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Live Sports Streaming Pushes Demand for Immersive Volumetric Video

Company Logo Growth in the volumetric video market is driven by advancements in 3D capture, powerful infrastructure, and strategic investments in AR/VR technologies. Key players include Microsoft, Intel, and Google, with North America leading market share. Applications span media, sports, and gaming, while emerging markets in APAC and Latin America show strong growth potential. Volumetric […]

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Growth in the volumetric video market is driven by advancements in 3D capture, powerful infrastructure, and strategic investments in AR/VR technologies. Key players include Microsoft, Intel, and Google, with North America leading market share. Applications span media, sports, and gaming, while emerging markets in APAC and Latin America show strong growth potential.

Volumetric Video Market

Volumetric Video Market
Volumetric Video Market

Dublin, May 28, 2025 (GLOBE NEWSWIRE) — The “Volumetric Video Market – Global Outlook & Forecast 2025-2030” report has been added to ResearchAndMarkets.com’s offering.

The Volumetric Video Market was valued at USD 2.55 Billion in 2024, and is projected to reach USD 10.29 Billion by 2030, rising at a CAGR of 26.18%.

Volumetric video represents a paradigm shift in digital content, enabling three-dimensional capture of people, objects, and environments. Unlike traditional videos, it allows users to interact with content from 360-degree perspectives, offering deeply immersive, lifelike experiences. The demand for such realism is being accelerated by consumers’ growing appetite for interactive media and spatial computing.

Despite the high cost and lack of standardization in 3D content creation, the volumetric video market is gaining strong momentum due to several pivotal developments:

  • Technological Advancements: Innovations in 3D capture, including high-definition cameras, LiDAR sensors, and multi-view photogrammetry – are enhancing video quality and reducing production complexity.

  • Powerful Infrastructure: The rising availability of high-performance GPUs, edge computing, and cloud-based storage solutions is solving the massive data demands of volumetric content.

  • Strategic Investments: In 2024, Gracia AI invested USD 1.2 million into next-gen volumetric video tools tailored for spatial computing, highlighting growing investor confidence.

Furthermore, major tech companies such as Meta, Microsoft, and Apple among others are gradually investing in AR/VR technologies which shows the growing need for immersive experiences in digital space. In 2023, Apple also introduced its Vision Pro headset during the Worldwide Developers Conference (WWDC) which was released globally in 2024 and includes multiple cameras to enable mixed reality, eye and hand tracking for interaction. Thus, the expanding innovations in AR and VR technology are significantly contributing to the volumetric video market growth.

VOLUMETRIC VIDEO MARKET TRENDS & DRIVERS

Rising Demand in the Live Sports & Entertainment Industry

The live streaming sports events have revolutionized sports content for its consumers in recent years. Major platforms like ESPN+, DAZN, Amazon Prime, and social media channels like YouTube and Facebook have witnessed significant user engagement in sports streaming. For instance, in 2023 DAZN became Europe’s biggest digital sports broadcaster app and has around 15 million subscribers worldwide. In 2022 Amazon Prime Video recorded over 25 million viewers for its extensive NFL Thursday Night Football streams. Hence, the rapid expansion of live sports and entertainment industries has gradually boosted the volumetric video market.

Advancing Volumetric Videos Realism with Generative AI

In volumetric videos generative AI is significantly enhancing the realism of immersive media experiences, thereby propelling the growth of the market. Generative AI refines the 3D capabilities fills the missing data and improves the resolution of volumetric video which makes it more lifelike and engaging. Moreover, the integration of AI in volumetric video is transforming the immersive content as AI enhances the quality of volumetric captures by improving its resolution and texture refining to make it more real. The usage of AI also reduces the manual effort required in postproduction enabling faster and cost effective content creation.

Improvements in 3D Capture & Displays

The volumetric video market witnessed significant advancements in recent years driven by the increasing demand for various sectors like entertainment, education, and healthcare. The development of affordable 3D cameras and sensors is one of the major advancements of the volumetric video market. Further, companies are also increasingly investing in high-resolution depth sensors LiDAR technology, and multi-camera systems to improve the quality and efficiency of 3D captures. For instance, companies like Gracia AI use Gaussian splatting to record volumetric videos viewable on devices such as the Meta Quest headsets allowing users to observe scenes from various angles and enhance their experience.

