NIL
Ranking open Power Four coaching jobs by NIL spending power after Auburn fires Hugh Freeze
Nine Power Four jobs have opened during the 2025 college football season, and Auburn is expected to be among the most desirable destinations after Sunday’s Hugh Freeze firing. Recruiting potential is a key factor for coaching candidates, alongside NIL collective spending and booster support.
There’s more than a $15 million disparity in collective funding among open coaching jobs, with the top opening generating $20.1 million compared to $5.3 million for the lowest, according to the latest NCAA-NIL estimates.
While these figures may shift as schools often receive cash influxes after coaching changes, they reveal which programs among Auburn, LSU, Florida, Penn State, Arkansas, Virginia Tech, UCLA, Oklahoma State and Stanford lead the pack and which must ramp up their fundraising efforts significantly this offseason.
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Below is a ranking of open Power Four coaching jobs by NIL collective funding, according to NCAA-NIL estimates.