NIL
The new breed of coach

A tale of two philosophies: How coaches are reacting to the NIL and Transfer Portal era
College basketball has changed. Anyone who has followed the sport for more than a decade can see it—the transfer portal spins faster than ever, NIL deals are everywhere, and the traditional idea of the student-athlete has shifted into something new. Coaches across the country are adjusting, sometimes reluctantly, to an era where rosters are built overnight and agents play as big a role as assistant coaches.
But while many legends of the game are airing their grievances, Kentucky head coach Mark Pope is embracing the challenge head-on. He isn’t crying about the new world of college basketball—he’s leaning into it.
“I believe it’s the greatest time to be a college coach,” Pope said recently. “It’s the most challenging, but also the most rewarding. … The players need us more than ever before.”
That single line defines Pope’s approach. While others see chaos, he sees opportunity. While some call it the end of college hoops as we knew it, Pope calls it the beginning of something greater.
A new era, a divided response
The landscape is undeniably different. In 2025 alone, over 2,600 players entered the college basketball transfer portal—a record number that underscores how fluid rosters have become. For context, that’s more than seven full rosters’ worth of talent hitting the open market. On top of that, NIL collectives and third-party handlers now operate as a major factor in recruiting and roster management.
This isn’t the world John Wooden coached in. And for many veteran coaches, it’s not a world they particularly like.
Michigan State’s Tom Izzo is one of the most respected voices in the game, but he hasn’t hidden his frustration with the system.

“I’m still fist-fighting the fight,” Izzo recently said to Yahoo. “I still want to help kids live their dream… All the right reasons.”
Yet Izzo didn’t mince words when it came to the direction of the sport. “It was set up poorly by the people in charge,” he said, specifically pointing at the NCAA’s lack of leadership that allowed outside influence to take over.
His biggest concern? The “middlemen” now surrounding players, often more interested in short-term paydays than long-term development. For Izzo, who has led Michigan State to 25 straight NCAA tournaments, the frustration isn’t about athletes making money—it’s about losing the purity of what he believes college basketball should stand for. Many fans would agree.
Nick Saban’s warning shot
It’s not just basketball voices weighing in. Nick Saban, who retired from Alabama after rewriting the record books in college football, offered a stark perspective before stepping away.
“All the things that I believed in for all these years, 50 years of coaching, no longer exist in college athletics,” Saban said. “It was always about developing players. It was always about helping people be more successful in life.”

Saban, who built Alabama into the gold standard of college football, expressed frustration with what he sees as a pay-for-play model replacing the old system. “It’s whoever wants to pay the most money, raise the most money, buy the most players is going to have the best opportunity to win,” he said. “I don’t think that’s the spirit of college athletics.”
His wife, Terry, even noticed the cultural shift at their famous Sunday breakfasts with recruits. “All they care about is how much you’re going to pay them,” she told him. For Saban, that was the red alert: the game was no longer about development, and that stung.
Steve Alford: “It’s ridiculous”

Meanwhile, Nevada head coach Steve Alford has voiced his own dismay.
“Five years ago, I wasn’t in conversation saying, ‘How much do you want to be paid?’” Alford said. “I never thought that would happen in college basketball. … The way it is now is ridiculous. It’s utterly ridiculous. And it’s changed our game.”
Alford admitted coaches have no choice but to adapt, but he emphasized the chaos: “You’re going to have to replace eight, nine guys to a roster every year. The travel time that is across the country in these leagues, it makes no sense for that to be our model. But that is our model.”
He isn’t wrong—college basketball today looks a lot more like junior college turnover, with rosters being reassembled each spring and summer. He also brought up APR (Academic Progress Report) and how education is now a backseat to how much NIL players can get. Are colleges now just vehicles for money? When so few athletes go pro, are we failing the kids in not educating them?
Pope’s perspective: A different lens
This is where Pope stands apart. Instead of joining the chorus of complaints, he is taking the opposite stance.
