Rookie Toni Breidinger learning each week in the NASCAR Craftsman Truck Series

This season has been full of challenges for Toni Breidinger. The NASCAR Craftsman Truck Series rookie has had growing pains. Breidinger came up through the USAC ranks, winning 19 races. She then spent time developing in ARCA and other series.

In 2025, Toni Breidinger is taking new strides in racing and in her other career. Breidinger spends her time not just going fast around the track but going around the country as a model and social media influencer.

Prior to racing at North Wilkesboro, a town of barely over 4,000 residents, Breidinger was on the New York City red carpet for Sports Illustrated’s Swimsuit Issue, in which she took part.

10 races into the season and a big weekend at Charlotte coming up, Breidinger is still learning. The Truck Series isn’t what it used to be, even a couple of years ago. The quality of racing has increased, and that has been challenging for the 25-year-old.

“Yeah, there’s honestly quite a bit of things that I was kind of surprised by this year,” Breidinger said in an interview with 5GOATs. “I knew the learning curve was going to be steep, and I knew that I had a lot to learn. But I don’t think I realized how much I was going to learn, how much I’m taking away.

“Like, after every race, I’m like wow, I feel like a new driver because I’ve learned so much. So, yeah, almost the unknown of I didn’t know how much new stuff I was going to learn. In so many different areas, from the tracks and the truck and the aero. Yeah, I’ve been learning a lot, and I’m like, I can’t believe I’ve been learning this much. Kind of crazy, but yeah.”

With millions of followers on social media, there are a lot of Toni Breidinger fans. Her recent off-track news has continued. Breidigner has signed new sponsorship deals with 818 Tequila, Kendall Jenner’s brand.

Another numerical partner will join Breidinger later this year at Lime Rock Park in 811, the “Call Before You Dig” folks, who have sponsored multiple drivers in recent years. Funding is key, even for a model, in NASCAR.

Toni Breidinger reflects on women in motorsports

This year, Toni Breidinger isn’t the only woman getting attention in NASCAR and stock car racing. She had sponsorship from the Women’s Sports Foundation earlier this season, and women have been one of the key stories to the NASCAR and ARCA season in 2025.

There are many great women in motorsports currently, and a new batch of racers is coming up through the stock car ranks right now. Asked about drivers like Isabella Robusto, Lanie Buice, Jade Avedisian, and more, Breidinger says she is excited to see so many women getting attention in the sport.

“It’s been awesome seeing the other girls come up through the sport, and obviously, Katherine Legge, with her experience in motorsports, make some Cup starts,” Breidinger said. “So, it’s been really cool to see. Been watching all their careers, and I love following along and supporting them.

“Like you said, it is tough being a female in this space, obviously male-dominated. That comes with some negatives, but I am inspired watching those girls navigate their way through the sport. So, it’s been really cool to watch.”

With a season-best finish of P18 this year, Toni Breidinger is focused on improving each and every week. Her Tricon Garage teammates provide a lot of invaluable support to her. Corey Heim, the favorite to win the Truck Series championship this year, is a great person to have in her corner.

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