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FOOTBALL: Retention remains strong, despite increased transfer and NIL opportunities

Published

8 months ago

May 17, 2025

Your Sports Nation

Christina Lee, Senior Photographer

On Jan. 10 of this year, Ezekiel Larry ’26+1 was back in the transfer portal. While sitting in the Houston Airport after an official visit with a team in the Sun Belt Conference, Larry realized that there was only one program he truly wanted to play his final two years of college football for.

Although he first enrolled at Yale in 2022, this past January marked Larry’s second stint in the NCAA transfer portal. The former Bulldog star transferred to San Diego State after a stellar sophomore season at Yale. He arrived in Southern California in May, and by December he was already looking to take his talents elsewhere. Ultimately, the seven months he spent away from Yale made him realize exactly what he had given up when he left New Haven.

“At Yale, we value and cherish the brotherhood and the culture and the connections,” Larry said. “Coach Reno always talks about making genuine connections that are going to last a lifetime. Leaving, I didn’t realize how important those would be to me.”

Larry is one of hundreds of college football players who have utilized the freedom of movement granted by an NCAA regulation change in 2021.

Four years ago, the NCAA Division I Council’s new legislation allowed all Division I student-athletes the one-time opportunity to transfer and play right away, enhancing players’ freedom of movement. Previously, NCAA rules required student-athletes who transferred to a new Division 1 school to sit out for a season before competing.

Considering that Ivy League schools do not offer athletic scholarships or name, image and likeness collectives — donor-funded groups that channel money to athletes for promotional opportunities — many expected Ivy football programs to lose players in droves.

Name, image and likeness collectives — or NIL — help athletes monetize themselves, and often have close relationships with the universities since they raise funds from donations, boosters, alumni and local businesses. For many college football coaches with such relationships, promises of NIL payments and deals have been used as recruiting tools to convince top players to join their programs through the transfer portal.

Despite the allure of these deals, players have not left en masse from Yale and other Ivy League schools. Larry’s departure from Yale football was an outlier, and he returned to the team after just one season away.

Yale play-by-play and ESPN+ announcer Justin Gallanty has seen the continuity of the Bulldog football program first-hand, having called almost every single one of their home games since 2021.

“Guys come to Yale or any other Ivy League school for a reason: they want to play football at a really high level and they want an Ivy League degree,” Gallanty told the News. “It’s not like other places where you’re going there probably hoping that you can elevate your status to the point that you can play in a Power Four league. Nobody comes to Yale with the intention to transfer.”

In the last four years, only three Yale football players have left before graduating. Breylan Thompson, formerly a member of Yale’s class of 2028, joined Stanford this spring and Aidan Warner, once in Yale’s class of 2027, returned home to the Sunshine State when he transferred to the University of Florida last winter after not playing in his first-year season.

Similarly, Harvard and Dartmouth saw no players depart before their graduation after last season, according to On3 Media, a company that tracks transfer portal activity across Division 1 football.

Comparing these statistics with non-Ivy League schools such as Duke — which had seven non-seniors in the transfer portal in 2025 and five first years alone looking to transfer in 2024 — distinguishes Yale and the Ivies from other college football programs around the country.

In 2025, Thompson was the lone Eli to depart from New Haven. Meanwhile, the 2025 National Champion Ohio State Buckeyes saw nine players leave this year before graduating.

‘A 40 year decision, not a four year decision’

Team members told the News that football head coach Tony Reno and the historic legacy of the team that he leads also contribute to the overwhelming number of players who choose to play all four years in the blue and white.

“It’s an honor to be a part of this program. Coach Reno is the most transformational leader and coach that I’ve had an opportunity to ever be around,” senior wide receiver Mason Shipp ’25.5 told the News. “Playing in the historic Bowl and at a historic university has been an honor and no one takes it for granted.”

In his 12 seasons at the helm, Reno has built a program that has become an in-conference powerhouse. He has guided the Bulldogs to Ivy League Championships in four of the last seven seasons, and three of the last six Ivy League Player of the Year winners have repped the “Y” on their helmets.

