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NIL Might Be Booming, But Ryan Shazier Says CFB Has a Heart Problem

Former Ohio State and Pittsburgh Steelers linebacker Ryan Shazier is sounding the alarm about what college football might be losing in the process. During a candid conversation with fellow former Steeler Arthur Moats on his podcast, Shazier didn’t mince words about the sport’s evolving culture. The former first-round NFL draft pick, who saw his playing […]

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Former Ohio State and Pittsburgh Steelers linebacker Ryan Shazier is sounding the alarm about what college football might be losing in the process. During a candid conversation with fellow former Steeler Arthur Moats on his podcast, Shazier didn’t mince words about the sport’s evolving culture.

The former first-round NFL draft pick, who saw his playing career cut short by a devastating spinal injury in 2017, expressed both support for players getting paid and concern that the focus on financial gain is eroding what once made college football special. As NIL collectives drive over 80% of the booming market, Shazier’s perspective offers a rare glimpse into how veterans of the pre-NIL era view the transformation.

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With College Sports Network’s Transfer Portal Tracker, you can stay ahead of the chaos. Follow every entrant, commitment, and decommitment as they happen.

More Money, Less Meaning? Former Steelers Star Points to NIL’s Unintended Side Effects on Player Mindset

In the podcast discussion, Shazier acknowledged the obvious benefits of NIL that he missed as a college athlete. “I wish I had NIL,” he admitted candidly. “Hey, you might would have stayed a little longer, maybe,” suggested Moats.

Despite supporting financial opportunities for players, Shazier expressed concerns about how the current system affects athlete motivation. “It’s like guys are so focused on like their money now and not just the love of the game. It’s not as many guys in my opinion that love ball as much as we did.”

Shazier contrasted this with his own mindset during his playing days: “When I used to play, I used like bro, the money going to come, bro. If I do what I’m supposed to do, If you the best, if you top five in your position, you going to be paid top five.”

Beyond NIL itself, Shazier took issue with how the transfer portal has created a constant leverage game among players. “The one thing I don’t like though for real is, just the transfer aspect of it because guys can just constantly leverage what somebody else is giving them.”

While acknowledging that leveraging offers makes business sense, Shazier questioned its educational value: “So to me, like in business, it’s nice to leverage, but just to leverage every year just in business and life, it doesn’t really teach you much. It doesn’t really allow. You don’t build a relationship.”

While strongly supporting player compensation, Shazier pushed back against standardized payment models. “I do feel that everybody should get paid. I do feel like everybody should get the most they can get, right? But when you get player unions and things like that as well, that’s when everybody think everybody should get the same amount.”

KEEP READING: College Football’s 16-Team Playoff Plan Sparks Outrage—Why Experts Say It Could Break the Sport

As the college football landscape continues transforming with direct revenue sharing expected to begin in July 2025, Shazier’s concerns highlight an important balance that financial empowerment is long overdue but preserving the sport’s core values such as passion, relationship-building and love of the game, remains essential for college football’s future.

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Winners and Losers of the House v. NCAA NIL Settlement in College Sports

The core element of the House v. NCAA settlement is that the NCAA will pay out $2.576 billion to the settlement damages classes and also begin a 10-year term in which Division I schools will be able to directly pay student-athletes with a pool (read: salary cap) of up to 22 percent of the Power […]

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The core element of the House v. NCAA settlement is that the NCAA will pay out $2.576 billion to the settlement damages classes and also begin a 10-year term in which Division I schools will be able to directly pay student-athletes with a pool (read: salary cap) of up to 22 percent of the Power Five conference schools’ average athletic revenues each year. That 22 percent figure is estimated to be approximately $20.5 million in 2025-26.

Any payments from that pool would be on top of existing benefits. So, student-athletes will still be able to receive full-tuition scholarships, free room and board, grants, academic support, nutrition, medical resources, etc. They’ll also still be able to get paid via NIL deals (more on that later).

