NIL
Baylor University hosts national sports competition, offers prize money
The event is open to all high school students nationwide with the potential to win up to $25,000 in cash. WACO, Texas — Sports business marketing can be lucrative, especially for high school students on April 30 in Waco. Baylor University in Waco, Texas, is inviting high school students to compete in a national sports […]


The event is open to all high school students nationwide with the potential to win up to $25,000 in cash.
WACO, Texas — Sports business marketing can be lucrative, especially for high school students on April 30 in Waco.
Baylor University in Waco, Texas, is inviting high school students to compete in a national sports business competition hosted by Baylor University’s Center for Sales Strategy in Sports and Entertianment (S3E) and Anchor Branding.
The first 200 students to register by April 23 will study sports marketing concepts and compete for $25,000 in prizes through presentations, quizzes and trivia challenges.
How It Works:
- The first 200 students to register by April 23, 2025 will be admitted. Registration is here.
- Students study the following chapters from the textbook “Team Sports Marketing”
- Students compete in Presentation Pro, Viral and Quantum Quiz (details below) using their knowledge of sports business and sports trivia to win part of $25,000 in cash prizes.
Teams will be split into two divisions: 9-10th grade (8th grade allowed for high schools that include 8th graders) + 11-12th grade.
Each school can submit one team per division. Each team includes up to 4 students. A student can also register without a team or anyone else from their school participating.
NIL
This Texas Tech booster could soon reshape the entire college football world
We typically try to stay away from the world of politics on this site. However, when President Trump starts to dip his toes into the college sports landscape, it is worth taking notice. That’s especially true when he tabs Texas Tech’s top donor to help lead his inquiry into the NCAA’s NIL policies. On Wednesday, […]

We typically try to stay away from the world of politics on this site. However, when President Trump starts to dip his toes into the college sports landscape, it is worth taking notice. That’s especially true when he tabs Texas Tech’s top donor to help lead his inquiry into the NCAA’s NIL policies.
On Wednesday, Trump announced that he was creating a presidential commission on college athletics. The goal of that commission is to investigate and report on the out-of-control NIL practices that many feel are threatening the college sports landscape.
Two men have been named the co-chairs of Trump’s landmark commission. The first is legendary former college football head coach Nick Saban. The second is Texas Tech regent and alum Cody Campbell.
In other words, the chairman of Texas Tech’s board of regents is on the fast track toward becoming one of the most influential people in college sports.
Some believe that Trump may go so far as to issue an executive order on how college sports are to be run, but what exactly that would entail is anyone’s guess. While it is uncertain just what the commission will be officially tasked with doing and how much sway it will hold over the world of NIL payments in college athletics, the fact that Campbell will be working side-by-side with Saban and reporting to the President of the United States of America is amazing for Texas Tech.
What better way for the university to have a grasp on where the world of NIL payments is headed than to have its billionaire booster leading the presidential commission? Now, Campbell will have unique insight on how to guide Texas Tech through the rapidly evolving landscape of college athletic spending.
Texas Tech NIL collective founder Cody Campbell, who sold his oil and natural gas company, Double Eagle, for $4.1 billion, will be the co-commisioner with Nick Saban, sources tell @On3sports. https://t.co/ubS2KjjbXO
— Pete Nakos (@PeteNakos_) May 8, 2025
What’s more, Campbell is now not only associated with Saban, but he will also be considered a leader in the college sports world thanks to Trump’s appointment. That will open doors across the college sports landscape (not that a multi-billionaire needs much help working his way into prestigious rooms).
We already have an idea of how Campbell feels about the current state of NIL payments. This year, he has authored a number of articles on the subject for The Federalist. The titles of those articles are:
Only Congress and the President Can Save College Sports
D.C. Decision Makers Could Kill College Sports By Giving NCAA Big Dogs a Legal Monopoly
The Saga of Tennessee’s Nico Iamaleava Is The Latest Expression of the Brokenness of College Sports
In one of those articles, Campbell wrote, “The top 40 most-viewed college football programs already hog 89.3 percent of TV eyeballs and 95 percent of media cash. Give the Autonomy Four (especially the Big 10 and SEC) a free antitrust hall pass, and they’ll build a super conference, a gilded monopoly that starves everyone else of the revenue needed to provide opportunity to more than 500,000 student athletes per year.