Yes, the game is changing. Yes, it’s harder to build continuity, to teach four-year systems, to know what your roster will look like six months from now. But Pope refuses to let those challenges steal the joy of coaching.

“I think our players need us now more than ever,” Pope emphasized. Players are navigating things that none of us navigated at their age. And if we can be there to help them grow, both on and off the court, then this can be the most rewarding era of coaching we’ve ever seen. Just look at Trent Noah and how much he has developed.
This outlook isn’t just about optimism—it’s about strategy. By embracing the realities of NIL and the portal, Pope is positioning Kentucky to thrive in the modern era rather than fall behind.
Kentucky’s advantage: Tradition meets modern
Kentucky basketball is no stranger to reinventing itself. Under John Calipari, the Wildcats became the poster child for the “one-and-done” era, sending lottery picks to the NBA year after year. Calipari leaned into the changing recruiting environment and made it work, winning the 2012 national championship and reaching four Final Fours.
Now, Pope is tasked with leading Kentucky through the next era of upheaval. And much like Calipari did in 2009, he seems ready to make Kentucky a trendsetter once again.

The Wildcats remain one of the biggest brands in sports. NIL collectives are strong, the fan base is unmatched, and the program’s prestige means players can build their personal brand in Lexington like nowhere else. Pope’s refusal to resist change plays directly into those strengths.
Why attitude matters
In coaching, attitude trickles down. A coach who views NIL and the portal as a burden communicates that frustration to his staff, his players, and even his recruits. But a coach who embraces it creates an atmosphere of growth and adaptability.
Consider the numbers:
- Over 2,600 players in the 2025 portal.
- Nearly 20% of all Division I scholarship players changed schools last offseason.
- NIL valuations for top college stars now reach into the seven figures, according to On3’s NIL database.
That isn’t going away. The portal isn’t closing. NIL isn’t shrinking. The coaches who survive and thrive are those who can adapt and build within the system rather than fight against it.
Pope is proving that mindset matters as much as system. And in a sport as passionate and volatile as college basketball, that could make all the difference.
A glimpse at the future
So what does the future of college hoops look like? Probably more chaotic before it becomes stable. Lawsuits are ongoing about athlete employment status. Revenue-sharing models are being debated. And with every year, more and more players test the portal waters.
But Pope’s stance offers a lesson: the future isn’t to be feared, it’s to be shaped.
He may not have the Hall of Fame résumé of Izzo or the national titles of Saban, but Pope has something just as valuable in this moment—vision. He sees the mess and refuses to complain. He sees the challenge and refuses to back down.
Or, as Tom Petty might say: he won’t back down.
Conclusion
In this new world of college basketball, many coaches are asking what the game has lost. Mark Pope is asking what it can still become.
As Izzo, Saban, Alford, and others raise their concerns, Pope is building a blueprint for the next decade of coaching—one rooted in adaptability, opportunity, and belief in the players he leads.
And at Kentucky, that might be the edge the Wildcats need to stay on top of a sport that refuses to stop evolving.
Drew Holbrook is an avid Kentucky fan who has been covering the Cats for over 10 years. In his free time, he spends time with his family, and watching Premiere League soccer.
NIL
Transfer QB Sam Leavitt pursued by four elite college football programs
Former Arizona State quarterback Sam Leavitt is no longer the only elite quarterback in the transfer portal. Leavitt made his intentions to leave ASU clear a few weeks ago, but over Sunday and Monday, several more top QBs have announced their intention to transfer. Now, several programs are already locking horns on the recruiting trail over these guys.
Cincinnati’s Brendan Sorsby, Florida’s DJ Lagway, and Nebraska’s Dylan Raiola all became major names to hit the transfer portal at the quarterback position over the start of this week. And as soon as news broke that those QBs would enter the portal, lists of potential desintations already came up. But after a quiet few days on the Sam Leavitt front, a new list of high-profile suitors was reported for the ASU star.
