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Virginia Tech Helmet Lab Releases First Independent Safety Ratings for Youth Hockey Helmets

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Key Takeaways

  • Virginia Tech Helmet Lab tested 33 youth hockey helmets, awarding 10 helmets a five-star rating and six a four-star rating
  • The ratings address a market of approximately 800,000 youth players in the United States and Canada combined
  • Parents of youth hockey players drove demand after showing strong interest in the lab’s 2015 adult hockey helmet ratings
  • The Hockey Equipment Certification Council remains the only widely used benchmark, certifying helmets meet ASTM standards without performance-based ratings
  • Youth hockey helmets represent the 13th sport or industry-specific headgear rated by the lab since its launch 15 years ago

Independent Performance Data Enters Youth Hockey Market

The Virginia Tech Helmet Lab released its first ratings for youth hockey helmets on December 16, providing parents and program operators with performance-based safety data for 33 helmets currently on the market. The lab applied its STAR (Summation of Tests for Analysis of Risk) framework to award ratings from zero to five stars based on impact protection.

“It includes every helmet we could get our hands on, including some that are no longer being manufactured but that players might still be wearing,” said Steve Rowson, the lab’s director and a professor of biomedical engineering. “The goal is simply to provide moms and dads and other stakeholders in the youth hockey community an independent resource so they can make an informed decision and purchase a helmet in the context of impact protection.”

The complete list of rated helmets, including advertised retail prices, is available at the Helmet Lab’s webpage.

Market Demand and Player Population Drive Research

The lab’s decision to test youth hockey helmets came directly from market response to its 2015 adult hockey helmet ratings. Rowson noted that parents of youth players showed the strongest interest in those varsity ratings, signaling clear demand for youth-specific data.

The youth hockey market substantially exceeds the adult player population. According to USA Hockey and Hockey Canada, approximately 800,000 youth players participate in the United States and Canada. The International Ice Hockey Federation reports an additional 275,000 players throughout Europe.

Testing Methodology Adapted for Youth Players

Virginia Tech researchers leveraged existing literature on impact exposures in youth hockey and utilized equipment from previous youth football helmet testing, including a youth-sized test dummy. The testing protocol accounts for lower impact energies associated with youth play compared to adult hockey.

Currently, the Hockey Equipment Certification Council provides the only widely used benchmark for hockey helmets. The council certifies that helmets meet American Society for Testing and Materials safety standards but does not produce performance-based ratings that compare helmet protection levels.

Broader Context for Safety Equipment Standards

The youth hockey helmet ratings continue the lab’s 15-year track record of developing independent consumer guides that double as development roadmaps for manufacturers. This summer, the lab updated ratings for bicycle, varsity football, and youth football helmets in response to measurable safety performance improvements in those categories.

Rowson emphasized that while the research aims to help individuals select better headgear, the ratings also encourage helmet manufacturers and sports organizations to prioritize safer product development.

via: News VT


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Our core mission: Make Youth Sports Better. As the leading authority in youth sports business reporting, we deliver unparalleled coverage of sports business trendsyouth athletics, and emerging opportunities across the youth sports ecosystem.

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Whether you’re a sports industry executive, institutional investor, youth sports parent, coach, or sports business enthusiast, Youth Sports Business Report is your most reliable source for the actionable sports business insights you need to stay ahead of youth athletics trends and make informed decisions in the rapidly evolving youth sports landscape.

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Are you a brand looking to tap into the world’s most passionate fanbase… youth sports?

Introducing Play Up Partners, a leading youth sports marketing agency connecting brands with the power of youth sports. We specialize in youth sports sponsorships, partnerships, and activations that drive measurable results.

About Play Up Partners

Play Up Partners is a leading youth sports marketing agency connecting brands with the power of youth sports. We specialize in youth sports sponsorships, partnerships, and activations that drive measurable results.

Why Sponsor Youth Sports?

Youth sports represents one of the most engaged and passionate audiences in sports marketing. With over 70 million young athletes and their families participating annually, the youth sports industry offers brands unparalleled access to motivated communities with strong purchasing power and loyalty.

What Does Play Up Partners Do?

We’ve done the heavy lifting to untangle the complex youth sports landscape so our brand partners can engage with clarity, confidence, and impact. Our vetted network of accredited youth sports organizations (from local leagues to national tournaments and operators) allows us to create flexible, scalable programs that evolve with the market.

Our Approach

Every partnership we build is rooted in authenticity and value creation. We don’t just broker deals. We craft youth sports marketing strategies that:

  • Deliver measurable ROI for brand partners
  • Create meaningful experiences for athletes and families
  • Elevate the youth sports ecosystem

Our Vision

We’re positioning youth sports as the most desirable and effective platform in sports marketing. Our mission is simple: MAKE YOUTH SPORTS BETTER for athletes, families, organizations, and brand partners.