“Of 134 FBS schools, 90 or more could lose funding for Olympic sports, women’s teams, and even football itself (not to mention the FCS and Division II). Local towns could crumble. Smaller colleges would fade. College sports would shrink from a national treasure to an elite clique, and countless dreams would be crushed.”
Some may find it ironic that the man who is spearheading Texas Tech’s historic spending spree in the football transfer portal this offseason is worried about the wild nature of the funding of college athletics. However, Campbell is uniquely positioned to see the big picture and understand where the NCAA might be headed if regulation does not come to the NIL and revenue-sharing spaces.
While many Texas Tech fans may not find the business side of college sports interesting, none can deny that it is where the future of the NCAA will be shaped. Fortunately, Texas Tech’s leading donor is at the forefront of the movement to bring reformation. Campbell has already reshaped the Texas Tech football program, and now, he might just have a hand in guiding the future of the entire college sports world.
NIL
Cooper Flagg’s Mom Talks NIL Landscape, NBA Future, New Marketing Campaign
NIL isn’t just for student-athletes anymore. Parents play pivotal roles in helping their children navigate the space, from signing brand deals to weighing transfer portal decisions. Now, one soon-to-be famous sports mom is front and center in a new campaign. Kelly Flagg — mother to National Player of the Year and expected NBA Draft No. […]

NIL isn’t just for student-athletes anymore. Parents play pivotal roles in helping their children navigate the space, from signing brand deals to weighing transfer portal decisions. Now, one soon-to-be famous sports mom is front and center in a new campaign.
Kelly Flagg — mother to National Player of the Year and expected NBA Draft No. 1 pick, Cooper — was a team captain and three-time conference champion at the University of Maine in a pre-NIL universe. She is currently starring in a new campaign for Dr. Scholl’s to celebrate the previously unsung heroes of the sports world: sports moms.
After a historic freshman season at Duke, Cooper declared for the NBA Draft and the Flagg family will find out his likely next home when the team with the top selection is revealed.
Through a series of videos across social media, the Flagg family’s matriarch highlights how the Dr. Scholl’s 24-Hour Energy Multipurpose Insoles are essential to her daily routine.
“I’m excited to be partnering with Dr. Scholl’s because as a mom of three boys who are all involved in sports, I know just how much energy and effort it takes to keep up,” Flagg said. “Moms are the unseen force behind every athlete – whether we’re cheering from the sidelines, hustling between games, or making sure they’re fueled and ready to go. We’re putting in just as many miles as they are. Dr. Scholl’s insoles are that little boost that helps us keep moving, no matter what the day throws at us.”
Ahead of Mother’s Day and the NBA Draft lottery — where the Flagg family will find out their new home away from home — Kelly spoke to NIL Daily on SI about the role sports Moms play, her new Dr. Scholl’s campaign and how her family has navigated the NIL landscape this past year.
As a former college athlete in a pre-NIL universe, I imagine this is your first marketing campaign – how did the partnership with Dr. Scholl’s come about?
“I was approached about doing this partnership and to be honest, it just really fit because I’ve certainly bought my fair share of Dr. Scholl’s over the years trying to keep the kids in sneakers and keep them going. So when they approached me, I said I’d love to do it.”
We’ve seen some sports Moms – like Travis and Jason Kelce’s mom, Donna – front and center in various marketing campaigns, but for you, what does it mean to have your own moment, especially in such a special time between March Madness and Mother’s Day?
“It’s been a lot of fun. We’ve kind of joked around about it with the boys about who is the bigger celebrity – they think that’s pretty funny – between my mom and me. She was in an AT&T commercial with Cooper over March Madness and so the joke now is: who’s the bigger star in the family – my mom, Cooper or me – so it’s just been a lot of fun.”
As a former college basketball player in a pre-NIL universe, what is your perspective on this new world that we’re living in – in terms of student-athletes being able to, to capitalize on their own marketing opportunities?
“I think it’s great for players to be able to earn money on their name and image and likeness. I have some feelings about where the landscape is headed – especially in terms of ‘pay for play’ and where that’s headed. As far as student-athletes being able to earn money, I think it’s a great thing.”
How have you kept your three kids grounded throughout all of this – on and off the court and through NIL?