On3 posted on Monday afternoon that Pete Nakos had heard of the following list of schools as connected to Leavitt: “Among the early schools On3 is hearing about in his recruitment include Oregon, Indiana, Miami and LSU, sources tell On3,” Nakos wrote.
What’s interesting is that Leavitt’s fellow transfer quarterbacks shared somewhat similar lists of reported interest. Lagway had Miami and LSU on his list, Sorsby once attended Indiana and also had the Hoosiers on his first reported shortlist. Meanwhile, Dylan Raiola’s camp has indicated that he would love an Oregon offer.
So, already, there is some crossover between these quarterbacks — which schools are pursuing them and which schools they’re showing their own interest in. Buckle up, folks, because we are just getting started with the transfer portal and particularly the QB class.
Background, stats for Sam Leavitt

As for Leavitt, though, someone will be getting a tough and battle-tested leader more than capable at the power conference level. After all, Sam Leavitt did lead Arizona State to a Big 12 championship as a redshirt freshman in 2024 despite the Sun Devils being picked last place in the conference in the preseason media guide. 2025 featured a less successful follow-up season to ’24 for ASU while Leavitt unfortunately suffered a Lisfranc injury that took him out for the remainder of the season.
In 2024, Leavitt put up ,ore than 3,000 combined passing and rushing yards with 29 total touchdowns, leading Arizona State to an 11-3 record and competitive loss against Texas in a second-round loss after receiving a first round bye in the first-ever 12-team College Football Playoff. In seven starts this season, Sam Leavitt threw for 1,600 yards and 10 touchdowns.
Miami obviously had success with Carson Beck this year and is heading to the College Football Playoff. Indiana speaks for itself after the work it did in 2024 and 2025 and especially on the heels of a Fernando Mendoza Heisman. Plus, LSU offers Lane Kiffin and elite recruiting pipelines with skill players, while Oregon has perhaps the most impressive four-year run of quarterback play to boast. Those are some ELITE options for rising redshirt junior Sam Leavitt.
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NIL
NIL shaping futures of Virginia Tech athletes
BLACKSBURG, Va. (WDBJ) – Name, Image and Likeness, better known as NIL, has changed the college sports world since it was introduced in 2021.
But what is NIL?
In short, players can earn money from endorsements, social media, and other avenues while playing their sport.
Those players can use that money however they like, anything from paying for food outside the school cafeteria to setting up their financial futures.
These are things that until 2021 could cost a player his college eligibility and shut down an entire football program.
“I know a lot of guys working on retirement accounts right now, which is, it’s fantastic that before you even step out into the real world, if that’s where you go, you already have all this big of a foundation set up for you to move forward with life.”
Kyle Lowe began his journey at Virginia Tech in 2020 as a preferred walk on and worked his way into a scholarship, even earning the chance to wear honorary number 25 for the Hokies.
With the hard work came NIL opportunities, opportunities that would shape his future after football.
“I started out coming here not knowing what to do between a checking account and a savings account, and now I’m looking at different types of options investing wise,” He said. “I’ve had the opportunities to start investing in other aspects like mutual funds, all of these options.”
NIL did more then prepare him financially, it revealed his passion for teaching other financial literacy, inspiring him to pursue a career as a financial advisor.
“I started talking to guys in the locker room about different aspects of investing, and it kind of made me realize that this is something I really enjoy doing,” Lowe said. “I love talking to people I’m close with about investment opportunities. I love to see guys succeed financially, and that’s all stemming from NIL.”
Copyright 2025 WDBJ. All rights reserved.
NIL
College football program loses 12 players to transfer portal after coaching change
The coaching carousel and NCAA transfer portal; where worlds collide.
A record number of coaching changes across the FBS has impacted the number of players searching for new homes this offseason. The portal was going to fill up regardless, but firings and hirings around the country have sped up the process, creating some surprises along the way.
