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Sebastien Lagree on His Method & the Future of Fitness

Sebastien Lagree, founder of the Lagree Method, shares how he turned a personal passion into a high-intensity, low-impact fitness phenomenon and what the future of fitness will be Sebastien Lagree didn’t set out to launch a fitness empire. When he moved to Los Angeles in 1998 to pursue acting, he was just looking for a […]

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Sebastien Lagree, founder of the Lagree Method, shares how he turned a personal passion into a high-intensity, low-impact fitness phenomenon and what the future of fitness will be

Sebastien Lagree didn’t set out to launch a fitness empire. When he moved to Los Angeles in 1998 to pursue acting, he was just looking for a way to support himself.

“I needed a job to stay afloat,” Lagree told Athletech News. “I was bodybuilding at the time, so a lot of people wanted to train with me. It all started very organically.”

He began working with clients out of a hybrid studio that offered traditional weight training upstairs and Pilates equipment below. “I had no idea what Pilates was until I was asked to start teaching it,” he recalled. “But it didn’t resonate with me. There was too much stopping and starting and it lacked the kind of intensity I loved from bodybuilding.”

What followed was not a tweak to an existing modality, but a reinvention. With the owner’s permission, Lagree began using the equipment in unconventional ways, integrating his knowledge of strength training, time under tension and progressive overload.

“I wasn’t teaching Pilates anymore,” he said. “I was creating something new: on the same equipment, yes, but with completely different intent and execution.”

This idea evolved into the Lagree Method: a high-intensity, low-impact training system that targets every major muscle group while protecting joints and connective tissue. In 2001, Lagree opened his first studio. By 2006, he officially renamed the method, dropping any Pilates association in favor of something more accurate: Lagree Fitness.

The method’s success has attracted loyal clients and increasingly, imitators.

“Right now, I’m dealing with counterfeits and replicas coming in from overseas,” Lagree said. “There are studios using machines that look similar, claiming to teach my method, but it’s not the same. And in some cases, it’s not even safe.”

Lagree’s commitment to innovation is his answer to the copycat problem. With over 200 patents and more on the way, he’s developing a new generation of intelligent, digitally connected machines that will make tracking performance more meaningful.

“When you lift weights, you know you’re getting stronger because you can lift more,” he explained. “But in the Lagree Method, progress is based on time, speed, alignment and range of motion. It’s hard to measure improvement without the right tools. That’s what we’re building.”

By 2030, Lagree envisions machines that are fully computerized and highly personalized. “You’ll upload your data to the machine and it will adjust your workout in real time,” he said. “You’ll be able to see, with precision, how your strength, endurance and control are improving week to week.”

Lagree is also focused on the broader potential of fitness, particularly its connection to spirituality.  

“I’m working on a documentary right now about the connection between fitness and spirituality,” he said. “For me, working out is a form of meditation. It’s the most important thing I do each day. It keeps me grounded. It connects me to something bigger.”

This philosophy is shaping the next chapter of Lagree Fitness: an emphasis on reducing inflammation, improving recovery and guiding people toward holistic well-being.

“Most people overtrain, use poor form, or push their bodies in the wrong ways,” he said. “I’m building the next version of the method to be even more anti-inflammatory, using technology to support safe and effective movement.”

To help instructors and studios maintain consistency as the brand scales, Lagree is rolling out a pro version of his Lagree On Demand app. It will allow trainers to build and share custom routines, complete with transitions, spring settings, and timing.

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“It’ll make it easier to deliver high-quality classes, even if you’re new to the method,” he said. “And it ensures that the Lagree experience remains true, no matter where it’s being taught.”

Although the Lagree Method is often compared to Pilates due to the equipment, he’s clear that the two are fundamentally different.

“People see a reformer and assume it’s Pilates,” he said. “But how you use the equipment is everything. It’s like a dumbbell; you can use it to build strength, or you can use it in a totally different context. It’s just a tool.”