“First and foremost, we’ve always been very honest with our kids and give honest feedback. We just continue to tell them that they need to keep working and they can always improve. Also, I think it’s a benefit of where we’re from. This isn’t the norm for kids from Maine, and I think that is a big piece of it. The recognition that they’re not just doing this for themselves, but they’re really like carrying the whole state sort of on their backs and bringing them along on this journey with them. So those things are really important.”
Within this campaign, Dr. Scholl’s is shining light on the unsung heroes of sports: the sports Mom. What has been your experience as a sports Mom of three basketball players and what are you excited about showcasing in this campaign?
“My own personal experience was when the boys were little and we would only be able to afford one pair of sneakers – possibly two throughout the year – and to make them last longer, we would just replace the insoles with Dr. Scholl’s. As they got older, we would buy the special sports ones that helped them to have more energy, jump higher, while protecting their, their knees and preventing injuries.”
“Now as a busy Mom who is always on my feet like this, that’s why this was a great partnership because I use them – the 24-Hour Energy Multipurpose Insoles – to get to all the places I need to get to. You wouldn’t believe the travel schedule that I have running from gym to gym, through airports and standing on my feet watching practices or games.”
You’ll be traveling quite a bit more in the future and although you still don’t know where Cooper’s next home will be, how are you as a family preparing for this next step with the NBA Draft coming soon?
“I think we’re trying not to get too stressed about it and just play it by ear. We’ve moved twice in the last two years. We moved to Florida two years ago, which was the first time we’ve ever moved from our home in Maine we’d been in since we got married 25 years ago. It’s the only house our kids had known. This last year we were living in Greensboro and so now we know we can do it. We can live anywhere. Your home is where your family is, not necessarily a location. So we’ll be doing a lot of traveling between the boys. We’ll spend more time back in Maine as Ace is going to be at the University of Maine and we’ll travel to wherever Cooper’s going to spend a lot of time in that location as well, but I know it’ll all work out.”
The Flagg family will learn who holds the No. 1 pick in the upcoming draft when the NBA Draft lottery tips off in Chicago on May 12 at 7PM ET on ESPN.
NIL
Softball Heads to MAC Tournament
Story Links AKRON, Ohio – On Tuesday evening the RedHawks arrived in Akron, Ohio for the Mid-American Conference tournament. The tournament features six seeded teams playing in double elimination format Wednesday, May 7, through the championship game on Saturday, May 10. The RedHawks secured the No. 1 seed after claiming the […]

AKRON, Ohio – On Tuesday evening the RedHawks arrived in Akron, Ohio for the Mid-American Conference tournament. The tournament features six seeded teams playing in double elimination format Wednesday, May 7, through the championship game on Saturday, May 10.
The RedHawks secured the No. 1 seed after claiming the MAC Regular Season Championship title for the sixth time in a row. The Red & White finished the regular season 31-23 (20-7 MAC). They look to defend their MAC Tournament Championship title, having won the title the past three years in a row.
UP NEXT: After receiving a bye in the tournament for earning the No. 1 seed, the RedHawks’ first matchup is Thursday against No. 4 Ball State University at 12 p.m. in Akron, Ohio at Firestone Stadium.
NIL
As NCAA navigates the courts, IU’s Cignetti just wants level playing field for NIL – The Daily Hoosier
IU football coach Curt Cignetti has spent his entire life around college football, and he’s seen plenty of change along the way. But there’s been nothing like the last five years, as name, image and likeness (NIL) and the transfer portal have completely reshaped the landscape of college athletics. Cignetti didn’t lead a team on […]

IU football coach Curt Cignetti has spent his entire life around college football, and he’s seen plenty of change along the way.
But there’s been nothing like the last five years, as name, image and likeness (NIL) and the transfer portal have completely reshaped the landscape of college athletics.
Cignetti didn’t lead a team on the field as head coach until he was 50, so while some coaches around his age (63) have stepped away in the face of this new era, he’s just hitting his prime as the leader of a Power Four program. And that has meant this relatively old dog has had to continuously learn new tricks.
“You got to adjust, adapt, or die,” Cignetti said at a Bloomington fundraiser earlier this month. “You got to be light on your feet and be flexible, which I’ve tried to do the last five years.”
The NCAA and its conferences recently agreed to a landmark settlement of three antitrust cases (collectively referred to as House) over athlete compensation, agreeing to permit schools to directly pay athletes revenue starting July 1 under a capped system.
The settlement is in the final stages of approval. Whether it will bring stability to college sports or the next round of lawsuits remains to be seen.