While Reno is committed to the team’s winning record, he and his staff are also focused on their players’ development off of the field.

“A lot of coach Reno’s ideology is about developing you as a person more so than as a football player,” Larry said. “He has built such a disciplined culture that revolves around brotherhood.”

Larry’s time at SDSU highlighted the disparities between the way Reno and his counterparts lead their respective programs. During his first year at Yale, when Larry was feeling homesick, he would go into Reno’s office and cry with him, he told the News. At SDSU, however, his relationship with his head coach was sparing. According to Larry, he never even obtained SDSU’s head coach’s phone number. SDSU’s head coach did not reply to the News’ request for comment.

Besides the opportunity to play for Reno and contribute to the 152-year legacy of Yale’s football program, many players also choose to stay at Yale because of the opportunities that an Ivy League degree affords them.

“When you come to Yale you make a forty year decision, not a four year decision,” Gallanty, the ESPN+ announcer, said. “The value of a Yale degree is going to outweigh whatever you can get in NIL money at this point in your life.”

Sophomore sensation Abu Kamara ’27, for example, chose to forego the transfer portal this past spring and remain an Eli. After a second-year campaign that qualified him for the First Team All-Ivy, an honorable mention in the Associated Press’ College Football All-American list and the Buck Buchanan Award’s finalist list for National Defensive Player of the Year in Division I FCS, Kamara had the opportunity to take his talents to a more competitive program.

He told the News that teams in the ACC and Big Ten expressed interest in recruiting him and offered “somewhere upwards of six figures” in NIL money to play for them, though he did not specify exactly which schools. Nonetheless, Kamara determined that he could not put a price tag on a Yale diploma and the prestige of being a future alumnus of the University.

“My decision to stay was more to help my life after football,” Kamara said. “The Yale degree is a great life insurance policy. It can set you and your family up for life. I wanted to change the trajectory of my family and there would be no better place than staying here and doing that.”

The 2025 football season will begin at the Yale Bowl against the Holy Cross Crusaders on Sep. 20.

Will Forbes contributed reporting.

TOMMY GANNON

Tommy Gannon covers men’s ice hockey. He is a sophomore in Branford college majoring in history and economics.

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Ranking potential CFP National Championship games: Miami vs. Oregon leads the way

Published

4 minutes ago

January 3, 2026

Your Sports Nation

We have reached the College Football Playoff semifinals, and unlike last season when the favorites won all eight games in the first two rounds, we’ve seen some surprises this year. Gone are the likes of Ohio State, Georgia and Alabama. In are the upstarts like Indiana, Ole Miss and a Miami team that hasn’t played on a stage like this in over 20 years.

Between those three and Oregon, we are guaranteed to not only have a new national champion but a team that will win its first title in the CFP era. Of our final four teams, Miami is the only program to win a national title going back to the BCS era — its last natty coming in 2001.

For Ole Miss, you have to go back to 1960, which is the lone national title in program history. Indiana and Oregon? They’ve never won the national title.

College Football Playoff overreactions: Best postseason we’ve seen, Curt Cignetti on Hall of Fame track

Will Backus

NIL, the transfer portal and the College Football Playoff were supposed to bring us new blood, and it’s hard to argue with the results right now, isn’t it? So we’re either re-crowning a long-dormant national power or welcoming a new power to the fold, but I’m not here to figure out who will take the trophy at the end right now. No, the point of our exercise today is to determine what the best possible title game matchups would be. To figure that out, I looked at the possibilities from multiple perspectives. How competitive would the game likely be? How does the matchup look? Who has the coolest uniforms? And, while I’m not a television executive, I also considered which matchup would be most appealing to a broader audience.

Here are my highly scientific results.

1. (5) Oregon vs. (10) Miami

Oregon may not have a national title to its name, but it’s not exactly a stranger to the stage. This is Oregon’s third appearance in the CFP, and if it advances to the title game, it will be its second appearance in a national championship game since the start of the BCS era in 1998. Miami is the blue blood of the group. It has won a national title this century and has five in its history.