Lagree believes the future of fitness lies in personalization, integration and intentionality. “We’re heading toward a new fitness paradigm,” he said. “One where mental health, emotional growth and physical performance are all part of the same journey.”

His next-generation vision includes AI-powered machines, embedded biometric feedback and even the use of specific sound frequencies to enhance focus and mood during class.

“It’s going to be a complete shift,” he said. “Not just how we train, but why.”

At its core, Lagree believes fitness is about transformation, not only of the body, but of the self.

“People are tired. They’re looking for change and not just on the outside,” he said. “They want to feel something. That’s why they show up. That’s the real purpose of fitness: to feel alive.”





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Guwahati-based National Science Centre unveils new facilities bridging tradition and technology

Syllad | The Rising MeghalayaJune 21, 2025 The National Science Centre, Guwahati, under the Ministry of Culture’s National Council of Science Museums, inaugurated three major facilities on Thursday that blend traditional knowledge with scientific innovation and digital services. The new additions at the Centre’s Khanapara campus include the region’s first gallery on traditional medicines, a […]

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The National Science Centre, Guwahati, under the Ministry of Culture’s National Council of Science Museums, inaugurated three major facilities on Thursday that blend traditional knowledge with scientific innovation and digital services.

The new additions at the Centre’s Khanapara campus include the region’s first gallery on traditional medicines, a medicinal plant garden, and a chatbot-enabled, cashless online ticketing system. Together, they aim to spotlight the healing practices of Northeast India’s indigenous communities while embracing modern technology for public engagement.

Inaugurating the facilities, Assam Revenue Minister Keshab Mahanta praised the initiative for integrating ethnomedicinal knowledge into mainstream science education. “India’s traditional medicine systems are gaining global recognition, especially in primary healthcare. This effort not only honours our heritage but also aligns with future healthcare needs,” he said, noting the World Health Organization’s endorsement of traditional medicine as a key health resource.

The gallery on traditional medicines is the first in the region dedicated to the ethnomedicinal practices of local tribes and communities. It aims to educate visitors on the scientific basis of herbal remedies and their continued relevance in rural and primary healthcare. The medicinal garden, featuring a variety of native plants, serves both as an educational and conservation space.

The chatbot-based ticketing platform, developed as part of the Digital India initiative, offers a seamless, cashless experience for visitors, enhancing accessibility and convenience.

The event was opened with a welcome address by Centre Director Sujay Majumder, followed by remarks from Dr. Jaideep Baruah, Director of the Assam Science Technology and Environment Council (ASTEC), who emphasized the need to preserve and promote the region’s native plant species and healing traditions. The programme concluded with a vote of thanks by Dr. Jhuma Ghosh, Curator ‘C’.


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Wood Sports Flooring Market Demonstrates Robust Growth

New Jersey, US State: “The global Wood Sports Flooring market in the Construction and Manufacturing category is projected to reach USD 3.14 billion by 2031, growing at a CAGR of 5.2% from 2025 to 2031. With rising industrial adoption and continuous innovation in Construction and Manufacturing applications, the market is estimated to hit USD 2.12 […]

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Wood Sports Flooring Market Demonstrates Robust Growth

New Jersey, US State: “The global Wood Sports Flooring market in the Construction and Manufacturing category is projected to reach USD 3.14 billion by 2031, growing at a CAGR of 5.2% from 2025 to 2031. With rising industrial adoption and continuous innovation in Construction and Manufacturing applications, the market is estimated to hit USD 2.12 billion in 2024, highlighting strong growth potential throughout the forecast period.”

Wood Sports Flooring Market Size & Forecast 2031

The Wood Sports Flooring market is anticipated to register notable growth through 2031, fueled by increasing construction of indoor sports facilities and rising preference for wooden surfaces in professional sports environments. Wood flooring is favored for its shock absorption, aesthetic appeal, and durability, making it ideal for basketball courts, gymnasiums, and multi-use sports arenas. Technological innovations in surface finishing and sustainability practices are further enhancing product performance and consumer appeal.