While Cignetti has proven his ability to thrive in the face of uncertainty, what he wants more than anything else is a level playing field.
“I’d like to be able to see some regulation down the road so that us, Texas, and Oregon are playing by the same rules,” Cignetti said. “I don’t think it’s too much to ask for, but it’s a complicated issue right now when you get the courts involved.”
“Hopefully in the next couple years there will be some kind of rules, because right now us coaches are like ‘what are the rules?’”
The House settlement is anticipated to bring some measure of rules, at least temporarily. All schools will have a cap of around $20.5 million in revenue they can share with athletes.
And any other payments to athletes, such as those from NIL collectives, will have to be vetted by an independent third-party to determine whether they are legitimate arms-length transactions. Ostensibly, that should help reduce the scenario where the schools with the richest, most motivated boosters are making sham NIL payments to assemble elite rosters. Cignetti was vocal recently about some programs currently having as much as $40 million in booster funds available to build rosters.
The legality of the House settlement will no doubt be tested. Does it pass Title IX scrutiny? Will any agreement that didn’t involve the athletes at the bargaining table hold up? There are still more questions than answers.
But whatever the future holds for the particulars of college athletes getting paid, it’s clearly here to stay in some form. And as a basic concept, that’s something Cignetti says he is happy to see.
“I think there’s a lot of great things about NIL and rev-share,” he said. “The players definitely deserve a cut.
“These guys (the players), they work a job. This is a job. The amount of time they put into it, then they’ve gotta go to school. It’s entertainment. It’s big-time business, there’s a lot of money rolling in. They deserve a cut and I’m glad they’re getting it.”
For complete coverage of IU football, GO HERE.
The Daily Hoosier –“Where Indiana fans assemble when they’re not at Assembly”
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NIL
There is no one more qualified to save college football than Nick Saban
Nick Saban has been called a lot of things over the years, but he now has another title that might just be his most important yet: college football’s last great hope. The news that Saban is expected to co-chair a new commission on college sports alongside former President Donald Trump is already making waves. Some […]

Nick Saban has been called a lot of things over the years, but he now has another title that might just be his most important yet: college football’s last great hope.
The news that Saban is expected to co-chair a new commission on college sports alongside former President Donald Trump is already making waves. Some folks are praising it. Others? Not so much. But whether you agree with the politics or not, one thing is hard to argue—when it comes to understanding the core of what college football is (and what it could still be), there is no one more qualified than Nick Saban.
Let’s talk about why.
Nick Saban’s Track Record Speaks for Itself
This is a man who spent nearly two decades at Alabama building one of the most disciplined, consistent, and wildly successful programs in the history of college football. Seven national titles. More than 200 wins. Countless NFL draft picks. And yet what made Saban’s run remarkable wasn’t just the trophies—it was how he built a system that valued structure and development.
So now, with college football stuck in an identity crisis—torn between NIL chaos, nonstop transfer portal movement, and legal questions about athlete employment—Saban isn’t just showing up to complain. He’s stepping into the mess. And he’s bringing with him a mindset the sport desperately needs: the long game.
Let’s not pretend like Saban is just now waking up to college football’s issues. He’s been warning us for a while. As far back as 2021, he was calling for regulation around NIL, not because he was against players making money, but because he understood that without a national framework, the sport would spiral into chaos.
Spoiler alert: it did.
Between booster collectives throwing around unregulated cash, players switching teams like they’re speed dating, and programs struggling to establish continuity, the system has cracked. And guess what: It’s only going to get worse if there’s not some intervention.
This Commission Could Actually Make a Difference
The newly announced commission is expected to dig deep into the current issues plaguing college sports. According to reports, the scope will include the transfer portal, booster payments, NIL regulations, Title IX implications, conference realignment, and more. In other words, it’s not some empty gesture.
Saban isn’t just lending his name here. He’s been actively involved in these conversations before—speaking to Congress, appearing on College GameDay to discuss policy, and meeting with legislators. Now he’s co-chairing a months-long commission tasked with proposing real solutions.
Some critics are already labeling it a “last-ditch power grab.” But that criticism misses the point. If we want college football to have a sustainable future—one where players are fairly compensated, programs maintain stability, and fans actually care—then we need experienced voices guiding the process. Nick Saban fits that bill better than anyone.