While neither team is a television draw the likes of Ohio State or Alabama, they are known commodities in the college football world and would draw more “casual” eyeballs in this spot than any other possible combination. As for the matchup itself, the teams are quite similar. They have physical run games that look to punish you for 60 minutes but also have accurate quarterbacks who can get the ball to dangerous playmakers at the wide receiver position.

They’re also both led by coaches who put a strong emphasis on building their program from the lines of scrimmage out, though Dan Lanning is more aggressive when it comes to gameday decisions than Mario Cristobal. Oh, and that brings up another fun storyline for this game. Mario Cristobal left Oregon to take the job at Miami and was replaced by Lanning. There was a lot of talk about the possibility of a Carson Beck vs. Georgia’s revenge game the last few weeks, but we all overlooked Mario vs. Oregon.

2. (1) Indiana vs. (10) Miami

A lot of what I said about the football matchup between Oregon and Miami applies here as well. Indiana may not have a bunch of blue-chip prospects on their offensive and defensive lines, but go ahead and ask all those blue-chip teams it’s beaten if they could tell the difference when facing them. The Hoosiers are just as mean as anybody, and I don’t know that there’s a defense in the country that takes as much joy in hitting ballcarriers as Indiana’s does.

Indiana also might have the best quarterback in the country. Fernando Mendoza won the Heisman Trophy for good reason and could be the first pick in the NFL Draft this spring. So that certainly brings some “sizzle” to the matchup for television purposes. Plus, you can always sell this as New Blood vs. Blue Blood.

3. (5) Oregon vs. (6) Ole Miss

Of the four possible matchups, this is the one most likely to deliver us a shootout. Ole Miss has been involved in plenty of those all year, thanks to the likes of Trinidad Chambliss and an explosive offense. Lane Kiffin might be gone (oh, the irony of leaving for LSU to compete for national championships while then watching the team you just left do that), but he didn’t take the offense with him. Ole Miss has scored 80 points through its first two playoff games after averaging 37.6 during the regular season.

Oregon has shown more versatility. It can win a rock fight, but it’s also one of the most explosive offenses in the country. It has scored 40 points or more seven times this season and has cracked the 50-point mark four times.

4. (1) Indiana vs. (6) Ole Miss

This is the matchup that would have the largest spread. I don’t know where the final odds would be by the time the game came around, but using my power ratings, I’d have Indiana as roughly a 10-point favorite here. Of course, if this game happens, Ole Miss will have reached the title game after beating both Georgia and Miami as underdogs in the quarters and semis, so it’s not a position where the Rebels would be afraid.

Still, while I’ll be happy to watch this game if it’s the one we get. The blowout potential here is higher than anywhere else, which makes it the least appealing. Yes, there’s the angle of neither team having won or competed for national titles in the modern era before, but like Indiana, Oregon hasn’t won a national title either, so the novelty doesn’t carry much weight.

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Should you enter NCAA transfer portal? What all athletes need to know

Published

56 minutes ago

January 3, 2026

Your Sports Nation

Jan. 3, 2026, 7:02 a.m. ET

We tend to think of the transfer portal, at least as outside observers, in terms of opportunistic players.

Those are the ones who seek a “better” situation in terms of playing time or, at the upper echelon of Division I sports, a chance to get paid.

The reality, says Linda Martindale, a mental fitness coach for high school and college athletes, is many of them are pushed into the portal.

“A coach says, ‘You’re not gonna play here, so find somewhere else to play,’ ” Martindale, who coaches high school basketball in the Boston area, told USA TODAY Sports last month. “It happens all the time.

“The transfer portal is not full of selfish athletes who want to find something better or who aren’t getting to play, which I think some people think. It’s probably a 50-50. You know, you’ve been over-recruited. You’re not as good as, maybe, the coach thought you were gonna be. That kind of thing.”