Common Questions About Youth Sports Marketing

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Youth sports organizations: Interested in partnership opportunities? Reach out to learn about our accreditation process.



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Kazakhstan Shines on Global Stage: Landmark Sport Achievements in 2025

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ALMATY – Kazakhstan’s athletes delivered another successful year in the country’s sporting history in 2025, achieving breakthroughs across football, boxing, tennis and winter sports.

Kairat FC team. Photo credit: Kairat FC

From historic firsts to record medal hauls, Kazakhstan’s presence on the world sports map grew stronger than ever.

Football: A breakthrough year and growing international recognition

The defining moment of the year came when FC Kairat qualified for the UEFA Champions League group stage for the first time in its history, defeating Scotland’s Celtic FC in a dramatic penalty shootout in Almaty. The club’s international rise was further reinforced, when FC Kairat was ranked among the 500 best football clubs in the world by the International Federation of Football History and Statistics (IFFHS). Kairat became the only Kazakh club on the list, placing 240th overall with 90.75 points.

FC Kairat’s momentum culminated on Dec. 9 when Anarbekov became the first Kazakh footballer ever to be named UEFA Champions League Player of the Match. His exceptional performance against Olympiacos earned him a 9.2 rating from UEFA, which also included two of his saves among the best of the matchday. 

Kazakhstan’s young football talent also gained international visibility, with 17-year-old forward Dastan Satpayev being recognized among the world’s top five young players by Score 90. Meanwhile, Italian giant Inter Milan highlighted Anarbekov’s skills in a dedicated feature. Institutional progress followed as well as the Kazakhstan Football Federation’s national academy received official FIFA Talent Academy status, making Kazakhstan only the ninth country in the world to achieve it.

Boxing: Dominance continues and a new Hall of Fame legend

At the IBA World Championships in Dubai, the Kazakh team finished second overall, collecting six medals – three gold, one silver, and two bronze. Saken Bibossinov (54 kg), Orazbek Asylkulov (57 kg), and Abylaikhan Zhussupov (71 kg) captured world titles.

Gennady Golovkin. Photo credit: olympic.kz

The year also brought historic recognition for Kazakhstan with Gennady Golovkin becoming the president of World Boxing Federation and his election to the International Boxing Hall of Fame. Golovkin, selected in the 2025 ballot, became the first Kazakh boxer inducted into the Hall and joined global legends such as Muhammad Ali, Manny Pacquiao, and Mike Tyson. 

Kazakhstan further cemented its dominance by topping the medal standings at the World Boxing Championships in Liverpool, where the national team earned seven gold medals.

Tennis: International titles and historic rankings

Kazakhstan strengthened its global presence in tennis with some of the most significant victories to date. Elena Rybakina made history when she became the first Kazakh player to win the WTA Finals, defeating World No. 1 Aryna Sabalenka in straight sets in Riyadh. She finished the year ranked fifth in the WTA standings, while Yulia Putintseva entered the top 20 for the first time in her career.

Elena Rybakina (L) and Yulia Putintseva (R). Photo credit: Kazakhstan Tennis Federation

On the men’s side, Alexander Bublik captured the ATP 500 Terra Wortmann Open in Halle, Germany, securing his fifth career ATP title after defeating a series of top-ranked players, including Daniil Medvedev. 

The next generation also delivered promising results as 17-year-old Amir Omarkhanov climbed to No. 4 in the global junior rankings, bolstered by a breakthrough season. Kazakhstan also continued expanding its tennis ecosystem, hosting the ATP 250 Almaty Open.

Chess

Kazakhstan continued its rapid rise in global chess, achieving historic results across elite, youth, and team competitions. A historic moment took place inside the British Parliament when top Kazakh grandmasters played an exhibition match against members of the UK Parliament.

Bibisara Assaubayeva. Photo credit: Ministry of Tourism and Sports of the Republic of Kazakhstan

A major milestone came when FIDE President Arkady Dvorkovich announced that Kazakhstan won the most medals worldwide in all FIDE competitions in 2024. The momentum continued into 2025 with the national women’s team placing fourth at the FIDE World Women’s Team Championship in Linares and earning three individual medals.

Kazakhstan’s rising star Meruert Kamalidenova delivered another impressive result by finishing as women’s vice-champion at the sixth El Llobregat Open in Spain, a major international event featuring participants from 33 countries.

