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What Premier League promotion means for Leeds United

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What Premier League promotion means for Leeds United

Ao Tanaka’s final flourish. Joel Piroe’s assist of the season. Largie Ramazani’s somersaults. Patrick Bamford as conductor. Sam Byram’s Leeds salute. Josuha Guilavogui’s champagne attack on Daniel Farke. Harry Gray’s crossbar climb. Jayden Bogle’s wandering toddler.

More than 35,000 yellow scarves swirled five years later than hoped. Some families embraced while others shared selfies. Strangers, turned friends in their adjacent Elland Road seats, grinned in disbelief, soaking up every second.

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This was Leeds United waving goodbye to the Championship in West Yorkshire. This is what they have watched so many rivals do over the years and this is what they hope will be their last taste of the EFL’s icy touch in these parts. The optimists will hope it’s goodbye for good.

With promotion secured, Monday’s match against Bristol City felt more like a celebration. It lacked the venom, bite and outright need of last week’s Stoke City game, but the hosts were no less dominant in Monday’s 4-0 win. You would not have believed this was the league’s fifth-best team, with two defeats in their last 13 matches, still fighting for a play-off place, visiting Leeds.

Liam Manning’s side were outplayed from the first minute until the last. United had 75 per cent possession, 3.39 expected goals (xG) to 0.07, 23 shots to three, 12 shots on target to one and nine Opta-defined ‘big chances’ to nil. Leeds were too good for Bristol City and they are far, far too good for this division.

A title, barring a mishap at virtually relegated Plymouth Argyle on Saturday, awaits Farke and his side. It will be a just reward for what could be a 100-point season and one of the most dominant campaigns in the club’s history. The silverware would give them something to show off during next Monday’s parade. This is what promotion means for Leeds.


Josuha Guilavogui and his Leeds team-mates drench manager Daniel Farke (Carl Recine/Getty Images)

Stadium

Even in the past few days, Elland Road’s redevelopment has already taken its biggest steps forward in years. Leeds City Council’s executive board unanimously agreed last week to proceed with negotiations for the sale of council land to the club to expand the Don Revie and John Charles stands.

On Monday, the club released the first concepts of how the proposed expansion, which would take the stadium’s capacity to approximately 53,000 seats, could look. This redevelopment has been planned and refined over many years.


(Leeds United FC)

While the overall project will cost more, the club is confident of raising around £100million ($134.1m) — which it still needs to find — to ensure the redevelopment gets over the line.

Promotion has not been cited as the key to starting work, but it will make life a lot easier for the club as they hope to progress along this road. United intend to bring a pre-application to a city plans panel meeting with the council on May 8.

Beyond that, there will be a public exhibition at the club’s centenary pavilion on May 22-23. There will also be consultation events as part of a community roadshow at The Holbeck social club on May 13 and Dragon Hotel on May 19.


(Leeds United FC)

Transfers

In short, there’s going to be a lot more money coming into the club and an urgent need for upgrades in virtually every position across the squad. We will come to the raw income numbers in the next section, but the manager will certainly expect to see a far greater budget made available in the summer window after promotion.

Whether Leeds had won promotion or found themselves in the Championship for a third consecutive season, it seemed the club was heading for a hard reset this summer. The only difference is that it is the reset everyone will prefer in this reality.

Rather than waving goodbye to all of their Premier League-ready talent to satisfy financial fair play rules and then replacing them with cheaper downgrades, there will be some goodbyes, but with significant upgrades instead.

Promotion brings with it big decisions on who Farke thinks can make the grade. Ethan Ampadu is, unsurprisingly, among the few players who decision-makers are already hoping can make that transition and remain a starter next season.

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Red Bull, United’s chief sponsor and minority shareholder, will see its front-of-shirt sponsorship deal balloon after promotion. The original deal between the two parties had already secured Leeds the biggest shirt sponsor in Championship history.

However, United’s Premier League terms with the energy drink company will catapult them straight into the top flight’s 10 most lucrative current shirt deals from the off. The increased income does not come from the sponsor alone, either.

Adidas was paying Leeds around £10million a year when it first started manufacturing the club’s shirts for the 2020-21 season after promotion to the Premier League. This fee was significantly reduced in the second tier, but should now return to that £10m figure next year.

The increase in television revenue is striking. This season, Leeds took in around £39m as a parachute payment from the Premier League. In addition to that, they received around £5.8m from the latest EFL television deal, which takes the overall figure to around £45m.

The bottom club in the top flight last season, Sheffield United, received £110m. The figure will go up next season as the new Premier League television cycle starts, but precise figures are yet to be confirmed on what this will look like.


