TB12 is a comprehensive health and fitness brand offering sports supplements, fitness equipment, apparel, and personalized training. Founded by legendary NFL quarterback Tom Brady and his long-time trainer, Alex Guerrero, TB12 combines Brady’s fitness and nutrition principles to help people maintain peak performance at any stage of life. The brand’s philosophy and products are based […]
TB12 is a comprehensive health and fitness brand offering sports supplements, fitness equipment, apparel, and personalized training. Founded by legendary NFL quarterback Tom Brady and his long-time trainer, Alex Guerrero, TB12 combines Brady’s fitness and nutrition principles to help people maintain peak performance at any stage of life. The brand’s philosophy and products are based on the core ideas outlined in Brady’s 2017 bestseller, The TB12 Method: How to Achieve a Lifetime of Sustained Peak Performance.
With Tom Brady at the helm, TB12 has attracted widespread media attention, featuring in high-profile outlets such as The New York Times, Business Insider, Rolling Stone, and CBS Sports. On social media, TB12 has built a large following:
Instagram: 476K followers
YouTube: 17.5K subscribers
Twitter: 71.8K followers
Facebook: 94.5K followers
As a result of its growing presence, TB12 has become a significant name in the fitness and wellness industry. According to Growjo, the company now generates an estimated annual revenue of $20.3 million.
But with so many fitness brands on the market, does TB12 offer something truly unique? In this , we’ll dive into the brand’s products, programs, customer feedback, and more to help you decide whether TB12 is right for you.
Overview of TB12
Launched in 2013 in Foxborough, Massachusetts, TB12 was founded with the goal of sharing Tom Brady’s personal fitness regimen with the world. Brady and Guerrero sought to create a system that could help people maintain top-tier performance, even beyond their prime years.
The TB12 approach focuses on what Brady and Guerrero call “pliability” — a muscle condition supported by proper nutrition, hydration, mental fitness, and functional strength. The brand’s product line spans everything from supplements like protein and electrolyte powders to fitness equipment, meal plans, and personalized coaching sessions.
With TB12 training centers in Foxborough, Boston, and Tampa, as well as body coaches in New York City, the brand has built a solid infrastructure to support its holistic approach to wellness.
So, do TB12’s methods and products truly lead to better health and fitness? Let’s examine the pros and cons of the brand.
Pros
Competitive pricing on supplements compared to similar brands
Personalized body coach sessions available in-person and online
10% savings on orders through subscription services
One-year warranty on exercise equipment
Flexible installment payment options via Klarna
Free standard shipping for orders over $50 within the continental US
10% off your next purchase when you sign up for the mailing list
The TB12 Method diet could support weight loss, heart health, disease prevention, and better athletic performance
Train Like Brady—Shop TB12 Now!
Cons
Exercise equipment, body coach sessions, and in-person classes can be quite expensive
TB12 Sports
Tom Brady’s ability to perform at a high level well into his 40s is awe-inspiring. But does TB12 offer the same performance-enhancing secrets to the general public, or is it just another fitness gimmick?
TB12 Sports
In this section, we’ll explore some of the brand’s most notable products in the nutrition and apparel categories.
TB12 Plant-Based Protein
For those seeking a vegan-friendly protein supplement, TB12’s Plant-Based Protein is an excellent option. It contains 24 grams of pea protein per serving, with no added sugar, dairy, soy, gluten, or preservatives. This non-GMO powder offers all the essential amino acids with just one gram of carbs and comes in chocolate and vanilla flavors. You can purchase it for $39 per container, or $35 when you subscribe for regular deliveries.
TB12 Electrolytes
After intense workouts, it’s important to replenish electrolytes in addition to drinking water. TB12 Electrolytes contain magnesium, sodium, and potassium, along with other vital minerals to support hydration. The product comes in various flavors, including peach mango, lemon, raspberry, and unflavored, priced at $15.
TB12 Perform & Recover Set
This set includes two supplements designed to support your fitness regimen: Perform for energy, focus, and stress management, and Recover for muscle recovery. Take two capsules of Perform in the morning and two of Recover in the evening for optimal results. The set costs $110, or $94 with a subscription.
