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PFF ranks the Top 10 coaches in college football entering 2025 season
As Power Four media days begin this week with the Big 12’s annual preseason event in Frisco, Texas, the 2025 college football season is just around the corner. In fact, the 2025 regular season officially kicks off seven weeks from Saturday with the first full slate of games set for a week later on Aug. 30.
In the meantime, Ranking SZN remains in full swing and no ranking season is complete without an updated list of college football’s best head coaches. And now, a full year and a half removed from Nick Saban‘s surprise retirement following the end of the 2023 season, Pro Football Focus unveiled its definitive list of the Top 10 head coaches in college football ahead of the 2025 regular season.
While there might be little debate at the top, the rest of PFF’s Top 10 list is sure to create controversy among multiple college football fan bases. How do you think PFF did with its Top 10 ranking?
Pro Football Focus’ list of college football’s Top 10 head coaches entering 2025 season:
Ever since the retirement of his coaching mentor (Saban), Smart has ascended to the top of nearly every coaching list, especially having won two of the last four College Football Playoff national championships. Smart is an incredible 105-19 over nine seasons at his alma mater, including 62-11 in SEC league play, and has made four CFP appearances since 2017.
Of course, after last season’s disappointing one-and-done Playoff appearance amid an 11-3 campaign, Smart’s place atop to this list could face its first serious challenge if the Bulldogs don’t show improvement in 2025. After back-to-back national titles in 2021-22, Georgia fans expect to be back in the thick of the national championship hunt well into January. Anything less could see Smart’s pedestal take a hit.

Day climbs to No. 2 after guiding the Buckeyes to the program’s first CFP national championship in a decade last season, rolling through the first-ever 12-team field with relative ease. Despite his continued struggles against bitter rival Michigan — OSU has lost four-straight in The Game — Day is nevertheless one of college football’s winnest coaches with a 70-10 overall record in six years in Columbus.
That said, Day’s status on this list could go multiple ways depending on how things fare in 2025. If the Buckeyes can somehow go back-to-back, he could leapfrog Smart at No. 1. Of course, if Ohio State falls off and either misses out on the CFP completely and/or loses a fifth-straight to the Wolverines, Day could plummet down this list along with reemerging hot seat talk.
As the only other current collegiate head coach with a national championship on his resume, Swinney cracks the Top 3 having led the Tigers to CFP national titles in 2016 and 2018. PFF also points out Swinney’s domination of the ACC, including winning his ninth ACC championship last season to secure Clemon’s sixth CFP appearance — which is two more than Smart.
The Tigers enter the 2025 season with renewed national championship hype thanks in large part to a mostly intact roster that won the ACC a year ago, including star QB Cade Klubnik. If Swinney can lead Clemson back to the CFP promised land, it could certainly propel him even further up this list. Of course, any struggles with what is expected to be a championship-caliber roster could heat things up for Swinney.
PFF rounds out its Top 5 with two of the youngest head coaches on this list, giving the nod at No. 4 to the 39-year-old Lanning, who is an impressive 35-6 across three seasons in Eugene. Lanning’s success rate sits just behind Day among current head coaches, and includes a Big Ten championship after the Ducks rolled through conference play undefeated in its first season in the league.
Should Lanning continue Oregon’s upward trajectory in 2025, especially if the Ducks can make the program’s third-ever national championship game, it’s not hard to imagine his further climb up this list. But in the meantime, Lanning sits pretty at No. 4 with no sign of slowing down anytime soon.

Much like Lanning, the 39-year-old Freeman rounds out PFF’s Top 5 head coaches after Notre Dame responded from an early-season loss to Northern Illinois to finish as national runner-ups in 2024. Freeman’s 2024 run through the CFP saw him achieve victories over three other coaches on this list, including a quarterfinal upset of Kirby Smart’s Georgia.
Despite breaking in a new starting QB this season, Freeman’s Fighting Irish are projected to once again make the CFP and potentially challenge for a national championship. And if Freeman is able to achieve Notre Dame’s first national title since 1988, you can expect his continued climb up this list.
PFF begins the back-half of its Top 10 with the man the officially brought Texas “back” to national prominence after back-to-back College Football Playoff appearances. Before the ‘Horns reached 12 wins in 2023, Texas had just one double-digit win season (2018) since 2010. But that’s no more as Sarkisian’s Longhorns enter 2025 with serious national championship aspirations.
