Motorsports
Weekend Rap 8/17/2025
Sources: O’Reilly Auto Parts in line to replace Xfinity as NASCAR’s second-series title sponsor…Dream-Storm draws sellout crowd in Vancouver…Spike Lee, ESPN confirm Kaepernick doc won’t air

O’Reilly Auto Parts is in pole position to replace Xfinity as title sponsor of NASCAR’s second-tier series starting next year, according to sources, as the sanctioning body lands on an endemic brand to the sport to replace the telecommunications company. The deal has not yet been announced but could be as soon as this week when NASCAR is also expected to reveal its 2026 national series schedules. Terms have yet to be learned, but NASCAR went into the effort seeking $10M annually for rights fees plus a mid seven-figure commitment to activation that would take a brand’s per-annum spend to at least around $15M.
NASCAR earlier this year hired Klutch Sports Group in part to help sell this asset. In the end, NASCAR appears to have landed with a company that was already doing business in the sport in O’Reilly, which has been a radio sponsor on NASCAR and Speedway Motorsports’ owned channels for years. It has also been a race title sponsor at SM’s Texas Motor Speedway. But the company will now take on a much higher-profile role replacing Xfinity, which came on in 2015 as parent company NBCUniversal aligned with NASCAR again as a licensee of its media rights.
Xfinity had a 10-year deal originally but extended for an additional season in 2025 to give NASCAR added time to find a replacement. The company remains a major sponsor of NASCAR as one of the sport’s three premier partners and a sponsor of the 23XI Racing team. The publicly traded, Missouri-based O’Reilly is in need of a boost after missing analyst expectations in five of the last fiscal quarters, though it met expectations exactly with $0.78 in earnings per share during the most recent period. Out of 31 analysts tracking the stock, six have a Strong Buy rating 17 have a Buy and eight have a Hold, while none have an Underperform or Sell. It’s unclear if any agencies were involved in negotiating the deal.

The Storm beat the Dream 80-78 before a sellout crowd of 15,892 at Rogers Arena on Friday in the WNBA’s first regular-season game outside of the U.S. Signs in the crowd read “Canada loves the WNBA” and “Everyone watches women’s sports.” Storm G Skylar Diggins said that the “atmosphere was ‘amazing.’” She added, “We talked about it in the locker room, it feeling like a playoff game, almost. But we definitely felt them rally behind us.” Toronto Tempo President Teresa Resch and GM Monica Wright Rogers were at the game and “had a special announcement for the crowd” as the expansion team will “play in Vancouver twice during their inaugural season” (Vancouver PROVINCE, 8/16).
In British Columbia, Anna Burns wrote it was “evident that the WNBA and its partners had invested a significant amount of effort into making this game a success.” From “events throughout the Lower Mainland the week leading up to the game, to fan experiences set up throughout the concourse, featuring interactive games, giveaways, photo opportunities, clinics, and merchandise” (SURREY NOW-LEADER, 8/16).
In Vancouver, Patrick Johnston wrote the city hosting the WNBA for more than just a one-off game “remains very much a dream.” NBA Canada Associate VP/Global Partnerships Cheryl Sebastian said that there are “no plans for now for future expansion” of the WNBA (Vancouver PROVINCE, 8/15).

Spike Lee’s multi-part documentary series for ESPN Films about former NFLer Colin Kaepernick will “not be released.” ESPN in a statement cited “certain creative differences” as the reason. Lee said, “It’s not coming out. That’s all I can say.” When asked why, Lee responded, “I can’t. I signed a nondisclosure. I can’t talk about it.” Production on the series began in 2022, and it was previously reported that the project “faced delays amid disagreements between Kaepernick and Lee over the direction of the film,” and that ESPN Chair Jimmy Pitaro was “open to allowing the filmmakers to shop it elsewhere” (REUTERS, 8/16).

The Big Ten has “considered an idea of a massive expansion of the College Football Playoff that would grow the postseason to 24 or 28 teams,” according to sources. Sources said that the proposal “eliminates conference title games and offers a large number of auto bids for all four power leagues.” In the 28-team model, the Big Ten and SEC “would each get seven auto bids while the ACC and Big 12 would each receive five.” There would also be “two auto bids for the non-Power 4 conferences and two at-large teams.” The 28-team format “would put 20 playoff games on campus,” and the CFP committee “would seed the field and pick the at-large teams” (ESPN.com, 8/16).
The Power Four conference commissioners have “not had anything more than cursory discussions about the possibility of a massive postseason expansion,” and “nothing has been presented to any of the other FBS conferences or Notre Dame.” The Big Ten was “expected to send a slide deck with some details of the plan to the SEC” (THE ATHLETIC, 8/16).