TB12 Fitted Hats
For fans of Tom Brady, the TB12 Fitted Hat is a must-have accessory. It features FlexFit technology for a snug yet comfortable fit, available in red, black, and navy, and priced at $30.
TB12 Trucker Hat
The TB12 Trucker Hat is perfect for showing off your Brady pride at any event. Featuring a curved visor and mesh back for breathability, it’s available in five color combinations for $30.
TB12 Method
The TB12 Method, now in its second edition, is a comprehensive guide to Brady’s approach to peak performance. It covers everything from diet and hydration to flexibility and strength training. The book, priced at $20, also includes new plant-based meal recipes.
Fuel Peak Performance with TB12!
What Is The TB12 Method?
The TB12 Method focuses on improving sports performance, reducing inflammation, and minimizing injury risks. The program incorporates mobility, flexibility, and calisthenic exercises. The diet emphasizes plant-based foods and avoids processed, sugary, and acidic options.
Is TB12 Only For Athletes?
While TB12 originated from an athlete’s training, the method is designed for anyone seeking to improve their overall health and fitness, regardless of their athletic background.
Who Is TB12 For?
TB12 is ideal for individuals looking to enhance fitness, lose weight, or follow the structured guidance of an experienced athlete. However, some critics argue that the program’s strict dietary guidelines may be difficult for the average person to maintain.
Comparison: TB12 vs. Onnit
Onnit, another prominent health and wellness brand, offers a wide range of supplements and fitness products. However, TB12 generally offers more affordable options, with prices for some products, such as protein powder, being lower than Onnit’s. Onnit compensates for its higher prices by providing free content like articles and podcasts to help customers maximize their product use.
TB12 s: What Do Customers Think?
Customers are generally positive. On the TB12 website, the Plant-Based Protein holds a 4.5/5-star rating based on 800 s, with users praising the product’s taste and easy mixability. TB12’s Looped Resistance Bands also boast a 4.5/5-star rating, with many customers reporting improvements in strength and flexibility.
Is TB12 Worth It?
After using TB12’s products, customer feedback, and overall philosophy, this concludes that TB12 is a solid option for beginners or anyone seeking structure in their fitness journey.
TB12 Promotions & Discounts
Sign up for the TB12 mailing list to get 10% off your next order. Subscription options for some products also provide a 10% discount.
Where to Buy TB12
You can purchase TB12 products directly from the brand’s website, tb12sports.com. Some products are also available at select Whole Foods and Publix locations, while in-person training is only available at TB12 centers in Boston, Foxborough, or Tampa.
Try TB12 Protein—Clean. Plant-Based. Powerful.
FAQ
Does Tom Brady own TB12?
Yes, Tom Brady co-founded TB12 with his trainer, Alex Guerrero.
Where is TB12 made?
TB12 supplements are made in the U.S. by Agropur, a Canadian company. Some apparel is manufactured in China.
Is TB12 vegan and cruelty-free?
Many of TB12’s products, like the Plant-Based Protein, are vegan-friendly. Other products are free of preservatives, gluten, and soy.
How to Contact TB12
For customer inquiries, email Build Strength with TB12 Resistance Bands!
Winter Park repeats as Florida boys volleyball state champs, takes Class 3A crown
WINTER HAVEN –The rematch turned out to be a repeat. No. 2 seed Winter Park (22-5) overpowered top-seed Miami Southwest in three straight sets to win back-to-back boys volleyball state championships on Saturday at Polk State College. This time, Winter Park won the Class 3A crown. It was also the second straight year the Wildcats […]
WINTER HAVEN –The rematch turned out to be a repeat.
No. 2 seed Winter Park (22-5) overpowered top-seed Miami Southwest in three straight sets to win back-to-back boys volleyball state championships on Saturday at Polk State College. This time, Winter Park won the Class 3A crown.
It was also the second straight year the Wildcats beat Southwest in the title game. Southwest won the state championship in 2023. In past years, there was only one boys volleyball classification, but this season the FHSAA expanded and created three classes.
