E-Sports

Why Your Gamer Might See Netflix Content on Roblox

Published: July 17, 2025 Photo from Oberon Copeland via Unsplash By Gavin Boyle Gamers will see more licensed content from studios like Lionsgate and Netflix on Roblox as the gaming platform launches a License Manager, streamlining the process for companies to produce official content on the website. “This is the perfect bridge between a platform […]

Published

3 weeks ago

July 18, 2025

Your Sports Nation

Published: July 17, 2025

oberon-copeland-veryinformed-com-TWcT7gG59js-unsplash — Photo from Oberon Copeland via Unsplash

By Gavin Boyle

Gamers will see more licensed content from studios like Lionsgate and Netflix on Roblox as the gaming platform launches a License Manager, streamlining the process for companies to produce official content on the website.

“This is the perfect bridge between a platform like Roblox that’s used to moving at such a quick pace and brands that are trying to identify the appropriate partners,” said Todd Lichten, the Head of Entertainment Partnerships at Roblox.

“We have a goal to have 10% of all gaming content revenue flowing through the Roblox ecosystem and benefiting our community,” added Manuel Bronstein, the chief product officer at Roblox. “This will require having a wide range of experiences and giving creators the opportunity to partner with rights holders of the most recognizable IP.”

Netflix and Lionsgate have already joined the program, providing access to some of their most popular titles on Roblox. These IP include SQUID GAME, STRANGER THINGS, TWILIGHT, DIVERGENT and NOW YOU SEE ME.

“Roblox offers a unique and dynamic platform for our fans to connect with beloved franchises in interactive and personal ways,” said Jenefer Brown, the Executive Vice President and Head of Global Products and Experiences at Lionsgate. “We’re excited to engage with the Roblox creator community and can’t wait to see the innovative experiences they bring to life with our IP.”

Related: Are Video Games the Best Marketers for Big Brands?

While the process to license IP on Roblox has now been streamlined, the concept is nothing new as multiple games, like Minecraft and Fortnite, already serve as major branding pipelines. Because millions play these games every day, businesses can effectively market to gamers.

“We often time the content releases with pop-culture moments like a movie release or anniversary celebration, or with relevant global topics like sustainability,” said Ada Duan, Microsoft’s GM of brand management. “The Minecraft team works with our professional creator partners to make fun and engaging gameplay, while our licensing partners share any themes or elements they would like to feature in the game.”

As for Fortnite, its most successful partnership has been with Disney, who went on to purchase a $1.5 billion stake in the company to cement their partnership. Earlier this year, Disney even launched a new Star Wars show through the game, providing players access to the first episodes of the series, even if they were not Disney+ subscribers.

Video games have become the best marketing tool for many major entertainment brands, so it is no surprise that major games like Roblox have streamlined the licensing process to make the system as simple and seamless as possible.

However, as content from shows like SQUID GAME or STRANGER THINGS appears on platform, parents will need to stay even more vigilant about what their kids are exposed to on Roblox.

Read Next: Will This Release Strategy Help Disney’s New Star Wars Show Succeed?

Questions or comments? Please write to us here.

Watch REAGAN →

Watch ANNE FRANK REMEMBERED →

Link

E-Sports

UND Hosting Free Esports Clinic For Educators

UND Hosting Free Esports Clinic For Educators | Dakota News Network 910361272 Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_0) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/81.0.4044.138 Safari/537.36 ad796bd9f3a249c2d41eaf58e34642bf3f1508a0 1 Link 0

Published

5 hours ago

August 5, 2025

Your Sports Nation

UND Hosting Free Esports Clinic For Educators | Dakota News Network

910361272

Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_0) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/81.0.4044.138 Safari/537.36

ad796bd9f3a249c2d41eaf58e34642bf3f1508a0

Link

E-Sports

The NFL Meets WWE? Global Gaming League Brings Celebs to Esports Arena

Last month, entertainment mogul Clinton Sparks and Grammy-winning artist T-Pain announced The Global Gaming League (GGL), a new entertainment-driven gaming competition blending celebrity culture with competitive esports. Now, new details have emerged — including official game publishers, celebrity team owners, and the date for the league’s kickoff. On August 4, GGL revealed it has secured […]

Published

6 hours ago

August 5, 2025

Your Sports Nation

Three men in colorful attire pose cheerfully at a gaming event with "Global Gaming League" on screen. Gaming logos appear on desks.

Last month, entertainment mogul Clinton Sparks and Grammy-winning artist T-Pain announced The Global Gaming League (GGL), a new entertainment-driven gaming competition blending celebrity culture with competitive esports. Now, new details have emerged — including official game publishers, celebrity team owners, and the date for the league’s kickoff.

