NIL

How UCLA landed Nico Iamaleava — and is banking its rebrand on college football's lightning rod

Published

5 months ago

July 24, 2025

How UCLA landed Nico Iamaleava — and is banking its rebrand on college football's lightning rod

On a typical sunny morning in late April, the UCLA Bruins began their last week of spring practice. Almost every other football program in the country had already wrapped up spring ball. But the Bruins, a team trying to replace 42 seniors after a 5-7 season, were still at it.

Quarterbacks who had never thrown a pass in college took reps in a new system. Others were rehabbing injuries on the sidelines. Calling the vibe on the field “low-wattage” felt, that morning, like an oversell.

Khary Darlington, the Bruins’ general manager, paced around the field, talking with folks observing practice. Second-year head coach DeShaun Foster brought him on board this year, one of a dozen new staffers to the program.

At 9:20 a.m., Darlington broke away from those he was chatting up on the sidelines, a grin on his face. He knew a very significant moment for UCLA football was about to happen.

“Excuse me,” Darlington said. “The Eagle has landed.”

And with that, the GM hustled toward the door to the Bruins’ facility to greet some important guests: Nico Iamaleava — UCLA’s biggest get in years — had made his first appearance in Westwood.

The energy at practice immediately changed. The players felt it. Coaches felt it.

Practice did continue, but a trio of defensive backs wandered from the sideline of the drill to see the 6-foot-6 quarterback in the gray jacket and white sweatpants. “Bro, I was just talking about you!” one of them excitedly told Iamaleava.

“You saw a reaction from everybody,” Darlington said. “It was almost like everybody’s back straightened up: ‘Ohhh, shoot, Nico’s here!’ Being a local guy, there are so many people on the team already that he knew, there was this excitement: ‘Wow, we have a real guy on campus that can be a real big difference-maker for us.’”

Darlington, a longtime NFL scout who played a key role in the Carolina Panthers’ evaluation of Cam Newton, has learned quickly that his job is much different from his NFL counterparts.

In the NFL, the role of evaluating talent and a player’s worth is primarily focused on what he brings to the team on the field and as a leader. In college, Darlington said, it’s those things, plus “the currency that it buys you with reputation and the recruiting value that he may have,” and the momentum a player can spark.

And that’s exactly what UCLA is hoping Iamaleava will bring to a rebranding Bruins program.

For Iamaleava, UCLA feels like an ideal fit. That all starts with being close to his family again, he told The Athletic, but also the connection he felt with Foster and the staff. “I really believe in what Coach Fos has going,” he said. “I think he’s building something special here, and I wanted to be a part of it.”

Iamaleava, a Long Beach, Calif., native who grew up 30 miles from UCLA, committed to Tennessee in March 2022 after signing a name, image and likeness deal that paid him more than $8 million over four years. As a sophomore in 2024 — his first season as the Volunteers’ starter — he helped Tennessee to a 10-3 record and a College Football Playoff appearance. He threw for 2,616 yards and 19 touchdowns with five interceptions, plus three running touchdowns.

But Tennessee’s offense wasn’t as explosive as it had been in previous seasons, ranking No. 13 in the SEC in pass plays of 30 yards or longer. The Vols were led by a top-five defense that held its first nine opponents to 19 points or less. Coming off its first Playoff appearance in school history, Tennessee needed to replace the nucleus of last year’s offensive line, as well as leading rusher Dylan Sampson and its top three receivers.

Iamaleava seemed like its one sure thing.

But on April 10, two days before Tennessee’s spring game, On3 reported that Iamaleava and the program were working toward a new contract. The story made public some drama that had been brewing behind the scenes with the 20-year-old QB in Knoxville; there had been chatter for several weeks that Iamaleava might look to move on, sources had told The Athletic.

Iamaleava didn’t attend practice the next day, and the day after that, Vols head coach Josh Heupel announced, on the morning of the spring game, that Tennessee was “moving on” from Iamaleava.

The college personnel field has grown exponentially over the past five years, and with that, so has the rumor mill. Most know when a player is available before he is formally in the transfer portal — because if they don’t, staffs know they’ll probably miss out.

The Bruins staff already knew the Iamaleava family well. Nico’s younger brother, Madden Iamaleava, a four-star quarterback in the 2025 recruiting class, had been committed to UCLA for eight months as a high schooler before signing with Arkansas. Foster, a Southern California native and former UCLA star, also knew people close to the family. Getting good intel on the situation wasn’t hard.