Haslam Sports Group has been notified by the state of Ohio’s aviation administrator that a permit application for building a new stadium in suburban Brook Park near Cleveland Hopkins International Airport “was denied.” This denial could have “serious repercussions in terms of timing, cost and viability” for the construction of a $3.6B enclosed stadium and proposed supportive development for the Browns. At its proposed location, the new stadium “extends up into this air navigation zone by 58 feet.” The Ohio Department of Transportation said that the Haslams can “resubmit for a new application with a shorter stadium and/or one built farther from the airport” (NEO-TRANS.blog, 8/15).
Meanwhile, the Browns’ federal lawsuit against the city of Cleveland over the planned move to Brook Park has “resumed after a brief pause.” U.S. District Judge David Ruiz on Friday “granted a joint request from both the team and city to restart arguments in the case.” Arguments “could stretch into November,” which could “cause timing issues with the team’s plans” for the new stadium. The Browns “hope to start construction early next year” (Cleveland PLAIN DEALER, 8/15).
Unrivaled is discussing whether to add two teams this upcoming season, sources said, a move not entirely in direct response to WNBA labor negotiations but nonetheless a way for 12 more players to be paid if a work stoppage happens in 2026.
The 3-on-3 league — co-founded by the Lynx’s Napheesa Collier and the Liberty’s Breanna Stewart — played its inaugural season this past winter/spring with six teams and 36 players, all of whom had equity in the business and an average salary of roughly $220,000. Unrivaled was always planning to expand by Year 3, and even potentially overseas at some point, but expedited conversations about adding two teams in Year 2 have apparently caught the attention of the WNBA players union.
Sources said the WNBPA sees adding two teams as potential leverage in labor talks, although indications are Collier and Stewart would not grow Unrivaled to an eight-team league just as a negotiation ploy.
Instead, sources said the success of Year 1 — nearly breaking even largely due to a six-year, $100M media rights deal with TNT and $20M-plus in sponsorships– has led Unrivaled executives to move expansion up on their agenda, with indications they will decide within a month or so. If greenlit, it would likely mean a fourth night of games on Turner (as of now, it plays on Mondays, Fridays and Saturdays) and roughly 14 more games over the nine-week season. Unrivaled does not currently intend to lengthen its season, whether there is a WNBA work stoppage or not.
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LIV Golf’s event in Indianapolis this weekend is “poised to become the highest-attended for a U.S. stop in the three-year history of the tour.” Over 50,000 tickets “have been sold for the weekend, with Friday and Saturday general admission grounds passes selling out entirely, as well as tickets for some hospitality spaces.” LIV is “already planning a return for next year,” as it will “use its one-year option to return to The Club at Chatham Hills for its individual championship.” LIV EVP & Head of Events Ross Hallett said that he “believes Indianapolis could be a strong enough market for LIV to draw 20,000 to each day of the tournament — something no city on the U.S. leg of the tour has achieved” (INDIANAPOLIS BUSINESS JOURNAL, 8/16).

The K.C. Current-Orlando Pride match at CPKC Stadium on Saturday faced “more than three hours of a heat-related weather delay.” The match was eventually played in front of a crowd that “appeared to be at half capacity, with stronger numbers in the venue before the initial start time was pushed back.” It also “lacked the edge that the previous matchup between the two teams had.” The National Weather Service “issued an extreme heat advisory for the area” 48 hours prior to kickoff. Attempts to play the game “within the national TV window on CBS fell short” (K.C. STAR, 8/16).
The match was put under the NWSL’s “Extreme Heat Policy,” which states that the league will “begin ‘Wet Bulb Globe Temperature’ measurements 60 minutes prior to kickoff from the center of the field.” The delay began “minutes before the scheduled kickoff” of 3pm CT and “continued — as the WBGT readings were read aloud nearly every 15 minutes — until roughly 4:30.” Around 4:45, the Current “informed those who had stuck around that the match wouldn’t start until roughly 6:20″ and that fans would be “granted reentry.” After Current MF Lo LaBonta addressed the crowd, fans at the sold-out match “left en masse, many to their cars to escape the heat” (K.C. STAR, 8/16).

