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Fan Friday: How advancements in technology have made the NFL more engaging

The good thing about technology is how it keeps on improving our lives. Innovative gadgets and systems have been applied to different areas of our lives, including sports, making them even more interesting. The NFL is a major sports powerhouse in the United States, and you’d expect them to be a leader in the adoption […]

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The good thing about technology is how it keeps on improving our lives. Innovative gadgets and systems have been applied to different areas of our lives, including sports, making them even more interesting. The NFL is a major sports powerhouse in the United States, and you’d expect them to be a leader in the adoption of new technologies. This article discusses the major tech advancements that continue to make the NFL as engaging as every sport should be.

Top 5 technologies that have improved the NFL experience

The NFL recorded over $20 billion in revenue for its just-concluded league. Here are the top innovations that have had viewers glued to their screens:

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The Digital Athlete System – for player safety and injury prevention

The NFL developed the Digital Athlete System in partnership with Amazon Web Services (AWS) to improve players’ safety on the pitch. The Digital Athlete System is an injury prediction tool that uses AWS AI and machine learning technology to analyze data from players’ previous games and predict potential scenarios when players are at the highest risk of injury.

The system captures the real-time speed and acceleration data of every player on the field, and combines it with other variables like weather and equipment to get a full picture of the player experience throughout the game.

All 32 clubs in the NFL have access to the system’s portal, where information on injury risk and league trends are updated in real time. The technology allows for advanced personalization of injury prevention and recovery regimens for players.

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The NFL’s Next Gen Stats – for real-time players’ data

The NFL’s Next Gen Stats (NGS) system that provides real-time data on every player is a welcomed innovation, especially by top NFL teams like the Pittsburgh Steelers, who draw thousands of participants to sports streaming services to watch the championship game live.

The NFL partnered with Zebra Technologies, Wilson Sporting Goods and AWS to provide players and fans with swift access to players’ performance through the Next Gen Stats portal. The platform provides a detailed analysis of players’ strengths, weaknesses and in-game performances so that coaches have the best data to make accurate predictions.

Similarly, this is super-important for fans who like to place bets on matches for an engaging experience. Bettors also use sites such as  WSN to gather even more gambling data, such as betting promo codes, to maximize their profits from US sportsbooks. The NGS approach works by reporting data captured by tracking devices in the stadium to generate player participation reports and other advanced statistics.

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Hawk-Eye’s SMART system – for replay accuracy

The NFL used instant replay for the first time in 1986, but it was withdrawn in 1992 after complaints about its management and how it affected the length of games. The technology was redeployed in 1999 and continued to improve. With the advent of high-definition graphics and freeze-frame innovations in 2007, replay technology took a leap. Fast forward to the 2021/22 season and the latest replay system, Hawk-Eye’s SMART system, was introduced.

With the new technology, NFL officials can review multiple camera angles at the same time throughout the game and during replay reviews.

Hawk-Eye’s SMART system technology has contributed to quicker game procession and is able to make faster and more accurate decisions. The system relies on artificial intelligence to determine the ball’s start and finish and whether the ball traveled the necessary distance. Using the advanced surveillance tool, referees can make error-free decisions and avoid potentially escalating situations for both players and viewers.

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Surface tablets and the Sideline Viewing System

Football coaches are primed to spot deficiencies on the pitch and eliminate them. Sideline technology tools such as Surface tablets help coaches instruct their teams more effectively. Previously, coaches had to rely on faxed black-and-white bird’s-eye view images of teams’ formations to analyze on the sidelines. Now, the Microsoft-powered Surface tablets and the Sideline Viewing System have replaced the black-and-white view to give a high-resolution, colored view of the football field.

Coaches get access to photos at least 30 seconds faster, make annotations, review plays and tag ‘favorites’ for later review. Since the introduction of the new Sideline Viewing System in 2014, fans have been open to more home-viewing experiences as coaches make strategic decisions affecting the team’s performance more promptly.

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Advanced health equipment – for player health and safety

The NFL is committed to ensuring players receive appropriate medical care, from diagnosis and prevention to treatment of sports-related injuries. Players get access to advanced pads and helmets to minimize the possibility of concussion, with health teams on standby in case of emergencies. The medical professionals have access to players’ electronic health records and are skilled in spotting possible concussions and other potential injuries from video.

