NIL
Sports.com Studios and GOATS Entertainment Forge Strategic Partnership to Monetize …

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Sports.com Studios (NASDAQ:SEGG) has announced a strategic co-production partnership with GOATS Entertainment to monetize sports-related intellectual property. The collaboration aims to transform athlete legacies into revenue-generating content assets through multiple channels.
GOATS Entertainment brings an extensive archive including 90,000+ iconic sports photographs and exclusive interviews with over 25 legendary athletes. Initial projects include “Footballers Live” and “SAS Unscripted with Ant Middleton”. The partnership will generate revenue through docuseries production, streaming rights, merchandise, licensing, and global live events.
Sports.com Studios (NASDAQ:SEGG) ha annunciato una partnership strategica di co-produzione con GOATS Entertainment per monetizzare la proprietà intellettuale legata allo sport. La collaborazione mira a trasformare le eredità degli atleti in contenuti capaci di generare ricavi attraverso diversi canali.
GOATS Entertainment mette a disposizione un vasto archivio che include oltre 90.000 fotografie sportive iconiche e interviste esclusive con più di 25 atleti leggendari. I progetti iniziali comprendono “Footballers Live” e “SAS Unscripted with Ant Middleton”. La partnership produrrà entrate tramite la realizzazione di docuserie, diritti di streaming, merchandising, licenze e eventi live a livello globale.
Sports.com Studios (NASDAQ:SEGG) ha anunciado una alianza estratégica de coproducción con GOATS Entertainment para monetizar la propiedad intelectual relacionada con el deporte. La colaboración busca transformar los legados de los atletas en activos de contenido que generen ingresos a través de múltiples canales.
GOATS Entertainment aporta un extenso archivo que incluye más de 90,000 fotografías deportivas icónicas y entrevistas exclusivas con más de 25 atletas legendarios. Los proyectos iniciales incluyen “Footballers Live” y “SAS Unscripted with Ant Middleton”. La asociación generará ingresos mediante la producción de docuseries, derechos de streaming, merchandising, licencias y eventos en vivo a nivel global.
Sports.com Studios (NASDAQ:SEGG)는 스포츠 관련 지적 재산을 수익화하기 위해 GOATS Entertainment와 전략적 공동 제작 파트너십을 발표했습니다. 이 협력은 선수들의 유산을 다양한 채널을 통해 수익을 창출하는 콘텐츠 자산으로 전환하는 것을 목표로 합니다.
GOATS Entertainment는 90,000장 이상의 상징적인 스포츠 사진과 25명 이상의 전설적인 선수와의 독점 인터뷰를 포함한 방대한 아카이브를 보유하고 있습니다. 초기 프로젝트로는 “Footballers Live”와 “SAS Unscripted with Ant Middleton”이 있습니다. 이 파트너십은 다큐 시리즈 제작, 스트리밍 권리, 상품 판매, 라이선싱, 전 세계 라이브 이벤트를 통해 수익을 창출할 예정입니다.
Sports.com Studios (NASDAQ:SEGG) a annoncé un partenariat stratégique de coproduction avec GOATS Entertainment pour monétiser la propriété intellectuelle liée au sport. Cette collaboration vise à transformer l’héritage des athlètes en actifs de contenu générateurs de revenus via plusieurs canaux.
GOATS Entertainment met à disposition une vaste archive comprenant plus de 90 000 photographies sportives emblématiques et des interviews exclusives avec plus de 25 athlètes légendaires. Les projets initiaux incluent “Footballers Live” et “SAS Unscripted with Ant Middleton”. Le partenariat générera des revenus grâce à la production de docuseries, aux droits de streaming, au merchandising, aux licences et aux événements en direct à l’échelle mondiale.
Sports.com Studios (NASDAQ:SEGG) hat eine strategische Co-Produktionspartnerschaft mit GOATS Entertainment angekündigt, um sportbezogenes geistiges Eigentum zu monetarisieren. Die Zusammenarbeit zielt darauf ab, die Vermächtnisse von Sportlern in einkommensgenerierende Inhaltswerte über verschiedene Kanäle zu verwandeln.
GOATS Entertainment verfügt über ein umfangreiches Archiv mit über 90.000 ikonischen Sportfotografien und exklusiven Interviews mit mehr als 25 legendären Athleten. Zu den ersten Projekten gehören “Footballers Live” und “SAS Unscripted with Ant Middleton”. Die Partnerschaft wird Einnahmen durch die Produktion von Dokuserien, Streaming-Rechte, Merchandise, Lizenzierung und globale Live-Events generieren.
Positive
- Access to extensive premium content archive including 90,000+ sports photographs and 25+ legendary athlete interviews
- Multiple revenue streams through docuseries, streaming, merchandise, licensing, and live events
- Strategic expansion into original content production with clear monetization strategy
- Global market reach potential through various distribution channels
Negative
- Initial investment and production costs not disclosed
- Revenue sharing terms and financial projections not specified
- Execution risks in new content production ventures
Insights
SEGG Media’s partnership with GOATS Entertainment creates multiple revenue streams from premium sports content and valuable IP archives.
Sports.com Studios, the content division of SEGG Media Corporation (Nasdaq: SEGG), has formed a strategic partnership with GOATS Entertainment that merits attention for its commercial potential. This alliance is structured to monetize valuable sports intellectual property through multiple revenue channels including OTT platforms, merchandise, licensing, and experiential events.
What makes this partnership particularly valuable is GOATS Entertainment’s extensive content assets, including over 90,000 iconic sports photographs by Walter Iooss Jr. and exclusive interviews with 25+ legendary athletes like Kobe Bryant and Tiger Woods. These assets represent significant untapped monetization potential.