Jan. 2 marked the start of the NCAA’s transfer portal window for football that runs through Jan. 16. Longer windows start for basketball in March and continue throughout the spring and summer for other sports.

The process involves thousands of kids every year. Top athletes are lured by schools through payments they receive from Name, Image and Likeness (NIL) deals.

“I had a Power Four basketball GM tell me straight up, ‘We don’t recruit anymore. We acquire,’ ” says Brian Cruver, co-founder and CEO of Scorability, a database that stores player information that coaches and athletes use as a recruiting tool. “ ‘We look at how much money we have to spend and we go spend it. And if we have to spend more on this kid, it’s less we have available to spend on this other kid.’ It’s basically just dealing with an amount of money and what can you buy with it?”

Cruver, though, says players seeking large sums of NIL money make up a small fraction of college athletes on NCAA, NAIA or junior college teams. The rest are looking for help to find the right spot, investing time and money, and anguish, to do so.

What do we need to know if our kids are thinking of entering the transfer portal? Here are four questions athletes and parents can ask themselves, gleaned from consultation with experts:

YOUTH SPORTS SURVIVAL GUIDE: Pre-order Coach Steve’s upcoming book for young athletes and their parents

What do you really know – or maybe not know – about the transfer portal?

The system allows athletes to transfer to another school and be eligible to play the next season, sometimes earlier.

What I learned from listening to coaches at on-campus baseball prospect camps (Division I, II and III) with my son, now a high school senior, is you’re not guaranteed to be picked up by another school when you enter the transfer portal.

According to recent NCAA data, about 30% of Division I athletes who enter the portal don’t find another D-I program.

Perhaps there’s a sounder strategy, for any level.

“We’ve had some people transfer to programs where they want to play,” North Carolina women’s lacrosse coach Jenny Levy told Martindale on Martindale’s ‘Game Changers’ podcast in 2024. “They’re usually kids that aren’t getting what they want on the field. Sometimes they say, ‘Jenny, I’m going to graduate early, and I’m going to go somewhere where I can play.’

“I’m like, ‘Great, let me help you.’ I have no problem with that. I’m very supportive of those players all the time. … But if you’re leaving just because you’re not getting what you want, don’t have the patience to actually develop yourself, and you just want a CliffsNotes version to start, and you want to go top 10 to top 10, then I think that’s bad parenting, personally.

“If you’re gonna go to a program that’s maybe not in the top 10, so maybe you finish your degree at the school where you are and you’ve got eligibility left and you want to go have a different experience and maybe play for a program that you can get on the field with, I think that’s great. Good for those guys.”

Coach Steve:How do I get recruited? Our series goes behind curtain of D-I

No one comes to sit on the bench, but what are you getting out of being on the team?

If you are thinking about entering the portal, consider talking to your college coach first.

Do they support your decision? Will your school take you back if you don’t land somewhere else? That conversation might help you better realize your value to them.

“I think part of my job is managing disappointment,” Levy told Martindale. “And you have to understand that no one came to sit on the bench … You have to be aware that while you’re still pushing and prodding your highest performers, there’s a whole group of players that are human, and they want to achieve, and they want to feel valued. And so we talk a lot about that.

“Sometimes the kid’s like, ‘I’m just not better than the player in front of me.’ And that’s OK. What they’re doing takes courage. It takes commitment and passion. And in four years, when they get out of our program, they have learned a whole set of skills, intangible skills that they will take with them for their lives. And so we really start to talk about what are you learning as a human? What are you taking with you?”

Ray Priore, who spent 38 years as either a head or assistant football coach at the University of Pennsylvania before stepping down in November, admits he was one of the lucky ones among the high-profile sports. He didn’t deal with NIL offers and instead sold the value of an Ivy League education and the career and financial opportunities it brought.