“We always worry about (a team wanting revenge). They are coached well,” Winter Park coach Jesse Day said. “They have a real blue-collar culture. We knew they were going to come in prepared and willing to adjust. I think we also had a bad taste in our mouths from last year even though the results were in our favor.”
The dominant Wildcats never lost a set in the seven postseason matches this year, posting an incredible 21-0 mark in sets.
Winter Park was strong out of the gate, winning the first set 25-15, the second 25-20 and then edged a tough-and-talented Southwest squad 25-23 in the final set.
The Wildcats were led by Tristan Guitton with 21 kills and 11 digs while junior outside hitter Aidan Fontaine had 10 kills and nine digs.
“Both championships feel amazing. It’s a feeling like none other getting that win,” Guitton said. “I just love the game more than anything. To accomplish these goals twice in a row is unreal for me.”
Guitton said he visualized hanging a second state championship medal next to the one hanging in his room all year long.
“I had the game-winning kill last year and I already knew what was going to happen again. I played that through my mind the whole time,” Guitton said. “Both titles are nice, but this one is more impressive because we faced a lot of adversity as a team.”
Additionally, 2024 Florida Dairy Farmers Player of the Year Jacob Little-Phillips posted three kills and five digs while senior middle-hitter John Williams recorded seven kills and one dig, and senior outside hitter Mason Barberree had eight kills and three digs.
“It was very difficult to repeat. We really struggled and had a rough time in the regular season,” Little-Phillips said. “We sat down as a team and talked and we decided to take on the postseason really hard.”
Southwest (25-6) was led by junior Kevin Munoz with 10 kills and two digs while Juanmarco Diaz delivered eight kills, dished out 12 passes and handled seven digs. Additionally, senior Dereck Ocasio had eight kills, eight passes and two digs.
“Our team turned the corner this year and is a lot more disciplined, and we had our shots and opportunities,” Southwest coach Joshua Perez said. “No one wanted to see this rematch more than me.
“They are a great group and they are fun to coach against. Winter Park has a great coaching staff. It’s always a chess match which makes it nice. We gave ourselves a shot and an opportunity, and that was our goal the entire season.”
NSU women earn second consecutive indoor/outdoor championship sweep – Bossier Press-Tribune
12 By Jonathon Zenk, Northwestern State Assistant Director of Communications; featured photo courtesy of the Southland Conference HOUSTON—Is two consecutive Southland Conference outdoor championships and five out of six indoor/outdoor championships a dynasty? The Northwestern State women’s track and field team dominated the field en route to rolling to the second straight indoor championship after […]
By Jonathon Zenk, Northwestern State Assistant Director of Communications; featured photo courtesy of the Southland Conference
HOUSTON—Is two consecutive Southland Conference outdoor championships and five out of six indoor/outdoor championships a dynasty?
The Northwestern State women’s track and field team dominated the field en route to rolling to the second straight indoor championship after not winning it at all up until that point.
“Each group is special each year,” head coach Mike Heimerman said. “This group bought into everything. There are a lot girls who this is their third, fourth or even fifth championship, which is great, They are all a little different and very special. This one, they worked for it and took directions from day one and didn’t take their foot off the gas. It was phenomenal.”
Despite the team having the win in the bag, the women’s 4×400 relay race was a microcosm of the entire meet. The Lady Demons were in a fight early, but Samari Finney took control of the race in the third leg and Maygan Shaw took it home, defeating the field by more than six seconds, as the Northwestern State rolled to 180.5 points, winning the meet by 63, the largest point difference between Nos. 1 and 2 since 2019 when Stephen F. Austin won by 72 points.
The 4×400 relay was one of five gold medals won by the Lady Demons on the final day of competition, four of which involved Shaw, who leaves Natchitoches as one of the most decorated athletes to ever don a Lady Demons uniform.
The senior from Pineville not only was a member of the 4×400 relay team, she also won gold as a member of the 4×100 relay and won individual races in the 200 and 400.
In the 400-meter dash, she and Finney each found the podium, placing first and third, respectively. Shaw was in a dogfight for the title, but ultimately pulled away with an SLC meet-record 52.10, edging out Southeastern Louisiana’s Onyah Onyinye Favour (52.54) for the gold, while Finney ran a 54.05 to capture the bronze.