Youth achievements further underscored Kazakhstan’s depth of talent. At the 27th Asian Youth Chess Championship in Bangkok, Kazakh players captured 11 medals, including five gold across classical, rapid, and blitz events.

Bibisara Assaubayeva also achieved the norms required to become Kazakhstan’s second female grandmaster, following Zhansaya Abdumalik, reinforcing the nation’s expanding influence in the chess world.

Winter sports

Kazakhstan’s athletes delivered a series of outstanding results in winter sports, particularly at the 2025 Asian Winter Games in Harbin, where the national team earned 20 medals – four gold, nine silver, and seven bronze. Among the most significant accomplishments were the country’s first-ever victories in short track and freestyle acrobatics. 

Mikhail Shaidorov. Photo credit: olympic.kz

The men’s 5,000-meter relay team secured Kazakhstan’s inaugural gold in short track, while the freestyle acrobatics duo defeated two leading Chinese teams to win the nation’s first gold in that discipline. Kazakhstan’s men’s hockey team also continued its tradition of excellence by winning the Asian Winter Games title for the fifth time.

Figure skating brought additional triumphs when Mikhail Shaidorov secured silver at the 2025 ISU World Championships in Boston, marking Kazakhstan’s third-ever medal at the event and earning him a place at the 2026 Winter Olympics.

Expanding success beyond traditional arenas

Kazakhstan also reached new heights in sports outside its long-established strengths. In motorsports, Artline Kazakhstan became the world champion in the Lamborghini Super Trofeo series, marking the country’s first world title in the sport.

Kazakh player Daniil Golubenko, representing the Brazilian organization FURIA. Photo credit: digitalbusiness.kz

Kazakhstan also saw a breakthrough in eSports when Kazakh Counter-Strike player Daniil Golubenko, representing FURIA, won the Intel Extreme Masters (IEM) Chengdu 2025 tournament with a dominant 3:0 performance and was named MVP. 

Meanwhile, Kazakhstan launched its first professional women’s eSports league, the Female Pro League, which aims to promote inclusivity and create new opportunities for female gamers. 

Youth and junior success: A foundation for future champions

At the Asian Youth Games in Bahrain, Kazakhstan achieved its best-ever result, winning 93 medals and ranking third overall. The country’s next generation of boxers also excelled at the ASBC Asian U22 & Youth Boxing Championships in Colombo, where Kazakh athletes captured 22 gold medals, including sweeping all women’s weight divisions.

Kazakh athletes competed in more than 20 sports. Photo credit: National Olympic Committee’s press service.

Kazakh juniors continued to show promise in tennis, figure skating, and athletics, demonstrating the growing depth of talent across multiple sports.

From Champions League debuts and world titles to Hall of Fame inductions and record-breaking youth performances, 2025 solidified Kazakhstan’s reputation as a rising global sports nation. 





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Car Thief Crashes Into Oakland Youth Boxing Club and Flees the Scene, Damaging Historic Ring

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The driver of a stolen car crashed into Lightning’s Boxing Club in Oakland early New Year’s Day after colliding with another car — sending two people to the hospital — then fleeing on foot. The estimated repair costs are between $50,000 and $1000,000.

As KTVU reports, a boxing ring used by heavyweight champion George Foreman in the 1980s sustained extensive damage after a car thief crashed into Lightning’s Boxing Club on 5845 MacArthur Boulevard in Oakland at some point in the early hours Thursday morning. Kris Lopez, who co-owns the gym with his wife Denise Lopez, said the impact of the crash was forceful.

“It’s like an earthquake,” Kris Lopez told KTVU. “The force knocked over the ring stairs and pushed the ring out of place.”

Per KRON4, the Lopezes are raising funds for the repairs and staff payroll through GoFundMe, which was close to $10,000 Sunday morning. According to the fundraiser’s page, the boxing ring will need to be replaced.

Per KTVU, the gym has played a crucial role in supporting underserved youth in the community, some of whom have become professional boxers.

“Dear Oakland Community, we have given our all to this city for the better good—mentoring youth, creating positive members of society, and even producing the occasional boxing champion,” the fundraiser’s page states. “Your donation will help us continue this important work and keep our doors open for the next generation. Please give what you can so we can get back to saving the community and inspiring our youth through the sport of boxing!”

Per NBC Bay Area, the boxing club is temporarily relocating to Geoffrey’s Inner Circle, a local nightclub and event space in Oakland’s Black Arts and Business District, but the Lopezes hope to reopen as soon as possible.

“I just want to keep the boxers going,” Kris Lopez told NBC Bay Area. “We have a nationally ranked amateur boxer, and of course my son and all the other kids who need this place to participate in something positive.”