The amount Leeds receive as part of their front-of-shirt sponsorship deal with Red Bull will increase next season (Carl Recine/Getty Images)

Promotion has effectively locked in a minimum of £200m in broadcast money over the next three years for Leeds, even if their top-flight stay ended after one season. Based on the current TV cycle, which will go up from next term, United would get £110m in their first year, £48m from the first parachute payment and then £39m from the second.

Staying in the league next season would, of course, see those figures even further enhanced. Commercially, Leeds are already a big deal, even in the Championship.

As their accounts for 2023-24 showed, commercial income of £43.2m was by far the biggest in the division and was, for example, three times the size of Sunderland’s (£14.1m). That £43.2m is the highest commercial income recorded in the second tier, surpassing the club’s own 2019-20 record of £33.8m.

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If you then add the riches and pulling power of the Premier League to that commercial footprint, your mind can start to run wild with the possibilities. For example, the last time Leeds were promoted, ignoring the Covid-19-affected 2020-21 finances, commercial income rose from £33.8m in 2019-20 to £49m in 2021-22 (45 per cent).

Players

Undoubtedly, missing out on promotion would have made it harder for Leeds to hold onto their better players. The financial situation would have forced their hand on several exits, but even those they felt they could keep may have been tempted by more attractive offers elsewhere.

Promotion will mean Leeds have far more control over who goes and who stays. Profit and sustainability rules (PSR) will still apply and have to be monitored in the top flight, even with the influx of cash coming the club’s way.

In the accounts for this current season, which will be published in April 2026, the club’s PSR loss limit is £61million. Had Leeds failed to win promotion, this limit would have dropped to £39m, painting a stark picture of how much belts would have been tightened.

Instead, with Premier League football incoming, the accounts for 2025-26, which will be published in April 2027, will continue with a PSR loss limit of £61m. This is because of the two Championship years preceding next term’s rise. Despite the increased income, Leeds will have the legacy of those EFL years keeping them in check.

The PSR picture will be affected by promotion wage-rises being applied across the squad, too. These range from 50 to 60 per cent, but the majority of the players will sit closer to the bottom end of that scale.

Aside from that, promotion means this year’s group will each take home a six-figure promotion bonus. Last summer, Ampadu, as captain, stipulated that the club’s bonus pot for the squad would be spread equally across every player, regardless of how much or little they played this season.

Promotion also means the players will head out to Las Vegas for an end-of-season celebration once the dust has settled on Saturday’s trip to Plymouth Argyle.

(Top photos: Getty Images, left, and Leeds United FC)

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Lizzie Carr’s 11 Kills Push Kentucky into Elite Eight Saturday – UK Athletics

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LEXINGTON, Ky. – Thanks to a .419 hitting efficiency as a team and 11 kills from junior middle blocker Lizzie Carr, the Kentucky Volleyball team swept Cal Poly 3-0 (25-18, 25-19, 25-7) on Thursday afternoon inside Historic Memorial Coliseum to advance into Saturday’s Lexington Regional Final in Lexington.

Kentucky will now play Creighton on Saturday in the 2025 Lexington Regional Final for a spot in the Final Four. The match time has been conformed for 5 p.m. ET. The match will be televised by ESPN2. Tickets can be purchased at UKathletics.com/tickets. Creighton beat second-seeded Arizona State 3-1 on Thursday in the opening match of the regional.

UK had seven players who had multiple kills in the match Thursday as the Carr led the way with 11 and Eva Hudson having nine in the match without an error on 24 swings for a .375 hitting percentage. Brooklyn DeLeye had eight kills Thursday night with eight digs, as well as the Kentucky offense was firing on all cylinders during the match.

UK’s defense was the main story Thursday as the Wildcats held Cal Poly to a .114 hitting percentage for the afternoon, including a -.083 mark for the third set alone. Cal Poly was forced into 19 hitting errors during the match and Kentucky had nine stuff blocks as a team, including four in the third set alone as UK cruised to a 25-7 third-set sealing mark.

Kennedy Washington was errorless Thursday afternoon with seven kills on 10 swings to hit .700 and she also threw in three blocks as Carr’s six blocks led the way for UK’s defense. Between Carr and Washington, they combined for 18 kills and only one error in the match along with nine blocks in what ended up determining the difference in the outcome.

Kassie O’Brien ran the Kentucky offense to a .419 hitting percentage with 31 assists in the match. Molly Tuozzo had nine digs to lead the Wildcats in the floor defense category and Tuozzo also added in five assists to her stat line, as well.