Growing awareness of athlete safety and performance is prompting sports infrastructure developers to invest in high-quality flooring systems, with engineered wood gaining prominence. Demand is particularly strong in developed regions due to modernization of sports complexes, while emerging economies are experiencing rising installations driven by government initiatives in sports promotion. This consistent upward trend signals strong opportunities for manufacturers and suppliers over the forecast period.

Key Players in the Wood Sports Flooring Market

Bona AB, Mannington Mills Inc., Gerflor, Haro Sports Flooring, Robbins Sports Surfaces, Aacer Flooring, Maple Flooring Manufacturers Association, Tarkett, Connor Sports, Zebra Sports, Hardwood Flooring Manufacturers Association

For Further Detail, Download the Sample PDF with Complete TOC, Tables, Figures, Charts, And More @ https://www.marketresearchintellect.com/download-sample/?rid=934437&utm_source=OpenprJune&utm_medium=047

Factors Supporting Growth of Wood Sports Flooring Market in the Future:

1.Technological Advancements and Innovation:

The continuous evolution of technology is playing a vital role in driving the Wood Sports Flooring market forward. Cutting-edge innovations are improving product functionality, enhancing performance, and reducing costs, making these solutions more accessible to a broader range of industries. Emerging technologies such as AI, IoT, advanced analytics, and automation are also enabling smarter and more efficient use cases, further expanding the scope of the market. These advancements are not only upgrading existing systems but are also creating entirely new application opportunities that will support long-term market expansion.

2. Expanding Applications Across End-Use Sectors:

The increasing integration of Wood Sports Flooring solutions across diverse industries such as automotive, healthcare, consumer electronics, telecom, and industrial manufacturing is significantly boosting market demand. Each sector brings unique requirements, pushing companies to diversify their offerings and customize solutions. This cross-industry relevance ensures consistent demand growth, while rising digitalization and adoption of smart technologies amplify the market potential across both developed and developing regions.

3. Favorable Government Policies and Infrastructure Push:

Supportive initiatives by governments around the world, including funding programs, tax incentives, and policy frameworks, are providing a strong foundation for market development. Efforts to strengthen digital infrastructure, promote energy efficiency, and drive sustainable development are fueling demand for advanced Wood Sports Flooring technologies. Moreover, public-private partnerships and national transformation agendas such as smart cities and Industry 4.0 are creating favorable conditions for rapid market expansion, especially in emerging economies

4. Increased Investment and Focus on Research & Development:

The Wood Sports Flooring market is experiencing a surge in investment from both private and public entities, driven by the urgency to innovate and stay competitive. Companies are dedicating substantial resources to research and development to create next-generation products with higher efficiency, scalability, and environmental sustainability. Venture capital funding, mergers, acquisitions, and collaborations are also contributing to a dynamic ecosystem that fosters experimentation and accelerates commercialization of novel solutions, ensuring sustained market growth in the future.

To avail a discount on the purchase of this report visit the link @ https://www.marketresearchintellect.com/ask-for-discount/?rid=934437&utm_source=OpenprJune&utm_medium=047

Key Segments Covered in Our Report: Wood Sports Flooring Industry

Wood Sports Flooring Market by Type

Solid Wood Flooring

Engineered Wood Flooring

Wood Sports Flooring Market by Application

Indoor Sports Facilities

Outdoor Sports Facilities

Wood Sports Flooring Market by End-User

Educational Institutions

Commercial Sports Facilities

Residential Users

The Application segment showcases the industries and sectors that use Wood Sports Flooring products for example Wood Sports Flooring targeting healthcare and automotive industries etc. It also provides a perspective of the market rate of acceptance, usage of the products, and new applications that are paving the way for the future of the market.

Global Wood Sports Flooring Market Regional Analysis

The Global Wood Sports Flooring Market is examined in dimensions of regions, wherein each region has its own market growth, trends as well as dynamics. This section highlights on the detailed market performance, major shifts, and trends and underlying factors explaining growth in different places around the world.

