Rec Sports
Winning the Youth Sports Marketing Boom
Youth sports are emerging as one of the fastest-growing marketing opportunities, giving brands a unique way to connect with families, build community, and drive measurable results. As participation costs climb, parents and leagues are looking to brand partners for support—and marketers have a chance to step in with solutions that matter.
Join TeamSnap and brand leaders from GoHealth and Scotts Miracle-Gro for an inside look at how companies are showing up in youth sports. From grassroots sponsorships to purpose-driven campaigns and content strategies, you’ll hear firsthand how brands are turning community investment into long-term loyalty.
You’ll learn:
– How youth sports sponsorships are evolving into full-funnel marketing plays
– Ways to engage families at scale during their most meaningful moments
– Best practices for building loyalty through community-driven campaigns
– Proven tactics from leading brands that you can adapt to your own strategy
See all upcoming ADWEEK webinars.
Speakers
Nicole McCormack
SVP & GM, Brand Solutions, TeamSnap
Adrianne DelaRaba
Vice President of Brand and Customer Marketing, GoHealth Urgent Care
Lance Melnichenko
Director, Next Gen Lawnscapes, Scotts Miracle-Gro