The Big Ten has been at the forefront of some major coaching decisions. Four programs in the conference (Michigan, Michigan State, Penn State, UCLA) fired their head coaches. Another job opened after Iowa State’s Matt Campbell jumped into the opening at Penn State.
In the case of the Michigan State Spartans, the program has struggled to find stability since Mark Dantonio retired following the 2019 campaign.
The Spartans are onto their third head coach in the last five years, bringing in former Northwestern head coach Pat Fitzgerald to replace the struggling Jonathan Smith.
Since moving on from Smith in late November, 12 players have announced plans to transfer from the program, including a few key names. Check out the full list below, per On3’s transfer tracker.
12 Players (And Counting) From Michigan State To Enter Transfer Portal
|
Name |
Position |
Class |
|---|---|---|
|
Aidan Chiles |
QB |
Junior |
|
Makhi Frazier |
RB |
Sophomore |
|
Nick Marsh |
WR |
Sophomore |
|
Gavin Broscious |
OL |
RS Junior |
|
Tyler Gillison |
EDGE |
RS Junior |
|
Marcellius Pulliam |
LB |
Junior |
|
Darius Snow |
LB |
Sixth-Year Senior |
|
Semaj Bridgeman |
LB |
RS Sophomore |
|
Ade Willie |
CB |
Senior |
|
Jeremiah Hughes |
CB |
Junior |
|
Justin Denson Jr. |
S |
Sophomore |
|
Tracy Revels |
S |
RS Sophomore |
There are a few big losses to note for Michigan State, especially on the offensive side of the ball.
On Monday, junior quarterback Aidan Chiles became one of the latest players to depart from Michigan State. Chiles followed Smith from Oregon State and started for the majority of the last two seasons before losing his job late in 2025.
A two-time team captain, Chiles completed 192-of-323 passes for 2,415 yards with 13 touchdowns to 11 interceptions this season. He added 225 yards and 3 more scores on the ground.
Running back Makhi Frazier and wide receiver Nick Marsh are two other Spartans searching for a fresh start.
Frazier led the team in rushing this fall, accumulating 116 times for 520 yards and 2 touchdowns.
Marsh was the top pass-catcher on the Spartans, recording 59 catches for 662 yards and 6 touchdowns, earning honorable mention All-Big 10 honors. He’s totaled 1,311 yards and 9 scores in 23 games, meaning he should be a coveted option in the portal.
Fitzgerald will have his work cut out for him to rebuild Michigan State into a conference championship contender.
The Spartans have compiled a 31-37 overall record since 2020. 11 of those victories came in 2021, the only season in which Michigan State has finished with a winning record in that stretch.
Read more on College Football HQ
• College football OL with no sacks allowed enters NCAA transfer portal
• All-conference EDGE with 18 career sacks to enter college football transfer portal
• Paul Finebaum urges to cut specific programs from College Football Playoff
• Major college football program loses 15 players to transfer portal after 2025 season
NIL
Jon Sumrall makes big donation to Tulane NIL fund
Dec. 15, 2025, 3:59 p.m. ET
It seems you can leave a program bound for the College Football Playoff without burning bridges.
Tulane head coach Jon Sumrall is set to join the SEC as the coach of the Florida Gators following the Green Wave’s CFP run, which begins with a road game against Ole Miss, but he seems to be handling the exit in a way that hasn’t created bad blood with his former school.
Sumrall and his family further solidified that on Monday as Tulane announced a $100,000 donation from Sumrall to the Green Wave Talent Fund, an institutional organization that raises money for NIL for Tulane athletics. Sumrall is “paying it forward” to the next head coach, Will Hall, a former head coach at Southern Miss who was a member of Sumrall’s staff this season.
“Tulane University and New Orleans are special to me and my family,” Sumrall said in a release. “Ginny and I are honored to support the Green Wave Talent Fund because we believe in the vision of Tulane Athletics and want to contribute to the continued success of its student-athletes. The future is incredibly bright, and we are excited for Will Hall and his family to be part of it.”
