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JetFuel

Stagwell acquires JetFuel, a New York-based experiential marketing services agency. JetFuel will become a subsidiary of Stagwell’s integrated experiential agency TEAM. JetFuel specializes in live brand experiences, retail and shopper marketing, digital content and sponsorship activations. It has worked with clients including Walmart, Unilever, Kimberly Clark and Feastables. “With access to Stagwell’s high level insights and data resources, as well as integration with their world class creative thinking, we’ll be able to design experiences that are not just more effective and efficient, but truly transformative for our clients and their audiences,” said JetFuel CEO Abe Sorcher.

DAA

The Diversity Action Alliance and Institute for Public Relations release a report showing that racial diversity has made considerable strides in the PR and communications workforce. From 2019 through the end of 2023, the level of diversity (i.e., the number of nonwhite employees and managers) rose from 22 percent to 28 percent. Growing Latino representation (up three percent) was a big factor in that increase. In the C-suite, diversity appears to be growing more quickly. In 2019, top communications leaders (CCOs, agency CEOs, executive directors) at DAA signatory organizations had a diversity rate of seven percent. By the end of 2023 that number rose to 18 percent. The report reflects data from over 16,000 employees across 99 companies, including Fortune 500 communications departments and top-ranked U.S. communications agencies. “While we’ve seen small gains over the past five years, our field still lags behind the broader stakeholder market,” said DAA president Carmella Glover. “We are committed to providing this progress report annually and providing resources to drive measurable actions. Diversity is vital for responsible and relevant business and communications.” The deadline to submit numbers for 2024 is June 30, 2025. The senior-most communicators at any organization (i.e., CCO, Agency CEO, Executive Director) can join DAA by participating before the deadline.

Athletes Endorse

Athletes Endorse, which works to connect brands with pro and college athletes, launches in Los Angeles. The agency offers athlete sourcing, campaign strategy, public relations, content production and fan engagement services. It generates content that can be used across digital channels and for product launches, seasonal promotions, direct marketing and internal communications. Athletes Endorse works with brands in sectors including retail, insurance, legal and food products. “We’re leveling the playing field for brands by developing athlete partnerships that are no longer just for big-budget national brands or marquee athletes,” said Athletes Endorse founder and chief endorsement officer Eric Wein.

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Indiana volleyball falls to Texas in regional semifinals, ends NCAA Tournament run

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Indiana volleyball’s historic season came to an end Friday against the University of Texas at Austin in the NCAA Tournament regional semifinals. The Hoosiers were swept by the Longhorns at Gregory Gymnasium in Austin, Texas, to finish their season with 25-8 overall record. 

Senior outside hitter Candela Alonso-Corcelles led Indiana’s offensive efforts with 13 kills in the match off a .195 hitting percentage. Freshman outside hitter Jaidyn Jager recorded nine kills, while freshman middle blocker Victoria Gray had eight. 

While Texas claimed the opening point in the first game, Indiana kept it close in the starting moments. The Hoosiers had a serve to tie the game at five points, but the Longhorns responded with a kill from freshman outside hitter Cari Spears.  

Texas then went on a run to take a 9-5 lead over Indiana. The Hoosiers continued to chip into the Longhorns’ lead, but Texas overpowered Indiana, going on a 4-0 run later in the set to take a 14-8 lead. Junior outside hitter Torrey Stafford had a hand in each of the four points during the run.  

Indiana pulled within two points after a 6-2 run in the first game put it behind Texas 16-14. While the Hoosiers stayed within reach of the Longhorns until late in the set, they couldn’t gain enough momentum to swing the game in their favor. Indiana struggled to stop Stafford, as she scored eight points off six kills, two blocks and a service ace in Texas’ 25-20 set win.  

In the second set, the Hoosiers once again kept it close until the Longhorns were able to string together a 4-1 run in the middle of the game to take a 12-8 lead. Texas’ defense was suffocating for Indiana’s typically powerful offense, as the Longhorns recorded five blocks in the second set.  

Texas extended its advantage to six points, and while Indiana pulled within two points after a 5-1 run, it wasn’t enough to overturn the Longhorns, who won the set 25-22. Through two sets, Texas held Indiana to just a .177 hitting percentage compared to the Longhorns’ .365 hitting percentage. 

The Hoosiers fell behind early in the third set, allowing the Longhorns to get off on an 11-5 lead. However, Indiana dug into the deficit. A 6-2 Indiana run later in the set tied the game at 18 points, leading Texas to call a timeout.  

Following the timeout, the Longhorns scored two straight points to regain their lead and carried their advantage to the end of the set, picking up another 25-22 win. 