North America: North America accounts for a large share of the Wood Sports Flooring market which is a result of the developed technology, intense consumer market, and huge investments in the Wood Sports Flooring industry. To add, the U.S. market also plays a crucial role as this economy is more concerned with innovation and was also one of the first to implement Wood Sports Flooring products in its Wood Sports Flooring sectors. The region is expected to see a gradual rise till 2031 and this is because of its reinforced infrastructure and existing regulation mechanisms.

Europe: Global has the fastest growing Wood Sports Flooring market and is oriented around environmental protection, renewed efforts and environmental awareness. The market is dominated by countries like Germany, the UK, and France that have improved their technologies and have a strong industrial structure. Increased request for green solutions along with regulatory efforts are increasing demand in the market’s key areas such as Wood Sports Flooring sectors.

Asia-Pacific: The growth potential in the Wood Sports Flooring market is expected to be maximum for Asia-Pacific region. Increased maturation, urban migration as well as expanding middle class in China, India, and Japan and other developing economies are great constituents of market growth. Further, there is an increasing contribution to investments in the Wood Sports Flooring sector which is increasing the demand for Wood Sports Flooring regions-supplying throughout the area.

Rest of the World: Countries and areas like Latin America, Middle East & Africa have also been showing moderate Wood Sports Flooring market growth. Although still developing, these markets are fueled by a fast increasing infrastructure, expending industrial activities and growing consumer demand for Wood Sports Flooring goods. These regions pose great opportunities for the market players to tap into other sources of growth.

Frequently Asked Questions (FAQ) – Wood Sports Flooring Market

Q1: What is the anticipated growth rate of the Global Wood Sports Flooring Market?

A1: With a growth rate of CAGR of 5.2%, the Global Wood Sports Flooring Market is anticipated to reach USD 3.14 billion by 2031. Industrial demand and innovation will lead it to reach USD 2.12 billion by 2024.

Q2: Which regions provide the highest growth opportunities for the Wood Sports Flooring Market?

A2: Asia-Pacific is likely to provide the highest growth prospects based on speedy industrialization and infrastructure growth, followed by robust markets in Europe and North America.

Q3: Which are the primary drivers of market growth?

A3: The primary drivers are technology innovation, growing industrial applications, heightened government initiatives, and expanding use of Wood Sports Flooring solutions in different industries.

Q4: What are the challenges faced by the Wood Sports Flooring Market?

A4: The challenges are tight regulatory systems, high upfront capital expenditures, fragmentation of the market in the emerging markets, and geopolitical risks in some regions.

Q5: Which are the major players in the Global Wood Sports Flooring Market?

A5: The market has a number of leading players with a focus on innovation, strategic alliances, and global expansion.

Q6: How does innovation influence the Wood Sports Flooring Market?

A6: Market growth is driven by innovation, which enhances product efficiency, lowers costs, and facilitates new applications, making the overall market potential broader.

Q7: Which industries utilize Wood Sports Flooring products mostly?

A7: Major industries include manufacturing, automotive, energy, electronics, and infrastructure, among others, where Wood Sports Flooring solutions deliver operational efficiency and sustainability.

Q8: How is the market anticipated to change after 2031?

A8: Although projections beyond 2031 are uncertain, continued technological advancement and increasing industrial demand are expected to continue supporting long-run growth patterns.

For More Information or Inquiries, Visit @ https://www.marketresearchintellect.com/product/global-wood-sports-flooring-market/?utm_source=Linkedin&utm_medium=047

About Us: Market Research Intellect

Market Research Intellect is widely recognized as one of the leading global market research companies, with strong capabilities in data interpretation as well as business intelligence. Our objective is to support businesses in various sectors with relevant insight of their markets enabling them to make sound choices, expand and remain competitive in the changing business environment.

Backed with an expert team of analysts, we carry out detailed market assessment and market potential forecasts for a wide range of fields including but not limited to technology, healthcare, automotive, energy, and many more. This also includes market definition, development of market forecasts, trend analysis, analysis of competitive environment and core comprehensive market research that is necessary for the client.