“The football community is small,” Darlington said. “You just start to ask questions, is this thing real or not real? But then, word just starts to get around. It’s nailbiting until you know you’re allowed to officially talk.”

And the Bruins wanted to talk. They desperately needed a quarterback coming out of 2024, a year when they ranked No. 126 in scoring and No. 95 in yards per play. UCLA scored more than 20 points in only two games. UCLA had brought in Appalachian State transfer QB Joey Aguilar last winter in hopes he could spark the offense, but halfway through spring, Foster wasn’t sold on his quarterback’s connection to the receivers and his film study habits. (He would transfer to Tennessee after Iamaleava joined the Bruins.)

So Darlington took a phone call from a close friend of the Iamaleava family, who said if UCLA was interested in having a conversation, he could help facilitate it.

“That’s what kinda gave us the green light to move forward,” Darlington said. “It was right around that time when Nico didn’t attend practice. Everything ramped up there. He said, once this thing pops off, then I can probably introduce you to the people that you need to talk to.”

“I already know a lot of guys on the (Bruins) team, guys I’ve played with and against back in high school and youth days,” said Iamaleava. “Re-connecting with them has been a fun thing.”

Darlington and UCLA’s assistant GM, Steven Price, another longtime former NFL personnel man, came up with 11 different scenarios of how they could make things work to get Iamaleava.

“Some were a little more uncomfortable than others,” Darlington said. “It was, how do we absorb this without compromising the rest of our roster and our team?”

The other tricky part with portal recruits is knowing who else is involved and how aggressive they are going to be. UCLA had heard that Oregon, for example, was out on the chase for Iamaleava. Same with Ohio State and USC, although the Bruins weren’t convinced of that. They weren’t sure about Notre Dame, either.

“There’s no league office (like in the NFL),” Price said. “There’s no one to ask, how legitimate is this? I think having it both ways is the reason behind the 11 scenarios. You’re playing against the (financially ambitious) Texas Tech mentality, and you’re playing against the wanna-be conservative in how you compensate the players mentality.”

Iamaleava and Tennessee’s split was a major moment in college football’s new era. (Steve Roberts / Imagn Images)

In the meantime, reports out of Knoxville were that Iamaleava’s representatives, including his father, Nic (The Athletic had been told in April that Nico does not have an agent), had reached out to Tennessee’s NIL collective in late December to up the quarterback’s pay for 2025 around $4 million, which would be more than the $2.2 million that he was expected to receive. The Athletic reported then that the quarterback was not looking for $4 million.

The fact that UCLA was in the middle of the story seemed like a head-scratcher. It was no secret the Bruins had been slow in the NIL space. Sources familiar with the Bruins’ NIL situation told The Athletic that UCLA’s NIL budget last year was $8 million-$10 million, likely putting the Bruins in the bottom half of Power 4 programs. Foster, though, has been able to generate money, pointing to last season’s three-game winning streak as a turning point.

UCLA bringing in Iamaleava, and the situation with transfer wideout Kaedin Robinson — who made public record his $500,000 NIL deal in an effort to successfully sue the NCAA for eligibility this season — signals that the Bruins, who went 3-6 in league play in their first year in the Big Ten, are now in the game.

“It is what it is,” Foster said. “It’s the game. It’s not just us. The conference that we’re in has won the last two national championships. So for us to compete, we gotta compete.”

And they were going to compete for Iamaleava.

UCLA sought to understand what happened with Iamaleava and Tennessee. The holdout before Tennessee’s spring game was a major moment in a changing sport.

“Today’s landscape of college football is different than what it has been. And, you know, it’s unfortunate, just the situation and where we’re at with Nico,” Heupel said at the time. “I want to thank him for everything that he’s done since he’s gotten here. I said to the guys today, there’s no one that’s bigger than the Power T. And that includes me.”

But, according to Darlington, “Once you peel back the layers, you realize it wasn’t just about (money) at all. This was a big family that did not want to travel all over the country to see their kids play. I think home and family were at the heart of everything.”