Overall, this is a win for student-athletes in their decades-long fight for revenue-sharing. They’ll finally get a piece of the pie.

The biggest pieces of pie, though, have been reserved for the revenue-producing sports—football, men’s basketball, and to a lesser extent women’s basketball. Players from those sports are receiving 95 percent of the settlement payments.

For most Power Four schools, a majority of their $20.5 million salary cap will undoubtedly be spent on those sports as well, with football likely—and unsurprisingly—getting the largest allocation.



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Judge approves landmark House v. NCAA settlement

Fifty-nine months after the initial class-action House v. NCAA suit was filed, it has been resolved. Judge Claudia Wilken approved the House settlement on Friday in the U.S. Northern District of California, marking a landmark decision in the history of college sports. Since the NCAA was founded in 1906, institutions have never directly paid athletes. […]

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Fifty-nine months after the initial class-action House v. NCAA suit was filed, it has been resolved. Judge Claudia Wilken approved the House settlement on Friday in the U.S. Northern District of California, marking a landmark decision in the history of college sports.

Since the NCAA was founded in 1906, institutions have never directly paid athletes. That will now change with the settlement ushering in the revenue-sharing era of college sports. Beginning July 1, schools will be able to share $20.5 million with athletes, with football expected to receive 75%, followed by men’s basketball (15%), women’s basketball (5%) and the remainder of sports (5%). The amount shared in revenue will increase annually.

Power Four football programs will have roughly $13 to $16 million to spend on rosters for the 2025 season. Many schools have front-loaded contracts ahead of the settlement’s approval, taking advantage of contracts not being vetted by the newly formed NIL clearinghouse.

Instead of facing $20 billion in back damages, the NCAA and Power 5 conferences signed off on a 10-year settlement agreement that includes $2.776 billion in back damages. The NCAA is responsible for paying the amount over the next decade – $277 million annually. Roughly 60% will come from a reduction in distribution to institutions. The NCAA is tasked with closing the other 40%, which will come through reducing operating expenses. Some of the top athletes in recent memory will make millions.

The settlement also imposes new restrictions on college sports. An NIL clearinghouse will be established, titled “NIL Go” and run through Deloitte. All third-party NIL deals of $600 or more must be approved by the clearinghouse. If not approved, the settlement says a new third-party arbiter could deem athletes ineligible or result in a school being fined. In a gathering at the ACC spring meetings last week, Deloitte officials reportedly shared that 70% of past deals from NIL collectives would have been denied, while 90% of past deals from public companies would have been approved.

Speaking with sources on Friday, On3 has learned that multiple schools are sending over rev-sharing contracts, so deals are getting signed as soon as midnight.

“Because the alleged anticompetitive effect of the associated entity third-party NIL provisions has not been established, and because defendants advanced pro-competitive justifications for these NIL provisions at the final approval hearing, it is not clear that such provisions violate the Sherman Act under the rule of reason,” Wilken wrote in her decision on Friday. “Thus, the associated entity third-party NIL provisions do not preclude the court from granting final approval.”

Roster limits are also set to be introduced. Wilken recently pushed back on the limits automatically being put in place, stating that the settlement would not move forward if roster spots were not grandfathered in. NCAA and power conference attorneys, along with plaintiffs’ attorneys, agreed on a plan to phase in roster limits.

Under the plan, athletes who had their positions cut will be eligible for reinstatement at schools’ discretion. It also permits athletes who leave or are not retained by their current school would keep grandfather status at a new school. Proposed rosters include football (105), men’s and women’s basketball (15), baseball (34), men’s and women’s soccer (28), softball (25) and volleyball (18).

And while the settlement will usher in a new era of college sports, plenty of questions continue to linger. Drafted conference membership contracts are circulating at the Power Four level. The agreements spell out that institutions must waive their right to sue the College Sports Commission, the new enforcement entity to be created following the House v. NCAA settlement approval.