Revolutionizing Gaming & E-Sports

The global volumetric video market is changing the gaming industry as is used in applications like character animation, world construction, and player immersion. Game makers use these types of videos to capture real-life performances and incorporate them into gaming environments such as live creatures with realistic reactions and motions which improves the gaming experience of players by offering more engaging and immersive experiences. For instance, in 2024, Arcturus, a volumetric video developer company, introduced an update for its HoloSuite software that transfers lightweight, scalable volumetric video into game engines which allows it to execute and playback in real-time. Further, by using a new high-performance codec, Accelerated Volumetric Video (AVV) users can populate digital scenes with more volumetric characters than has typically been possible and at the same time maintain a higher level of data quality.



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Xiaomi Watch S4 & Smart Band 10 Launched: Improved Tracking

Islamabad, June 28, 2025: Xiaomi has expanded its wearable lineup with the introduction of two new devices in China: the Watch S4 41mm and the Smart Band 10. These new offerings promise improved fitness tracking and display technology, with global availability expected later. Xiaomi Watch S4 41mm: Compact and Powerful The Watch S4 41mm features […]

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Islamabad, June 28, 2025: Xiaomi has expanded its wearable lineup with the introduction of two new devices in China: the Watch S4 41mm and the Smart Band 10. These new offerings promise improved fitness tracking and display technology, with global availability expected later.

Xiaomi Watch S4 41mm: Compact and Powerful

The Watch S4 41mm features a crisp 1.32-inch round AMOLED display, boasting a 466 x 466 resolution and a smooth 60Hz refresh rate. Its impressive 2,200 nits peak brightness ensures clear visibility even in direct sunlight. Designed for active lifestyles, it maintains a 5ATM water resistance rating and weighs a mere 32 grams.

Under the hood, this smartwatch includes Xiaomi’s upgraded 4-LED + 4PD heart rate module for more accurate health tracking. It’s powered by a modified Xring T1 chip, which is reportedly 35% more power-efficient than its predecessor. Key features include real-time heart rate tracking during swimming and an 8-day battery life.

Read More: Xiaomi AI Glasses 2025: Smart Features, Specs, Price & Innovations Explained

The Watch S4 41mm starts at $140 for the Black and Mint Green versions with a TPU strap. A brown leather strap variant costs $167, while the Milanese strap option is priced at $209.

Smart Band 10: Display Upgrade and Advanced Monitoring

The Smart Band 10 receives a significant display upgrade, now featuring a larger 1.72-inch AMOLED screen with a 60Hz refresh rate and up to 1,500 nits peak brightness. While its design largely mirrors the Band 9, it boasts thinner bezels and, for the first time, introduces a ceramic edition that will be available outside China.

Xiaomi has boosted the Band 10’s tracking capabilities with a new 9-axis sensor and more advanced sleep monitoring, complete with guided improvement plans. An improved vibration motor enhances notifications and feedback. Despite these upgrades, it retains the 233mAh battery, offering up to 21 days of typical usage and 9 days with Always-On Display. Pricing for the Smart Band 10 starts at $38 for the standard version and $52 for the ceramic edition.

Read More: Xiaomi Pad 7S Pro: Full Specs, Features, Price & Launch Details Explained



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Microsoft Maia AI Chip Delayed Until 2026, Will Lag Behind Nvidia Blackwell: Report

Microsoft’s custom AI silicon initiatives are facing severe challenges. The company’s next-generation Maia AI chip, internally codenamed Braga, is now expected to enter mass production a year later than previously indicated, which is now set for 2026 instead of 2025, per The Information. This puts Microsoft further behind Nvidia, Google, and Amazon in the AI […]

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Microsoft’s custom AI silicon initiatives are facing severe challenges. The company’s next-generation Maia AI chip, internally codenamed Braga, is now expected to enter mass production a year later than previously indicated, which is now set for 2026 instead of 2025, per The Information. This puts Microsoft further behind Nvidia, Google, and Amazon in the AI hardware race.

Here’s a detailed look at what we know so far.

Maia AI Chip Delay: What Happened?

  • Initial Plans: We planned on AMD integrating its new CPU core, MAIA, into its Zen4-based APU lineup with an intended launch sometime around late 2023. It aims to provide accelerated performance across all workloads, like it did with the Azure GPUs that made our infrastructure perform at speeds never imagined before.
  • Current Status: Now we have pushed back its schedule to late 26 due to:
    • Unanticipated design changes
    • Staffing challenges and high employee turnover
    • Internal constraints in development teams

Performance Concerns vs Nvidia’s Blackwell

  • Microsoft’s Maia chip is reportedly expected to fall short of Nvidia’s Blackwell GPU in performance.
  • Nvidia Blackwell, unveiled in late 2024, is designed to handle the most demanding AI training and inference tasks with top-tier efficiency.
  • This performance gap could limit Microsoft’s ability to reduce its dependency on Nvidia chips in the near term.