Priore called the Ivy League experience “NIL for life.” Still, he told USA TODAY Sports in November, Penn has lost a player or two every year since the transfer portal opened in 2018. One of them was running back Malachi Hosley, the Ivy League Offensive Player of the Year in 2024. He left for Georgia Tech and became the nationally ranked FBS team’s second leading rusher in 2025.

Priore says he was told Hosley received a “significant” NIL deal.

“I’m happy for him because I think he’s at a level and perhaps the NIL situation is helping his family,” Priore said. “And I think that that’s a good thing. Hurtful, from the standpoint it hurts us. Because now you lose that person.”

According to the NFL, about 1.6% of NCAA football players make it to the professional level. Most other sports don’t even have that opportunity.

“We really try to create a transformational experience here,” says Levy, who has won four national titles at North Carolina. “Lacrosse is not a sport that they’re going to go pro and make a living off of just being a lacrosse player. You’re going to get a job.

“You’re going to have different types of responsibilities outside of the sport after you graduate. And so for us, obviously we want to (position) the team every year to win a conference and NCAA championship, but the culture piece is also very high.

“And that includes team building, it includes career networking and development. So it includes a lot of different things that are addressing developing the whole human.”

I was a rower at a top collegiate program who was often left out of my school’s varsity boats. But I still carry skills learned from the sport – many of them in practice – such as coordinating with others and persevering through difficult tasks. I stuck with the team for three years and stepped away from it for a more “normal” student life my senior year.

“I think we have the greatest classroom in the world,” Priore said in November, pointing out the window of his office at Penn’s Franklin Field. “I don’t care what the venue is.

“I think that’s where maybe parents sometimes miss it. Why is a kid playing? My niece was a good high school soccer player. But my younger brother, at the same time, thought she was like Mia Hamm. She was a scholarship level but she wasn’t going to the Olympics. She was (on) every travel team, elite squad. …. And it’s like, parents, just let the kid enjoy it.”

Is the grass really greener somewhere else?

Parents tell kids they should be playing more on their team. In the case of Howard men’s basketball coach Kenny Blakeney, they request floor seats from him in return for their son’s commitment.

We can be wiser and sounder with our actions and advice. Martindale, the high school and mental fitness coach who also played D-I basketball, has a son who transferred twice as a Division I college basketball player and now plays professionally in Europe.

Over the years, she has come up with four criteria for good coaches: Know you, connect with you, prepare you for failure, believe in you.

If your coach embodies these qualities in their relationship with you, is it worth leaving?

“It’s not soft and fluffy,” Martindale says. “We’re not suggesting that everyone sings songs after a game around a campfire. We know it’s sports, we know it’s competitive, we know it’s aggressive. But joy comes from preparation, from knowing that you’ve given everything you have, of competing, of showing up … all the things that you’re doing, and you’re not giving yourself any credit for.”

Was that ‘fun’?Coco Gauff’s intense US Open embodies what it means in sports

Which situation best helps your end game?

Steve Alford won a national championship playing for Bobby Knight and has coached a number of teams into the NCAA tournament over 30-plus seasons as a Division I men’s basketball head coach.

Like a number of his veteran peers, two of whom (Nick Saban, Jay Wright) have gotten out of NCAA coaching, Alford has publicly expressed frustration with the current state of college sports.

“Five years ago, I wasn’t on conversations (with players), saying, ‘How much you want to be paid?’ ” Alford, who now coaches Nevada, said last March. “Never thought that would happen in college basketball. I don’t believe student-athletes shouldn’t be paid. But the way it is now is utterly ridiculous. And it’s changed our game. And so you gotta adapt. Before every game, me and the opposing coach are gonna talk about portal issues. And, you know, where’s academics at? … ”

“It used to be, ‘Hey, what’s my degree gonna look like? What’s your facilities look like? What’s your relationship with the team look like? Are you there for all practices? Are you a coach that dives into relationships, and you’re gonna care for my child?’ You might as well throw all that stuff out, ’cause the only question they’re concerned about is what they’re getting paid in the portal. …

“Most of them are getting what they’re getting before they ever produce. You should have to produce, then you receive. It’s a bad lesson, and we shouldn’t be sending kids off to teach them bad models for when they’re 25 and 26.”