The contracts are a direct shot at Tennessee’s new state law, which allows schools and their NIL collectives to continue to pay above the cap, creating a competitive advantage. Not signing the membership agreement could result in schools being kicked out of their conferences or risk being blackballed by the rest of the Power Four. The College Sports Commission, run by the Power Four, is also expected to hire a commissioner. The expectation is Major League Baseball executive Bryan Seeley will be targeted for the role, according to Yahoo Sports’ Ross Dellenger.

Many across college sports have expressed doubt that the settlement will be able to halt third-party NIL collective payments. Sources expect lawsuits surrounding Title IX, the rev-sharing salary cap and the newly founded NIL clearinghouse to be filed.

In a letter published on Friday night, NCAA president Charlie Baker called the settlement “a new beginning” for the governing body.

“Together, we can use this new beginning to launch college sports into the future,” Baker wrote in the letter to the membership. “… In the weeks ahead, we will work to show Congress why the settlement is both a massive win for student-athletes and a road map to legislative reform.”



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Historic House v. NCAA settlement gets final approval, allowing schools to pay college athletes

By Ralph D. Russo, Stewart Mandel and Justin Williams A federal judge Friday granted final approval of the House v. NCAA settlement, a watershed agreement in college sports that permits schools to directly pay college athletes for the first time. The settlement, which resolves a trio of antitrust cases against the NCAA and its most […]

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By Ralph D. Russo, Stewart Mandel and Justin Williams

A federal judge Friday granted final approval of the House v. NCAA settlement, a watershed agreement in college sports that permits schools to directly pay college athletes for the first time.

The settlement, which resolves a trio of antitrust cases against the NCAA and its most powerful conferences, establishes a new 10-year revenue sharing model in college sports, with athletic departments able to distribute roughly $20.5 million in name, image and likeness (NIL) revenue to athletes over the 2025-26 season. Previously, athletes could earn NIL compensation only with outside parties, including school-affiliated donor collectives that have become instrumental in teams’ recruiting.

The NCAA and the power conferences (ACC, Big 12, Big Ten, Pac-12 and SEC), as defendants in the settlement, also agree to pay nearly $2.8 billion in damages to Division I athletes who were not allowed to sign NIL deals, dating back to 2016. The damages will be paid out over 10 years, with most of the money expected to go to former power-conference football and men’s basketball players.

Universities can begin directly sharing revenue with college athletes starting July 1.

Judge Claudia Wilken of the Northern District of California, who previously ruled against the NCAA in the O’Bannon and Alston cases, granted approval roughly a year after parties agreed to settlement terms and nearly two months after a final approval hearing on April 7, when Wilken heard testimony from more than a dozen objectors. Lawyers for both the plaintiffs and defendants noted that the number of objections and opt-outs in the settlement represent a tiny fraction of the nearly 400,000 athletes in the certified class.

However, some of those objectors delayed approval, largely citing the settlement’s new roster limits. These limits, which replace sport-by-sport scholarship limits, cap the maximum roster size per team while allowing for every roster spot to receive a scholarship. Schools can offer scholarship funds — partial or full — as they see fit, which creates more potential opportunities. But as schools preemptively prepared to comply with those new limits, they removed roster spots for thousands of walk-ons, particularly in football, and partial scholarship athletes in non-revenue sports.

In late April, Wilken offered an ultimatum, instructing the settlement parties to revise the terms in a way that mitigated any lost roster spots as a result of schools preparing for the new roster limits, or she would deny the whole agreement. Settlement lawyers responded with an amendment that allows for voluntary “grandfathering” of any athletes who lost roster spots as a result of the roster limits, a status that will follow those athletes through the remainder of their eligibility, whether they return to their original school or transfer elsewhere.

The initial House v. NCAA case — brought by plaintiffs Grant House, a former Arizona State swimmer, and Sedona Prince, then an Oregon women’s basketball player — was filed in June 2020. It challenged NCAA policy at the time that prohibited athletes from being compensated for the commercial use of their NIL rights or from sharing in the revenue generated from NCAA and conference television contracts. The case was later consolidated with two similar suits, Carter v. NCAA and Hubbard v. NCAA.