Sacramento State is “considering a plan to build its new Hornet Stadium at Cal Expo.” The Grandstand at Cal Expo facility is the “largest on Cal Expo’s property and was previously primarily used for horse racing.” The school previously announced plans for a new stadium that would be “built on the same footprint as the current Hornet Stadium.” Renderings released by the school in October 2024 showcased a “state-of-the-art stadium with a boosted capacity of up to 25,000 people.” These new stadium plans “come amid a push by Sacramento State to move to the FBS level.” Work on the new Cal Expo Hornet Stadium “could begin by 2027” (CBSNEWS.com, 8/16).

The Storm today will “unveil a statue” of former WNBAer Sue Bird at Climate Pledge Arena, making her the “first WNBA player ever to be immortalized in bronze.” The unveiling will “kick off a day of festivities dedicated to Bird,” including a “fan fest, the Storm’s game against the Phoenix Mercury and a queer-centered afterparty.” The Storm will unveil the statue at 10am PT with a “free Sue Bird Fan Fest at noon full of activities, giveaways and tributes to Bird.” The first 7,500 fans to enter Climate Pledge Arena for today’s game at 3pm also will be “gifted a drawing of Bird by Seattle artist Keegan Hall.“ Washington State Ferries will “fly special ‘Forever Sue’ flags on all of its vessels over the weekend” and fans are “advised to keep their eyes peeled at the Space Needle, Lumen Field, T-Mobile Park and the Seattle Great Wheel” (SEATTLE TIMES, 8/16).