“He’s a West Coast guy,” Foster said of Iamaleava. “I just feel like he catches a bad rap just because there was a dollar figure attached to him, and there really wasn’t. If there was, I don’t think we would’ve been the school that they were looking at. Other schools could’ve given him more, for sure.”

Still, UCLA was sensitive to the issue of money. “Money becomes so divisive in the locker room. We did not want that,” said Darlington, adding that the financial details of the Iamaleava situation are “under lock and key.” Media reports that The Athletic believes are credible have pegged Iamaleava’s deal with UCLA at a bit under $2 million.

So on the morning of April 16, when the transfer portal officially opened again, Iamaleava entered his name with a “do not contact” label. By early afternoon, The Athletic reported that he was expected to transfer to UCLA. On April 20, Iamaleava announced that transfer publicly.

Iamaleava said it wasn’t hard to block out the commentary during that time.

“I got my family and the people I love with me,” he said. “That’s all I really worry about. All I can do is go on the field and perform. I’ve never really been that much of a social media guy anyway. I’m not on there as much. Normally, I’m on YouTube or watching movies. I wasn’t really worried.”

Initially, the plan was for his announcement to take place on UCLA’s campus two days earlier at Friday Night Lights, a glitzy open practice the Bruins were staging to attract recruits and alumni. But Foster reconsidered because he thought it might take away from the players already on the roster.

And so Iamaleava made his debut that spring practice morning, flipping the energy of the practice on its head.

Iamaleava’s arrival sparked a flurry of commitments over the next two months. The Bruins added 14 transfers, including Cal’s Jaivian Thomas, one of the top-ranked running backs in the portal. They got commitments from four four-star high school linemen, moving UCLA’s recruiting class up to No. 21 in the country. In the previous two years, UCLA signed three four-stars combined.

Darlington said there was so much interest in playing with Iamaleava, “the discounts started happening. Like if their price-point was at 6, and we were at $400,000, they were willing to do it. We lost out on probably three wide receivers because the school we were competing with came back and doubled the money.”

Since arriving home, Iamaleava has had to scramble to learn a new offense. Foster fired last year’s offensive coordinator Eric Bieniemy and replaced him with Indiana assistant Tino Sunseri. Iamaleava’s younger brother, Madden, has also transferred home to UCLA from Arkansas, causing his own contract issues.

Foster has loved what he’s seen and heard from Iamaleava so far.

“Nico’s arm talent is crazy, and to be 6-6, he’s very athletic,” Foster said. “He also has such composure. He’s very similar to Tua (Tagovailoa) personality-wise; he’s reserved but a leader. I think being home and being around these kids that he’s known has helped him too.”

“I want to bring championships back to Westwood,” said Iamaleava. “I know every guy in the locker room believes that. We’ve got a chip on our shoulder.”

(Top photo: Carlin Stiehl / Los Angeles Times via Getty Images)

NIL

Arch Manning takes NIL pay cut to boost 2026 Texas Football roster

Published

6 hours ago

December 20, 2025

Your Sports Nation

There are plenty of examples of a star in pro sports taking less money in order to help the overall roster. But it isn’t something that’s hit college football yet … until now, thanks to Arch Manning. Manning has asked to take a reduced portion of the Longhorns’ direct payout pool.

Manning’s aim at taking less NIL funds is to help improve the roster around him. Just like Patrick Mahomes, who regularly gives up millions to help the Kansas City Chief’s roster. Tom Brady did it with New England. Dirk Nowitzki, Tim Duncan, LeBron James, Kevin Durant, Jalen Brunson, Aaron Rodgers and Ben Roethlisberger have all helped the rosters around them by taking less.

In the pros, there are salary caps to negotiate. While college has no salary cap (yet), there is a finite amount in the NIL house pool. Texas can only spend what it has available. And while that pool is one of the biggest in the nation, Texas still follows a budget.

No doubt, Manning will be hoping the Texas coaching staff uses some of the freed up football revenue sharing funds on the offensive line. The line struggled in front of Manning all season and certainly inhibited his development early in the season.

Two offensive linemen are gone after the Citrus Bowl and Texas might lose a third. Left tackle Trevor Goosby was named first-team All-SEC is now contemplating going pro. Running back Jadan Baugh from Florida is also on Texas’ radar. The talented RB won’t be cheap.

