BOSS has been named the official partner of the Dallas Open 2025, a tennis tournament scheduled from February 1–9 at the Ford Center at The Star in Frisco, Texas. This partnership highlights BOSS’s continued engagement with the tennis world, emphasizing both the sport and its surrounding culture.To make this partnership more meaningful, BOSS Ambassador and […]
BOSS has been named the official partner of the Dallas Open 2025, a tennis tournament scheduled from February 1–9 at the Ford Center at The Star in Frisco, Texas. This partnership highlights BOSS’s continued engagement with the tennis world, emphasizing both the sport and its surrounding culture.To make this partnership more meaningful, BOSS Ambassador and professional tennis player Taylor Fritz, currently ranked among the top tennis players globally, will represent the brand during the event. As such, Fritz’s involvement strengthens the connection between BOSS and the sport of tennis.In conjunction with the tournament, BOSS will release the ‘BOSS x Dallas Open’ capsule collection, which will be available for purchase on-site starting February 1. The collection will include “branded tees, hoodies, and other apparel, with prices ranging from to 8.”Image Credit: BOSS