Microsoft Surface tablets also assist trainers to diagnose and treat injured players. The X2 Biosystems concussion assessment app has proved beneficial in helping the medical staff determine if a player can return to a game. The NFL is also currently experimenting with the use of head impact sensors to protect players and improve the design of equipment.

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Conclusion

Technologies that cater to delivering real-time player stats to fans, assisting to instruct a team’s strategy on the field and ensuring the health of players, all contribute to positive feedback and engagement from NFL fans. With the use of advanced technologies like Next Gen Stats, Digital Athlete System and Surface tablets, following NFL games has become easier than ever.


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Fremont tech firm accused of employing Chinese workers illegally

A Fremont battery company illegally employed Chinese workers, discriminated against non-Chinese employees, and secretly defied an order from the city to shut down its building, a lawsuit claims. Gotion kept a “revolving door” of Chinese citizens coming to work at the lithium-ion battery plant despite lacking visas allowing employment, the lawsuit in Alameda County Superior […]

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A Fremont battery company illegally employed Chinese workers, discriminated against non-Chinese employees, and secretly defied an order from the city to shut down its building, a lawsuit claims.

Gotion kept a “revolving door” of Chinese citizens coming to work at the lithium-ion battery plant despite lacking visas allowing employment, the lawsuit in Alameda County Superior Court alleged.

The three workers who filed the lawsuit — one U.S. citizen and two with work permits — claimed company officials discriminated against them, and made racist comments toward non-Chinese workers.

The lawsuit by Anirban Das, a U.S. citizen of Indian origin, Atul Deshpande, an Indian citizen with a U.S. work authorization, and Betuel Olivares, a Mexican citizen with a work permit, accused Gotion, its China-based parent firm Gotion High-Tech, and a Gotion supervisor named Chen Li of racial discrimination and unlawful termination. They claim they were forced to quit Gotion after they were stripped of job duties, excluded from meetings, and harassed for complaining about alleged illegalities at the company. They are seeking unspecified damages.

Gotion illegally employed Chinese workers in the country on B-1 visas, the lawsuit filed June 13 claimed. According to U.S. Citizenship and Immigration Services, the visa allows foreign citizens into the U.S. for up to six months per visit, for purposes including consulting with business associates, attending conferences, negotiating contracts, or participating in short-term training. The lawsuit did not allege a specific number of visa violations, but included two screen shots of text messages purportedly showing workers acknowledging work for the company while on the B-1.

The lawsuit also claimed Gotion brought over a Gotion High-Tech lawyer from China who was not authorized to work or practice law in the U.S., and “advised Gotion how to impermissibly violate U.S. immigration laws.”

Gotion and Gotion High-Tech did not immediately respond to requests for comment on the lawsuit. Gotion describes itself on its website as “a fast growing energy solutions company that aims to innovate and create the next generation of battery technology.”

A purported City of Fremont violation notice at battery company Gotion (Source: lawsuit against Gotion in Alameda County Superior Court)
A purported City of Fremont violation notice at battery company Gotion (Source: lawsuit against Gotion in Alameda County Superior Court) 

The Fremont battery plant was rife with “illegal practices,” the lawsuit claimed. The building lacked proper permits and safety features including fire-protection systems, the lawsuit said. The City of Fremont shut the facility down over the purported lack of proper permits, according to the lawsuit, which included a photo of a red “do not enter or occupy” notice on a window, dated March 20, 2024 and citing “work without permits.”

Materials allegedly taped over a City of Fremont violation notice at battery company Gotion (Source: lawsuit against Gotion in Alameda County Superior Court)
Materials allegedly taped over a City of Fremont violation notice at battery company Gotion (Source: lawsuit against Gotion in Alameda County Superior Court) 

Gotion, however, “illegally covered up the shutdown notice and continued to have employees work in the office notwithstanding the safety risks,” the lawsuit claimed. A photo included in the lawsuit showed what appears to be pages from a Gotion brochure taped to a window.

Not long afterward, city officials shut the plant down again over improperly stored hazardous batteries, the lawsuit alleged.

The City of Fremont did not immediately answer questions about alleged violations by Gotion.

The three plaintiffs all complained to Gotion about the alleged illegal practices, the lawsuit said.

Das was hired in July 2023 as senior director of industrialization for Gotion and Gotion High-Tech, according to the lawsuit. Das oversaw Deshpande, a senior program manager hired a few months earlier than Das, and Olivares, an engineering manager brought on several months later, the lawsuit said.