Of course, it’s not like Manning will starve. The redshirt sophomore has one of the highest NIL valuations in nation. Manning has NIL deals with Red Bull, Panani, Uber and Warby Parker. Manning made north of $3.5 million in NIL deals in 2025, according to the Houston Chronicle.

With a big name that attracts major brands, Manning doesn’t need his big deals supplemented. But most college athletes are paid by the common pool of funds. Manning frees up some of that money for transfers.

This article originally appeared on Longhorns Wire: Manning Pay Cut: Texas QB asks for less NIL money to help boost roster

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Top 5 transfer portal landing spots for TCU quarterback Josh Hoover

Published

6 hours ago

December 20, 2025

Your Sports Nation

The NCAA Transfer Portal claimed another big name on Thursday night.

TCU star quarterback Josh Hoover has announced he intends to move on from the program. Hoover spent the last four seasons with the Horned Frogs, taking over as the starter midway through the 2023 campaign and putting up big numbers in each of the last two years.

In 36 career games, Hoover has completed 771/1183 passes for 9,629 yards with 71 touchdowns to 33 interceptions. He added eight more scores on the ground. There’s a very real likelihood that Hoover’s the most productive quarterback returning to the sport in 2026.

Hoover ranks in the top 5 in TCU program history in touchdown passes and total offense. He’s expected to be a coveted option in the portal.

Where are five landing spots that make sense for Hoover?

Indiana Hoosiers

Back in the College Football Playoff with a different starter for the second consecutive season, Indiana has put together one of the most impressive runs in the sport since Curt Cignetti took over the program.

The undefeated Hoosiers produced their first Heisman Trophy winner in school history last weekend as star quarterback Fernando Mendoza ran away with the award. Mendoza has another season of eligibility remaining, but is projected to be a top selection in the 2026 NFL Draft.

Indiana has already been linked to Hoover, per CBS Sports’ Chris Hummer.

Miami Hurricanes

Miami has lived in the transfer portal over the past few years, investing plenty of time and money into building a contender for Mario Cristobal. The moves finally worked out in 2025 as a massive financial commitment to secure Carson Beck from Georgia helped power the Hurricanes to the playoffs.

Though the conclusion of the 2024 season was a disappointment, former Miami quarterback Cam Ward was developed into the No. 1 pick in the most recent NFL Draft. Beck will likely get a shot at the professional level as well.

With little proven depth on the roster, it makes sense to bring in another experienced quarterback like Hoover to keep the Hurricanes on the right track. Miami has proven it’s willing to pay up.

Oregon Ducks

Oregon head coach Dan Lanning | Ben Lonergan/The Register-Guard / USA TODAY NETWORK via Imagn Images

Oregon is a known quarterback factory, sending former stars such as Marcus Mariota and Justin Herbert to the NFL. That hasn’t changed since Dan Lanning took over the program in 2022.

The Ducks have had a quarterback drafted in back-to-back years, with Bo Nix going in the first round in 2024 and Dillon Gabriel being selected within the top-100 picks in 2025. Lanning could do it again next April with Dante Moore, who is nearing the end of a career year.

If Moore does leap to the professional level, Hoover would be a solid fit. Nix, Gabriel, and Moore all began their college careers at different schools and later transferred to Oregon, a similar path Hoover is embarking on.

Texas Tech Red Raiders

Texas Tech head coach Joey McGuire | Nathan Giese/Avalanche-Journal / USA TODAY NETWORK via Imagn Images

Suiting up for a playoff contender is pretty cool. Having a chance to win championships and staying home in the process might be even cooler.

Texas Tech has firmly entrenched itself as a program to reckon with in the modern age of the sport. The Red Raiders have plenty of money, and they’ve shown they’re willing to use it to pull in elite talent from the transfer portal and high school ranks.

With Behren Morton exhausting his eligibility following the playoff run, Texas Tech has to decide if it wants to turn the program over to another transfer or a homegrown talent like Will Hammond.

Either way, Hoover is from Texas and he’s already in the state.

Houston Cougars

An outlier among four other programs that have a chance to win it all, Houston is on the come-up. The Cougars haven’t been shy about writing checks, evidenced by the program signing five-star quarterback Keisean Henderson during the Early Signing Period.

Redshirt junior starter Conner Weigman does have one season of eligibility remaining and has stated he intends to return next season. Decisions are quick to change in this era, so never say never.

