NIL
She Hoops announce recipient of 2025 Seattle Storm Fellowship
She Hoops have announced that Jessica Goodluck, participation coordinator at Basketball Western Australia, has been selected as the 2025 recipient of the Seattle Storm x She Hoops Administration Fellowship. The groundbreaking international learning opportunity was founded in 2024 and developed by She Hoops in partnership with WNBA franchise, Seattle Storm. Commenting on Goodluck’s selection, head […]


She Hoops have announced that Jessica Goodluck, participation coordinator at Basketball Western Australia, has been selected as the 2025 recipient of the Seattle Storm x She Hoops Administration Fellowship.
The groundbreaking international learning opportunity was founded in 2024 and developed by She Hoops in partnership with WNBA franchise, Seattle Storm.
Commenting on Goodluck’s selection, head of women and girls Basketball Australia, Lauren Jackson AO OLY, said: “Jessie has given so much to basketball — as a player, mentor, and community leader,”
“Her passion for the game and her commitment to creating opportunities for others is exactly what this Fellowship is about,” Jackson said.
This Fellowship places one emerging Australian female administrator inside the operations of a leading WNBA franchise.
Goodluck will be embedded with the Storm’s front office for two months, gaining firsthand experience across:
- Sport Administration
- Branding & Marketing
- Commercial Operations
- Community Engagement
- Leadership and Culture
Goodluck will then deliver an impact project after returning, a tangible purpose-driven initiative grounded in her experiences in Seattle and aimed at improving outcomes for women and girls in Australian basketball.
Her background spans across grassroots and high-performance, and has consistently used her platform to advocate for inclusion, community leadership, and Indigenous engagement, where she was selected for her leadership potential and lifelong contribution to the sport.
Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today!
NIL
After $1 million contract, NiJaree Canady gets news on next season's NIL value at Texas Tech
NiJaree Canady made history before the 2025 NCAA softball season. After a standout tenure at Stanford, Canady chose to transfer to Texas Tech and take a $1 million NIL deal to play for the Red Raiders. She has delivered on the hype, leading Texas Tech to their first-ever Women’s College World Series berth. But that’s […]


NiJaree Canady made history before the 2025 NCAA softball season. After a standout tenure at Stanford, Canady chose to transfer to Texas Tech and take a $1 million NIL deal to play for the Red Raiders. She has delivered on the hype, leading Texas Tech to their first-ever Women’s College World Series berth. But that’s not all. In a new story out this week, the Wall Street Journal reported that Canady has a follow-up NIL deal in place for next season. Texas Tech has locked Canady into a contract worth another $1 million for the 2026 season. This season, Canady…
NIL
IU’s investment in football making major impact – The Daily Hoosier
Was Indiana football always a sleeping giant, simply short on the necessary investment to the elevate the program, and often lacking a competent head coach? Probably. That’s what Curt Cignetti thinks, anyway. And he certainly has a more than adequate frame of reference to make that determination. “You’ve got to be good in football nowadays, […]