Set 1

Kentucky hit .464 in the first set and took the opener, 25-18 over the Mustangs to grab a 1-0 lead in the match. UK jumped out to the quick 4-1 lead on two kills each by Lizzie Carr and Brooklyn DeLeye to put the Mustangs under immediate pressure. Cal Poly pushed back and pulled to within one at 4-3 but Kentucky then raced out to another three-point lead at 9-6 and never looked back. The Wildcats took a 15-12 lead into the media break following a Mustang blocking error and then after UK won two of the next three points out of the media timeout, they called one of their own, their first, at 17-13. A stuff by Kennedy Washington pushed Kentucky in front 21-17 and Cal Poly burned its final timeout. Kentucky arrived at set point leading 24-18 and an ace from Trinity Ward sealed the first set as UK won it, 25-18. Lizzie Carr had a team-best five kills in the first set, on five swings to hit 1.000 as Kentucky hit .464 as a team. Kassie O’Brien had 10 assists on 15 of UK’s kills with Kentucky logging 15 kills to two errors in the frame. UK never trailed in the first set.

Set 2

UK held Cal Poly to .079 hitting in the second set and claimed a 2-0 lead in the match with a 25-19 second-set victory. The Wildcats hit .257 for the frame and had 17 digs en route to taking the set. Kentucky trailed early at 5-2 but a 5-0 Trinity Ward serving run pushed Kentucky in front for the first time all set and the lead grew to multiple points on a kill from Eva Hudson on the left side to make things 7-5. Kentucky’s lead became four at 11-7 and at the media timeout, an extended-rally kill by Lizzie Carr pushed UK to 15-12 at the break. Cal Poly used its first timeout when it trailed 9-4 and then a pipe by Brooklyn DeLeye made things 20-14 as UK took the six-point lead for the first time all day. Cal Poly burned its final halt to play at 22-16 and a service ace ended the second set, just as it did the first, as Molly Tuozzo pushed across her first ace of the day to close the book on the second set with a 25-19 frame. Kentucky had 14 kills in the set and Kassie O’Brien had 21 assists through the opening two sets of play.

Set 3

Kentucky ran away and hid in the third set, jumping out to a 13-3 lead thanks to a huge serving run by Trinity Ward, whose serve caused problems for the Mustangs all afternoon long. Ward exited the run with Kentucky ahead by 10 and the Wildcats quickly grew the lead to 12 at 16-4, the largest lead for the Wildcats in any set this tournament. The lead grew to 25-7 late in the set as a kill by Kennedy Washington put the match away with her seventh kill of the night. UK hit .609 for the third set with 14 kills and zero errors with 12 assists for O’Brien.

For the latest on UK Volleyball, follow the Wildcats on Twitter and Instagram at @KentuckyVB.

Kentucky Postgame Quotes

Kentucky Head Coach Craig Skinner

Opening Statement…

“I told Caroline at the end of the match, that the last set was no indication of her team. They had a heck of a year, and one of the things that was really important for us in this match was to apply a lot of serving pressure so their lightning-fast offense couldn’t get going, which it did in the first set. I think the pressure was really good, and the offensive connection between Kassie and Lizzie and Kennedy in our middles really helped spread the offense so that we were multi-dimensional, which I think caused problems. I’m really pleased with our focus in the first set to be able to give us some separation when we needed to.”

 

On the game plan to go to the middle…

“I think a little bit of both. I think it was important, you know, Kyle talked to the starts about the game plan before the match, and definitely establishing the middle is important in any match. As it continued to go very well, there’s no reason to go away from it. You know, so we’re continuing to score, got to keep going. Cassie did a really good job of finding them, both in serve, receive and transition.”

 

On Cassie’s performance as a freshman…

“I mean, her demeanor has been the same since January, and we’re in December now. Her demeanor at practice games, matches, SEC championship match, first match of a weekend, it’s always the same. So, I credit her for her toughness to weather pretty much anything that’s thrown in her direction. Very proud as a coach to see the way she handles things.”

 

Kentucky Student-Athletes

#15 Lizzie Car, MB

On Lizzie being the go-to hitter this game…

“We know that a lot of teams are going to draw a lot of attention to Brooklyn and Eva and so we have to find a way to score from another part of the court and tonight, Kassie was able to put me and Kennedy in really good positions, and then we would score from the back side as well. We were just able to score from other avenues at the court, which is going to be really important going forward.”

 

On message for her teammates…

“I was just talking about given props to Trinity. She had an amazing few star runs throughout the game, and we would not have been able to see what we did without her putting so much pressure on them from behind the line and that I talked about how we were going to need to we knew going into this match, we were going to need to have really good defense, not just blocking, but digging the ball as well. I also talked about how going into tomorrow or Saturday and the next game, we’re going to need to be able to bring that again because there’s going to be a lot of great hitters and so we’re going to need to use our block and our backcourt to defend them.”