On August 4, GGL revealed it has secured licensing deals with six major publishers: Activision Blizzard, Bandai Namco, Capcom, Tetris, Ubisoft, and EA. These agreements allow the league to feature and stream a curated lineup of their games globally during its first official season, dubbed SZN Zero, which begins on August 23, 2025.

The format sets celebrity-owned teams of four against one another in matches across four game genres, with titles ranging from old-school icons to modern esports staples. Among the confirmed games are Tetris, Trackmania, Call of Duty, Tony Hawk’s Pro Skater, Brawlhalla, Tekken, and Rocket League.

As per the press release (via GI.Biz), the league has already attracted several well-known personalities as team owners, including wrestling legend Ric Flair, hip-hop icon Flavor Flav, TikTok creator Bryce Hall, and T-Pain, who also serves as the league’s Executive Director of Strategy.

Speaking about the project’s vision, founder and CEO Clinton Sparks said the GGL is designed to bring gamers of all ages together, something he believes the industry hasn’t yet achieved. “With these partnerships, we are able to bring game titles from different genres and eras that attract everyone to the same place,” he noted, adding that the league will spotlight every aspect of the gaming world — from developers and hardware partners to fans and players.

The GGL describes its approach as “the NFL meets WWE,” promising a spectacle that mixes high-level gameplay with entertainment flair. With global streaming plans, cross-generational game picks, and a stacked lineup of celebrity involvement, the GGL is shaping up to be a unique experiment in the evolving world of esports-meets-pop-culture.

Link

E-Sports

Old School RuneScape hits all-time player peak after 12 years

Old School RuneScape has officially set a new all-time peak 12 years after release, with more than 240,000 players logging in. Player tracking site misplaceditems recorded a total of 240,756 concurrent users on August 3. Later that evening, the official Old School RuneScape account confirmed the milestone on Twitter, writing that the game had “broken […]

Published

9 hours ago

August 5, 2025

Your Sports Nation

Old School RuneScape has officially set a new all-time peak 12 years after release, with more than 240,000 players logging in.

Player tracking site misplaceditems recorded a total of 240,756 concurrent users on August 3. Later that evening, the official Old School RuneScape account confirmed the milestone on Twitter, writing that the game had “broken its peak player count,” much to the excitement of fans.

The previous record dates back to December 2024, when 231,000 concurrent players logged into play the classic MMO. However, this new spike comes at a time of renewed momentum for Old School RuneScape.

Old School RuneScape smashes player count peak

On July 23, Jagex launched Varlamore: The Final Dawn, the final chapter in the game’s latest major expansion. The update added three new explorable regions: Auburnal Valley, Custodia Pass, and Tlati Rainforest, along with a Master-level quest and a challenging new boss fight.

Players can also earn powerful rewards like the Eye of Ayak and Avernic Treads upgrades, giving PvE players new goals to grind toward.

New skilling content, risk-reward mechanics, and additional PvM encounters have also added even more variety to the game’s late-game progression.

The surge is also part of a wider trend in the MMO space. Frustration with other titles like World of Warcraft and New World has led some players, including popular streamers, to revisit or switch to Old School RuneScape.

Twelve years after launch, OSRS continues to prove popular, and its latest record is proof that the classic MMO is still growing strong.

Link

E-Sports

KSHSAA launches esports for 2025-26

TOPEKA – The Kansas State High School Activities Association has partnered with the esports platform PlayVS for the inaugural year of the KSHSAA Esports season. At the April board of directors meeting KSHSAA membership voted to sanction an Esports state championship should 24 schools sign up for the activity. A survey sent out in June […]

Published

16 hours ago

August 5, 2025

Your Sports Nation

TOPEKA – The Kansas State High School Activities Association has partnered with the esports platform PlayVS for the inaugural year of the KSHSAA Esports season.

At the April board of directors meeting KSHSAA membership voted to sanction an Esports state championship should 24 schools sign up for the activity. A survey sent out in June indicated over 80 schools will have interest in participating this school year.

For the 2025-26 season KSHSAA and PlayVS will offer the following game titles: Rocket League, Mario Kart 8 Deluxe, and Super Smash Bros. Ultimate. (If interest is high in Madden and/or Valorant, KSHSAA and PlayVS will consider adding the game title to the selection).

The exact number of classifications/ championships will be determined once sign up is complete.

Mark your calendars with these important dates (high school): Registration through PlayVS: Open NOW until November 30. (KSHSAA Schools will also fill out the participation on the Winter Participation Form through KSHSAA) Preseason – 2 Weeks: Week’s of November 17 (practice begins) and November 24.

Regular season – 6 Weeks: Week’s of December 1 through January 19.