The Guardians inducted play-by-play announcer Tom Hamilton into the club’s HOF before Saturday’s game. The “surprise induction came on ‘Tom Hamilton Night,’ in which he was honored as the 2025 Ford C. Frick winner for broadcasting excellence.” Saturday also was Tom Hamilton bobble-head night. The Guardians HOF is “reserved mostly for non-uniformed members of the organization.” Guardians owner Paul Dolan and his wife Karen “took part in the celebration” (Cleveland PLAIN DEALER, 8/16).
Speed Reads…
The D-backs are “planning to cut payroll in 2026″ after having a franchise-record $190M payroll this season. The club saved $17M in “salary at the trade deadline,” and have $70M “coming off the books after the season” (USA TODAY, 8/17).
UFC 319 was held before a sold out crowd of 20,023 at the United Center on Saturday. It became the highest-grossing event in United Center history with a gate of $11,014,682 (UFC).
Samuel Adams started brewing “Bregman’s Beer,” a “citrusy pale ale” named for Red Sox 3B Alex Bregman (BOSTON GLOBE, 8/16).
Quick Hits…
“I want that Super Bowl in Britain. I don’t care when it takes place but I want it announced while I’m ambassador” — British ambassador to the U.S. Peter Mandelson, on his push to bring the Super Bowl to the U.K. (London TIMES, 8/15).
“I would love to bring this bat out next year, probably, and use that, but I’ll probably come up with a couple more. I’ll try to make it a thing where I try to go for the best bat yearly” — A’s 3B Max Muncy, on his custom Mountain Dew Baja Blast themed bat, which he was not able to use during MLB Players’ Weekend as he is currently on the 10-day injured list (SACRAMENTO BEE, 8/16).
Weekend Hot Reads:
The WASHINGTON POST goes with, “Gambling on the WNBA is way up, as are the unintended consequences.” Despite “frustration among some players,” the WNBA is “courting gamblers more aggressively than ever.” Money wagered on the league “doubled at several top sportsbooks last season compared to the year before,” and has “continued to increase this season.” But as the league “faces significant growing pains, including a rash of abuse toward players,” the WNBA could be “especially vulnerable to some of the dangers that can accompany increased gambling.”
Also:
Social Scoop…
The Little League Classic this year involves two teams in tight races — the Mariners and the Mets. The event is always fun, a great experience for the Little Leaguers and the players, but there will be an extra layer of intensity tonight in Bowman Field.
— Buster Olney (@Buster_ESPN) August 17, 2025
This reminds me of the NCAA floating the idea of a 96-team basketball tournament in 2010 to make the move from 64 to 68 more palatable. Present a concept that is so terrible that the less-bad (but still bad) expansion alternatives are more acceptable.
— Pat Forde (@ByPatForde) August 16, 2025
Off the presses….
The Weekend Rap offers today’s back pages and sports covers from some of North America’s major metropolitan newspapers:
Motorsports
Front Row Motorsports announce changes after NASCAR lawsuit – Motorsport – Sports
Following over a year of back-and-forth negotiations with NASCAR after joining forces with 23XI Racing and filing an antitrust lawsuit against the organization in October 2024, FRM is now back as a chartered team and making its final preparations for the upcoming season.
FRM and 23XI sued NASCAR after opting not to sign its new charter agreement in September 2024, alleging “monopolistic” practices. Despite settlement talks prior to the December court date, the suit ultimately went to court, where, after eight days in session, a settlement was reached.
The settlement granted chartered teams “evergreen” status and reinstated all six of 23XI and FRM’s full-time entries as chartered rides. A potentially major financial settlement was also involved, although the specifics of this were not made public.
Now that the ever-looming shadow cast by the lawsuit has finally cleared, FRM’s full attention has turned to the 2026 season, with Noah Gragson, Todd Gilliland, and Zane Smith all returning to the Cup Series, while Layne Riggs and Chandler Smith will also be back behind the wheel in the team’s two Craftsman Truck Series rides.
But while FRM’s driver lineup will be unchanged, Gragson will be working with a new crew chief after two seasons with Drew Blickensderfer. In an announcement made on Friday, FRM stated that Blickensderfer will be transitioning into the role of competition director, where he and technical director Seth Barbour “will continue to lead the organization’s technical direction and engineering efforts.”
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Blickensderfer steps away from the pit box after 17 years in the role, during which he oversaw four wins, including both the 2009 and 2021 Daytona 500s with Matt Kenseth and Michael McDowell, respectively.
Assuming his place in the No. 4 pit box will be Grant Hutchens, who has previously served as a crew chief for Brad Keselowski, Austin Cindric, and Harrison Burton, although only for six total races.
Hutchens’ career has also seen him work as Kevin Harvick’s race engineer, a lead engineer for Ryan Blaney, and in 2025, as the crew chief for Team Penske’s test team.
Beyond a change in crew chief, FRM also announced the addition of former IndyCar Aero Car Chief and Hendrick Motorsports body production manager Jonathan DeHart to lead its aerodynamic operations.
“We are very fortunate, and I am extremely excited to add experienced, talented people like Grant and Jonathan to leadership roles in the organization,” FRM owner Bob Jenkins said.
“With the inclusion of our Truck Series teams, we operate (5) full-time teams and I’m equally as excited to have Drew turn his attention to providing direction and guidance to our crew chiefs and competition group as a whole.
“Having Drew in this new role for us and Seth being able to focus on the technical aspects within our team, it puts us in a better position to execute on the track and achieve our goals in 2026.”