The partnership has already yielded two concrete production initiatives: “Footballers Live” (a docuseries following professional footballers) and “SAS Unscripted with Ant Middleton” (a military competition series). These productions represent immediate content creation with revenue potential across multiple platforms.
The strategic value lies in the diverse revenue streams being developed: monetized docuseries, exclusive streaming rights, merchandise, branded content, licensing, and live events. This multi-channel approach allows SEGG to extract maximum value from these sports IP assets while building their Sports.com brand as a premium content destination.
For investors, this represents SEGG’s commitment to developing high-margin revenue opportunities through original content creation. The partnership aligns with their stated “revenue-first strategy” and leverages the cultural capital of sports legends to drive engagement and profitable user acquisition for their digital ecosystem.

A Media Snippet accompanying this announcement is available by clicking on this link.
LOS ANGELES, Aug. 07, 2025 (GLOBE NEWSWIRE) — Sports.com Studios Ltd, the original content division of SEGG Media Corporation (Nasdaq: SEGG, LTRYW), has entered into a revenue-driven co-production partnership with GOATS Entertainment (Greatest Of All Time)(“GOATS”) — the premium storytelling brand co-founded by award-winning filmmaker Kevin Kaufman and veteran entertainment executive Joe DiMuro.
This high-value alliance will transform the legacies of the world’s greatest athletes into cash-generative content assets, combining premium docuseries, exclusive merchandise, global fan activations, and immersive storytelling. The collaboration is designed to drive high-margin revenue streams across OTT, e-commerce, experiential and licensing platforms.
“Launching Sports.com Studios with GOATS is an exciting start for our production arm and marks the first of many original content initiatives on our roadmap,” said Tamer Hassan, President of Sports.com Studios. “We’re committed to delivering compelling, world-class content to our rapidly growing global fanbase.”
The partnership taps into GOATS Entertainment’s unparalleled archive, which includes over 90,000 iconic sports photographs by legendary photographer Walter Iooss Jr. and exclusive filmed interviews with more than 25 of the greatest athletes in history, including Kobe Bryant, Tiger Woods, Joe Montana, and Chris Evert.
The initial projects announced as result of the partnership are:
- Footballers Live. A docuseries following the on and off-field lives of professional footballers.
- SAS Unscripted with Ant Middleton: A military competition series where teams from various countries face off in intense Special Forces challenges designed to test their physical, mental, and emotional abilities. Middleton returns to evolve the SAS format he created more than 10 years ago. Filming takes place in the UAE highlighting the region’s challenging desert, mountain, and urban terrains.
“We’re not just co-producing stories — we’re co-producing monetizable IP rooted in cultural capital,” said Joe DiMuro, Co-Founder & CEO of GOATS Entertainment. “This partnership positions Sports.com Studios at the intersection of sports legacy and modern commercial media.”
“By joining forces with SEGG Media and the Sports.com brand, we’re unlocking the full value of an unmatched catalog of content and athlete access — in ways that are both scalable and creatively elevated,” added Kevin Kaufman, Co-Founder of GOATS and director of the acclaimed ESPN docuseries GOATS: The Greatest of All Time.
Revenue-Generating Initiatives Include:
- Monetized docuseries and limited specials featuring iconic athletes
- Exclusive streaming rights and platform integration within Sports.com’s immersive digital ecosystem
- Limited-edition merchandise and collectibles tied to GOATS IP
- Branded content, licensing opportunities, and premium ad inventory
- Live events, screenings, and experiential activations across key global markets (e.g. Dubai, LA, NYC)
“Understanding our audience and delivering original content is core to building viral engagement and profitable user acquisition,” said Tim Scoffham, CEO of Sports.com Media. “This partnership with GOATS directly supports our revenue-first strategy and global expansion ambitions.”
About GOATS Entertainment
GOATS Entertainment is a sports media and intellectual property company co-founded by Kevin Kaufman and Joe DiMuro. It owns the filmed and photographic IP behind the acclaimed GOATS docuseries and the legendary sports photography archive of Walter Iooss Jr., who serves as Non-Executive Chairman.
About SEGG Media Corporation
SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including Sports.com, Concerts.com, and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.
Forward-Looking Statements
This press release contains statements that constitute “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements, other than statements of present or historical fact included in this press release, regarding the Company’s strategy, future operations, prospects, plans and objectives of management, are forward-looking statements. When used in this Form 8-K, the words “could,” “should,” “will,” “may,” “believe,” “anticipate,” “intend,” “estimate,” “expect,” “project,” “initiatives,” “continue,” the negative of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management’s current expectations and assumptions about future events and are based on currently available information as to the outcome and timing of future events. The forward-looking statements speak only as of the date of this press release or as of the date they are made. The Company cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond the control of the Company. In addition, the Company cautions you that the forward-looking statements contained in this press release are subject to risks and uncertainties, including but not limited to: the Company’s ability to secure additional capital resources; the Company’s ability to continue as a going concern; the Company’s ability to complete acquisitions; the Company’s ability to remain in compliance with Nasdaq Listing Rules; and those additional risks and uncertainties discussed under the heading “Risk Factors” in the Form 10-K/A filed by the Company with the SEC on April 22, 2025, and the other documents filed, or to be filed, by the Company with the SEC. Additional information concerning these and other factors that may impact the operations and projections discussed herein can be found in the reports that the Company has filed and will file from time to time with the SEC. These SEC filings are available publicly on the SEC’s website at www.sec.gov. Should one or more of the risks or uncertainties described in this press release materialize or should underlying assumptions prove incorrect, actual results and plans could differ materially from those expressed in any forward-looking statements. Except as otherwise required by applicable law, the Company disclaims any duty to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release.