As a focus, we always strive to provide accurate and reliable data, or if need be, tailored solutions to the problems and possibilities present in the market worldwide. With the use of novel research approaches, we are able to provide intelligence that will help organizations in the ever dynamic business world.

Should you have any queries, please contact us as follows:

Mr. Edwyne Fernandes

Market Research Intellect

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The Athletic Revolution: How Sports Transformed Through Crisis

The 2020-2021 worldwide pandemic transformed the world of global professional sports in basic ways that ring on throughout the sporting world. First, they were short-term improvisations to an unprecedented emergency, which, through the years, evolved into stable solutions that supplanted conventional models and ignited innovations that might have taken two decades to implement otherwise. The […]

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The 2020-2021 worldwide pandemic transformed the world of global professional sports in basic ways that ring on throughout the sporting world. First, they were short-term improvisations to an unprecedented emergency, which, through the years, evolved into stable solutions that supplanted conventional models and ignited innovations that might have taken two decades to implement otherwise.

The Empty Arena Period and Digital Shift

Perhaps most notably, stadiums fell silent as governments grappled with health regulations that prohibited mass gatherings. The absence of fans created an unprecedented environment in which players played in front of cameras rather than crowds, entirely altering the psychological dynamics of competition. Television shows adapted by incorporating artificial crowd noise and innovative camera angles to cover the unnatural quietness, which initially disappointed audiences and competitors alike.

Sports institutions rapidly turned to online engagement mechanisms, understanding that fan attachment had to be reinvented beyond territorial association. Leagues discovered that several found that virtual fan experience could complement attendance as opposed to being a mere substitute for it. The industry of betting experienced unprecedented expansion within this period, as many enthusiasts turned to online betting site platforms as an alternative means of engagement with stadiums closed. This shift was a part of an even broader revolution in sports consumption, as fans left behind passive watching and moved to active participation through new media.

The financial consequences were phenomenal as revenue sources that had sustained professional sports for generations literally evaporated. Gate receipts, concession sales, and merchandise income plummeted while broadcast partnerships became increasingly essential to organizational viability.

Health Protocols and Performance Modifications

Sports performance itself was put under the microscope as health measures introduced variables never previously accounted for in competitive sports. Regular testing protocols, quarantines, and contact tracing created scheduling uncertainties that required unprecedented flexibility from athletes, coaches, and administrators.

Training practices transitioned rapidly from conventional facilities, which are currently off-limits or restricted, as the world went online. Home training, online sessions, and reconfigured equipment arrangements became the new norm rather than a transitional measure. The provision of training availability through channels such as Melbet Instagram Bangladesh and similar social media avenues democratized opportunity for sportsmen to learn from each other and remain engaged while physically displaced. These changes revealed both sports preparation tractability and the importance of technological infrastructure in guaranteeing competitive readiness.

Competition formats themselves were overhauled. Tournament structures shortened, playoff systems were altered, and season durations adjusted to accommodate health-related breaks. These changes squeezed the elasticity of sports which had maintained relatively unchanged configurations for decades.

Technological Acceleration and Innovation

The pandemic accelerated the adoption of technology in almost all domains of the sports business. Video analysis software improved, wearable technology gained significance for broad health monitoring rather than performance metrics, and AI applications entered fields previously recognized as too sensitive for algorithmic control.

athletic revolution

Telecasting transformed beyond traditional coverage paradigms as networks experimented with immersive technology and interactive viewing. The following innovations came into prominence, particularly during this period:

  • Enhanced Statistical Enrichment: Real-time visualization of data became the standard, providing viewers with an unmatched depth of analysis within live broadcasts
  • Virtual Reality Experiences: Certain companies designed VR environments to allow viewers to observe games from different angles, like court-side and player views
  • Interactive Social Features: Live polling, prediction sports games, and social media integration made passive viewing active entertainment
  • Augmented Commentating Systems: AI-powered stat analysis tools provided commentators with real-time statistical comparison and historical context that had previously required tedious preparation

These innovations fundamentally reshaped viewer expectations and raised new standards for coverage of sports that extend beyond pandemic restraint.