FRM will kick off its 2026 season with the Cook Out Clash at Bowman Gray Stadium on February 1, before heading to Daytona for the first points-scoring events of the season two weeks later. There, it will be looking to secure its fifth-ever Cup Series win in 2026 and its first since 2023.
Motorsports
Dean Leads Nitro Motorsports Sweep on Opening Day at Daytona – Speedway Digest
Daytona International Speedway roared back to life as pre-season practice for the ARCA Menards Series kicked off, and Nitro Motorsports made an emphatic statement. The team fielded six cars on Friday, and all six topped the leaderboard during the first day of the two-day session.
Leading the charge was Gus Dean in the No. 25 Nitro Motorsports Toyota, returning to the track for the first time since his victory in last year’s season opener. Dean’s strong performance set the tone for the organization, which showcased speed and depth across its lineup. Gavan Boschele followed in second with the No. 90B entry, while Jake Finch placed third in the No. 15 Phoenix Toyota. Thomas Annunziata, Isabella Robusto, and Jake Bollman rounded out the top six, giving Nitro Motorsports a clean sweep of the fastest positions.
Garrett Mitchell, better known to millions of fans as YouTube personality Cleetus McFarland, broke up the Nitro dominance by placing seventh in the No. 30 Kennetix Ford. Andy Jankowiak was eighth in the No. 71 KLAS Motorsports Chevrolet.
Amber Balcaen overcame early adversity after an incident in Turn 3 left her with significant nose damage. Following evaluation and release from the Infield Care Center, Balcaen returned in a backup car and posted the ninth-fastest time. Taylor Reimer completed the top ten in the No. 77 Spire Motorsports Chevrolet, marking three female drivers inside the top ten.
Further down the charts, Joe Gibbs Racing teammates Giovanni Ruggiero and Max Reaves finished 13th and 14th, separated by just 0.012 seconds. Reaves will chase the ARCA Menards Series East title in 2026, while Ruggiero will compete in the Daytona season opener alongside his full-time NASCAR Craftsman Truck Series campaign.
CARS Tour standout Timothy “Mini” Tyrell made his first laps at Daytona, ending the day 20th in the No. 17 Cook Racing Technologies Chevrolet. Incidents also sidelined Bob Martin and Alex Clubb, though both plan to return for Saturday’s session after repairs.
In total, 79 drivers and 49 cars are registered for the pre-race practice, with 65 drivers logging laps on Friday. The second day of testing will set the stage for the highly anticipated season opener next month.
Motorsports
Tibbetts Lumber Backing Spire, McDowell for Truck Race at Daytona
Tibbetts Lumber Company is partnering with Spire Motorsports for the NASCAR Craftsman Truck Series season-opener at Daytona International Speedway.
The family-owned and Florida-based business will adorn the No. 7 Chevrolet Silverado RST for the February 13 event in Daytona Beach, Florida. 2021 DAYTONA 500 champion Michael McDowell will pilot the entry.
Wood you look at that.@TibbettsLumber will team up with @Mc_Driver in the NASCAR CRAFTSMAN Truck Series race at Daytona!
?: https://t.co/Qd3MwxDt4J pic.twitter.com/Tf4xGtkmhI
— Spire Motorsports (@SpireMotorsport) January 9, 2026
McDowell will be making his fifth career start in the NASCAR Truck Series, and with a trip to Victory Lane, would join an exclusive list of drivers who have won in each of NASCAR’s top-three divisions.
The Phoenix, Arizona-native competed in two NASCAR Craftsman Truck Series events last season — Daytona and Atlanta — and recorded a best finish of 12th-place.
“I have a great deal of respect for the Tibbetts Lumber team,” said McDowell, “They’ve helped me on my own property, and their team truly combines outstanding service with a high-quality product. It’s special to have them racing with us at Daytona, and earning a win in all three national series is something I’ve wanted to make happen for a long time. I think we’ll have a real opportunity to do that on Friday night in Daytona in our Tibbetts Lumber Chevy Silverado.”
Founded in 1949 by Linton N. Tibbetts, Tibbetts Lumber Company has grown into the largest independently-owned lumber and building materials supplier in Florida, while building its legacy as one of the largest roof and floor truss companies in the Southeast.
“Tibbetts Lumber Co. is thrilled to be the primary sponsor of the Spire Motorsports No. 7 Chevrolet Silverado driven by Michael McDowell,” said Russ Hallenbeck, CEO of Tibbetts Lumber Company. “Being that we are headquartered in Florida, Daytona International Speedway has become a very special place for us come springtime. We are honored to be teaming up with Spire Motorsports and Michael this February.”
This isn’t the first go-around for Tibbetts Lumber Company when it comes to sponsorship in the NASCAR Craftsman Truck Series, either. Over the last two seasons, the company has backed Spencer Boyd and Freedom Racing Enterprises a total of five times, which resulted in a single top-five result at Daytona in 2024.
With nearly 640 starts across NASCAR’s National Series, McDowell is one of the most seasoned veterans in the sport, right now. The Phoenix, Arizona-native has been to Victory Lane twice at NASCAR’s top-level, and once in NASCAR’s second-level NASCAR O’Reilly Auto Parts Series.
The 2026 NASCAR Craftsman Truck Series season-opener will take place on Friday, February 13 at 7:30 p.m. ET on FOX Sports 1, NASCAR Racing Network, and SiriusXM NASCAR Radio Channel 90.
Motorsports
Michael McDowell Running Daytona Truck Race for Spire
Michael McDowell will run the season-opening NASCAR Craftsman Truck Series race at Daytona International Speedway for Spire Motorsports, the team announced Jan. 9.
McDowell will pilot the No. 7 with sponsorship from Tibbetts Lumber Company.
“I have a great deal of respect for the Tibbetts Lumber team,” McDowell said in a team release. “They’ve helped me on my own property and their team truly combines outstanding service with a high-quality product. It’s special to have them racing with us at Daytona, and earning a win in all three national series is something I’ve wanted to make happen for a long time. I think we’ll have a real opportunity to do that on Friday night in Daytona in our Tibbetts Lumber Chevy Silverado.”