This press release was published by a CLEAR® Verified individual.

For additional information, visit www.seggmediacorp.com or contact media relations at media@seggmediacorp.com.
FAQ
What is the partnership between Sports.com Studios (NASDAQ:SEGG) and GOATS Entertainment?
The partnership is a revenue-driven co-production alliance to transform athlete legacies into content assets through docuseries, merchandise, fan activations, and storytelling across multiple platforms.
What content assets does GOATS Entertainment bring to the SEGG partnership?
GOATS Entertainment brings over 90,000 iconic sports photographs by Walter Iooss Jr. and exclusive interviews with 25+ legendary athletes including Kobe Bryant, Tiger Woods, Joe Montana, and Chris Evert.
What are the initial projects announced in the SEGG-GOATS partnership?
Two initial projects were announced: Footballers Live, a docuseries about professional footballers’ lives, and SAS Unscripted with Ant Middleton, a military competition series.
How will Sports.com Studios (SEGG) generate revenue from this partnership?
Revenue will be generated through monetized docuseries, exclusive streaming rights, limited-edition merchandise, branded content, licensing opportunities, and live events across global markets.
Where will Sports.com Studios (SEGG) host live events and activations?
The company plans to host live events, screenings, and experiential activations across key global markets including Dubai, Los Angeles, and New York City.
NIL
After Signing Extension To Stay At Arizona State, Kenny Dillingham Sounds Off
If Sun Devil fans want to stay competitive in the Big 12, they better pony up the big bucks.
Arizona State Sun Devils head coach Kenny Dillingham has enjoyed quite a successful tenure so far in Tempe.
After his first year in which his squad put up a dismal 3-9 record, Dillingham went to work and completely flipped the fortunes of the ASU football program, posting a 19-7 record over the last two seasons, including a Big 12 championship and a College Football Playoff berth.
For his efforts, Dillingham recently received a massive extension and larger salary pool for his assistants, fending off the circling Michigan Wolverines in the process.
Though I’m sure Dillingham is happy to be staying in the Valley of the Sun and is thrilled with his new paycheck, the 35-year-old head coach was recently chatting up the local media and stumping for a different kind of payday.
It’s easy to look at Dillingham saying these things and see him as greedy or ungrateful, but he’s spot on, and the sad reality is that this is the new norm for the sport of college football.
The name of the game is roster building and retention, and if you want to compete in the Power 4 leagues and consistently make the College Football Playoff, you had better pony up some serious dough.
A sum like $20 million might seem like a ridiculous demand, but that’s a pretty reasonable number in today’s NIL arms race.
The Texas Techs of the world are going to do whatever it takes to win, and if Dillingham wants the Big 12 to run through Tempe and not Lubbock, then he is doing the right thing by lobbying for some of those billionaires living in Arizona to stroke a check.
It’s disgusting and gross and goes against everything that college football used to be about, but this junk isn’t going anywhere, so you either adapt or die.
Dillingham is adapting, now we will see if the big money players will follow his lead.
Because if they don’t, things could get very dark very soon for the Sun Devils.
NIL
2025-26 College Football Playoff: What’s next for each eliminated playoff team?
And then there were eight.
The 2025-26 College Football Playoff is here, and Saturday evening has given us our fourth eliminated team of the playoff in the James Madison Dukes. So what happens now?
We’ll tackle big questions, recruiting outlooks, portal and offseason priorities and even offer predictions for next season for every eliminated squad.
Jump to:
James Madison | Tulane
Texas A&M | Oklahoma

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2025 record: 12-2
Biggest question moving forward: Can JMU make it three-for-three on coaching hires? Curt Cignetti reached the top of the mountain in the FCS and led JMU to a stellar start at the FBS level. When he left for Indiana, Bob Chesney arrived and delivered equally impressive results, getting the Dukes into the College Football Playoff. Now, Chesney is off to UCLA, and James Madison turns to Billy Napier, a coach with a history of success in the Sun Belt but who is coming off a disastrous turn at Florida. JMU’s goal has always been to measure itself against its peers rather than the upper echelon of college football, but 2025 offered a taste of the good life, and it’s now on Napier to continue to build toward that again in 2026 and beyond. The job of winning consistently at the Group of Five level has never been harder, and JMU’s aspirations have never been higher. — David Hale
Recruiting outlook: The Dukes emerged as one of the Sun Belt’s premier programs under Cignetti and Chesney, and there’s no reason to think they’ll fall off moving forward with Napier in charge. James Madison’s latest class is led by three-star cornerback Kamden Jennings, an undersized but explosive defensive back from Alpharetta, Georgia. He’s joined in the program’s secondary class by cornerback Kyle Bynes and safety D’Kwan Thomas, while defensive tackle Cory Simon arrives as a high-upside prospect. Within a deep wide receiver class, three-star Ben Whitver marks an intriguing addition with Power 4 measurables at 6-foot-2, 190 pounds. — Eli Lederman
Biggest portal priority: When Cignetti left to take over at Indiana after the 2023 season, he and his coaches took 13 players with them to Bloomington, many of whom became program leaders and All-Big Ten performers. How many Dukes will choose to move across the country to UCLA with Chesney? Alonza Barnett III, Wayne Knight, Sahir West and the rest of their top returning players have big decisions to make now, and Napier will do what he can to hold this roster together before shifting his focus to reloading in the portal. The combination of graduating seniors and potential portal defections in January likely means JMU’s starting lineup will feature lots of new faces to open the 2026 season, but Chesney’s tenure proved this program can quickly recover from a coaching transition and get right back to Sun Belt contender status. — Max Olson