 

On the fans …

“I just think that we obviously got the second got to host the second and third round, and so it’s really cool to be able to have BBN show out and make it feel like a real home court advantage because without them, there wouldn’t really be a huge difference in it being here or someone else besides some of the like routine stuff getting ready for pregame and so the whole entire crowd being blue and being so loud is just what’s such a big benefit for us. “

 

#6 Kassie O’Brien, S

On connection with the middles…

“I think each day in practice, it’s something that we want to work on, and it just continues to grow. And so tonight, I don’t know, we’re just kind of feeling it, and our passing did a great job to put us in a good position in order for you to do it to Lizzie and then to Kennedy, too.

But I think being able to balance the difference between the two hitters has been a challenge, but, you know, they do a great job of communicating with me and we connect really well, and so just finding that connection has been really big.”

 

On what she saw on the court…

“I think spreading out the offense is such an important piece of the game and going into this match we knew that so many other hiters were going to have a lot of success and then also opening or setting the middles in the rights are just going to open up them even more. Just finding that throughout the game has just been something that we’ve continued to work on and it was very good tonight.”

 

On the fans …
“I think it’s super cool. I feel like even in that third set, it was we kind of talked about it, it was like, kind of the loudest that we’ve heard it and it just being a Thursday at 3:30, you wouldn’t really expect that, but it just shows how much, you know, BBN really shows out for us and is there.”

 

#7 Eva Hudson

On Lizzie’s game…

“Well, personally, I’ve been with her for a very long time, so it’s like a proud mom moment, and I love watching her swing away with confidence and she’s such a great player. So I’m glad she is reaping the amazing success. But as if for a team, she brings so much energy to the team in the first place, and then when she’s scoring relentlessly that is so fun and then it makes me in Brooklyn’s job so much easier.”

 

On the fans …
“It’s just absolutely amazing. Some people were like, do you think we’ll get a crowd? And our whole team was like, ‘Nah, like, we’ll have a crowd cause they show up every single time.’ And it’s so funny cause we don’t even know what Craig’s up to and then we see the post and he’s in a plane, so we’re about in the dark, as you all. It’s absolutely amazing being able to play in front of them and then being able to play in front of them on Saturdays,

 

Cal Poly Postgame Quotes

Cal Poly Head Coach Caroline Walters

Opening Statement …

“All good things come to an end I guess. And my seniors here, the three of them, we have overwhelming gratitude for this journey. Kentucky is an amazing volleyball team, and I was telling my assistant, you know, on film, and we get a ton of numbers, and we watch so much film, the hardest thing to assess is serving from film. And I thought they served the toughest serving match of any team we played this year. So, you know, forced us to get off the net. And from there, it’s tough to kill balls against them, because they are so big as blockers and play tremendous defense. So hats off to them. I told Craig to win it, and then we can tell people we finished second. No, I again, just, just this has been an amazing, amazing time for us, these past few weeks of whirlwind and gratitude to represent Cal Poly on national stage. You know, we’re hearing from people all over the country, and it’s just been incredible to represent not only our great university, but mid majors in general, and to be here in a sweet 16 competing against an amazing university and a beautiful facility. Yeah, we’re just thankful for that. I personally am thankful to be one of three female head coaches of a sweet 16 team, I think it’s really important to be visible, not only as a female but a mother. It’s something that, you know, I want to model for these guys, and I hope that a few my players over the years will want to stay in coaching, because they see the way I’m able to balance my personal and professional life. And Emmie, when she first came her freshman year. She I mentioned this the other day. She was a kids coach. She grew up in her dad’s, her dad’s program, Division Three, football, Whitewater, Wisconsin. And as she came, one of her first things she said to me is, I’m never going to be a coach. Like, I hate that life for kids, blah, blah. And I’m like, I didn’t have kids then, and then I had kids. And I’m like, okay, and over the years, I think that one of the coolest things is, like, Emmie’s plan when she goes back is she wants to be a coach and like, this is incredible. Making a sweet 16 is great. But to influence my athletes, like, want to be in this profession and be able to do it while being a mother, that’s going to sit on my heart for a while.”

 

On Kentucky going to the middle so much …

“Yeah, you know, scouting wise, you look at the numbers, and they’re receiving, you know, a bulk of that, and they were able to find their middles, you know, I thought we served well at times. I think that they, they just settled in service, you passing, and were able to stay in system. And, yeah, they said, especially the slide, right, like that wasn’t something that was being said at a high percentage. So they ran the middle really efficiently and effectively. And we spent a lot of time preparing our blockers for the balls going that way. If it’s not going that way, be ready for the one out of the middle, like we have to be able to slow that down. And I thought that Craig did an incredible job of finding not only the middles. I thought they said the opposite effectively as well any of the athletes want to address that.”