Indiana struggled to contain Stafford throughout the contest, as she recorded 22.5 points off 19 kills, four blocks and a service ace. She ended the match with a .679 hitting percentage.  

With the loss to Texas, Indiana finished its season with a 25-8 overall record with a 14-6 mark in the Big Ten. It marked the most wins and fewest losses in a single season in program history for Indiana. 





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No. 3 Volleyball sweeps No. 15 Indiana to move on to Regional Final in NCAA Tournament

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AUSTIN, Texas. — The No. 3 Texas Volleyball team rolled past No. 15 Indiana (25-20, 25-22, 25-22) to advance to the Regional Final of the NCAA Tournament. In the last 20 regional semifinal appearances, the Longhorns have advanced to 18 NCAA Regional Finals, 12 National Semifinals and eight National Championship matches. 

Junior Torrey Stafford became just the second Longhorn since 2013 to reach 500 kills in a season and first since Madisen Skinner in 2023 who finished with 547. Stafford also reached 700 career digs (705) with eight on the day along with four blocks, which tied her season high. The outside hitter recorded a .679 hitting percentage, marking her season high. In addition, Stafford became the sole Longhorn since 2013 to register 500 kills and 250 digs in the same season. 

Texas put up .374 hitting percentage as a team, while limiting Indiana to .217. Freshman Cari Spears totaled eight kills and three digs while hitting .312. Middle blocker Nya Bunton recorded seven kills and five blocks, while outside hitter Whitney Lauenstein registered seven kills and season-high four blocks. Sophomore Ayden Ames contributed six of the 12 total blocks for the Longhorns, along with three kills. Libero Ramsey Gary reached 200 digs at Texas (201) with three while facing her former team. 

Set One: Texas extended the lead with a 4-0 run to 14-8 in the first set against the Hoosiers, taking the set 25-20. Stafford totaled six kills while hitting .750, with Bunton putting up three blocks amongst Texas’ four in set one. The Longhorns hit .323 while limiting Indiana to only .162 and one block. 

Set Two: The Longhorns won the second set 25-22. Texas put up five team blocks, with Ames leading the charge with four. Stafford recorded nine kills while hitting .818, with Ella Swindle contributing 11 of her 30 assists. 

Set Three: Texas completed the sweep over the Hoosiers with a  25-22 set three win. Lauenstein (6) and Bunton (5) combined for 11 kills for the Longhorns. Bunton hit perfect during the final set of the match (5-for-5). 

Texas will face the winner between No. 5 Stanford and No. 10 Wisconsin in the Regional Final of the NCAA Tournament. The game time is TBD for either 2:30 pm CT on ABC or 6:30 pm CT on ESPN. 



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ASU volleyball’s NCAA tournament run ends in Sweet 16

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Updated Dec. 11, 2025, 3:26 p.m. MT



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NCAA volleyball Sweet 16 bracket: Friday’s scores, highlights

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Updated Dec. 12, 2025, 2:49 p.m. ET



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Vikings have ten top five finishes, Barrera sets another school record

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FARGO, N.D. – The Valley City State Viking Track and Field teams competed in the Dakota Alumni Classic Thursday, December 11th at the Shelly Ellig Indoor Track and Field Facility on the campus of North Dakota State.

The Viking Men scored 46 points and placed fifth overall. The women scored 25 points and placed fifth overall. The meet consisted of Division 1 schools, Division 2 schools and the Vikings.

On the women’s side, Frida Barrera set another school record, her second in as many meets. The freshman from Clara City, Minn. placed first in the 800m with a time of 2:21.83. She broke the school record held by Jasmine Barnes which she set last year by 2.27 seconds. The Vikings had the top three spots in the 800m. Billie Maye Pohlkamp was second and Paiton Flick was third.  

For the men. Zach Baumgartner was second in the Mile with a time of 4:39.79. Tate Minnihan finished fourth. Jordan Mount was fourth in the 200m. Cameron Champagnie was third in the triple jump and fifth in the long jump. Titus Dolo was third in the 60m, and Isaac Eichhorst was fifth in the 800m.

UP NEXT: The track teams will now have a month off before its next competition. They will be at the Bison Team Cup in Fargo on January 17th.

 



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A Lighthearted Look at Changing Language

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12/12/2025

by Matthias Gräf

Gen-Z Slang on the Golf Course: A Lighthearted Look at Changing Language

Gen-Z Slang on the Golf Course: A Lighthearted Look at Changing Language – Source @https://www.instagram.com/lpga_tour/





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