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Washington Huskies Sign QB Demond Williams Jr. to New Deal For 2026

Published

2 hours ago

January 3, 2026

Your Sports Nation

Jan. 2, 2026, 3:44 p.m. PT

Washington Huskies sophomore quarterback Demond Williams Jr. will begin his third season at the school among the top compensated players in college football after agreeing to a new deal on Friday.

ESPN college football insider Pete Thamel reported the deal between the 5-foot-11, 190-pound signal-caller and the school on Friday, reuniting Williams and Jedd Fisch for the next two seasons through his senior year in 2027.

The Chandler, Arizona native emerged as one of the best quarterbacks in the Big Ten in his first year as the Huskies’ starter, throwing for 3,064 yards and 25 touchdowns with an additional 611 yards rushing and six touchdowns on the ground in 2025, leading the program to a 9-4 overall record in year two under Fisch.

Although not a surprise, securing the talented dual-threat quarterback was a top priority for Fisch as he aims to get UW back into double-digit victories and a potential College Football Playoff berth in 2026 while continuing to build the roster through high school recruiting.

Williams, who began getting recruited by Fisch when he was a freshman at Basha High School, finished second in the Big Ten in total offense 192 yards behind USC quarterback Jayden Maiava, something that caught many national pundits by surprise having started only two games in 2024—at Oregon in the regular season finale and the Sun Bowl against Louisville—behind veteran Mississippi State transfer Will Rogers.

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Is Missouri football close to landing transfer portal QB? Reports say so

Published

3 hours ago

January 3, 2026

Your Sports Nation

Updated Jan. 2, 2026, 5:25 p.m. CT

Missouri football does not appear to be wasting much time on the most important question on its roster.

Multiple reports landed Friday, Jan. 2, indicating that the Tigers are the team to watch for Austin Simmons, who, at the beginning of the 2025 season, was widely expected to be the starting quarterback for the Ole Miss Rebels under then-head coach Lane Kiffin.

Simmons, according to a report Friday from national ESPN reporter Pete Thamel, has entered the transfer portal with a no-contact tag. That typically means that a player has a good idea where they would like to end up, and it bars other schools from reaching out to him or his representatives.

Also according to Thamel, and several other national reporters, Simmons’ most-likely landing spot is in the SEC with Missouri and head coach Eli Drinkwitz.

The move makes sense for Mizzou, which definitely needs a quarterback this offseason but had options in terms of portal strategy.

Missouri can bring back freshman Matt Zollers, who has a talented arm but still needs refining and work to become an SEC starter, as exhibited by an up-and-down day in a Gator Bowl loss to Virginia.

The Tigers are expected to lose 2025 QB1 Beau Pribula to the transfer portal, and while there has been no confirmation from his camp, backup Sam Horn is still widely expected to join the Los Angeles Dodgers’ farm system this year as a highly touted right-handed pitcher.

So, Missouri’s options were two-fold:

Bring in a QB with immediate starting caliber and let Zollers develop behind him.
Bring in a QB who Zollers can compete with over the next eight months.

Simmons, if he does end up committing to Mizzou, would be closer to Option No. 1.

Before Trinidad Chambliss became one of stories of the 2025 college football season, the feeling in Oxford was that Simmons was a highly capable replacement for first-round draft pick Jaxson Dart.

But Simmons picked up an ankle injury in a Week 2 win over Kentucky. While he was limited in September, Chambliss — a Division-II transfer from Ferris State — took over the reins.

Ole Miss is now headed to the CFP semifinals as a 13-1 ball club. It will face Miami in the Fiesta Bowl on Jan. 8 for a spot in the national title game.

That’s a potentially important date. The current expectation is that Simmons will finish the season with the Rebels before making a transfer decision.

Now, he could announce a transfer decision before then. But he also might wait.