Under-the-radar offseason priority: James Madison has played 40 games in three years at the FBS level, so there’s a certain level of expectation that the dominance will continue. Expectations can be dangerous, however. On its third coach in five years, maintaining high standards can be tough. With so much success, bigger schools are waiting to pick off the best talent, as is life in the Group of Five these days. But even on top of all that, so much continuous winning can breed a level of apathy when the locker room is also changing rapidly — with new players arriving and expecting the same results without fully appreciating what went into achieving that historic success. Just in the Sun Belt, App State, Coastal Carolina and Napier’s former team, Louisiana, have all had their stretches at the top, but tumbled back to earth. Reenergizing JMU after reaching what feels like a new mountaintop in 2025 will be a critical job for Napier in Year 1 on the job. — Hale
2026 prediction: JMU’s 2026 schedule looks inviting. The Dukes get a Liberty team that has been down as of late, a UConn team in the first year with a new coach and a Virginia Tech team that will just be getting its sea legs under James Franklin. Run the table out of conference, and this year showed the door is wide open for a playoff berth. The Sun Belt isn’t likely to struggle in 2026 quite as much as it did in 2025, but JMU still seems to be the clear front-runner. To aim for a second straight playoff bid is reasonable, even if realistic expectations should focus on winning the Sun Belt again and hoping the other dominoes fall into place from there. — Hale
2025 record: 11-3
Biggest question moving forward: Tulane has handled challenging coaching transitions before, going from longtime boss Willie Fritz to Jon Sumrall without any significant backslide. But Sumrall leaves a significant void as he leaves to become the head coach at Florida, and though promoting Will Hall as his successor creates some immediate stability, Hall will have to reprove himself as a program leader after a very rough end to his tenure at Southern Miss. The expectations have changed at Tulane, which is 33-13 since the start of the 2022 season. The program is set up not to revert to its pre-Fritz struggles. But the American Conference will remain a challenge, especially with significant investments at programs such as South Florida and Memphis. Similar to a lot of Group of 5 CFP teams, Tulane will lose a lot, both to graduation and the portal, and Hall and his staff will need to identify a new quarterback, replenish the offensive line and replace key defenders such as Santana Hopper and Sam Howard. — Adam Rittenberg
Recruiting outlook: The Green Wave’s 2026 class faded late, with five decommitments after Nov. 18 amid coach Jon Sumrall’s departure for Florida, headlined by the exit of four-star wide receiver Trez Davis. Still, Tulane is set to add some intriguing talent in 2026. In three-star signee A.J. Westfield, the program has its highest-ranked defensive tackle since the Green Wave landed defensive tackle Alfred Thomas and Jeffery Johnson in the 2018 class. Offensive tackle Aiden Martin and guards Tylan George and Andre Amos Jr. will provide reinforcement on the other side of the line of scrimmage. And in the skill positions, first-year coach Will Hall will have three exciting newcomers to work with — wide receivers Keyshaun Coleman and Gary Hadley Jr. and tight end Colby Simpson. — Eli Lederman
Biggest portal priority: Like any Group of 5 program going through a head coaching transition, Tulane will likely have a lot of work to do when the transfer portal opens Jan. 2. We’ll see how much roster attrition newly promoted coach Will Hall and his staff endure now that the season is over and players have Power 4 opportunities to consider. The Green Wave lost a dozen transfers to P4 programs last offseason, and all-conference defensive lineman Hopper has already announced he plans to enter the portal next month. Players who have a chance to go to Florida will have a tough time turning down those lucrative offers. There are also a bunch of freshmen on this roster who played big roles in 2025, including Jamauri McClure, Javin Gordon, Reese Baker, E’zaiah Shine and Zycarl Lewis Jr. If the new staff retains some players over these next few weeks, that’d be a good place to start. — Max Olson
Under-the-radar offseason priority: The defensive line will be an area to watch, with Hopper already heading out and others possibly to follow, but Tulane also must fortify its depth on the offensive line. First-team all-conference guard Shadre Hurst would be a massive retention, but if he moves on, along with seniors Derrick Graham, Jack Hollifield and Jordan Hall, Tulane will have to devote a lot of energy toward building around its lone returning starter, right tackle Reese Baker. Hall and Hollifield were valuable additions in last year’s portal, and Tulane should be an attractive destination for transfers with the offensive system likely not changing too much under Will Hall. — Rittenberg
2026 prediction: The Hall hire will be closely scrutinized, as Tulane prioritized continuity over candidates with more appealing credentials. Hall knows the place well after two stints as a Green Wave assistant, and he had success as a head coach earlier in his career at West Alabama and West Georgia, before the struggles at Southern Miss (14-30). Tulane’s 2026 schedule features nonleague road trips to Duke (former Tulane QB Darian Mensah is back to lead the Blue Devils) and Kansas State, as well as conference games at Army and South Florida. Given the turnover with the coaching staff and roster, Tulane is probably a seven- or eight-win team. — Rittenberg
2025 record: 11-2
Biggest question moving forward: Mike Elko loses both coordinators, with OC Collin Klein heading to his alma mater to be the head coach at Kansas State and DC Jay Bateman joining new Kentucky coach Will Stein to run the defense. Elko has opted for continuity in both roles, promoting co-OC and wide receivers coach Holmon Wiggins to take over playcalling duties and elevating Lyle Hemphill, Elko’s associate head coach for defense, to DC. Hemphill has worked with Elko since his days at Hofstra in 2006, and also served as his defensive coordinator at Duke, rejoining his staff earlier this year. Wiggins, however, is more of an unknown since this will be his first role as the coordinator. But his impact on A&M’s offense over the past two years is evident in the receivers he has identified and developed, from the additions of Mario Craver and KC Concepcion to the development of Ashton Bethel-Roman. — Dave Wilson
Recruiting outlook: The Aggies stocked up on elite defenders for another cycle on their way to landing the nation’s No. 6 class. The headliner is five-star athlete Brandon Arrington (No. 18 overall), a star sprinter from San Diego who is expected to play cornerback and could contribute on special teams from the jump. Arrington will be joined by another pair of top 100 cornerbacks in Victor Singleton (No. 56) and Camren Hamiel (No. 85) in a Texas A&M class filled with nine ESPN 300 defenders. The Aggies beat in-state rivals to an intriguing running back prospect over the summer in four-star rusher K.J. Edwards (No. 50). And Mike Elko is already rolling in the 2027 cycle, too, entering the offseason already holding onto pledges from seven members of the ESPN Junior 300, led by No. 3 dual-threat quarterback Jayce Johnson and a trio of top 70 defensive backs between JayQuan Snell, Kamarui Dorsey and Raylaun Henry. — Lederman