Margaret Conteh (56.04) and Tranasia Jones (57.19) placed fifth and seventh in the finals, respectively, to earn points for the Lady Demons.
Shaw also collected the gold in the 200, edging out UTRGV’s Jizzale Davis (23.70) with a 23.47. Finney also earned the bronze in the 200 as well (23.98), eeking out a podium spot over SLU’s Marvellous Asemota.
To start the running events, Shaw, along with Finney, Dynia Lewis and Sileena Farrell, won the 4×100 with a 44.88, edging out Stephen F. Austin (45.11).
The other gold on Saturday came from Jaslyn Smith, who not only won gold, but a spot in regionals with a final jump 42-0.5 in the triple jump.
“It was so exciting,” Smith said. “I even cried, and I don’t ever cry. It was a lot to take in. I have so much support from my team and my family, encouraging me to keep my head up high. It is just happy moment in a really happy day.”
While she didn’t win the gold, Shakera Kirk brought home the silver in the women’s discus, leading three Lady Demons who earned points. She was joined by Tahisha Thompson (156-08) in sixth and Shanice Hutson (153-04) in eighth.
Silet Gray (400 hurdles), Farrell (100-meter dash) and Raven-Symone Jarrett (100 hurdles) also found the podium for the Northwestern State women.
Gray (1:01.80) and Farrell (11.58) each grabbed silvers as the lone Lady Demon running in the events.
“There were so many people who stepped up and that is what it takes to win,” Heimerman said. “These girls did just that. Between Coach (Adam) Pennington and myself talking to them in the meetings on what they needed to do, they executed it almost perfectly.”
Jarrett (13.81) collected the bronze in the 100 hurdles with a 13.81. Lewis finished sixth in the finals with a time of 14.25.
On the men’s side, both relays as well as Dishaun Lamb (110 hurdles), William Achee (400-meter dash) and Tavis Wilson (100-meter dash) made the podium.
Each relay lost close battles for the gold. In the 4×100, the Demons clocked a 39.53, only bested by East Texas A&M’s SLC meet record time of 39.36.
ETAMU again edged out the Demons in the 4×400, running a 3:06.86 to Northwestern State’s 3:07.01.
Lamb clocked a 14.14 to earn the silver, while Achee came from way back in the pack to fight to earn the silver with a time of 46.91. Desmond Duncan ran a 48.61 to finish in eighth.
Wilson collected the bronze in the 100 with a time of 10.39.
Elijah Rowe placed eighth in the 200, clocking a 21.41.
Over on the field, Randy Kelly finished fourth in the high jump (6-8.25), while Justin Craft placed eighth in the discus (154-05).
Venice High Unveils $12 Million Stadium Renovation
Venice High Unveils $12 Million Stadium Renovation Venice High School has taken a major step forward in aligning its athletic facilities with the championship caliber of its football program. Thanks to a $12 million investment from Sarasota County, Powell-Davis Stadium has undergone a complete transformation—far beyond a simple upgrade. A Much-Needed Overhaul Some of the […]
Venice High Unveils $12 Million Stadium Renovation
Venice High School has taken a major step forward in aligning its athletic facilities with the championship caliber of its football program. Thanks to a $12 million investment from Sarasota County, Powell-Davis Stadium has undergone a complete transformation—far beyond a simple upgrade.
A Much-Needed Overhaul
Some of the stadium’s infrastructure dated back to the 1960s. The project included modern restrooms, two new concession stands, and a more spacious press box, addressing decades-old facilities that were long overdue for replacement.
This effort is part of a broader county initiative to modernize school sports venues, and Venice High’s football program—fresh off its fourth state championship—was an ideal candidate for investment.
Building on Championship Success
The upgrades follow Venice’s decisive 52–19 win over Lake Mary in the 2024 Class 7A state championship, the team’s third title under head coach John Peacock. Construction began in December, and the results are already making a visible impact.
Key Improvements
Expanded Press Box: The new press box is double the size of the old one and now accommodates home and visiting team coaches, media personnel, and the school’s live-stream production team.