Spire Confirms Truck Return, Announces Promotions
McDowell also drove Daytona for Spire in 2025, steering the No. 07 to a 26th-place finish.
He’s the first driver announced to Spire’s Truck program for 2026. The team previously revealed it plans to field the Nos. 7 and 77 this year.


Executive Editor at Frontstretch
Kevin Rutherford is the executive editor of Frontstretch, a position he gained in 2025 after being the managing editor since 2015, and serving on the editing staff since 2013.
At his day job, he’s a journalist covering music and rock charts at Billboard. He lives in New York City, but his heart is in Ohio — you know, like that Hawthorne Heights song.
Motorsports
Ross Chastain’s 2026 paint scheme released (Busch Light)
View the No. 1 Busch Light paint scheme for Trackhouse Racing
Ross Chastain drives the No. 1 car for Trackhouse Racing. The 2026 NASCAR Cup Series paint scheme was leaked several weeks ago.
View the Ross Chastain Busch Light paint scheme below.
Now, the paint scheme has officially been released. Trackhouse Racing posted the following image to social media on Friday.
Ross Chastain
2026 Busch Light Paint Scheme


Ross Chastain will have a new crew chief in 2026
Links
Ross Chastain | NASCAR
Motorsports
“It is Different Than Other Sports”: Jeff Gordon Explains How Hendrick Motorsports’ Partnership Is a Perfect Fit
With a new NASCAR season so close and sweeping changes already in motion, from horsepower adjustments to an updated playoff format, Hendrick Motorsports has moved to strengthen its foundation away from the racetrack as well. After publicly backing the new Chevrolet body unveiled in December, the organization has turned its focus inward, emphasizing the physical demands on its people as speed increases and the calendar tightens.
To that end, Hendrick Motorsports (HMS) has partnered with Atrium Health, one of the largest hospital networks in the southern United States, to provide integrated medical, wellness, and sports performance services for more than 50 pit crew athletes. The collaboration will also extend care and resources to HMS employees based in the Charlotte area, a move that Jeff Gordon believes could play a significant role in the team’s long-term development.
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The partnership includes the construction of a 35,000-square-foot facility, the Atrium Health Motorsports Athletic Center, which is scheduled to open later this month. Sports facility design firm Forty Nine Degrees played a key role in designing the space. As part of the agreement, Atrium Health branding will be featured across HMS assets, including driver fire suits, team apparel, and track equipment.
Explaining why the collaboration struck the right chord, Gordon, vice chairman of HMS, emphasized that progress in the sport constantly circles back to people. He said, “We’re always looking at how can we make our race teams stronger and better, and it always falls back to people… I love that Atrium is interested in how our athletes train.”
Gordon noted that NASCAR places a unique strain on the body, unlike traditional stick-and-ball sports. “It is different than other sports. It’s a different discipline on your body. Performance, execution, and recovery after an event, you need the experts in those fields to be able to do that properly,” he added.
He further stressed that NASCAR’s grind leaves little room for error. The schedule offers no real pauses, margins remain extremely thin, and success depends as much on preparation as on what happens in the car or over the wall. By housing coaches, performance staff, and Atrium Health clinicians under one roof, the new center would allow training, recovery, and readiness to move in lockstep.
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The layout places athletes and team members at the center, reinforcing the belief that sustained performance is built on consistent, comprehensive care. From HMS’s perspective, the partnership reflects a shared commitment to supporting its people the right way, every day.
Inside the new facility, HMS athletes will have access to state-of-the-art training equipment, modern locker rooms, a race-day operations center, nutrition and recovery spaces, film rooms, therapy and treatment areas, and dedicated sports research zones. The center also features a closed-loop pit stop practice circuit designed to accommodate two teams simultaneously, further enhancing preparation and efficiency.
In fact, support for the partnership arrived quickly from the HMS driver lineup as well. Kyle Larson publicly endorsed the move, resharing Gordon’s post that offered an early look at the facility, including the gym and swimming areas. Larson punctuated his approval with a short message: “Canceling my gym membership now .”
Atrium Health’s ties to NASCAR extend well beyond this agreement. The organization has supported the sport for years through efforts such as the NASCAR Day Giveathon and by providing sports medicine coverage at marquee events, including the Coca-Cola 600 at Charlotte Motor Speedway. Team owner Rick Hendrick and his wife Linda have also maintained a long history of philanthropic involvement with the health system.
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HMS President Marshall Carlson serves on Atrium’s governing board executive committee, further strengthening the relationship. Atrium Health operates as part of Advocate Health, a nonprofit system ranked third-largest in the United States, serving nearly 6 million patients.
The post “It is Different Than Other Sports”: Jeff Gordon Explains How Hendrick Motorsports’ Partnership Is a Perfect Fit appeared first on The SportsRush.
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