“I’ve had so many people tell me, your husband changed my life,” Denise Lopez told KTVU. “That makes it worth doing.”

Authorities are still searching for the suspect in the crash.

Image: GoFundMe



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Fargo Youth Initiative finds new home with Fargo Public Schools – InForum

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FARGO — A move to take a youth initiative out of the purview of the city of Fargo is expected to expand student civic engagement, the city said.

The City Commission voted Monday, Dec. 22, to give Fargo Public Schools oversight of the Fargo Youth Initiative, an advisory body made up of local high school students.

Commissioners have been discussing over recent weeks whether certain boards are effective or viable. The city’s Planning Department previously coordinated Fargo Youth Initiative events.

“It really did take a village to find a new home for this, but I think it’s the next iteration of greatness,” Commissioner Denise Kolpack said at the meeting.

Isabella Meyer, chair of FYI and a senior at Fargo North High School, told commissioners many decisions are made for youth without involving them.

“The Fargo Youth Initiative has been a great way for us to be able to share our voice and our opinions on what actually works and what we actually need,” Meyer said.

The youth advisory group will now be housed within Fargo Public Schools and will include liaison representatives from the Fargo City Commission, the FPS Board of Education and the Fargo Park Board, with potential for expansion.

The group will meet at and receive administrative support from the Boys & Girls Clubs of the Red River Valley.

Fargo school board vice president Robin Nelson recommends to the board to keep the name Horace Mann for the Northside Elementary School on Tuesday, Nov. 25, 2025, at the Fargo Public School District No. 1.

Fargo School Board vice president Robin Nelson speaks during a meeting on Tuesday, Nov. 25, 2025.

Chris Flynn / The Forum

Robin Nelson, Boys & Girls Clubs CEO and Fargo School Board vice president, became involved in the Fargo Youth Initiative as it was created in 2013.

She said connecting the high school students with School Board, Park Board and city representatives will provide for even better opportunities.

“Now that they’ve got some more direction, it’s really ignited their excitement,” Nelson said.

Liaisons are expected to be Kolpack from the City Commission, Kristin Nelson from the Fargo School Board and Zoë Absey from the Park Board.

Proposed areas of focus for the Fargo Youth Initiative include education relating to North Dakota Century Code, open meeting regulations and local governance and policies.

Advocacy opportunities include raising the profile of youth public health issues and youth homelessness and speaking out on city, parks and school policies and initiatives.

Community impact ideas could include organizing student-led events or service projects, and regularly attending and participating in local government meetings.

“Youth are a big percentage of our population, so the more they can learn about how our city governments work and serve as a conduit and voice for youth so they are heard at those elected levels, is beneficial,” Robin Nelson said.

A goal is to achieve a total of 15 members on the Fargo Youth Initiative, which plans to continue to meet monthly.

Robin Huebner

Huebner is a 35+ year veteran of broadcast and print journalism in Fargo-Moorhead.





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Young athletes compete in Northwest Ohio Elks Hoop Shoot | Allen County

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LIMA, Ohio (WLIO) — Young athletes showed they could perform under pressure as they competed in the Elks Hoop Shoot competition.

The Northwest Ohio District brought winners from 10 different Elks lodge Hoop Shoot competitions to Ohio State Lima for the next step in the national contest.

The Elks have hosted the Hoop Shoot program for 52 years. Boys and girls ages 8 through 13 were divided into three age groups to see who could sink the most baskets.

While organizers hope the event is fun for the participants, they also emphasize the importance of developing skills through practice.

“They’re our future, and you don’t know who’s going to be able to benefit from all the practice that they put in, and further their careers in basketball, not only in the high school level, but in college and perhaps the professionals. We want them to increase their skill level and also show the sportsmanship and the camaraderie with the other shooters and enjoy the time that they have with this program,” says Jean Zink, Northwest Ohio District Elks Hoop Shoot Competition.

The top boys and girls from each age group in the Northwest Ohio District will advance to the state competition in February.

Copyright 2025 by Lima Communications Corporation. All rights reserved.



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Jake Kielb Hockey foundation launches effort to expand youth sports access in Las Vegas

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Alexa Belcastro

Since the Vegas Golden Knights arrived in 2017, youth hockey participation in Southern Nevada has more than doubled, according to USA Hockey and local youth programs. While that growth has created new opportunities, it has also strained existing facilities.

Usufzy said programs like learn-to-skate and youth leagues are reaching capacity, and without additional infrastructure, families may be forced to look elsewhere for competitive opportunities.

“We’ve seen incredible growth, but without places to support it, that growth can stall,” she said. “We want kids to be able to play and develop right here in Las Vegas.”