 

Cal Poly Student-Athletes

#4 London Haberfield, L/DS

On making it to the Sweet 16 …
“Yeah, I just think us seniors will hold on to this forever. We’re just so happy that we could put Cal Poly on the map. As a senior, and leaving that legacy behind, that’s something that you dream about. So just riding that high, I’m going to ride it for the rest of my life. Yeah, just the past few weeks, just being in the tournament, it’s just, it’s so amazing. I’m just so grateful for every single one of these people.”

 

On the challenges of Kentucky’s serving….

“Oh, yeah, they just, they pushed face and then they would catch you off guard with their drops and just clogging the routes for the middles and stuff. They were just so effective in the way that they chose who to serve and where to serve and specific pace on all. It’s something that it’s tough to practice, especially in a gym that’s filled with so many fans. Yeah, I’m just grateful that we could experience that and for them to go back into the gym and turn up that volume on that serve.”

 

On Cal Poly fans support…..

“Thank you. From the bottom of my heart, it’s been an incredible five years. And just the support is a lot – it’s so present and it’s just so felt by all of us on the court, off the court, seeing those stands packed, seeing the band there. I just couldn’t ask for a better environment to play”

 

#20 Annabelle Thalken, OH

On making it to the Sweet 16 …

“Yeah, I think trust was a huge work for us this entire time. We talked about having trust in each other, trust in our scout, trust in our ability, going into the big West tournament, and then after that, we just had continued with that. We kept our trust with each other and just believed that we could do something special. And we very clearly did.”

 

#14 Emmie Bullis, S

On making it to the Sweet 16 …

“Yeah, when I first opened my phone after we had won to go to the Sweet 16 and my brothers both texted me and said, we gotta get those pictures framed. I just think it’s something that will forever be with us. But it’s all of our hard work, but also our teammates hard work and the people that are behind the scenes that got us here. I mean, we’ve been playing volleyball since  we were 11 and it’s our senior year, it’s lined up perfectly and we’re gonna go out on such a high. I’m just thankful to be around these people and be able to hold these memories in a frame somewhere in my house someday.”

 

On a moment of adversity that urged you to battle back….

“I mean, I think our low for the season was getting swept by Irvine in our last home match in Big West. And we all were, we could feel that. Like there were a few losses we had in conference that we could just visibly see our team taking heart. I took it to heart so much, but Caroline has said this before, if it wasn’t for that, I don’t think we would be here where we are right now because those losses have made us who we are. So if it wasn’t for those, if it wasn’t for the people challenging us in our conference, we wouldn’t be where we are today.”

 





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SMU Falls to Purdue in Regional Semifinal

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PITTSBURGH, PA. (SMU) – SMU Volleyball fell to Purdue (27-6) in the NCAA Championship Regional Semifinal 3-1 with set scores of 25-16, 19-25, 22-25, 27-29. The Mustangs end the season 27-6, tied for the most wins in program history.   

Malaya Jones led SMU with her ninth double-double of the season, totaling 23 kills and 12 digs, hitting .333 Thursday night. Favor Anyanwu tied her career-high with 12 kills, swinging at a .476 clip. Kennedi Rogers joined the two in double-figures with 11 kills and four digs, hitting .324.  

Averi Carlson dished out 55 assists and added eight digs against the Boilermakers. Defensively, Jordyn Schilling dug 19 balls for the Mustangs and was joined in double-figures by Jones (12) and Christa Wilburn, who added 11 in the loss.   

SMU hit .295 as a team while Purdue hit .282 in the match. The Boilermakers out-blocked the Mustangs 12-7 and had a 6-2 advantage in service aces.   

MATCH NOTES         

  • Jones reached the double-digit kill mark for the 27th time this season and for the 10th straight match. It marked Jones’ 10th match with 20 or more kills. Her 23 kills are the most by a Mustang in an NCAA Tournament match. 
  • Anyanwu. She finished with 526 kills this season, the second most all-time in a single season in program history. 
  • Rogers recorded double-digit kills for the seventh time this season.        
  • It marked Schilling’s 23rd time in double-figures this season and for the sixth straight match.     
  • Averi Carlson finished her senior season with 1,396 assists, the third most by a Mustang in the rally scoring era.   
  • With three blocks against the Boilermakers, Anyanwu finished the season with 178 on the year, the second most all-time in a single season.     

 

HOW IT HAPPENED:        

SMU got off to a dominant start, going up 9-1 in the first set. Purdue put two short runs together later in the set, but SMU held firm to win the frame 25-16. The Mustangs swung at an efficient .414 clip in the first set and held Purdue to a .067 hitting percentage. The SMU offense was lights out, registering a 15-9 kill advantage.   