Increased Seating: With 600 additional seats, Powell-Davis Stadium now holds nearly 5,000 fans—still behind Riverview and Sarasota, but a significant improvement.
Relocated Fencing: The interior fence that once allowed fans to stand on the track has been moved outside, keeping the track clear during games.
Track and Lighting Upgrades: The track will be resurfaced, and new lighting will enhance night-game visibility for players and fans.
From Grass to Turf
Venice High was the last school in Sarasota County to play on natural grass. The new AstroTurf field features a mix of sand and wood chips designed to reduce surface heat and provide a safer playing environment.
Expanded Facilities for Other Sports
The renovation also benefits other sports programs:
Beach Volleyball Courts: Three new courts are being built on campus, giving the beach volleyball team a true home facility.
Baseball Safety Enhancements: Extended netting is being added to the baseball field to improve safety and gameplay conditions.
These upgrades mark a new chapter for Venice High School athletics, ensuring student-athletes and fans enjoy a modern, high-quality sports experience.
Indiana State sweeps MVC Outdoor Track and Field Championships for second straight season
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CARBONDALE, Ill. – The Missouri Valley Conference Outdoor Track and Field hardware is staying where it belongs. Indiana State swept the conference championships for the second straight season, totaling 208 points on the men’s side and 140.5 on the women’s side. The Trees finished 57 points ahead […]
CARBONDALE, Ill. – The Missouri Valley Conference Outdoor Track and Field hardware is staying where it belongs.
Indiana State swept the conference championships for the second straight season, totaling 208 points on the men’s side and 140.5 on the women’s side. The Trees finished 57 points ahead of Illinois State on the men’s side and 20.5 points ahead of the Redbirds on the women’s side. Indiana State’s title sweep gives the Sycamore combined cross country/track and field programs 50 total MVC titles. The Sycamores won back-to-back MVC Women’s Outdoor Track and Field Championships for the first time since 1998-99 and recorded the program’s first four-peat as MVC Men’s Outdoor Track and Field Champions since 2011-14.
The Blue and White entered the championships as the favorites and delivered under pressure throughout a sun-filled weekend in southern Illinois. Six different Sycamores – the men’s 4x100m relay team, Jahnel Bowman, Collin Forrest, Casey Hood Jr., Rachel Mehringer and Terrance O’Bannon – won individual titles Sunday afternoon, while Mehringer broke a conference championship record in the 100m hurdles and Sloan Cox broke the school record in the shot put.
In addition to the conference titles, the Sycamores also picked up a plethora of MVC specialty awards. Justice Boston and Emma Yoder were named Co-Freshmen of the Year on the women’s side, while Casey Hood Jr. was the MVC Most Valuable Men’s Athlete of the Championships. Rachel Mehringer was the MVC Most Outstanding Women’s Track Athlete, while Will Staggs was the MVC Elite 18 recipient for having the highest GPA among medalists.
Niesha Anderson – shot put (eighth, 14.54m/47-8.5)
Emma Yoder – hammer throw (seventh, 51.10m/167-8)
Kathryn Ison – heptathlon (sixth, 4604, ninth in program history)
Ty Newsom – decathlon (sixth, 6407)
Zenon Rule – decathlon (eighth, 6181)
Saturday Recap
Sprints/Hurdles
Indiana State’s sprinters and hurdlers made significant contributions on Championship Sunday with five conference champions and a conference championship record broken. The Sycamores swept the 100 and 110 hurdles titles, with Rachel Mehringer running an MVC Championship record 13.07 to win the 100 hurdles and Collin Forrest repeating as 110m hurdles champion with a time of 14.09. Parker Doyle (14.26) earned all-conference in the 110m hurdles and also placed sixth in the 400m hurdles (53.70), while David Carnell (14.33) and Luigi Rivas (16.91) also scored in the 110m hurdles.