Was Indiana football always a sleeping giant, simply short on the necessary investment to the elevate the program, and often lacking a competent head coach?
Probably. That’s what Curt Cignetti thinks, anyway. And he certainly has a more than adequate frame of reference to make that determination.
“You’ve got to be good in football nowadays, because that’s where the money is. And maybe Indiana was a little late to the game in realizing that. I think getting a president in Pam Whitten who loves football and is from Alabama really helped,” Cignetti told ESPN’s Greg McElroy earlier this month.
He believes IU has always had the potential to achieve the new heights the football program experienced in 2024.
“What happened here in the past is only because of neglect. We’ve got a great campus, great university, great resources, second-largest alumni base in America.”
Neglect is a harsh word delivered by a man who isn’t known as one to sugarcoat his thoughts.
But on his way out the door, Cignetti’s predecessor Tom Allen signaled the same kind of concerns.
IU made some moves over the 15 prior years that signaled some degree of recognition the investment in football had to increase. Both ends of Memorial Stadium were enclosed, a locker room project was completed, and other amenities were added.
But during Allen’s tenure, Indiana was confronting the new realities of college football in the NIL era.
And in Allen’s mind, IU’s efforts were inadequate.
“College football has changed dramatically over the past several years. Some of those changes have been a shock to the conscience of those who support IU football. The time has come to fully embrace those changes and I pray that IU does just that,” Allen said in November 2023.
As he set out to replace Allen, IU AD Scott Dolson knew he had to demonstrate to prospective candidates Indiana was ready, willing and able to test the limits of successful football at Indiana.
IU was at a major inflection point in 2023, with the Big Ten expanding to 18 teams and a massive new media rights deal about to help replenish the coffers. The opportunity was there for university leadership intent on building a competitive football team.
It started with securing significant investments from donors in Indiana’s forgotten revenue sport.
“Coach Cignetti would not be here if we didn’t have a robust NIL program,” Dolson told WRTV last year. “That’s just because you have to have the resources to be able to win. As good as he is, he needs those resources as well. The NIL opportunity for us has enabled us to really level the playing field around the country.”
Ironically, one of Indiana’s biggest initial investments in the program was the $15.5 million it paid Tom Allen to buy out his contract in 2023. In addition to that and the NIL commitment, IU leadership has substantially increased the salary pool for assistant coaches, and then gave major raises to Cignetti and his entire staff. IU’s spending on football coaching salaries alone has more than doubled over the last six years.
But the investment goes much deeper, into things like recruiting budgets, player perks and benefits, the gameday experience, support staff, and more.
According to information published in the Knight-Newhouse database, IU has increased its football expenditures every year since 2021, from $23.9 million to $61.6 million. 2024 was the first year at least going back to 2005 that IU exceeded the Big Ten median in total football spending.
Cignetti believes he’s getting what he needs to not rev the IU football engines like he did in 2024, but keep the Hoosiers in the national conversation going forward.
“I felt a real commitment from the President Pam Whitten and the Athletic Director Scott Dolson to get football going,” he said. “I mean football generates 90% of the athletic revenue across the country, and they wanted to get it rolling. I think you can win anywhere in America with the proper commitment from the top.”
For complete coverage of IU football, GO HERE.
The Daily Hoosier –“Where Indiana fans assemble when they’re not at Assembly”
Related
NIL
Will USC Trojans Baseball Make NCAA Tournament? Bubble Watch
The USC Trojans baseball team will be sweating out during 2025 NCAA Baseball Tournament Selection Show on Monday. In pool play of the 2025 Big Ten Tournament, USC fell to Penn State by a final score of 2-1, ending their hopes of a Big Ten tournament title and auto-bid into the NCAA Tournament. Mar 2, […]

The USC Trojans baseball team will be sweating out during 2025 NCAA Baseball Tournament Selection Show on Monday. In pool play of the 2025 Big Ten Tournament, USC fell to Penn State by a final score of 2-1, ending their hopes of a Big Ten tournament title and auto-bid into the NCAA Tournament.
The USC Trojans are wrapping up their first season as a member of the Big Ten. They had an overall regular season record of 35-21 and 18-12 in conference play. USC finished No. 4 in the Big Ten. They had a chance to control their NCAA Tournament destiny in their own hands, but fell to the No. 9 seed in the Big Ten, Penn State. With no more games to play, it will be a long 48 hours of waiting for selection Monday for the Trojans.
According to Baseball America, USC is projected to make the NCAA Tournament with an at-large bid as the No. 3 seed in the Eugene regional. The Oregon Ducks would host this regional as the highest seeded team with NC State as the No. 2 seed, USC as the No. 3 seed, and Columbia as the No. 4 seed.
In another projection according to 11Point7 College Baseball , USC is among the “last four in” to the field along with Kentucky, Virginia, and Cal Poly. This projection has the Trojans as the No. 3 seed in the Tallahassee regional with No. 1 seed and host Florida State, No. 2 seed Alabama, and No. 4 seed Miami of Ohio.
The NCAA Tournament field consists of 64 teams, with the top 16 seeds hosting a double elimination pools with three other teams. The 16 teams that win their respective regionals advance to the super regionals, which is a best of three series against one of the other teams that won their regional.
The winners of these best of three series in the super regionals advances to the College World Series in Omaha, Nebraska. In the College World Series, the eight super regional winners play in a double elimination tournament that is split into two brackets. The winner of each bracket plays each other in the National Championship in a best of three series.
MORE: Updated Coach Rankings: USC Trojans Coach Lincoln Riley’s Surprising Rank
MORE: Chicago Bears’ Colston Loveland Reveals First Impression Of Quarterback Caleb Williams
MORE: Five-Star Quarterback Recruit Ryder Lyons New Favorite: USC Trojans Over BYU, Oregon Ducks?
The 2025 USC Trojans are led by junior Ethan Hedges. Hedges has a batting average of .343 with a team high 12 home runs and 55 RBIs. Not only had Hedges been USC’s best hitter, he has also made appearances on the mound. Hedges has tossed 15.0 innings, only allowing four earned runs for an impressive 2.40 earned run average.
Pitcher Caden Aoki has been the workhorse for the Trojans’ rotation, throwing a team high 87.2 innings with an earned run average of 4.21 and record of 5-4.
NIL
Cowboys Move Into Top 10 At NCAA Championship
Round 2 Results CARLSBAD, Calif. – Oklahoma State’s men’s golf team carded a 285 during the second round of action at the NCAA Championship on Saturday to grab sole possession of seventh place at the Omni La Costa Resort and Spa. The second-ranked Cowboys rose seven spots in the team standings with their 3-under tally at […]