Biggest portal priority: Texas A&M has done an excellent job of evaluating talent in portal recruiting under Elko and finding players who fit. Last year, the glaring need was wide receiver, and the duo of Concepcion and Craver far exceeded expectations. This time around, the focus probably starts up front. Expect the Aggies to be in the mix for the top offensive tackles available as they try to find an SEC-caliber big man to take over for four-year starter Trey Zuhn III and two-year starter Dametrious Crownover. They’ll likely look into blue-chip defensive linemen as well to keep building on what this D-line achieved in 2025, and a linebacker could be needed as well if Taurean York goes pro. Craver has already re-signed to return in 2026, but there will be many more difference-makers available at wide receiver when the portal opens on Jan. 2. — Olson
Under-the-radar offseason priority: The Aggies were just 15 of 24 on field goal attempts this season, including getting a 22-yarder blocked by Jared Zirkel, who began the year as a kickoff specialist, against Miami, in a game where every point mattered. Randy Bond, the Aggies’ starting kicker, was 12-of-19 this season. The Aggies signed kicker Asher Murray out of Shreveport, Louisiana, who was 18-of-22, with a career long of 56 yards in his high school career. Elko said during his signing day news conference that Murray has a chance to be a weapon for the Aggies. — Wilson
2026 prediction: Quarterback Marcel Reed returns, but after a season in which he showcased his development, he also struggled down the stretch against South Carolina (until he played brilliantly in the second half), Texas and Miami. He’ll need to find another gear if the Aggies hope to repeat their historic 2025 season. Another 11-1 regular season looks difficult with a regular season that ends with a five-game slate that includes trips to Alabama, South Carolina and Oklahoma and home games against Tennessee and Texas. A 9-3 season looks to be challenging but also a success in the SEC’s new nine-game lineup. — Wilson
2025 record: 10-3
Biggest question moving forward: Oklahoma made important investments in its offense after the 2024 season, adding quarterback John Mateer and coordinator Ben Arbuckle from Washington State, wide receiver Isaiah Sategna III from Arkansas and other reinforcements. The Sooners now need to see the unit take a sustained step forward, or advancing in the CFP will become increasingly difficult. The offense was extremely limited during OU’s stretch run, even in wins against Alabama, Missouri and LSU. If not for superb defense and special teams, OU would have missed the CFP for a fifth consecutive season. Arbuckle will get another chance to truly upgrade the unit, and if Mateer returns rather than entering the NFL draft, the Sooners will have some beneficial continuity. OU’s offense has been hit hard by injuries in recent years, and getting Mateer healthy along with the running back room gives the unit a chance for a true breakthrough in 2026. The Sooners need to get their run game out of the 100s and ideally into the top 35 next season. — Rittenberg
Recruiting outlook: The Sooners enter the offseason prepared to add ESPN’s 16th-ranked recruiting class in 2026. The gem of coach Brent Venables’ latest class is five-star defensive end Jake Kreul (No. 25 overall), a technically-advanced edge rusher from Florida and Oklahoma’s fifth five-star signee over the past four cycles. The Sooners secured a pair of intriguing offensive additions just before the early signing period between No. 5 running back Jonathan Hatton Jr. (No. 71) and four-star wide receiver Jayden Petit (No. 178). Bowe Bentley, ESPN’s No. 2 dual-threat passer, was a priority target for Oklahoma offensive coordinator Ben Arbuckle, and he should be viewed as a potential quarterback for the Sooners when he joins the program in January. — Lederman
Biggest portal priority: Assuming Mateer bypasses the NFL draft and returns in 2026, it’ll be interesting to see how general manager Jim Nagy and the Sooners attack this upcoming January portal cycle to surround their QB1 with more premium help on offense. Expect the Sooners to go out and get proven starters at tight end and wide receiver to complement their returning playmakers and help Arbuckle’s offense take the next step in his second year. Linebackers could potentially emerge as a major need for Venables’ defense if Kip Lewis and Kobie McKinzie enter the draft and if Owen Heinecke can’t get an NCAA waiver for an extra year. Sammy Omosigho will need to step up if starters depart at that spot, but he will certainly need more help. — Olson
Under-the-radar offseason priority: Oklahoma should bring back a chunk of its depth chart on offense for 2026, but the Sooners — just like any contending team — could always use more experience on the line. The team will lose second-team All-SEC guard Febechi Nwaiwu and veteran right tackle Derek Simmons, and it needs to invest around returning players such as Michael Fasusi, who started all but three games at left tackle as a freshman. The Sooners also need playmakers for Mateer, as wide receiver Deion Burks and tight end Jaren Kanak move on and Sategna, a fourth-year junior, is a candidate to leave for the NFL draft. — Rittenberg
2026 prediction: Oklahoma was far from dominant — the Sooners won four SEC games by seven points or fewer — but showed it could hold up in a challenging SEC schedule and earn a CFP spot, albeit short-lived. The personnel picture should continue to improve in Norman, and Oklahoma should bring back enough to be in the CFP mix again. There are some significant questions about an offense that stalled out too often, though, and will be challenged early next season with Georgia (road), Texas (neutral) and Michigan (road) all within the first five games. The middle portion of the schedule softens a bit before Oklahoma closes with two CFP teams, Ole Miss and Texas A&M, in Norman and a trip to Missouri. Another 10-win season is possible, but I’ll say 9-3 for Oklahoma and very much on the CFP bubble. — Rittenberg
NIL
The staggering NIL figure that transfer portal QBs are expected to cost
If you thought the NIL transfer market in college football already was out of control, just wait until the upcoming battles next month for the top quarterbacks looking to switch schools.