Would Houston bring in Hoover while Henderson develops for a season? Or should the program stick with Weigman as a veteran leader for Henderson?

Weigman just joined the program as a transfer last year. He was fine, but unspectacular this fall, and an upgrade could help the Cougars break their ceiling.

South Carolina Upstate visits Youngstown State after Carroll’s 31-point outing

Published

7 hours ago

December 20, 2025

Your Sports Nation

South Carolina Upstate Spartans (8-6) at Youngstown State Penguins (7-5, 2-1 Horizon League)

Youngstown, Ohio; Saturday, 1 p.m. EST

BOTTOM LINE: Youngstown State hosts South Carolina Upstate after Cris Carroll scored 31 points in Youngstown State’s 80-77 overtime loss to the Robert Morris Colonials.

The Penguins are 4-0 on their home court. Youngstown State scores 80.2 points and has outscored opponents by 10.9 points per game.

The Spartans are 2-5 on the road. South Carolina Upstate is fifth in the Big South scoring 79.6 points per game and is shooting 46.2%.

Youngstown State averages 10.4 made 3-pointers per game, 3.8 more made shots than the 6.6 per game South Carolina Upstate gives up. South Carolina Upstate has shot at a 46.2% rate from the field this season, 3.3 percentage points greater than the 42.9% shooting opponents of Youngstown State have averaged.

TOP PERFORMERS: Carroll averages 3.0 made 3-pointers per game for the Penguins, scoring 16.4 points while shooting 48.6% from beyond the arc. Rich Rolf is averaging 10.8 points over the last 10 games.

Mason Bendinger is scoring 16.1 points per game and averaging 3.1 rebounds for the Spartans. Carmelo Adkins is averaging 1.9 made 3-pointers over the last 10 games.

LAST 10 GAMES: Penguins: 6-4, averaging 81.3 points, 33.6 rebounds, 15.2 assists, 9.1 steals and 3.3 blocks per game while shooting 49.6% from the field. Their opponents have averaged 67.7 points per game.

Spartans: 5-5, averaging 75.4 points, 33.5 rebounds, 14.1 assists, 6.1 steals and 5.0 blocks per game while shooting 43.9% from the field. Their opponents have averaged 73.2 points.

___

The Associated Press created this story using technology provided by Data Skrive and data from Sportradar.

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NIL

Arch Manning agrees to reduced NIL share to help Texas build roster

Published

8 hours ago

December 20, 2025

Your Sports Nation

In a college football world where NIL numbers keep climbing, Arch Manning is going the other way.

Arch Manning #16 of the Texas Longhorns reacts before the Texas Football Orange-White Spring Football Game

Photo by Tim Warner/Getty Images

The Texas quarterback has agreed to take a reduced share from the Longhorns’ revenue-sharing pool for the 2026 season, according to Justin Wells of Inside Texas. Manning was entitled to a full portion of the program’s revenue cap but opted to scale it back in an effort to give Texas more flexibility to strengthen its roster.

It is a move that stands out in the current landscape. It is also one Manning can afford to make.

Manning remains one of the most marketable players in college football and has a long list of endorsement deals that will continue to pay handsomely. Even with less money coming directly from the school, he is still expected to earn millions in 2026.

This is not the first time he has shown restraint, either. Manning has consistently been selective with his NIL opportunities since arriving in Austin.

The timing matters. The 2026 season is widely expected to be Manning’s last at Texas before he makes the jump to the NFL. From that perspective, the decision is straightforward. He wants the best possible team around him for one more run at a national championship.

Manning has already demonstrated his commitment to the program. He waited his turn behind Quinn Ewers for two seasons without entertaining a transfer and now is willing to sacrifice a portion of his compensation for the good of the roster.

On the field, the growth showed. After a shaky start in 2025, Manning finished with 2,942 passing yards and 24 touchdowns. Texas rebounded from a 3-2 opening to win six of its final seven games, punctuated by a decisive win over Texas A&M.

It is not a common move. It is a very Arch Manning one.

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Miami WR Malachi Toney inks NIL deal with Hellstar

Published

9 hours ago

December 20, 2025

Your Sports Nation

Ahead of the College Football Playoff opener, Malachi Toney added a notable NIL deal. The Miami wide receiver has inked a partnership with apparel company Hellstar.