CARLSBAD, Calif. –
Oklahoma State’s men’s golf team carded a 285 during the second round of action at the NCAA Championship on Saturday to grab sole possession of seventh place at the Omni La Costa Resort and Spa.
The second-ranked Cowboys rose seven spots in the team standings with their 3-under tally at the par-72, 7,480-yard layout. OSU stands at 2-over 578, two shots behind Texas and three shots behind Florida State for fifth place.
Sophomore Gaven Lane posted the squad’s round of the day, firing a 3-under 69 to rise 54 spots into a tie for 25th place at 144. Lane was bogey free on his outward nine, posting birdies at the second and the ninth.
He would tack on a birdie at the 12th to get to 3-under par for the day. After carding his lone bogey of the round at the 17th, he bounced back with a birdie at the par-5 18th hole to wrap up his day.
Preston Stout worked his way into the top 10, using a 70 to move into a share of eighth place at 141. The sophomore stood at 2-over through seven holes before carding three birdies over his next six holes to move under par. He would add his fifth birdie of the day at the 18th.
Sophomore Eric Lee used a 1-under 71 to climb 30 spots into a share of 33rd place at 145.
Sophomore Ethan Fang’s 75 tied him for 64th place at 148, while freshman Filip Fahlberg-Johnsson also signed for a 75 and is tied for 89th place at 150.
Of note, four Cowboys were named NCAA Division I PING All-Region honorees by the Golf Coaches Association of America on Saturday as well. Fang, Lane, Lee and Stout all garnered the recognition.
NIL
Inspired By Michael Jordan, Shaquille O'Neal's Agent Reveals How He Made Sure His …
Michael Jordan’s impact off the basketball court changed the world of athlete branding forever. His groundbreaking Air Jordan deal with Nike, masterminded with the help of his mother Deloris, set the tone for star athletes to take ownership of their image. That business-first mindset deeply inspired Leonard Armato, Shaquille O’Neal’s longtime agent, who wanted to […]