ESPN college football insider Pete Thamel believes the dollar figures during the January cycle could be as much as $5 million for one season.
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“This market looks robust already, guys,” Thamel said Friday on College GameDay ahead of Alabama’s playoff win over Oklahoma. “You’ve got Cincinnati’s Brendan Sorsby at [the top], Nebraska’s Dylan Raiola, TCU’s Josh Hoover went in [this week], you have Arizona State’s Sam Leavitt, Florida’s DJ Lagway.”
Cincinnati Bearcats quarterback Brendan Sorsby (2) warms up before the game against the Utah Utes at Rice-Eccles Stadium. Rob Gray-Imagn Images
“So I made some calls today, guys, and sources told me the tip-top of this quarterback market, financially, could reach $5 million for one season. Look, it’s supply and demand. You have all those guys. Sorsby’s been linked early to Texas Tech. Dylan Raiola, there’s some smoke to Louisville, although maybe a [College Football Playoff] team jumps in late there. There have been early links between Indiana and Hoover, assuming that [Heisman Trophy winner Fernando Mendoza] goes pro.”
Thamel also noted that CFP programs such as Oregon and Miami are likely to be looking for a new quarterback for 2026, as well as LSU, with new coach Lane Kiffin looking to make a splash.
“Look, this is what’s going to drive the market,” Thamel said. “Oregon may lose [draft prospect] Dante Moore. Miami will be in the quarterback market again. So will LSU. So, when you really take a look at what could drive this quarterback market, it’s going to be the most expensive in the history of college football.”
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Thamel also pointed out that seven of the past nine Heisman winners landed at those schools through the transfer portal, including Mendoza, who moved from Cal to Indiana for this season.
The main transfer portal window is open from Jan. 2-16.
NIL
Trinidad Chambliss waiver: ESPN reveals Ole Miss’ expected timeline for response from NCAA
Amid a decorated season at Ole Miss after transferring from Division II Ferris State, Trinidad Chambliss is seeking another year of eligibility. He applied for a waiver, and ESPN’s Katie George shared the timeline for which the Rebels are expecting an answer.
Ole Miss expected about a month-long wait for a response from the NCAA, George said during Saturday’s College Football Playoff game against Tulane. Chambliss told the ESPN broadcast crew, which is calling the game on TNT, he applied for the waiver three weeks ago. As a result, the school is expecting a response to come down soon.
Chambliss spent three years at Ferris State before arriving at Ole Miss this season. However, he only played in two games as a freshman due to multiple health issues, which is why he’s seeking one more season at the FBS level.
“He said that they filed the waiver three weeks ago,” George reported during the first half. “Ole Miss expects it to take a month before they get an answer.
“Back in 2022 when he was at Ferris State, he did not play in a single game due to chronic tonsillitis, heart palpitations and trouble breathing, so he medically redshirted. After the season he had, proving he’s capable of playing at this level, he wants another year to build on his progress.”
After transferring to Ole Miss this year, Chambliss initially served as the backup quarterback behind Austin Simmons. However, after Simmons suffered an injury, Chambliss took the starting job and ran with it as he helped lead the Rebels to their first-ever College Football Playoff appearance.
Across his 12 appearances, Trinidad Chambliss completed 65.5% of his passes for 3,016 yards and 18 touchdowns, to three interceptions. He also added 470 rushing yards and six touchdowns on the ground. In the process, Chambliss also put himself in the Heisman Trophy conversation, finishing eighth in the voting for college football’s most prestigious award.
But as he waits for an answer on his waiver, Chambliss is keeping everything in perspective. During a press conference ahead of the CFP first round, he said he’s preparing for “every possibility” with his future still up in the air.
“I would have to consider, like, what the best situation is for me,” Chambliss said. “What I feel more comfortable with. Who I trust the most and I’m just going to feel for every possibility, really. There’s a lot that goes into that.”
NIL
No. 1 transfer portal player linked to major college football program
The newly top-ranked overall prospect in the 2025 college football transfer portal has now been linked to a major college football program and a rival of his former team.
Penn State defensive end Chaz Coleman is entering the NCAA transfer portal ahead of the 2026 football season, and reigning national champion Ohio State has emerged as an early school to watch for his forthcoming decision, according to On3 Sports.
Ohio State made a late push to earn the commitment of the in-state edge rusher back when he was a recruit, but he ultimately chose the Nittany Lions, where he got some early, and very promising, exposure.