The men’s 100m continued to be a success story for the Sycamores, with Terrance O’Bannon (10.36) repeating as champion in the event and Casey Hood Jr. (10.38) right behind in second. Daunte Majors (10.61) added a sixth-place finish, and the trio combined with Matthew Wray to win the 4x100m relay in 39.73. Janiya Bowman (11.90) and Michelle McDonald (12.02) both scored in the women’s 100m, and also teamed up with Krystian Dilosa and Mehringer to run the eighth-fastest 4x100m relay at 45.38.
Hood Jr. also added a 200m conference title to his record-setting season with a time of 20.71, while Majors placed fourth at 21.15. McDonald finished seventh in the women’s 200m at 24.47, while Noelle Dilosa (400m hurdles, 1:01.91) and Trent Jones (400m, 47.39) both carded top-five finishes for the Sycamores.
Indiana State finished fifth in the men’s 4x400m relay, with the team of Weaver, Wray, Jason Dworak and Jones going 3:15.33. The Sycamores ran an all-distance crew women’s 4x400m relay, as Halle Miller, Hadley Gradolf, Erica Barker and Emma Gresham clocked a time of 4:12.92.
Mid-Distance/Distance
Indiana State scored points in every distance event it fielded entries in Sunday, including a pair in the men’s 1500 with Emerson Fayman (3:48.26) and Jason Dworak (3:49.11) both finishing in the top five. Emma Gresham ran the second-fastest 1500m time in program history on the women’s side, with her 4:21.62 putting her sixth in the field.
Gresham also ran a 5000m time of 16:55.36 to earn a fifth-place finish, with Ryan Handy also placing in the top five in the men’s 5000m with his time of 14:27.97.
Jumps
Indiana State had significant scoring in the jumps events Sunday, led by Jahnel Bowman’s indoor-outdoor triple jump sweep. Bowman had a career-best jump of 12.38m (40-7.5), with Justice Boston (12.18/39-11.5) earning all-conference honors and Aaliyah Thurman (11.62m/38-1.5) finishing sixth. The Sycamores also got an all-conference performance from Jaden Smith in the triple jump, courtesy of a season-best mark of 14.89m (48-10.25).
Indiana State’s high jumpers also had a strong day, with four Sycamores finishing in the top seven on the men’s side. Noah Gilmore cleared 2.02m (6-7.5) to earn all-conference honors, while Ethan Widenhoefer (1.99m/6-6.25), Kilan Macklin (1.96m/6-5) and Amare Draughn (1.96m/6-5) all scoring for the Trees. Ellie Irwin cleared 1.69m (5-6.5) on her first attempt to finish fourth on the women’s side.
Throws
Indiana State’s throwers had another strong Championship Sunday, led by Sloan Cox breaking the school record in the shot put. Cox had a mark of 18.62m (61-1.25) to finish second, with Wyatt Puff (17.80m/58-4.75) finishing seventh. Aliseonna Garnett (15.30m/50-2.5) earned a third-place finish on the women’s side, with Niesha Andeson (14.54m/47-8.5) also scoring points for the Sycamores in the shot put.
Anderson also had a career-best performance in the hammer throw, with her mark of 58.51m (191-11) ranking sixth in program history and giving her a runner-up finish in the conference championship. Emma Yoder also scored for the Sycamores with a mark of 51.10m (167-8). On the men’s side, Noah Bolt had a season-best hammer throw of 61.65m (202-3) to earn a second-place finish
Multis
Indiana State had four multi athletes score points, including all three decathlon entries. Jake Ottersbach continued his strong weekend, placing third with 6881 points, a top-five total in program history. Ottersbach had top performances in the 110m hurdles (14.61) pole vault (4.20m/13-9.25) and javelin (47.29m/155-2) on Championship Sunday. Ty Newsom finished sixth with a career-best 6407 points, bolstered by strong performances in the 1500m (4:48.17) and 110m hurdles (15.89). Zenon Rule placed eighth with a career-best 6181 points, with his strong performances in the pole vault (4.30m/14-1.25) and 110m hurdles (15.31) helping him secure a scoring position.
Kathryn Ison cracked the top 10 in program history in the heptathlon, with her 4604 points placing sixth at the championships and ninth in program history. Ison’s long jump of 5.26m (17-3.25) and performance in the 800m (2:29.34) helped her cause after a strong opening day. Chloe Rolen also recorded a career-best performance with 4427 points, with a strong 200m (2:28.17) finishing off her best-ever heptathlon.