Economic Restructuring and Market Adaptation

Financial models for professional sports were extensively recalibrated as traditional assumptions of revenue did not hold up in the crisis. Companies diversified revenue streams, expanded into new partnerships, and reworked core assumptions around market sustainability.

Revenue Stream Pre-Pandemic Status Pandemic Impact Post-Pandemic Evolution
Gate Receipts Primary income source Eliminated/Severely reduced Recovered with enhanced premium experiences
Broadcasting Rights Stable, predictable Renegotiated terms Expanded to include streaming platforms
Sponsorship Deals Traditional partnerships Creative digital integration Data-driven, performance-based agreements

The reorganization extended beyond the short-term financial concerns to incorporate long-term strategic considerations. The majority of organizations emerged with more robust digital infrastructure and diversified revenue sources that better protected them against subsequent shocks.

Legacy and Enduring Change

The effect of the pandemic on sport extends well beyond ad hoc health measures, creating enduring shifts in the structure, engagement with, and commercialization of sport. Remote working arrangements for administrative functions, enhanced digital supporter experiences, and flexible competition formats are now the norm instead of being the exception.

The athletes themselves became more flexible and tech-literate, abilities which boost competitive as well as long-term professional performance. The crisis demonstrated that innovation often stems from the need to be driven, which suggests that sporting organizations would be well advised to regularly question prevailing wisdom even without external pressures.

Rather than following the previous pandemic norm, the sports world has embraced a hybrid model that combines old-fashioned tradition with improved technology and operating room flexibility—a movement that ultimately solidified the ground upon which modern athletics continues to move ahead.





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WELLFIT Redefines Home Fitness with New Incline/Decline Walking Pad

Saint-Laurent, Canada, June 21, 2025 –(PR.com)– Building on WELLFIT’s mission to make daily fitness accessible and effective, this walking pad blends intuitive features like 10% incline & 8% decline, smart app integration, and a whisper-quiet motor — all in a sleek, space-saving footprint. Smarter Movement, Smarter DesignUnlike traditional flat walking pads, this model offers a rare […]

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Saint-Laurent, Canada, June 21, 2025 –(PR.com)– Building on WELLFIT’s mission to make daily fitness accessible and effective, this walking pad blends intuitive features like 10% incline & 8% decline, smart app integration, and a whisper-quiet motor — all in a sleek, space-saving footprint.

Smarter Movement, Smarter Design
Unlike traditional flat walking pads, this model offers a rare combination of manual incline and decline settings (Incline: 3%, 6%, 10%; Decline: 3%, 5%, 8%), simulating real-world terrain for a more effective walking or jogging session. Whether training for a hike, boosting daily calorie burn, or easing joint pressure during downhill simulation, users enjoy customizable resistance that fits their goals.

Compact Yet Powerful
Despite weighing just 29 lbs, the WELLFIT walking pad supports up to 265 lbs thanks to a reinforced alloy steel frame. A 2.5HP quiet motor supports speeds up to 4 MPH, while the 5-layer shock-absorbent belt protects knees and joints — ideal for longer sessions or recovery use.

App-Connected Fitness
This isn’t just a treadmill — it’s a connected fitness tool. The WELLFIT walking pad syncs via Bluetooth with Apple Health, Kinomap, and the WELLFIT App, enabling users to:
Access scenic walking simulations
Join global fitness challenges
Track real-time performance
Control the treadmill via voice commands or remote
No subscription required — just sync and start moving.
Made for Modern Life
Whether tucked under a standing desk, placed in a home studio, or slid beneath a sofa, this treadmill’s ultra-slim profile (only 11.2 inches wide) makes it perfect for apartments, home offices, or dorm rooms. No assembly needed — just unbox and walk.