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NIL
Alabama football: Nick Saban to lead Trump commission on NIL
Happy Thursday, everyone. Alabama managed to win one game in the SEC softball tournament, but that was all. 10-seed Alabama softball fell to 7-seed South Carolina 6-2 in the second round of the SEC Tournament on Wednesday. This loss eliminated the Crimson Tide, as now all head coach Patrick Murphy and company can do is […]

Happy Thursday, everyone. Alabama managed to win one game in the SEC softball tournament, but that was all.
10-seed Alabama softball fell to 7-seed South Carolina 6-2 in the second round of the SEC Tournament on Wednesday. This loss eliminated the Crimson Tide, as now all head coach Patrick Murphy and company can do is wait for the NCAA Tournament bracket to be revealed in a few days.
Alabama’s offense struggled in the latter two games of the road series against the Gamecocks just one week ago, but shaking that off needed to happen if the Tide wanted a chance to win this one. Alabama leadoff hitter Audrey Vandagriff only needed six pitches into the game to cement herself as a threat in her first SEC Tournament as she blasted an opposite-field home run.
It seems unlikely that they would get to host a regional, but the top notch facilities do help in that regard.
Blake Toppmeyer posted a solid interview with Kalen DeBoer.
How different will this offense look? Jalen Milroe was unique in some of the things he could do with his athleticism.
DeBoer: Much of the offense is the same offense. It’s how those concepts come together
We wanted Jalen to have a good share of opportunities in his hands, running the football, giving him concepts where he can throw it on time and get the ball delivered to other players, but also times where you let him create. That balance, I think, is hardest when you have a quarterback like him, is letting him have the ball hands long enough but also not too long.
I think all these quarterbacks are really good athletes. I think Ty would surprise you with his quickness. Keelon Russell is a really good athlete. Austin Mack is a big-bodied guy who’s becoming faster and faster, and he can make people miss and run around the edge. Don’t let him get a full head of steam.
They all have athleticism and ability to run and use their feet as well, but obviously Jalen was just different that way, so we had to utilize his strengths.
Every time he speaks, Kalen comes across quite confident about his 2025 squad. We shall see in about three-and-a-half long months.
Kane Wommack’s defense will have the challenge of dealing with a running QB, albeit one making his first start for his new team.
Wommack spoke with the media at the 2025 Mobile Sports Hall of Fame Induction Banquet and touched on the upcoming matchup against FSU. Interestingly, Wommack played for Malzahn when their paths crossed at Arkansas in 2006, serving as a fullback in Malzahn’s offense on a team that finished 10-4.
“You look at our first game of the season against Florida State, athletic quarterback, you know I played for Gus Malzahn. I know how Gus does things from a quarterback run game,” Wommack said. “Mike Norvell does the same thing, so those are the things, right, that you kind of have to be aware of, that everybody has an element to that in their game now.”
Many have called for Nick Saban to be college football commissioner. Those people weren’t thinking big enough.
Saban, a central figure in the fight for college sports legislation, is expected to be integral to the commission’s work. During Trump’s visit to Tuscaloosa last week to give a graduation address at the University of Alabama, Trump and Saban met about college sports legislation — a meeting that’s now transformed into plans for this executive group to be formed.
College athletics is at a seminal moment in its history.
The industry sits in a sort-of purgatory, stuck between its old facade of amateurism and full-blown professionalism. Amid a decade-long athletes rights movement, the NCAA’s rules regulating player movement, compensation and other aspects have crumbled at the hands of local and federal judges.
If there is anyone who has the right ideas to clean up this mess, it’s Nick.
Last, Jaden Bradley testified in the Michael Lynn Davis murder trial yesterday, and Brandon Miller is expected to follow.
After the three left the sports bar, Bradley testified that Davis was dancing and laughing near a black Jeep that was idling on Grace Street. He said that Davis and a man in the Jeep, Cedric Johnson, began speaking to each other. According to Bradley, neither Johnson nor Davis directed threats at each other, but their conversation reached a point where Bradley and Miles tried to pull Davis away from it.
The conversation between Davis and Johnson is one of the focal points of the trial.
After the conversation, Bradley said he, Davis and Miles walked back to Bradley’s car, but that Davis went back toward Grace Street because there was “no room in the back seat.” Bradley testified that Davis said he was “worried about the Jeep.”
Everyone involved is undoubtedly sorry that they ever met Davis.
That’s about it for now. Have a great day.
Roll Tide.
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