Sarkisian is 38-17 in four seasons at Texas, including 25-5 overall and 15-2 in the SEC over the past two seasons, and has the ‘Horns primed for even more behind former No. 1 overall recruit Arch Manning at quarterback. If Sark and the next Manning scion can win it all in 2025, expect to see him continue to climb this list in the years to come.
Saban’s replacement at Alabama didn’t quite live up to the lofty standards set by his predecessor over the prior 17 seasons in 2024, but that disappointment has only translated into a renewed recruiting effort that has confidence riding high in Tuscaloosa. Despite the Tide’s first sub-10 win season since Saban’s initial campaign in 2007, DeBoer gets the nod thanks to his exquisite coaching resume.
Prior to arriving at Alabama, DeBoer was 25-3 overall in two seasons at Washington, including making the 2023 CFP national championship game, and is still an eye-popping 113-16 across 10 seasons as a collegiate head coach. Given the Tide’s returning talent, especially on defense, Alabama once again enters a season with national title aspirations.

Always the bridesmaid, never the bride, Franklin finally appears primed for a truly special season in 2025, with the Nittany Lions potentially entering the season as the nation’s No. 1 team. Franklin led Penn State to a runner-up finish in the Big Ten last season and the program’s first CFP appearance, where it lost a back-and-forth game to Notre Dame in the national semifinal.
Frankin, 53, is 101-42 in 11 seasons in University Park, including topping double-digit wins the past three seasons. And given the wealth of returning talent, including senior QB Drew Allar and backfield RB tandem Nick Singleton and Kaytron Allen, the sky is the limit for Franklin and Penn State this season.
Kelly left Notre Dame to come to LSU in late 2021 to compete for national championships, but since arriving in Baton Rouge, championships have been hard to come by. Even in the SEC. Kelly has a career 292-107-2 head coaching record, including 29-11 overall and 17-7 in SEC play in three seasons at LSU.
But as Tigers fans begin to grumble, Kelly’s seat gets warmer by the day. Still, LSU enters the 2025 season with a preseason Heisman Trophy favorite in QB Garrett Nussmeier. And if Kelly can finally put it all together and return to the CFP for the first time since winning it all in 2019, Kelly could climb up this list.
PFF caps its Top 10 list with the second-year Hoosiers head coach following a historic 2024 season in which Indiana won a program-record 10 straight games to open Cignetti’s first season in Bloomington. The Hoosiers would go onto finish 11-2 overall and 8-1 in Big Ten play to make the program’s first College Football Playoff.
2024 was actually Cignetti’s second-consecutive double-digit win season after going 11-1 in 2023 at James Madison. If Cignetti can keep pilling up 10-win seasons, especially in Year 2 at Indiana, expect the veteran 64-year-old coach to continue to climb up PFF’s head coaching ranking next year.
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Big 12’s Brett Yormark says college athletics needs legislation that’s stalled in Congress :: WRAL.com
ARLINGTON, Texas (AP) — Big 12 Commissioner Brett Yormark says legislation currently stalled in Congress is needed to regulate college athletics and put a stop to what he essentially calls uncapped spending for name, image and likeness in football.
“Let me be clear about this,” Yormark said Saturday before the Big 12 championship game between No. 5 Texas Tech and 11th-ranked BYU at the home of the Dallas Cowboys. “The House of Representatives must do what is right for over 500,000 student-athletes and pass the SCORE Act. We must protect their future, their well-being and their fair treatment. They deserve action and not excuses.”
An effort backed by the NCAA, the U.S. Olympic organization and the White House faltered in Congress this past week, with opponents raising concerns over the wide-reaching power it gives the governing body of college sports and its most powerful programs.
The NCAA and Division I conferences portray the legislation as codifying the rules created by the multibillion-dollar lawsuit settlement that allows college players to be paid, providing clarity that supporters say is long-needed.
House Republican leaders had planned to push the bill to a final vote this past week. But those plans were abruptly scrapped after a procedural vote to advance the bill nearly failed.
Yormark said he supports the revenue-sharing model that is part of the settlement and agrees with those who believe NIL spending on top of the $20.5 million could be destabilizing for college sports.
UCF coach Scott Frost said on national signing day this week he thinks college football is “broken” because of unregulated spending on players.