Purdue evened the match in the second set with a 25-19 win. SMU answered several Boilermaker runs with multiple stretches of its own, closing their deficit to one three different times midway through the set, the latest being at the 19-18 mark. However, after a timeout by Purdue, the Boilermakers closed the second frame, scoring on six of the final seven points to win the frame.    

Back and forth for a majority of the frame, Purdue took a 2-1 set score lead with a strong finish down the stretch. The Boilermakers controlled the red zone with a 5-2 run after a 20-20 score late in the third to win the frame 25-22. There were seven ties and three lead changes in the third.    

Up one (15-14) on a kill from Anyanwu, Purdue strung together four straight to go up 18-15, forcing SMU to take a timeout. Down 21-17, the Mustangs rallied for six of the next seven to jump ahead by one, 23-22. After a timeout, SMU fought off four consecutive match points but ultimately came up short, falling 29-27 in the fourth set.    

SMU LEADERS:          

SMU Kills Leader: Malaya Jones (23)    

SMU Assists Leader: Averi Carlson (55)   

SMU Digs Leader: Jordyn Schilling (19)    

SMU Blocks Leader: Favor Anyanwu/Madison Scheer (3)    

SMU Ace Leader: Malaya Jones/Maggie Croft (1)    

SMU Points Leader: Malaya Jones (25.5)  

 



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Purdue Volleyball Reaches Elite Eight

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For the sixth time in program histor, and fifth under Dave Shondell, Purdue Volleyball is moving on to the Elite Eight. After a slow start in tonight’s Sweet 16 match with 2 seed SMU the Boilers fought back to take three straight sets for a 3-1 win. It is the second time this year Purdue got a 3-1 win over the Mustangs.

The first set was mostly a disaster as SMU came roaring out of the gate to the tune of a 17-4 advantage in the first set. Purdue fought back, but still droped set 1 25-16. Set 2 was much better as it was Purdue’s turn to start out strong. Consecutive aces spurred on a 6-1 start. That allowed Purdue to lead the set throughout, culminating in a 25-19 win.

Set 3 was much more back and forth, with both teams going through lengthy rallies. SMU got out to a 5-1 advantage, but Purdue was able to eventually tie it at 11-11 with kills from Grace Heaney, Akasha Anderson, and Taylor Anderson. The set stayed tense and was eventually tied at 20-20 before Purdue edged ahead to win 25-22.

The battle in set 4 was fierce, as SMU had several huge saves to stay alive. In the end, they fought of four match points before Purdue was finally able to close it 29-27.

This is the first time Purdue has reached the Elite Eight since 2021, where it also lost to Pittsburgh on its home floor. Pitt eliminated Minnesota 3-0 in the first semifinal Thursday night. They enter the match at 29-4 with losses only to Nebraska, Stanford, Miami, and Florida. They have yet to drop a set in the NCAA Tournament.



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Pinterest predicts the biggest Gen Z trends of 2026 | News

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If Pinterest could describe 2026 in two words, it would be “ambient chaos.” And that’s because Gen Z has been using the visual discovery platform to carve out more intentional lives, according to the new Pinterest Predicts 2026 report. This means that constantly chasing viral moments is very much out next year.

The annual forecast found that younger users are seeking viral trends less and instead are leaning into softer and slower experiences online. In this 2026 edition, Pinterest compiled over two dozen key trends and styles its users are looking for. No surprise, they all lean towards self-expression and escapism.

“Gen Z is overworked, overscheduled and overwhelmed. They are always planning and scheming how to be more productive with their time, looking for hacks to save little bits of their time and energy. So it is no surprise they’re looking towards a distant past they have only heard of, but probably never

experienced—those “nostalgic” days when life was simpler,” said Vivek Iyyani, founder at Millennial Minds.

Case in point: nearly four in 10 Gen Z users say they look to curate personal identities than copy aesthetics from the posts they save and search on Pinterest. This shift is most evident in the rise of nostalgic, offline behaviours. For example, a fourth of Gen Z and millennial users report rediscovering handwriting letters. Notably, Gen Z in Singapore is four times more likely to engage with pen pals compared to the global average. 

Pinterest found three main cultural drivers—emotional comfort, intentional curation, and grounded optimism—influencing next year’s trends. This means that youths are less likely to doomscroll on the platform, but rather engage in designs, looks, and routines that feel personal. For marketers and brands, this suggests that inviting consumers to remix ideas is more effective compared to one-size-fits-all campaigns. 

