BILLINGS — Influxer has announced the launch of a new partnership with Montana State University Billings student-athletes providing Name, Image and Likeness merchandising opportunities, per an MSUB news release on Monday.
Influxer, an approved licensed NIL vendor with MSU Billings, will host a complete NIL merchandise store for all Yellowjacket student-athletes who choose to participate. This merchandise store will feature officially licensed apparel with their names and jersey numbers. Fans can find the Influxer shop at influxermerch.com/colleges/montana-state-university-billings.
“Influxer is excited about this partnership with the Yellowjackets to bring a great NIL opportunity that benefits everyone,” Influxer Vice President Keith Miller was quoted in the MSUB news release. “(MSUB AD) Michael Bazemore, (MSUB associate AD) Hollie West and the administration have been extremely diligent in not only emphasizing the end product of the opportunity but also recognizing the business experience the process brings to the student-athlete development.”
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Every MSUB student-athlete who chooses to sign up will be provided with a personalized webpage housing their merchandise. The Influxer team will manage all fulfillment and customer service, while collaborating directly with Yellowjacket student-athletes on creative elements, product creation, design and marketing, the MSUB press release stated.
“We are extremely excited to partner with Influxer,” said Bazemore in the MSUB news release. “This provides a great opportunity for our student-athletes to promote their brands and connect with our fans. Influxer provides a consistent and practical approach for NIL.”