In 2017, Frost led the Golden Knights to a 13-0 record without a bid in the College Football Playoff, which included four teams at the time, before getting fired in the middle of a fifth unsuccessful season at Nebraska, his alma mater. UCF, which was in the American Conference for Frost’s first stint but has since joined the Big 12, went 5-7 in his return this year.
“I will be spending time with the commissioners next week on some of the challenges and issues that face collegiate athletics, and we’re working through them,” Yormark said. “But I want you to understand that nothing’s broken in this system. And I respect Scott. But nothing’s broken. It’s all about progress, not perfection. There is no perfection in any industry, but there is progress, and we’re making great progress.”
Yormark is ready for 16-team playoff
Yormark said he believes in the playoff model with five automatic bids, even if it might cost the Big 12 a second team this season. That scenario also fits his opinion that the CFP needs to be 16 teams — with 11 at-large bids — instead of the current 12.
“I believe that on a percentage basis, when there’s 136 FBS (bowl subdivision) schools, the number 12 is too low,” Yormark said. “We need more access for all the right reasons. And I’m very consistent about that.”
Yormark indicated he doesn’t think the playoff will expand for 2026, even with an extra eight weeks to try to reach an agreement. The new deadline is Jan. 23.
“I can tell you we’re working on it, but we can’t rush it,” Yormark said. “A lot goes into it. It’s not just about picking a number. You also have to look through a filter and say what are the unintended consequences of those decisions, which is what the commissioners and myself are working on. I’m not overly optimistic we’re going to be able to change anything for next year. But we’re in the lab.”
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Kentucky Basketball loses recruiting prediction for Christian Collins as NIL looms large
Collins, a 6-foot-8, 200-pound forward from Bellflower, California, is widely regarded as one of the premier frontcourt prospects in the country. His blend of athleticism, scoring ability, and defensive versatility made him a major priority for Kentucky head coach Mark Pope and his staff as they work to build future recruiting classes.
According to Jacob Polacheck of KSR, Collins’ recruitment is being heavily influenced by NIL structure and contract details, a growing trend at the top of the recruiting landscape. That reality was addressed publicly earlier this month by Kentucky athletic director Mitch Barnhart during Will Stein’s introductory press conference as the Wildcats’ new football head coach.
Barnhart pushed back strongly against the perception that Kentucky is at an NIL disadvantage, saying, “Enough about ‘have we got enough?’ We’ve got enough.” He also emphasized that Kentucky will not compromise its standards to land recruits. “We’ve got to do it the right way,” Barnhart said. “We’re not going to break the rules. That’s flat-out.”
While Kentucky no longer holds a crystal ball prediction for Collins, the Wildcats are not out of the race. However, his recruitment now appears far more fluid, underscoring the increasingly complex balance between elite talent, NIL expectations, and long-term program philosophy in modern college basketball.
NIL
Kentucky loses recruiting prediction for 5-star forward Christian Collins as NIL looms large
Kentucky Basketball suffered a notable recruiting setback this week as 247 Sports national analyst Travis Branham removed his crystal ball prediction for the Wildcats to land class of 2026 5-star power forward Christian Collins. Branham originally placed the prediction in early November, fueling optimism that Collins could commit to Kentucky as the early national signing period approached. That announcement never came, and momentum has since cooled.
Collins, a 6-foot-8, 200-pound forward from Bellflower, California, is widely regarded as one of the premier frontcourt prospects in the country. His blend of athleticism, scoring ability, and defensive versatility made him a major priority for Kentucky head coach Mark Pope and his staff as they work to build future recruiting classes.
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According to Jacob Polacheck of KSR, Collins’ recruitment is being heavily influenced by NIL structure and contract details, a growing trend at the top of the recruiting landscape. That reality was addressed publicly earlier this month by Kentucky athletic director Mitch Barnhart during Will Stein’s introductory press conference as the Wildcats’ new football head coach.
Barnhart pushed back strongly against the perception that Kentucky is at an NIL disadvantage, saying, “Enough about ‘have we got enough?’ We’ve got enough.” He also emphasized that Kentucky will not compromise its standards to land recruits. “We’ve got to do it the right way,” Barnhart said. “We’re not going to break the rules. That’s flat-out.”
While Kentucky no longer holds a crystal ball prediction for Collins, the Wildcats are not out of the race. However, his recruitment now appears far more fluid, underscoring the increasingly complex balance between elite talent, NIL expectations, and long-term program philosophy in modern college basketball.