Now, as that program embarks on the post-James Franklin future, it appears Coleman is looking for an exit, and their Big Ten rival is an early contender to pounce on him.
Early production
A former four-star prospect from Warren, Ohio, the edge rusher was given playing time at Penn State as a true freshman this past season, notching 8 stops with 3 tackles for loss, adding 1 sack, a forced fumble, a pair of fumble recoveries, and a pass defense in that time.
Coleman was considered the No. 25 ranked defensive and the No. 8 prospect from the state of Ohio as a high school player, according to a consensus of the national recruiting services.
Top-ranked transfer
Following news of his intention to transfer, Coleman quickly shot up to the No. 1 position nationally as the best player in the portal, according to the latest 247Sports Composite standings.
“Chaz Coleman has been one of the most dynamic true freshman pass rushers in college football this season,” Rivals scouting director Charles Power said in an assessment of the player.
That early production and continued promise is expected to cost a school considerable money, as Coleman is projected to command a seven-figure package wherever he lands as a transfer, according to the On3 report.
How the college football transfer portal works
College football’s transfer portal officially opens on Jan. 2, but that hasn’t stopped a flurry of players from entering their names for consideration at a new school right now.
The new 15-day transfer portal window from Jan. 2-16 and the elimination of the spring transfer period has condensed the timeline for players and programs to make their moves.
The NCAA Transfer Portal is a private database that includes the names of student-athletes in every sport at the Division I, II, and III levels. The full list of names is not available to the public.
A player can enter their name into the transfer portal through their school’s compliance office.
Once a player gives written notification of their intent to transfer, the office puts the player’s name into the database, and they officially become a transfer.
The compliance office has 48 hours to comply with the player’s request and NCAA rules forbid anyone from refusing that request.
The database includes the player’s name, contact information, info on whether the player was on scholarship, and if he is a graduate student.
Once a player’s name appears in the transfer portal database, other schools are free to contact the player, who can change his mind at any point in the process and withdraw from the transfer portal.
Notably, once a player enters the portal, his school no longer has to honor the athletic scholarship it gave him.
And if that player decides to leave the portal and return to his original school, the school doesn’t have to give him another scholarship.
More college football from SI: Top 25 Rankings | Schedule | Teams
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NIL
Who is Trinidad Chambliss? How a reluctant D-II transfer took the SEC by storm at Ole Miss
The Athletic has live coverage of Tulane vs. Ole Miss in the College Football Playoff first round.
Editor’s note: This story was originally published in October and has been updated ahead of Ole Miss’ College Football Playoff game against Tulane.
A few days after leading Ferris State to its third Division II national championship in four years, Tony Annese was on his way to Tampa to watch Michigan practice before the ReliaQuest Bowl against Alabama.
Annese’s phone rang. It was the family of Trinidad Chambliss, Ferris State’s star quarterback, calling to say Chambliss was receiving offers to enter the transfer portal.
“I was like, ‘Technically speaking, that’s tampering, but maybe you should test the waters,’” Annese said.
Chambliss was reluctant. He’d gone to Ferris State, a Division II power in Big Rapids, Mich., as a 170-pound quarterback recruit with no FBS offers. He waited his turn, backing up two other quarterbacks during the Bulldogs’ championship seasons in 2021 and 2022. The opportunity to play Division I football was a dream, but his heart was at Ferris State.
In late December, Chambliss made up his mind. He was staying.
“January, February passed,” Annese said. “Around March, people were starting to hound him. To me, there’s always a certain level of money that might be life-changing. I just said to him, ‘If people are going to give you a lot of money, maybe you need to see what they’re going to give you and get in the portal.’ And the rest is history.”
Chambliss ended up becoming one of college football’s surprise breakout stars of 2025. After stepping in for the injured Austin Simmons against Arkansas on Sept. 13, he led Ole Miss to an 11-1 record and No. 6 seed in the College Football Playoff, where the Rebels will host Tulane in the first round.
A second-team All-SEC pick who finished eighth in the Heisman Trophy vote, Chambliss passed for 3,016 yards, 18 touchdowns and three interceptions and rushed for 470 yards and six touchdowns in the regular season. Fans in Oxford have taken up the banner by waving flags of Trinidad and Tobago, a dual-island nation in the Caribbean.
Chambliss has become such a phenomenon that a reporter from Trinidad and Tobago joined an October conference call to ask about his connection to the Caribbean. He doesn’t have one — or he didn’t, until recently — but his breakout season has been good for international relations.
“I drive downtown near the square and see some of the flags from the houses and whatnot. It’s just cool,” Chambliss said. “I’m sure a lot of people from Trinidad are wondering why so many flags are being ordered to Oxford, Mississippi.”
🇹🇹🇹🇹🇹🇹@TrinidadChambl1 x #HottyToddy pic.twitter.com/Ei9npIf7Oo
— Ole Miss Football (@OleMissFB) October 11, 2025
Chambliss said his name was inspired by the Holy Trinity, not by any family connection to the country. Though that’s true, there is another part to the story. His parents, Trent and Cheryl, had an agreement: If their child were a girl, they would go with Cheryl’s preferred name, Trinity. If their child were a boy, Trent would get to choose. Trent liked the connection to the Trinity, and he also happened to be a fan of the boxer Félix Trinidad.
“I kind of took a liking to that name,” Trent Chambliss said. “It does have that spiritual connection, the Holy Trinity. It stood by itself, a pretty strong name. I just figured that was a good fit.”
The name captures a duality that makes Chambliss who he is. He’s grateful for the providential path that took him from playing road games in front of 500 fans to beating LSU in front of nearly 68,000 in Oxford, plus millions watching on TV. He’s also a fighter who can punch above his weight class.