Toney is Hellstar’s first NIL athlete, the Los Angeles-based brand said in an Instagram post. He became a crucial part of the Hurricanes’ offense during the regular season, helping lead the program to a College Football Playoff appearance as the last team in the field.

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It was part of a decorated freshman year for Toney, who’s emerging as one of the top young stars in the sport. Repped by NETWORK, he has a $878,000 On3 NIL Valuation.

“We are so proud to announce our first Hellstar Sports College Athlete NIL signing – Malachi Toney,” Hellstar wrote in its announcement. “We had the privilege to coach @malitoney10 while he was apart of our high school 7 on 7 program, so now seeing him shine on the collegiate level we couldn’t be more proud.

“We will continue to do our part to help these young athletes stay on the right path, and shine their light to the rest of the world. From Liberty City to the stars!”

It’s the latest notable NIL deal for Toney amid his freshman season. He also secured a partnership with Leaf Trading Cards in October.

More on Malachi Toney’s freshman season

Through his freshman year at Miami, Malachi Toney emerged as a top target for Carson Beck. He led the Hurricanes with 84 receptions for 970 yards, and his seven touchdown catches put him atop the ACC. Toney also added 89 rushing yards this year, as well as a rushing touchdown against Louisville.

Those numbers helped Toney become an On3 True Freshman All-American this year. In addition, he was a central figure in Miami’s run to the College Football Playoff.

“Toney’s quickness and playmaking instincts make him dangerous after the catch. He accounted for 350 yards after the catch with an average depth of target of 6.6, according to Pro Football Focus,” On3 | Rivals’ Charles Power wrote. “Whether working out of the slot or moving around the formation, the South Florida native has proven nearly impossible to contain. His playmaking ability was pivotal to Miami’s playoff push as he became the focal point of the Hurricanes’ passing attack.

“Given his play as a true freshman, it’s safe to say the Fort Lauderdale American Heritage product will enter next season as one of college football’s premier wide receivers. Toney’s performance as a true freshman is even more impressive considering that he should still be in high school, having reclassified into the 2025 cycle late in the recruiting process.”

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NIL

Arch Manning taking pay cut after first Texas season didn’t go as planned

Published

10 hours ago

December 20, 2025

Your Sports Nation

Arch Manning is taking a pay cut.

The Texas quarterback agreed to take a reduced share of the team’s revenue-sharing pool “as part of an effort to help the Longhorn football program do whatever it takes to support a 2026 championship run,” according to On3’s Justin Wells.

The savings “could be used on transfer portal talent or as part of retention efforts” for the Longhorns, per Wells.

This season, athletic programs were capped at $20.5 million in revenue-sharing, although that number is likely to increase next season and beyond.

AUSTIN, TEXAS - NOVEMBER 28: Arch Manning #16 of the Texas Longhorns looks on during the third quarter against the Texas A&M Aggies at Darrell K Royal-Texas Memorial Stadium on November 28, 2025 in Austin, Texas. (Photo by Alex Slitz/Getty Images) — Arch Manning #16 of the Texas Longhorns looks on during the third quarter against the Texas A&M Aggies at Darrell K Royal-Texas Memorial Stadium on November 28, 2025 in Austin, Texas. Getty Images

Manning, the nephew of NFL icons Peyton and Eli Manning and the grandson of legendary quarterback Archie, is one of the most marketable athletes in college sports.

On3 currently gives Manning an NIL valuation of $5.3 million, which leads all student-athletes.

Although he is getting less money from Texas, Manning still holds NIL deals with brands like Red Bull, Uber and EA Sports, among others.

However, Manning sometimes struggled in a season that started with Heisman hype and the Longhorns ranked No. 1 in the nation.

Texas finished the season 9-3 and out of the College Football Playoff, a disappointing midseason loss against a poor Florida team all but ended their chances of being in the 12-team field.

Manning’s season was underwhelming as well, throwing for 2,942 yards with 24 touchdowns and seven interceptions.

The news comes after Manning’s father, Cooper Manning, told ESPN earlier this week that his son would return to the Longhorns in 2026 for his junior season despite previously mulling entering the 2026 NFL Draft.

“Arch is playing football at Texas next year,” Cooper said.

Texas finished No. 13 in the end of season rankings and will be on the sidelines for the College Football Playoff, which kicks off on Friday.

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