Gotion officials mistakenly believed Olivares was of Indian origin because of his brown skin, and referred to him, Das and Deshpande as “foreigners” because they were not from China, the lawsuit alleged.



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AP Business SummaryBrief at 5:11 a.m. EDT | National News

Fred Smith, FedEx founder who revolutionized the package delivery business, dies at 80 MEMPHIS, Tenn. (AP) — Fred Smith, the FedEx Corp. founder who revolutionized the express delivery industry, has died, the company said. He was 80. FedEx started operating in 1973, delivering small parcels and documents more quickly than the post office could. Over […]

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Fred Smith, FedEx founder who revolutionized the package delivery business, dies at 80

MEMPHIS, Tenn. (AP) — Fred Smith, the FedEx Corp. founder who revolutionized the express delivery industry, has died, the company said. He was 80. FedEx started operating in 1973, delivering small parcels and documents more quickly than the post office could. Over the next half-century, Smith, a Marine Corp. veteran, oversaw the growth of a company that combined air and ground service and became something of an economic bellwether because so many other companies rely on it. It’s now a global transportation and logistics company that averages 17 million shipments per business day.

Iran’s internet blackout leaves public in dark and creates an uneven picture of the war with Israel

DUBAI, United Arab Emirates (AP) — As the war between Israel and Iran hits the one-week mark, Iranians have spent nearly half of the conflict in a near-communication blackout, unable to connect not only with the outside world but also with their neighbors and loved ones across the country. Civilians are left unaware of when and where Israel will strike next, despite Israeli forces issuing warnings through their Persian-language online channels. When the missiles land, disconnected phone and web services mean not knowing for hours or days if their family or friends are among the victims. That’s left many scrambling on various social media apps to see what’s happening — again, only a glimpse of life able to reach the internet in a country of over 80 million people.

Music streaming service Deezer adds AI song tags in fight against fraud

LONDON (AP) — Music streaming service Deezer said Friday that it will start flagging albums with AI-generated songs, part of its fight against streaming fraudsters. The Paris-based company is grappling with a surge in music on its platform created purely with generative artificial intelligence tools that it says are used to fraudulently earn royalties. The app will display an on-screen warning label about AI-generated content and notify listeners that some tracks on an album were created with AI. The company said AI-generated music is an industry wide issue.

Surging travel in Europe spikes concerns over tourism’s drawbacks

MADRID (AP) — Europe is often called the world’s museum, but the ever-increasing visitors it draws have made it ground zero for concerns about overtourism. The travel industry has gone from pandemic bust to record-setting surges in 2025. Last year, 747 million international travelers visited the continent, according to U.N. figures, with Southern and Western Europe taking in more than 70% of them. As the growing tide of humanity strains the region’s housing, water and its Instagrammable neighborhoods, protests against overtourism have proliferated.

Sunken Bayesian superyacht lifted from waters off Sicily as salvage operation completed

PORTICELLO, Italy (AP) — A British-flagged luxury superyacht that sank off Sicily last year, killing U.K. tech magnate Mike Lynch and six others, has been lifted out of the water as salvage recovery crews completed the operation to bring it ashore for further investigation. The white top and blue hull of the 56-meter Bayesian, covered with algae and mud, was visibly clear of the sea on Saturday in a holding area of a yellow floating crane barge. The Bayesian sank Aug. 19 during a violent storm as Lynch was treating friends to a cruise to celebrate his acquittal two months earlier in the U.S. on fraud charges.

ICE raids and their uncertainty scare off workers and baffle businesses

WASHINGTON (AP) — Farmers, cattle ranchers and hotel and restaurant managers breathed a sigh of relief last week when President Donald Trump ordered a pause to immigration raids that were disrupting those industries and scaring foreign-born workers off the job. But the respite didn’t last long. On Wednesday, Assistant Secretary of the Department of Homeland Security Tricia McLaughlin declared that worksite enforcement “remains a cornerstone of our efforts to safeguard public safety, national security and economic stability” and that there will be “no safe spaces for industries who harbor violent criminals” or undermine enforcement efforts. The flipflop has baffled businesses trying to figure out the government’s actual policy.

How billionaire Mark Walter, set to own the controlling stake in Lakers, made his fortune

The billionaire slated to takeover the controlling interest in the Los Angeles Lakers has built a career leading businesses investing in everything from sports franchises to artificial intelligence. Mark Walter is CEO of the global investment and advisory company Guggenheim Partners, which is estimated to have more than $325 billion in assets. He’s also co-founder and CEO of holding company TWG Global, which includes a portfolio of businesses spanning several sectors, including finance, technology, insurance, sports and entertainment. Forbes estimates Walter’s net worth is $6.1 billion. The publication ranked him at No. 216 on its Forbes 400 list last year.