“For brands, this is a unique opportunity to connect with Gen Z at their most creative and decisive moments. Across APAC markets such as Singapore, we see them embracing both reflective aesthetics and bold self-expression,” said Ayumi Nakajima, senior director, content partnerships, APAC at Pinterest.

Here’s a rundown of the 21 biggest trends of 2026, according to Pinterest: 

  • Cool Blue: Think ice queen, but make it everyday life. This is all about frosty blue tones showing up in icy coats, glacier-inspired nail art, pale-blue cocktails, and even cool-toned wedding palettes. The colour palette shifts away from warm brights to something calmer and more, well, chill. 

  • Brooched: Maximalism in miniature with brooches, pins and little heirloom-style pieces. Think a suit paired with a statement or sentimental brooch that turns a look from corporate to runway.

  • Glamoratti: Imagine 80s luxury power dressing reissued specifically for the chaos on TikTok. Shoulder pads go bigger, tailoring gets sharper, and belts get chunkier. Decadence is back with a love for sculpted silhouettes and high drama.

  • Glitchy Glam: The anti-perfect beauty trend. Mismatched nails, off-centre liner, and asymmetric bobs. Symmetry is out for 2026.

  • Vamp Romantic: Goth but with a sweet twist. Dark plum lips, inky manicures, and smudged smokey eyes without leaning fully into the goth subculture.

  • Scent Stacking: Instead of one signature scent, the in thing is to build a fragrance wardrobe and layer perfumes to create custom combos. There’s a comeback for discovery sets and minis, as more young people get into fragrances and luxury experiences.

  • Poetcore: A rebrand of the academia aesthetic with oversized turtlenecks, worn-in blazers, and satchels. This also reflects the broader shift towards hobbies like journaling, reading, and writing.

  • Khaki Coded: Think explorer with desert-inspired neutrals in khaki shorts, utility shirts, and field jackets. The idea is to dress like you could walk straight into an expedition, even if you’re just heading to brunch.

  • Afrohemian Decor: A fusion of African and boho influences. This means colourful Nigerian textiles, adire fabrics, and Ethiopian wall art. It’s a move away from flat minimalism into homes that feel rooted in culture, craft, and story, with a resort feel.

  • Fun Haus: Circus-adjacent interiors with striped ceilings, sculptural furniture, and bold graphic prints. This aesthetic is meant to be playful but grown-up, with a few circus cues in a more neutral base.

  • Neo Deco: A contemporary take on art deco. Expect strong geometric patterns and chrome and brass accents. It’s a reaction to bare, beige minimalism. While spaces still look curated and sleek, there’s a sense of old-school glamour reinterpreted for small apartments and modern living.

  • Cabbage Crush: The humble cabbage gets its ‘It’ veggie moment. The once-unpopular vegetable is transformed into charred cabbage ‘steaks’ and crunchy wraps. It’s familiar, affordable, and can swing healthy or indulgent.

  • Darecations: Travel built around adrenaline. People are searching for rafting, canyoneering, and big sports fixtures as their main activity on trips. Instead of beach holidays, itineraries are structured around bucket-list thrills that look great on camera.

  • Mystic Outlands: A travel escapist’s fantasy that features places with a folklore or sci-fi landscape. Think mist-covered Highland valleys, surreal salt flats, and other “ethereal” views. It’s a break from city living, with many looking for unique destinations.

  • Gimme Gummy: This one is all about texture you can see and almost feel through the screen. Jelly and gummy aesthetics that are sensory and ASMR-friendly that riles up one’s urge to poke, squish and play with objects.

  • Pen Pals: Snail mail gets a revival. Think cute stamps, decorated envelopes, and wax seals. Letters are once again a creative outlet. In Singapore, many younger users are using long-form, handwritten notes as an antidote to DMs.

  • Laced Up: The aesthetic features lace-trimmed jackets, crocheted bandanas, and doily-inspired details. Craft and crochet communities get their moment, with more stylised, fashion-forward applications.

  • Throwback Kid: Older users recreate their own childhoods for their kids. This means vintage or thrifted children’s clothes, old-school toys, and retro nursery decor. 

  • Wilderkind: Detailing taken from nature’s playbook with bug jewellery, deer or fawn-inspired makeup, and insect-inspired nail art. 

  • Operasthetic: Dramatic drapes, heavy fabrics, red and gold palettes. Weddings and parties are expected to borrow from old theatres and cabaret to create a sense of performance, where every detail feels like it’s part of a set.

  • Extra Celestial: Alien-core and space aesthetics taken beyond niche fandoms into the mainstream. Think holographic fabrics, iridescent and opalescent finishes. Very much inspired by hyperfuturistic design.