Why Custom AI Chips Matter

Big Tech companies are now focusing on custom-made AI processors to:

  • Decrease reliance on Nvidia’s popular and pricey chips
  • Streamline the focus area for improved outcomes
  • Manage expenses relative to cloud infrastructure, strategic hardware investments builder

Here’s how Microsoft compares with its cloud rivals:

Company

AI Chip Name

Launch Status

Performance Target

Microsoft

Maia (Braga)

Mass production in 2026 (delayed)

Likely behind Nvidia Blackwell

Google

TPU v7

Unveiled in April 2025

Designed for large-scale AI workloads

Amazon

Trainium3

Set to launch late 2025

Focused on cost-efficient AI training

Nvidia

Blackwell

Released late 2024

Industry-leading performance

Strategic Implications for Microsoft

  • Cloud Competition: The stronger position of Google and Amazon with in-house chip development puts Microsoft at risk for falling behind the competition in providing AI-powered cloud services.
  • Azure Impact: Delays could hinder Microsoft Azure’s ability to enhance ROI by optimally deploying their advanced Ai infrastructures tweaks while containing operational overheads.
  • AI Push: Accelerated adoption driven by software advancements (e.g., Copilot and OpenAI integrations) is counteracted by ecosystem-wide enhancements stymied by hardware holdup.

Final Thoughts

Microsoft is struggling to manufacture Maia AI’s chip Braga, which points out the difficulty of entering into the custom semiconductor space while competing with Amazon, Nvidia, Google and others. While chips are still in production, Mainstream Performance gaps and Timeline indicators cause red flags for whether Microsoft will succeed in controlling its AI ecosystem shortly. In response to current needs, Microsoft now has an enormous opportunity to keep pace with the rapidly growing requirement for compute-intensive frameworks.



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Andreas Schäfert: Driving Innovation at Wilhelm Weber GmbH & Co. KG

Andreas Schäfert, Head of Business Development and Sales Medical Device at Wilhelm Weber GmbH & Co. KG, exemplifies the importance of having a leadership team with deep technical understanding of product development. With a background in applied physics, MBA, and a career spanning high-tech sectors from VUV disinfection to advanced LSR surface technologies, Schäfert has […]

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Andreas Schäfert, Head of Business Development and Sales Medical Device at Wilhelm Weber GmbH & Co. KG, exemplifies the importance of having a leadership team with deep technical understanding of product development. With a background in applied physics, MBA, and a career spanning high-tech sectors from VUV disinfection to advanced LSR surface technologies, Schäfert has not only helped grow the company’s global footprint he’s reshaped how it brings value to its customers.

A Foundation in Science and Strategy   

Andreas’s journey began with a diploma (equivalent to a master’s degree) in Applied Physics from the Technical University of Munich. Recognizing the importance of bridging science with business, he went on to earn an MBA from the Collège des Ingénieurs—a multinational program with coursework in Paris, Turin, and Munich. This academic combination would later become a cornerstone of his professional style: data-driven, technologically apt, and market-focused.

Early in his career, Andreas had a pivotal decision to make—enter a prestigious strategy consulting firm or join the tech industry directly. He chose the latter, taking on a role at USHIO as Sales and Technical Development Manager for VUV (vacuum ultraviolet) and special projects. There, he successfully built a new European market from scratch, gaining hands-on experience in both customer strategy and the technical performance of VUV on a variety of materials, from semiconductors to thermoplastics.

Building a New Sector from the Ground Up 

After six years at USHIO, Andreas accepted a new challenge: to lead business development and sales for Wilhelm Weber GmbH’s newly formed medical branch. “I had the chance to co-develop products with our customers—products that made a difference and added real value,” he recalls. More than a sales role, this was an opportunity to shape the future of a nearly 100-year-old company.

Andreas didn’t stop at growing a new sector—he initiated and managed large, state-funded research projects, particularly in the area of LSR (Liquid Silicone Rubber) surface modification. Partnering with Fraunhofer IFAM, he led a two-year innovation project under Germany’s ZIM program, helping to develop a unique VUV surface treatment device. His leadership included aligning research goals with market applications, organizing internal and external testing, and presenting results at global conferences to generate industry traction.