You probably don’t need foods with added protein, nutritionists say

Everyone needs protein — it’s vital for the growth, repair and maintenance of your muscles, bones and skin. But how much you need depends on your age, weight and nutritional needs. Despite the increasing range of protein-enriched foods on the market, experts say if you’re getting enough to eat, you are probably getting enough protein. Protein can be found in a wide variety of foods, including meat, dairy and plant-based foods.

US stocks drift to a mixed finish as Wall Street closes another week of modest losses

NEW YORK (AP) — U.S. stocks drifted to a mixed finish in a quiet return to trading following the Juneteenth holiday. The S&P 500 fell 0.2% Friday to close a second straight week of modest losses. The Dow Jones Industrial Average added 0.1%, and the Nasdaq composite fell 0.5%. Kroger jumped following the grocer’s better-than-expected profit report, but Smith & Wesson fell after saying high interest rates and tariffs are pressuring its sales of firearms. Treasury yields held relatively steady after President Donald Trump said he will decide within two weeks whether the U.S. military will get directly involved in Israel’s fighting with Iran.

How Senate Republicans want to change the tax breaks in Trump’s big bill

WASHINGTON (AP) — House and Senate Republicans are taking different approaches when it comes to the tax cuts that lawmakers are looking to include in their massive tax bill. Republicans in the two chambers don’t agree on the size of a deduction for state and local taxes. They are also at odds on such things as allowing people to use their health savings accounts to help pay for their gym membership, or whether electric vehicle and hybrid owners should have to pay an annual fee. How they work out their differences in the coming weeks will help determine how successful they are at passing their marquee legislation.

Copyright 2025 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.



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This self-driving golf trolley wants to replace your caddy with AI – using video analysis to improve your swing

The Robera Neo is an autonomous golf cart that follows you using AI A built-in camera can record every stroke for instant video analysis It’s already raised more than $300,000 on Kickstarter Golf is no stranger to tech. From the best GPS golf watches to launch monitors, the game has embraced innovation. But Robera’s latest […]

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  • The Robera Neo is an autonomous golf cart that follows you using AI
  • A built-in camera can record every stroke for instant video analysis
  • It’s already raised more than $300,000 on Kickstarter

Golf is no stranger to tech. From the best GPS golf watches to launch monitors, the game has embraced innovation. But Robera’s latest invention might be golf’s biggest evolution to date: an autonomous cart that carries your clubs and critiques your swing while trailing you from hole to hole.

Launched on Kickstarter, the Robera Neo has raised more than $300,000 (around £225,000 / AU$470,000) – over 6000% of its original target. First delivery is slated for July 2025 and those numbers suggest plenty of golfers are ready to upgrade their trolleys.



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Smarter workplaces at Tech Week PH Cebu

GLOBAL technology firm Cisco joined PLDT Enterprise at Tech Week PH in Cebu, highlighting how artificial intelligence and cybersecurity are shaping the next era of work in the Philippines. The second leg of PLDT Enterprise’s Tech Week PH 2025 brought together business leaders, technology experts, and public sector officials from across the Visayas region. It […]

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GLOBAL technology firm Cisco joined PLDT Enterprise at Tech Week PH in Cebu, highlighting how artificial intelligence and cybersecurity are shaping the next era of work in the Philippines.

The second leg of PLDT Enterprise’s Tech Week PH 2025 brought together business leaders, technology experts, and public sector officials from across the Visayas region. It marked the first time the event was held outside Metro Manila, reinforcing efforts to decentralize digital transformation conversations.

Pavel Svatos, Cisco’s partner networking specialist for the Asia-Pacific, Japan, and China region, addressed more than 1,000 attendees, outlining Cisco’s vision for a connected and resilient digital economy. He emphasized the need for integrated AI, security, and networking solutions to power the modern workplace.

“Companies that adapt fast will lead, while the ones that don’t will risk falling behind,” Svatos said. “The workplace today doesn’t function without a secure, intelligent network that enables seamless connectivity, zero-trust security, and real-time collaboration.”