Playoffs: January 26-27 KSHSAAA Esports State Championship (In-person): January 30 and/or 31 (two-days if needed).

PlayVS representatives will be in touch with schools that sign up with information such as: -Coaching in-service. Kansas can schedule meetings with this link.

-How to start your program guide. -Free Nintendo Switch (first 100 that sign up).

-Technical advice.

-Funding opportunities -STEM opportunities The KSHSAA and PlayVS will be hosting multiple webinars between now and the beginning of the season, details will be shared when they are available.

Link

E-Sports

Clayton State Men’s Soccer Ranked #5 in United Soccer Coaches Preseason Poll

Story Links KANSAS CITY, MO – The Clayton State Lakers have been ranked #5 in the nation in the United Soccer Coaches preseason Top 25. The Flagler Saints are also receiving votes. Clayton State closed out the 2024 season ranked #5 with just one change to the Top 25 lineup. The Lakers […]

Published

1 day ago

August 4, 2025

Your Sports Nation

KANSAS CITY, MO – The Clayton State Lakers have been ranked #5 in the nation in the United Soccer Coaches preseason Top 25. The Flagler Saints are also receiving votes.

Clayton State closed out the 2024 season ranked #5 with just one change to the Top 25 lineup.

The Lakers closed out the 2024 season with a 13-4-4 record. The Lakers took home their second PBC Regular Season title in a row. They also earned their second consecutive NCAA Tournament bid, where they defeated Converse in penalty kicks in the First Round folliwng a late equalizer, upset #1 Limestone in overtime in the Sweet Sixteen before falling in overtime to Lynn in the Elite Eight.

The Lakers led the PBC in several categories in the 2024 season with shots, shots on goal, assists and saves while also having the lowest goals against average in the conference. The Lakers also shared a fiery offense with the top three goal scorers and top two playmakers in the conference with Alex Rodriguez(11 goals, 8 assists, 30 points), Alexis Iturria(6 goals, 14 assists, 26 points) and Fallah Johnson(8 goals). Goalkeeper Mauricio Uribe boasted a 0.872 goals against average on the year to lead the conference.

Clayton State opens their season with a trip to Nova Southeastern on September 4th at 7:30pm.

NATIONAL – PRE-SEASON POLL – JULY 31, 2025

Rank	School	Prev	W-L-T
1	Lynn University	1	20-0-2
2	University of Charleston	2	22-2-1
3	Colorado State University-Pueblo	3	17-4-3
4	McKendree University	4	16-1-7
5	Clayton State University	5	13-4-4
6	Fort Lewis College	6	14-4-6
7	Saginaw Valley State University	7	13-6-2
8	Felician University	8	17-4-2
9	Coker University	9	15-3-1
10	Midwestern State University	10	15-3-3
11	California State University-Los Angeles	11	12-3-6
12	Franklin Pierce University	13	12-3-5
13	University of West Florida	14	12-3-4
14	Tiffin University	15	14-6-1
15	Post University	16	13-5-4
16	University of Findlay	17	12-4-5
17	University of Colorado-Colorado Springs	18	14-3-4
18	Cal Poly Pomona	19	14-2-7
19	Southern New Hampshire University	20	14-2-3
20	Rogers State University	21	9-5-7
21	Auburn University Montgomery	22	11-3-6
22	Western Oregon University	23	14-5-1
23	Fort Hays State University	24	13-4-4
24	California State University-Dominguez Hills	25	10-5-6
25	Converse University	RV	9-1-9

Records shown are final 2024 records.

Also receiving votes: Bloomsburg University, Gannon University, Concord University, Lewis University, Mars Hill University, Maryville University of St. Louis, University of the District of Columbia, Southern Nazarene University, Davenport University, Point Loma Nazarene University, Westmont College, Flagler College, Francis Marion University

Link

E-Sports

Who is Lily Ki aka Lilypichu?

Blog Who’s Who on Social Media Who’s Who on Social Media 5 min to read Lily Ki, known online as LilyPichu, is a voice actress, artist, and content creator from the United States celebrated for her calming presence, creative storytelling, and gaming-centered humor. As a core member of OfflineTV, she blends animation, music, and personal […]

Published

1 day ago

August 4, 2025

Your Sports Nation

Blog

Who’s Who on Social Media

5 min to read

Lily Ki, known online as LilyPichu, is a voice actress, artist, and content creator from the United States celebrated for her calming presence, creative storytelling, and gaming-centered humor. As a core member of OfflineTV, she blends animation, music, and personal vlogs with gaming content, cultivating a loyal audience across platforms like YouTube, Twitch, and TikTok.

August 4, 2025

Sarthak Ahuja

See AI-Powered Profile ✨

Link