He is from Miami, Florida, and is listed at 6-foot-4, 215 pounds by the Rebels.

In 2025, Simmons completed 60% of his 75 pass attempts for 744 yards, four touchdowns and five interceptions. He rushed 21 times for 82 yards and one touchdown. He also had three fumbles.

Simmons, who is left-handed, has two remaining years of eligibility.

More than two-thirds of his passes were play-action looks, according to Pro Football Focus, which is more than Ole Miss has run with Chambliss. That’s an interesting stylistic difference. For comparison, both Pribula and Zollers ran play-action — a fake handoff into a pass — less than 30% of the time, per PFF.

Comfort with play-action could be a useful tool with how strong Mizzou’s running sets up to be with Ahmad Hardy and Jamal Roberts returning. Play-action looks tend to keep defenses honest defending the pass against strong running outfits, which MU has struggled with recently.

Now, Simmons would not automatically come in and be named the starter. The Tigers would make him earn it over Zollers, based on recent history at the position in Columbia.

But, he would be the favorite. SEC starters don’t come cheap in the NIL age. Players don’t tend to move — think of Pribula last year — without reason to believe they’ll start at their new school.

Like Zollers, Simmons’ best quality is his arm talent. Kiffin, in a story with Thamel at ESPN, compared Simmons to Tua Tagovailoa.

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College football transfer tracker: With portal now open, where will top players end up?

Published

11 hours ago

January 3, 2026

Your Sports Nation

We’ve known Leavitt was going to leave Arizona State for a couple weeks now after a social media post, but he’s officially in the portal as of this morning.

He played in seven games this season before suffering a foot injury that required him to have surgery and miss the remainder of the year. In those seven games, he threw for 1,628 yards and 10 TDs along with three interceptions. He also ran for 306 yards and five TDs. The previous season, he threw for 2,885 yards and 24 TDs with six interceptions while running for another five rushing TDs.

The former four-star prospect originally committed to Michigan State before transferring to ASU, where he’s been the last 2 years.

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SEC team linked to star transfer WR Cam Coleman

Published

12 hours ago

January 3, 2026

Your Sports Nation

Auburn wide receiver Cam Coleman announced his intention to enter the transfer portal on Dec. 29, a move that assuredly had high-profile programs queuing up for his services.

Four days later, and a day until the transfer portal officially opens, an apparent leader for those services emerged: the Texas Longhorns.

The Houston Chronicle’s Kirk Bohls reported that Texas is saving NIL money in an effort to land Coleman in the portal – even though the star wideout’s asking price could be as high as $4 million.

I can confirm Texas WR Parker Livingstone is entering the transfer portal because the Horns are saying their money to land Auburn’s Cam Coleman.

— Kirk Bohls (@kbohls) January 2, 2026

Texas in good position with Coleman and has an edge over A&M because of Arch Manning, but the Auburn WR is wanting big money. One source says he may ask for $4 million.

— Kirk Bohls (@kbohls) January 2, 2026

Coleman is arguably the top overall player to announce plans to enter the transfer portal this offseason, having accounted for over 1,300 yards in 2 seasons at Auburn despite inconsistent quarterback play on the Plains.

According to Pro Football Focus, Coleman caught 57 of his 88 targets this season. His average depth of target was 13.4 yards, which was third among SEC receivers with at least 75 targets.

Adding Coleman to the Longhorns would be a major coup for an offense that ranked 45^th in the country both in passing yards (250.7) and scoring (30.5) in 2025. Arch Manning is set to return for his junior season after throwing for 3,163 yards and 26 touchdowns against seven interceptions.

An APSE national award-winning writer and editor, David Wasson has almost four decades of experience in the print journalism business in Florida and Alabama. His work has also appeared in The New York Times, The Washington Post, the Los Angeles Times and several national magazines and websites. He also hosts Gulfshore Sports with David Wasson, weekdays from 3-5 pm across Southwest Florida and on FoxSportsFM.com. His Twitter handle: @JustDWasson.

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