Svatos noted that the shift to hybrid work has introduced infrastructure and security challenges, particularly for organizations still adapting to distributed operations. Cisco’s response, he said, is a unified platform of AI-ready networking, observability, cybersecurity, and collaboration tools designed to address these gaps and deliver stronger business outcomes.

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During the event’s “Tech City” exhibit, Cisco and other tech firms showcased real-world applications of next-generation solutions in industries such as health care, logistics, and telecommunications. Svatos pointed to examples like AI-powered chatbots and mobile data centers as key indicators of how intelligent connectivity is already transforming operations on the ground.

Zaza Soriano-Nicart, Cisco Philippines managing director, said the company’s strategy centers on secure, end-to-end connectivity.

“At Cisco, our strategy is to securely connect everything to make anything possible,” she said. “We’re not just connecting people, apps, and data — we’re also protecting all of it against threats, downtime, and risk.”

PLDT Enterprise, through its nationwide roadshow, aims to broaden access to global tech expertise and solutions in underserved regions. Its ongoing collaboration with companies like Cisco aligns with broader goals of bridging the country’s digital divide and enabling inclusive growth.

The final leg of Tech Week PH 2025 will be held in Metro Manila, where it is expected to draw the largest audience and feature the event’s most comprehensive technology showcase.




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Meta’s Oakley Smart Glasses Launch: Athletes Get Their AI Upgrade

Meta launched its first Oakley-branded smart glasses on June 20, targeting active users with enhanced durability and sports-focused features. The Oakley Meta HSTN costs $499 for the limited edition model, positioning itself $50 above the Ray-Ban Meta glasses while adding weather resistance and athletic functionality. The partnership expands Meta’s smart glasses beyond lifestyle users. EssilorLuxottica […]

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Meta launched its first Oakley-branded smart glasses on June 20, targeting active users with enhanced durability and sports-focused features. The Oakley Meta HSTN costs $499 for the limited edition model, positioning itself $50 above the Ray-Ban Meta glasses while adding weather resistance and athletic functionality.

The partnership expands Meta’s smart glasses beyond lifestyle users. EssilorLuxottica has sold millions of Ray-Ban Meta units since 2023, with many buyers using them for sports despite their urban design focus. The Oakley version addresses this gap directly with IPX4 water resistance and double the battery life of Ray-Ban models.

Performance That Actually Delivers

The HSTN delivers significant performance improvements over existing Meta glasses, and frankly, it’s about time. Battery life extends to eight hours of typical use and 19 hours on standby, compared to four hours for Ray-Ban Meta glasses. Anyone who’s experienced their Ray-Bans dying mid-conversation knows this upgrade matters. The charging case provides up to 48 hours of additional power, while rapid charging reaches 50% capacity in 20 minutes.

3K video recording capability surpasses the Ray-Ban version, capturing higher resolution footage for sports and outdoor activities. The built-in camera works with Meta AI for hands-free operation, allowing voice commands like “Hey Meta, take a video” during activities without fumbling for buttons or breaking your flow.

Open-ear speakers integrate into the frame design without blocking ambient sound, crucial for outdoor safety. The IPX4 water resistance rating protects against sweat and light rain, supporting use during intense physical activities where Ray-Bans might leave you worried about damage.

The Great Divide: Lifestyle vs Performance

The contrast between Meta’s two flagship offerings tells the story of how we actually live our lives:

Ray-Ban Meta Glasses:

  • Wayfarer and classic frame silhouettes that work everywhere
  • Subtle tech integration for daily wear
  • Fashion-forward materials and finishes
  • $449 starting price
  • Four-hour battery life (prepare for charging anxiety)
  • Urban and social media focus

Oakley Meta HSTN:

  • Wraparound athletic frame geometry that means business
  • Bold design language with visible tech elements
  • Performance-oriented materials and construction
  • $499 limited edition, $399 standard models
  • Eight-hour battery life with rapid charging
  • Sports and outdoor activity focus

The Ray-Ban version prioritizes discretion and style integration, making the smart features nearly invisible. After wearing Ray-Ban Wayfarers with transition lenses since launch, the versatility of adapting from indoor meetings to outdoor activities without switching glasses proves invaluable. The Oakley model takes the opposite approach, embracing its tech identity with prominent design elements and athletic aesthetics that practically shout performance capability.