The cases had not gone to trial. The NCAA and Power 5 conferences, fearful a verdict might result in much higher damages, agreed to a settlement in May 2024. Wilken granted preliminary approval in October 2024.

The NCAA’s traditional amateurism model, in which athletes could not receive any compensation beyond a scholarship, began to crumble in 2014 when Wilken ruled against the NCAA in a suit brought by former UCLA star Ed O’Bannon, who objected to his image being used in an EA Sports video game without his permission. Wilken ruled for the plaintiffs, but after an appeals court struck part of her decision, the only tangible effect was that schools began offering cost-of-attendance stipends.

The next major case, Alston v. NCAA, made it to the Supreme Court, where the justices ruled 9-0 against the NCAA. Often mischaracterized as a case about NIL, Alston’s main impact was that it allowed schools to provide athletes $5,980 a year in academic expenses. However, the lopsided decision left the NCAA vulnerable to additional legal challenges regarding rules that limited compensation, and it was delivered on June 21, 2021, nine days before numerous state laws allowing NIL payments were set to go into effect. The NCAA quickly scrapped most of its intended restrictions on NIL.

In the years since, many athletes have entered into deals with local companies and struck lucrative endorsement deals with national brands like Gatorade and New Balance, as intended. But a far more common practice involves boosters using purported NIL deals to lure recruits or players from the transfer portal to their favorite school. The NCAA’s enforcement division initially sought to punish schools that used NIL as a form of “pay for play” or recruiting inducement, but when the University of Tennessee came under fire in early 2024, the state’s attorney general sued, and a judge issued an injunction prohibiting the NCAA from enforcing those rules.

The amount of money being spent in the NIL arena has skyrocketed since 2021. Last year, Ohio State athletic director Ross Bjork said the Buckeyes football team — which later won the national championship — was earning $20 million in NIL. CBS Sports recently reported that a number of men’s basketball rosters have already topped $10 million for next season.

To this point, collectives supporting specific schools have ruled the market, but administrators are hoping the House settlement will curtail that influence. In addition to schools being allowed to make NIL deals themselves, the new model also requires all outside NIL deals of more than $600 to go through a clearinghouse that will determine whether the payments are for a valid business purpose and reflect fair market value. Meanwhile, the settlement establishes an enforcement arm that will penalize schools that go over the $20.5 million cap. All of this will be overseen by the newly established regulatory body, called the College Sports Commission, which is in the process of shifting considerable oversight and control of college sports away from the NCAA and to the power conferences.

The NCAA’s Division I Board of Directors recently approved a series of proposals, pending settlement approval, that will strike 153 rules from the association’s handbook and clear the way for the settlement terms to be implemented.

The settlement represents a significant shift in college sports, but it will not mark the end of the NCAA’s legal challenges. Among numerous ongoing cases, Johnson v. NCAA was filed in 2019 in Pennsylvania and seeks to have athletes classified as employees who are entitled to minimum wage compensation. The NCAA’s efforts to dismiss the case have thus far been denied. Revenue sharing and third-party NIL constraints could also invite additional lawsuits on the basis of Title IX, antitrust violations and conflicts with state laws.

NCAA and power conference stakeholders continue to pursue antitrust exemptions in the form of Congressional intervention, in hopes of codifying the settlement and its effectiveness moving forward. President Donald Trump has explored a new commission focused on the issues facing college sports, led by former Alabama head coach Nick Saban and billionaire Texas Tech board chair Cody Campbell, though it is paused as members of Congress pursue legislation.

 (Photo: Jared C. Tilton / Getty Images)



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Georgia football fans have new way to contribute to NIL program

Name, Image and Likeness (NIL) has quickly become one of the most important things in all of college football. NIL quite literally is the difference between the programs at the top of the college football world and those at the bottom. Thankfully for Georgia, they are one of the programs with the best NIL, so […]

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Name, Image and Likeness (NIL) has quickly become one of the most important things in all of college football. NIL quite literally is the difference between the programs at the top of the college football world and those at the bottom.

