zilisch.”I want people to see just what women in motorsports are typically having to deal with and also just that — at the end of the day — we’re just like the men in the field. We’re hard-working, and we want the same things. We want to win. We’re very competitive, and we want the same things at the end of the day.””So, my dad kind of took it upon himself when I was growing up to introduce me to a bunch of different sports,” Hadley said. “We didn’t have any background in motorsports whatsoever, and we decided to try out indoor go-karting at our local facility when I was nine years old. And they certainly compete hard.Having seen a bit of the documentary already, I think Holbrook is right on the money.

Now, that’s a bit more relatable than an F1 driver spending an off-week in Tahiti.”You know, as a race car driver — I think [for] traditional athletes, you are an athlete, and then you become an entrepreneur,” Holbrook continued. “And then in motorsports, you have to be both from day one in order to be successful.”

This is what set this series apart from all of the other “fly-on-the-wall” documentaries. Sure, it’s neat to see Max Verstappen flying in a private jet all over the world, but that’s not exactly relatable to the average viewer.
The Vallejo, California native juggled college at UNC Charlotte while competing as one of just two women in the series, alongside Mott.

Driver Heather Hadley Talks Her Motorsports Beginnings And Competitive Nature 

It also goes a step further by shining a light on what it’s like for women in motorsports, and not just as a driver.Last season was Heather Hadley’s second season in the Mazda Mx-5 Cup, during which she raced for Holbrook’s BSI racing.The authenticity really shines through, and I think a big reason for that might be that the series’ subjects didn’t have much time to prepare before they were on track with camera crews following them around.

You’re going to see a lot of young girls and maybe even grown woman hitting their local carting tracks thanks to seeing Hobrook, Hadley, and Mott in action and that’s a very cool thing.Hadley — who, along with rookie Sally Mott, are the two drivers the series focuses on the most — said she was still in shock over the project.Somewhat unusual in a sport that features a lot of drivers who come from a long line of drivers, Hadley’s family wasn’t into racing until she discovered it at a young age.”And then three days before we show up to Daytona for the 2024 season, Jonathan Applegate, the head of Mazda motorsports, calls me and says, ‘Get ready, girl. We’re going,’ Holbrook recalled. “And I was, I was I was really like, I was really shocked, you know? I was so shell-shocked that I didn’t really even have time to process it.”Holbrook told me that after plenty of time spent working to make the series a reality, she thought it was shelved until just days before the 2024 season opened in Daytona.In 2021, Holbrook and her husband, Nick Chorley bought BSI Racing, a team that by that point had been around for several decades.After the massive success of Netflix’s Drive To Survive, which helped Formula 1 get a foothold in the United States, just about every racing series and every sport has tried to replicate that — for lack of a better word — formula, oftentimes by pumping up storylines and rivalries in the name of drama.

Owner And Team Boss Shea Holbrook Hopes Series Shows Women And Girls That Careers In Motorsports Are Accessible

Do you know what is? Hadley and Mott’s family’s doing whatever they can and making incredible sacrifices to help them achieve their racing dreams. Holbrook juggling life as a wife and mother while trying to run a racing team — BSI Racing — that fields around six cars on an average race weekend and making sure that her employees and their families are taken care of.Throw in some serious prize money and cars that are small, nimble, and robust enough to take some serious on-track bumps, and you’ve got yourself a recipe for a series that doesn’t need to manufacture drama.I’ll admit it, I was only tangentially familiar with the Mazda Mx-5 Cup before digging into the series and having the opportunity to speak to a pair of the stars of the new series, driver Heather Hadley and owner and team principal Shea Holbrook. When I was in St. Petersburg a few weeks back, I caught a bit of action from the series, which held its third and fourth races of the season in support of IndyCar.It’s fascinating to watch the two as they’re the only ones in the field who understand what it’s like to be a woman on the grid, but then have to compete.From there, Hadley got a Legends car and one more championship before making the leap to the Mazda MX-5 Cup for the 2023 season.Be sure to catch the First To The Finish, which is now streaming on Amazon Prime, and don’t miss the next round of the Mazda MX-5 Cup when it heads to Alabama’s Barber Motorsports Park for a double-header weekend May 2 through 4.The documentary is sure to help more people understand what it’s like for women to jump into the traditionally male-dominated world of motorsports, but as Holbrook noted, things are certainly getting better, and she hopes the documentary inspires more girls — and adult women — to take an interest in the sport.And, boy, did she ever get the hang of it. She won multiple karting championships and even completed 503 races at one indoor karting facility with a 100% winning percentage, which led to her being ranked No. 2 out of 355,842 people.It’s that diverse background that has helped Holbrook jump into her role leading a team, one that, looking back, she was always on a trajectory for.One of the most fascinating aspects of the series involves Hadley and Mott’s relationship. During the 2024 season, the two were the only female drivers in the field and that meant that they were the only ones competing to be the highest-finishing female at a given race, which came with a cash prize.If there’s anyone who understands what Hadley is talking about, it’s BSI Racing owner and team principal Shea Holbrook.”I’ve always, from the very beginning, wanted to be a leader, not from the egotistical side of it, just knowing that I could help motivate people, and we could come together as a team for a common goal,” she said. “So whether that was in soccer, water skiing, motor sports, team, ownership, whatever it might be, and then I just really got driven on the business end of it. 

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