Color Options That Actually Make Sense

The Oakley Meta HSTN launches with six distinct frame and lens combinations, each targeting specific use cases rather than just aesthetic preferences:

Limited Edition (July 11 preorder, $499):

  • Gold accents with 24K Prizm Polar lenses (for those who like their tech flashy)

Standard Collection (Summer 2025, starting at $399):

  • Desert frame with Prizm Ruby lenses
  • Black frame with Prizm Polar Black lenses (the safe choice for traditionalists)
  • Shiny Brown frame with Prizm Polar Deep-Water lenses
  • Black frame with Transitions Amethyst lenses
  • Clear frame with Transitions Grey lenses
  • Black frame with clear lenses

All frame and lens combinations support prescription lenses for an additional cost. For those who prefer understated options, the black frame variants offer familiar territory without sacrificing functionality.

Lens Technology That Actually Works

Select HSTN models feature Oakley’s Prizm lens technology, representing one of the most advanced innovations in sports optics. Prizm lenses enhance color, contrast, and detail by filtering specific wavelengths of light, making environments appear more vibrant and easier to navigate.

The Prizm variants target specific activities:

  • Prizm Ruby: Enhances contrast in bright conditions
  • Prizm Polar Black: Reduces glare with polarization
  • Prizm Polar Deep-Water: Optimized for water sports and fishing
  • Transitions Amethyst/Grey: Adapt to changing light conditions automatically

The Transitions options deserve special attention. Having used transition lenses extensively, their ability to seamlessly adapt from indoor fluorescent lighting to bright outdoor conditions eliminates the constant eyewear switching that plagues regular sunglasses users. This versatility becomes even more valuable when your glasses double as a computer, camera, and communication device.

This lens technology integration maintains Oakley’s optical performance standards while housing Meta’s camera and AI systems. The combination addresses a key limitation of many smart glasses, which often compromise optical quality for tech integration.

AI That Gets Athletics

Meta positions the HSTN as “Performance AI glasses” with sports-specific functionality that goes beyond basic voice commands. The AI assistant provides contextual information relevant to athletic activities, such as wind speed for golf shots or weather conditions for outdoor training.

Hands-free operation becomes crucial during physical activities where manual phone interaction interrupts performance. Voice commands handle photography, video recording, music control, and AI queries without breaking focus or rhythm. Try adjusting your phone settings mid-workout and you’ll understand why this matters.

The wraparound frame design provides better peripheral coverage than traditional rectangular frames, protecting against side glare and debris during outdoor activities. This design philosophy extends Oakley’s heritage in sports eyewear to smart glasses functionality.

Beyond Sports: Real-World Applications

Beyond athletic applications, the HSTN includes accessibility features that leverage Meta AI capabilities. The system can describe visual scenes for users with visual impairments and connect to the Be My Eyes network for volunteer assistance.

Live translation features support international travel and communication, while hands-free messaging enables communication during activities where phone access proves difficult or dangerous. These features work whether you’re navigating a foreign city or simply have your hands full with groceries.

Getting Your Hands on Them

Initial availability covers 15 countries including the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland, and Denmark. Meta plans expansion to Mexico, India, and the United Arab Emirates later in 2025.

The staged rollout reflects Meta’s strategy of establishing market presence in developed economies before expanding to emerging markets where smart glasses adoption may follow different patterns.

What’s Coming Next

Meta confirmed additional Oakley models beyond the HSTN, including a cyclist-focused design based on Oakley’s Sphera frame geometry. This model will feature a centered camera position and aerodynamic frame profile optimized for competitive cycling and road sports.

The expanded Oakley partnership represents Meta’s broader strategy of segmenting smart glasses by lifestyle and use case rather than competing solely on general-purpose functionality. One size doesn’t fit all lifestyles, and Meta seems to finally understand this. Whether you prefer the understated elegance of Ray-Ban or the bold performance aesthetic of Oakley, the choice now exists without compromising on core smart features.



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Tracking Global Tournaments: How Esports Events Are Shaping Travel Trends for a New Generation of Flyers – Travel Radar

Over the last decade, eSports has evolved from niche hobbyist competitions into a global phenomenon, attracting millions of viewers and fans across the globe. Major eSports tournaments now fill online betting sites in the UK and arenas with tens of thousands of spectators, rivaling traditional sports in scale, fan engagement, and economic impact. Beyond the […]

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Over the last decade, eSports has evolved from niche hobbyist competitions into a global phenomenon, attracting millions of viewers and fans across the globe. Major eSports tournaments now fill online betting sites in the UK and arenas with tens of thousands of spectators, rivaling traditional sports in scale, fan engagement, and economic impact.