“Fate kind of gave him an opportunity,” said Eddie Ostipow, who coached Chambliss at Forest Hills Northern High School in Grand Rapids. “We all know how talented he is. He’s gotten an opportunity and really ran with it.”
Chambliss was entering his junior season when Ostipow got the job at Forest Hills Northern. He’d shared time at quarterback the previous season but was known mostly for his exploits on the basketball court, where he was a star point guard.
The perception at the time was that Chambliss would play basketball in college. He grew up attending basketball camps and playing in tournaments around the country, which meant he didn’t get as much exposure as a football recruit. When he got the chance to be a full-time quarterback, he flourished. He had a natural throwing motion and easy mechanics, Ostipow said, but his best trait was the vision to anticipate plays that other quarterbacks couldn’t see.
“As a quarterback, you have to distribute the ball, find zones in the defense, find matchups and take your matchups with wide receivers throwing down the field,” Chambliss said. “In basketball, as a point guard, that’s basically the same thing.”
Ostipow saw Chambliss as a Division I prospect, but the nearby Mid-American Conference programs didn’t see him the same way. At 6 feet and 170 pounds, he didn’t have the size that bigger schools wanted in a point guard or a quarterback. But he was a perfect fit for Ferris State, a program known for developing athletic quarterbacks.
Annese, 64, has a 152-21 record in 13 seasons at Ferris State, including a 15-0 mark this year with a spot in the D-II national title game on Saturday. He’s made a Hall of Fame career out of developing overlooked recruits, including Miami Dolphins defensive tackle Zach Sieler, a seventh-round pick in 2018 who signed a $64 million contract extension in August.
It speaks to the depth at Ferris State that Chambliss, a player torching SEC defenses, didn’t become a full-time starter until his fourth year on a D-II campus. The Bulldogs had other quarterbacks in front of him, and he needed time to add about 30 pounds to fill out his point guard’s frame. When he got his chance to start in 2024, he exploded for 51 touchdowns, nearly 3,000 passing yards and more than 1,000 yards on the ground while leading Ferris State to a 14-1 season.
Chambliss also caught the eye of quarterback-hungry teams in the FBS. He wasn’t looking to leave Ferris State, but name, image and likeness offers were difficult to ignore.
“It’s every child’s dream to be able to play at the Division I level,” said Trent Chambliss, an assistant principal at Wyoming High School near Grand Rapids. “With NIL, you end up having that dangling carrot, a large sum of money. It kind of moves people. You’ve got to be strong enough to not move on the emotional charge that you may get.”
Chambliss initially decided not to enter the transfer portal and spent the spring at Ferris State. When programs started calling him again in March, he decided he owed it to himself and his family to listen. Annese gave his blessing and apprised him of the risks and benefits of transferring.
Trinidad Chambliss led Ferris State to the D-II national title last year. (Adam Vander Kooy / USA Today Network via Imagn Images)
Transferring to a bigger school could mean exposure and development for the NFL, along with the not-insignificant money available through NIL and revenue sharing. Though the amount Chambliss is being paid is undisclosed, CBS Sports reported that Chambliss’ deal with Ole Miss is believed to be more than $500,000, a number The Athletic confirmed with a person familiar with his transfer recruitment.
This risk of leaving was that Chambliss would be giving up a chance at the Harlon Hill Trophy, the Heisman of Division II, with no guarantees of seeing the field. When Chambliss visited Ole Miss, coaches made it clear that he’d be coming in behind Simmons, a four-star recruit who was the Rebels’ backup quarterback last season behind New York Giants rookie Jaxson Dart. Chambliss decided to bet on himself, knowing there was a chance he wouldn’t see the field.
“There’s a risk that you don’t get enough playing time to be seen by the NFL,” Annese said. “That was my concern for him. If Austin Simmons didn’t get hurt, how was it going to be?”
Ferris State lost eight starters from last year’s team who transferred to Division I programs. The list includes Bryce George and Lawrence Hattar, reserve offensive linemen at Iowa and Michigan, respectively, and running back Kannon Katzer, who has yet to record a carry at West Virginia.
Annese said he’s happy for the transfers who have carved out roles and sad for the ones who aren’t playing. Heading into the season, it wasn’t clear which category would apply to Chambliss. Even with Chambliss throwing for more than 300 yards in wins against Arkansas, Tulane and LSU, there was a question of what Ole Miss would do once Simmons got healthy.
That question took on more weight after the Rebels had a close call against Washington State in a 24-21 win. Chambliss threw for 209 yards but struggled to get the offense in gear, prompting a blunt pep talk from coach Lane Kiffin.
“Let’s not go back to that Division II stuff,” Kiffin told him, as he recounted to ESPN at halftime.
“Let’s not go back to that Division II stuff”
Lane Kiffin was very honest with Trinidad Chambliss after his first few drives of the game 😅 pic.twitter.com/9KmW7UvaMl
— SEC Network (@SECNetwork) October 11, 2025
But Chambliss held on to the job as he became a viral sensation. The legend will only grow if he takes Ole Miss on a Playoff run after Kiffin’s departure for LSU.
The decision to leave Ferris State wasn’t easy, but it’s earned Chambliss a fan following that stretches from West Michigan to Oxford, Miss. — and even as far as the Caribbean.
“I get so many texts and calls from back home from my friends, people I’ve grown up with, people that supported me before I even got to Ole Miss,” Chambliss said. “It’s just good to have a community behind you while you’re chasing one of your dreams.”
— The Athletic’s Sam Khan Jr. contributed to this report.
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