To meet that demand, the foundation has launched a capital campaign to build the Las Vegas Community Sports Complex, the first nonprofit community ice rink and multi-sport facility of its kind in Southern Nevada.

The proposed complex would feature two NHL-sized ice rinks and a versatile indoor turf field designed for sports like soccer and lacrosse, . The goal is to create affordable programming and expand scholarship opportunities for families across the valley.

The Jake Kielb Hockey Foundation’s capital campaign is entirely community-driven. Those interested in learning more or supporting the project can find additional information at HelpVegasPlay.com.

Usufzy hopes the project will ultimately give every child — regardless of background a place to play, grow, and belong.



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NBC5 In Depth: Nordic skiing gaining traction

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The organization that governs Nordic ski events in New England said it is seeing considerable growth in interest in the sport. The executive director of NENSA, the New England Nordic Ski Association, was a guest on this week’s episode of NBC5 In Depth.”The sport of cross-country skiing is much younger than alpine skiing in America, I think it’s fair to say,” said Heidi Lange of NENSA. “But we are seeing incredible growth and success at all levels.”On the Jan. 4 episode of NBC5 In Depth, Lange said the fame and success of Jessie Diggins, who won three Olympic medals in cross-country skiing and an array of other championships, has helped attract young athletes to the sport.”We see a lot of glitter at our races,” Lange said, referring to how Diggins popularized wearing glitter on her face during competitions. “We see kids embracing that joy and the sportsmanship that she emulates. And it goes deeper than that, of course. Jessie is an incredible mentor and role model in so many ways. She’s so willing to be open and vulnerable and very transparent about her journey, not just celebrating the successes, but sharing what she’s experiencing through challenges and struggles. And I think that has had a very powerful influence on skiers as they’re developing and navigating what are hopefully long journeys in the sport.”Lange told NBC5 In Depth that over the past two Olympic cycles, 50% of U.S. Olympic team members in Nordic skiing had an affiliation with a New England program. She went on to say that a closer examination of the numbers revealed that 30% of that population grew up in NENSA’s youth and junior programming in New England. “We’re incredibly proud of that,” Lange said. “It’s early to say yet for this year, but trends are tracking in a similar fashion.”Lange provided other encouraging signs for the future of the sport in the NBC5 In Depth interview. She also discussed advancements in snowmaking technology for Nordic ski areas, and offered recommendations of what fans of the Olympics should watch for in the Nordic competitions at the upcoming Winter Games.The video atop this article has the full interview with NENSA’s Heidi Lange that aired on the Jan. 4 episode of NBC5 In Depth.Previous coverage: Olympic gold medalist Jessie Diggins discusses climate activism

The organization that governs Nordic ski events in New England said it is seeing considerable growth in interest in the sport. The executive director of NENSA, the New England Nordic Ski Association, was a guest on this week’s episode of NBC5 In Depth.

“The sport of cross-country skiing is much younger than alpine skiing in America, I think it’s fair to say,” said Heidi Lange of NENSA. “But we are seeing incredible growth and success at all levels.”

On the Jan. 4 episode of NBC5 In Depth, Lange said the fame and success of Jessie Diggins, who won three Olympic medals in cross-country skiing and an array of other championships, has helped attract young athletes to the sport.

“We see a lot of glitter at our races,” Lange said, referring to how Diggins popularized wearing glitter on her face during competitions. “We see kids embracing that joy and the sportsmanship that she emulates. And it goes deeper than that, of course. Jessie is an incredible mentor and role model in so many ways. She’s so willing to be open and vulnerable and very transparent about her journey, not just celebrating the successes, but sharing what she’s experiencing through challenges and struggles. And I think that has had a very powerful influence on skiers as they’re developing and navigating what are hopefully long journeys in the sport.”

Lange told NBC5 In Depth that over the past two Olympic cycles, 50% of U.S. Olympic team members in Nordic skiing had an affiliation with a New England program. She went on to say that a closer examination of the numbers revealed that 30% of that population grew up in NENSA’s youth and junior programming in New England.

“We’re incredibly proud of that,” Lange said. “It’s early to say yet for this year, but trends are tracking in a similar fashion.”

Lange provided other encouraging signs for the future of the sport in the NBC5 In Depth interview. She also discussed advancements in snowmaking technology for Nordic ski areas, and offered recommendations of what fans of the Olympics should watch for in the Nordic competitions at the upcoming Winter Games.

The video atop this article has the full interview with NENSA’s Heidi Lange that aired on the Jan. 4 episode of NBC5 In Depth.

Previous coverage: Olympic gold medalist Jessie Diggins discusses climate activism



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