“Coach Hall possesses a keen understanding of Tulane University and its football program, along with a passion that greatly benefits the Green Wave. As a leader, he cares deeply about helping others reach their full potential and is dedicated to equipping them to achieve that goal in every way possible. He has our family’s full support, and we wish him nothing but success as he leads Tulane Football!”
Sumrall spent two seasons at Tulane, playing for an American Conference title in his first season and winning it in his second. He leaves the Green Wave with a 20-7 record, pending their results in the CFP.
Contact/Follow@College_Wire on X and@College_Wires on Threads. Like our page on Facebook to follow ongoing coverage of college sports news, notes, and opinions.
NIL
Miami DE coach Jason Taylor takes shot at Peyton Manning, Tennessee over missing College Football Playoff
With the Miami Dolphins playing on Monday Night Football, the Manning Cast brought out special guest Jason Taylor. Naturally, the conversation of college football came up since Taylor is preparing for a College Football Playoff game with Miami. Eli Manning is set to watch his alma mater participate. But Peyton?
“Peyton, I’m sorry you can’t participate this year,” Taylor said. “But the games are televised. If you don’t know what channels it’s on, I’ll make sure I send it to you.”
Here is an easy way to help out the elder Manning. Miami is set to take on Texas A&M on Saturday afternoon, getting the noon ET kickoff from Kyle Field. ESPN will have the broadcast, being one of two first-round games between power conference opponents.
Miami got into the 12-team field this year on Selection Sunday, sending shockwaves through the sport. Notre Dame was left out, seeing the results of the Week 1 head-to-head matchup.
The Hurricanes will be relying on Taylor’s unit to perform well against the Texas A&M offensive line. Certainly a key area to watch, possibly deciding who heads to Arlington for a quarterfinal showdown vs. Ohio State. Taylor made sure to let Manning and other Tennessee fans out there of that.
Eli Manning asks Jason Taylor to take it easy on Ole Miss in hypothetical national championship
The discussion around college football began with a hilarious question from Eli Manning. If there was going to be a matchup between Ole Miss and Miami, it would have to take place in the national championship. On different sides of the bracket, Manning and Taylor would be over the moon to make it to Jan. 18.
And if they do, Manning wants to make sure Ole Miss is getting some kind of advantage. He asked Taylor to take it easy on them and not get after quarterback Trinidad Chambliss too hard.
“Do you think, if we go on a little run here and Ole Miss meets Miami in the national championship game, will you go easy on Ole Miss?” Manning asked. “Kind of tell the defensive line to not rush so hard.”
“That is such a loaded question that you know I can’t answer truthfully,” Taylor said. “So, I will say good luck to everybody. But it is all about the U.”
For now, all attention is on the upcoming matchups. As mentioned, Miami is set to travel to the Lone Star State to face Texas A&M. Ole Miss gets a rematch inside its own stadium, welcoming Tulane to Oxford once again.
NIL
Georgia’s NIL Lawsuit Against Ex-LB Sign of Times in Modern NCAA Sports
The University of Georgia Athletic Association (UGAA)’s NIL lawsuit against former linebacker Damon Wilson II, who transferred to Missouri earlier this year, could become a standard type of litigation as more and more athletes sign NIL deals with one school and then transfer to another.
The specific legal dispute is straightforward: UGAA claims that Wilson, 20, breached his NIL contract with Classic City Collective (CCC)—a Georgia-aligned former NIL collective—and failed to pay a liquidated damages provision that was triggered upon breach.
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A four-star recruit from Venice High School (Fla.), Wilson played for the Bulldogs in the 2023 and 2024 seasons and, while on the Tigers in 2025, earned second-team All-SEC recognition as he amassed nine sacks—tied for third-best in the SEC.