Thankfully for Georgia, they are one of the programs with the best NIL, so they have been able to take advantage of this new college football landscape. But one thing that has been missing for UGA, and almost every college football program for that matter, is an easy way to directly impact the money Georgia has at their disposal.

That however is changing, thanks to the new EA Sports College Football 26 video game.

Georgia fans have new way to make UGA more money

According to the above post, teams will be paid based on the amount they are used by fans in the new EA College Football 26 video game. More specifically, each team will be paid based on the percentage of games that are played with them.

The specified amount set to be paid to college football programs is unknown, but for simplicity sake let’s say it is $100 million. If Georgia is then used in 1 percent of all the games played in this video game, they will be paid $1 million in royalties.

Sometimes it is fun in these video games to play with a very small school and see if you can take them to a national title. But that may not be the best idea as a Georgia fan. Sure the argument can be made that each individual game really doesn’t add up to that much (which is true), but using a different school gives them more money that could have gone to Georgia.

So out of all the ways to help Georgia’s program, this is potentially the easiest. It is as simple as playing the game as often as possible while using Georgia so that much more money can be handed out to the program.

The game is set to be released July 10, so be sure to mark your calendars so Georgia can start filling their pockets as soon as possible.





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Texas Tech Signs Softball Star NiJaree Canady to Another Seven-Figure NIL Deal

In July 2024, Texas Tech—a school with virtually no softball history to speak of—landed Stanford pitcher NiJaree Canady in the transfer portal. The Red Raiders lured Canady with a $1 million NIL deal, the largest for a college softball player since the practice’s legalization. Talk about a return on investment. Texas Tech will play Texas […]

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In July 2024, Texas Tech—a school with virtually no softball history to speak of—landed Stanford pitcher NiJaree Canady in the transfer portal. The Red Raiders lured Canady with a $1 million NIL deal, the largest for a college softball player since the practice’s legalization.

Talk about a return on investment. Texas Tech will play Texas Friday in Game 3 of the Women’s College World Series finals—with the winner taking home the national championship.

Before the big showdown, however, the Red Raiders got some accounting done. On Friday, Canady’s manager Derrick Shelby told ESPN’s Ramona Shelburne that Canady had signed another million-dollar NIL contract with Texas Tech.

Canady is 34-6 this season with a 0.97 ERA and 317 strikeouts in 239 innings pitched. She’s also slashing .280/.418/.645 with 11 home runs and 34 RBIs in 107 at-bats.

The Red Raiders had made seven NCAA tournament appearances ever before this year. How quickly the state of a program can change in college sports’s brave new world.

More on Sports Illustrated



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Texas Tech pitcher NiJaree Canady signs a second $1 million-plus NIL deal, AP source says | National News

OKLAHOMA CITY (AP) — Texas Tech pitcher NiJaree Canady has signed another $1 million-plus NIL deal, a person with knowledge of the agreement told The Associated Press on Friday. The person spoke to the AP on condition of anonymity because they were not authorized to discuss the situation publicly. ESPN first reported the deal. The […]

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OKLAHOMA CITY (AP) — Texas Tech pitcher NiJaree Canady has signed another $1 million-plus NIL deal, a person with knowledge of the agreement told The Associated Press on Friday.

The person spoke to the AP on condition of anonymity because they were not authorized to discuss the situation publicly.

ESPN first reported the deal.

The name, image and likeness deal came hours before Canady was set to pitch for the Red Raiders in the decisive Game 3 of the Women’s College World Series championship series against Texas.

Canady signed a similar deal with Texas Tech last year after she had led Stanford to the World Series semifinals two straight years. It has paid off — she leads the nation in wins (34) and ERA (0.97) and has thrown every pitch for the Red Raiders in the World Series.


AP sports: https://apnews.com/sports

Copyright 2025 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without permission.



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