Michael Jordan’s impact off the basketball court changed the world of athlete branding forever. His groundbreaking Air Jordan deal with Nike, masterminded with the help of his mother Deloris, set the tone for star athletes to take ownership of their image. That business-first mindset deeply inspired Leonard Armato, Shaquille O’Neal’s longtime agent, who wanted to do something equally trailblazing with his own superstar client.
Advertisement
During an appearance on the Grammys & Heismans podcast, Armato explained his thought process behind marketing Shaq, one of the most dominant big men in NBA history. He knew that O’Neal was unlike any other NBA talent and was more than just a basketball player.
Armato described the former Lakers center as a multifaceted entertainer with enormous charisma. Rather than plug him into the traditional Nike pipeline, Armato wanted to flip the formula.
The goal wasn’t just endorsement deals, it was ownership. He made it his mission to ensure O’Neal, just like Jordan, owned his intellectual property and had full control over his brand.
Armato followed in the footsteps of MJ’s blueprint. He said, “When I got with Shaq, I said, let’s figure out how you could own your own IP as opposed to having Nike own your IP. How can we get other companies to use their money to build your brand?”
Although Armato wanted to involve other brands, he was adamant about letting O’Neal keep full control.
Their work with Reebok was a key example. O’Neal signed with the brand but carved out his own space in the sneaker market. Later, when the price points felt out of reach for everyday consumers, he struck out on his own, launching an affordable shoe line in partnership with Walmart.
That move, often misunderstood at the time, turned out to be both lucrative and legacy-defining. It proved you didn’t have to choose between business success and social responsibility. O’Neal’s empire grew from there. Backed by smart investments and a relentless work ethic, he built an unmatched portfolio of endorsements, ventures, and ownership stakes—from Papa John’s and Icy Hot to restaurants, car washes, and more.
And as Armato outlined so clearly during the conversation, ownership remained the focal point throughout his journey.
NIL
John Calipari jokes with Mark Pope, “Don’t you ruin my program, man.”
The Mark Pope interview with Matt Jones is a gift that keeps on giving. There are so many small nuggets embedded in the 45-minute conversation that you can find a new hidden gem on every re-listen. One such chunk of gold came when Pope was talking about the high expectations of Kentucky. He knows Kentucky […]

The Mark Pope interview with Matt Jones is a gift that keeps on giving. There are so many small nuggets embedded in the 45-minute conversation that you can find a new hidden gem on every re-listen. One such chunk of gold came when Pope was talking about the high expectations of Kentucky. He knows Kentucky should be the best at everything and win championships. He then dropped a quote from a conversation he had with John Calipari:
“[Winning championships] is what all our former players, former coaches…you know what, you know, that’s what Cal expects! I mean, Cal is at Arkansas, and he’s like, ‘Don’t you ruin my program, man. That’s the best program in all of basketball.‘”
Mark Pope | Kentucky Sports Radio
As Matt Jones is wont to do on occasion, he cut Pope off and diverged to a different subject, but I couldn’t help but smash the rewind button and listen to that again. Pope seemingly revealed a conversation he and Calipari had where Cal jokingly (and this was clearly said in a joking manner by Calipari; don’t go claiming I am trying to start a war here) gave Pope a big-brother type of warning.
What I found revealing is that Calipari clearly feels pride in what he accomplished as Kentucky’s head coach for 15 years. His last few years were sloppy, and his exit wasn’t exactly the storybook ending he dreamed of, but referring to Kentucky as “my program” shows he still loves this university. And his big-brother-like protective warning of, “Don’t ruin it,” shows that he wants to see it remain on top of the college basketball hilltop.
Big Blue Nation got a sense of Cal’s love and respect when he made his return to Rupp Arena as the Razorback head coach holding a rolled-up program in honor of Joe B. Hall. It was a nice nod to the respect he has for the history of the program, a history that he is now part of.
It is easy to project the bitterness of the separation onto Calipari, effectively assuming he feels the same frustration we do. While I’m sure he feels a certain level of resentment about how everything went down, if what he said to Mark Pope is any indication, Cal still loves Kentucky.
-
High School Sports2 weeks ago
Web exclusive
-
Sports2 weeks ago
Princeton University
-
Sports2 weeks ago
2025 NCAA softball bracket: Women’s College World Series scores, schedule
-
Motorsports2 weeks ago
Bowman Gray is the site of NASCAR’S “Advance Auto Parts Night at the Races” this Saturday
-
NIL2 weeks ago
Patty Gasso confirms Sophia Bordi will not finish season with Oklahoma softball
-
NIL3 weeks ago
2025 Big Ten Softball Tournament Bracket: Updated matchups, scores, schedule
-
Motorsports3 weeks ago
MOTORSPORTS: Three local track set to open this week | Sports
-
Motorsports2 weeks ago
$1.5 Billion Legal Powerhouse Announces Multi-Year NASCAR Deal With Kyle Busch
-
Sports2 weeks ago
USA Volleyball Announces 2025 Women’s VNL Roster
-
Sports2 weeks ago
A fight to save beach volleyball and Utah athletics’ ‘disheartening’ answer