Beyond the digital screens, eSports events are transforming real-life experiences, especially how the new generation travels and interacts with global destinations. This new popularity of travel driven by eSports fans, players, and organizers is reshaping patterns in tourism, airport management, and city branding. Let’s find out how!

eSports as a Global Attraction

eSports is no longer confined to local gaming lounges or online streaming platforms. Many major tournaments like The International (Dota 2), League of Legends World Championship, Fortnite World Cup, and CS:GO Majors are hosted in iconic locations like Madison Square Garden, the Mercedes-Benz Arena in Berlin, or the Accor Arena in Paris.

These events gather players from dozens of countries competing at an elite level, teams and organizations traveling with large support, as well as fans and tourists eager to witness their favourite teams and players live. They also accommodate media and sponsors, creating global content and activation campaigns.

In a nutshell, the scale and prestige have attracted partnerships with airlines, tourism boards, and governments aiming to capitalize on the lucrative eSports fanbase.

The New Generation of Global Travelers

eSports fans are particularly Millennials and Gen Z. These age groups are famous for their digital fluency and global connectivity. This generation appreciates experiences and is willing to travel internationally for events that they can relate to culturally and socially. There are a couple of characteristics that influence travel behaviour. They are as follows:

  • Tech-savviness — they rely heavily on mobile apps, social media, and online communities to plan and share travel experiences.

  • Community-driven travel — many fans organize group trips to events, turning tournaments into social festivals.

  • Extended stays — unlike traditional sports fans who might just attend the match, eSports spectators usually stay longer to explore the host city’s gaming culture, tech hubs, and nightlife.

  • Cost-conscious yet experience-oriented — they seek affordable travel options but prioritize dynamic and immersive event-related experiences.

eSports events bring together a highly international crowd. Fans and players from Asia, Europe, North America, Latin America, and increasingly Africa come together in select cities, creating a melting pot of cultures. This diverse influx promotes not only tourism but also cultural exchange, local economic stimulation, and increased global awareness.

Picture of a full plane taken from the inside showing the entertainment screens and lots of passengers in their seats
©Wikimedia Commons

Traditionally, international air travel hubs have focused on business and leisure tourism destinations. However, the surge of eSports is diverting demand toward cities hosting major tournaments — many of which are emerging markets eager to display themselves on the global stage.

For instance:

  • South Korea has been a centre for eSports, with Seoul hosting large-scale events. This has amplified inbound tourism through Incheon International Airport.

  • Cities like Jakarta, Manila, and Shanghai have experienced rising air traffic associated with hosting international eSports tournaments.

  • Even European cities like Warsaw, Berlin, and Stockholm have gained niche reputations as eSports hotspots, driving airline route expansions.

Airlines are responding by introducing new or more frequent flights to these cities. At times, they make schedules align with major tournaments, thereby boosting the flow of travelers.

Travel Packages & Themed Experiences

Travel agencies and online platforms now provide eSports-themed travel packages that merge tournament attendance with local experiences. They include VIP event access and meet-and-greets with professional players, gaming lounge visits and tech innovation tours, local cuisine and nightlife curated for younger travellers, and airport lounges equipped with gaming zones. These specialized packages attract not just hardcore eSports fans but also casual gamers and tourists curious about the industry, therefore expanding the market reach.

In-Flight Experiences

Airports and airlines are increasingly identifying eSports travellers as a valuable segment. Some airports have started including gaming lounges with consoles and PCs where travellers can play or watch eSports streams during layovers. Others offer high-speed internet and power outlets to cater to gaming device users. These enhancements encourage fans to fly more often.

Hybrid Event Models

Although real-time attendance at tournaments remains highly popular, hybrid models merging in-person and virtual participation are trending. Some fans might travel to regional hubs instead of the main event location to attend satellite viewing parties or fan festivals.

This flexibility generates complex travel patterns but equally widens opportunities for cities to tap into eSports tourism without hosting the entire event.

Creating a Unique & Interconnected World of eSports Tourism

eSports extends beyond a digital pastime. It is a powerful catalyst that transforms how and why a generation travels internationally.

For airlines, cities, and travel industry stakeholders, embracing the eSports-driven traveller is not just an opportunity — it is essential for remaining relevant in an evolving global tourism space. As eSports continues to grow, the journey from virtual competition to real-world adventure will only deepen tourism in different cities.



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