Who It’s For
Remote workers seeking movement without interrupting meetings
Fitness beginners or recovery users needing low-impact, varied training
Apartment dwellers who value quiet, compact gear
Wellness lovers ready to upgrade their daily steps with incline/decline workouts

Due to high demand, availability may vary. To purchase or sign up for restock notifications, visit the product page:
Price: $399.99
Now available: https://www.amazon.ca/dp/B0CFBBVNP6

About WELLFIT
WELLFIT a health-forward fitness brand focused on designing smart, compact workout solutions tailored for modern home life. With a mission to empower individuals — especially women and families — to embrace daily movement, WELLFIT transforms any corner into a wellness zone.
Media Contact:
YUNDONG
support@cozyinnhome.com
+(281)657-5214
https://www.amazon.ca/dp/B0CFBBVNP6



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These ‘autofocus’ glasses could soon make bifocals obsolete – by tracking your eyes in real time

French startup IXI is working on glasses with autofocus lenses Built-in sensors track eye movements Liquid crystal lenses adjust focus to match what you’re looking at Squinting to see a sign, tilting your head to look at someone, peering down your nose to read a menu: for millions of far-sighted people, glasses are a constant […]

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  • French startup IXI is working on glasses with autofocus lenses
  • Built-in sensors track eye movements
  • Liquid crystal lenses adjust focus to match what you’re looking at

Squinting to see a sign, tilting your head to look at someone, peering down your nose to read a menu: for millions of far-sighted people, glasses are a constant compromise. But a new kind of smart eyewear is aiming to clear things up, with the help of autofocus lenses.

Finnish startup IXI is one company developing frames with adaptive optics. Its glasses uses tiny sensors to track what you’re looking at, then liquid crystal lenses to adjust your view to suit. So you can go from checking your phone to watching a game in a blink.



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iGB L!VE confirms London iGaming Week programme – Gaming

Clarion Gaming has announced details of London iGaming Week, a programme of immersive curated events, seminars and parties centred around iGB L!VE and taking place at iconic London venues. Clarion Gaming has confirmed details of London iGaming Week, which will take place on 1-4 July. Confirming the programme, Naomi Barton, global portfolio director responsible for iGB […]

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Clarion Gaming has announced details of London iGaming Week, a programme of immersive curated events, seminars and parties centred around iGB L!VE and taking place at iconic London venues.

Clarion Gaming has confirmed details of London iGaming Week, which will take place on 1-4 July.

Confirming the programme, Naomi Barton, global portfolio director responsible for iGB L!VE said: “London iGaming Week is an amazing opportunity for the global iGaming industry to come together for a week of connection, innovation and celebration.

“Running 1-4 July, it features social events such as the iGB Affiliate Awards, the EGR B2B Awards, welcome drinks in Canary Wharf, and the Legends by Fire and ICE celebration. 

“It also includes unique opportunities to network and learn at the iGB Start-Up Accelerator, the Affiliate and Operator Mixer, and Technology in Gaming, the inaugural conference for senior technology professionals sponsored by Pretty Technical on Tuesday 1 July.”

She added: “An initiative that we are extremely excited about is our deeper partnership with LatAm Media Group, which will see us stage the first ever London LMG Futbol Experience. Taking place on Friday 4 July, the livestreamed 6-a-side football tournament will be played on a state-of-the-art 5G pitch with games officiated by fully qualified referees. 

“Delivering a mixture of competition and camaraderie, it’s a fantastic milestone which will build on iGB L!VE’s reputation for running the most popular business, networking and social iGaming events of the year.”

London iGaming Week represents a high-profile addition to what will be the biggest edition of iGB L!VE  on record. The first show to take place in London following its relocation from Amsterdam, it will provide attendees with access to over 22,000sqm of product innovation and inspiration. 

Connecting igaming operators, affiliates, tech vendors and game providers, iGB L!VE will welcome a projected 15,000 iGaming and affiliate pioneers helping businesses throughout the ecosystem to navigate the iGaming landscape, provide networking opportunities, showcase cutting-edge innovations and share crucial market knowledge. 

For more information and to register for iGB L!VE, 2-3 July 2025, ExCeL London, visit igblive.com.



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