According to litigation records at Athens-Clarke County (Ga.) Superior Court, Wilson signed a 13-month, $500,000 NIL deal with CCC on Dec. 21, 2024. The deal runs from Dec. 1, 2024, to Jan. 31, 2026 and was contingent on Wilson being enrolled as a student at Georgia and part of the football team. He was paid $30,000, his first monthly licensing fee payment, on Dec. 25, 2024. UGAA emphasizes that Wilson accepted this payment, meaning the contract went into effect. On Jan. 6, 2025, Wilson announced he was entering the transfer portal, a move that Georgia says constituted a breach of the NIL deal. About a week later Wilson withdrew from Georgia and began the process of transferring to Missouri. It’s unknown how much money Wilson received to transfer to Missouri.
Georgia moved to close CCC over the summer, when U.S. District Judge Claudia Wilken granted final approval of the House settlement, and has partnered with Learfield on NIL matters. Relevant to the school’s dispute with Wilson, CCC assigned its Wilson contract to UGAA, meaning the athletic association has the legal right to enforce the contract.
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UGAA argues that under the NIL deal’s liquidated damages clause, Wilson, as the licensor, must pay all remaining license fees that would have been payable. The remaining value, according to court filings, is $390,000.
In May, attorney Spence Johnson wrote a demand letter to Wilson on behalf of CCC. The letter told Wilson that while CCC “does not want to unnecessarily undermine your financial future,” CCC also “insists that its student athletes be accountable for promises they make.” Wilson was told he had 14 days to pay or else CCC would “pursue legal action against you based on your breaches” of the NIL deal.
In August, Johnson wrote another letter to Wilson. Johnson said that UGAA had been assigned Wilson’s NIL deal with CCC. The letter indicated Wilson didn’t pay as demanded and that the NIL deal calls for arbitration to resolve disputes. In October, UGAA, through Johnson, filed a lawsuit to compel arbitration, with the complaint stating that Wilson hasn’t responded to demand for arbitration. There is no attorney listed for Wilson and it does not appear from the court docket he has responded to the litigation.
The actual legal controversy—alleged breach of contract—is ordinary, but the circumstances are extraordinary. A university, through its athletic association, is suing a former student athlete who transferred for reneging on his NIL deal.
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A lawsuit like UGAA v. Wilson would have been inconceivable five years ago, but in the new college sports world, it’s the kind of case that could become more common.
Through antitrust litigation and accompanying settlements, college athletes can now transfer without sitting out of sports for a period of time. That approach is consistent with college students in general as they can transfer schools, but typical college students aren’t signing NIL deals.
There’s plenty of money to be made, too, for power conference football players to switch schools. University-aligned NIL collectives can pay athletes, some of whom also stand to benefit from the injunctive relief portion of the House settlement. Participating colleges can directly pay athletes a share of up to 22% of the average power conference athletic media, ticket and sponsorship revenue, with $20.5 million pegged as the initial annual cap. There are thus three buckets of money for some college athletes: revenue share, NIL deals and athletic scholarships.
And playing in college could become something of a career depending on the ultimate trajectory of antitrust litigation brought by Vanderbilt quarterback and former JUCO transfer Diego Pavia—the runner-up for the 2025 Heisman Trophy—and other seasoned college athletes. They wish to continue playing college football past the NCAA eligibility clock, which limits eligibility to four seasons of intercollegiate competition, including JUCO and D-II play, within a five-year period.
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College sports, at least football at power conference schools, resembles professional sports—except without free agency restrictions and similar player restraints found in the NFL. Those restraints are lawful because the NFL collectively bargains them with the NFL players association. They are thus protected by the non-statutory labor exemption, which reflects U.S. Supreme Court decisions that provide antitrust immunity for bargained rules relating to wages, hours and other working conditions. The non-statutory labor exemption can’t apply in college football because the athletes are, for now at least, not recognized as employees and under labor law only employees can unionize.
Unless and until college football players are recognized as employees who in turn unionize, cases like UGAA v. Wilson could happen again and again. That’s not necessarily a bad thing, it’s just a reflection of the chaotic blend of pro and amateur sports known as modern day power conference football.
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