Up Next
Indiana State turns its attention to the NCAA East First Round May 28-31 in Jacksonville, Florida, with qualifying athletes being announced in the coming days.
Follow the Sycamores
For the latest information on the Sycamore Track & Field and Cross Country teams, make sure to check out GoSycamores.com. You can also find the team on social media including Facebook and Twitter. Fans can also receive updates on Sycamore Athletics by downloading the March On App from the both the App Store and the Google Play Store.
Seven of the best cruises to private islands , The Sunday Times A private island or an exclusive beach resort is an enticing lure on big-ship sailings to the Bahamas and beyond. Cruise fans can’t get enough of these custom-designed playgrounds, which offer a hassle-free beach day that’s essentially an extension of the ship — […]
A private island or an exclusive beach resort is an enticing lure on big-ship sailings to the Bahamas and beyond. Cruise fans can’t get enough of these custom-designed playgrounds, which offer a hassle-free beach day that’s essentially an extension of the ship — no crime, usually cash-free and no hostility about overtourism. Call it sanitised, but this is the future of Caribbean cruising, with islands being added all the time. Here are seven to look out for.
This article contains affiliate links, which can earn us revenue
1. Perfect Day at CocoCay, Bahamas
Coco Beach Club has overwater cabanas with slides into the sea
Royal Caribbean and Celebrity Cruises share the 125-acre Perfect Day at CocoCay, at the northern tip of the Berry Islands chain in the Bahamas and packed with superlatives. Families with young kids will love the Oasis Lagoon, the biggest freshwater lagoon pool in the Caribbean, while teens will probably make a beeline for the waterpark and Daredevil’s Peak, one of the tallest waterslides in North America. A zip line, a wave pool and a tethered hot air balloon add to the thrills. There are various beaches — South beach is relatively quiet; the adults-only Hideaway beach has an all-day party vibe with DJs. Coco Beach Club is the poshest area, with Bora Bora-style overwater cabanas, each with a slide into the sea. Details Three nights’ full board on Celebrity Reflection’s Bahamas and Perfect Day cruise from £292pp, departing from Fort Lauderdale on March 20, 2026 (celebritycruises.com). Fly to Miami
2. Ocean Cay Marine Reserve, Bahamas
Ocean Cay Marine Reserve offers kayaking and snorkelling
ALAMY
Hats off to MSC Cruises for its conservation efforts in converting a derelict sand-extraction site into a private island. On Ocean Cay Marine Reserve, about 20 miles south of Bimini, 75,000 plants have been established and more than 400 new sections of coral gardens created. That loggerhead turtles and other species have returned to the site is testament to the success of the project. Activities include snorkelling, kayaking, paddleboarding and watching the nightly Junkanoo parade, a traditional and colourful celebration of Bahamian culture. But there are no lagoon pools or waterslides here. The ship’s crew have their own beach too. Details Seven nights’ full board on MSC Seascape’s Bahamas and Caribbean cruise from £778pp, including tips, departing from Miami on June 29 (msccruises.co.uk). Fly to Miami
3. Half Moon Cay, Bahamas
Beachfront cabanas on Half Moon Cay
ALAMY
Another Bahamian paradise, between Eleuthera and Cat Island, Holland America Line’s Half Moon Cay is a perfect crescent of white sand on the northwest side of Little San Salvador Island, between Eleuthera and Cat Island. Little San Salvador Island almost completely encircles the protected, 700-acre Bonefish Lagoon. There are extra thrills to be had from knowing that this was once a pirate hangout. This is a more low-key cay, with much of the island left to nature. There is snorkelling, kayaking on the lagoon, horse riding on the beach, cycling and nature walks on which you can try to spot the 40 species of bird that frequent the island. Rent a cabana, tuck into rolls from the Lobster Shack or send a postcard home from the tiny post office. Details Seven nights’ full board on Nieuw Statendam’s Eastern Caribbean cruise from £929pp, departing from Fort Lauderdale on December 13 (hollandamerica.com). Fly to Miami