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Creating a Legacy: Maddie Scheier

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She had a record-breaking sophomore season that, in the fall, included her first win at the collegiate level when she posted a time of 17:44.22 in the 5K of the FAU Invitational.

She followed that in the spring by setting a new school record in the 3,000-meter steeplechase at the Wake Forest Invitational with a time of 10:48.62. She also recorded the fourth-fastest time in program history in the 3,000-meter run when she posted a 9:50.33.

And as a new season of competition begins to heat up, Scheier is picking up right where she left off as a sophomore.

In September, she set a new Miami record in the 5K with a time of 17:04.48 at the Southern Showcase in Huntsville, Alabama and she she’s determined to keep growing – especially since she really only embraced running late in her high school career.

“I think what I’ve noticed is that because I started later, that now I’m seeing that big improvement that most girls might see in high school,” she said. “It just shows all the hard work from the past couple years, which is really exciting. The jump from my freshman year to sophomore year was huge and I was able to break a lot of records, which was fun. But it’s really meant a lot because I do work really hard and I sacrifice a lot of other things in order to be at my best. So, it’s really cool to see it all come through.”

For Scheier, competing at a high level is second nature.

It had to be, given her family.

Her father, Adam Scheier, is a veteran college football coach who is currently the special teams coordinator at UNLV. Her sister Callie is now an assistant coach and the director of player development for the women’s basketball team at High Point University, where she played and was a two-time conference champion. Sister Riley was a Sunsation at Miami before graduating and is now a cheerleader for the Philadelphia Eagles, while her younger brother, Brady, is taking a postgraduate year before playing football at Princeton.

Competition was always fierce in the Scheier home – but it always came with plenty of support, too.

That, Scheier says, pushed her to become the athlete she is today.

“I just think being around so many good examples and seeing what happens when you put your mind to something and you’re passionate about something, it created a sense of toughness in me,” Scheier said. “I learned how to battle adversity. And also, just having that support system was huge. They’re the ones that support me in every race. They text me good luck beforehand and watch all the races and everything. … It’s just cool having a group of people that I’m so close to that all understand what it means to be a serious athlete and we’re all able to support each other.”





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UC Davis Welcomes Maria Anderson As New Assistant Track & Field Coach

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DAVIS, Calif. — UC Davis Track & Field is strengthening its distance program with the addition of Assistant Coach Maria Anderson, a decorated former student-athlete and rapidly rising coach. Anderson brings a strong record of developing all-conference performers, guiding championship teams, and mentoring student-athletes on and off the course.

“We are excited to welcome Coach Maria to our coaching staff,” said Track & Field Head Coach Ngoni Makusha. “Her depth of experience, combined with the passion she showcased at Elizabethtown College and San Francisco State, will be a tremendous asset to our athletes and our program. We look forward to the leadership and enthusiasm she brings.”

Anderson arrives in Davis after spending the 2024 season at San Francisco State, where she coached the men’s and women’s distance squads. Prior to that, she spent six seasons at Elizabethtown College, rising from volunteer coach to Associate Head Coach while helping guide both the men’s and women’s teams to Landmark Conference Cross Country Championships. During her tenure, she coached multiple all-conference and all-region athletes, as well as competitors who qualified for NCAA Division III and Atlantic Regional Championships.

“I’m honored to join the coaching staff at UC Davis and grateful for the opportunity to work with such a talented group of student-athletes and coaches,” Anderson said. “I’m excited to get to work on this upcoming season and look forward to the progress made towards our team goals in the MPSF and Big West Conference.”

As a student-athlete at Elizabethtown, Anderson was a four-time All-Landmark Conference performer in cross country, the 2014 Landmark Conference Rookie of the Year, and helped lead the Blue Jays to four team championships. She also earned two All-Mideast Region honors, captured the 2018 Landmark Conference steeplechase title while setting a facility record, and finished her career as a five-time all-conference honoree in track & field.

Anderson graduated from Elizabethtown in 2018 with a degree in fine arts and earned her master’s in art education from Millersville University in 2022. She also holds A.C.E. personal training certification, USATF Level 1 coaching certification, and is pursuing USATF Level 2 in endurance.

ABOUT UC DAVIS ATHLETICS: 

UC Davis, the No. 2 ranked public university by the Wall Street Journal, is home to 40,000 undergraduate students and 12,000 employees. Ranked #1 in Agriculture and Forestry as well as #1 in Veterinary Medicine, UC Davis is located in a true California college town nestled between world-class destinations such as the San Francisco Bay Area, Napa Valley and Lake Tahoe. Over 650 Aggie student-athletes compete in 25 Division I varsity sports, with 16 sports transitioning to the Mountain West Conference beginning in 2026–27. 

For more information, visit https://ucdavisaggies.com/. 

 



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