Unlocking the Potential of LSR 

LSR is a unique material: flexible, optically brilliant, and capable of being molded into complex, undercut geometries. However, its naturally sticky surface has historically attracted dust and proved difficult to clean—limiting its use in certain applications, which is where Andreas came in.

Recognizing this challenge as an opportunity, Andreas drew from his past experience at USHIO to identify VUV surface modification as a transformative solution. Under his leadership, Wilhelm Weber developed a process that significantly reduces dust attraction, enhances cleanability, and improves long-term usability in critical sectors like automotive optics and healthcare.

“The modification allowed us to remove one of the biggest limitations of LSR,” says Andreas. “It’s opened up new markets—especially in the U.S., where customers tend to adopt new technologies more quickly.”

The Power of Technical Fluency in Sales 

What sets Andreas apart in the sales world is his ability to speak the language of engineers. “Many designers think of LSR like a thermoplastic, which leads to limitations in their designs,” he explains. “With a deep understanding of the material’s properties, we’re able to help them rethink possibilities—like demolding undercuts or integrating micro-structures—which leads to truly innovative products.”

This ability to translate technical knowledge into real-world customer value has made a tangible impact on Wilhelm Weber’s growth. By working closely with R&D teams, Andreas creates trust and co-creation, often leading to new applications and better pricing in competitive markets.

Looking Ahead

As Wilhelm Weber GmbH continues to grow across global markets, Schäfert’s combined technical fluency, and commercial leadership stands at the core of its innovation strategy. With a focus on emerging technologies and evolving applications, his work continues to reinforce Wilhelm Weber’s position as a leader in complex, high-value LSR applications and beyond.


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Trump says US to terminate all trade talks with Canada

Home » International » Trump says US to terminate all trade talks with Canada Posted By: Gopi June 27, 2025 New York, June 28 (SocialNews.XYZ) US President Donald Trump announced that the United States would terminate all trade talks with Canada due to Canada’s digital services tax on US tech companies. Canada has just announced […]

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Trump says US to terminate all trade talks with Canada

New York, June 28 (SocialNews.XYZ) US President Donald Trump announced that the United States would terminate all trade talks with Canada due to Canada’s digital services tax on US tech companies.

Canada has just announced that they are putting a digital services tax on American technology companies, which is a direct and blatant attack on the United States, said Trump in a post on social media.




“Based on this egregious Tax, we are hereby terminating ALL discussions on Trade with Canada, effective immediately,” said Trump.

The United States would inform Canada the US tariffs that apply to Canadian businesses within the next seven days, according to Trump.

Canada is copying the European Union in introducing digital services tax, noted Trump.

The United States is scrambling to wind up trade talks with a large number of trading partners as the self-imposed deadline of July 9 is approaching, Xinhua news agency reported.

However, White House Press Secretary Karoline Leavitt on Thursday said Trump could extend the deadline.

Earlier in may 2025, Canadian Prime Minister Mark Carney said that he had wide-ranging and constructive discussions with US President Donald Trump in the White House, although the two leaders disagreed on tariffs lifting and the “51st state,” according to the live broadcast of CBC News.

Carney said he told Trump it’s “not useful” to repeat the 51st state idea, adding that Trump is the president who is going to say whatever he wants.

“He understands that we are having a negotiation between sovereign nations,” said Carney.

Source: IANS

Trump says US to terminate all trade talks with Canada

About Gopi

Gopi Adusumilli is a Programmer. He is the editor of SocialNews.XYZ and President of AGK Fire Inc.

He enjoys designing websites, developing mobile applications and publishing news articles on current events from various authenticated news sources.

When it comes to writing he likes to write about current world politics and Indian Movies. His future plans include developing SocialNews.XYZ into a News website that has no bias or judgment towards any.

He can be reached at gopi@socialnews.xyz





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PH hosts 1st Asia-Pacific Intl Conference, Exposition on Innovations

CREDIT: DOST IMAGE) THE Philippines takes center stage in the global innovation ecosystem as it hosts the 1st International Conference and Exposition on Innovations (ICE on I), under the campaign banner Philippines’ International Exposition of Technologies or PHILIPPiNEXT. Organized by the Department of Science and Technology-Technology Application and Promotion Institute (DOST-TAPI) in collaboration with the […]

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CREDIT: DOST IMAGE)

CREDIT: DOST IMAGE)

THE Philippines takes center stage in the global innovation ecosystem as it hosts the 1st International Conference and Exposition on Innovations (ICE on I), under the campaign banner Philippines’ International Exposition of Technologies or PHILIPPiNEXT.