• 10 of the best cruise lines for first-timers
4. Motu Mahana, French Polynesia
Motu Mahana is blisfully low-key
DAMIEN DECAIX / STUDIO GAUGUIN-PONANT
If French Polynesia weren’t idyllic enough, Le Paul Gauguin, part of the French-owned Ponant line, has a private motu, or islet in the Society Islands, off the coast of sleepy Taha’a, which forms a bottle-green backdrop to a landscape of bone-white sand and topaz sea. Your day playing castaway is blissfully low-key. Snorkel, kayak, play beach volleyball, learn how to open a coconut or join a pareu-tying workshop. There are also massages in an overwater pavilion, as well as a beach barbecue and a floating bar serving cocktails. Details Seven nights’ all-inclusive on Ponant’s Tahiti and the Society Islands cruise from £4,580pp, departing from Papeete on August 23 (uk.ponant.com). Fly to Papeete
• 19 of the best Greek island cruises
5. Princess Cays, Eleuthera, Bahamas
Colourful beach huts for hire on Princess Cays
DONNA IRENE MUCCIO
A stretch of beach, rather than an island, the 40-acre Princess Cays is on the southwestern side of long, skinny Eleuthera. There’s a focus on sustainability here, from providing local farmers with select waste for animal feed to donating cooking oil to the community for biofuel. The souvenirs in the craft market are locally made too. Activities include snorkelling and kayaking, catch-and-release fishing, dune-buggy safaris and climbing the observation tower for views across the island. A lavish beach barbecue is included, while jauntily coloured beach huts are available to rent from £186. Details Seven nights’ full board on Star Princess’s Eastern Caribbean with Bahamas cruise from £649pp, departing from Fort Lauderdale on November 22 (princess.com). Fly to Miami
6. Harvest Caye, Belize
Harvest Caye, Belize, offers seven acres of sand
STEVE BEAUDET / NCL
Norwegian Cruise Line’s Harvest Caye, one of two private resorts operated by the cruise line, is a 75-acre sliver of palm-shaded sand off the coast of Placencia on Belize, fringed by mangroves and with access for snorkellers to the corals of the Belize Barrier Reef. There are seven acres of sand on which to play, a zip line, a wildlife sanctuary and a huge, free-form pool. You can rent kayaks, bikes and paddleboards at extra cost or splurge £317pp on a private cabana. All the concessions here — from the bars and restaurants to the Moho chocolate shop — are locally run, so there’s more engagement with the local community, but you’ll need to bring cash. Details Seven nights’ full board on Norwegian Escape’s Great Stirrup Cay and Harvest Caye cruise from £949pp, departing from Miami on June 1 (ncl.com). Fly to Miami
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7. Lookout Cay Lighthouse Point, Eleuthera, Bahamas
Lookout Cay Lighthouse Point is spread out over 900 acres
Disney Cruise Line has Castaway Cay and last year opened a private resort at the tip of Eleuthera — the 900-acre Lookout Cay Lighthouse Point, where the emphasis is on sustainability and Bahamian culture. Less than 20 per cent of the land has been developed, leaving much of the space to nature, and Bahamians can use the facilities too. The beach is a seemingly endless expanse of pinky-white sand, with areas for families and Serenity Bay beach, for adults only. There’s a cultural centre with twice-daily joncanoe shows, as well as children’s play areas and appearances by Disney characters. Details Three nights’ full board on Disney Dream’s Bahamian Cruise from £684pp, departing from Fort Lauderdale on September 5 (disneycruise.disney.go.com). Fly to Miami
April 26 2025, 5.00pm
Ben Aitken
April 06 2025, 8.00pm
Sue Bryant, Cruise Editor
February 24 2025, 12.00am
Sue Bryant, Cruise Editor
CLAIRE IRVIN
May 02 2025, 5.38pm
Claire Irvin, Head of Travel, The Times and The Sunday Times
claire irvin
May 10 2025, 8.00pm
Claire Irvin
huw oliver
May 10 2025, 8.00pm
Huw Oliver
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