NIL
Former college football star QB shuts down career move amid political rumors
Less than two months after announcing his intention to run for lieutenant governor in Alabama, former three-time national champion Crimson Tide quarterback AJ McCarron has announced he will exit the race.
McCarron is seeking to rededicate himself to football, an effort that will require “100% of my focus, commitment, and attention that I was to give to the office of lieutenant governor, so it is time to end my campaign,” he said in a statement.
A historic career at Alabama
McCarron led the Crimson Tide to back-to-back BCS national championships in 2011 and 2012 and was part of the national title team as a redshirt player in 2009.
A native of Mobile, the quarterback became the first player at his position to win consecutive BCS titles and also received several of college football’s more prestigious awards, including the Maxwell, Johnny Unitas Golden Arm, and Kellen Moore Awards.
As a junior, McCarron established an Alabama record with 30 touchdown passes in a season, and broke Greg McElroy’s former record with 3,063 passing yards in a season during his senior campaign in 2013.
McCarron finished his Alabama career with a 36-4 overall record, completing almost 67 percent of his passes with 77 touchdowns and 15 interceptions.
McCarron in the NFL
The quarterback emerged as a fifth-round selection in the 2014 NFL Draft by the Cincinnati Bengals, playing as a backup for four years.
McCarron spent the next four seasons as a reserve first with the Oakland Raiders, followed by a stint with the Houston Texas, and finally the Atlanta Falcons.
From there, he played in the XFL with the St. Louis Battlehawks, a franchise that then moved to the United Football League.
McCarron’s political ambitions
The former quarterback star was running as a Republican for the second-highest office in his home state, a move he said was inspired by the murder of conservative political activist Charlie Kirk.
“Alabama’s conservative and cultural values are under attack from every direction,” McCarron said in his announcement for office.
“That’s why Charlie Kirk’s assassination affected so many of us so deeply. His example convinced me to get off of the sidelines, get into the game, and stand tall for our conservative beliefs.”
McCarron currently serves as a college football commentator as part of The Dynasty podcast, which he presents with fellow Alabama alum Trent Richardson and Crimson Tide broadcaster Chris Stewart.
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Jayden Maiava returning to USC on new NIL deal
Dec. 17, 2025, 1:41 p.m. ET
USC will get its starting signal-caller back in 2026.
On Tuesday, the program announced that quarterback Jayden Maiava has signed a new NIL deal to return to the Trojans next season. Maiava, who previously played at UNLV, would have had a significant transfer portal market and also ranked as a top-10 quarterback prospect in the 2026 NFL draft, per ESPN’s Mel Kiper.
Maiava started 11 games at UNLV in 2023 before transferring to USC, where he ultimately lost the starting job to Miller Moss ahead of the 2024 season. However, amid subpar play from Moss, coach Lincoln Riley made a change as he started the final four games.
Though his numbers during that stretch weren’t stellar, he did guide the Trojans to a 3-1 finish to the season.
Riley opted not to take a transfer quarterback this offseason and stuck with Maiava, who started all 12 games in a 9-3 season. He took a major leap, completing 66.2% of his passes for 3,431 yards, 23 touchdowns and eight interceptions.
Maiava also ran for six touchdowns this fall.
He became one of the Big Ten’s top quarterbacks this season, and for the first time since Riley’s second year at USC with Caleb Williams, the Trojans will have a proven, incumbent starting quarterback back in 2026.
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NIL
A new era of NIL at Oklahoma State
Created to fully-fund revenue share and to grow endorsement opportunities for Oklahoma State student-athletes, The Alliance pairs the POSSE Excellence Fund with Learfield’s Cowboy Sports Properties.
The POSSE Excellence Fund provides more than $31 million in scholarships and revenue share for student-athletes across all of OSU’s ticketed sports. Cowboy Sports Properties integrates NIL opportunities for student-athletes into OSU’s existing sponsorship, media and marketing ecosystem.
“The OSU NIL Alliance will streamline how our supporters can maximize new opportunities for our student-athletes and continue to position OSU for championship-level success.” Athletic Director Chad Weiberg said.
Weiberg appointed Brakston Brock to lead this next step in OSU’s NIL evolution. Brock has climbed the ranks during his six years in Stillwater and now elevates into the role of Senior Associate Athletic Director for NIL Strategy and Revenue Generation.
For more information on the OSU NIL Alliance, visit https://okstate.com/nil.
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