Organized by the Department of Science and Technology-Technology Application and Promotion Institute (DOST-TAPI) in collaboration with the Asian and Pacific Centre for Transfer of Technology (APCTT), the event will be held at Okada Manila, Parañaque City on July 14 to 17, 2025.

The expo is supported by the Department of Foreign Affairs with funding coming from the International Commitment Fund (ICF) of the Office of the President.

The event aims to bring together key stakeholders and experts from government, industry, academe and the global innovation community to identify best practices and strategies for commercializing intellectual property (IP) assets.

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Sub-theme International Conference on the Commercialization of Intellectual Property Assets will also serve as a multi-sectoral platform to strengthen regional innovation systems and create cross-border partnerships, investments and policy alignments across the Asia-Pacific region.

Bridging Innovation and Commercialization on a Global Scale

DOST-TAPI is widely recognized as the Philippines’ lead agency for promoting and commercializing locally-made technologies in the country.

The institute continuously assists and supports Filipino innovators throughout their journey, from ideation to commercialization.

As the national focal point for APCTT since the 1990s, DOST-TAPI has actively collaborated on various capacity-building initiatives.

“This event is a call to action for the region to harness its intellectual property potential as a driver of inclusive and sustainable growth,” said lawyerMarion Ivy Decena, director of DOST-TAPI and vice chair of APCTT.

“We are honored to work with APCTT to bring this vision to life in the Philippines,” she added.

Some of the featured Philippine technologies. Watch out for the official list, including international exhibitors, at tapi.dost.gov.ph/philippinext. DOST IMAGE

Some of the featured Philippine technologies. Watch out for the official list, including international exhibitors, at tapi.dost.gov.ph/philippinext. DOST IMAGE

ICE on I aims to convene not only APCTT member states but also international experts and leaders from other countries to share best practices on IP exploitation, policy innovation and investment readiness.

ICE on I will feature conference sessions and panel discussions on IP and climate solutions, technology pitching, networking and the International Innovation Expo.

Participants will discover breakthrough technologies across sectors such as energy, environment, climate change and disaster risk resilience, digital and the Fourth Industrial Revolution (4IR); gain strategic insights from global innovation leaders; and forge cross-border partnerships that accelerate the commercialization of intellectual property.

PHILIPPiNEXT invites all international innovators, policymakers, researchers, startups, investors and media partners to be part of the country’s first-ever international conference and exposition of technologies.

As the global economy increasingly values intellectual capital, the Philippines stands ready to lead regional conversations on how IP assets can drive both economic and social impact.

DOST-TAPI aims at providing science-based, innovative and inclusive solutions across four strategic pillars: human well-being, wealth creation, wealth protection, and sustainability.

These pillars embody the mantra OneDOST4U: Solutions, Opportunities for All.

Visit www.dost.gov.ph and tapi.dost.gov.ph/philippinext or email [email protected] for more information.



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The Samsung Galaxy Watch 7 plummets to a new record-low price on Amazon

I love the Apple Watch and have tested many Huawei and Amazfit smartwatches. But alongside those and many other of the best smartwatches is the Samsung Galaxy Watch 7, which is now on sale at Amazon for $184.25 (was $299.99) – that’s a new record-low price. It’s a fantastic offer for Samsung’s latest flagship wearable, […]

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I love the Apple Watch and have tested many Huawei and Amazfit smartwatches. But alongside those and many other of the best smartwatches is the Samsung Galaxy Watch 7, which is now on sale at Amazon for $184.25 (was $299.99) – that’s a new record-low price.

It’s a fantastic offer for Samsung’s latest flagship wearable, which is hard to beat when it comes to performance and accuracy for the price. Previously, it has only dipped to just under $200, so this is a welcome extra price cut ahead of this year’s Amazon Prime Day sale. Just be aware that the deal is available on the cream version, although the green version is also discounted a little.

Today’s best Samsung Galaxy Watch 7 deal

The Galaxy Watch 7 is known for its impressive performance and high level of accuracy. That means it always delivers, exactly when you need it to. All of this is thanks to the new chip and BioActive sensor. In our Galaxy Watch 7 review we say it’s these that steal the show.

In terms of AI features, there is the ability to compare current workouts with previous ones, which really helps to track performance over time. We also love the signature, sleek, bezel-free circular design of the smartwatch alongside the gorgeous AMOLED display.

If you’re still exploring your options, then head over to our best Android smartwatches or best smartwatches for the iPhone guides. We’ve broken down all the best products. based on features and price.



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